<DOCUMENT>
<TYPE>EX-23
<SEQUENCE>3
<FILENAME>ex231.txt
<TEXT>
Exhibit 23.1


Consent of Independent Registered Public Accounting Firm


We hereby consent to the incorporation by reference in the Registration
Statement on Form S-8 (No. 333-69188) of our report dated March 24, 2004,
except for the liquidity paragraph in Note 1 and Note 13 to the financial
statements, which are as of December 1, 2004, relating to the financial
statements of Willamette Valley Vineyards, Inc. which appears in this Form
10-KSB/A.


PricewaterhouseCoopers LLP

Portland, Oregon
December 6, 2004

</TEXT>
</DOCUMENT>
