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CONDENSED CONSOLIDATED STATEMENT OF OPERATIONS (UNAUDITED) - USD ($)
 3 Months Ended 6 Months Ended
Jun. 30, 2017
Jun. 30, 2016
Jun. 30, 2017
Jun. 30, 2016
Condensed Consolidated Statement Of Operations        
Sales, net $ 1,379,769 $ 1,728,533 $ 2,478,653 $ 3,435,508
Cost of Sales 512,494 706,760 928,851 1,454,572
Gross Profit 867,275 1,021,773 1,549,801 1,980,936
Operating Expenses:        
Professional Fees 394,710 95,521 666,721 273,181
Depreciation and Amortization 148,923 145,763 308,074 279,030
Selling Expenses 371,095 517,486 550,480 869,662
Research and Development 18,119 18,718 48,765 27,498
Equity Compensation Expense (Note 7) 232,345 118,340 243,897 456,969
Consulting fees 86,060 101,435 117,112 231,061
General and Administrative 771,869 814,117 1,382,224 1,671,585
Total Operating Expenses 2,023,121 1,811,379 3,317,274 3,808,986
Loss from Operations (1,155,845) (789,606) (1,767,472) (1,828,050)
Other Income (Expense):        
Amortization of Debt Discounts (757) 0 (894) 0
Gain on Disposition of Property and Equipment 12,000   12,000
Grant 202,451 202,451
Interest Income 636 636
Interest Expense (57,123) 0 (71,256) 0
Total Other Income (Expense) (57,244) 214,451 (71,514) 214,451
Net Loss $ (1,213,089) $ (575,155) $ (1,838,986) $ (1,613,599)
Loss Per Common Share        
Basic and Diluted $ (0.01) $ (0.00) $ (0.01) $ (0.01)
Basic and Diluted Weighted Average Common Shares Outstanding 121,032,400 120,457,277 120,929,340 120,317,306