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9. DISCONTINUED OPERATIONS
 9 Months Ended
Sep. 30, 2012
Discontinued Operations and Disposal Groups [Abstract]  
NOTE 9. DISCONTINUED OPERATIONS

On June 30, 2012, the Company completed the wind-down of Bacchus Distribution.  Bacchus Distribution was the Company’s Oregon distribution division, selling both Company produced wines and wines and merchandise purchased from other sources.  The decision to wind-down these distribution activities was made due to the increasingly higher regulatory and overhead costs of maintaining Bacchus as an operating unit.  Distribution of Company produced wines in Oregon are now performed by an independent distribution company.  All sales of purchased wines, and sale of merchandise to retailers, are considered discontinued operations.

 

Net sales from discontinued operation by Bacchus for the three months ended September 30, 2012 and 2011 were $33,645 and $921,424, respectively.  Net sales from discontinued operation by Bacchus for the nine months ended September 30, 2012 and 2011 were $608,887 and $2,739,140, respectively.