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Segment Information (Tables)
 12 Months Ended
Dec. 31, 2021
Disclosure of Segment Information [Abstract]  
Schedule of key financial performance measures of the segments
   2021   2020 
   USD   USD 
         
Premium segment        
Revenue   25,664,145    24,715,271 
Cost of revenue   (21,863,278)   (18,772,861)
Gross profit   3,800,867    5,942,410 
           
Ad-Supported segment          
Revenue   9,840,247    5,803,085 
Cost of revenue   (4,599,359)   (3,573,660)
Gross profit   5,240,888    2,229,425 
           
Consolidated          
Revenue   35,504,392    30,518,356 
Cost of revenue   (26,462,637)   (22,346,521)
Gross profit   9,041,755    8,171,835 

 
Schedule of reportable segment gross profit to the group’s loss before tax
   2021   2020 
   USD   USD 
         
Segment gross profit   9,041,755    8,171,835 
Selling and marketing expenses   (8,013,933)   (5,284,152)
General and administrative expenses   (11,017,765)   (5,204,627)
Consultancy and professional fees   (6,120,494)   (231,369)
Government grants   2,546,360    
-
 
Finance costs   (2,679,763)   (1,764,682)
Finance income   145,107    137,397 
Other income   41,419    60,497 
Share of loss of a joint venture   (94,210)   
-
 
Foreign exchange loss, net   (1,558,780)   (1,126,851)
Loss before tax   (17,710,304)   (5,241,952)

 
Schedule of revenue by market
   2021   2020 
   USD   USD 
         
Egypt   8,898,645    6,119,713 
KSA   8,287,578    10,027,692 
UAE   5,980,102    4,100,221 
Lebanon   4,834,760    4,519,232 
Kuwait   1,903,202    1,763,482 
Jordan   1,043,768    854,517 
Others*   4,556,337    3,133,499 
    35,504,392    30,518,356 

 

*There is no individual geographical market other than those disclosed above which would constitute more than 5% of the total revenue.