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Segment Information (Tables)
6 Months Ended
Jun. 30, 2024
Segment Information [Abstract]  
Schedule of Key Financial Performance Measures of the Segments Key financial performance measures of the segments including revenue, cost of revenue, and gross profit are as follows:
   For the six-month period
ended June 30
 
   (Unaudited)   (Unaudited) 
   2024   2023 
   USD   USD 
Revenue from subscription segment        
Revenue   23,983,378    11,396,668 
Cost of revenue   (33,935,805)   (11,511,698)
Gross loss   (9,952,427)   (115,030)
           
Revenue from advertisement segment          
Revenue   4,455,020    5,266,208 
Cost of revenue   (2,918,095)   (2,058,000)
Gross profit   1,536,925    3,208,208 
           
Revenue from live events segment          
Revenue   1,358,884    2,240,835 
Cost of revenue   (1,438,349)   (2,046,802)
Gross (loss)/ profit   (79,465)   194,033 
           
Consolidated          
Revenue   29,797,282    18,903,711 
Cost of revenue   (38,292,249)   (15,616,500)
Gross (loss)/ profit   (8,494,967)   3,287,211 
Schedule of Reportable Segment Gross Profit to the Group’s Loss Before Tax Selling and marketing, operating expenses, finance income, and finance costs are not allocated to individual segments as these are managed on an overall group basis. The reconciliation between reportable segment gross profit to the Group’s loss before tax is as follows:
   For the six-month period
ended June 30
 
   (Unaudited)   (Unaudited) 
   2024   2023 
   USD   USD 
         
Segment gross (loss)/profit   (8,494,967)   3,287,211 
Selling and marketing expenses   (9,075,071)   (4,637,110)
General and administrative expenses   (8,819,171)   (9,211,224)
Consultancy and professional fees   (764,342)   (738,882)
Government grants   871,385    1,431,490 
Finance costs   (66,111)   (84,042)
Finance income   188,881    5,234 
Other income   47,173    840,100 
Impairment of goodwill   (350,000)   
-
 
Share of loss of a joint venture   (362,978)   (126,844)
Fair value change of warrant liabilities   221,413    (208,383)
Foreign exchange loss, net   (599,773)   (2,409,540)
Loss before tax   (27,203,561)   (11,851,990)
Schedule of Revenue by Market Revenue by market
   For the six-month period
ended June 30
 
   (Unaudited)   (Unaudited) 
   2024   2023 
   USD   USD 
         
KSA   8,666,652    2,930,379 
UAE   5,679,127    4,286,444 
Egypt   5,089,050    6,976,960 
Kuwait   3,079,107    250,041 
Qatar   1,679,568    141,878 
Lebanon   1,404,887    1,588,373 
Jordan   559,921    551,497 
Morocco   352,928    537,996 
Others*   3,286,042    1,640,143 
    29,797,282    18,903,711 
*There is no individual geographical market other than those disclosed above which would constitute more than 5% of the total revenue.