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SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Tables)
9 Months Ended
Sep. 30, 2014
SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES [Abstract]  
Schedule of Fair Value Assumptions Used
 
September 30, 2014
Dividend yield (%)
-
Expected volatility (%) (*)
105.14
Risk free interest rate (%)
1.14
Expected term of options (years) (**)
3.45
Exercise price (US dollars) (***)
5.80
Common Stock price, per share (US dollars) (****)
2.31
Fair value per Warrant with down-round protection (US dollars)
1.19
 
 
(*)
Due to the very low trading volume of the Company's Common Stock, the expected volatility was based on the historical volatility of the share price of other
 
 
(**)
Due to the fact that the Company does not have sufficient historical exercise data, the expected term was determined based on the "simplified method" in accordance with Staff Accounting Bulletin No. 110.
 
 
(***) 
As a result of the issuance of the Series B Units, pursuant to the terms of the Series A Warrants, on August 29, 2014, the exercise price per share of the Series A Warrants decreased from $6.96 per share to $5.80 per share and the number of shares of Common Stock issuable upon exercise of each such warrant, in the aggregate, increased such that the aggregate exercise price payable thereunder, after taking into account the decrease in the exercise price, will be equal to the aggregate exercise price prior to such adjustment.
 
 
(****)
The Common Stock price, per share reflects the Company's management's estimation of the fair value per share of Common Stock as of September 30, 2014. In reaching its estimation, management considered, among other things, a valuation report prepared by a third-party valuation firm following the issuance of the Series B Units (See Note 1B and Note 3).