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Summary of Significant Accounting Policies (DetailsTextual)	3 Months Ended		6 Months Ended
	Jun. 30, 2018 USD ($)	Jun. 30, 2017 USD ($)	Jun. 30, 2018 USD ($) Segments / Number	Jun. 30, 2017 USD ($)
Summary of Significant Accounting Policies (Textual)
Advertising | $	$ 367,974	$ 368,812	$ 432,551	$ 562,243
Number of reportable segments | Segments / Number			1
Property and Equipment [Member] | Minimum [Member]
Summary of Significant Accounting Policies (Textual)
Property and equipment, useful lifes			3 years
Property and Equipment [Member] | Maximum [Member]
Summary of Significant Accounting Policies (Textual)
Property and equipment, useful lifes			5 years
Long-Lived Assets [Member] | Minimum [Member]
Summary of Significant Accounting Policies (Textual)
Property and equipment, useful lifes			3 years
Long-Lived Assets [Member] | Maximum [Member]
Summary of Significant Accounting Policies (Textual)
Property and equipment, useful lifes			5 years

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Amount charged to advertising expense for the period, which are expenses incurred with the objective of increasing revenue for a specified brand, product or product line.

+ References

Reference 1: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 720
-SubTopic 35
-Section 50
-Paragraph 1
-Subparagraph (b)
-URI http://asc.fasb.org/extlink&oid=6420018&loc=d3e36677-107848

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Useful life of long lived, physical assets used in the normal conduct of business and not intended for resale, in 'PnYnMnDTnHnMnS' format, for example, 'P1Y5M13D' represents the reported fact of one year, five months, and thirteen days. Examples include, but not limited to, land, buildings, machinery and equipment, office equipment, furniture and fixtures, and computer equipment.

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