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Proc-Type: 2001,MIC-CLEAR
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<SEC-DOCUMENT>0001144204-08-021425.txt : 20080409
<SEC-HEADER>0001144204-08-021425.hdr.sgml : 20080409
<ACCEPTANCE-DATETIME>20080409161349
ACCESSION NUMBER:		0001144204-08-021425
CONFORMED SUBMISSION TYPE:	8-K
PUBLIC DOCUMENT COUNT:		3
CONFORMED PERIOD OF REPORT:	20080409
ITEM INFORMATION:		Other Events
ITEM INFORMATION:		Financial Statements and Exhibits
FILED AS OF DATE:		20080409
DATE AS OF CHANGE:		20080409

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			NEW MOTION, INC.
		CENTRAL INDEX KEY:			0001022899
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-BUSINESS SERVICES, NEC [7389]
		IRS NUMBER:				061390025
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		8-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-12555
		FILM NUMBER:		08747871

	BUSINESS ADDRESS:	
		STREET 1:		42 CORPORATION PARK, SUITE 250
		CITY:			IRVINE
		STATE:			CA
		ZIP:			92606
		BUSINESS PHONE:		(949) 777-3700

	MAIL ADDRESS:	
		STREET 1:		42 CORPORATION PARK, SUITE 250
		CITY:			IRVINE
		STATE:			CA
		ZIP:			92606

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	MPLC, Inc.
		DATE OF NAME CHANGE:	20050608

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	MILLBROOK PRESS INC
		DATE OF NAME CHANGE:	19961022
</SEC-HEADER>
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<TYPE>8-K
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    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="center"><font style="DISPLAY: inline; FONT-SIZE: 10pt; COLOR: #000000; FONT-FAMILY: Times New Roman"><strong>SECURITIES
      AND EXCHANGE COMMISSION</strong></font></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="center"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">WASHINGTON,
      D.C. 20549</font></div>
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      Report</font></div>
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      of
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                California</font></div>
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      provisions (see General Instruction A.2. below):</font></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><br></div>
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Written
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      April
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      up
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      program from available working capital. A copy of the press release making
      this
      announcement is attached hereto as Exhibit 99.1 and is incorporated herein
      by
      reference.</font></div>
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            <td align="left" style="width: 36pt;"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">(d)</font></td>
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      following exhibit is filed herewith:</font></div>
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                <td align="left" style="width: 90pt;"><strong><font size="2">Exhibit<br><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman"><u>Number</u></font></font></strong></td>
                <td align="left" valign="bottom"><strong><u><font size="2">Description</font></u></strong></td>
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                <td align="left">&#160;</td>
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                <td align="left">
                  <div align="left"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">Press
                    release issued by New Motion, Inc. on April 9, 2008, announcing
                    the
                    authorization to repurchase up to $10,000,000 of its common stock.
                    </font></div>
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    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 7.2pt" align="left"><font id="TAB1" style="MARGIN-LEFT: 36pt"></font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">Pursuant
      to the requirements of the Securities Exchange Act of 1934, the Registrant
      has
      duly caused this </font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">report
      to
      be signed on its behalf by the undersigned hereunto duly
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            <td width="49%"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: ">New
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            <td><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: ">&#160;<br>&#160;</font></td>
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            <td><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: ">Dated:
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                  <td align="left" style="width: 90pt;"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">99.1</font></td>
                  <td align="left">
                    <div align="left"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">Press
                      release issued by New Motion, Inc. on April 9, 2008, announcing
                      the
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                      stock.
                      </font></div>
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    <div align="center">
      <table bgcolor="white" cellpadding="0" cellspacing="0" width="100%">

          <tr bgcolor="white">
            <td valign="top" width="50%"><font size="2"><strong><u>FOR IMMEDIATE
              RELEASE<br><br></u></strong>April 9, 2008</font></td>
            <td width="50%"><strong><font size="2">CONTACT:<br></font></strong><font style="DISPLAY: inline; FONT-SIZE: 10pt; COLOR: #000000; FONT-FAMILY: Times New Roman">Ha</font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">yden
              Communications<br>Investors: Brett Maas<br><font style="DISPLAY: inline; FONT-SIZE: 10pt; COLOR: #000000; FONT-FAMILY: Times New Roman">brett</font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">@haydenir.com<br></font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">(646)
              536-7331<br></font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">or<br></font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">Cameron
              Donahue<br></font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">cameron@haydenir.com<br></font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">(651)
              653-1854</font></font></td>
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      </table>
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    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><br></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="center"><font style="DISPLAY: inline; FONT-SIZE: 20pt; COLOR: #000000; FONT-FAMILY: Times New Roman"><strong>ATRINSIC</strong></font><font style="DISPLAY: inline; FONT-SIZE: 20pt; COLOR: #000000; FONT-FAMILY: Times New Roman"><strong>
      ANNOUNCES STOCK REPURCHASE PROGRAM</strong></font></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><br></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><font style="DISPLAY: inline; FONT-SIZE: 10pt; COLOR: #000000; FONT-FAMILY: Times New Roman"><strong>New
      York</strong></font><font style="DISPLAY: inline; FONT-SIZE: 10pt; COLOR: #000000; FONT-FAMILY: Times New Roman">&#160;</font><font style="DISPLAY: inline; FONT-SIZE: 10pt; COLOR: #000000; FONT-FAMILY: Times New Roman"><strong>(April
      9, 2008) </strong></font><font style="DISPLAY: inline; FONT-SIZE: 10pt; COLOR: #000000; FONT-FAMILY: Times New Roman">-
      </font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">New
      Motion, Inc, doing business as Atrinsic, (NASDAQ: NWMO), a premier </font><font style="DISPLAY: inline; FONT-SIZE: 10pt; COLOR: #000000; FONT-FAMILY: Times New Roman">mobile
      entertainment company</font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">,
      announced today that its Board of Directors has authorized the Company to
      repurchase up to $10,000,000 worth of its common stock over the balance of
      its
      current fiscal year ending December 31, 2008.</font></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><br></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">&#8220;We
      believe that our stock is a compelling investment, based on our strengthened
      business model, our strategy and the industry's strong growth prospects,&#8221; said
      Burton Katz, Chief Executive Officer of Atrinsic. &#8220;While we continue to invest
      in our technology and operations, this authorization reflects our confidence
      in
      the company's financial strength, its future potential and our continued
      commitment to enhancing shareholder value.&#8221;</font></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><br></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">The
      repurchases will be funded from available working capital. As of March 31,
      2008,
      Atrinsic had cash and cash equivalents of approximately $34.8 million and
      approximately 22.5 million shares of common stock outstanding. The amount and
      timing of specific repurchases are subject to market conditions, applicable
      legal requirements, and other factors, including management&#8217;s discretion.
      Repurchases may be made through privately negotiated transactions or in the
      open
      market. The Board of Directors of Atrinsic may modify, extend, or terminate
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      share repurchase program at any time, and there is no guarantee of the exact
      number of shares that will be repurchased under the program. </font></div>
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    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman"><strong><u>About
      New Motion, Inc.</u></strong></font></div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="justify">&#160;</div>
    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">New
      Motion, Inc. doing business as Atrinsic (NASDAQ: NWMO) is one of the fastest
      growing digital advertising and entertainment networks in the United States.
      Atrinsic brings together the power of the Internet, the latest in mobile
      technology, and traditional marketing/advertising methodologies, creating a
      fully integrated vehicle for both entertainment content and brand-based and
      performance advertising. Entertainment content is organized into four strategic
      services -- digital music, casual games, sweepstakes, and community and
      lifestyle. Brands include Altnet, a mobile legal music download service
      featuring original artists, GatorArcade, a premium online and mobile gaming
      site, Bid4Prizes, a low-bid mobile auction game, and iMatchUp, one of the first
      integrated web-mobile dating services. Feature-rich advertising services include
      a mobile ad network, extensive search capabilities, e-mail marketing, one of
      the
      biggest publisher networks around at 8000+ and growing, and proprietary
      entertainment content. Headed by a team of Internet, new media, entertainment
      and technology professionals, Atrinsic was founded in 2005 and is headquartered
      in New York with offices in Irvine, CA, Seattle, WA, and Moncton, Canada.
      Atrinsic was recently called &#8220;a company to watch&#8221; by Wireless Business Forecast,
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      visit www.atrinsic.com. </font></div>
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    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left"><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman"><strong><u>Forward-Looking
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    <div style="DISPLAY: block; MARGIN-LEFT: 0pt; TEXT-INDENT: 0pt; LINE-HEIGHT: 1.25; MARGIN-RIGHT: 0pt" align="left">&#160;</div>
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      repurchase shares of its common stock. These statements are based on certain
      assumptions and reflect our current expectations. Statements including words
      such as &#8220;anticipate,&#8221; &#8220;propose,&#8221; &#8220;estimate,&#8221; &#8220;believe&#8221; or &#8220;expect&#8221; and
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      forward-looking statements involve known and unknown risks, uncertainties and
      other important factors that could cause the actual results, performance or
      achievements to differ materially from any future results, performance, or
      achievements discussed or implied by such forward-looking statements. Some
      of
      the factors that could cause results to differ materially from the expectations
      expressed in these forward-looking statements include the following: adverse
      changes in the company&#8217;s working capital which may be caused by a drop in demand
      for Atrinsic&#8217;s services or from unanticipated costs associated with the recently
      completed merger with Traffix, Inc.; and other risks that may impact Atrinsic&#8217;s
      cash flows, some of which are discussed in the company&#8217;s reports filed with the
      Securities and Exchange Commission (the &#8220;SEC&#8221;) under the caption &#8220;Risks That
      Could Affect Future Results&#8221; or &#8220;Risk Factors.&#8221; Copies of Atrinsic&#8217;s filings
      with the SEC can be obtained at the SEC&#8217;s website at </font><font style="DISPLAY: inline; FONT-SIZE: 10pt; COLOR: #0000ff; FONT-FAMILY: Times New Roman"><u>www.sec.gov</u></font><font style="DISPLAY: inline; FONT-SIZE: 10pt; FONT-FAMILY: Times New Roman">.
      You can
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      Any
      forward-looking statement is qualified by reference to these risks,
      uncertainties and factors. If any of these risks or uncertainties materializes,
      the operating results of Atrinsic could suffer, and actual results could differ
      materially from the expectations described in these forward-looking statements.
      Forward-looking statements speak only as of the date of the document in which
      they are made. These risks, uncertainties and factors are not exclusive, and
      Atrinsic undertakes no obligation to publicly update or revise any
      forward-looking statements to reflect events or circumstances that may arise
      after the date of this release.</font></div>
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`
end
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
-----END PRIVACY-ENHANCED MESSAGE-----
