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SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Tables)
6 Months Ended
Jun. 30, 2017
Accounting Policies [Abstract]  
Schedule of Changes in Fair Value of Level 3 Liability
The changes in the fair value of the Level 3 liability are as follows (in US dollars):
 
   
Warrants with down-round Protection
June 30,
 
   
2017
   
2016
 
   
(unaudited)
 
Balance, Beginning of the period
   
681,970
     
321,695
 
Warrants issued as consideration for placement services
   
273,650
     
234,008
 
Amount classified out of stockholders’ deficit and presented as Warrants with down-round protection
   
-
     
341,662
 
Change in fair value Warrants with down-round protection
   
(191,075
)
   
(64,212
)
Balance, End of period
   
764,545
     
833,153
Schedule of Warrant Inputs
The key inputs used in the fair value calculations were as follows:
 
   
June 30,
 
   
2017
   
2016
 
Dividend yield (%)
   
-
     
-
 
Expected volatility (%) (*)
   
56.59
     
62.16
 
Risk free interest rate (%)
   
0.92
     
0.72-1.11
 
Expected term of options (years)
   
0.70-4.98
     
1.70-5.00
 
Exercise price (US dollars)
   
4.50, 7.75
     
4.50, 7.75
 
Share price (US dollars) (**)
   
2.38
     
2.38
 
Fair value (US dollars)
   
0.06-0.76
     
0.61
 

(*)
Due to the low trading volume of the Company’s Common Stock, the expected volatility was based on the historical volatility of the share price of other public companies that operate in the same industry sector as the Company.
 
(**)
The Common Stock price, per share reflects the Company’s management’s estimation of the fair value per share of Common Stock as of June 30, 2017 and 2016.  In reaching its estimation for such periods, management considered, among other things, a valuation prepared by a third-party valuation firm following the issuance of the Series C Units (See Note 3).