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OTHER CURRENT ASSETS (Details) - USD ($)
Jun. 30, 2018
Dec. 31, 2017
Other Current Assets    
Prepaid sales and marketing costs $ 2,646,988 $ 5,335,936
Debt financing fees 1,138,844  
Prepaid insurance 535,446 680,243
Other prepaid costs 846,889 523,694
Prepaid vendor deposits 35,567 64,411
TOTAL OTHER CURRENT ASSETS $ 5,203,734 $ 6,604,284