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Treasury Risk Management - Summary of Maturity Analysis for Non-derivative and Derivative Financial Liabilities (Detail) - EUR (€)
€ in Millions
Dec. 31, 2017
Dec. 31, 2016
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Preference shares   € (92)
Bank loans and overdrafts € (1,005) (1,156)
Bonds and other loans (25,718) (17,953)
Finance lease creditors (206) (220)
Other financial liabilities (177)  
Trade payables, accruals and other liabilities (13,076) (13,476)
Deferred consideration (616) (789)
Total non-derivative financial liabilities (40,798) (33,686)
Derivative financial liabilities (364) (343)
Derivative & Non-derivative financial liabilities (41,162) (34,029)
Interest rate derivatives [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - receipts 3,325 476
Derivative contracts - payments (3,347) (499)
Foreign exchange derivatives [member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - receipts 24,935 9,263
Derivative contracts - payments (25,258) (9,580)
Commodity Derivatives [member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - payments (19) (3)
Net Carrying Amount [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Preference shares   (68)
Bank loans and overdrafts (992) (1,146)
Bonds and other loans (22,709) (15,053)
Finance lease creditors (131) (143)
Other financial liabilities (177)  
Trade payables, accruals and other liabilities (13,076) (13,476)
Deferred consideration (511) (594)
Total non-derivative financial liabilities (37,596) (30,480)
Derivative financial liabilities (534) (331)
Derivative & Non-derivative financial liabilities (38,130) (30,811)
Within 1 year [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Preference shares   (4)
Bank loans and overdrafts (522) (909)
Bonds and other loans (7,558) (4,700)
Finance lease creditors (20) (24)
Other financial liabilities (177)  
Trade payables, accruals and other liabilities (12,861) (13,252)
Deferred consideration (26) (151)
Total non-derivative financial liabilities (21,164) (19,040)
Derivative financial liabilities (312) (334)
Derivative & Non-derivative financial liabilities (21,476) (19,374)
Within 1 year [Member] | Interest rate derivatives [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - receipts 349 56
Derivative contracts - payments (319) (70)
Within 1 year [Member] | Foreign exchange derivatives [member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - receipts 24,935 9,263
Derivative contracts - payments (25,258) (9,580)
Within 1 year [Member] | Commodity Derivatives [member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - payments (19) (3)
Due between 1 and 2 years [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Preference shares   (4)
Bank loans and overdrafts (221) (4)
Bonds and other loans (1,577) (1,335)
Finance lease creditors (18) (18)
Trade payables, accruals and other liabilities (215) (224)
Deferred consideration (36) (114)
Total non-derivative financial liabilities (2,067) (1,699)
Derivative financial liabilities 45 (9)
Derivative & Non-derivative financial liabilities (2,022) (1,708)
Due between 1 and 2 years [Member] | Interest rate derivatives [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - receipts 64 420
Derivative contracts - payments (19) (429)
Due between 2 and 3 years [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Preference shares   (4)
Bank loans and overdrafts (1) (243)
Bonds and other loans (2,546) (1,669)
Finance lease creditors (17) (18)
Deferred consideration (27) (24)
Total non-derivative financial liabilities (2,591) (1,958)
Derivative financial liabilities (26)  
Derivative & Non-derivative financial liabilities (2,617) (1,958)
Due between 2 and 3 years [Member] | Interest rate derivatives [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - receipts 727  
Derivative contracts - payments (753)  
Due between 3 and 4 years [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Preference shares   (4)
Bank loans and overdrafts (1)  
Bonds and other loans (2,026) (1,882)
Finance lease creditors (16) (17)
Deferred consideration (515)  
Total non-derivative financial liabilities (2,558) (1,903)
Derivative financial liabilities 32  
Derivative & Non-derivative financial liabilities (2,526) (1,903)
Due between 3 and 4 years [Member] | Interest rate derivatives [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - receipts 51  
Derivative contracts - payments (19)  
Due between 4 and 5 years [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Preference shares   (4)
Bank loans and overdrafts (260)  
Bonds and other loans (2,058) (1,634)
Finance lease creditors (17) (16)
Deferred consideration (3) (490)
Total non-derivative financial liabilities (2,338) (2,144)
Derivative financial liabilities (43)  
Derivative & Non-derivative financial liabilities (2,381) (2,144)
Due between 4 and 5 years [Member] | Interest rate derivatives [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - receipts 754  
Derivative contracts - payments (797)  
Later than 5 years [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Preference shares   (72)
Bonds and other loans (9,953) (6,733)
Finance lease creditors (118) (127)
Deferred consideration (9) (10)
Total non-derivative financial liabilities (10,080) (6,942)
Derivative financial liabilities (60)  
Derivative & Non-derivative financial liabilities (10,140) € (6,942)
Later than 5 years [Member] | Interest rate derivatives [Member]    
Disclosure Of Maturity Analysis For Non-derivative And Derivative Financial Liabilities [Line Items]    
Derivative contracts - receipts 1,380  
Derivative contracts - payments € (1,440)