XML 29 R9.htm IDEA: XBRL DOCUMENT v2.4.0.8
Intangible Assets
 6 Months Ended
Jun. 30, 2013
Intangible Assets [Abstract]  
INTANGIBLE ASSETS
NOTE 4 - INTANGIBLE ASSETS
 
On June 17, 2010 the Company completed an asset purchase agreement with Retailer Networks, Inc. (RNI). Pursuant to the terms of that agreement the Company purchased a number of intangible assets from RNI, including, but not limited to, customer information, trademarks, domain names, and educational resources for e-commerce.
The following table summarizes the Company’s carrying amount of intangible assets as of,
6ghhkg70kg530i5g57l1k6ig36730249
 
Amortizable Intangible Assets
  
June 30,
2012
    
December 31,
2012
  
Customer and Product Information
  
$
390,030
    
$
390,030
  
Trademarks, domain names, & other intangibles
    
91,007
      
91,007
  
Educational Resource
    
65,005
      
65,005
  
Total Intangible Assets
    
546,042
      
546,042
  
Less accumulated amortization
    
(546,042)
      
(546,042)
  
Net Intangible Assets
  
$
-
    
$
-
  
 
The amortizable intangible assets have useful lives not exceeding two years and a weighted average useful life of two years. Amortization expense for the six months ended June 30, 2013 and for the year ended December 31, 2012 was $0 and $273,021, respectively.