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Goodwill and Intangible Assets | 12 Months Ended
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Dec. 31, 2017
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Goodwill and Intangible Assets | 9. GOODWILL AND INTANGIBLE ASSETS GOODWILL Goodwill is initially recognised based on the accounting policy for business combinations (see note 21). Goodwill is subsequently measured at cost less amounts provided for impairment. The Group has 13 cash generating units (CGUs), of which 12 are based on the three geographical areas and four product categories (excluding Spreads from the Foods category). A separate CGU has been recognised for the global Spreads business on the announcement to dispose of the business. Goodwill acquired in a business combination is allocated to the Group’s CGUs, or groups of CGUs, that are expected to benefit from the synergies of the combination. These might not always be the same as the CGUs that include the assets and liabilities of the acquired business. Each unit or group of units to which the goodwill is allocated represents the lowest level within the Group at which the goodwill is monitored for internal management purposes, and is not larger than an operating segment. INTANGIBLE ASSETS Separately purchased intangible assets are initially measured at cost, being the purchase price as at the date of acquisition. On acquisition of new interests in group companies, Unilever recognises any specifically identifiable intangible assets separately from goodwill. These intangible assets are initially measured at fair value as at the date of acquisition. Development expenditure for internally-produced intangible assets is capitalised only if the costs can be reliably measured, future economic benefits are probable, the product is technically feasible and the Group has the intent and the resources to complete the project. Research expenditure to support development of internally-produced intangible assets is recognised in profit or loss as incurred. Indefinite-life intangibles mainly comprise trademarks and brands. These assets are not amortised but are subject to a review for impairment annually, or more frequently if events or circumstances indicate this is necessary. Any impairment is charged to the income statement as it arises. Finite-life intangible assets mainly comprise software, patented and non-patented technology, know-how and customer lists. These assets are amortised on a straight-line basis in the income statement over the period of their expected useful lives, or the period of legal rights if shorter. None of the amortisation periods exceeds ten years. .
|  | € million |  |  | € million |  |  | € million |  |  | € million |  |  | € million |
|  |  |  |  | Finite-life intangible assets |
Movements during 2017 |  | Goodwill |  |  | Indefinite-life intangible assets |  |  | Software |  |  | Other |  |  | Total |
Cost |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
1 January 2017 |  |  | 18,789 |  |  |  | 8,358 |  |  |  | 2,578 |  |  |  | 1,068 |  |  |  | 30,793 |
Acquisitions of group companies |  |  | 2,557 |  |  |  | 2,622 |  |  |  | - |  |  |  | 88 |  |  |  | 5,267 |
Reclassification to held for sale(a) |  |  | (2,228 | ) |  |  | (82 | ) |  |  | (1 | ) |  |  | - |  |  |  | (2,311 | )
Reclassification from held for sale |  |  | 28 |  |  |  | - |  |  |  | - |  |  |  | - |  |  |  | 28 |
Additions |  |  | - |  |  |  | - |  |  |  | 153 |  |  |  | 1 |  |  |  | 154 |
Disposals |  |  | - |  |  |  | - |  |  |  | (78 | ) |  |  | (1 | ) |  |  | (79 | )
Currency retranslation |  |  | (1,104 | ) |  |  | (623 | ) |  |  | (153 | ) |  |  | (66 | ) |  |  | (1,946 | )
31 December 2017 |  |  | 18,042 |  |  |  | 10,275 |  |  |  | 2,499 |  |  |  | 1,090 |  |  |  | 31,906 |
Accumulated amortisation and impairment |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
1 January 2017 |  |  | (1,165 | ) |  |  | (13 | ) |  |  | (1,484 | ) |  |  | (698 | ) |  |  | (3,360 | )
Amortisation/impairment for the year |  |  | - |  |  |  | - |  |  |  | (324 | ) |  |  | (41 | ) |  |  | (365 | )
Disposals |  |  | - |  |  |  | - |  |  |  | 78 |  |  |  | 1 |  |  |  | 79 |
Currency retranslation |  |  | 4 |  |  |  | (1 | ) |  |  | 93 |  |  |  | 45 |  |  |  | 141 |
31 December 2017 |  |  | (1,161 | ) |  |  | (14 | ) |  |  | (1,637 | ) |  |  | (693 | ) |  |  | (3,505 | )
Net book value 31 December 2017(b) |  |  | 16,881 |  |  |  | 10,261 |  |  |  | 862 |  |  |  | 397 |  |  |  | 28,401 |
|  | € million |  |  | € million |  |  | € million |  |  | € million |  |  | € million |
|  |  |  |  | Finite-life intangible assets |
Movements during 2016 |  | Goodwill |  |  | Indefinite-life intangible assets |  |  | Software |  |  | Other |  |  | Total |
Cost |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
1 January 2016 |  |  | 17,378 |  |  |  | 7,444 |  |  |  | 2,538 |  |  |  | 819 |  |  |  | 28,179 |
Acquisitions of group companies |  |  | 1,140 |  |  |  | 911 |  |  |  | - |  |  |  | 236 |  |  |  | 2,287 |
Disposals of group companies |  |  | (2 | ) |  |  | (83 | ) |  |  | - |  |  |  | - |  |  |  | (85 | )
Reclassification to held for sale |  |  | (55 | ) |  |  | - |  |  |  | - |  |  |  | - |  |  |  | (55 | )
Additions |  |  | - |  |  |  | 2 |  |  |  | 225 |  |  |  | 6 |  |  |  | 233 |
Disposals |  |  | - |  |  |  | - |  |  |  | (42 | ) |  |  | (1 | ) |  |  | (43 | )
Currency retranslation |  |  | 328 |  |  |  | 84 |  |  |  | (143 | ) |  |  | 8 |  |  |  | 277 |
31 December 2016 |  |  | 18,789 |  |  |  | 8,358 |  |  |  | 2,578 |  |  |  | 1,068 |  |  |  | 30,793 |
Accumulated amortisation and impairment |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |  |
1 January 2016 |  |  | (1,165 | ) |  |  | (13 | ) |  |  | (1,269 | ) |  |  | (673 | ) |  |  | (3,120 | )
Amortisation/impairment for the year |  |  | - |  |  |  | - |  |  |  | (291 | ) |  |  | (19 | ) |  |  | (310 | )
Disposals |  |  | - |  |  |  | - |  |  |  | 42 |  |  |  | 1 |  |  |  | 43 |
Currency retranslation |  |  | - |  |  |  | - |  |  |  | 34 |  |  |  | (7 | ) |  |  | 27 |
31 December 2016 |  |  | (1,165 | ) |  |  | (13 | ) |  |  | (1,484 | ) |  |  | (698 | ) |  |  | (3,360 | )
Net book value 31 December 2016(b) |  |  | 17,624 |  |  |  | 8,345 |  |  |  | 1,094 |  |  |  | 370 |  |  |  | 27,433 |
(a) | Goodwill and intangibles amounting to €2,311 million has been reclassified as held for sale, in relation to the Spreads business. Refer to note 22 for further details.
(b) | Within the indefinite-life intangible assets there are three brands that have a significant carrying value: Knorr €1,770 million (2016: €1,866 million), Carver Korea €1,520 million (2016: € nil) and Hellmann’s €1,160 million (2016: €1,302 million).
There are no significant carrying amounts of goodwill and intangible assets that are allocated across multiple cash generating units. Goodwill acquired in a business combination is allocated to Unilever’s cash generating units for the purposes of impairment testing. The assets acquired in business combinations are also assessed to determine the impact on the Group’s cash generating units, particularly whether new cash generating units are created. This assessment and allocation has not been completed for acquisitions completed during 2017, except for goodwill and assets acquired for Living Proof which are included in the Personal Care The Americas cash generating unit. At 31 December 2017 goodwill of €2,405 million has not been allocated to Unilever’s cash generating units for the purposes of impairment testing, there is no indication that the acquired goodwill and assets are impaired. IMPAIRMENT CHARGES We have tested all material goodwill and indefinite-life intangible assets for impairment. No impairments were identified. SIGNIFICANT CGUS The goodwill and indefinite-life intangible assets held in the three CGUs relating to Foods (excluding spreads) across the geographical areas and Personal Care The Americas are considered significant within the total carrying amounts of goodwill and indefinite-life intangible assets at 31 December 2017 in terms of size, headroom and sensitivity to assumptions used. The goodwill and indefinite-life intangible assets held in the significant CGUs are:
|  | € billion |  |  | € billion |
2017 CGUs |  | Goodwill |  |  | Indefinite-life intangible assets |
Foods (excluding spreads) Europe |  |  | 4.5 |  |  |  | 1.6 |
Foods (excluding spreads) The Americas |  |  | 2.8 |  |  |  | 1.4 |
Foods (excluding spreads) Asia/AMET/RUB |  |  | 1.5 |  |  |  | 0.4 |
Personal Care The Americas |  |  | 2.5 |  |  |  | 1.5 |
In addition, the global Spreads CGU is considered significant, with a carrying value of €2,228 million in goodwill and €82 million in indefinite-life intangible assets. These have been classified as assets held for sale, refer note 22.
|  | € billion |  |  | € billion |
2016 CGUs |  | Goodwill |  |  | Indefinite-life intangible assets |
Foods Europe |  |  | 5.8 |  |  |  | 1.6 |
Foods The Americas |  |  | 3.9 |  |  |  | 1.6 |
Foods Asia/AMET/RUB |  |  | 1.8 |  |  |  | 0.5 |
Personal Care The Americas |  |  | 2.8 |  |  |  | 1.7 |
Value in use has been calculated as the present value of projected cash flows. A pre-tax discount rate of 7.4% (2016: 7.4%) was used. For the significant CGUs, the following key assumptions were used in the discounted cash flow projections:
|  | Foods |  |  | Foods |  |  | Foods |  |  | Personal Care |
|  | (excluding spreads) Europe |  |  | (excluding spreads) The Americas |  |  | (excluding spreads) Asia/ AMET/RUB |  |  | The Americas |
Longer-term sustainable growth rates |  |  | 0.9% |  |  |  | 1.5% |  |  |  | 3.9% |  |  |  | 1.5% |
Average near-term nominal growth rates |  |  | -2.1% |  |  |  | 3.8% |  |  |  | 6.3% |  |  |  | 4.7% |
Average operating margins |  |  | 17% |  |  |  | 21% |  |  |  | 18% |  |  |  | 20% |
The projections cover a period of five years, as we believe this to be the most appropriate timescale over which to review and consider annual performances before applying a fixed terminal value multiple to the final year cash flows. The growth rates and margins used to estimate future performance are based on the conservative end of the range of estimates from past performance, our annual forecast and three year strategic plan extended to year 4 and 5. We have performed sensitivity analyses around the base assumptions. There are no reasonably possible changes in a key assumption that would cause the carrying amount to exceed the recoverable amount.

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