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CONSOLIDATED STATEMENT OF CASH FLOWS - USD ($)
 12 Months Ended
Dec. 31, 2017
Dec. 31, 2016
Cash Flow From Operating Activities:    
Net Loss $ (3,639,814) $ (3,157,259)
Adjustments to Reconcile Net Loss to Net Cash Used In Operating Activities:    
Depreciation and Amortization 607,127 586,384
Amortization of Debt Discount 6,279 0
Equity Based Compensation 635,223 614,696
Value of Equity Issued for Services 38,100 369,653
Reserve for Bad Debts 200,000 255,000
Gain on Disposition of Property and Equipment 0 (12,000)
Decrease (increase) in:    
Accounts Receivable (514,572) (361,802)
Inventory 204,622 (2,755,688)
Prepaid Expenses (165,971) (27,718)
Deposits on Merchandise 147,010 295,348
Other Assets 0 36,613
Increase (Decrease) in:    
Accounts Payable 15,851 (286,004)
Accrued Expenses (11,277) 159,598
Accrued Interest 80,000 0
Deferred Rent (7,760) (6,203)
Advances on Grant 0 (210,503)
Customer Deposits (27,058) (4,991)
Net Cash Used in Operating Activities (2,432,241) (4,504,876)
Cash Flow From Investing Activities:    
Purchase of Property and Equipment (14,829) (474,866)
Proceeds on Disposition of Property and Equipment 0 12,000
Net Cash Used in Investing Activities (14,829) (462,866)
Cash Flow From Financing Activities:    
Proceeds from Exercise of Warrants 48,750 0
Proceeds from Convertible Notes 6,000,000 0
Net Cash Provided by Financing Activities 6,048,750 0
Increase (Decrease) In Cash and Cash Equivalents 3,601,679 (4,967,742)
Cash and Cash Equivalents - Beginning 948,326 5,916,068
Cash and Cash Equivalents - Ending 4,550,003 948,326
Supplemental Cash Flow Information:    
Cash Paid For Interest 111,256 0
Cash Paid For Income Taxes 800 800
Non-Cash Investing and Finance Activities:    
Establishment of discount on convertible debt 61,904 0
Transfer of equipment from inventory to property and equipment $ 323,805 $ 103,553