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STOCKHOLDERS' EQUITY (Details Narrative 1) (USD $)
3 Months Ended 9 Months Ended 0 Months Ended 0 Months Ended 1 Months Ended 9 Months Ended 0 Months Ended 1 Months Ended 3 Months Ended 0 Months Ended
Sep. 30, 2013
Sep. 30, 2012
Sep. 30, 2013
Sep. 30, 2012
Jan. 31, 2013
Plato and Associates Note
Sep. 30, 2013
Plato and Associates Note
Mar. 21, 2013
Promissory Notes - June 2012 Notes Issuance
Jun. 19, 2012
Promissory Notes - June 2012 Notes Issuance
Feb. 24, 2012
Promissory Notes - February 2012 Notes Issuance
Mar. 31, 2012
Warrants
Sep. 30, 2013
Warrants
Dec. 31, 2012
Warrants
Jun. 30, 2013
Warrants
Sancilio & Company
May 10, 2013
Warrants
Sancilio & Company
May 31, 2013
Warrants
Sancilio & Company
Sep. 30, 2013
Warrants
Sancilio & Company
Sep. 30, 2013
Warrants
Lower Range
Sep. 30, 2013
Warrants
Upper Range
Jun. 19, 2012
Warrants Tranche 1
Promissory Notes - June 2012 Notes Issuance
Feb. 24, 2012
Warrants Tranche 1
Promissory Notes - February 2012 Notes Issuance
Jun. 19, 2012
Warrants Tranche 2
Promissory Notes - June 2012 Notes Issuance
Feb. 24, 2012
Warrants Tranche 2
Promissory Notes - February 2012 Notes Issuance
Warrants:                                            
Warrants outstanding                     14,293,499 12,193,499                    
Warrant Exercise Price                     1.79 1.63         0.24 3.20        
Warrants Issued in conjunction with debt         1,250,000     7,000,000 9,000,000                   6,000,000   1,000,000  
Exercise Price per share of warrants issued         3.20       0.38                   2.00 0.38 3.00 0.38
Warrants Fair Value         $ 1,711,956     $ 9,424,982         $ 462,196 $ 405,066           $ 10,505,247   $ 6,124,873
Expected term         6 years     5 years 5 years 5 years     5 years 5 years                
Volatility rate         44.29%     44.64% 44.50% 44.81%     45.84% 45.89%                
Risk-free rate         0.88%     0.75% 0.89% 1.04%     1.41% 1.12%                
Dividend yield         0.00%     0.00% 0.00% 0.00%     0.00% 0.00%                
Deferred Financing Costs           1,051,988                                
Financing costs 447,969    1,107,937          1,649,890                            
Amortization of debt discount     1,102,680 1,159,375     885,709   859,647                          
Warrants Issued - Note Modification                                       5,685,300    
Warrants Issued - new Funding                                           3,314,700
Warrants forfeited                              833,000              
Warrants granted                   31,000 2,100,000       850,000              
Warrants vested in period                         283,333 283,333                
Consulting expense recognized for warrants issued for services                   29,736       405,066   38,517            
Warrants recorded to prepaid expense - short term                         154,068                  
Warrants recorded to prepaid expense - long term                         308,128                  
Unvested warrants                         283,334                  
Unamortized costs warrants                     $ 2,129,000