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FIXED ASSETS (Details) (USD $) | Jun. 30, 2013 | Dec. 31, 2012
--- | --- | ---
Fixed assets, gross | $ 149,178 | $ 126,273
Accumulated depreciation | (72,684) | (60,600)
Fixed Assets, net | 76,494 | 65,673
Equipment |  |
Fixed assets, gross | 90,573 | 67,668
Furniture and Fixtures |  |
Fixed assets, gross | 46,625 | 46,625
Leasehold Improvements |  |
Fixed assets, gross | $ 11,980 | $ 11,980

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- Definition Amount of accumulated depreciation, depletion and amortization for physical assets used in the normal conduct of business to produce goods and services. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 360 -SubTopic 10 -Section 50 -Paragraph 1 -Subparagraph (c) -URI http://asc.fasb.org/extlink&oid=6391035&loc=d3e2868-110229 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 210 -SubTopic 10 -Section S99 -Paragraph 1 -Subparagraph (SX 210.5-02.14) -URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682 Reference 3: http://www.xbrl.org/2003/role/presentationRef -Publisher SEC -Name Regulation S-X (SX) -Number 210 -Section 02 -Paragraph 14 -Article 5 + Details
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