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5. INTANGIBLE ASSETS AND ASSET ACQUISITION (Details 1) (USD $)
Mar. 31, 2014
Dec. 31, 2013
Intangible Assets And Asset Acquisition Details    
Intellectual property and trademarks $ 2,959,400 $ 2,959,400
Less: Accumulated Amortization 465,213 372,836
Intangible Assets, net $ 2,494,187 $ 2,586,564