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Stockholders' equity - Additional Information (Details) - USD ($)
6 Months Ended
Jun. 30, 2018
Jun. 30, 2017
Dec. 31, 2017
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]      
Weighted average fair value of stock options granted (in dollars per share) $ 1.65    
Intrinsic value of options outstanding $ 96,636   $ 17,454
Intrinsic value of options exercisable 34,141   $ 17,454
Restricted Stock      
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]      
Unearned share-based compensation expense $ 44,649    
Period of recognition 2 years 8 months 12 days    
Employee Stock Option      
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]      
Allocated share-based compensation expense $ 106,425 $ 36,682  
Period of recognition 1 year 8 months 12 days    
Expiration period 10 years    
Unearned share-based compensation expense to be expensed in future periods $ 240,916    
Employee Stock Option | Minimum      
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]      
Award vesting period 1 year    
Employee Stock Option | Maximum      
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]      
Award vesting period 3 years    
Chairman | Restricted Stock      
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]      
Allocated share-based compensation expense $ 13,664 $ 12,070