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13. SEGMENT INFORMATION

12 Months Ended

Sep. 30, 2018

Segment Information

SEGMENT INFORMATION

The Company operates through its three subsidiaries in three business segments: the Professional Products, the Licensing, and the Entertainment divisions. The Professional Products division is designed to be an innovative and cutting-edge producer and marketer of quality hair care products and has expanded into licensing opportunities. The Licensing division is designed to establish a lifestyle brand via licensing of select products / categories (grooming, personal care, cologne, accessories, jewelry and apparel) with a focus on addressing the needs of the men. The Entertainment division’s focus is to become a producer and marketer of multiple entertainment distribution platforms. The corporate parent also will generate revenue from time to time, thru advisory consulting agreements. This revenue is similar to the Entertainment divisions’ revenue process and we have allocated revenue from corporate to the Entertainment division for segment presentation.

The Professional Products division operated for the full year in fiscal 2018 and 2017. The Licensing and Entertainment divisions were both acquired in January 2017.

The performance of the business is evaluated at the segment level. Cash, debt and financing matters are managed centrally. These segments operate as one from an accounting and overall executive management perspective, though each segment has senior management in place; however they are differentiated from a marketing and customer presentation perspective, though cross-selling opportunities exist and continue to be pursued.

Condensed summary segment information follows for the years ended September 30, 2018 and 2017.

Year ended September 30, 2018
		Three Months Ended September 30, 2016
		Professional Product Division				Licensing Division				Entertainment Division				Total
Net Sales		$	95,776			$	5,213,360			$	1,118,960			$	6,428,096
Net Sales related party		$	332,955			$	-			$	1,659,091			$	1,992,046
Total Net Sales		$	428,731			$	5,213,360			$	2,778,051			$	8,420,142
Income (loss) from Operations before Overhead		$	(1,144,557	)		$	3,109,601			$	233,939			$	2,198,983
Allocated Corporate Overhead (a)			108,767				1,322,604				704,778				2,136,149
Net Income (loss)		$	(1,253,324	)		$	1,786,997			$	(470,839	)		$	62,834

Assets		$	2,840,222			$	7,865,509			$	4,491,881			$	15,017,612

Year ended September 30, 2017
		Three Months Ended September 30, 2016
		Professional Product Division				Licensing Division				Entertainment Division				Total
Net Sales		$	872,354			$	1,194,582			$	676,779			$	2,743,715
Net Sales related party		$	97,850			$	600,000			$	1,033,388			$	1,731,238
Total Net Sales		$	970,204			$	1,794,582			$	1,710,167			$	4,474,953
Income (loss) from Operations before Overhead		$	(1,705,081	)		$	637,888			$	697,066			$	(370,127	)
Allocated Corporate Overhead (a)			354,362				338,808				322,871				1,016,041
Net Income (loss)		$	(2,059,443	)		$	299,080			$	374,195			$	(1,386,168	)

Assets		$	3,068,606			$	2,603,075			$	1,397,758			$	7,069,439

(a)	The Company began allocating corporate overhead to the business segments in April 2017. We have allocated overhead on a proforma basis for the years ended September 30, 2018 and 2017 above for comparison purposes.