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Equity (Tables)
 6 Months Ended
Jun. 30, 2018
Equity [Abstract]  
Schedule of Sharebased Payments Expense

The following table provides the details of the approximate total share based payments expense during the six months ended June 30, 2018 and 2017:

 

    June 30,     June 30,  
    2018     2017  
    (Unaudited)     (Unaudited)  
Employees and directors share-based payments   $ 290,000 (d)   $ 247,000 (d)
Stock options issued for services     22,000 (e)     -  
    $ 312,000     $ 247,000  
Summary of Assumption Used to Estimate the Fair Value of Share Options Granted

The following table summarizes the inputs and assumptions used to estimate the fair values of the share options granted for the six months ended as follows:

 

    June 30,  
    2017  
Exercise price   $ 0.99  
Expected term     3 years  
Expected volatility     80.40 %
Expected dividend yield     0 %
Risk free interest rate     1.59 %
Fair Value   $ 0.59  
Summary of Stock Option Activity

Stock option activity for the six months ended June 30, 2018 is summarized as follows:

 

                Weighted Average        
                Remaining     Aggregated  
    Options     Weighted Average     Contractual Life     Intrinsic  
    Outstanding     Exercise Price     (Years)     Value  
Outstanding at December 31, 2017     2,918,000     $ 1.14       3.40     $ 996,860  
Exercised     (802,800 )   $ 1.21                  
Canceled     (61,000 )   $ 1.15                  
Outstanding at June 30, 2018(Unaudited)     2,054,200     $ 1.11       2.90     $ 390,358  
Vested and expected to be vested as of June 30, 2018(Unaudited)     1,528,000     $ 1.08       2.90     $ 332,440  
Options exercisable as of June 30, 2018(Unaudited) (vested)     378,400     $ 0.99       2.90     $ 116,776  
Schedule of Nonvested Share Activity

The following table summarizes the status of options which contain vesting provisions:

 

          Weighted  
          Average  
          Grant Date  
    Options     Fair Value  
Non-vested at January 1, 2018     2,112,800     $ 0.70  
Vested     (376,000 )   $ 0.59  
Canceled     (61,000 )   $ 0.73  
Non-vested at June 30, 2018(Unaudited)     1,675,800     $ 0.72  
Schedule of Stock Options Outstanding and Exercisable

The following table outlines the options outstanding and exercisable as of June 30, 2018:

 

    June 30, 2018              
    Number of              
    Options     Exercise     Expiration  
    Outstanding     Price     Date  
2017 Service Agreement Options (Marketing)     50,000     $ 1.29       10/31/2020  
2017 Service Agreement Options (Marketing)     50,000     $ 1.63       11/30/2020  
2017 Service Agreement Options (Marketing)     50,000     $ 1.48       12/31/2020  
2017 Consulting Service Agreement Options     50,000     $ 1.02       05/27/2021  
      200,000