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NATURE OF BUSINESS AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details Narrative)
 3 Months Ended 9 Months Ended 12 Months Ended
Feb. 06, 2023
Sep. 30, 2024
USD ($)
$ / shares
Sep. 30, 2023
USD ($)
Sep. 30, 2024
USD ($)
Segments
$ / shares
Sep. 30, 2023
USD ($)
Dec. 31, 2023
USD ($)
$ / shares
Dec. 31, 2022
USD ($)
$ / shares
Dec. 31, 2021
USD ($)
Mar. 14, 2024
$ / shares
Jun. 02, 2023
USD ($)
Aug. 23, 2022
$ / shares
Collaborative Arrangement and Arrangement Other than Collaborative [Line Items]                      
Common stock, par value | $ / shares   $ 0.001   $ 0.001   $ 0.001 $ 0.001   $ 0.001    
Reverse stock split 1-for-20 reverse stock split                    
Sales return and allowances       $ 86,370 $ 117,713 $ 117,713 $ 118,026        
Cash, FDIC insured amount   $ 250,000   250,000   250,000          
Uninsured balance   0   0   29,700 2,495,189        
Restricted cash   0   0   97,600        
Advertising expense           $ 5,773,965 $ 7,668,641        
Percentage of income tax benefits           greater than 50% likely greater than 50% likely        
Interest Expense           $ 0 $ 0        
Penalties           0 0        
Leases receivable allowance           0          
Principal amount   145,328   145,328   147,781 150,000     $ 125,000  
Principal payment           2,849,846          
Remaining balance           $ 150,154 1,598,340        
Maturity date           Dec. 31, 2023          
Operating losses   7,382,299 $ 5,148,043 14,935,492 16,261,554 $ 22,240,553 29,733,258        
Accumulated deficit   $ 130,154,168   130,154,168   117,668,781 91,980,234        
Underwritten of initial public offering               $ 66,600,000      
Deferred revenue           10,300,000          
Net Income (Loss) Attributable to Parent       12,485,388              
Net Cash Provided by (Used in) Operating Activities       4,086,023 5,842,158 9,893,838 18,580,385        
Net Cash Provided by (Used in) Investing Activities       392,523 (197,241) (240,706) (2,940,591)        
Net Cash Provided by (Used in) Financing Activities       3,330,482 4,715,031 7,380,494 (6,954,617)        
Contract liabilities, revenue recognized       $ 2,033,814 $ 2,163,708 (2,562,510) (2,419,428)        
Number of operating segments | Segments       3              
Shipping and Handling [Member]                      
Collaborative Arrangement and Arrangement Other than Collaborative [Line Items]                      
Shipping and handling costs           51,061 $ 70,749        
Merger Agreement [Member] | Predecessor Common Stock [Member]                      
Collaborative Arrangement and Arrangement Other than Collaborative [Line Items]                      
Common stock, par value | $ / shares                     $ 0.001
Merger Agreement [Member] | Registrant Common Stock [Member]                      
Collaborative Arrangement and Arrangement Other than Collaborative [Line Items]                      
Common stock, par value | $ / shares                     $ 0.001
Co Marketing Agreement [Member]                      
Collaborative Arrangement and Arrangement Other than Collaborative [Line Items]                      
Principal amount           $ 3,000,000