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EVENTS DURING THE REPORTED PERIOD (Tables)
9 Months Ended
Sep. 30, 2012
EVENTS DURING THE REPORTED PERIOD [Abstract]  
Schedule of Stock Options Valuation Assumptions
Dividend yield (%)
0
Expected volatility (%) (*)
50
Risk free interest rate (%)
2
Expected term of options (years) (**)
6
Exercise price (US dollars)
6.25
Share price (US dollars) (***)
6.25
Fair value (US dollars)
3.08


(*)
Due to the fact that the Company has a very limited history as a public entity, the expected volatility is based on the historic volatility of public companies which operate in the same industry sector.


(**)
Due to the fact that the Company does not have historical exercise data, the expected term was determined based on the "simplified method" in accordance with Staff Accounting Bulletin No. 110.


(***)
The fair value of the share was based on the most recent share prices, as applicable to each grant.