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<SEC-DOCUMENT>0000838875-03-000012.txt : 20030815
<SEC-HEADER>0000838875-03-000012.hdr.sgml : 20030815
<ACCEPTANCE-DATETIME>20030814191539
ACCESSION NUMBER:		0000838875-03-000012
CONFORMED SUBMISSION TYPE:	10QSB
PUBLIC DOCUMENT COUNT:		5
CONFORMED PERIOD OF REPORT:	20030630
FILED AS OF DATE:		20030815

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			WILLAMETTE VALLEY VINEYARDS INC
		CENTRAL INDEX KEY:			0000838875
		STANDARD INDUSTRIAL CLASSIFICATION:	BEVERAGES [2080]
		IRS NUMBER:				930981021
		STATE OF INCORPORATION:			OR
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		10QSB
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-21522
		FILM NUMBER:		03849248

	BUSINESS ADDRESS:	
		STREET 1:		8800 ENCHANTED WAY S E
		CITY:			TURNER
		STATE:			OR
		ZIP:			97392
		BUSINESS PHONE:		5035889463

	MAIL ADDRESS:	
		STREET 1:		8800 ENCHANTED WAY SE
		CITY:			TURNER
		STATE:			OR
		ZIP:			97392
</SEC-HEADER>
<DOCUMENT>
<TYPE>10QSB
<SEQUENCE>1
<FILENAME>wvv032q10q.txt
<TEXT>

SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549

___________________________________________________________

FORM 10-QSB
___________________________________________________________

Quarterly Report Pursuant to Section 13 or 15 (d) of the
Securities Exchange Act of 1934

For the Quarter Ended June 30, 2003

Commission File Number 0-21522

WILLAMETTE VALLEY VINEYARDS, INC.

 (Exact name of registrant as specified in charter)

              Oregon                       93-0981021
  (State or other jurisdiction of      (I.R.S. Employer
  incorporation or organization)     Identification Number)


___________________________________________________________


8800 Enchanted Way,  S.E., Turner, Oregon 97392
 (503)-588-9463

 (Address, including Zip code, and telephone number,
including area code, of registrant's principal executive offices)

___________________________________________________________

Indicate by check mark whether the registrant (1) has filed, all reports
required to be filed by Section 13 or 15(d) of  the Securities Exchange Act
of 1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such reports) and (2) has been subject to
such filing requirements for the past 90 days.

                                            [X] YES       [  ] NO

Number of shares of common stock outstanding as of June 30, 2003
4,474,854 shares, no par value

Transitional Small Business Disclosure
                                           [  ] YES        [X] NO




                  WILLAMETTE VALLEY VINEYARDS, INC.
                       INDEX TO FORM 10-QSB


Part I - Financial Information

Item 1--Financial Statements

Balance Sheet

Statement of Operations

Statement of Cash Flows

Notes to Consolidated Financial Statements

Item 2--Management's Discussion and Analysis of Financial Condition and
Results of Operations

Item 3--Controls and Procedures

Part II - Other Information

Item 1--Exhibits and Reports of Form 8-K

Item 5--Other Information

Signatures

Exhibit Index







PART 1                 FINANCIAL INFORMATION
ITEM 1
                         Financial Statements

                  WILLAMETTE VALLEY VINEYARDS, INC.
                            Balance Sheet
                                          June  30,         December 31,
                                            2003                2002
                                        (unaudited)
ASSETS.                                 __________          __________
Current Assets:
  Cash and cash equivalents            $   276,436         $   632,183
  Accounts receivable trade, net           453,044             519,861
  Inventories                            7,456,049           7,550,291
  Prepaid expenses and other
  current assets                            35,735              47,908
  Deferred income taxes                    148,212             148,212
                                        __________          __________
Total current assets                     8,369,476           8,898,455

Vineyard development cost, net           1,678,040           1,707,274
Inventories                                520,408             520,408
Property and equipment, net              4,796,322           5,046,893
Notes receivable from officer and other     64,023              61,948
Debt issuance costs, net                    71,703              73,628
Other assets                               223,880             238,647
                                        __________          __________
Total assets                           $15,723,852         $16,547,253
                                        ==========          ==========

LIABILITIES AND SHAREHOLDERS EQUITY

Current liabilities
  Line of credit                       $ 1,743,074         $ 2,050,171
  Current portion of long term debt        237,838             237,838
  Accounts payable                         235,318             371,253
  Accrued commissions and payroll          215,669             214,029
  Income taxes payable                      87,753             111,837
  Grapes payable                           566,503             870,058
                                        __________          __________
Total current liabilities                3,086,155           3,855,186

Long-term debt                           2,814,946           2,944,511
Distributor obligation                   1,500,000           1,500,000
Deferred rent liability                     97,599              86,203
Deferred gain                              412,235             424,727
Deferred income taxes                      209,095             209,095
                                        __________          __________
Total liabilities                        8,120,030           9,019,722
                                        __________          __________
Shareholders' equity
  Common stock, no par value - 10,000,000
  shares authorized, 4,474,854 and 4,469,444
  shares issued and outstanding at June 30,
  2003 and December 31, 2002             7,163,981           7,155,162
Retained earnings                          439,841             372,369
                                        __________          __________
Total shareholders' equity               7,603,822           7,527,531
                                        __________          __________
Total liabilities and shareholders'
equity                                 $15,723,852         $16,547,253
                                        ==========          ==========
The accompanying notes are an integral part of this financial statement.
                  WILLAMETTE VALLEY VINEYARDS, INC.
                       Statement of Operations
                             (unaudited)

                  Three months ended June 30,  Six months ended June 30,
                      2003          2002         2003          2002
                   __________    __________   __________    __________
Net Revenues
  Case Revenue    $ 1,545,706   $ 1,341,378  $ 2,883,892   $ 2,599,018
  Custom Crush-
    Bulk Revenue        8,640        28,215      163,815        28,215
                   __________    __________   __________    __________
Total Revenue       1,554,346     1,369,593  $ 3,047,707     2,627,233

Cost of Sales
  Case                715,459       580,199    1,345,916     1,175,985
  Bulk                  6,324        28,405      121,611        28,405
                   __________    __________   __________    __________
Total Cost of Sales   721,783       608,604    1,467,527     1,204,390

Gross Margin          832,563       760,989    1,580,180     1,422,843

Selling, general and administrative
  expense             676,422       675,377    1,306,833     1,319,354
                   __________    __________   __________    __________
Net operating
  income              156,141        85,612      273,347       103,489

Other income (expense)
  Interest income       1,313         1,288        2,627         2,394
  Interest expense    (86,411)      (89,350)    (173,532)     (177,944)
  Other income
    (expense)         (22,101)        6,267       10,068        12,513
                   __________    __________   __________    __________
Net income (loss) before
  income taxes         48,942         3,817      112,510       (59,548)

Income tax             19,611             -       45,038             -
                   __________    __________   __________    __________
Net income (loss)      29,331         3,817       67,472       (59,548)

Retained earnings beginning of
  period              410,510       172,529      372,369       235,894
                   __________    __________   __________    __________
Retained earnings
  end of period   $   439,841   $   176,346  $   439,841   $   176,346
                   ==========    ==========   ==========    ==========
Basic income (loss) per
  common share    $       .01   $       .00  $       .02   $      (.01)

Diluted income (loss) per
  common share    $       .01   $       .00  $       .02   $      (.01)

Weighted average number of
basic common shares
outstanding         4,474,854     4,469,444    4,473,663     4,468,110

Weighted average number of
diluted common shares
outstanding         4,474,854     4,478,925    4,473,663     4,468,110

The accompanying notes are an integral part of this financial statement.
                  WILLAMETTE VALLEY VINEYARDS, INC.
                       Statement of Cash Flows
                             (unaudited)

                                           Six months ended June 30,
                                            2003                2002
                                        __________          __________
Cash flows from operating activities:
  Net income (loss)                    $    67,472         $   (59,548)
Reconciliation of net income (loss) to
 net cash provided by (used in)
 operating activities:
  Depreciation and amortization            363,721             379,265
  Gain on disposal of fixed assets          (3,004)                  -
  Stock issued for compensation              8,819               3,941

Changes in assets and liabilities:
  Accounts receivable trade                 66,817             348,864
  Inventories                               94,242            (170,516)
  Prepaid expenses and other
    current assets                          12,173              68,618
  Note receivable                           (2,075)              9,105
  Other assets                               8,657               8,920
  Accounts payable                        (135,935)           (279,172)
  Accrued commissions and payroll costs      1,640             (45,083)
  Income taxes payable                     (24,084)                  -
  Grape payables                          (303,555)           (574,664)
  Deferred rent liability                   11,396              12,906
  Deferred gain                            (12,492)            (12,492)
                                        __________          __________
Net cash provided by (used in)
  operating activities                     153,792            (309,856)
                                        __________          __________

Cash flows from investing activities;
  Additions to property and equipment      (70,238)            (34,730)
  Vineyard development expenditures         (6,057)            (21,870)
  Proceeds from the sale of property
    and equipment                           15,128                   -
  Investments                                1,000             (50,026)
                                        __________          __________
Net cash used in investing activities      (60,167)           (106,626)
                                        __________          __________

Cash flows from financing activities:
  Debt issuance costs                      (12,710)                  -
  Net (decrease) increase in line of
    Credit balance                        (307,097)            147,500
  Proceeds from stocks options exercised         -               8,575
  Repayments of long-term debt            (129,565)           (123,267)
                                        __________          __________
Net cash (used in) provided by
  financing activities                    (449,372)             32,808
                                        __________          __________
Net decrease in cash and
  cash equivalents                        (355,747)           (383,674)

Cash and cash equivalents:
  Beginning of period                      632,183             504,510
                                        __________          __________
  End of period                        $   276,436         $   120,836
                                        ==========          ==========
The accompanying notes are an integral part of this financial statement.
NOTES TO CONSOLIDATED FINANCIAL STATEMENT

1) BASIS OF PRESENTATION

The interim financial statements have been prepared by the Company, without
audit and subject to year-end adjustment, in accordance with generally
accepted accounting principles, except that certain information and footnote
disclosure made in the latest annual report have been condensed or omitted
for the interim statements.  Certain costs are estimated for the full year
and are allocated to interim periods based on estimates of operating time
expired, benefit received, or activity associated with the interim period.
The financial statements reflect all adjustments, which are, in the opinion
of management, necessary for fair presentation.

Basic and diluted net income per share and Basic earnings per share are
computed based on the weighted-average number of common shares outstanding
each year. Diluted earnings per share are computed using the weighted average
number of shares of common stock and dilutive common equivalent shares
outstanding during the year.  Common equivalent shares from stock options and
other common stock equivalents are excluded from the computation when their
effect is antidilutive.  Options to purchase shares of common stock
outstanding at June 30, 2003 were not included in the computation of diluted
earnings per share for the three and six-month period ending June 30, 2003
because the exercise prices were greater than fair value.  Options to
purchase shares of common stock outstanding at June 30, 2002 were not
included in the computation of diluted earnings per share for the six-month
period ending June 30, 2002 because inclusion of such shares would be
antidilutive.  For the three-month period ending June 30, 2002 Options were
included in the calculation of earnings per share.


2) STOCK BASED COMPENSATION

The Company accounts for the employee and director stock options in accordance
with provisions of Accounting Principles Board (APB) Opinion No. 25,
Accounting for Stock Issued to Employees.  Pro forma disclosures as required
under SFAS No. 123, Accounting for Stock Based Compensation, and as amended
by SFAS No. 148, Accounting for Stock Based Compensation - Transition and
Disclosure, are presented below.

Had compensation cost for the Company's stock option plans been determined
based on the fair value at the grant date for awards consistent with the
provisions of SFAS No. 123, the Company's net earnings would have been
reduced to the pro forma amounts indicated as follows for the quarter and six
months ended June 30:

                                          June 30,            June 30,
                                            2003                2002
                                        (unaudited)

                  Three months ended June 30,  Six months ended June 30,
                      2003          2002         2003          2002
                  (unaudited)                (unaudited)
                   __________    __________   __________    __________

Net income (loss),
  as reported     $    29,331   $     3,817  $    67,472   $   (59,548)
Add Stock-based
  employee compensation
  expense included in
  reported net income,
  net of related tax
  effects                   -             -            -             -

Deduct total stock based
  employee compensation
  expense determined
  under fair value based
  method for all awards,
  Net of related tax
  effects              (5,948)       (5,882)     (11,896)      (11,764)
                   __________    __________   __________    __________

Pro forma net
  income (loss)   $    23,383   $    (2,065) $    55,576   $   (47,784)

Earnings per share:
  Basic -
    as reported   $      0.01   $      0.00  $      0.02   $     (0.01)
  Basic -
    pro forma     $      0.01   $      0.00  $      0.01   $     (0.01)

  Diluted -
    as reported   $      0.01   $      0.00  $      0.02   $     (0.01)
  Diluted -
    pro forma     $      0.01   $      0.00  $      0.01   $     (0.01)

For purposes of disclosure, the Black-Scholes option pricing model was used
to calculate fair values for stock options granted.  The estimated fair value
of the options is amortized to expense over the options' vesting period.


3) INVENTORIES BY MAJOR CLASSIFICATION ARE SUMMARIZED AS FOLLOW:

                                          June 30,          December 31,
                                            2003                2002
                                        (unaudited)
                                        __________          __________

Winemaking and packaging materials     $   151,984         $    96,123
Work-in-progress (costs relating
  to unprocessed and/or bulk
  wine products)                         2,467,164           2,773,750
Finished goods (bottled wines            5,357,309           5,200,826
  and related products)                 __________          __________
                                       $ 7,976,457         $ 8,070,699

Less: amounts designated for distributor  (520,408)           (520,408)
                                        __________          __________

Current inventories                    $ 7,456,049         $ 7,550,291
                                        ==========          ==========


4) PROPERTY AND EQUIPMENT CONSIST OF THE FOLLOWING:

                                          June 30,          December 31,
                                            2003                2002
                                        (unaudited)
                                        __________          __________

Land and improvements                  $   976,838         $   984,954
Winery building and hospitality center   4,570,426           4,567,076
Equipment                                4,737,394           4,670,506
                                        __________          __________
                                        10,284,658          10,222,536

Less accumulated depreciation           (5,488,336)         (5,175,643)
                                        __________          __________
                                       $ 4,796,322         $ 5,046,893
                                        ==========          ==========


5) RECENT ACCOUNTING PRONOUNCEMENTS:

In December 2002, the FASB issued SFAS 148, "Accounting for Stock-Based
Compensation - Transition and Disclosure." This statement provides alternative
methods of transition for a voluntary change to the fair value method of
accounting for stock-based employee compensation. In addition, it amends the
disclosure requirements of SFAS 123 to require prominent disclosure in both
annual and interim financial statements about the method of accounting for
stock-based employee compensation and the effect of the method used on
reporting results. This statement is effective for fiscal years ending after
December 15, 2002 and for the interim periods beginning after December 15,
2002. We continue to report stock-based employee compensation costs using the
intrinsic value method as defined by APB 25, adoption of the provisions of
the new statement affects only our disclosure of these costs, which is
presented in Note 2.


6) SUBSEQUENT EVENTS:

None.


ITEM 2
Management's Discussion and Analysis of Financial Condition
 and Results of Operations

Forward Looking Statement:

This Management's Discussion and Analysis of Financial Condition and Results
of Operation and other sections of this Form 10-QSB contain forward-looking
statements within the meaning of the Private Securities Litigation Reform Act
of 1995.  These forward-looking statements involve risks and uncertainties
that are based on current expectations, estimates and projections about the
Company's business, and beliefs and assumptions made by management.  Words
such as "expects," "anticipates," "intends," "plans," "believes," "seeks,"
"estimates" and variations of such words and similar expressions are intended
to identify such forward-looking statements.  Therefore, actual outcomes and
results may differ materially from what is expressed or forecasted in such
forward-looking statements due to numerous factors, including, but not
limited to:  availability of financing for growth, availability of adequate
supply of high quality grapes, successful performance of internal operations,
impact of competition, changes in wine broker or distributor relations or
performance, impact of possible adverse weather conditions, impact of
reduction in grape quality or supply due to disease, impact of governmental
regulatory decisions, and other risks detailed below as well as those
discussed elsewhere in this Form 10-QSB and from time to time in the
Company's Securities and Exchange Commission filings and reports.  In
addition, such statements could be affected by general industry and market
conditions and growth rates, and general domestic economic conditions.

Management's Discussion and Analysis of
Financial Condition and Results of Operations

The Company's continued focus on quality received recognition this past
Quarter in a recently published book entitled, "Northwest Winery Guide"
written by Andy Purdue, publisher and editor of Wine Press Northwest magazine.

He lists the Top Northwest Wineries:  "If you want top quality in a broad
range of wines, look to these wineries:"  (7 in Washington including L'Ecole
and Woodward Canyon, 2 in British Columbia, and 1 in Oregon - Willamette
Valley Vineyards)

The Company's financial performance continued to improve showing a net profit
for the quarter ended June 30, 2003, which exceeded our profit for the
comparable period last year.  The Company's expanded wine distribution effort
in Oregon and sales to out-of-state distributors showed improvement in the
Second Quarter of 2003 compared to the same period in the prior year.  The
results from the Company's retail operation were weaker for the quarter ended
June 30, 2003, compared to the same quarter in the prior year.

Beginning in the First Quarter of 2003, the Company converted its long
standing self-distribution sales organization into an enterprise titled
Bacchus Fine Wines by hiring an experienced wine sales manager, increasing
substantially the brands represented by the sales force and adding additional
delivery vehicles and drivers.

Bacchus Fine Wines manager Mike Kuenz began mid-January of this year and now
reports Bacchus is proud to represent products from around the world that
exemplify the same quality and passion from their growing region as Company
wines from the Willamette Valley and Southern Oregon.  From Napa Valley
Bacchus represents Elyse Winery, Anderson's Conn Valley, and Jarvis Vineyards
from winemaker Dimitri Tchelistcheff. From California, organically grown
Lolonis Vineyards, Thomas Fogarty and Toad Hollow.  From Washington State in
the Red Mountain AVA, Kiona Vineyards & Winery.

Bacchus believes it has one of best portfolios for Australian wines in Oregon
with the addition of Click Imports.  The Australian portfolio includes Andrew
Harris, Kangarilla Road, Koppamurra, Meerea Park, Mitchell, Nepenthe
Vineyards, Plantagenet and Sticks (found at Costco).

From Chile, the portfolio includes family owned and estate fruit wines from
Santa Alicia.  Canadian Ice Wine is beginning to develop a strong following
and Paradise Ranch is considered at the top of the list.  From Burgundy
France in the Caves of Notre Dame, Bacchus views it an honor to represent
Maison Jaffelin established in 1816.  Also from France, Champagne Bricout,
one of the most respected houses in Champagne, is part of the Bacchus
offerings.  Last but not least in the Bacchus book is the Spanish portfolio
from Bodegas Franco.  All together Bacchus represents 26 wineries and 161
different wines.

This change in distribution practices by the Company in Oregon has improved
its ability to serve retail and restaurant accounts with a broader selection
of fine wines.

Gross revenues from this self-distribution operation (Bacchus) increased 23%
in the quarter ended June 30, 2003 from the same quarter in the prior year,
with an increase in net operating income from this department of 22%.

Company officials discovered a significant loss of wine inventory in the
control of a now former sales representative of approximately $100,000 at
wholesale prices.  This inventory was WVV wines and was not a result of the
new distribution enterprise, Bacchus Fine Wines.  The Company has filed an
insurance claim with the maximum coverage limit of $50,000 less the $1,000
deductible and has notified local law enforcement officials.  This loss of
inventory has been recorded as Other Expense.

If the claim is paid, it will be recorded as Other Income in a future quarter.

Sales revenue to out-of-state distributors increased 36% in the quarter
compared to the prior year with an increase in net operating income from this
department of 39% compared to the prior year.  Increased sales are resulting
from higher promotional allowances given to distributors by the Company, and
from the reduction in inventories of the Company's largest distributor
network.  Inventories of Company products held by this network have declined
by 55% from the previous year.  As a result, orders for shipment from the
Company are increasing and are expected to continue to increase.

A review of Company invoices to the out-of-state distribution network and
bill-backs received by this network and credits taken against Company
invoices by this network show a significant net balance owed to the Company.
This balance has accumulated over the two year period the distribution
contract has been in force.  If the Company's analysis is accepted by the
distribution network, the Company will record this revenue in a future
quarter.

Retail sales revenue declined by 8% in the quarter compared to the prior year
and the net operating income from the Retail Department declined by 18% in
the quarter ended June 30, 2003 compared to the prior year period.  Gross
margins for this department fell to 63% in the quarter ended June 30, 2003
compared to 66% in the same quarter in the prior year, accounting for the
significant variation in net operating income reduction relative to sales.
The Company saw an increase in revenue from rental activities of 28% compared
to the prior year period, partially offsetting weaker retail performance.

Lower customer counts and purchases of lower margin, more popularly priced
wines are affecting this quarter's performance.  The Company is focusing on
strengthening its retail programming and systems to measure and improve
performance.

General and administrative expenses were 12% lower in this quarter as
compared with previous year; due in part to the Company not filling vacated
positions.

The Company increased depletions of its wine inventories by 8% in the quarter
ended June 30, 2003 compared to the same quarter in the prior year.  However,
the Company continues to hold inventories in excess of an orderly production
and depletion pattern.  These inventories are a result of a larger than
expected 2001 harvest and an attempt to produce and market wines from Southern
 Oregon in volume priced below the Company's Bordeaux and Rhone style flagship
 Griffin Creek brand.  The Company will continue to deplete these excess
inventories and will do so at the expense of gross margins.






RESULTS OF OPERATIONS

Revenue

Winery Operations
The Company's revenues from winery operations are summarized as follows:


                  Three months ended June 30,  Six months ended June 30,
                      2003          2002         2003          2002
                   __________    __________   __________    __________

Tasting Room Sales and
 Rental Income    $   351,414   $   382,516  $   647,081   $   722,579
On-site and off-site
 festivals             21,826        33,037       64,997        78,863
In state sales        756,171       613,195    1,320,803     1,153,203
Out of state sales    481,064       354,809      955,000       722,686
Bulk wine/
 Misc. sales            8,640        28,215      163,815        28,215
                   __________    __________   __________    __________
Total Revenue     $ 1,619,115   $ 1,411,772  $ 3,151,696   $ 2,705,546

Less Excise Taxes      64,769        42,179      103,989        78,313
                   __________    __________   __________    __________
Net Revenue       $ 1,554,346   $ 1,369,593  $ 3,047,707   $ 2,627,233
                   ==========    ==========   ==========    ==========

Tasting room and retail sales, and rental income for the three months ending
June 30, decreased 8% to $351,414 in 2003 from $382,516 for the same period
in 2002. For the first six months of 2003, sales decreased 10% over the same
period in 2002.  Retail sales decreased during the second quarter of 2003 due
in part to lower customer counts and purchases of lower margin, lower priced
wines.

On-site and off-site festival sales for the second quarter of 2003 decreased
34% to $21,826 from $33,037 over the second quarter of 2002.  During the f
irst half of 2003, sales in this category decreased 18% over the same period
in 2002.  This decrease is due primarily to the continuing focus away from
on-site and off-site events, in favor of telephone, mail order and retail
sales.

In prior periods, direct sales from the winery to independent distributors in
the state of Oregon were included in out-of-state sales category.  Beginning
in the quarter ended June 30, these sales are accounted for in the in state
sales category.  In the second quarter of 2003 these sales increased 161% to
$88,571 from $33,940 over the same period of 2002.  The higher sales are a
result of increased sales focus on these distributors by the new Bacchus
management.

Sales in the state of Oregon, through the Company's independent sales force
and through direct sales from the winery, increased 23% to $756,171 in the
second quarter of 2003 from $613,195 in the second quarter of 2002, adjusted
for the change in reporting of in state distributor sales. Sales through the
Company's independent sales force alone for the second quarter of 2003
increased 14% to $591,272 from $517,726 in the second quarter of 2002.  The
Company's direct instate sales to our largest customer increased 24% to
$76,328 from $61,529 in 2002.  These increases are largely the result of the
improved sales management and broader product lines presented through the
conversion to Bacchus Fine Wines.

Out-of-state sales in the second quarter of 2003 increased 36% to $481,064
from $354,809 in the second quarter of 2002, adjusted for the change in
reporting of in state distributor sales.  During the first six months on
2003, sales increased 32% over the same period in 2002.  The higher sales are
a result of increased promotional allowances offered to distributors by the
Company that are resulting in higher depletions by the Company's distributors.

Excise taxes

The Company's excise taxes increased in the second quarter of 2003 to $64,769
from $42,179 for the same period in 2002.  For the first half of 2003, excise
taxes increased to $103,989 from $78,313 for the same period in 2002.  This
was due in part to the increased sales in the first half of 2003, increasing
overall sales volumes and taxes paid by volume.

Gross Profit

Winery Operations

As a percentage of revenue, gross profit for the winery operations decreased
to 54% in the second quarter of 2003 as compared to 56% in the second quarter
of 2002.  We believe this non-GAAP disclosure provides a useful comparison to
the second quarter of 2002.  The Company has sold through many of the white
wines from the very successful 2001 crush, and moved on to the slightly higher
cost 2002 products reducing the gross margin.  The Company is continuing its
focus on, and improved distribution of, higher margin products, as well as
continuing to reduce grape and production costs.

Selling, General and Administrative Expense

Selling, general and administrative expenses increased to $676,422 in the
second quarter of 2003 from $675,377 in the second quarter of 2002. As a
percentage of revenue from winery operations, selling, general and
administrative expenses decreased to 44% in the second quarter of 2003 from
49% in the second quarter of 2002.  In a continued effort to reduce overhead
and reliance on credit, the Company elected not to fill several positions
vacated by employee turnover, and continued to manage sales expenditures to
produce quantifiable increases in revenues.


Interest Income, Other Income and Expense

Interest income increased to $1,313 for the second quarter of 2003 from
$1,288 for the second quarter of 2002.  Interest expense decreased to $86,411
in the second quarter of 2003 from $89,350 in 2002. Interest costs were lower
because the Company paid a lower interest rate on its line of credit.

The Company's other income (expense) is summarized as follows:

                  Three months ended June 30,  Six months ended June 30,
                      2003          2002         2003          2002
                   __________    __________   __________    __________

Amortization of deferred
 gain on 1999 Tualatin
 sale-lease back  $     6,246   $     6,246  $    12,492   $    12,492
Miscellaneous rebates   1,076            21        1,378            21
Inventory loss        (29,423)            -      (29,423)            -
Gain on Tualatin
 bare land sale             -             -        3,004             -
Farm Credit interest
 rebate                     -             -       22,617             -
                   __________    __________   __________    __________
Other income
 (expense)        $   (22,101)  $     6,267  $    10,068   $    12,513

Other income and expense was an expense of $22,101 for the second quarter of
2003 compared to income of $6,267 for the Second quarter of 2002.  In the
quarter ended June 30, 2003, in accordance with the 1999 sale-lease back at
the Tualatin site, the Company recognized a gain of $6,246.  The Company also
received various rebate checks totaling $1,076 in the quarter ended June 30,
2003.

The Company discovered a significant loss of inventory in the control of a
now former independent sales representative with a wholesale value of
approximately $100,000, and an inventory cost of $29,423 that the Company
expensed as other expense.  The Company has filed an insurance claim with a
maximum coverage limit of $50,000 less a $1,000 deductible, and has notified
local law enforcement officials.  If the insurance company pays the claim, it
will be recorded as other income in a future quarter.

Income Taxes

As the Company experienced a net profit for the second quarter and first half
of 2003 a $19,611 income tax expense was accrued for the quarter ended June
30, 2003, making the total accrued $45,038 for the six months ended June 30,
2003, based on the expected effective tax rate for 2003.

Liquidity and Capital Resources

At June 30, 2003, the Company had a working capital balance of $5.3 million
and a current ratio of 2.7:1.  At December 31, 2002, the Company had a working
 capital balance of $5.0 million and a current ratio of 2.3:1.

The Company had a cash balance of $276,436 at June 30, 2003.

At June 30, 2003, the line of credit balance was $1,743,074.  The Company has
a loan agreement with GE Commercial Distribution Finance Corporation that
contains, among other things, certain restrictive financial covenants with
respect to total equity, debt-to-equity and debt coverage, which must be
maintained by the Company on a quarterly basis.  As of June 30, 2003, the
Company was in compliance with all of the financial covenants.

As of June 30, 2003, the Company had a total long-term debt balance of
$3,052,784 owed to Farm Credit Services. This debt was used to finance the
Hospitality Center, invest in winery equipment to increase the Company's
winemaking capacity, complete the storage facility, and purchase Tualatin
Vineyards. At December 31, 2002, the Company was in violation of 1 of 5 of
its debt coverage covenants.  Farm Credit Services has signed a waiver letter
to the Company for this covenant.

At June 30, 2003, the Company owed $566,503 on grape contracts.  A large
portion is owed to a single grape grower, which will be paid as the wine made
from those grapes is sold.

The Company believes that cash flow from operations and funds available under
credit facilities will be sufficient to meet the Company's liquidity
requirements for the next 12 months.

Critical Accounting Policies:

The discussion and analysis of our financial condition and results of
operations are based upon our financial statements, which have been prepared
in accordance with accounting principles generally accepted in the United
States of America.  The preparation of these financial statements requires us
to make estimates and judgments that affect the reported amounts of assets,
liabilities, revenues and expenses, and related disclosure of contingent
assets and liabilities.  On an on-going basis, we evaluate our estimates,
including those related to revenue recognition, collection of accounts
receivable, valuation of inventories, and amortization of vineyard
development costs. We base our estimates on historical experience and on
various other assumptions that are believed to be reasonable under the
circumstances.  Actual results may differ from these estimates under
different assumptions or conditions.  A description of our critical
accounting policies and related judgments and estimates that affect the
preparation of our financial statements is set forth in our Annual Report on
Form 10-K for the year ended December 31, 2002.

Recent Accounting Pronouncements

In December 2002, the FASB issued SFAS 148, "Accounting for Stock-Based
Compensation - Transition and Disclosure." This statement provides
alternative methods of transition for a voluntary change to the fair value
method of accounting for stock-based employee compensation. In addition, it
amends the disclosure requirements of SFAS 123 to require prominent
disclosure in both annual and interim financial statements about the method
of accounting for stock-based employee compensation and the effect of the
method used on reporting results. This statement is effective for fiscal years
ending after December 15, 2002 and for the interim periods beginning after
December 15, 2002. As we continue to report stock-based employee compensation
costs using the intrinsic value method as defined by APB 25, adoption of the
provisions of the new statement affects only our disclosure of these costs,
which is presented in Note 2.


ITEM 3
Controls and Procedures

a) Evaluation of disclosure controls and procedures.  As of June 30, 2003,
the end of the period covered by this report, the Company's chief executive
officer and its chief financial officer reviewed and evaluated the
effectiveness of the Company's disclosure controls and procedures (as defined
in Exchange Act Rule 13a-15(e) and 15(d)-15(e)), which are designed to ensure
that material information the Company must disclose in its report filed or
submitted under the Securities Exchange Act of 1934, as amended (the "Exchange
Act") is recorded, processed, summarized, and reported on a timely basis, and
have concluded, based on that evaluation, that to the best of their knowledge
and as of such date, the Company's disclosure controls and procedures are
effective to ensure that all material information required to be filed by the
Company in this quarterly report that it files or submits under the Exchange
Act is accumulated and communicated to the Company's chief executive officer
and chief financial officer as appropriate to allow timely decisions regarding
required disclosure.

b) Changes in internal control over financial reporting.  In the three months
ended June 30, 2003, there has been no change in the Company's internal
control over financial reporting that has materially affected, or is
reasonably likely to materially affect, its internal control over financial
reporting.


PART II.               OTHER INFORMATION


Item 1
               Exhibits and Reports on Form 8-K.

(a) The exhibits filed herewith are listed in the Exhibit Index following the
signature page of this report.

ITEM 5
Other Information

Non-Audit Fees:

The Audit Committee of the Board Of Directors has approved the following non-
audit services, which are being performed by PricewaterhouseCoopers, our
independent accountants, during the calendar year ending December 31, 2003:

     - Income tax advisory services related to: income tax returns;
acquisitions; and formation and liquidation of foreign subsidiaries


SIGNATURES


Pursuant to the requirements of the Security Exchange Act of 1934, as
amended, the Registrant has duly caused this report to be signed on its behalf
by the undersigned thereunto duly authorized.


                 WILLAMETTE VALLEY VINEYARDS, INC.




Date: August 14, 2003     By /s/ James W. Bernau
                                  James W. Bernau
                                  President


Date: August 14, 2003     By /s/ Sean M. Cary
                                  Sean M. Cary
                                  Controller



EXHIBIT INDEX

Exhibit

31.1 Certification of the Chief Executive Officer pursuant to Section 302 of
the Sarbanes-Oxley Act of 2002.

31.2 Certification of the Chief Financial Officer pursuant to Section 302 of
the Sarbanes-Oxley Act of 2002.

32.1 Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to
Section 906 of the Sarbanes-Oxley Act of 2002.

32.2 Certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to
Section 906 of the Sarbanes-Oxley Act of 2002.

</TEXT>
</DOCUMENT>
<DOCUMENT>
<TYPE>EX-31
<SEQUENCE>3
<FILENAME>wvv032q10q311.txt
<TEXT>
Exhibit 31.1

CERTIFICATION OF CHIEF EXECUTIVE OFFICER AS ADOPTED PURSUANT TO SECTION 302
(a) OF THE SARBANES-OXLEY ACT OF 2002

I, James W. Bernau, certify that:

1. I have reviewed this quarterly report on Form 10-QSB of Willamette Valley
Vineyards, Incorporated;

2. Based on my knowledge, this report does not contain any untrue statement
of a material fact or omit to state a material fact necessary to make the
statements made, in light of the circumstances under which such statements
were made, not misleading with respect to the period covered by this report;

3. Based on my knowledge, the financial statements, and other financial
information included in this report, fairly present in all material respects
the financial condition, results of operations and cash flows of the
registrant as of, and for, the periods presented in this report;

4. The small business issuer's other certifying officer(s) and I are
responsible for establishing and maintaining disclosure controls and
procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e) for the
small business issuer and have:
a) Designed such disclosure controls and procedures, or caused such
disclosure controls and procedures to be designed under our supervision, to
ensure that material information relating to the small business issuer,
including its consolidated subsidiaries, is made known to us by others within
those entities, particularly during the period in which this report is being
prepared;

b) Evaluated the effectiveness of the small business issuer's disclosure
controls and procedures and presented in this report our conclusions about
the effectiveness of the disclosure controls and procedures, as of the end of
the period covered by this report based on such evaluation; and

(c) Disclosed in this report any change in the small business issuer's
internal control over financial reporting that occurred during the small
business issuer's most recent fiscal quarter that has materially affected, or
is reasonably likely to materially affect, the small business issuer's
internal control over financial reporting; and

5. The small business issuer's other certifying officer(s) and I have
disclosed, based on our most recent evaluation of internal control over
financial reporting, to the small business issuer's auditors and the audit
committee of the small business issuer's board of directors (or persons
performing the equivalent functions):
a) All significant deficiencies and material weaknesses in the design or
operation of internal control over financial reporting which are reasonably
likely to adversely affect the small business issuer's ability to record,
process, summarize and report financial information; and

b) Any fraud, whether or not material, that involves management or other
employees who have a significant role in the small business issuer's internal
control over financial reporting.

Date: August 14, 2003
/s/ James W. Bernau
    James W. Bernau,
    Chief Executive Officer

</TEXT>
</DOCUMENT>
<DOCUMENT>
<TYPE>EX-31
<SEQUENCE>4
<FILENAME>wvv032q10q312.txt
<TEXT>
Exhibit 31.2

CERTIFICATION OF CHIEF FINANCIAL OFFICER AS ADOPTED PURSUANT TO SECTION 302
(a) OF THE SARBANES-OXLEY ACT OF 2002

I, Sean M. Cary, certify that:

1. I have reviewed this quarterly report on Form 10-QSB of Willamette Valley
Vineyards, Incorporated;

2. Based on my knowledge, this report does not contain any untrue statement
of a material fact or omit to state a material fact necessary to make the
statements made, in light of the circumstances under which such statements
were made, not misleading with respect to the period covered by this report;

3. Based on my knowledge, the financial statements, and other financial
information included in this report, fairly present in all material respects
the financial condition, results of operations and cash flows of the
registrant as of, and for, the periods presented in this report;

4. The small business issuer's other certifying officer(s) and I are
responsible for establishing and maintaining disclosure controls and
procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e) for the
small business issuer and have:
a) Designed such disclosure controls and procedures, or caused such
disclosure controls and procedures to be designed under our supervision, to
ensure that material information relating to the small business issuer,
including its consolidated subsidiaries, is made known to us by others within
those entities, particularly during the period in which this report is being
prepared;

b) Evaluated the effectiveness of the small business issuer's disclosure
controls and procedures and presented in this report our conclusions about
the effectiveness of the disclosure controls and procedures, as of the end of
the period covered by this report based on such evaluation; and

(c) Disclosed in this report any change in the small business issuer's
internal control over financial reporting that occurred during the small
business issuer's most recent fiscal quarter that has materially affected, or
is reasonably likely to materially affect, the small business issuer's
internal control over financial reporting; and

5. The small business issuer's other certifying officer(s) and I have
disclosed, based on our most recent evaluation of internal control over
financial reporting, to the small business issuer's auditors and the audit
committee of the small business issuer's board of directors (or persons
performing the equivalent functions):
a) All significant deficiencies and material weaknesses in the design or
operation of internal control over financial reporting which are reasonably
likely to adversely affect the small business issuer's ability to record,
process, summarize and report financial information; and

b) Any fraud, whether or not material, that involves management or other
employees who have a significant role in the small business issuer's internal
control over financial reporting.

Date: August 14, 2003
/s/ Sean M. Cary
    Sean M. Cary
    Chief Financial Officer

</TEXT>
</DOCUMENT>
<DOCUMENT>
<TYPE>EX-32
<SEQUENCE>5
<FILENAME>wvv032q10q321.txt
<TEXT>
Exhibit 32.1

CERTIFICATION OF CHIEF EXECUTIVE OFFICER PURSUANT TO 18 U.S.C. SECTION 1350,
AS ADOPTED PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

I, James W. Bernau, certify, pursuant to 18 U.S.C. Section 1350, as adopted
pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that the Quarterly
Report of Willamette Valley Vineyards Inc. on Form 10-QSB for the quarterly
period ended June 30, 2003 fully complies with the requirements of Section 13
(a) or 15(d) of the Securities Exchange Act of 1934 and that information
contained in such 10-Q fairly presents in all material respects the financial
condition and results of operations of Willamette Valley Vineyards Inc.

By:	 /s/ James W. Bernau
Name: James W. Bernau
Title:   Chief Executive Officer

</TEXT>
</DOCUMENT>
<DOCUMENT>
<TYPE>EX-32
<SEQUENCE>6
<FILENAME>wvv032q10q322.txt
<TEXT>
Exhibit 32.2

CERTIFICATION OF CHIEF FINANCIAL OFFICER PURSUANT TO 18 U.S.C. SECTION 1350,
AS ADOPTED PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002

I, Sean M. Cary, certify, pursuant to 18 U.S.C. Section 1350, as adopted
pursuant to Section 906 of the Sarbanes-Oxley Act of 2002, that the Quarterly
Report of Willamette Valley Vineyards Inc. on Form 10-QSB for the quarterly
period ended June 30, 2003 fully complies with the requirements of Section 13
(a) or 15(d) of the Securities Exchange Act of 1934 and that information
contained in such 10-Q fairly presents in all material respects the financial
condition and results of operations of Willamette Valley Vineyards Inc.

By:    /s/ Sean M. Cary
Name: Sean M. Cary
Title:   Chief Financial Officer

</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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