Schibsted ASA (SCHA/SCHB) - Mandatory notification of trade

Schibsted Media Group has allotted shares to participants in the Group's
performance based share purchase program for employees in Schibsted Classified
Media. The allotments are related to an accelerated termination of the 2013
program and a one-off allotment as a substitution of the 2014 program. As of
2015, the performance based share purchase program has been replaced by a new
long term incentive program.

Please find attached overview of the number of shares allotted to primary
insiders, as well as their total holding of shares after this allotment.

Schibsted Media Group has granted restricted share awards to Rian Liebenberg
through the Senior Executive Plan under the Long Term Incentive program for
2015 (LTI 2015). Liebenberg was granted 1,633 A-shares. After the transaction,
Liebenberg holds 1,633 A-shares and no B-shares in Schibsted ASA. Please refer
to Schibsted's regulatory release on 29 June 2015 for further details about the
program.

The transfer of the shares is done in the coming days, and implies that
Schibsted ASA transfers 121,668 treasury A-shares to employees of the Group.
After this, Schibsted ASA holds 332,082 treasury A-shares and 565,204 treasury
B-shares.

For further details of the performance based share purchase program, please
refer to the declaration on management remuneration in the Group's annual
reports.


Oslo, 2 September 2015
SCHIBSTED ASA

Jo Christian Steigedal
Head of Investor Relations



This information is subject to the disclosure requirements pursuant to section
5-12 of the Norwegian Securities Trading Act.


[HUG#1949115]