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Revenue (Tables)
9 Months Ended
Sep. 30, 2018
Revenue from Contract with Customer [Abstract]  
Composition of Revenue

Revenue is comprised of the following:

 

     Three months ended
September 30,
     Nine months ended September 30,  
     2017      2018      2017      2018  

Commercial advertising

   $ 52,162,713      $ 56,644,127      $ 154,527,033      $ 157,761,002  

Digital advertising

     3,311,548        3,496,136        9,711,397        10,826,473  

Other

     3,427,789        5,006,817        9,417,585        13,338,528  
  

 

 

    

 

 

    

 

 

    

 

 

 
   $ 58,902,050      $ 65,147,080      $ 173,656,015      $ 181,926,003  
  

 

 

    

 

 

    

 

 

    

 

 

 
Deferred Revenue
     December 31,
2017
     September 30,
2018
 

Deferred revenue

   $ 1,893,508      $ 2,718,519  

 

     Three months ended
September 30,
     Nine months ended
September 30,
 
     2017      2018      2017      2018  

Losses on receivables

   $ 354,814      $ 1,845,022      $ 1,193,593      $ 2,259,136  
Trade Sale Revenue

Commercial advertising includes revenue from the sale or trade of aired commercial spots to advertisers directly or through national, regional or local advertising agencies. Each commercial spot is considered a performance obligation. Revenue is recognized when the commercial spots have aired. Trade sales are recorded at the estimated fair value of the goods or services received. If commercial spots are aired before the goods or services are received then a trade sales receivable is recorded. If goods or services are received before the commercial spots are aired then a trade sales payable is recorded.

 

     December 31,
2017
     September 30,
2018
 

Trade sales receivable

   $ 1,550,172      $ 1,563,809  

Trade sales payable

     1,276,170        1,315,712  

 

     Three months ended
September 30,
     Nine months ended
September 30,
 
     2017      2018      2017      2018  

Trade sales revenue

   $ 2,144,090      $ 2,790,888      $ 6,916,643      $ 6,409,976