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LOSS PER SHARE (Tables)
6 Months Ended
Jun. 30, 2013
LOSS PER SHARE [Abstract]  
Schedule of Loss and the Weighted Average Number of Shares Used In Computing Basic and Diluted Loss Per Share
The loss and the weighted average number of shares used in computing basic and diluted loss per share for the six and three month periods ended June 30, 2013 and 2012 are as follows:
 
   
US dollars
   
US dollars
 
   
Six month period
ended June 30,
   
Three month period
ended June 30,
 
   
2013
   
2012
   
2013
   
2012
 
   
(unaudited)
   
(unaudited)
 
Loss for the period
    1,920,192       1,372,411       576,597       737,458  
Dividend on Preferred Stock
    102,819       -       87,069       -  
Loss for the period attributable to common stockholders
    2,023,011       1,372,411      
663,666
      737,458  

   
Number of shares
   
Number of shares
 
   
Six month period
ended June 30,
   
Three month period
ended June 30,
 
   
2013
   
2012
   
2013
   
2012
 
                         
Number of shares:
                       
Weighted average number of shares used in the computation of basic and diluted earnings per share
    5,363,302       5,295,543       5,297,693       5,295,543  
                                 
Total weighted average number of common shares related to outstanding convertible preferred stock, options and warrants excluded from the calculations of diluted loss per share (*)
    3,422,551       600,232       3,422,551       600,232  

 
(*)
All outstanding convertible preferred stock , stock options and warrants have been excluded from the calculation of the diluted net loss per share for all the reported periods, since the effect of the common shares issuable as a result of the exercise or conversion of these instruments was anti-dilutive.