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4. Goodwill and Other Intangible Assets (Tables) | 12 Months Ended
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Dec. 31, 2014
Goodwill and Intangible Assets Disclosure [Abstract] |
Schedule of intangible assets |
|  | December 31, 2014 |  |  | December 31, 2013 |
|  | Gross Carrying Value |  |  | Accumulated Amortization |  |  | Net Book Value |  |  | Gross Carrying Value |  |  | Accumulated Amortization |  |  | Net Book Value |
Acquired technology |  | $ | 150,000 |  |  | $ | (21,000 | ) |  | $ | 129,000 |  |  | $ | 599,000 |  |  | $ | (559,000 | ) |  | $ | 40,000 |
Acquired customer lists |  |  | 435,000 |  |  |  | (435,000 | ) |  |  | – |  |  |  | 545,000 |  |  |  | (425,000 | ) |  |  | 120,000 |
Trivia database |  |  | 384,000 |  |  |  | (384,000 | ) |  |  | – |  |  |  | 417,000 |  |  |  | (417,000 | ) |  |  | – |
Trademarks and trademark licenses |  |  | 67,000 |  |  |  | (67,000 | ) |  |  | – |  |  |  | 67,000 |  |  |  | (67,000 | ) |  |  | – |
Acquired subscription customers |  |  | – |  |  |  | – |  |  |  | – |  |  |  | 874,000 |  |  |  | (874,000 | ) |  |  | – |
Acquired advertising customers |  |  | – |  |  |  | – |  |  |  | – |  |  |  | 302,000 |  |  |  | (302,000 | ) |  |  | – |
Total |  | $ | 1,036,000 |  |  | $ | (907,000 | ) |  | $ | 129,000 |  |  | $ | 2,804,000 |  |  | $ | (2,644,000 | ) |  | $ | 160,000 |
Amortization schedule |
Year Ending |  | Estimated Aggregate Amortization Expense |
2015 |  | $ | 50,000 |
2016 |  |  | 50,000 |
2017 |  |  | 29,000 |
Total |  | $ | 129,000 |

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- Definition Tabular disclosure of the amount of amortization expense expected to be recorded in succeeding fiscal years for finite-lived intangible assets. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 350 -SubTopic 30 -Section 50 -Paragraph 2 -Subparagraph (a) -URI http://asc.fasb.org/extlink&oid=26713463&loc=d3e16323-109275 + Details
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- Definition Tabular disclosure of assets, excluding financial assets and goodwill, lacking physical substance with a finite life, by either major class or business segment. + References Reference 1: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 350 -SubTopic 30 -Section 50 -Paragraph 1 -Subparagraph (a) -URI http://asc.fasb.org/extlink&oid=26713463&loc=d3e16265-109275 Reference 2: http://www.xbrl.org/2003/role/presentationRef -Publisher FASB -Name Accounting Standards Codification -Topic 350 -SubTopic 30 -Section 50 -Paragraph 2 -Subparagraph (a) -URI http://asc.fasb.org/extlink&oid=26713463&loc=d3e16323-109275 + Details
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