<SEC-DOCUMENT>0001309014-12-000279.txt : 20120412
<SEC-HEADER>0001309014-12-000279.hdr.sgml : 20120412
<ACCEPTANCE-DATETIME>20120412083028
ACCESSION NUMBER:		0001309014-12-000279
CONFORMED SUBMISSION TYPE:	6-K
PUBLIC DOCUMENT COUNT:		2
CONFORMED PERIOD OF REPORT:	20120412
FILED AS OF DATE:		20120412
DATE AS OF CHANGE:		20120412

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			KONINKLIJKE PHILIPS ELECTRONICS NV
		CENTRAL INDEX KEY:			0000313216
		STANDARD INDUSTRIAL CLASSIFICATION:	ELECTRONIC & OTHER ELECTRICAL EQUIPMENT (NO COMPUTER EQUIP) [3600]
		IRS NUMBER:				000000000
		STATE OF INCORPORATION:			P7
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		6-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-05146-01
		FILM NUMBER:		12755455

	BUSINESS ADDRESS:	
		STREET 1:		BREITNER CENTER
		STREET 2:		AMSTELPLEIN 2
		CITY:			AMSTERDAM
		STATE:			P7
		ZIP:			1096 BC
		BUSINESS PHONE:		31 20 59 77777

	MAIL ADDRESS:	
		STREET 1:		BREITNER CENTER
		STREET 2:		AMSTELPLEIN 2
		CITY:			AMSTERDAM
		STATE:			P7
		ZIP:			1096 BC

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	PHILIPS ELECTRONICS N V
		DATE OF NAME CHANGE:	19930727

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	PHILIPS NV
		DATE OF NAME CHANGE:	19910903
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<TYPE>6-K
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<DESCRIPTION>LIVE FILING
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Koninklijke Philips Electronics N.V.&nbsp;-&nbsp;Form&nbsp;6-K
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UNITED STATES<BR>
SECURITIES AND EXCHANGE COMMISSION<BR>
Washington, D.C. 20549</B>
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<FONT SIZE="+2" FACE="Arial"><B>FORM 6-K</B></FONT><BR>

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REPORT OF FOREIGN PRIVATE ISSUER<BR>PURSUANT TO RULE 13a-16 OR 15d-16<BR>UNDER THE SECURITIES EXCHANGE ACT OF 1934
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April 12, 2012
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	<FONT SIZE="+2"><B>Koninklijke Philips Electronics N.V.</B></FONT><BR>
	<FONT SIZE="-7">&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;</FONT>
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	<FONT SIZE="-1">(Translation of registrant&#146;s name into English)</FONT>
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	&nbsp;
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<TR><TD VALIGN="BOTTOM" ALIGN="CENTER" WIDTH="100%" COLSPAN="5"><FONT FACE="Courier" SIZE="+0">The Netherlands</FONT><BR><FONT SIZE="-7">&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;</FONT></TD></TR><TR><TD VALIGN="CENTER" ALIGN="CENTER" WIDTH="100%" COLSPAN="5"><FONT SIZE="-1">(Jurisdiction of incorporation or organization)</FONT></TD></TR><TR><TD VALIGN="BOTTOM" ALIGN="CENTER" WIDTH="100%" COLSPAN="5">&nbsp;</TD></TR>
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      <FONT FACE="Courier" SIZE="+0">Breitner Center, Amstelplein 2, 1096 BC Amsterdam, The Netherlands</FONT>
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        <FONT SIZE="-7">&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;&#151;</FONT><BR>
	    <FONT SIZE="-1">(Address of principal executive office)</FONT>
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	&nbsp;
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	Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F:&nbsp;&nbsp;[<FONT FACE="Courier">x</FONT>]&nbsp;Form 20-F&nbsp;&nbsp;&nbsp;&nbsp;[<FONT FACE="Courier">&nbsp;</FONT>]&nbsp;Form 40-F
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        Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1):&nbsp;&nbsp;[<FONT FACE="Courier">&nbsp;</FONT>]
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        Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7):&nbsp;&nbsp;[<FONT FACE="Courier">&nbsp;</FONT>]
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        Indicate by check mark whether the registrant by furnishing the information contained in this Form is also thereby furnishing the information to the Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934:&nbsp;&nbsp;[<FONT FACE="Courier">&nbsp;</FONT>]&nbsp;Yes&nbsp;&nbsp;&nbsp;&nbsp;[<FONT FACE="Courier">x</FONT>]&nbsp;No
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        &nbsp;
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        If "Yes" is marked, indicate below the file number assigned to the registrant in connection with Rule 12g3-2(b):&nbsp;&nbsp;&nbsp;<FONT FACE="Courier"><U>&nbsp;n/a&nbsp;</U></FONT>
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        &nbsp;
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<PRE>
This report comprises a copy of the following press release:

- &#8220;Philips appoints Deborah DiSanzo as new CEO of the Healthcare sector and
member of its Executive Committee&#8221;, dated April 11, 2012.

</PRE>
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<B>SIGNATURES</B>
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       Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
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       &nbsp;
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    <TD VALIGN="BOTTOM" ALIGN="LEFT" WIDTH="4%%">
       &nbsp;
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    <TD VALIGN="BOTTOM" ALIGN="LEFT" WIDTH="56%">
       Koninklijke Philips Electronics N.V.
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       &nbsp;
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       Date: April 12, 2012
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       By:
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       /s/ E.P. Coutinho <BR><HR WIDTH="30%" NOSHADE>
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       Name:&nbsp;
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        E.P. Coutinho
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       &nbsp;
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       Title:
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       General Secretary
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       &nbsp;
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EXHIBIT&nbsp;INDEX
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      <FONT SIZE="-1"><B>Description</B></FONT>
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      <FONT SIZE="-1">99<FONT>
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       &nbsp;
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      <FONT SIZE="2">Press release</FONT>
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<SEQUENCE>2
<FILENAME>exhibit1.htm
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Exhibit&nbsp;&nbsp;EX-99
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<P align="left" style="font-size: 10pt"><FONT style="font-size: 11pt">Philips appoints Deborah DiSanzo as new CEO of the Healthcare sector and member of its
Executive Committee
</FONT>

<P align="left" style="font-size: 11pt">April&nbsp;11, 2012


<P align="left" style="font-size: 11pt">Current CEO Steve Rusckowski to leave the company


<P align="left" style="font-size: 11pt">Amsterdam, the Netherlands <B>&#150; </B>Royal Philips Electronics (NYSE: PHG, AEX: PHI) today announced the
appointment of Deborah DiSanzo as Chief Executive Officer of Philips Healthcare and member of its
Executive Committee, with effect from May&nbsp;1, 2012. Mrs.&nbsp;DiSanzo will succeed Steve Rusckowski, who
will leave the company per April&nbsp;30, 2012.


<P align="left" style="font-size: 11pt">&#147;I&#146;m happy that with Deborah DiSanzo we have found a strong leader for Healthcare within our own
organization,&#148; said Frans van Houten, Chief Executive Officer of Philips. &#147;Deborah has a proven
track record within the healthcare industry and has grown the Patient Care and Clinical Informatics
(PCCI)&nbsp;business to become the global market leader in patient monitoring.&#148;


<P align="left" style="font-size: 11pt">&#147;At the same time I thank Steve for his long-term contribution to Philips,&#148; Van Houten continued.
&#147;During his leadership of our Healthcare sector, Philips strengthened its position in the industry
in growth geographies and through targeted acquisitions such as in Home Healthcare. Steve has been
a great supporter and I regret to see him go. I wish him all the best in his new role.&#148;


<P align="left" style="font-size: 11pt">&#148;I look very much forward to become a member of the Philips Executive Committee and CEO of Philips
Healthcare,&#148; said Mrs.&nbsp;DiSanzo. &#147;We have a strong foundation and are well positioned to grasp
growth opportunities for Philips Healthcare in all phases of the care cycle, driven by our strong
and meaningful innovation.&#148;


<P align="left" style="font-size: 11pt">&#147;After more than ten years with Philips, I am ready to take on a new challenge in the healthcare
industry,&#148; said Steve Rusckowski, Chief Executive Officer of Philips Healthcare. &#147;I&#146;m proud of all
the people within the Healthcare sector that grew our business into one of the leading medical
device players. I am pleased that Deborah DiSanzo is succeeding me and I&#146;m confident that Philips
Healthcare under her leadership will further strengthen its position.&#146;&#146;


<P align="left" style="font-size: 11pt">Mrs.&nbsp;DiSanzo, born in 1960 in the United States, joined Philips in 2001 when Philips acquired
Agilent&#146;s Healthcare Solutions Group. She became General Manager of Patient Monitoring in June&nbsp;2006
and CEO of Healthcare Informatics and Patient Monitoring in June&nbsp;2008. In April&nbsp;2010, Deborah
DiSanzo became CEO of Patient Care and Clinical Informatics (PCCI).


<P align="left" style="font-size: 11pt">Mr.&nbsp;Rusckowski, born in 1957 in the United States, joined Philips in 2001 when Philips acquired
Agilent&#146;s Healthcare Solutions Group. In November&nbsp;2006, he became Chief Executive Officer of
Philips Healthcare.


<P align="left" style="font-size: 11pt">For further information, please contact:


<P align="left" style="font-size: 11pt">Steve Klink
<BR>
Corporate Communications
<BR>
Tel: &#043;31 20 5977 415
<BR>
E-mail: steve.klink@philips.com


<P align="left" style="font-size: 11pt">Joost Akkermans
<BR>
Corporate Communications
<BR>
Tel: &#043;31 20 5977 406
<BR>
E-mail: joost.akkermans@philips.com


<P align="left" style="font-size: 11pt">About Royal Philips Electronics
<BR>
Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is a diversified health and
well-being company, focused on improving people&#146;s lives through timely innovations. As a world
leader in healthcare, lifestyle and lighting, Philips integrates technologies and design into
people-centric solutions, based on fundamental customer insights and the brand promise of &#147;sense
and simplicity.&#148; Headquartered in the Netherlands, Philips employs approximately 122,000 employees
with sales and services in more than 100 countries worldwide. With sales of EUR 22.6&nbsp;billion in
2011, the company is a market leader in cardiac care, acute care and home healthcare, energy
efficient lighting solutions and new lighting applications, as well as lifestyle products for
personal well-being and pleasure with strong leadership positions in male shaving and grooming,
portable entertainment and oral healthcare. News from Philips is located at
www.philips.com/newscenter.



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