213800MY9U5MEDG21D89 2024-01-01 2024-12-31 213800MY9U5MEDG21D89 2023-01-01 2023-12-31 213800MY9U5MEDG21D89 2024-12-31 213800MY9U5MEDG21D89 2023-12-31 213800MY9U5MEDG21D89 2022-12-31 213800MY9U5MEDG21D89 2023-01-01 2023-12-31 ifrs-full:IssuedCapitalMember 213800MY9U5MEDG21D89 2023-01-01 2023-12-31 ifrs-full:SharePremiumMember 213800MY9U5MEDG21D89 2023-01-01 2023-12-31 ifrs-full:OtherReservesMember 213800MY9U5MEDG21D89 2023-01-01 2023-12-31 ifrs-full:MiscellaneousOtherReservesMember 213800MY9U5MEDG21D89 2023-01-01 2023-12-31 ifrs-full:RetainedEarningsMember 213800MY9U5MEDG21D89 2024-01-01 2024-12-31 ifrs-full:IssuedCapitalMember 213800MY9U5MEDG21D89 2024-01-01 2024-12-31 ifrs-full:SharePremiumMember 213800MY9U5MEDG21D89 2024-01-01 2024-12-31 ifrs-full:ReserveOfCashFlowHedgesMember 213800MY9U5MEDG21D89 2024-01-01 2024-12-31 ifrs-full:ReserveOfSharebasedPaymentsMember 213800MY9U5MEDG21D89 2024-01-01 2024-12-31 ifrs-full:MiscellaneousOtherReservesMember 213800MY9U5MEDG21D89 2024-01-01 2024-12-31 ifrs-full:RetainedEarningsMember 213800MY9U5MEDG21D89 2022-12-31 ifrs-full:IssuedCapitalMember 213800MY9U5MEDG21D89 2022-12-31 ifrs-full:SharePremiumMember 213800MY9U5MEDG21D89 2022-12-31 ifrs-full:OtherReservesMember 213800MY9U5MEDG21D89 2022-12-31 ifrs-full:MiscellaneousOtherReservesMember 213800MY9U5MEDG21D89 2022-12-31 ifrs-full:RetainedEarningsMember 213800MY9U5MEDG21D89 2023-12-31 ifrs-full:IssuedCapitalMember 213800MY9U5MEDG21D89 2023-12-31 ifrs-full:SharePremiumMember 213800MY9U5MEDG21D89 2023-12-31 ifrs-full:OtherReservesMember 213800MY9U5MEDG21D89 2023-12-31 ifrs-full:MiscellaneousOtherReservesMember 213800MY9U5MEDG21D89 2023-12-31 ifrs-full:RetainedEarningsMember 213800MY9U5MEDG21D89 2023-12-31 ifrs-full:ReserveOfCashFlowHedgesMember 213800MY9U5MEDG21D89 2023-12-31 ifrs-full:ReserveOfSharebasedPaymentsMember 213800MY9U5MEDG21D89 2024-12-31 ifrs-full:IssuedCapitalMember 213800MY9U5MEDG21D89 2024-12-31 ifrs-full:SharePremiumMember 213800MY9U5MEDG21D89 2024-12-31 ifrs-full:MiscellaneousOtherReservesMember 213800MY9U5MEDG21D89 2024-12-31 ifrs-full:RetainedEarningsMember 213800MY9U5MEDG21D89 2024-12-31 ifrs-full:ReserveOfCashFlowHedgesMember 213800MY9U5MEDG21D89 2024-12-31 ifrs-full:ReserveOfSharebasedPaymentsMember iso4217:GBP iso4217:GBP xbrli:shares
Annual Report and Accounts 2024
We believe
driving shouldn’t
cost the earth
Our mission is to make living with an
EV easy and affordable for everyone
Governance
Financials
01
Pod Point
Annual Report and Accounts 2024
Strategic Report
Ensuring driving doesn’t
cost the earth
Powering up 1 million
customers in a
profitable network
Make living with an EV
easy and affordable
for everyone
Purpose
Vision
Mission
Our success will be good for all our stakeholders
We aim to deliver value to our shareholders and investors
who have placed their trust in us. We will drive the
business to profitability and positive cash generation
Our award-winning products attract leading customer
reviews. We have built a network of over 250,000
chargepoints across our customer base and we aim
to please many, many more customers
By being part of the Pod Point network of chargepoints
customers will enjoy increasing value, such as
participating in grid and energy flex value, in a
way that our competitors will find hard to match
The future for Pod Point is all about scale and our vision
is deliberately big. We’re aiming at 1 million customers
Pod Point was founded with the aim of making travel
not damage the earth. We still believe passionately that
energy transition and decarbonisation of transport
are huge priorities for all of us
Our purpose represents our motivation and reason for
succeeding. It’s what we care about and it’s the world
we want to help create
We believe that driving, powered by renewable electricity,
will protect our planet as well as being the most cost-
effective and convenient form of car transportation
As a market leader, we will play a major role in making
that a reality
This is what we do, every day. It’s the problem we solve.
It’s who we are
We believe that EVs promise the lowest total cost
of ownership. But once people own their EV it’s our
job to make that promise come true
Mass adoption is what we want to promote, and we
believe that will happen as people realise that living with
an EV can save them cash and that charging their EV
is easier and cleaner than visiting a fossil fuel forecourt
Our purpose, vision and mission
Governance
Financials
02
Pod Point
Annual Report and Accounts 2024
Strategic Report
In this report
Strategic Report
At a glance
04
Chair’s statement
07
Chief Executive Officer’s statement
09
Market context
13
Business model
16
Our strategy
21
Chief Financial Officer’s statement
25
Key performance indicators
30
ESG
31
Section 172 statement
66
Non-financial information statement
72
Risk management
73
Viability statement
85
Governance
Chair’s introduction
88
Compliance statement
89
Board Leadership and Purpose
90
Division of Responsibilities
100
Nomination Committee report
103
Audit & Risk Committee report
106
ESG Committee report
111
Directors’ remuneration report
113
Directors’ report
127
Statement of Directors’ Responsibilities
130
Financials
Independent Auditor’s report
132
Consolidated financial statements
139
Notes to financial statements
143
Company financial statements
177
Notes to the Company financial statements
179
Glossary
187
Shareholder information
188
Financial summary
17% year‑on‑year revenue decline from £63.8 million to
£52.9 million
Although the plug‑in vehicle (‘PiV’) market grew by 20% year‑
on‑year, it was primarily driven by growth in the fleet market.
This saw revenue in our UK Home segment decline by 17%
across the full year to £22.3 million
Revenue growth in UK Distribution to £7.1 million, representing
an increase of 31%
Strong revenues of £0.6 million from our Energy Flex business,
representing an increase of 1,456% on 2023
UK Commercial revenues of £15.3 million have decreased 34%
which is reflective of our planned exit of non‑core segments
Strong progress on gross margin, which increased by 150bps
to 31.7% resulting from price increases, supply chain efficiency
and improved installation efficiency
Adjusted EBITDA loss of £20.7 million was a result of revenue
decline, particularly in UK Home and UK Commercial, and a
number of one‑off items, particularly around our debtors book
(adjusted EBITDA is defined on page 155)
Loss before tax of £84.5 million (2023: £83.2 million), including
an impairment charge of £44.4 million relating to intangible
assets
With £5.2 million cash at year end, the Group drew down on
£15 million of the £30 million EDF facility in Q1 2025
Operational summary
Continuing expansion of the customer base across both
UK Home and UK Commercial segments with over 250,000
chargepoints across our network
Market leadership in the UK Home sector with a further
27,370 home chargepoints installed in the year
Entered a new Energy Flex market and were the first
company to sell energy in wholesale markets under the new
P415 regulation
In the UK Commercial segment 4,350 chargepoints were
installed in the year, a reduction of 17% on 2023
Progress was made in the UK Distribution segment, with
13,380 chargepoints shipped in the year, an increase of 12%
on 2023
2.9 billion kilometres of electric driving powered by our
chargepoints in 2024 – up by 16% compared to 2.5 billion in
2023
26.7 million charging sessions delivered in 2024 – up by 6%
compared to 25.3 million in 2023
520 million kWh delivered by our chargepoints in 2024, up
16% on 2023, avoiding the equivalent of circa 565,073 tonnes
of CO
2
e
Completion of our restructuring programme as part of the
cost reduction goal in our Powering Up strategy. Annualised
cost savings of £6 million will be fully realised in 2025
Launched in the Spanish market via a partnership with
SeisSolar
For more details, see our
KPIs on page 30
Governance
Financials
03
Pod Point
Annual Report and Accounts 2024
Strategic Report
Strategic
Report
Our mission is
to make living
with an EV easy
and affordable
for everyone
At a glance
04
Chair’s statement
07
Chief Executive Officer’s statement
09
Market context
13
Business model
16
Our strategy
21
Chief Financial Officer’s statement
25
Key performance indicators
30
ESG
31
Section 172 statement
66
Non-financial information statement
72
Risk management
73
Viability statement
85
Home
62%
On-street
2%
Workplace Charging
4%
Destination
2%
24%
62%
7%
4%
4%
Fleet Depot
24%
Multi-tenant dwelling
7%
Governance
Financials
04
Pod Point
Annual Report and Accounts 2024
Strategic Report
At a glance
Pod Point is a market-leading
provider of EV charging solutions
From the very beginning of Pod Point’s journey back in 2009,
we recognised the significant role EVs would have in the UK’s
journey to net zero. We were equally aware back then of the
challenges; chiefly, that charging speeds would be unable to
match how quickly a petrol or diesel car could be refuelled.
We knew that with cars spending around 95% of their time
parked, the best times to charge would be when the driver
was busy doing something else, such as working, sleeping,
shopping, or exercising. In other words, whenever they
weren’t driving the car.
The industry has changed a lot since we were founded.
Just 1,583 EVs were registered in 2010 against 549,148 PiV
(plug‑in electric vehicle) registrations during 2024, according
to SMMT data.
As the market has evolved, so has Pod Point. We’ve refined
our products and made them smarter and implemented the
features most relevant to our customers. During Q4 2023,
we launched our new strategy – Powering Up – to focus
on home and workplace charging, where the majority of
charging takes place, as well as Energy Flex services.
We are still as committed as ever to making the switch to EVs
as easy as possible for everyone, and to normalising life with
an EV. Our reputation for quality and value continues to grow
with Pod Point being voted ‘Best Value Home Charger 2024’
by What Car?, following our 2023 accolades of ‘Best Home
EV Charger 2023’ by What Car? and our charger installation
service being endorsed as a Which? Trusted Trader Approved
Service. Pod Point remains one of the largest EV charging
networks in the UK, with more than 250,000 chargepoints
at 31st December 2024.
2024 has seen the growth of our flex proposition, managing
the demands on the grid and bringing savings to our
customers and our first steps into international markets,
with the launch of our Solo 3S product in Spain and our
first trial operating units in France.
Typical charging pattern
The diagram below sets out the EV charging ecosystem,
showing how drivers are charging their EVs.
Percentages are based on rounding
Governance
Financials
05
Pod Point
Annual Report and Accounts 2024
Strategic Report
At a glance
continued
Our business unit structure is based upon our customer segmentation, which enables the business units to be competitive,
agile and effective in their individual markets, while working to overall Group strategic goals.
Customers
Consumers coming via our website,
where we install smart chargepoints in
domestic properties, generating one‑off
installation revenue
Major automotive manufacturers such as
BMW, Mercedes, Nissan, Mazda, Jaguar
Land Rover and Honda through referral
agreements, enabling us to provide home
chargepoints to their customers
Fleet companies including Mitie, Lex
Autolease, Tesco, Uber, Severn Trent and
Zenith, providing home charge solutions to
customers ranging from end-user van drivers,
company car drivers and customers
benefitting from salary sacrifice agreements
This segment is driven by the demand for EVs,
which is subject to market and regulatory risk
Competitive position
We remain one of the most recognisable
brands for home charging
We are one of the few chargepoint operators
("CPOs") in the UK who offer a true end–to‑
end service and support the customer from
initial referral through to the point of
installation and beyond
Our commitment to providing a proven and
trusted service is reflected in our industry‑
leading customer satisfaction scores,
averaging 4.6/5 across over 40,000 reviews
on Reviews.io and 4.5/5 from over 20,000
reviews on Trustpilot
Customers
Housing developers such as Barratt Redrow,
Bellway and Taylor Wimpey Logistics to
provide chargepoints for new developments
Independent contractors and the wholesale
market including key relationships with Rexel,
CEF, YESSS Electrical and Medlock
Freeholders, managing agents and resident
associations to provide supply, installation
and ongoing service, having contracts with
companies such as McCarthy Stone
Competitive position
First mover advantage combined with a
recognisable brand has given us strong
relationships with the large players in this
market
Our advice and design capabilities are highly
regarded by our clients. Until very recently,
no other CPOs were offering the same level
of charging network design services to our
customer base
Our team has been at the forefront of driving
policy change through the House Builders
Federation, and we are well respected across
this industry
There are a range of other providers who also
work directly with this customer segment
UK Home
UK Distribution
We have deep automotive market penetration,
including eight OEM partners and 150+ fleet
partnerships
We have a depth of experience unmatched
in the industry, with over 226,000 home
chargepoints and a proven ability to scale
with demand
We have faced increased competition from
energy companies selling chargers directly
to consumers, adversely impacting our
market share
The competitive set has changed with
increased importance of energy tariff. As a
result we introduced the ‘Plug & Power’ bundle
with EDF, accounting for 10% of our leads
There are multiple other sellers of
chargepoints directly to consumers and
through fleet channels
Growth drivers
Our Dealer team work with many dealer
groups growing to over 1,000 dealership
sites in 2024, including Sytner, DM Keith and
Speedwell Group.
We launched our new home charger, Solo 3S,
with solar functionality, which continues to
appeal to new customers
We launched our new Partner Portal in 2024,
based on customer feedback, which will make
it even easier for our partners and their
customers to work with us
Revenue: £22.3 million
(2023: £27.0 million)
42% of total revenue
(2023: 42% of total revenue)
Growth drivers
Continued implementation of Part S Building
Regulations, which mandates that a
chargepoint must be installed on every
new-build house with associated parking
Launch of our new home charger Solo 3S
with solar functionality and Open Charge
Point Protocol (‘OCPP’) capability, creating
new opportunities with those businesses
where OCPP is a mandatory requirement
Our new Installer App, which targets
improvements in installation efficiency and
quality, improving its appeal to the wholesale
and contractor market
Revenue: £7.1 million
(2023: £5.4 million)
13% of total revenue
(2023: 8% of total revenue)
Governance
Financials
06
Pod Point
Annual Report and Accounts 2024
Strategic Report
At a glance
continued
Customers
Under our Powering Up strategy, we are
focusing on workplace charging with key
customers, including commercial landlords,
managing agents, office buildings, distribution
centres and depots. We have moved away
from multi‑tenancy dwellings and destination
charging, thereby impacting revenue
Our more focused offering ensures a greater
depth of product offering for our workplace
customers, which services their specific needs
We receive ongoing network fees from
commercial customers
We receive a share of revenue from certain
groups of chargepoints owned by our
commercial customers
Competitive position
Strong recognisable brand presence in
the workplace sector, with a high level of
experience across multiple install types
Some of the largest workplace installations
in the UK with several of the UK’s largest
consumer brands
Customers
We ‘flex’ the time at which vehicles are
charged, to minimise cost for customers,
with initial focus on our large estate of
domestic chargepoints
Our partners include national and regional
grid operators, retail energy suppliers and
aggregators via the provision of grid load
management services and opportunities
for energy trading. This market is currently
in an early stage of development
In 2025, we intend to move our consumer
flex offering to ‘business as usual’, enrol a
significant number of our existing customers
in flex, and make enrolling in flex a part
of our standard onboarding journey for
new customers
We are gradually unlocking more markets
into which we can sell our flex and in 2025
we intend to start selling energy flex in
the wholesale market, via partners, enabled
by the new P415 regulations which came
into force in November 2024
Competitive position
As one of the earliest providers of
chargepoints, we have the largest UK estate
of domestic chargepoints, giving the potential
UK Commercial
Energy Flex
Experienced sales team with an in‑depth
knowledge of hardware, software and
corporate social responsibility benefits
attached to workplace charging
There are a range of other providers who also
work directly with this customer segment
Growth drivers
The introduction of new Twin and Solo 3S
chargers, which includes OCPP compatibility,
giving us access to a larger addressable market
Continued engagement with channel
partners to exploit new market opportunities
and customer segments
Our new Installer App has proven to be
highly successful, improving installer
efficiency and quality, giving us greater
access to opportunities in the market
Revenue: £15.3 million
(2023: £23.0 million)
29% of total revenue
(2023: 36% of total revenue)
to deliver flex services to a significant number
of customers
Because our architecture allows us to control
the chargepoints behaviour directly, we can
manage all of the technical parts necessary
to deliver flex services
Being an emerging sector, this is subject
to regulatory, competitive and customer
behaviour risk
Growth drivers
With the largest UK network of EV
chargepoints, we have critical mass that
we can offer to new customers
We can extend into multiple Energy Flex
and load balancing markets
Signing up existing and new customers onto
flex programmes, providing savings on their
energy spend
Working with a variety of energy companies
to assist them to provide flex services to
their customers
Revenue: £607,000
(2023: £39,000)
1% of total revenue
(2023: 0.06% of total revenue)
Other
Owned Assets
Our portfolio of chargepoints at 598 sites include AC and rapid DC chargers, funded and owned by
Pod Point at locations within the Tesco estate. In our 2023 strategic review, we confirmed that the public
charging network is a segment that is non-core; however, we remain committed to our contractual
relationship with Tesco. Revenue was impacted by an anticipated reduction in media fees.
Revenue: £7.7 million (2023: £8.3 million)
15% of total revenue (2023: 13% of total revenue)
Other
International
Towards the end of the year, we successfully launched our Solo 3S product in Spain and first operating
units in France, the first step in launching our capital‑lite International business.
Governance
Financials
07
Pod Point
Annual Report and Accounts 2024
Strategic Report
Chairman’s statement
Andy Palmer
Chairman
of the Board
Dear Shareholder,
This was another extremely busy year for Pod Point as we worked hard to implement our new strategy,
Powering Up, against a mixed backdrop around the UK economy and general negativity around a
disappointing rate of growth in EV sales, particularly private buyers. While we made good strategic
progress our financial performance was disappointing. The introduction of a consultation into the ZEV
Mandate announced by the UK Government in December 2024 was welcomed in order to provide
increased clarity for consumers and manufacturers for 2025 and beyond. Whilst the headline targets
remain, manufacturers are afforded greater flexibility in meeting the targets, offering them additional
time to align their production and sales strategies with the mandate’s requirements. The UK Government
has also announced measures to stimulate EV adoption, such as tax breaks and infrastructure
investments, helping drivers switch to EVs. We are optimistic that the UK Government remains
committed to the transition to net zero by 2035.
Transition year financially
2024 was a year of transition as we began to execute on our new strategy, which includes the exit of
some non‑core business areas, which adversely affected our Commercial business. The weakness we
saw in our UK Home business in Q4 had an adverse impact on both our revenues and our cash flows,
contributing to increased losses for the year. That said, the year as a whole had several positives for
the Group, including a strong performance in our gross margin, a much‑improved cost position as we
executed on our cost out programme, and a series of positive results on our Energy Flex revenues, as
the value of our scaled network of chargepoints became more apparent.
In detail, revenue for the year was £52.9 million, down 17% compared to 2023, reflecting the downturn
in private EV sales, changing EV purchase behaviour, and exits of non‑core business. Our gross margin
saw strong improvement again and was up 150bps compared to 2023 (and 850bps compared to 2022).
This reflected a combination of price increases, supply chain efficiency and improved installation
efficiency. The Group’s operating loss was £85.0 million (2023: £84.4 million), with our alternative
performance measure adjusted EBITDA at a loss of £20.7 million (2023: £15.3 million loss). This was a
disappointing performance, reflecting adverse trading performance and an adjustment of £4.4 million
impairment loss on trade receivables.
Our ongoing losses and working capital outflow lead to our year end cash position of £5.2 million
(2023: £48.7 million). EDF, the Group’s largest shareholder, has continued to show its strong support
of the Group following the provision of a five‑year credit facility, in FY2023, of £30 million to provide
additional funding headroom. Given the year end cash position, the Group drew on the facility in Q1
2025 and can draw on the remaining facility with EDF consent. The Group is in active discussions in
respect of funding and has confidence in a successful outcome to this process.
Governance
Financials
08
Pod Point
Annual Report and Accounts 2024
Strategic Report
Chairman’s statement
continued
Changes to the Board
In May, we welcomed Melanie Lane to the Board as the Group’s new Chief Executive Officer. Melanie
brings a fantastic wealth of experience from the EV charging sector and energy industry to Pod Point
and the Board has appreciated her insights.
David Wolffe stepped down from his post as Chief Financial Officer in October, to be replaced by
Mike Killick who joined the Board as Interim Chief Financial Officer for a period of up to 18 months.
As announced on 9th May 2025, Mike is on a leave of absence due to ill‑health and has stepped down
from the Board during this period of absence, with his duties being covered by Michael Jay, Acting Chief
Financial Officer.
Gareth Davis stepped down from his role as Chairman on 5th June. He remains on the Board and
continues to provide great insight. On behalf of the Board, I would like to thank Gareth for his leadership
of the Board and for his advice as I have now taken over as Chair.
Philippe Commaret stepped down from the Board in January 2025. Philippe was one of two EDF‑
nominated Board members. Furthermore, Norma Dove‑Edwin and Erika Schraner announced that
they will not seek re‑election at the 2025 Annual General Meeting ("AGM"). The Group does not intend
to replace any of these positions as we seek to streamline. I would like to thank Philippe, Norma and
Erika for their respective contributions to the Board.
A new Leadership Team, consistent ambition
Under Melanie’s leadership, we have seen a reshaping of the Group’s senior team, with new
appointments in Chief Revenue Officer, Chief People Officer, Chief Product & Technology Officer
and Chief Operating Officer. This renewed and energised team has been working relentlessly to
execute on Powering Up and have achieved significant operational progress during the year.
I would like to thank our people for their hard work, positive attitude and understanding through
what has been an exciting yet challenging year at Pod Point.
Outlook
In April 2025, the Group received a non‑binding conditional cash proposal from its majority shareholder
EDF to acquire the entire issued and to be issued share capital of the Company that it does not already
own at a price of 6.5 pence per share. EDF have until 5.00pm on 12th June 2025 to either announce a
firm intention to make an offer or announce that it does not intend to make an offer.
Andy Palmer
Chairman
Governance
Financials
09
Pod Point
Annual Report and Accounts 2024
Strategic Report
Chief Executive Officer’s statement
A year of transition
– putting the building
blocks in place
In a short space of time,
we have achieved a lot.
Our strategy is clear and
the organisation is set up
to deliver. So whilst the
financial results are below
expectation I am optimistic
for the future.
Melanie Lane
Chief Executive Officer
Governance
Financials
10
Pod Point
Annual Report and Accounts 2024
Strategic Report
Chief Executive Officer’s statement
continued
2024 has been a year of challenges, change
and progress for Pod. The number of EV cars
sold in the UK was up 20% on 2023 and there
remains a clear trajectory to the electrification
of the UK economy given successive
government policies as well as the transition of
the UK car parc to one being dominated by EVs
over the long term.
However, the glide path was not without some
bumps as private new car sales were down
year‑on‑year, adversely affecting our UK Home
business segment revenues. Consumer
confidence remained muted, and cost of living
pressures have not disappeared. The ongoing
challenges with infrastructure investment for
EV charging remains an impediment to faster
take-up of EV sales. Our Commercial business
significantly declined, in part, due to strategic
exits of non‑core segments.
We also saw a change in the competitive set,
with customers placing greater emphasis on
energy tariff in their decision making. In
response we introduced the Plug & Power
bundle with EDF, which reduced the upfront cost
of a chargepoint and spread the remaining cost
across a two‑year fixed tariff with EDF. Despite
this, we delivered below our expectations in the
UK Home segment.
Against this mixed backdrop, the Group made
good progress during the year on many fronts
under its new Leadership Team, taking
advantage of our market-leading position, our
emerging position in the Energy Flex market,
leveraging our relationship with EDF and
harnessing the benefits of regulatory change.
The foundation blocks of our customer lifetime
value ("CLTV") have been put in place as we
move from a business selling chargers to one
selling a broader range of charging services.
In May 2025, the Group launched its new brand
Pod alongside Pod Drive, an all‑inclusive home
charging service. The Pod Drive subscription
gives drivers a cheaper and more convenient
way to charge their EV at home, reducing the
up‑front costs of installing a charger from £1,249
to £99, while rewarding customers with cashback
on up to 7,500 “smart charged” miles per year,
covering household electricity costs of charging
their vehicle.
Our cost position is now more attractive given
our cost out programme delivering on its £6
million target.
The business has delivered a huge amount
of change, and we have had to make some
difficult decisions and say goodbye to some
fantastic colleagues. I want to thank everyone
for their hard work, dedication and compassion
in delivering on so many fronts in 2024.
Review of the year
Financial performance
Our financial performance in 2024 was
somewhat mixed and impacted by several
items. We had anticipated 2024
as a transition year as we began to implement
our new strategy and exited some non‑core
businesses. However, there was a softer end
to the year as the private new car EV market
was weak and general narrative around EVs
remained negative. This had two impacts on
our financial performance: our UK Home
segment revenues were down 17% versus 2023
as demand shifted away from our core
distribution channels. The secondary impact
Governance
Financials
11
Pod Point
Annual Report and Accounts 2024
Strategic Report
was on our net working capital, as UK Home has
a more favourable working capital profile as we
receive cash in advance of paying suppliers.
Together, these factors led to a greater than
expected cash outflow in 2024. Furthermore,
in light of our debtors book we took an
additional provision of £4.4 million reflecting
concerns over the collectability of this debt. In
light of the financial performance of the
business during 2024 and our expectations
going forward, an impairment charge of
intangible assets of £44.4 million was taken in
the year.
Despite this, we made good progress on the
execution of our Powering Up strategy, which
included a £6 million cost out programme.
Customer performance
In terms of customers, we continued to perform
well, maintaining a Trustpilot score of 4.5
(Excellent rating) throughout the year, a
significant achievement and an improvement
on the 4.2 (Good rating) we had in the prior year.
We launched our Solo 3S product, bringing
customers a superior product with full solar
integration for which we received numerous
accolades including:
Best Value Home EV Charger by What Car?
Best of British Business by the Independent
Best Aftersales & Support by What
Wallcharger?
Best Installer by Electric Car Guide
Partners have continued to respond well to
both our product and our service levels, and
we are pleased that we continue to partner with
a range of trusted automotive, fleet and lease
brands including BMW, Zenith Leasing, Britannia
Leasing and Fleet UK.
Strategic progress
Finally, we have continued to expand our reach
through two key areas of strategic growth. We
developed our Solo 3S product for launch in
Spain and France, and have begun generating
revenue through international sales in 2025.
Likewise, we made significant progress in driving
Energy Flex and Recurring Revenues, beating
our upgraded revenue guidance of £500,000,
entering the capacity market and completing
the internal development required for our
rebrand and the launch of our consumer
proposition.
This has been supplemented by further growth
through our distribution and wholesale channels
with several new customer wins and renewals
including Honda, DM Keith (a dealership group),
AXA Insurance and the Warranty Group. We
deepened relationships with national
distribution partners Yesss Electrical, CEF,
Medlock and Rexel and signed new regional
distribution deals with Park Electrical and
Kelvelec.
Our combination of high‑quality product and
service was reflected in our latest brand tracker
survey, which confirmed Pod’s leading position
across awareness and consideration for EV
purchasers against our direct competitor set.
As a result, we were delighted to become the
first UK charging network to surpass 250,000
chargepoints.
Operational performance
We completed our organisation restructure,
achieved the £6 million annualised cost saving,
and embedded return on investment ("ROI")
disciplines across the Group with key
performance metrics to drive commercial,
technology and operational performance.
A new ERP system was implemented as part
of our approach to enable operation at scale
and a new operating model was established
to enable a faster and more effective flow
of work across the business.
Chief Executive Officer’s statement
continued
Energy Flex: 2024 a breakthrough year
The electrification of the UK economy and
increasing reliance on renewable energy
sources dramatically increases the need for
energy flex capacity to increase the efficiency
of the grid, providing flexible assets and being
part of future energy security policy. As such,
Energy Flex is a key driver to our CLTV model
and continues to provide a win-win-win solution
to the UK energy transition challenge. Consumers
get cheaper and greener charging through
rewards for participating in Energy Flex; grid
partners reduce costs and avoid capital
expenditure; and Pod generates high‑value
recurring revenues.
Progress against nine key objectives for 2024
Focus on UK Home and UK
Workplace, plus capital-lite
International markets
Drive Energy Flex and
Recurring Revenue
Cost out
1.
UK Home returns to
positive growth YoY
2. Release Solo 3S
Arch 5 product
3. Launch in two
European markets
4. Enter new flex
market segment
5. Consumer
proposition launch
6. Six figure Energy
Flex revenue
7. Organisational
transition completed
8. Overhead reduction
£6m annualised
9. Embed ROI
discipline
Governance
Financials
12
Pod Point
Annual Report and Accounts 2024
Strategic Report
After delivering maiden revenues for the
Group in Q4 2023, our Energy Flex business
has delivered a real breakthrough year in 2024.
Our revenues saw a 15‑fold increase in 2024
to £607,000, a great performance and well
ahead of our internal expectations, albeit
still small in the context of the Group. More
importantly, this high‑margin, recurring revenue
has moved from trial stage to business as usual
for the Group, evidence of our pivoting from
a one‑off revenue model to one driven by
recurring revenues.
Throughout the course of 2024, Pod
dramatically expanded its addressable market
with Energy Flex, by entering both the capacity
market and the wholesale market. Combined,
these two segments account for over 50% of
the total market opportunity based on our
estimates. These new market entries support
our existing participation in the DSO market.
Funding
Our closing net cash balance of £5.2 million
was below our expectations, mainly due to
two factors. The first was slower than expected
debtor collections impacted, in part, by resource
intensive ERP implementation during Q4 2024.
I am pleased to report that collection
performance has improved across Q1 2025.
The second impact on our cash position was a
deterioration in our UK Home segment during
the latter part of 2024.
EDF, the Group’s largest shareholder, has
continued to show its strong support of the
Group’s strategy. In FY2023 EDF provided a
five‑year credit facility of £30 million to provide
additional funding headroom. The Group did
not draw on the facility in 2024. However, given
the closing net cash position at 31st December
2024, the Group drew £15 million of the facility
in Q1 2025.
Melanie Lane
Chief Executive Officer
Chief Executive Officer’s statement
continued
Governance
Financials
13
Pod Point
Annual Report and Accounts 2024
Strategic Report
Our marketplace
Market context
Our markets
The strategy that we announced in November
2023 provided a clear prioritisation and focus
for the Group for 2024. Our core markets,
through which we will drive recurring revenue,
are:
1) UK Home
2) UK Workplace
3) International Home
4) Energy Flex and Recurring Revenue
Our strategy has been
formulated to make the most
of our core strengths and
expertise to maximise CLTV
and capture the most attractive
growth opportunities where
Pod Point has a right to win.
Market growth drivers
EV market growth
2024 saw continued growth in the EV market,
although there was a sharp contrast between
private customer demand, which was sluggish,
and robust fleet demand, albeit a segment where
we are under represented. The implementation
of the ZEV Mandate will further advance EV
demand, as car manufacturers have mandated
sales mix targets for ZEVs, rising from 22% in
2024 to 38% in 2027 and 80% in 2030. All
manufacturers have prioritised the sale of EVs
in 2024 and none paid fines. However, recent
changes to the mandate allow manufacturers
greater flexibility in meeting the targets.
While the UK vehicle market is facing some
economic headwinds, 2024 saw it record the
highest EV sales across Europe.
In 2024, new registrations of PiVs increased
by 20% compared to the previous year. SMMT
data shows that sales of PiVs rose to 549,148
from 455,998 in 2023. BEV sales provided growth
of 21%, with sales rising to 381,970 from 314,687 in
2023. The vast majority of this growth was within
the fleet market, supported by the benefits of
salary sacrifice schemes. Private demand has
materially trailed that of fleet demand.
Several factors are driving growth in EV sales,
and therefore the demand for EV chargepoints:
The ZEV Mandate has created significant
shifts in consumption patterns and the
channels through which EV chargers are
purchased with a higher proportion moving
through fleet channels
As drivers become more environmentally
aware, so do the environmental advantages
of EVs become more pertinent. At the same
time, barriers to EV adoption are being
overcome, and the significantly better
performance, simplicity and all‑round
convenience of EVs are capturing the public
imagination. All of these factors are seeing
demand for EVs grow
EV uptake is on course to meet the UK
Government’s net zero targets for EVs
As EV sales increase, so too does the demand
for chargepoints – and we are seeing
repeated calls from industry to increase
public provision as well as consistent demand
for home chargers. Even if the public debate
appears to be focused on public chargers, the
vast majority of EV charging activity takes
place at the home or workplace
Auto manufacturer product strategy: these
investments, combined with wider factors,
will yield large volumes of EVs, which will
guarantee a strong supply of EVs in years
to come. Together with incremental gains in
energy density and vehicle efficiency making
EVs more compelling, the economies of scale
from mass market production of EVs are
set to make batteries, and thus EVs, much
more affordable
Governance
Financials
14
Pod Point
Annual Report and Accounts 2024
Strategic Report
Market context
continued
Workplace demand
The UK Workplace market is driven by cost
savings, government regulation and corporate
governance trends. The combination of
regulatory requirements and government grants
are driving demand for workplace chargepoints.
Since 1st June 2022, all new non‑residential
buildings with more than ten parking spaces
must have at least one charging point and cable
trays for one in five (20%) of the total spaces.
At the same time, all non-residential buildings
undergoing major renovation with more than
ten parking spaces must also have at least
one charging point and cable trays for one in
five spaces. This obligation supports the UK
Government’s desire to speed up the
energy transition.
To cover the cost of supplying and installing their
chargepoints, businesses can apply to the UK
Government’s Workplace Charging Scheme. This
voucher scheme covers up to 75% of the total
cost of purchase and installation (including VAT),
up to a maximum of £350 per socket or 40
sockets across all sites per applicant.
There is a huge national car parc to be
converted.
International markets
The UK is an advanced market in terms of EV
adoption, with an EV market share in 2024 of
20%, but there are other huge markets nearby
that are in an earlier state of evolution.
France is a similar sized economy to the UK
but has EV penetration around 17%. Portugal
sits at around 20%, with Spain at around 6%.
Italy’s adoption rate is around only 4%. These
markets, among others, represent substantial
opportunities with competitive dynamics at
an early stage.
Out of our market analysis, it emerges that
France, Spain, Portugal, Belgium, and Italy
are the most attractive European markets for
Pod Point, based on a series of criteria around
attractiveness of market and ease of entry.
Attractiveness includes size of EV market out
to 2030, current EV adoption rates, and ability
to offer Energy Flex. Ease of entry includes
presence of EDF, product compatibility, and
regulatory considerations. During the course
of 2024 we launched our Solo 3S product in
Spain and installed first operating units in
France.
Energy Flex market
As highlighted in the recently‑published NESO
Clean Power 2030 report, the grid now needs
a radical four‑fold increase in flexibility by
2030, with EVs providing consumers with the
opportunity to engage with the energy system
and cut costs by flexing their demand.
The addition of an EV typically will double a
household’s electricity usage. This is a huge
challenge at the national level. In parallel
with this, there has been rapid growth in the
contribution of wind and solar power to our
national grid, which are both more volatile.
The UK is also behind on its targets to build
more power infrastructure. Due to the
increasing demand for electricity and the
growing supply of renewable energy, the
value of the grid load management and
Energy Flex market is set to double by 2030.
We are well-placed to address this growth
opportunity. Pod Point has already established
itself as an emerging player in this exciting
market, delivering our a 15‑fold increase in
revenues in 2024. During 2024, we entered the
capacity market and the wholesale market.
Governance
Financials
15
Pod Point
Annual Report and Accounts 2024
Strategic Report
Market context
continued
Government regulation and support
Following its 2022 consultation, the UK
Government announced the terms of the ZEV
Mandate, which set minimum numbers of ZEVs
that OEMs must provide from now to 2030 to
ensure a relatively smooth uptake. This should
support steadily growing demand for
chargepoints in due course. This came into
UK law on 3rd January 2024. In December 2024,
the UK Government announced it was holding
a consultation on the ZEV Mandate, and has
subsequently announced provisions that
provide manufacturers with greater flexibility
in meeting targets, including the extension of
hybrid vehicles to 2035.
Preferential company car tax benefit‑in‑kind
rates will be held at just 2% out to 2025, growing
by 1% a year to 2028, maintaining a potent and
successful incentive to company car drivers.
The wholesale market was in favour of
increased participation by non‑energy suppliers
through P415 regulation. Pod Point became the
first company to sell energy through this new
regulation in December 2024.
The EU and other governing bodies have
introduced similar ICE phase-out measures,
furthering the likelihood of the targets being
met as OEMs will have to electrify vehicles
across their markets.
1.4
m
EVs on the UK’s roads
21.4
%
Increase in BEV sales in 2024
+250,000
Pod Point chargepoints
Governance
Financials
16
Pod Point
Annual Report and Accounts 2024
Strategic Report
Business model
Pod Point is here because driving shouldn’t
cost the earth. Our vision is to power up
1 million customers in a profitable network.
Our mission is to make living with an EV
easy and affordable for everyone.
The way we will deliver on these outcomes is through a refreshed
strategy with some key areas of focus. Central to this is a
differentiated strategy with a reinforcing virtuous circle of
competitive advantage.
Our strategy
We completed a fundamental review of our markets, key strengths
and ability to win. This leads us to focus on our strategic priorities
with a renewed emphasis on bringing new offers to market under
a refreshed brand and positioning for the Company, bringing
recurring revenue and longer‑term enduring customer relationships:
1) UK Home
2) UK Workplace
3) International Home
4) Energy Flex and Recurring Revenue
5) Cost Efficiency
We are managing an orderly exit from some segments, including
fleet depot, public charging networks, destination charging and
rapid charging.
This means we will focus our attention on where we see
the greatest growth potential and the strongest financial returns.
UK Home and UK Workplace markets represent around 70% of
the market demand for chargepoints. These are the segments
with longer vehicle dwell times and therefore create the greatest
value in grid flexibility services. This will build a recurring revenue
stream and a customer base of enduring lifetime value.
Our differentiation and competitive advantage
As market leader, we have a number of key strengths.
We are a trusted brand, with the largest network of long-dwell
customers, utility provider agnostic, which enables us to leverage
our expertise in Energy Flex to drive Recurring Revenue from our
network. These strengths are reinforced by the capabilities of our
relationship with EDF and by regulatory tailwinds for both EV
charging infrastructure requirements and the opening up of
the wholesale market for Energy Flex through P415 regulation.
This forms a virtuous circle driving a growing total of CLTV.
The size of our network gives us economies of scale, driving more
flex value, which reinforces our brand proposition and marketing
resources, which in turn allows us to acquire more customers, and
extend our lead as the largest network.
And so the cycle continues…
Our purpose is clear
Governance
Financials
17
Pod Point
Annual Report and Accounts 2024
Strategic Report
17
Pod Point
Annual Report and Accounts 2024
Strategic Report
Business model
continued
Our overarching focus is around longer
dwell times: our products are perfect for
customers who will charge their EV over
an extended time period. UK Home and
UK Workplace represent the two core
markets where this is true. Long dwell
times gives us the potential to leverage
the value of our network for Energy Flex.
We are aiming at market segments with the greatest growth
opportunities combined with our ability to serve customers better
than others: the UK Home and UK Workplace markets represented
two‑thirds of the total installations in 2024 and are expected to
account for 60% to 70% of the installations in 2030, delivering
significant volume growth. Our trusted brand, reliable service and
attractive product underpin our success in these market segments.
The UK Home market involves direct to consumer, housebuilders
and wholesale: Pod Point has a broad and diverse range of
partnerships to provide routes to market. We are building up our
direct-to-consumer capabilities via consumer websites, referral
agreements, and marketing channel management. Housebuilders,
car manufacturers, car dealerships and leasing companies are
all key in reaching customers.
The UK Workplace involves car parks in office locations and
related areas: customer hardware requirements are similar in
UK Workplace and UK Home markets, and our chargepoints
are installed in office car parks.
The international market refers to carefully selected markets
with entry in capital‑lite and operational‑lite models: during 2024
we launched our Solo 3S product in Spain and first operating
units in France.
What we do
Governance
Financials
18
Pod Point
Annual Report and Accounts 2024
Strategic Report
Business model
continued
Our revenue
streams
Managed install (UK Home, UK Commercial)
We provide chargepoints to end-customers,
with an end-to-end service that includes project
planning, groundworks, power supply, installation,
commissioning and service. Our quality of service
is known to be excellent, with Pod Point having
been awarded Which? Trusted Trader approved
status for our installation service.
Supply only (UK Distribution, UK Commercial)
We provide chargepoints to distribution
partners such as large wholesalers supporting
the contracting industry, as well as major
housebuilders. These partners will install
our chargepoints to the walls of residences
nationwide, supported by Pod Point through
its Installer App.
Recurring Revenue for homes and businesses
We offer extended warranties, and data services,
and we create a revenue share where our
network generates charging income for partners.
Energy Flex
2024 saw significantly increased revenues for
Pod Point from Energy Flex, taking advantage
of our large network of chargepoints. We have
signed a number of commercial agreements
to offer Energy Flex solutions in several of the
energy markets, including capacity market,
local DNOs and the wholesale market.
Owned Assets continues to deliver revenue
and profit
While no longer a strategic priority, we own a
profitable network of AC and DC chargepoints,
which are operated in Tesco car parks. We
receive media revenues and an electricity
usage tariff. Having made the upfront capital
investment in these assets, we continue to
benefit from the profit and cash contribution
from these assets.
Governance
Financials
19
Pod Point
Annual Report and Accounts 2024
Strategic Report
Business model
continued
Our strengths
Market leadership:
Pod Point, with over 250,000 chargepoints
has the largest installed network in the UK. This network provides
critical mass for Pod Point in the Energy Flex market.
The brand and its attributes:
Pod Point is the leading UK brand
with high levels of awareness, trust and brand consideration, along
with strong and resilient attributes around ease of use, reliability
and affordability. Our chargepoint was voted ‘Best Value Home
Charger 2024’ by What Car?,
Our partnerships and routes to market:
We have established
a strong, broad and diverse sets of partnerships that provide
multiple routes to market. Partners include leading automotive
OEMs, housebuilders, leasing companies and car dealers.
Our relationship with EDF:
We are reinforcing our key advantage
via EDF, in terms of capital‑lite distribution in international markets
and building expertise in the Energy Flex markets. Furthermore,
EDF has provided a £30 million credit facility, enhancing our
financial flexibility and resilience.
Our established capability in a growth market and a critical
industry:
Charging infrastructure is increasingly critical to the
UK’s automotive and energy future. Our proven ability to work
at scale and our strong service capability mean that we’re
particularly well‑placed to seize the opportunities ahead.
Diverse, mission-driven and brilliant people making our
vision a reality:
At Pod Point, our people drive our mission –
and vice versa. Our teams make up a highly capable and resilient
organisation able to complete a truly impressive array of tasks,
including the design, outsourced manufacturing, and installation
of chargepoints and associated systems.
Governance
Financials
20
Pod Point
Annual Report and Accounts 2024
Strategic Report
Business model
continued
Our stakeholders
Our customers are EV drivers, organisations,
energy industry players, OEMs, fleet owners,
third‑party installers/wholesalers and Pod
Point chargepoint owners, and they’re at
the heart of everything we do and how we
do it. Our primary aim is always to provide
them with the highest levels of service,
innovation and reliability so that they trust
us, recommend us and keep coming back
to order more chargepoints and services.
We strive to create a diverse working
environment where our people fulfil their
potential, feel valued at all times, and
embody Pod Point’s culture and values.
We aim to deliver shareholder value over
the long term and engage regularly with
our shareholders. This not only ensures
that investors understand our strategy,
objectives and progress, but also enables
our Board to access the wealth of
experience and expertise that our major
shareholders can provide.
We work closely with a number of key
partner organisations, which play a vital role
in supporting us in our purpose that driving
shouldn’t cost the earth. These partners
include our manufacturing partner
Celestica, together with our long-serving
partner Note – the manufacturers of our
in-house designed and branded AC
chargepoints, and our selected chargepoint
installation partners.
Our purpose is that driving shouldn’t cost
the earth, by helping people switch from
ICE vehicles to EVs and by looking at our
own impact on the environment. Our
mission is to make living with an EV easy
and affordable for everyone. We’ve already
played an important role in developing
the UK’s EV charging infrastructure –
and now we’re poised to do even more.
Customers
People
Shareholders
Partners
Society
Governance
Financials
21
Pod Point
Annual Report and Accounts 2024
Strategic Report
Our strategy
Our Powering Up strategy
Our business model remains the platform that enabled us to become one of the UK’s leading providers of EV chargepoints.
We continue to improve our operational delivery. We’ll be delivering on our key strategic priorities:
This means we will focus our attention on where we see the greatest growth potential and the strongest
financial returns. The UK Home and UK Workplace markets represent around 70% of the market
demand for chargepoints and are segments with longer vehicle dwell times. We are a trusted brand,
with the largest network of long-dwell customers, which enables us to drive recurring revenue and a
customer base of enduring lifetime value. These strengths are reinforced by the capabilities of our
relationship with EDF. In building our recurring revenue stream, we will continue to move away from
new business in historical segments, such as fleet depot, destination/public charging and multi‑tenancy.
This enables a virtuous circle driving a growing total of CLTV. The size of our network gives us economies
of scale, driving more flex value, which reinforces our brand proposition and marketing resources,
which in turn allows us to acquire more customers, and extend our lead as the largest network.
Our strategy is based on the synergies that exist across UK Home and UK Workplace in the product
specification and production economics, and across UK Home and International Home markets,
where economies of scale in production exist by driving greater volume of units.
UK Home
UK Commercial
International Home
Energy Flex and
Recurring Revenue
Cost Efficiency
Governance
Financials
22
Pod Point
Annual Report and Accounts 2024
Strategic Report
UK Home, UK Workplace
and capital-lite
International Home
expansion
Focus on core strengths and incremental volume.
This means significant activity in a number of areas to deliver:
Our focus will be on shifting our business model from selling chargers to
offering a charging service and maximising customer lifetime value.
Product innovation including the 2025 launch of Pod Drive our new consumer
proposition based on a longer-term relationship with our customers underpinned
by the value we can drive through Energy Flex
A Pod Drive subscription gives drivers a cheaper and more convenient way to
charge their EV, reducing the up‑front costs of installing a charger from £1,249 to
£99, while rewarding customers with cashback on up to 7,500 “smart charged” miles
per year, covering household electricity costs of charging their vehicle
Product development across UK Home, UK Workplace and International Home
that maximises cost advantage from a common product architecture
Improved sales and marketing capabilities
Expanding and deepening partnerships that improve our distribution
Building incremental volume through continued focus on capital-lite
international expansion
Our strategy
continued
Governance
Financials
23
Pod Point
Annual Report and Accounts 2024
Strategic Report
We now have over 250,000
chargepoints and across our
growing network the recurring
revenue potential includes
services such as:
Managing load by controlling the flow of
energy into EVs on a national and local level
and selling these services into energy industry
players, sharing some of the cost benefit
with our customers while optimising the
UK’s energy supply costs
Helping energy suppliers optimise their
wholesale costs by managing their demand
during half‑hourly settlement periods
Helping customers choose the best
electricity tariff for their home and EV
charging, and receiving benefit when they
move to new suppliers
Providing customers with rewards to
encourage smart charging
Energy Flex and
Recurring Revenue
With so many consumers moving to a reliance
on electricity for their driving, as well as
potentially for heating, we are seeing a significant
increase in the demand for electricity across the
UK. Amongst other activities, we’re continuing
to build our network of chargepoints and
associated technology to carefully manage how
energy flows into the nation’s electric cars. This
technology enables us to provide commercial
balancing services into the national grid and/or
for distribution network operators. We expect to
do this in a way which doesn’t adversely affect
the EV driver and their charging experience.
Our chargepoints are already smart, so we’ll
be building software to enable them to work
in harmony with the grid at both a local and
national level.
We will continue to work with existing partners
including EDF to build the necessary systems
that will interface with all parts of the Energy
Flex market. We’ll also continue to invest in
our software to support this huge growth
opportunity, including the development of
our consumer proposition app that shares
flex benefits with the consumer.
Aside from Energy Flex we have other ongoing
streams of Recurring Revenue which we’ll
continue to develop.
Our strategy
continued
Continuing areas of focus include:
Continue building revenue per chargepoint
potential across our legacy public charging
network
Expand our UK Workplace Recurring
Revenue streams with better sales and
service to our customers
At present, we charge network fees to our
UK Workplace customers to keep their smart
chargers connected to our consumer-facing
information system (known as the Site
Management Service), and back‑end
management information systems.
Our strategy is to carry on scaling the
number of smart chargepoints connected
to our systems, and introduce additional
and incremental recurring revenue services.
£
607,000
Energy Flex revenue
Governance
Financials
24
Pod Point
Annual Report and Accounts 2024
Strategic Report
Cost efficiency and
cost out programme
Focusing on the UK Home and
UK Workplace markets will
allow the Group to streamline
its operating model and
reduce cost of goods,
operating costs and product
development costs. The Group
launched its cost reduction
programme before the end
of 2023, with savings being
fully achieved in 2025. To fund
the transformation, we saved
non-recurring total cash
costs of £6 million in 2024.
The core areas of cost savings and efficiency
improvements are:
Anticipated 500bps improvement in gross
margin by the end of 2025
Overhead annualised cost saving of
£6 million, to be fully achieved in 2025
Future growth initiatives will take advantage of
partners’ existing infrastructure and capabilities
and will require limited investment by Pod Point,
with its new ROI-focused approach to
investment decision making. Expansion into
new international markets will require limited
additions of overhead, e.g. a small European
wholesale team, and will leverage existing new
product specifications. Energy Flex and other
recurring revenues will leverage existing
capabilities within the Group.
Our strategy
continued
Governance
Financials
25
Pod Point
Annual Report and Accounts 2024
Strategic Report
Chief Financial Officer’s statement
2024 was a transitional
year for Pod Point, which is
reflected in a challenging set
of financial results. However,
the foundations are now
in place to drive improved
performance.
Michael Jay
Acting Chief Financial Officer
Governance
Financials
26
Pod Point
Annual Report and Accounts 2024
Strategic Report
Income statement
2024 has been a year of transition, with the
implementation of our new strategy and the
foundations of our CLTV model established. Our
financial and trading performance was mixed,
due to the challenging market backdrop of
negative sentiment around EVs, cost of living
pressures, muted consumer confidence and lack
of signs of economic progress under the new
UK Government that had been hoped for.
Furthermore, there are a number of items,
particularly around our debtors book, which
negatively impacted financial performance in
FY2024. Our revenue was £52.9 million, down
17% versus 2023, reflecting the mixed consumer
backdrop as described earlier, and our exit from
a number of customer segments as planned
due to our strategic focus on UK Home and UK
Workplace.
While revenue declined, our reduction in
gross profit was more contained at £2.4 million,
as our overall gross margin percentage
improved by 150bps year‑on‑year to 31.7%,
despite the reduction in Home and Commercial
gross margin. This was due to improvements in
our supply chain, operational efficiencies and
new ways of working for our installation process,
and a higher mix of business coming from
higher margin revenue streams, for example the
growth in our Energy Flex business unit.
Over the year, we continued to invest in
overhead areas to support and drive future
growth, focused on sales and marketing,
customer service and other support functions.
However, we also completed the difficult, but
necessary, restructuring of our organisation,
resulting in the delivery of annualised cost
savings of £6 million.
The Group identified debtor balances that it is
no longer certain it will collect, related to years
31.7
%
Gross profit margin
Chief Financial Officer’s statement
continued
Summary income statement
Year ended
31st December
2024
£’m
Year ended
31st December
2023
£’m
Year‑on‑
year change
Total revenue
52.9
63.8
(17%)
Gross profit
16.8
19.2
(13%)
Gross margin
31.7%
30.2%
150bps
Adjusted EBITDA
(20.7)
(15.3)
(£5.4m)
Loss before tax
(84.5)
(83.2)
(£1.3m)
Closing cash
5.2
48.7
(£43.5m)
2020 to 2024, as a result of market and credit
collection performance factors including
resourcing issues and a pull of focus onto ERP
implementation. Consequently, the Group has
taken an impairment loss on trade receivables
and contract assets of £.4.4 million to cover
these debtors (2023: £0.1 million).
However, there has been strong progress across
several parts of our business. Firstly, our gross
margin percentage improved, as set out above.
Secondly, we have taken all the necessary
actions to reset our cost base by £6 million as
previously targeted. Thirdly, our Energy Flex
revenues were dramatically higher than
anticipated as we started 2024, establishing
a positive recurring revenue platform.
The above factors resulted in an increase in our
adjusted EBITDA loss to £20.7 million in 2024
(2023: £15.3 million loss). Adjusted EBITDA is
defined as earnings before interest, tax,
depreciation, amortisation and impairment
charges, and also excluding both amounts
charged to the income statement in respect
of the Group’s share‑based payments
arrangements and adjusting for exceptional
items. This measure has been separately
identified by the Directors and adjusted to
provide an underlying measure of financial
performance. The reconciliation is set out in
note 4 to the financial statements. Note 8 to the
financial statements provides a summary of the
amounts arising in respect of exceptional items.
Loss before tax, including depreciation and
amortisation, impairment charges and
exceptional and share‑based payment costs,
was £84.5million in 2024 (2023: £83.2 million).
2024 year end cash and cash equivalents were
£5.2 million compared to £48.7 million at the end
of 2023. The reduction of £43.5 million reflected
the EBITDA loss for the year of £20.7 million,
exceptional costs of £8.2 million, further capital
investment of £10.1 million (2023: £9.1 million),
including £9.8 million in software and product
development, including our next generation of
UK product and products adjusted for the
International markets, and £0.3 million in
tangible fixed assets. Working capital, including
movements in accruals relating to cash-settled
share awards, represented an outflow of £2.2
million (2023: inflow of £6.1 million), due to timing
of collection of receivables, and timing of
payments to suppliers. Financing outflows net of
interest income were £2.3 million (2023: £0.2
million)
Governance
Financials
27
Pod Point
Annual Report and Accounts 2024
Strategic Report
Chief Financial Officer’s statement
continued
Unadjusted losses after tax increased to £84.7
million in 2024 (2023: £83.4 million). Depreciation,
amortisation and impairment costs totalled £57.5
million in 2024 (2023: £64.0 million). Net finance
income was £0.6 million (2023: £1.2 million).
Business segment review
UK Home business segment
We saw revenue in our UK Home business unit
decline to £22.3 million from £27.0 million in 2023;
this represented a 17% year‑on‑year reduction.
This was primarily due to lower private BEV
registrations within overall higher PiV
registrations, consumers moving towards
channels where Pod has been historically
weaker, for example fleet lease and energy tariff
relationships, and overall increased competition.
New PiV registrations increased 20% to 549,148
in 2024 from 455,998 in 2023, primarily driven
by the fleet market rather than private
customer demand
rapid chargepoints, at 598 sites, consistent
with 31st December 2023
Despite the decline in revenue, gross margin
increased in 2024 to £2.9 million compared to
£2.5 million in 2023
This increase was due to an improvement
in percentage gross margin in 2024 to 38.4%
compared to 29.5% in 2023. The higher rate
in 2024 reflected an increased margin on
electricity sold through DC chargers as
compared to 2023
Energy Flex business segment
Revenue for Energy Flex of £0.6 million
represented a 15 times increase on 2023,
well ahead of our expectations at the start
of 2024, and well ahead of our upgraded
expectations set at our capital markets
event in July 2024
This revenue was generated from
participation in local grid flexibility schemes
with the DNOs, entry into the capacity
market and our maiden revenue from the
wholesale market
Energy Flex remains a 100% gross margin
segment
Impairment charge
A charge totalling £44.4 million relating to
impairment of goodwill, brand and internally
generated technology assets within the UK
Home, UK Commercial and UK Distribution
business segments has been recognised during
the year.
The charge has been recognised based on
future forecasts appropriately adjusted to
reflect the downside risk over the achievability
of those forecasts, and the Directors’
consideration of the Group’s financial
constraints relevant to delivering those cash
flows. The impairment charge also reflects an
increase in discount rate applied from prior
year.
The number of Pod home chargepoints
installed fell to 27,370 versus 33,513 in 2023
Percentage gross margin in 2024 declined
to 20.4% compared to 28.1% in 2023. This
was driven by higher install costs (which
have now been addressed following the
reorganisation of our Operations function).
Gross margin was also negatively impacted by
higher deferrals of revenue in 2024 in respect
of extended warranty coverage, which was
previously charged to customers and is now
provided to them at no charge
Gross profit was £4.5 million in 2024, down
40% (2023: £7.6 million) with lower revenue
and weaker gross margin as described above
We renewed several key customer contracts
during the year including Mercedes and JLR,
and now have over 65 operational fleet
accounts with businesses including Coca-Cola
and DHL
UK Commercial business segment
Revenue was £15.3 million compared
to £23.0 million in 2023. The decrease of
34% reflected the decision to exit some
strategically non‑core activities, including
public charging fleet depot and multi‑tenancy
Number of chargepoints installed was 4,350
compared to 5,231 in 2023
Percentage gross margin decreased from
26.3% in 2023 to 24.3% in 2024 reflecting fixed
costs spread over a lower install volume and
labour mix
Gross margin in 2024 was £3.7 million,
compared to £6.0 million in 2023
We won or renewed several key customer
contracts during the year, including Cemex
and Genuit
UK Distribution business segment
We delivered revenue of £7.1 million compared
to £5.4 million in 2023, an increase of 32%
The increased revenues helped to increase
total gross margin in 2024 to £5.0 million,
compared to £3.1 million in 2023 – an increase
of 61%
Percentage gross margin increased from
57.8% in 2023 to 70.7% in 2024, reflecting
reductions in supply chain costs and price
increases
We won or renewed several key customer
contracts during the year, including Barratt
Homes, Bellway and Taylor Wimpey
Owned Assets business segment
We delivered revenue of £7.7 million compared
to £8.4 million in 2023, a decrease of 8%. This
reduction was driven by anticipated reductions
in media fee income, which is weighted
towards the earlier years of the 7‑year
contract operated by this segment
The total number of chargepoints installed
at the year end was 1,337, including 142 DC
Year ended
31st December
2024
£’m
Year ended
31st December
2023
£’m
Year‑on‑year
change
UK Home
22.3
27.0
(17%)
UK Commercial
15.3
23.0
(34%)
UK Distribution
7.1
5.4
32%
Owned Assets
7.7
8.4
(8%)
Energy Flex
1
0.6
0.0
1,458%
Total
2
52.9
63.8
(17%)
1.
Energy Flex revenue in 2023 was £39,000
2. Table adds to £53.0 million due to rounding
Business segments revenue
1
Governance
Financials
28
Pod Point
Annual Report and Accounts 2024
Strategic Report
Further details of the impairment assessment
process and the amounts impaired are set out
in note 11.
Cost of sales
Cost of sales principally comprises the cost
of chargepoints and related parts installed,
other installation costs such as trench digging,
electrical cable running and parking bay
markings and the cost of labour, which includes
both in‑house staff and third‑party contractors.
Where a commercial installation is incomplete
at a period end, we accrued revenue according
to the percentage completion of the project
based on the cost of sales incurred. Where we
own and operate a chargepoint and charge
customers to charge their vehicles, the costs of
the related electricity and credit card/banking
transaction fees are included in cost of sales.
Cost of sales decreased by £8.4 million (19%)
from £44.5 million in 2023 to £36.1 million in
2024. The decreased cost of sales was driven
by lower sales activity.
Gross profit
Total gross profit decreased in 2024 to
£16.8 million compared to £19.2 million in 2023,
a reduction of 13%. We saw gross margin
percentage increased by 150bps from 30.2% to
31.7%. The factors driving these movements are
set out in the segmental summaries above.
Administrative expenses
Total administrative expenses, excluding
impairment of fixed assets and receivables,
as disclosed on the income statement increased
to £53.7 million (2023: £51.3 million), an increase
of £2.3 million or 5%.
FY2024 costs include an impairment charge
for goodwill and other intangible assets of
£44.4 million (2023: £53.2 million). The impairment
charges arise in 2024 in our UK Home, UK
Commercial and UK Distribution segments.
The impairment charge reflects the factors set
out in the discussion by segment on page 27.
An impairment charge of £0.2 million in respect
of vehicle right of use assets reflects our
commitment to transition to a full BEV fleet by
end of FY2025.
During the year, we experienced significant
increases in past due receivables, due to
resourcing issues and a pull of focus onto ERP
implementation. At year end, by following our
existing methodology to identify the required
expected credit loss provision, past due
receivables for which recovery was uncertain
were identified and impaired. The impairment
charge in respect of receivables in total for
FY2024 was £4.4 million (FY2023: £0.1 million).
The year‑on‑year movement in total
administrative expenses, excluding impairment
of fixed assets and receivables, of £2.5 million
was driven by several factors including:
i)
A £2.1 million increase in depreciation and
amortisation, from £10.9 million to £13.0 million,
reflecting significant investment in intangible
fixed assets in the current and prior year
ii) An increase of £5.4 million in exceptional
costs, from £2.8 million to £8.2 million,
reflecting restructuring activities, provisions
relating to a supplier in administration, and
costs of systems implementation
iii) A £0.3 million increase in marketing spend
year‑on‑year, from £2.3 million to £2.6 million
in FY2024 as the Group targeted growth
in key segments
iv) A £3.5 million reduction in share based
payments charge from a charge of £2.3
million in FY2023 to a credit of £1.2 million
in FY2024, reflecting changes to expected
performance condition based vesting,
national insurance liabilities, and lapses
from leavers during the year
v) A £1.8 million decrease across other
overheads, reflecting management cost
interventions
Adjusted EBITDA
The factors above resulted in an adjusted
EBITDA loss of £20.7 million in 2024 compared
to £15.3 million in 2023.
Finance costs
Net finance income decreased to £0.6 million in
2024 (2023: £1.2 million), as a result of reducing
cash balances.
Taxation
The tax charge in 2024 of £0.2 million was
consistent with 2023. The tax charge relates
to the Group’s above the line income in respect
of R&D tax credit claims.
Loss after tax
Loss after tax increased from £83.4 million in
2023 to £84.7 million in 2024.
Earnings per share
Basic and diluted loss per share remained
consistent with 2023 at 54 pence.
Dividend
We aim to prioritise the reinvestment of our
cash flows into the considerable opportunities
that exist for the growth of the business. With
respect to dividends, the Directors see these
as an important part of the capital allocation
policy at the appropriate time in the future, and
once commenced the Directors would anticipate
operating a progressive dividend policy.
Capital expenditure
During the period under review, we increased
investment in internally generated intangible
assets (software and hardware development) to
improve our product and service offerings and
invest in the platforms to drive future growth.
We continued to capitalise expenditure on
additions and improvements to our hardware
£
16.8
m
Gross profit
£
(20.7)
m
Adjusted EBITDA
£
5.2
m
Cash
Chief Financial Officer’s statement
continued
Governance
Financials
29
Pod Point
Annual Report and Accounts 2024
Strategic Report
and software as new functionality and services
were developed. Total expenditure relating to
internal staff costs of £6.6 million was
capitalised in 2024 compared to £8.7 million in
2023.
Key areas of product development included
Solo 3S and Energy Flex software platform.
In addition, we capitalised license fees, third-
party development, and other costs associated
with product development of £3.2 million
(2023: £2.8 million) and incurred £0.3 million
cost associated with leasehold improvements
and computer equipment (2023: £0.3 million
of computer equipment). Total capital
expenditure was therefore £10.1 million in 2024
(2023: £12.3 million).
Cash flow
Closing cash and cash equivalents were
£5.2 million (2023: £48.7 million).
Cash outflow from operating activities
increased to £31.2 million from £12.8 million in
2023. This was the result of higher operating
losses before impairment, higher exceptional
costs, and a working capital outflow primarily
driven by a significant increase in trade
receivables. The resourcing of and financial
controls over the trade receivables process are
a key focus for management going forward.
Cash outflows from investing activities were
£9.1 million (FY2023: £10.7 million), reflecting
fixed asset additions described above, offset
by bank interest receivable.
Cash outflow from financing activities increased
to £3.3 million (2023: £1.8 million), the increase
primarily due to £nil of project finance inflows
in FY2024 (FY2023: £1.5 million).
Balance sheet
Working capital movements represented a net
outflow of £3.3 million (2023: inflow of £6.1 million)
across trade and other receivables, inventory,
deferred income, trade and other payables
and provisions. Focus on collections of trade
receivables was an issue during the year as
described above and a provision over
uncollectable receivables has increased
significantly year on year as set out above.
Internally generated fixed assets grew as
we continued to build the software platforms
that will drive future growth, in particular the
next generation of product Arch 5.
During 2025 we identified weaknesses in
historical account payable processing which led
to a likely under recovery in VAT. The processing
issues giving rise to this under recovery will be
largely rectified in 2025 and the implement of
our new ERP system has fixed this issue on a go
forward basis.
Related party transactions
During 2024, transactions with related parties
included sale of goods of £0.4 million (2023: £0.2
million) and purchase of goods of £0.6 million
(2023: £0.5 million). These transactions were
undertaken with EDF Group companies.
Additionally, EDF has provided a £30 million
credit facility to the Group of which none was
drawn at the year end and £15.0 million was
drawn as at the date of this report. There were no
other transactions with significant shareholders.
Going concern
Given the Group’s need for funding exceeds
amounts currently available to it, and due to
potential restructuring of the Group on a
potential change of control, the Directors have
identified a material uncertainty over going
concern. Full details of the assessment of the
Group’s going concern position are set out in
note 2.
Subsequent events
In January 2025, the Group drew down £15
million against the facility provided by EDF as
set out in note 18. A further £15 million is
undrawn at the date of this report. The ability of
the Group to draw down on the balance of £15
million of this facility is subject to the agreement
of EDF, which the directors believe will not be
unreasonably withheld.
Subsequent to the balance sheet date the terms
of the facility were amended such that the
amount of £15 million drawn down at the date
of these financial statements is repayable within
three weeks of demand rather than three
months of demand as per the original terms of
the agreement.
In April 2025, the Group received a non‑binding
conditional cash proposal from its majority
shareholder EDF to acquire the entire issued
and to be issued share capital of the Company
that it does not already own at a price of 6.5
pence per share. EDF have until 5.00pm on 12th
June 2025 to either announce a firm intention to
make an offer or announce that it does not
intend to make an offer.
Michael Jay
Acting Chief Financial Officer
936
MWh
of energy flex delivered
Chief Financial Officer’s statement
continued
Governance
Financials
30
Pod Point
Annual Report and Accounts 2024
Strategic Report
Key performance indicators
We measure our performance and progress against a series of financial and operational KPIs:
KPI
Year-on-year
change
Average revenue per home
chargepoint (£)
805
814
Year to
31.12.24
Year to
31.12.23
+1
%
Total home chargepoints installed
and able to communicate
199,442
226,812
Year to
31.12.24
Year to
31.12.23
+14
%
Energy transferred across our
network (GWh)
448
521
Year to
31.12.24
Year to
31.12.23
+16
%
Total chargepoints communicating
226,032
257,709
Year to
31.12.24
Year to
31.12.23
+14
%
Commercial chargepoints installed
(memo)
5,231
4,350
Year to
31.12.24
Year to
31.12.23
‑17
%
KPI
Year-on-year
change
Annual revenue growth (£’000)
63,756
52,914
Year to
31.12.24
Year to
31.12.23
‑17
%
Gross profit (£’000)
19,240
16,800
Year to
31.12.24
Year to
31.12.23
‑13
%
Gross profit margin (%)
30%
32%
Year to
31.12.24
Year to
31.12.23
+5
%
Adjusted EBITDA (loss)/profit
(£’000)
-15,270
-20,656
Year to
31.12.24
Year to
31.12.23
‑35
%
Closing cash/short-term
investments (£’000)
48,743
Year to
31.12.24
5,212
Year to
31.12.23
‑89
%
Trustpilot score (out of 5)
4.2/5
4.5/5
Year to
31.12.24
Year to
31.12.23
+7
%
Home chargepoints installed
33,513
27,370
Year to
31.12.24
Year to
31.12.23
‑18
%
Financial KPIs
Annual revenue growth: as a growth business,
top‑line revenue growth from year to year
represents the most effective measure
of customer and business success
Gross profit and gross profit margin:
calculated as total revenue less cost
of sales and total revenue less cost of sales
divided by total revenue, represented as
a percentage, these measures reflect how
well the business manages the costs of its
core installation process and chargepoint
supplies
Adjusted EBITDA (see page 155 for definition):
a measure of the administrative costs
required to manage and scale the business
and an indication of how the cost base is
managed. While not an accounting measure,
under IFRS, it does allow comparisons with
different companies
and sectors
Operational KPIs
Home chargepoints installed/shipped: the
number of chargepoints installed and shipped
in a given period
Average revenue per home unit: revenues
generated by home customers in the period
divided by the number of home chargepoints
installed and able to communicate during
that period
Chargepoints installed and able to
communicate at a period end (home and
commercial): the total number of chargepoints
we’ve installed or shipped since the start of
our operations which are able to communicate
via Wi‑Fi or mobile connectivity with our
management information system (the Smart
Reporting system)
TrustPilot score: the satisfaction of our
customers as measured by reviews and
scores collated an independent third party
Electric driving powered by Pod Point’s owned
and operated chargepoints (million kilometres):
calculated based on internal Company data
on the energy supplied by communicating
Pod Point chargepoints, multiplied by the
weighted average of the top BEVs sold in
the last three years and their efficiency
Governance
Financials
31
Pod Point
Annual Report and Accounts 2024
Strategic Report
Environmental, Social & Governance
Sustainability remains at the
heart of Pod Point’s Powering
Up strategy and our mission,
to make living with an EV easy
and affordable for everyone,
continues to engage our
customers and employees.
Dr Margaret Amos
ESG Committee Chair
At Pod Point, sustainability remains core to our
business strategy and operations and in 2024
we saw further progress across our ESG goals,
taking us another step closer to driving not
costing the earth. Our products are designed
to combat climate change, and our positive
environmental impact is achieved through
adoption and deployment of our technology
at scale.
We continue to focus on enabling the
decarbonisation of the UK’s transport and grid,
while integrating sustainability into our day‑to‑
day decision making and activities. It is our
ambition to have sustainability embedded
throughout the organisation, from product design
and engagement with our supply chain, through
to usage and end-of-life of our products.
In this section of our report, we cover our
progress across ESG considerations that impact
our business, as well as our plans for 2025 and
beyond.
Governance
Financials
32
Pod Point
Annual Report and Accounts 2024
Strategic Report
Environmental, Social & Governance
continued
Our sustainability
strategy
Pod Point is built on the belief that driving shouldn’t cost the
earth – and this purpose drives our business and engages
our customers and employees.
We focus on continually improving the way
we operate and having the appropriate tools,
policies, and processes in place to ensure that
our business is sustainable. This covers all our
material impacts across the ESG spectrum.
Our goals vary across each ESG pillar and
can be summarised in the following terms:
Environment (E)
We focus on accelerating the adoption of
EVs, while reducing our impact on the planet.
We measure our impact (both positive and
negative) in terms of carbon and energy,
and through other environmental indicators.
Social (S)
We’re nothing without the skills and commitment
of our people, and we reward them with
excellent support and opportunities. Their
health and safety is of paramount importance.
Governance (G)
We continue to maintain and enhance our
governance and reporting capability via the
compliance monitoring framework.
Governance
Financials
33
Pod Point
Annual Report and Accounts 2024
Strategic Report
Environmental, Social & Governance
continued
recognised as a high priority, reflecting the
increased focus of our business on flex services
and accordingly has been added to our material
impacts list.
We reassessed each issue aligning with the
Powering Up strategy, using scale, scope and
irremediability to rank our material impacts.
We also considered financial materiality,
complementing our TCFD reporting.
Materiality
assessment
We recognise the importance
of reviewing and refreshing
our materiality assessment.
The world is confronted by a range of
environmental, social, and economic challenges
that require business action. Pod Point has
undertaken a materiality assessment, which has
identified the issues that are most significant to
both our business and our stakeholders and has
used this to prioritise our actions. Our highest-
ranking impacts have been identified as:
Energy management
Product quality and safety
Data security
Health and safety
Having engaged extensively with our
stakeholders in 2023, further reviews of our
materiality assessment will take place at
appropriate intervals to ensure that those matters
which are important to our stakeholders are
reflected in the activities on which we focus.
During the engagement in 2023 we reached out
to our employees, Board members, shareholders,
and suppliers. In total, we engaged with over 55
stakeholders. It was clear that the health and
safety of our employees and quality and safety
of our products were of utmost importance to all
our stakeholders and these areas retained their
status as high priority. Data security was also
Linking to the
Sustainable
Development Goals
Linked to
impact:
8
Linked to
impact:
9
10
Linked to
impact:
9
10
Linked to
impact:
4
6
Linked to
impact:
2
Linked to
impact:
3
5
Linked to
impact:
4
5
6
Linked to
impact:
1
2
Our material impacts
Environment
1
GHG emissions
2
Energy management
3
Waste and hazardous materials management
Product
4
Product design and life cycle management
5
Materials sourcing and efficiency
6
Product quality and safety
7
Data security
Human capital
8
Health and safety
9
Engagement, diversity and inclusion
Governance
10
Business ethics
Significance of economic, social and environmental impacts
Importance to stakeholders (internal and external)
LOW
HIGH
LOW
HIGH
Reporting on request
Some reporting with KPIs where possible
Detailed reporting and KPIs
3
5
4
9
10
1
7
8
6
2
Governance
Financials
34
Pod Point
Annual Report and Accounts 2024
Strategic Report
Environmental, Social & Governance
continued
Our approach to
the environment
Environment
Enabling the journey to net zero
Global annual temperature rises exceeded 1.5°C
for the first time across 2023. 2024 has surpassed
2023 as the warmest year on record. Additionally,
according to the World Meteorological
Organization, there is an 80% likelihood that the
annual average global temperature will
temporarily exceed 1.5°C above pre‑industrial
levels for at least one of the next five years.
COP29 maintained the process of international
climate diplomacy, negotiating key agreements
on finance and carbon markets. Unfortunately,
wider progress on climate change mitigation
was limited. Urgent and substantial steps are
still required to contribute towards meeting the
Paris Agreement temperature goal – notably
to transition away from fossil fuels.
In the UK, while the delay of the new ICE car ban
to 2035 was unwelcome, the ZEV Mandate will
require 80% of new cars and 70% of new vans
sold in the UK to be zero emission by 2030.
Pod Point will be a key player enabling the
charging of those vehicles.
Our greatest sustainability impact, and core
to our purpose at Pod Point, is supporting the
decarbonisation of transport and the UK grid.
Our technology already avoids significant
emissions from transport by enabling the move
to electric vehicles (circa 565,000 tonnes of CO
2
e
in 2024 from our 250,000 plus chargepoints).
Our progress on Energy Flex during 2024,
further contributes towards decarbonisation
of the UK grid, whilst providing customers with
greater value whilst charging. Further details on
Energy Flex can be found on pages 6 and 23.
Pod Point is in a unique position to encourage
our customers to make informed choices
that are better for the planet, whether that’s
switching to a renewable energy tariff or
charging when the grid is greener. We do this
by showing that living with an EV is easy and in
fact our customers find it a superior experience
to their fossil fuel alternatives. The 2024 Electric
Vehicle Association England survey found that
the number of EV drivers who have no intention
of returning to a petrol or diesel car remains at
91%. More than half of new EV drivers are now
switching for cost reasons but with the public
charging network currently 195% higher in cost,
a home charger remains the most affordable
option for customers.
Finally, we can’t ensure driving doesn’t cost
the earth without a commitment from us to
reduce our own emissions. We aim to source,
manufacture and install our chargers as
sustainability as possible, while selling
as many as we can.
Enable
decarbonisation of
transport and grid
Inform:
Inform customers of the
benefits of EVs and flex
Influence:
Scale our charger
network and grid load
management capability
Impact:
Support efforts to
decarbonise the grid
on the journey to 2050
Encourage
customers
towards net zero
Inform:
Inform customers on
how they can reduce their
impact
Influence:
Provide data and tools
to help customers reduce
their impact
Impact:
Help our customers on
their way to net zero
Eliminate
our own
emissions
Inform:
Understand and
communicate our own
environmental impact
Influence:
Established climate and
sustainability programme
Impact:
Sustainability as business
as usual
These factors form the three key pillars of our
environmental strategy. We are aware that change
doesn’t happen overnight, so our three streams
(Inform, Influence and Impact) highlight the journey
we are on and together form our nine‑point strategy.
Governance
Financials
35
Pod Point
Annual Report and Accounts 2024
Strategic Report
How do we define our impact?
For Pod Point, the green transition creates
a massive business opportunity. Our largest
environmental contribution is the role we play
in enabling the decarbonisation of transport –
the largest source of emissions in the UK.
Adoption of EVs is the single most important
technology to decarbonise the transport sector
– and charging infrastructure is key to adoption.
National Grid estimates that up to 36 million EVs
will be on the UK roads by 2040. Such numbers
mean EVs will play a major part in the UK’s
electricity system. Energy Flex markets are
already well established and the demand for
EV charging flex will grow with the increased
use of renewables on the UK grid. The Future
Energy Scenarios 2023 report estimates that
Demand Side Response alone will reach over
13 GW by 2050¹.
Environmental, Social & Governance
continued
Environment
continued
Enable the decarbonisation
of transport and grid
Transport highlights
The launch of our new charger, the Solo 3S,
which has enhanced features, including the
ability for our customers to charge their EV
directly from their solar panels
In partnership with EDF, we launched an
industry‑first EV home charger and tariff
bundle, 'Plug & Power ', reducing the upfront
costs of going electric helping more drivers
make the switch to EV
We successfully launched our Solo 3S product
in Spain and installed our first operating units
in France – the first step in creating our
International business
In 2024, we added 31,677 chargers to our
network and delivered 520 GWh of charging
via our UK network
Our customers avoided releasing circa
565,000 tonnes of CO
2
e into the atmosphere.
By avoiding burning fossil fuels, we not only
reduce emissions from transport, but are also
reducing air pollution – which according to the
Office for Health Improvement and Disparities
is the largest environmental risk to public
health in the UK
Ultimately, there is no way to decarbonise the
burning of fossil fuels for ICE vehicles. On the
other hand, using electricity to charge EVs
becomes ‘greener’ every year as the UK’s grid
continues to add renewable sources of clean
energy. 2024 saw the end of electricity
production from the UK’s last coal fired power
station, solidifying the National Grid’s journey to
fully renewable source by it’s target date of 2035
Our impact in 2024
31,677 chargers installed and shipped
520 GWh charging delivered by
our chargepoints
Enabled 2.8 billion kilometres of low
carbon travel
Circa 565,000 tonnes of CO
2
e saved
936 MWh of flex energy delivered
Looking ahead
As one of the UK’s leading providers of EV
charging, we will continue to expand our
operations and grow our product offering.
Next year will see us further expand our
UK Energy Flex services, where EVs will
play a growing role, by entering into the
wholesale market.
1
https://www.nationalgrideso.com/document/283101/
download
Grid highlights
We have made progress in Energy Flex,
entering into the capacity market, in addition
to the DSO local flex markets we entered in
2023. In 2024, we delivered a total of 936 MWh
of flex energy to our customers compared
to 111 MWh in 2023
In partnership with EDF, existing Pod Point
customers were offered the opportunity
to sign up to Pod Point EV Exclusive tariff
providing competitive off‑peak rates,
encouraging charging at night
The solar compatibility of our Solo 3S reduces
the burden on the grid when our customers
charge directly from their solar panels
Governance
Financials
36
Pod Point
Annual Report and Accounts 2024
Strategic Report
Encourage customers
towards net zero
How do we define our impact?
We focus on showing that living with an EV is
easy and can reduce the cost of driving while
also cutting carbon. By making EV charging
simple and reliable via our end-to-end service,
we increase EV adoption and, in turn, reduce
the UK’s transport emissions.
Helping our customers reach
net zero
Our Grid CO
2
Insights, available to our UK Home
customers through our app, provides 48‑hour
forecasts for their local grid’s carbon intensity.
For customers who have the flexibility to charge
at any time, they are able to use the Grid CO
2
Insights to make more informed decisions on
the greenest time to charge.
During 2024, we launched our new app to
existing Pod Point customers on an EDF tariff,
offering enhanced smart charging capability
without the need for manual scheduling. It will
enable us to offer improved flex services to our
customers, giving them potential savings from
charging when the grid is quieter, whilst always
ensuring that their EV is charged when they
need it to be.
Our impact in 2024
Awarded ‘Best Value Home Charger 2024’
by What Car?, following endorsement of
our charger installation service in 2023 as
a Which? Trusted Trader Approved Service
Great customer reviews: 4.6/5 rating from
over 40,000 customers on Reviews.io and
4.5/5 on Trustpilot from over 20,000
customers
Innovative five‑year warranty
Our 'Plug & Power' proposition with
EDF provides a means of spreading the
cost of a charger, encouraging more
drivers to make the move to EV
Looking ahead
We will continue to enable more customers
to charge their EVs at home and work,
focusing on building consumer trust with our
award-winning product and services, and
maintaining our high customer satisfaction
rating. Our new app will be rolled out to all
our home charge customers during 2025,
enabling greater flexibility in charging.
Environmental, Social & Governance
continued
Environment
continued
Governance
Financials
37
Pod Point
Annual Report and Accounts 2024
Strategic Report
Eliminate our
own emissions
In 2024 we introduced an
Environmental Management
System ("EMS") to Pod Point
to provide us with more tools
to manage our environmental
impact and achieved ISO 14001
certification.
The ISO 14001 standard provides a
framework for us to monitor and maintain
our environmental compliance, effectively
manage our environmental risks and
performance, and continually improve
the way we operate as an environmentally
responsible company.
Pod Point remains committed to reducing GHG
emissions and reaching net zero. To strengthen
our commitment publicly, we have signed up to
the SME Climate Commitment.
Recognising that climate change poses a threat
to the economy, nature and society at large, our
Company commits to take action immediately
in order to:
Halve our GHG emissions before 2030
Achieve net zero emissions before 2050
Disclose our progress on a yearly basis
In doing so, we are proud to be recognised by
the UN Climate Change High Level Champion’s
Race to Zero campaign, and join governments,
businesses, cities, regions, and universities
around the world that share the same mission.
Our performance
Environmental, Social & Governance
continued
Environment
continued
2% Scope 1 and 2
98% Scope 3
57% Use of sold
Products
36% Purchased goods
and services
2% Fuel and energy
related activities
2% End of life of sold
products
1% Business travel
<1% Upstream
transportation and
distribution
<1% Employee
commuting and
homeworking
<1% Waste generated
in operations
Own operations
Scope 1
Scope 2
GHG emissions
from our own use
of fossil fuels
GHG emissions from
our own use of
purchased electricity
Our value chain, including supply chain
and products
Scope 3
GHG emissions from our value chain. These
emissions are not under our direct control
but we influence our suppliers, downstream
distributors and customers
How do we define our impact?
When it comes to our environmental performance, we focus on GHG emissions, energy management,
waste, and material sourcing, in line with our Materiality Assessment on page 33. We also work closely
with our supply chain to ensure sustainable sourcing and operating practices.
Governance
Financials
38
Pod Point
Annual Report and Accounts 2024
Strategic Report
Our GHG emissions
The table on page 38 summarises the GHG
emissions for the last two years. The figures
include our Scope 1, 2 and 3 emissions over
which we have financial control. We follow the
GHG protocol for our emissions calculations.
While we use activity data (e.g., fuel used, kWh
energy consumed) for our Scope 1 and 2
calculations, most of our Scope 3 GHG
emissions are estimated using financial data.
Scope 1 and 2
Our total GHG emissions for the year 2024
are 15,407 tCO
2
e, 3.2% higher than 2023. The
increase is due to the increase in Scope 3
categories for which we are reporting in 2024.
Within our own operations, emissions decreased
by 31%. This is due to a combination of moving
away from natural gas as a heating source in
our office and an increase in electric miles from
our fleet, which has fewer emissions than fossil
fuels. Our emission intensity increased to 486
kgCO
2
e per unit installed or shipped. However,
our network utilisation went up, meaning per
kWh transferred, we saw an emission decrease
by 20%.
Within Scope 3, Use of Sold Products has
now become the largest part of our Scope 3
emissions. We have seen a decrease in our
Purchased Goods and Services emissions
owing to a reduced spend in 2024 and a greater
proportion of activity data replacing the less
accurate spend data calculations.
A key focus for us is to improve our data
availability for Scope 3 categories to move
away from solely relying on financial data.
This year, we made progress and the following
additional Scope 3 categories are using
activity data for 2024:
Use of sold products:
Utilising the data from
our Life Cycle Assessments ("LCAs"), we have
used a CO
2
e factor to calculate the whole-life
impact of all the units that were shipped
and installed in 2024
End of life of sold products:
Using a similar
methodology to the use of sold products,
we were able to use data from our LCAs to
apply a CO
2
e factor to our units shipped and
installed in 2024 to calculate their disposal
impacts
Purchased goods and services:
Our main
manufacturing partner, our new credit card
provider, and several of our logistics partners
have been able to provide us with apportioned
GHG emissions from activity this year, rather
than us relying solely on financial data. This is
in addition to the Scope 3 categories which
already utilised activity data:
Environmental, Social & Governance
continued
Environment
continued
Streamlined energy and carbon reporting
2024
2023
Products
Total units installed and shipped
31,720
50,726
kWh energy transferred via our network (GWh)
520
448
Total electric driving enabled (m km)
2,864
2,484
CO
2
avoided via our connected network (1,000 t)
565
399
CO
2
emissions
Direct emissions of tCO
2
e (Scope 1)
269
414
Indirect emissions of tCO
2
e (Scope 2) – market based
56
61
Indirect emissions of tCO
2
e (Scope 2) – location based
57
45
Indirect emissions of tCO
2
e from supply chain (Scope 3)
15,080
14,454
Total GHG emissions (tCO
2
e)
15,405
14,929
Total emissions gCO
2
e per kWh transferred energy
30
33
Total emissions kgCO
2
e per unit installed and shipped
486
294
Energy consumption (MWh)
Fuels for transportation
Petrol
847
1,155
Diesel
1,730
566
Other/unknown
0
0
Indirect energy
Electricity (office)
42
28
(16% renewable)
(100% renewable)
Electricity (fleet)
208
138
Heating
28
59
(16% renewable)
(100% renewable)
Total (MWh)
2,855
1,946
Governance
Financials
39
Pod Point
Annual Report and Accounts 2024
Strategic Report
Environmental, Social & Governance
continued
Environment
continued
Our Scope 3 GHG emissions (tonnes CO
2
e)
Category
Description
2024
2023
1
Purchased goods and services
5,465
11,710
3
Fuel and energy related activities
352
1,900
4
Upstream transportation and distribution
139
634
5
Waste generated in operations
12
21
6
Business travel
163
133
7
Employee commuting and homeworking
13
56
11
Use of sold products
8,621
12
End of life of sold products
315
Our supply chain (Scope 3) CO
2
e emissions in 2024
Employee commuting and homeworking:
a commuting and homeworking survey was
issued to staff at the end of 2024 to measure
the average homeworking pattern as well
as commute methods for those staff who
have travelled to the office
Upstream transportation and distribution:
our logistics partners provided activity data
specific to Pod Point operations
Waste generated in operations:
our waste
contractors supplied us with waste types,
weights, and disposal routes for waste
collected from our operations
Business travel:
business travel by own
vehicle was captured through expense
claims and mileage data used
Purchased goods and services:
emissions
for goods and services purchased by
Pod Point (and not included within other
categories). We use the Spend‑Based
Method and apply the relevant emissions
factors to the economic values
Fuel and energy related activities:
two
sources fit into this category – generation of
purchased electricity that is sold to end users
via the Tesco network; and the upstream
emissions, and transmission and distribution
losses for all purchased fuel and electricity
used in Pod Point operations.
We also worked on ensuring consistency in
supplier labelling and emissions factors we use,
which resulted in a decrease to our Scope 3. We
have and will continue to focus on improving the
data availability and accuracy of our GHG
emissions reports.
Governance
Financials
40
Pod Point
Annual Report and Accounts 2024
Strategic Report
g CO
2
e / kWh
Oct-24
Nov-24
Dec-24
Jan-24
Feb-24
Mar-24
Apr-24
May-24
Jun-24
Jul-24
Aug-24
Sep-24
80
90
100
110
120
130
140
150
160
170
Given Scope 3 makes up 98% of our overall
emissions, it’s important for us to work with
our suppliers to reach our climate ambitions.
Our Sustainability and Supply Chain teams work
closely together to find and reach sustainability
improvements throughout our value chain.
2024 saw the development and commencement
of our Supply Chain Sustainability Programme,
which is designed to ensure a positive influence
on sustainable, ethical, and responsible business
practices, and that we work with suppliers who
act with integrity and respect for both human
rights and the environment. Further details on
this programme can be found on page 64.
Energy
Office and employees
Moving to a new, modern office in 2024
provided us with an opportunity to move away
from natural gas central heating. We instead
have a fully electric heating and cooling system
with localised controls for improved efficiency.
This has reduced our heating GHG emissions by
52% progressing to a 100% reduction in 2025.
We encourage our employees to drive an EV
and our Go Green EV Scheme enables Pod
Pointers to obtain an EV by making salary
sacrifice payments. Only EVs are available
via the scheme, but it also includes insurance,
routine servicing and maintenance, MOT costs,
car tax and breakdown cover.
Additionally, we provide a free Pod Point to
those who have completed their probation
and drive an EV.
Our Cycle2Work Scheme encourages Pod
Pointers to go even further in green transport
and buy a brand‑new bike at a discounted price,
spreading the cost through salary sacrifice.
Installations and our fleet
Our fuel usage has broadly remained the same
between 2023 and 2024 despite an increase in
customer appointments. Our Operations team
has sought to reduce the average mileage
driven per appointment and encourage more of
those miles to be electric, implementing a route
optimisation programme. All our installers were
eligible for a free Pod Point charger at home,
enabling them to charge their vehicle overnight.
Towards the end of the 2024 we made changes
to our installation and maintenance operations
to drive operational efficiency, by outsourcing
our domestic installation and maintenance
functions to a trusted partner. As part of that
arrangement a number of our fleet vehicles
were novated to our partner, reducing the size
of our fleet. In 2023 we set a target to move
our in‑house fleet to 100% BEVs by end of
2025 and we remain committed to this target,
albeit with a reduced fleet.
A large proportion of our installations have
always been performed by third‑party partners
and we have continued to work with our two
largest third‑party installers to improve data
availability around their fuel usage. Following
the changes to our installation and maintenance
operations, we will continue to work with our
partners and encourage them to reduce
their GHG emissions through training and
engagement. Our Supplier Code of Conduct,
compliance with which forms part of their
contractual obligations, sets expectations
in respect of environmental standards.
93
%
of our fleet is BEV or REX
Environmental, Social & Governance
continued
Environment
continued
Charging carbon intensity
Energy supplied via our network
Pod Point isn’t responsible for sourcing energy
for our network, but we still measure the energy
supplied via our network and its carbon
intensity. The total energy supplied through
the Pod Point network in 2024 is 520 GWh.
We use the data available via National Grid ESO
to measure half‑hourly carbon CO
2
e emitted.
We found that in 2024, the average carbon
intensity of charging on our network was
122 gCO
2
e/kWh (2023: 152 gCO
2
e/kWh).
We continue to improve
our reporting capability
and work with our
partners to reduce their
GHG emissions.
Governance
Financials
41
Pod Point
Annual Report and Accounts 2024
Strategic Report
3.7
%
of our packaging
contained plastic
Waste and materials
Waste from operations
The largest source of waste for Pod Point is collected during and after our installations,
most of which (97%) gets recycled or incinerated for energy.
Packaging
Most of the waste we produce comes
from packaging. We are a member of the
Beyondly Compliance Packaging Scheme for
reporting our obligations under the Producer
Responsibility Obligations (Packaging Waste)
regulations. We avoid using single-use plastic
in our product packaging; only 3.7% of all
packaging we use contains plastic
.
Over 75%
of all the packaging we use is either paper or
cardboard. Our paper packaging comes from
FSC certified sources and has 80% recycled
content. We continue to work on reducing the
quantity of packaging used and to improve
its recycled content and recyclability.
Materials
When it comes to our chargers, we focus on
durability. Our chargers come with an innovative
five‑year warranty. We’re currently unable
to fully recycle our chargepoints when
decommissioned. Where possible, old
chargepoints are collected and assessed
to see if parts can be reused. Any parts that
can’t be reused are responsibly disposed
of in line with UK’s WEEE Regulations.
Our impact in 2024
Continued improving data quality
and availability for Scope 1, 2 and 3
GHG emissions
Expanded Scope 3 reporting to
incorporate the data from the LCAs on
Category 11 use of sold products and
Category 12 end of life of sold products
as GHG emissions
Following rigorous testing, our team
adapted the chargepoint cover for
EU sale. The new white version can
withstand the higher temperatures of
Spain and France without compromising
the efficiency of the unit
Continued to avoid single-use plastic
packaging and source any paper
packaging from FSC certified suppliers
We have streamlined our waste
collection services to ensure better
reporting on our WEEE, along with
all other waste streams
Looking ahead
Halve our Scope 1 and 2 emissions by
the end of 2026
Move our remaining in‑house UK fleet
to 100% BEVs by the end of 2025
Continue to collaborate with our
installation partners to minimise the
fleet‑based emissions associated
with Pod Point's Scope 3
Complete cradle-to-grave LCAs for
our core products by the end of 2025
Continue the implementation of Pod
Point’s Supply Chain Sustainability
Programme
Environmental, Social & Governance
continued
Environment
continued
Waste
2024
(tonnes)
2023
(tonnes)
Weight of waste from own operations
428
348
Weight of waste diverted from landfill
416
336
Hazardous waste
1.5
0.5
% of waste diverted from landfill
97%
97%
Governance
Financials
42
Pod Point
Annual Report and Accounts 2024
Strategic Report
Task Force on
Climate-related
Financial Disclosures
TCFD disclosure
TCFD provides an internationally recognised
framework to provide clear, comprehensive
and high‑quality information on the impacts
of climate change. Over several years, we
have progressed our alignment with the TCFD
recommendations to embed the management
of climate-related risk and opportunities
into our processes, and to ensure that our
business strategy adapts to these risks
and opportunities.
Environmental, Social & Governance
continued
Governance
Financials
43
Pod Point
Annual Report and Accounts 2024
Strategic Report
TCFD
compliance
statement
Environmental, Social & Governance
continued
TCFD disclosure
continued
Alignment with TCFD disclosures
Recommendation
Disclosures
Page reference
Governance
Disclose the organisation’s governance around
climate-related risks and opportunities
Describe the Board’s oversight of climate‑related risks and opportunities
44 to 45
Describe management’s role in assessing and managing climate‑related risks
and opportunities
44 to 45
Strategy
Disclose the actual and potential impacts of
climate-related risks and opportunities on the
organisation’s businesses, strategy and financial
planning where such information is material
Describe the climate-related risks and opportunities the organisation has
identified over the short, medium, and long term
48 to 50
Describe the impact of climate-related risks and opportunities on the
organisation’s businesses, strategy and financial planning
48 to 50
Describe the resilience of the organisation’s strategy, taking into consideration
different climate‑related scenarios, including a 2°C or lower scenario
46 to 50
Risk management
Disclose how the organisation identifies,
assesses and manages climate-related risks
Describe the organisation’s processes for identifying and assessing
climate-related risks
51 to 52
Describe the organisation’s processes for managing climate‑related risks
51 to 52
Describe how processes for identifying, assessing, and managing climate‑related
risks are integrated into the organisation’s overall risk management
51 to 52
Metrics and targets
Disclose the metrics and targets used to assess
and manage relevant climate-related risks and
opportunities where such information is material
Disclose the metrics used by the organisation to assess climate‑related risks
and opportunities in line with its strategy and risk management processes
53 to 54
Describe Scope 1, Scope 2 and if appropriate, Scope 3 GHG emissions,
and the related risks
37 to 40
Describe the targets used by the organisation to manage climate‑related risks
and opportunities, and performance against targets
53 to 54
114 to 117
This statement represents our
climate‑related financial disclosure,
in line with UK Listing Rule 6.6.6R.
Having undertaken an assessment of
our disclosures, taking into account
Section C of the TCFD Annex entitled
‘Guidance for All Sectors’ and Section E
of the TCFD Annex entitled ‘Supplemental
Guidance for Non‑Financial Groups’ our
report is consistent with the four TCFD
recommendations and the 11 recommended
disclosures set out in Section C of the TCFD
Annex, as summarised in the following table.
This statement covers the financial year
1st January 2024 to 31st December 2024.
Our climate disclosures can be found on
pages 37 to 40.
Governance
Financials
44
Pod Point
Annual Report and Accounts 2024
Strategic Report
Board oversight of
climate-related risks and
opportunities is provided by
the ESG Committee, which is
supported by an Executive
ESG Working Group.
Together, these teams ensure clear allocation
of responsibilities so that all working groups,
committees and ultimately the Board
understand their role and responsibilities in
respect of the assessment and management
of climate-related issues, and make sure that
it is embedded within our strategy. All Board
members receive regular updates on climate-
related issues as part of ESG updates contained
in the papers for every Board meeting, including
updates on existing and emerging regulatory
requirements related to climate change. This
helps to develop the Board’s understanding of
climate-related issues and ensure that its
awareness of its legislative and governance
obligations is up to date. Any specific impacts
on Pod Point and its markets are discussed
by the ESG Committee, to determine the
appropriate course of action. Additionally, as
detailed on page 64, relevant training has been
provided to our people covering climate-related
issues, and during 2024 the Chair of the ESG
Committee commenced studying a post
graduate certificate in Sustainable Business
with the University of Cambridge’s Institute
for Sustainability Leadership.
The Audit & Risk Committee is responsible
for assessing and accounting for ESG and
climate‑related risks as part of the Company’s
risk management process and its financial
statements and non‑financial disclosures. More
information can be found on this in the Risk
Management section on pages 73 to 75. The
Chair of the Audit & Risk Committee is also the
Chair of the ESG Committee enabling important
synergies between the development of our
climate strategy and assessment of climate‑
related opportunities, and our assessment
of climate‑related risks. The Audit & Risk
Committee meets at least four times per year.
The Remuneration Committee is responsible for
determining the Remuneration Policy, including
how climate-related risks and opportunities and
other ESG targets are taken into account in
determining rewards and incentives. Further
details on our climate-related performance
measures can be found on page 114 to 117
of the Directors’ Remuneration Report.
Environmental, Social & Governance
continued
TCFD disclosure
continued
Governance
Governance
Financials
45
Pod Point
Annual Report and Accounts 2024
Strategic Report
Our General Counsel and Company Secretary
leads the ESG Working Group. The CEO, CFO
and CPO are involved as members of the
Working Group, in addition to the Sustainability
Manager. This ensures there is an awareness
of climate-related issues within senior
management and that they are considered in
the context of the Company’s strategy, budgets,
business plans and decisions. The ESG Working
Group reports to the ESG Committee quarterly
on all matters relating to climate and ESG,
enabling that committee to oversee and
challenge the Group’s progress against the
sustainability strategy and monitor our
climate‑related metrics through a quarterly
KPI report. The ESG Committee in turn reports
to the Board at least four times per year.
The Board includes a number of Directors
with experience of sustainability and climate‑
related issues, gained through their other
roles and directorships.
Climate-related risks and opportunities are
considered as part of the Leadership Team’s
risk assessment, which feeds into both the Audit
& Risk Committee, as part of its oversight of risk
management, and the ESG Committee. The
Chairs of the Audit & Risk and Remuneration
Committees, as well as the CEO, sit on the ESG
Committee, enabling the Board to give sufficient
consideration of climate-related issues when
reviewing and guiding strategy, budgets,
remuneration incentives and other decisions.
Additionally, all major product development
and business projects are subject to a milestone
process, which involves the CEO and CFO.
Sustainability considerations are a key part of
this process, ensuring that climate-related risks
and opportunities are considered and acted
upon at an appropriate stage. Further details
of our governance structures relating to ESG
and climate-related issues can be found on
pages 51 to 52 and 62 to 64.
Performance against our metrics and targets
linked to our climate-related risks and
opportunities and our materiality assessment,
as set out on page 33, will be monitored by
the ESG Committee at its quarterly meetings
and reported to the Board.
Environmental, Social & Governance
continued
TCFD disclosure
continued
Climate-related risk and opportunities
Awareness of climate-related issues
Climate and ESG‑related matters and progress against strategy
Climate and ESG Remuneration Policy
Board
Audit & Risk
Committee
ESG
Committee
Remuneration
Committee
Leadership Team
ESG Working Group
Governance of climate-related matters
Governance
Financials
46
Pod Point
Annual Report and Accounts 2024
Strategic Report
Strategy
Our approach
Pod Point’s purpose is to ensure that driving shouldn’t cost
the earth. Our mission is to make living with an EV easy and
affordable for everyone. In addition, our strategy is to focus
on scaling the business in the UK Home, UK Workplace and
International. With this scale of chargepoints, we are developing
recurring revenue streams in Energy Flex markets, enabling
players in the energy industry to reduce costs. This will be part of
our vision, to power up 1 million customers in a profitable network.
In line with our purpose, mission, vision and
historical reporting, and based on our climate
risk assessment work, our environmental
strategy is currently to focus on:
Enabling decarbonisation of transport and
grid by developing technologies to allow
us to use our chargepoints to provide load
management to the national grid and other
energy market participants
Encouraging our customers towards net zero
by developing technologies to help them
reduce the carbon impact of charging and
driving their vehicles
Eliminating the GHG emissions of the Group
Environmental, Social & Governance
continued
TCFD disclosure
continued
Of course, we are very aware that we have a
responsibility to address other environmental
considerations such as plastics, packaging,
waste and others. However, we consider that
a focus on reducing GHG emissions is strongly
linked to our risk assessment, and directly
aligned to our vision. Our environmental
strategy is therefore primarily focused on
reducing GHG emissions at this stage.
Governance
Financials
47
Pod Point
Annual Report and Accounts 2024
Strategic Report
Specifically, we intend to continue to:
Define
The amount of GHGs which are emitted in
the production of our products
The amount of carbon which is emitted
in the installation and other services
associated with our products
The average carbon intensity of each kWh
of energy provided by our charging network
Develop
The internal tools required to allow our teams
to consider the GHG impact of each decision
made within our business against the metrics
defined above
Tools to allow our customers to easily optimise
their charging to reduce their carbon intensity
Technologies to allow our network to be
used for load management to in turn allow
a greater percentage of renewable assets
in the UK generation base
Embed
Consideration of GHG intensity into every
decision point across our business
Measure
Quantitative carbon reduction targets
each year to ensure we make progress
against reducing the overall GHG intensity
of our business
Our purpose, vision, mission and business
strategy are fully connected to our climate‑
related strategy. This is made explicit through
the KPIs that measure progress in our business
strategy as set out in the Strategic Report,
such as millions of electric miles travelled and
tonnes of CO
2
avoided.
As described below on pages 53 and 54,
we have further developed our framework
of relevant metrics. These include GHG emissions
in Scope 1, 2 and 3, transition towards 100% BEV
vehicles in-house, continuing reductions in fossil
fuel usage, reduction in volume and nature of
waste, increasing the proportion of procurement
spend through sustainable suppliers, and linking
Executive remuneration to climate considerations.
Our regular risk management cycles, and
quarterly and annual business planning cycles,
support us in understanding our climate-related
risks and opportunities. Where sufficiently
appropriate and material, these translate into
mitigation strategies or business development
initiatives that form part of our budgeted activities.
Environmental, Social & Governance
continued
TCFD disclosure
continued
We identify our climate‑related risks and
opportunities, assess whether their impacts
will be felt over the short, medium or long term,
and quantify the potential financial implications.
We describe the impact of these risks and
opportunities on our business, strategy, and
financial planning. We also assess our resilience
across various scenarios.
During 2023, our business was defined almost
entirely as a single sector, single country activity.
During 2023, Pod Point served the electric vehicle
charging market in the UK and so we have not
separated out our analysis of the issues by
sector or geography.
Governance
Financials
48
Pod Point
Annual Report and Accounts 2024
Strategic Report
=
>
=
>
=
>
=
>
Material risks
To better understand the implication of climate
change on our business model, we have
reviewed our risks and opportunities, working
through their potential financial impacts over
the timeframes over which they are expected
to materialise.
We categorise risks and opportunities into
transition risks and physical risks. Transition
risks arise from the transition into a lower
carbon economy, while physical risks relate to
the physical effects of climate change.
The likelihood and potential impact of each
risk was rated in line with our Group’s broader
risk assessment criteria as set out in the table
below. The likelihood assessment reflects the
probability of the risk materialising and having a
material impact on the Group. For this analysis,
the impact refers to the possible financial effect
on the Group, where severe financial impact is
over £15 million. The scores across these two
categories are added up to give an overall
low, medium or high risk score.
In 2024, we reviewed the work previously
undertaken in 2023 in respect of our scenario
analysis. The three scenarios used to consider
the financial impacts of climate‑related risks
and opportunities remain relevant to our
business. The three scenarios are:
2°C orderly:
early, gradual, and coordinated
effort to a net zero economy
2°C disorderly:
uneven commitment to
climate policies, action is late, disruptive and/
or unanticipated, resulting in increased
exposure to transition risks
4°C:
limited action leads to significant global
warming, resulting in increased exposure
to physical risks
Environmental, Social & Governance
continued
TCFD disclosure
continued
For our climate risks and opportunities table
presented on pages 49 to 50, we have included
the impact of the 2°C disorderly scenario as
we consider this to be the most likely.
We define ‘short term’ as to the end of 2026,
‘medium term’ to the end of 2029, and ‘long
term’ from 2030 onwards. Government policy,
whether current or future, has continued to refer
to EV targets for 2030, so represents the far
horizon of known policy and what we would
see as long term. Our internal planning and
forecasting looks into 2026 for going concern
analysis and so represents our short‑term
horizon. Between short and long term is our
resulting medium term. Our quantitative
modelling focused on short to medium-term
time frames, with more high-level data used
for longer term. As our capability grows,
we will continue to improve our financial
forecasts beyond 2030.
In early 2025, we held a climate‑related risks
and opportunities workshop to review the
climate‑related risks and opportunities affecting
the Company, consider any updates to our
financial plans, and review our related metrics
and targets. The outcomes, alongside the
strategy for mitigating risks and maximising
opportunities, were reported to the Board in
January 2025 and to the ESG Committee.
The ESG Committee has ongoing oversight of
the Company’s performance against climate‑
related targets, as well as other relevant ESG
metrics as outlined on pages 49 to 50.
The ESG Committee reviews the Company’s
performance against the metrics forming part
of the ESG Dashboard on a quarterly basis and
develops and adjusts the action plan to ensure
any changes in climate‑related risks are being
appropriately mitigated and opportunities are
capitalised upon.
Group climate-related risk assessment criteria
Climate-related risk, alongside the other risks to
the Group, is also assessed on an ongoing basis
through the wider Company risk management
process, as governed by the Audit & Risk
Committee and described on pages 73 to 75.
Likelihood rating
Impact
rating
Profit impact
1
Remote
Unlikely
Occasionally
Probable
Has/will
occur
Severe
£15m
High
Major
£5m– <£15m
Serious
£2.5m – <£5m
Medium
Minor
£1m – <£2.5m
Insignificant
<£1m
Low
1
The profit impact represents a cumulative assessment basis, measured against the discrete short
and medium‑term horizons as set out in the disclosure above
Governance
Financials
49
Pod Point
Annual Report and Accounts 2024
Strategic Report
Key:
Low
Medium
High
2°C disorderly scenario
TCFD
category
Climate-related trend
Potential financial impact
Impact
short
term
Impact
medium
term
Impact
long
term
Strategic response, resilience and mitigation
Transition risk
Policy and
legal
Environmental
regulation/carbon
pricing
Adherence to increasing government legislation designed to reduce
emissions (e.g. carbon pricing) increases operating costs. Weak
performance could result in reputational damage and shareholder
concern via regulatory disclosures and possibly fines or sanctions
We already measure our Scope 1, 2 and 3 GHG emissions and energy efficiency. We will be looking at
paths to net zero on the back of the Powering Up strategy announced in November 2023 and how we
can reduce emissions further across our value chain
During 2024, our EMS was accredited to ISO 14001 standard
Improvements to our ESG reporting have increased our resilience to risk in this area
Transition risk
Policy and
legal
Environmental
reporting and
public climate
commitments
Growing reporting requirements increase operating costs. Inadequate
reporting could lead to non-compliance, poor decision making, reputational
damage and/or reduced access to financing
A key focus for our ESG Committee, ESG Working Group and Sustainability Manager is continually
improving our environmental reporting capability. We track our core sustainability metrics monthly and
review them at quarterly ESG Committee meetings. We are improving our data availability through LCAs
Given the nature of the Pod Point brand and our purpose, we consider ourselves to be resilient to this risk
Transition risk
Market
Supply chain resilience
Growing shift towards greener products and suppliers increases demand
for certain materials. Difficulty around sourcing and availability of sustainable
materials and suppliers increases development and production costs
Our Supply Chain and Sustainability Manager work together to integrate and access sustainability
performance as part of our supplier due diligence process at tender and renewal stages. Suppliers are
required to meet certain environmental and sustainability standards, which we monitor through
accreditations (e.g. EcoVadis, ISO 14001, etc.)
Our LCA results are being integrated in future hardware development roadmap, ensuring we are on top of
material trends
To improve resilience in this area, we continue to strengthen our relationship with our primary
manufacturing partner, Celestica, and retain diversification in our supply chain via other manufacturing
partners
Transition risk
Market
Skills shortage
impacting ability
to scale EV
infrastructure
Growing demand for green infrastructure (EV charging, solar panels,
heat pumps, etc.) leads to increase in cost of labour and possibly
labour shortages
We already work with EDF to support the training of smart meter engineers to install EV infrastructure.
We will continue to support and explore such partnerships in future
We have a skilled internal workforce and retain strong technical expertise in the installation of EV charging
infrastructure, including the ability to train other parties. We also maintain a strong network of third‑party
installer relationships
Physical risk
Acute and
chronic
Increase frequency
of climate events and
changes in long-term
climate shift.
Increase frequency of severe weather and long‑term weather trends
including heat, cold, precipitation or flooding causes disruption to operations
or damage to our infrastructure
We monitor weather forecasts to ensure installer safety. Installers are also advised to make additional
assessments on the day to ensure safety of operations
Our chargepoints require minimal assembly out in the field, reducing exposure to elements. We further test
our equipment to withstand extreme weather
We are increasing our resilience in this area with the development of our next generation of products,
which includes a more rigorous set of testing for weather extremes. For example, when developing our Solo
3S product in readiness for the Spanish and French markets, testing identified that changing the colour
of the unit to white, made a significant difference to the operation of the product in warmer climates.
Environmental, Social & Governance
continued
TCFD disclosure
continued
Governance
Financials
50
Pod Point
Annual Report and Accounts 2024
Strategic Report
Material opportunities
We used the same methodology to assess our
climate-related opportunities, but rather than
looking at negative financial implications,
assessed the market share and revenue growth
opportunities. It’s important to note the material
financial opportunity from the expected
growth of the electric vehicle market and the
subsequent need for charging and associated
grid flexibility. This is discussed in more detail
on pages 13 to 20. As one of UK’s largest
home charging providers, we’re well‑positioned
to make the most of this opportunity.
Financial planning
Based upon the analysis carried out to date,
we believe that there is no immediate material
financial risk or threat to our business model
from climate-related risks. However, we have
considered climate-related risk as part of our
viability assessment set out on page 85, for
example assumptions around cost inflation,
which could in part be driven by climate‑related
factors including supply chain disruption and
increased installation costs due to extreme
weather events and carbon pricing.
Our regular financial planning and forecasting
processes consider a wide range of internal and
external sources of information, as well as risk
variables – including those related to climate
change. We have considered potential impacts
on our financial statements in relevant areas
such as impairment of assets and depreciation
rates. Based upon our current assessment, we
do not believe that there are any adjustments
required to our financial statements in relation
to climate risks.
Key:
Low
Medium
High
2°C disorderly scenario
TCFD category
Climate-related
trend
Potential financial impact
Impact
short
term
Impact
medium
term
Impact
long
term
Strategic response, resilience and mitigation
Transition
opportunity
Policy and
legal
Environmental
regulation/carbon
pricing
Increased requirement to reduce GHG emissions by
businesses leads to greater demand for our products and
services. Government regulation to support or accelerate
adoption of EVs will also increase our revenue
Technology development to support the decarbonisation
of transport and grid is a big opportunity for Pod Point and
core to our strategy and product development
We continue to focus on how we can help customers reduce
their GHG emissions in our marketing and branding
We also continue to invest in our supply chain management
to support our ability to scale with increasing demand
Transition
opportunity
Technology
Green products
and services
Increased revenue resulting from the introduction of new or
increased demand for existing product and services
Transition
opportunity
Market
Change in sentiment
towards EVs
Public focus on climate change continues to intensify, with
more making the switch to electric ahead of government-
set timelines. General understanding around the benefits
of EVs improves, also increasing adoption and in turn
our revenue
Environmental, Social & Governance
continued
TCFD disclosure
continued
Governance
Financials
51
Pod Point
Annual Report and Accounts 2024
Strategic Report
Identification and assessment
of climate-related risks has
been integrated into our
broader risk management
process. Climate-related risks
are subject to the same
governance, review process
and management attention as
other risks on our risk register.
During the year, we reviewed the climate‑
related risks and opportunities identified in 2023.
Our approach to the assessment of climate-
related risks is consistent with the way in which
we identify, score and prioritise all risks. We
therefore determine the relative significance
of climate-related risks against other risks that
the business faces by ensuring we remain
consistent and proportionate as part of that risk
assessment, as explained below. Further details
on the Company risk management processes
can be found on pages 73 to 75. To consider the
materiality of climate‑related risks and to
prioritise them accordingly, the following
specific characteristics of climate‑related risks
are considered by our Leadership Team,
Sustainability team, Audit & Risk Committee,
ESG Committee and Board as part of the ESG
governance processes and risk management
process set out on pages 44 and 73 respectively.
Holistic view
– climate‑related risks rarely
affect a single, discrete part of the Company.
We look broadly at the impact of climate
change on our business strategy, the markets
in which we operate, the technology we use
and our brand and reputation. We also consider
the physical risks posed by climate change on
our product range and operations. We have
referenced these classifications in our climate‑
related risks and opportunities disclosures set
out on pages 48 to 50. By their nature, the
impact of climate‑related risks affect different
functions and departments, and therefore
require a wide lens and deep consideration and
collaboration from teams across the business.
Longer planning horizons
– given the slow
incremental nature of climate change, we
consider climate-related risks across short,
medium and much longer-term timeframes
than traditional planning horizons. These
planning horizons are defined above on
page 48.
Proportionality
– the size and scope of
climate-related risks are assessed alongside
other business risks by looking at their potential
financial impact on the Company over the short,
medium and long term. The methodology for
this assessment is set out above on page 48. We
are a mission‑based Company driven by
the fight against climate change. We therefore
assess climate-related risks against other risks
as well as the opportunities that climate change
presents, in order to ensure that our response
is proportionate.
Evolving regulation
– an evolving policy
and regulatory landscape is an inevitable
consequence of society’s attempts to grapple
with the dynamic challenge of climate change.
We consider the impact of existing policy and
regulations, and possible new or changing
requirements that may be introduced across
different time horizons. Our climate‑related risks
set out on page 49 (particularly those related to
transitioning markets) reflect the risks posed to
the business of governmental policy and
regulatory sanctions affecting the markets
in which we operate.
Consistent approach to risk
– we believe it’s
important that our assessment of climate-
related risks is consistent with our assessment
of all risks affecting the business. Therefore, we
use the same risk terminology and classification
frameworks that are used to assess all business
risks. This helps give us a clear picture of how
the business is, and could be, impacted by
climate change when considered together with
all other risks. It is also the same process by
which we manage climate-related risks and
decide upon how the business should respond,
mitigate and/or control those risks. In addition,
we consider how such risks may also be
mitigated by wider industry, societal or
regulatory developments which may emerge
over the defined planning horizons to address
such risks.
In determining our response to climate-related
risks, we consider the factors above and
develop appropriate management and
mitigating actions. Identified risks are allocated
to an accountable owner and, together with the
Leadership Team and/or ESG Working Group,
a suite of management and mitigation actions
are agreed, implemented and tracked
to completion.
Risk management
Environmental, Social & Governance
continued
TCFD disclosure
continued
Governance
Financials
52
Pod Point
Annual Report and Accounts 2024
Strategic Report
Climate‑related risks identified by our
Leadership Team and ESG Working Group are
reported to the ESG Committee and the Audit &
Risk Committee as appropriate for further
consideration as part of our financial planning
and scenario analysis.
Our ESG Working Group and Sustainability team
apply the same methodology as part of our
broader climate scenario analysis, assessing
the impact of climate-related risks and
opportunities to the business across short,
medium and long‑term horizons. This review
considers the breadth of our business across
different routes to market (e.g. home, workplace,
destination and en‑route) as well as the impact
of all of our customers and each of our different
internal functions and business functions (e.g.
Supply Chain and Installation teams). Ultimately,
our climate-related risks and opportunities are
reviewed and approved by the ESG Committee
and the Board.
Overall, given the vision of our business to make
driving not cost the earth, climate change
presents material opportunities for the Company
to grow as set out on page 50. While we’ve
identified some risks to the Company arising
from climate-related matters, we do not consider
any of these to be material risks given the low
impact or likelihood of occurrence and given
the mitigation in place.
We look broadly at the impact of climate change to
our business strategy, the markets in which we operate,
the regulatory landscape, the technology we use and
our brand and reputation.
Anita Guernari
General Counsel & Company Secretary
Environmental, Social & Governance
continued
TCFD disclosure
continued
Governance
Financials
53
Pod Point
Annual Report and Accounts 2024
Strategic Report
We use multiple metrics and targets to monitor the financial
impact of physical and transitional risks and opportunities.
The Group’s climate‑related metrics and targets
are reviewed and set by the ESG Committee,
which considers TCFD and other industry
guidance when selecting the most relevant
metrics to assess our risks and opportunities.
From the TCFD cross‑industry metrics guidance,
we believe that GHG emissions and remuneration
metrics and targets are the most material. We
don’t currently use internal carbon pricing but will
continue to keep this under review in future. The
Group also uses other relevant environmental
metrics to assess its performance, which have
been disclosed on pages 34 to 41. As our
assessment and understanding of climate risks
evolve, we will continue to update our metrics
and targets in line with its response. We already
integrate sustainability metrics as part of
our project stage gate process and the ESG
Committee receives regular updates on
progress against our sustainability plan.
Metrics and targets
Environmental, Social & Governance
continued
TCFD disclosure
continued
Our environmental targets
Halve Scope 1 and 2 GHG emissions from UK
operations by the end of 2026 (2023 baseline)
Move our UK fleet to 100% BEV by the end of 2025
Develop and implement Pod Point’s
Supply Chain Sustainability Programme
Minimum of 15% of Executive Director variable
remuneration to be subject to sustainability
related performance measures
Target 1:
Target 2:
Target 3:
Target 4:
Governance
Financials
54
Pod Point
Annual Report and Accounts 2024
Strategic Report
In line with TCFD cross‑industry guidance on
climate‑related metrics, we monitor our Scope 1,
2 and 3 GHG emissions and work with relevant
teams to continually improve data accuracy
and availability. While Scope 1 and 2 are a
small part of our total emissions, given our
sustainability and EV focus it’s important for us
to transition our own fleet to electric and reduce
our own emissions. Last year, we set a target to
reduce our Scope 1 and 2 emissions by 50% by
the end of 2026, which would have primarily
come from investment into decarbonisation of
our internal fleet and transitioning fully to BEVs
by the end of 2025.
Towards the end of the 2024 we made changes
to our installation and maintenance operations
to drive operational efficiency, by outsourcing
our domestic installation and maintenance
functions to a trusted partner. As part of that
arrangement a number of our fleet vehicles
were novated to our partner, reducing the size
of our fleet. We remain committed to these
targets, albeit with a reduced fleet. Currently,
93% of our fleet is BEV or REX.
We use our Scope 3 emissions to monitor
and manage our supply chain risk. In 2024,
we commenced implementation of our Supply
Chain Sustainability Programme, which will
provide enhanced monitoring capabilities. We
conduct quarterly reviews with our strategic
suppliers, including an environmental review
and discussion on net zero plans. For further
details, see page 64.
We haven’t yet set Scope 3 reduction
targets, but plan to reduce in the long-term
as we transition to net zero in line with UK
Government’s 2050 Net Zero Strategy.
Full disclosure of our emissions data can
be found on pages 37 to 40.
In addition to emissions data, we use product
LCAs to identify areas of high environmental
impact. The results from LCAs completed in
2023 are being used to inform our hardware
roadmap to mitigate both transition and
physical risks identified. The assessment also
helps us better track the material use in our
products and packaging and set goals around
circularity. Our target is to have LCAs completed
for all Pod Point products by the end of 2025.
A minimum of 15% of Executive Directors’
variable remuneration is subject to sustainability
related performance measures, in order to drive
meaningful improvements. At 31st December
2024, circa. 18% of Executive Director variable
remuneration was subject to ESG related
performance measures. These are set out
in more detail on pages 114 to 117 of the
Directors’ Remuneration Report.
Further details on the range of metrics we use
to assess our impact on the environment can
be found on pages 34 to 41.
Environmental, Social & Governance
continued
TCFD disclosure
continued
Governance
Financials
55
Pod Point
Annual Report and Accounts 2024
Strategic Report
Environmental, Social & Governance
continued
People are central
to our success
Social responsibility
The value we delivered
in 2024
In addition to the successful redesign of the
organisation, to enable delivery against the
opportunities ahead of us, there were a number
of positive people‑related highlights:
26 internal promotions and 31 internal moves
to new roles
Improved focus on building capability with
six academy sessions delivered to all of our
people and seven ‘Evolve’ sessions delivered
to our people managers (since launch in
mid‑September)
Engagement – Implemented a much
stronger cadence of internal communication
including 13 All Hands meetings and six
engagement surveys
Continued EDI and wellbeing focus –
see page 59
Continued evolution and professionalism
of HR with the appointment of a permanent
Chief People Officer who joined in August
Our people proposition
and values
Our business is powered by its people – the
passion they have for what we do and the special
things that make each of us unique. We know that
we all have different talents, interests, likes and
dislikes, passions and obsessions. So, we each
bring something a little bit different to the table.
However, there is a common combination
of factors that make up what it means to be
a Pod Pointer, that goes beyond just being
talented in a chosen field. This is people:
acting with ‘edge’ – ‘leading the charge’ and
motivated by our vision and being
courageous to be bold, brave and innovative
acting with ‘truth’ – ‘doing what’s right, not
easy’ and being focused on simplicity, and
constructively challenging to act with honesty
and authenticity
acting with ‘care’ – ‘acting with a connected
heart’ to our colleagues and customers
being focused on building a legacy, both for
Pod Point and in their individual careers
Combined, these factors reflect our new values
and create a significant power (both existing
and untapped) and opportunity to truly make
a difference and have an impact.
It is this power, and the opportunities we have,
that is at the centre of our new people proposition
developed in 2024 and launched in January 2025.
We aim to attract, engage
and retain the most talented
and diverse group of people,
who are passionate about
achieving our vision to make
real change in the world,
and organised in a way that
enables them to do that.
2024 was a year of change, with organisational
design a key focus as we pivoted the business to
deliver against the Powering Up strategy and
realign our cost base. This was led from the top
with the recruitment of our new CEO, Melanie
Lane, and a new smaller leadership team of six,
comprising the CEO, Interim Chief Financial Officer,
Chief Operating Officer, Chief Revenue Officer,
Chief Product & Technology Officer and Chief
People Officer.
Inevitably, any organisational design results in
much-loved colleagues, who are trusted and
respected, leaving the organisation (many of
whom had been on the Pod Point journey since
the early days) and we thank them for the
significant contribution they have made to
Pod Point.
However, this process has enabled us to enter
2025 with reduced complexity and improved
focus. This includes a new organisational
operating model, and a pivoted culture (with a
clear new people proposition underpinned by
new values that defines and clarifies what it
means to be a Pod Pointer), as we enter the
next chapter of our evolution and journey.
Governance
Financials
56
Pod Point
Annual Report and Accounts 2024
Strategic Report
31
Internal transfers
26
Internal promotions
6
Engagement surveys
6
Learning Academies
13
All-hands meetings
Our business is built on the
skills and commitment of our
people to make a difference to
our society. Every Pod Pointer
believes in our mission and is
committed to a sustainable
future with EV charging at
the heart of what we do.
Attracting passionate people
Throughout 2024 we focused on attracting,
engaging and retaining passionate individuals
committed to helping us achieve our mission.
Investing in our people
Having the best
people in the
right roles
We have an organisational
design that is aligned to key
strategic objectives, with clear
roles and accountabilities
occupied by people that have
been recruited with a culture-
first approach.
Engaging with,
and listening to,
people
We encourage and embrace
open two‑way engagement and
provide a regular cadence of
communications through a
variety of forums and channels.
Growing people
and developing
capability
We want people to be able to
look back on their careers as a
special time where they grew
professionally, not just focusing
on their technical skills but their
non-technical capabilities too.
Enabling our people
and unlocking
delivery
We put in place operational
rhythms/cadences and ways of
working that unlock yet untapped
power and enable people, teams
and the organisation to be at
their best.
Helping people to
bring their whole
self to work
We celebrate individuality and the
special things that make each
person themselves. We champion
differences, respect others and
have fun!
Powered by people
Environmental, Social & Governance
continued
Social responsibility
continued
Governance
Financials
57
Pod Point
Annual Report and Accounts 2024
Strategic Report
Having the best people
in the right roles
To ensure we have the best people in the right
roles, we take a three‑pronged approach:
1.
Ensuring the design of the of the
organisation is aligned to strategic priorities.
We operate in an evolving and fast-moving
industry which means agility is fundamental.
2.
We have an internal first approach to hiring
– we are passionate about the talent we
have in the organisation and when looking
to fill roles, will always look internally first.
Not only did a total of 57 colleagues achieve
new roles (outside of organisational design
changes) in 2024, we were also pleased to
announce a new Deputy CFO as a result of
internal career progression. During Q4 2024,
we also implemented a bold reshaping of the
organisation. Whilst unfortunately this did
mean putting a large number of roles at risk
of redundancy, we also created over 90 new
roles with over 70 of them being filled
internally.
3.
When looking externally, we continue to
interview based on a culture‑first approach
to ensure we attract people who are driven
by our mission. We look to attract a diverse
range of people to the organisation and fill
roles efficiently. As part of this commitment,
we introduced a new Talent Acquisition
dashboard, which has enabled regular review
of key KPIs, such as diversity of candidates
and successful hires and time to hire.
Although we are not accredited by the Living
Wage Foundation, we continue to support and
be compliant with the current Living Wage
requirements.
Environmental, Social & Governance
continued
Social responsibility
continued
Engaging with, and listening to,
people
2024 saw a significant jump in engaging and
communicating with our colleagues, in terms
of both regularity and variety of channels used.
During the year, we hosted 13 All‑Hands meetings,
increased the number of functional and team
meetings and newsletters, and used a variety
of Slack channels to test sentiment and gain
valuable feedback.
During the year, we carried out regular
engagement surveys, both full and shorter
pulse versions facilitated through CultureAmp,
one of the most renowned providers of
employee engagement tools. In total we ran
six surveys, enabling us to focus on areas of
strength, development or improvement. We
create action plans at Company and functional
level and track their progress regularly. In many
ways it was a difficult year for engagement, due
to uncertainties internally created by the focus
on organisational design, changes in leadership
and evolution of our strategic focus. We enter
2025 with a lot of challenging work having been
completed and a significant opportunity to
pivot, rebuild and energise our culture.
We continued our evolution in 2024 from being a
remote‑first company to an increased in‑person
collaboration. The move to our new offices in Q1
of 2024 has been a key enabler of that – being
more conducive to in-person meetings, providing
more meeting space set up for hybrid meetings
and rooms for confidential conversations.
We aim to encourage people to join us more
regularly without the need to mandate. For new
joiners, we have set a guideline around number
of days in the office, again without mandating.
We no longer support the employment of
people overseas (new hires or transfers),
although we continue to engage with our
existing overseas employees. We have widened
our approach to short-term working from
abroad to provide some additional benefit
and flexibility. We continue to champion healthy
and safe places of work whether that be in our
offices or at an employee’s home or chosen
place of work.
As detailed on page 69 the Board continued
to carry out a number of activities to engage
with the workforce including attendance at
All Hands meetings.
Growing people and
developing capability
We continue to provide functional training for all
our teams, but we also believe that learning is
wider than job‑specific training and that staying
curious and eager for new knowledge is vital.
Accordingly, we continued to operate our Pod
Point Academy throughout 2024, which aims to
provide regular opportunities for all Pod
Pointers to learn, share and develop, as both
audience and presenter. Through the Academy,
we held six sessions with a variety of internal
and external speakers. Subjects covered were
diverse and included sustainability at Pod Point,
Energy Flex, a Pride Panel Academy and a
celebration of International Women’s Day.
We also significantly expanded our specific
manager offering with the rollout of our
‘Manager Evolve’ programme with significant
impact. In total, we ran nine sessions which
covered topics such as Leading through
Change, Objective Setting and Managing
Team Absences.
Enabling our people and
unlocking delivery
During 2024, we worked on two key elements
to unlock delivery in the organisation.
Firstly, we reviewed our levels of in‑person
collaboration versus remote working, having
continued to be a remote‑first Company
through 2023. We aim to combine the best
of both so that we benefit from increased
collaboration in moments where it matters
whilst also remembering the benefits of remote
working, particularly in embracing diversity
and allowing our colleagues to have a way of
working that aligns with their lives outside
of work.
Secondly, continuing to evolve our ways of
working has been a focus to ensure a more
optimal mix of flexibility and consistency in
implementation. We have been focusing
on reviewing policies, processes and contracts
of employment.
We spent a lot of time engaging with colleagues
through surveys and in‑person forums to
understand what works well and what could be
improved in terms of our operating model and
organisational cadences and rhythms. Having
done so, in early 2025 we launched a new
operating model that removed the focus on
functions and is completely centred around
the customer. To support this, the whole
organisation now operates according to a
single cycle, rhythm and cadence of quarterly
activity, with clear focus areas and objectives
for each cycle.
Governance
Financials
58
Pod Point
Annual Report and Accounts 2024
Strategic Report
Helping people to bring
their whole self to work
Diversity and inclusion
As expressed by our equality policy, we’re
fully committed to inclusivity and equality
of opportunities for all employees and job
applicants irrespective of their age, race, sex,
disability, sexual orientation, religion or belief.
This covers all aspects of an employee’s
working arrangements including training,
career progression and promotion.
It is fundamental to our beliefs that diversity
benefits the health of our team and our
business. We actively seek to encourage
inclusivity and belonging, continuously looking
to enhance our activities to promote belonging.
Bringing your authentic self to work and being
safe to be yourself is something we pride
ourselves on.
Our EDI Taskforce focuses on how we can
attract and engage a more diverse set of Pod
Pointers as we grow – and we’ve held a number
of awareness sessions to promote our
differences through our Pod Point Academy,
such as a panel discussion in Pride month.
We remain committed to providing all Pod
Pointers with the opportunity to develop and
advance, which includes giving full and fair
consideration to all employment applications
from people with diverse characteristics. In the
event of employees becoming disabled, we
make every effort to ensure that the training,
career development and promotion
opportunities available are, as far as possible,
identical to those of non‑disabled employees.
To support our commitment to recruiting,
retaining and developing disabled employees,
we’ve achieved Disability Confident Committed
(Level 1) accreditation.
Environmental, Social & Governance
continued
Social responsibility
continued
Men
Women
Total
No.
%
No.
%
No.
Group Board
4
44%
5
56%
9
Leadership Team
3
75%
1
25%
4
Direct reports of Leadership Team
13
59%
9
41%
22
Other employees
225
66%
115
34%
340
Total
245
65%
130
35%
375*
*
Although included in the 375, Non‑Executive Directors are not employees of the Group and the table excludes
employees at any level who identify as non‑binary, or their gender is not known.
Governance
Financials
59
Pod Point
Annual Report and Accounts 2024
Strategic Report
LGBTQ+: 6.96%
Heterosexual: 59.79%
Prefer not to say: 6.19%
Not completed: 27.06%
Sexual orientation
Minorities: 10.82%
White: 59.79%
Prefer not to say: 3.09%
Not completed: 26.30%
Ethnicity
Religious: 20.36%
Not religious: 42.53%
Prefer not to say: 9.02%
Not completed: 28.09%
Religion
Wellbeing
To help our people do their best work, we
continued to evolve our approach to wellbeing.
Having replaced our Employee Assistance
Programme with TELUS EAP, which continues to
provide 24/7 online support for our colleagues,
we also looked at further support and provision
and were pleased to roll out Unmind, a
market‑leading wellbeing platform, in late 2024/
early 2025. As a result, we are able to offer
additional services such as counselling sessions,
an expanded resources platform and tools,
legal and financial support consultation,
perks and rewards.
Environmental, Social & Governance
continued
Social responsibility
continued
Governance
Financials
60
Pod Point
Annual Report and Accounts 2024
Strategic Report
Health and safety
Health and safety remain at the core of
our business and directly connected to our
purpose and vision. We focus on ensuring that
competency in every role is established, aided
by a robust management structure with
room for dynamic, adaptable processes/
risk assessment.
Our people are encouraged and enabled
to make good, safe decisions at every point
through the development, sales, planning
and installation stages of our work, and once
installed. Through training, development, open
discussion and encouragement, we work with
our people and partners to see themselves as
key to delivering a safe working environment.
We conduct site visits for both quality assurance
and health and safety purposes. We continue
to encourage open and honest reporting across
all areas of the business, treating any incident
as a learning opportunity.
We have a dedicated Training Centre in our
main office, which enables us to train delegates
in all aspects of safe installation, including
domestic and commercial AC chargers, and
also required maintenance activities and fault
finding. We’ve also used the facility to improve
product knowledge across the organisation.
Since opening during 2024 we’ve trained 120
people comprising 65 partner delegates
and 55 internal staff.
Statistically, performance remains at a high
level, with no RIDDOR reportable incidents in
2024 (2023: 1). Our Lost Time Injury ("LTI")
frequency rate stands at 0.32 LTI per 100,000
hours worked (2023: 0.16). We encourage
reporting of any incident, injury or concern,
with no acceptable threshold to ensure there
are no barriers to reporting.
Environmental, Social & Governance
continued
Social responsibility
continued
Health and safety
Governance
Financials
61
Pod Point
Annual Report and Accounts 2024
Strategic Report
Critical to this are three key steps which were
outlined to all our colleagues at an event
in January:
1.
Embedding the new people proposition and
values throughout the organisation and in all
our people processes, that we launched in
January 2025
2.
Delivering on ten commitments made to the
organisation that will allow a significant step
forward in our culture; together the Pod Point
ten commitments are just the start of cycles
of continuous improvement
3.
Embedding the new people deal we set out
to the organisation which is a third‑party
agreement that makes clear of what
the expectations are for leadership, line
managers and colleagues.
Our plans for 2025
In the year ahead, our focus will be on leveraging the
organisational design and rightsizing activities in 2024
to start repositioning the Pod Point culture as one that
is energising, positive and dynamic, including launching
new ways of working. We’ll also be expanding our suite of
metrics and measures across our whole people offering
that will allow us to demonstrate concrete progress.
Additionally, we will:
continue to enhance our external brand
through social media posts, which influence
potential candidates
strengthen our focus on development
planning for all Pod Pointers to drive
productivity, engagement, internal
progression and promotion
continue to run employee engagement
surveys, identifying areas for improvement
and action planning
Environmental, Social & Governance
continued
Social responsibility
continued
Governance
Financials
62
Pod Point
Annual Report and Accounts 2024
Strategic Report
The purpose, vision and
mission of Pod Point remain
at the centre of everything
we do.
Doing business responsibly, in an appropriate
and compliant manner, protects the long-term
sustainability of our business for all our
stakeholders. Our teams are aligned with our
values and culture and know what is expected
of them – they know that they can bring
concerns to leaders and that they will be
listened to.
Compliance is the minimum acceptable
standard at Pod Point, and we’ve established a
clear commitment to ensuring that our business
activities are conducted in accordance with all
applicable laws and regulations.
Acting ethically
At Pod Point, we’re committed to conducting
business in an ethical and honest manner. We
maintain a framework of policies, which operate
across the business, to ensure that all
employees understand the expectations that
come with working at Pod Point. Policy owners
are responsible for ensuring that policies remain
relevant, identifying and addressing new policy
areas and advising on implementation and
monitoring. Key policies are reviewed by the
Board at appropriate intervals to ensure that
the Board has oversight of the business’
approach to specific areas.
New employees are required to read and
complete training on key policies, and updates
are communicated across the Company so that
everybody reviews relevant policies at regular
intervals. During the year we have updated our
policies and training in specific areas to ensure
that employees are aware of new regulatory
requirements. All employees are required to
undertake mandatory training, including
anti‑bribery and corruption, financial crime
prevention, environmental awareness and
modern slavery. Other relevant training related
to specific job role or seniority is also provided
through a third‑party e‑learning platform.
Re-training takes place at appropriate intervals.
Governance of ESG
ESG is at the heart of why Pod Point was
founded – and it’s embedded within our
governance framework. This ensures that
everything we’re working on is not only aligned
to our strategy but also reflects the issues that
matter the most to all our stakeholders, including
our people, our investors, the environment
and society at large. The framework ensures
that progress can be tracked and monitored
on a regular basis, and that stakeholder
feedback can be actively addressed.
The ESG Committee, chaired by Dr Margaret
Amos, who is also Audit & Risk Committee Chair, is
responsible for overseeing our ESG strategy, and
for monitoring our progress against climate-
related goals and targets. The ESG Committee’s
terms of reference, which are reviewed annually,
cover all elements of its ownership of ESG
including the relevant disclosures.
In particular, the ESG Committee is charged with
ensuring that when defining and implementing
the Company’s ESG strategy and action plan,
due consideration is given to applicable laws
and regulations including the UK Corporate
Governance Code, the general duties of the
Directors set out in the Companies Act 2006,
and the requirements of the Listing Rules, as
well as the agreed terms of reference for the
ESG Committee. In doing so, the ESG Committee
has had regard for the promotion of the success
of the Company for the benefit of its members
as a whole as part of the Directors’ duties
set out in section 172 of the Companies Act
2006. For further details, please see page 66.
The ESG Committee met four times in 2024,
and reports to the Board. Thereafter, the Board
assumes ultimate responsibility for ensuring
that ESG and, in particular, climate‑related
matters, are considered as the Company’s
strategy and opportunities are defined,
including in relation to setting the Company’s
performance objectives.
Acting responsibly
Governance
Environmental, Social & Governance
continued
ESG is at the heart
of why Pod Point
was founded – and
it’s embedded within
our governance
framework.
Governance
Financials
63
Pod Point
Annual Report and Accounts 2024
Strategic Report
The ESG Working Group is an Executive group
chaired by our Group General Counsel and
attended by various senior employees, including
the CEO, CFO and Sustainability Manager. While
the ESG Committee provides strategic oversight,
the majority of activity is now delegated to the
ESG Working Group, which is responsible for the
practical implementation of our ESG activities.
The ESG Working Group reports to the ESG
Committee, which in turn reports back to
the Board.
The Group coordinates the execution of our key
ESG initiatives and ensures information flows
between the ESG Committee and management.
The Chair of the ESG Committee is invited as an
observer at meetings of the ESG Working Group.
The group meets at least quarterly to monitor
and track progress against the ESG Working
Programme and to support the Leadership
Team on ESG‑related matters – such as
assessing climate-related risks as part of our
risk management process, further details of
which can be found on page 51.
The Sustainability Manager has a clear brief:
to accurately measure the carbon intensity of
certain of our products and services; to provide
the tools to the business to allow carbon
intensity to be considered in all decision‑making;
and to help define and monitor the other key
environmental and sustainability targets we
set as part of our sustainability strategy.
Further details of our governance structure
can be found on page 95.
Reporting and information flows
Board
committees
ESG Committee
Oversees the embedding of the
Group’s ESG strategy, climate,
environment, culture and
community involvement,
on behalf of the Board
Reviews key metrics and targets
including shareholder reporting
on climate and ESG
Oversees the Group’s ongoing
commitment relating to TCFD
Audit & Risk Committee
Supports the ESG strategy by
ensuring the risks including
climate-related risks and
opportunities are effectively
managed
Oversees the Group’s financial
statements and non‑financial
disclosures, including ESG and
climate-related disclosures
Oversees the whistleblowing
programme
Remuneration Committee
Supports the ESG strategy
through alignment of the Group’s
incentive plans to appropriate
ESG targets
Management
groups
ESG Working Group
Works on detailed environment,
climate, societal/community
and engagement elements
of strategy
Reviews data collection and
reports
Oversees implementation of
specific TCFD/ESG programmes
Coordinates the evaluation of
ESG and climate‑related risks
Leadership Team
Responsible for overall risk
management framework
Responsible for the preparation
of Pod Point’s corporate reporting
Maintenance of the system
of internal controls
Accountable to the Board for ESG
strategy and KPIs and targets
Pod Point Group
Holdings plc Board
Oversees all aspects of ESG,
including climate, environment,
culture and community
involvement
Ultimate responsibility for
determining strategy and
prioritisation of key focus areas
Ensures the Group maintains
an effective risk management
framework, including over
climate-related risks and
opportunities
Approval of Annual Report
disclosures on climate and ESG
Oversight of culture and values
Provides rigorous challenge
to management on progress
against goals and targets
R
R
R
R
I
I
I
I
Environmental, Social & Governance
continued
Governance
continued
R
R
R
R
R
R
I
R
Reporting
Information
Governance
Financials
64
Pod Point
Annual Report and Accounts 2024
Strategic Report
ESG training
In late 2023 we launched a sustainability
induction for all new employees. This continued
into 2024, and 45 new members of our team
have been inducted. To ensure that a general
understanding of environmental management
exists across the business, in mid‑2024 we
launched an environmental awareness
e-learning module.
Alongside inductions, we have an in-depth
Carbon Awareness training programme.
This is on a phased rollout and 20 of our
people have already completed all the modules.
To celebrate Earth Month, in April 2024, we ran
an internal Academy discussing the relevance
of sustainability to Pod Point’s mission,
demonstrating simple actionable steps to
weave sustainable practices into our everyday
work. Additionally, the Chair of our ESG
Committee is studying a post graduate
certificate in Sustainable Business with the
University of Cambridge’s Institute for
Sustainability Leadership.
Responsible and sustainable
supply chain
Our focus has been on increasing transparency,
reducing risks and ensuring responsible sourcing
throughout our supply chain. The importance of
retaining strong supplier relationships is critical.
In order to ensure a positive influence on
sustainable, ethical, and responsible business
practices, we are working to ensure our
suppliers act with integrity and respect for
both human rights and the environment.
During the year we have developed and
commenced implementation of our Supply
Chain Sustainability Programme, which builds
on the good practices we already had in place
through our robust supplier selection and
onboarding process, which ensures that we
engage with suppliers that have governance
structures, business policies and standards that
are aligned with and complement our own.
Our Supply Chain Sustainability Programme
will be implemented over a three‑year period,
with year one having been achieved, during the
course of 2024. A key part of the programme is
our Supplier Relationship Management ("SRM")
Policy which has been developed this year
and supports the Supply Chain Sustainability
Programme. The SRM framework and policy
has allowed Pod Point to classify our suppliers
as Strategic, Business Critical, Financial Critical
Systems, Operational or Transactional,
depending on a range of factors including:
The supplier’s criticality to our business
Spend
Ease of substitution
Regulatory impact
Reputational impact
Strategic, Business Critical and Financial Critical
suppliers are those most important to our
business and classification allows a more
focused approach, driving information
requirements and the level of engagement
and monitoring through the SRM Framework.
During the year all Strategic and Business
Critical suppliers have been risk rated according
to our new risk rating system, which shows a
supplier's sustainability performance. These
suppliers cover 77% of our supply chain spend.
The risk rating will allow us to work with
suppliers to improve sustainability performance,
where necessary.
Pending the continued implementation of our
Supply Chain Sustainability Programme, which
will provide enhanced monitoring capabilities,
we continue to monitor the performance of our
key suppliers using the SRM Framework to
Environmental, Social & Governance
continued
Governance
continued
ensure that they meet generally accepted
minimum standards and encourage ongoing
performance improvement and development of
the relationship. It also provides focus for Pod
Point to streamline its spend, ensuring that the
correct type of supplier is taking the larger
share of spend within the Company, which
supports our responsible sourcing.
This is achieved by:
Conducting quarterly reviews with our
Strategic suppliers, driving collaboration
and continuous improvement through
performance metrics in conjunction with an
environmental review and net zero plans
Review of the Pod Point Quality Manual and
signing of the Pod Point Supplier Code of
Conduct, both of which define the high
standards we expect of our suppliers
Annual checks of all certifications, policies,
insurances, sanctions, financial governance
and health and safety, where appropriate
Ensuring that all suppliers have key contacts
at Pod Point, together with escalation paths
to maintain open and honest communication
Monthly metric sharing
Quality audits covering end‑to‑end
manufacturing and supply process
The development of policies to manage
non-compliance with our standards
Our Modern Slavery Statement, available on
our website, demonstrates our approach to
protecting human rights and preventing modern
slavery across our business and supply chain.
It demonstrates our progress across all of
our supplier base, both production and non-
production, highlighting the risk profile of specific
suppliers plus plans to ensure we have relevant
monitoring solutions in place, giving us
confidence that we are working with the right
suppliers. Modern slavery training has been
provided to all employees through our e‑learning
platform, to assist them in identifying and
reporting any red flags. This training is provided
to all new employees and to existing employees
on a biennial basis, to ensure that new
employees are trained, and existing employees
undertake a refresher. This will ensure that
awareness remains at an elevated level.
Year 1
Development of categorisation
of supplier types
Update all policies/onboarding
forms to reflect new
categorisations
New SRM Policy released
All Suppliers onboarded as per
agreed plan
Update risk rating system
Rate the risk of Strategy and
Business Critical suppliers
Identify and conduct tender
process for a new Source to
Contract tool
Year 2
Rollout Source to Contract tool
Re-onboard additional
lower-level suppliers
Extend risk rating across
all suppliers
Develop ongoing supplier
management plan
Determine and develop
sustainability long‑term goals
against each category
Introduce supplier
sustainability training school
Year 3
Re-onboard additional
lower-level suppliers
Create strategy for
One Time Supplier
Automated monitoring
for all supplier ratings
Introduce remediation plan
and offboarding / alternate
sourcing
Supply Chain Sustainability Programme
Governance
Financials
65
Pod Point
Annual Report and Accounts 2024
Strategic Report
Cyber attacks are part of the
technology landscape today
and will continue to be in the
future. All organisations,
governments and people will
be subject to cyber attacks
and some will be successful.
As we provide connectivity services and handle
personal data, we are focused on how we
prevent, detect and respond to attacks to
minimise the impact. Our cyber security
strategy, the implementation of which sits
with our Chief Information Officer ("CIO"),
sets out how we will provide sustained cyber
security and comprises the following elements:
Security starts with awareness among
employees at all levels
A risk-based approach to focus resources
where they are most needed and effective
Protection of Company and customer data
Appropriate network security and access
controls
We are implementing an operating model
based on National Cyber Security Centre best
practices and frameworks, which are aimed
at helping an organisation achieve and
demonstrate an appropriate level of cyber
resilience in relation to the essential functions
performed by the Company.
Every employee has responsibility for cyber
security and must follow our internal policies,
be sensitive to threats and report suspicious
activity. We deliver monthly cyber security
training courses through an online cyber
training platform. This is also used to run
quarterly email phishing tests. For both of these,
additional training is offered to employees
who don’t reach an acceptable standard.
Cyber security was monitored by the Audit
& Risk Committee through the Technology
Sub-Committee, which met three times
during the year.
Additionally, there is growing regulation around
data protection and data privacy. A breach
or failure of our or a third‑party’s digital
infrastructure, including control systems, due
to breaches of cyber defences, negligence,
intentional misconduct or other reasons, could
disrupt our operations and result in the loss
or misuse of data or sensitive information,
including employees’ and customers’ personal
data. Our Data Privacy team, who report to our
General Counsel, work with our Cyber Security
team to ensure that we implement appropriate
technical and organisational measures to
protect personal data being handled within
the business.
During 2024, we have focused on the following
improvements in our infrastructure, processes
and procedures:
Engagement of a full‑time CIO/CISO
Renewed our Cyber Essentials Plus
certification
Completed a ISO 27001 Gap Analysis
Restricting access to Company network and
data assets to recognised devices and tokens
Exploiting additional security features of the
Google Identity Platform
Enhanced data protection guidance on
marketing and advertising
Programme for improved information
security awareness
Implementation of an internal data protection
helpdesk and a data protection workload
task management system
Improved subject access request process,
dashboard, and reporting
Addressing security vulnerabilities identified
through internal audits and investigations
Data flow mapping for key business data
processing activities
Transition to new external data protection
training providers
In 2025, we will continue to improve our
approach to cyber and data security through
a number of improvements, including:
Aligning to the ISO 27001 framework by
defining a Security Roadmap
Resourcing further internal cyber expertise
Improved logging and analysis tooling
Renewed focus on policy awareness and
implementation
Cyber and data security
Environmental, Social & Governance
continued
Governance
continued
Governance
Financials
66
Pod Point
Annual Report and Accounts 2024
Strategic Report
The Pod Point team is
dedicated to engaging with,
and providing value to, our
wide range of stakeholders.
The Directors are aware of their duty under
Section 172(1) of the Companies Act 2006,
to act in the way they consider, in good faith,
would be most likely to promote the success
of the Company for the benefit of its members
as a whole, and in doing so have regard
(amongst other matters) to:
The likely consequence of any decision in
the long term
The interests of the Company’s employees
The need to foster the Company’s business
relationships with suppliers, customers
and others
The impact of the Company’s operations
on the community and the environment
The desirability of the Company maintaining
a reputation for high standards of business
conduct
The need to act fairly as between members
of the Company
The following disclosure describes how
the Directors have had regard to the matters
set out in Section 172(1)(a) to (f) and forms
the Directors’ statement under section
414CZA of the Companies Act 2006.
The Board believes that maintaining strong
relationships with, and considering the interests
of, all our stakeholders is fundamental to
delivering sustainable long-term success.
Engagement with stakeholders is direct, with
Board members themselves, or indirect through
senior management and their teams. The Board
considers the needs of and potential impact on
our stakeholders when discussing and deciding
on issues of strategic importance. The Board
and Leadership Team continue to develop
governance and decision-making processes
to ensure that the interests of stakeholders
are at the heart of strategic decision-making
and firmly embedded in the culture throughout
the Company.
The Board therefore confirms that throughout
the year under review it acted, and continues
to act, to promote the long-term success of
the Company for the benefit of shareholders,
while having due regard to the matters
set out in Section 172(1)(a) to (f) of the
Companies Act 2006.
Section 172 statement
Governance
Financials
67
Pod Point
Annual Report and Accounts 2024
Strategic Report
Customers
Our approach
Our customers are EV drivers, car
manufacturers, business owners, third‑party
installers/wholesalers and energy supply
companies – and they’re at the heart of
everything we do and how we do it. Our primary
aim is always to provide them with the highest
levels of service, innovation and reliability –
so that they trust us, recommend us and keep
coming back to order more chargepoints and
services. We are partnered with eight OEM
brands and over 150 fleet companies providing
home charge solutions to customers ranging
from end‑user van drivers, company car drivers
and customers benefitting from salary
sacrifice agreements. We have enabled
some of the largest workplace charging
installs across the UK.
How we engaged
Discussed product and proposition innovation
with our Pod Point owners’ consumer group
(Pod Point Labs), OEMs, and commercial
customers
Engaged with existing Pod Point customers
on energy tariff preferences and
requirements
We delivered in-person and remote training
sessions for our dealer and OEM client base
Engaged with the PAS1899 Call for Evidence
process via ChargeUK, feeding in views on
pragmatic approaches to making charging
infrastructure as accessible as possible
for all customers
Worked directly with homebuilders,
workplace landlords, and workplace tenants
Commenced engagement with prospective
international partners on various
opportunities for distribution partnerships
to support our international expansion
Through our ongoing engagement
with Which? as part of our Trusted Trader
Accreditation, we continue to receive
customer feedback on our products
and services
Completed a range of insight studies with
in‑market car buyers to understand evolving
customer requirements – including customer
segmentation (UK Home and UK Workplace
markets) and pricing and proposition
research
We ran Beta trials with existing customers
to test and gather feedback on our new
home charger, the Solo 3S, ahead of launching
in May
What we discussed
The different types of EV energy tariffs
available today and what future innovation
in this space may look like
The factors that impact consumers’ buying
decisions and the information they need to be
comfortable in making a purchasing decision
The needs and requirements of business
customers who require workplace charging
The increasing importance of energy tariff
and the link between charger and charging
Building the base level of EV charging
knowledge across dealerships to ensure
they are correctly qualifying potential
EV customers
Driver charging behaviours and demands
in the domestic and commercial setting;
demographic and socio-demographic insight;
and chargepoint locations versus driver
demand
Shortly after appointment, our CEO met
with our some of our UK Commercial
customers to discuss the business and our
products and services
Outcomes of engagement
The full market launch of our Solo 3S home
charger to market in May, bringing solar
integration and OCPP technology
A market first charger and charging bundle
with EDF – Pod Point Plug & Power – allowing
consumers to spread some of the charger
cost across their energy tariff
In November we launched our Pod Point Plug
In Smart tariff trial, in partnership with EDF
Our Dealer team, with many dealer groups
growing to over 1,000 dealership sites in
2024, including Sytner, DM Keith and
Speedwell Group
Launched our Installer App, which targets
improvements in installation efficiency and
quality, whilst creating foundations for deeper
installer engagement
Section 172 statement
continued
Governance
Financials
68
Pod Point
Annual Report and Accounts 2024
Strategic Report
Partners
Our approach
We work closely with a number of key partner
organisations that play a vital role in supporting
us in our vision to enable driving that doesn’t
cost the earth. These include our strategic
manufacturing partners Celestica and Note –
the manufacturers of our in-house designed
and branded AC chargepoints. This extends to
our operations and our selected chargepoint
installation partners.
How we engaged
Regular virtual and in-person meetings
and site visits with key senior stakeholders
within critical partners
Quarterly business reviews to ensure that
all standards are being maintained and
improved
Formal supplier audits with our key suppliers,
supported by a Supplier Code of Conduct and
with clear processes for dealing with
non-compliance
Broadened our approach to ensure we
engage and develop suppliers critical to
the business
Further development of key policies and
procedures to enhance our approach to
supplier relationship management and
on-boarding
Clear contractual KPIs and service‑level
agreements giving structure to the
relationship
Introduction of new systems to increase
the robustness of how we engage with
suppliers, control our documentation and
support our tender process
Ran tenders to ensure we are engaging
with the correct suppliers allowing Pod Point
to grow
What we discussed
The impact of macroeconomic issues
on the surplus of key components within
the supply chain and how we balance the
outcome with our key suppliers
Changes to ethical, environmental and
quality performance
Auditable ESG metrics with our key suppliers
and development of improvement activities
and targets
Enhancements to our forecast to commit
process, enabling our supply partners to be
fully involved in the end‑to‑end delivery to
maximise their responsiveness to changes
Clear actions to improve supplier
performance
Next‑generation products
Entering into Europe with additional
requirements highlighted
Quality metrics to drive best customer
experience
Shortly after appointment, our CEO met
with our largest supplier to discuss the
business as part of the annual review
Outcomes of engagement
Minimised financial impact by control of
spot‑buy and excess inventory through active
engagement with partners
De‑risking supply chain by increasing
the number of suppliers providing critical
components supported by our partners
Widening engagement to include engineering
to support development of next generation
products
Working with our manufacturing partners
to locally source raw materials to maximise
cost improvements and ESG metrics
Maintained strategic relationships with key
partners by having regular senior stakeholder
engagement with clear KPIs
Meeting of all critical deadlines to support
our product enhancements
Continued balancing across key
manufacturing suppliers to maximise
cost benefits
Improved quality standards through
management of parts per million
improvements
Successful launch in one region and
readiness for launch in another region
Introduction of new third‑party logistics to
enable support across the UK and Europe
Section 172 statement
continued
Governance
Financials
69
Pod Point
Annual Report and Accounts 2024
Strategic Report
People
Our approach
We strive to create a diverse working
environment where our people fulfil their
potential, feel valued at all times, and embody
the Pod Point culture and values.
How we engaged
Our CEO led monthly all‑hands meetings,
providing a platform for open dialogue, and
Q&A sessions, with ad hoc meetings to
address crucial events
From appointment, Melanie Lane has
produced a series of 15 Vlogs, exploring
different leadership and management
subjects, providing updates on various
matters and having discussions with different
colleagues across the business
The Board attended a session with the
Training Manager and Operations colleagues
to better understand our chargepoint, and
the installation and maintenance processes
We continued to enrich the knowledge base
of our workforce through regular Academy
sessions, in which internal and external
speakers shared insights and facilitated
discussions on a wide range of topics
At Pod Point, employee feedback is
invaluable. We gathered insights through
pulse and engagement surveys during
the year
To encourage candid feedback, we continued
to utilise an anonymous ‘Raise Your Hand’
online form during our monthly all‑hands
meetings, and outside of those meetings.
Leadership actively reviews submissions and
addresses them individually or collectively
during these meetings
Through our wellbeing hub on the intranet
and through our EDI Taskforce we have
continued to carry out a wide variety of
regular activity throughout 2024
Our Non‑Executive Director for workforce
engagement met regularly with our CEO,
CPO and Head of Health & Safety, as well
as attending two All Hands meetings and a
virtual engagement session
What we discussed
The significant leadership transition with
Melanie Lane joining as CEO and a number
of associated leadership changes
Our business performance
Changes to our strategy, ways of working
and internal structures to ensure that we are
best placed to deliver on our strategy
Feedback from our people on how we
handled a collective consultation process in
early 2024, and their recommendations on
ways to improve their overall experience
at a difficult time
Diversity and inclusion were central to our
discussions. We celebrated Black History
Month with a comprehensive campaign,
initiated by our EDI Taskforce, which included
educational activities, panel discussions,
and community engagement
Wellbeing and the importance of 'arriving
alive' – a phrase used by our CEO to denote
the importance of wellbeing in our workplace
Shout‑outs to celebrate the excellent
contribution made by colleagues across
the business
The role of the Board and the role of the
Remuneration Committee in deciding
Executive pay
Outcomes of engagement
We have continued with regular monthly
all hands meetings as well as functional
stand-ups, which are well attended, to foster
open communication and transparency
between senior management and all
employees
We have continued to use our intranet as a
key platform for our people to access regular
news updates, tools and information
In response to valuable feedback from
our people, we have further improved our
performance management processes and
will be rolling out a new tool to facilitate a
more coaching-led approach to performance
management and facilitate regular and
ongoing two‑way dialogue
We actively encouraged our employees to
disclose diversity data, a crucial step in our
journey to monitor our diversity and inclusion
statistics. This data enables us to assess our
performance in this vital area and implement
targeted initiatives to enhance diversity
and inclusivity
We have reviewed our engagement forums
and are introducing a new Employee Voice
Network of champions
In addition to existing offerings, we have
introduced Unmind, a new mental wellbeing
app. Additionally, we provided outplacement
support to employees impacted by
organisational design changes and made
adjustments to the consultation process
as a direct result of their feedback
Section 172 statement
continued
Governance
Financials
70
Pod Point
Annual Report and Accounts 2024
Strategic Report
Society and environment
Our approach
Our vision is to enable driving that doesn’t cost
the earth, by helping people switch from ICE
cars to EVs and by looking at our own impact
on the environment. We’ve already played an
important role in developing the UK’s EV
charging infrastructure – and now we’re poised
to do even more.
How we engaged
We entered our second year as a founder
member of ChargeUK, with our Head of
External Affairs elected to the Board as Chair
of the Comms Committee and our CEO
attending a members meeting
We leveraged our membership of the
Association of Decentralised Energy ("ADE")
and longstanding membership of Energy UK
to further realise our ambitions in flex
Pod Point engaged through all available
forums to ensure the ZEV Mandate retains its
effect in the face of pressure from the
incumbent OEMs
With a General Election in the middle of the
year, and a likely change of government, Pod
Point engaged with the incoming Transport
and Energy teams
Our Vice President of Grid joined the
workgroup for Elexon’s P483 modification to
work towards enabling flex services to be
provided to those who don’t have half hourly
settled metering
Our Grid Management Lead spoke at UKPN’s
Flexibility Forum, while our Head of External
Affairs presented at the Rho Motion' Charging
Market Dynamics' seminar at the Royal
Society
Through our ESG Committee and ESG
Working Group, we monitored the progress
of our sustainability initiatives to enhance
both our environmental performance and
that of our supply chain
What we discussed
Pod Point promoted a proposal to modify
the Renewable Transport Fuels Obligation to
include electricity as a renewable fuel type,
in line with Austria, Belgium, France and the
Netherlands. This would provide a revenue
stream from oil companies to facilitate EV
charging infrastructure rollout
Current and upcoming government policies,
in particular: the 2030 date for the ban on
new ICE vehicle sales, the ZEV Mandate; the
Public Charge Point Regulations; and the
Local Electric Vehicle Infrastructure fund. Even
when policies do not directly affect Pod
Point’s core business, it is crucial to establish
the right policy framework for the
deployment of EVs and EV infrastructure in a
way that benefits drivers
Overcoming barriers to more flex markets.
The P483 Elexon engagement, together with
the go live of the Elexon’s P415 modification,
are allowing a significant proportion of Pod
Point’s existing and future network to have
potential access to various flex markets,
without major product or regulatory changes
Solutions to accelerate the rollout of public
charging infrastructure – planning, grid
connection and other barriers that prevent
quicker charger deployment
Ways to ensure charging infrastructure is
suitably inclusive and accessible for all drivers
A joint engagement via ChargeUK Comms
Committee with the SMMT and AutoTrader
to dispel myths about driving an EV
Expectations for our suppliers in respect
of their environmental performance
Outcomes of engagement
ChargeUK goes from strength to strength.
As a trade association representing the UK’s
EV charging infrastructure, ChargeUK works
collaboratively with government and other
stakeholders to break down barriers and
shape the policies and regulation needed to
enable the transition to electric vehicles. Pod
Point’s policy engagement continues to yield
material results, for example, by mitigating
the most negative impacts of the Public
Charge Point Regulations
Pod Point has received a positive response
from event attendees and on social media,
as well as through its speaking engagements
and promotional activities
The ESG Committee monitored completion
of the 2024 core environmental sustainability
activities and approved the core activities
for 2025
We became ISO 14001 certified in respect of
our EMS enabling management of our
environmental responsibilities in a systematic
way
We established our Supply Chain
Sustainability Programme, further details of
which can be found on page 64
Section 172 statement
continued
Governance
Financials
71
Pod Point
Annual Report and Accounts 2024
Strategic Report
Shareholders
Our approach
We aim to deliver shareholder value over the
long term and engage regularly with our
shareholders. This not only ensures that
investors understand our strategy, objectives
and progress, but also enables our Board to
access the wealth of experience and expertise
that our major shareholders can provide.
How we engaged
We held our virtual AGM in June 2024
Our CEO and CFO hosted investor roadshows
following our preliminary and interim results
announcements
Shortly after appointment, our CEO held
introductory meetings with a number of
investors and advisors
At an Energy Flex Capital Market event the
Company held in July 2024, which was hosted
by our CEO, CFO and Vice President of Grid
At scheduled and ad hoc meetings with
current and potential investors providing
information on our Company and responding
to important events
We engaged in dialogue with our major
shareholders on a number of different subject
matters
At analyst and broker briefings, and feedback
following meetings with major or prospective
shareholders, are circulated to Directors
Our Chair of the Remuneration Committee
wrote to our largest shareholders highlighting
some of the key remuneration decisions
made in 2023, and offering an opportunity to
discuss them in more detail
Our Chair and CEO maintain regular dialogue
with our major shareholder, EDF
What we discussed
Our financial results and performance,
providing opportunities for our shareholders
to ask questions to better understand our
business and market
Transition of leadership from Andy Palmer to
Melanie Lane and change of CFO
During introductory meetings Melanie Lane
was to enable her to share her initial thoughts
on the business and allow investors to ask
questions
Performance against our Powering Up
strategy and the milestones we set out
in 2023
A deep dive into our Energy Flex business and
the complexities of the flex market, enabling
investors to better understand the market
and its benefits to Pod Point
Changes in senior management that took
place during the year
Key remuneration decisions in the context of
the Powering Up strategy
The £30 million credit facility provided by EDF
and potential drawdown
Outcomes of engagement
The Board continued to focus on the Group’s
strategy, Powering Up, and spent significant
time on a strategic review, evaluating the
strategy in the context of a challenging
external market
Participation at an EV conference held by
our brokers, in a bid to continue providing
education on the flex market
Executive incentivisation designed to drive
our growth strategy
We continued to omit the purchase of own
shares resolution from our notice of AGM to
protect against an increase in the controlling
shareholder’s voting rights following previous
engagement
All resolutions passed at the 2024 AGM with
at least 99% of votes in favour and over 70%
of total voting capital instructed
Section 172 statement
continued
Governance
Financials
72
Pod Point
Annual Report and Accounts 2024
Strategic Report
Non-financial and sustainability information statement
This section of the Strategic Report constitutes the Company’s Non‑Financial and Sustainability
Information Statement, produced to comply with sections 414CA and 414CB of the Companies Act 2006.
The information listed is incorporated by cross‑reference.
Reporting
Requirement
Where to find more information
in this report
Supporting policies
and procedures
Section
Page(s)
Business model
Business model
16 to 20
Non‑financial KPIs
KPIs
30
Principal risks
Risk management
75 to 84
Environmental matters
Environment (ESG)
34 to 62
Our Environmental Policy
can be found at
pod‑point.com/legal/policies
Climate disclosures
Environment (ESG)
TCFD statement
34 to 40
42 to 54
Human rights
Governance (ESG)
64
Our Modern Slavery Statement
can be found at pod‑point.com/
legal/modern‑slavery‑statement
Employees
Investing in talented people
(ESG)
55 to 59
Social matters
Social (ESG)
60
Anti‑bribery and
corruption
Governance (ESG)
62
Our Anti‑bribery and Corruption
Policy can be found at
pod‑point.com/legal/policies
The Strategic Report was approved by the Board on 11th June 2025.
By order of the Board
Anita Guernari
Company Secretary
Governance
Financials
73
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
Risk
management
Effective risk management is essential to the
achievement of our strategic objectives and
driving sustainable business growth.
We aim to maintain an appropriate balance between protecting the Company
against specific risks and encouraging the appropriate and monitored risk‑taking
and innovation that allows us to take advantage of business opportunities.
Our approach to risk management has always been an integral part of our overall
governance and management approach, and is centred around identification,
assessment, monitoring and management of risk.
Governance
Financials
74
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
continued
Responsibility for risk
With respect to risk, we believe the role played
by our operational teams and management
is just as important as the role played by the
Leadership Team, the Audit & Risk Committee,
and the Board. While the Board has overall
responsibility for the assessment and
management of risk, it is our open culture of
ownership and responsibility for the governance
of risk that sets the tone across the business.
Risk identification
Our approach to risk combines a top-down
strategic view that meshes with a bottom-up
reporting and escalation culture. It is critical to
empower our people to speak up and to provide
the right conditions for risk identification,
discussion and escalation.
The strategic view involves assessing our
external environment in order to evaluate the
risks to which we are comfortable being
exposed, as we pursue our performance
objectives – this is our risk appetite.
The bottom-up reporting culture allows for the
identification, management and monitoring of
risks in each area of the business, thus ensuring
that risk management is embedded in our
everyday operations.
Our Leadership Team critically assesses all risks
identified as part of the process, challenging our
collective thinking to try and ensure that all risks
have been considered. Horizon scanning is an
integral part of the risk identification process,
ensuring that emerging risks are flagged and
monitored at an early stage. Together we work
to ensure identified risks are accurately and
appropriately described in our risk register
before we start a process of risk scoring and
tracking mitigating actions for each risk.
Risk measurement and tracking
We developed our risk register so that the key
risks we identify can be scored, with actions
taken to mitigate and control them tracked
and monitored. Our risk register has been
continuously developed since it was first
established during the IPO process.
The risk register helps to identify the actions
required going forward to:
ensure greater consistency of controls across
the business
consider the need for additional controls or a
change to current systems and processes
protect the business from unexpected events
and to develop resilience to minimise their
impact
minimise the risk of contagion between risks
(i.e. where one risk triggers another have a
cumulative effect on the Company)
improve the efficiency and effectiveness
of financial and operational systems and
processes
track our emerging and principal risks
and to assess whether they are intensifying
or abating
Risk management and monitoring
Performance monitoring of risk management
activity must ensure that the treatment of risks
remains effective and that the benefits of
implementing risk control measures outweigh
the costs of doing so. Performance monitoring
is a continual review not only of the whole
process, but also of individual risks or projects
and of the benefits gained from implementing
control measures. For the year ended 31st
December 2024, the Board considered that our
risk management processes remained effective.
Climate-related risks
We exist so that driving doesn’t cost the earth.
Climate change and the implications of
climate‑related risks are key issues that are
central to our business. We have integrated
climate-related risk assessment into our
broader risk management processes, enabling
a deeper, structured analysis of climate‑related
risks that is consistent and proportionate to
all risks affecting the Company. In doing so,
climate-related risks are subject to the same
governance, review process and management
attention as other risks recorded on our risk
register. As the timeframes for occurrence of
climate-related risks can be longer than for
other risks, we have factored this into our
assessment by looking at their short, medium
and long-term impact, and prioritising
accordingly. Our key climate‑related risks that
may affect the business and/or may contribute
towards some of our principal risks are
summarised on page 49. Whilst climate‑related
risks are not currently recognised as posing a
principal risk to the Company, given the
significance of climate change to our mission,
the Board and the Leadership Team continue to
review the potential impact of climate change
on the Group and its stakeholders.
Risk appetite and tolerances
We recognise the need for informed risk-taking
in order to deliver sustainable and profitable
business growth. As part of review of the risk
management process in 2023, we have
developed a new risk classification system
that reflects our risk appetite as a business.
Each risk on the risk register is classified
by our Leadership Team into one of the
following categories:
Risk classification
Risk assessment
Risk tolerance
Accept
Risk is at an acceptable level to be managed operationally
No specific actions required. Risk is recorded on the risk register but not specifically reported to the
Audit & Risk Committee and Board
Monitor
Risk must be monitored by business at its current level
Requirements for appropriate tracking and reporting on risk to be agreed and recorded in the risk register
Mitigate
Risk is at an unacceptable level and must be mitigated
Mitigation actions must be taken to reduce risk over an agreed and appropriate timeframe
Regular monitoring and reporting of agreed KPIs to track risk mitigation with specific actions to be taken
if improvements are not being achieved
Avoid
Risk is at an unacceptable level and must be avoided
Urgent intervening action must be taken to remove/materially reduce risk in the short term
Mitigation actions must be SMART with ownership and timeline for delivery of mitigation actions agreed
with and reported to the Audit & Risk Committee and Board
Governance
Financials
75
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
continued
Our risk management framework and internal control environment
Our risk management framework and internal control environment can be seen in the
following diagram.
Formulates risk management policies in terms of the approved risk management framework
to ensure risks are managed within accepted tolerance levels
Assesses and monitors risks on an ongoing basis
Leadership Team
Monitors and reviews material safety, health,
environment and other sustainable development
risks, including climate-related risks and
opportunities
ESG Committee
Reviews and monitors the adequacy and
effectiveness of the Group’s internal control and
risk management processes
Ongoing review of the principal risks through the
course of the year
Approves the annual Internal Audit Plan
Ensures additional lines of assurance over risk
management in the form of independent
assurance and internal and external audit
Audit & Risk Committee
Works with the Leadership Team with respect to
identification of climate‑related risks and the
implementation and oversight of strategies for
management and mitigation of climate-related
risks across the business
Sustainability team
Responsible for identification of existing and
emerging risks in relation to their functional area.
Responsible and accountable for implementation
of strategies to manage and mitigate business
risks in the relevant functional area
Group functions
Overall responsibility for the Group’s strategy and risk management
Determines risk appetite in line with Group strategy and approves the Group’s risk management framework
Approves the annual budget and three‑year plan
Board
Principal risks
The Board has carried out a robust assessment
of the Company's emerging and principal risks,
including those that would threaten the business
model, future performance, solvency or liquidity.
The following list of principal risks are those
which individually or collectively might be
expected to have the most significant impact on
the long-term performance of the business and
its strategic priorities. It is not intended to be an
exhaustive list and additional risks not presently
known to management, or risks currently
deemed to be less material, may also have
potential to cause an adverse impact on the
business. We indicate the link to our strategic
priorities and any change in risk scoring since
our 2023 Annual Report. An explanation of how
the Company manages financial risks is also
provided in note 21 to the financial statements.
Although we did not identify any new principal
risks in the year, a number of principal risks
have increased since FY2023, including:
Competition in our industry (PR2)
There is increasing activity from energy retailers
becoming more aggressive in EV charger
marketing and customer acquisition. We have
also seen a shift in customer behaviour, where EV
tariffs have a greater influence on a customers'
choice of charger. The decline in our revenues
and financial trading performance has affected
our liquidity and closing net cash position,
resulting in the need, in Q1 2025, to draw on the
facility provided by our major shareholder, EDF.
Government and regulatory initiatives (PR5)
Following the UK Government's consultation on
the ZEV Mandate, the headline targets remain in
place, although manufacturers have greater
flexibility in meeting the targets and can shift
more EV sales to later years, which could have
implications for the pace of EV adoption and the
broader automotive market.
Ability to hire and retain management, and
key, qualified and other skilled employees
(PR9) and delay or disruption to execution of
our international expansion and Energy Flex
plans (PR10)
Redundancy processes took place at the
beginning and end of 2024, which negatively
impacted culture and engagement. There are
positive signs culture is rebuilding (evidenced by
our Q1 2025 engagement survey) but continuing
to improve is a focus to ensure we are able to
retain key management and employees, including
those engaged in international expansion and
Energy Flex, which operate in small teams.
Governance
Financials
76
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
continued
1. Our growth and success is highly correlated with, and thus dependent upon, the continuing adoption of and demand for EVs
Risk and impact
Mitigation
The EV market is still relatively new and continues to evolve through changing technologies, price
competition, additional competitors, evolving government regulation, policy and industry standards,
frequent new vehicle announcements and changing consumer demand and behaviour
Slower sales of EVs may result in lower demand for charging equipment, thereby impacting Pod
Point’s revenue. A slower than anticipated increase, or even a decrease, in the sales of EVs in the
UK could have a material adverse effect on our business, financial condition, results of operations
and prospects
Continuous monitoring of the EV market through discussions with automotive EV OEMs
Our install capability uses third‑party sub‑contractors to help us effectively manage variations in
the pace of growth and keep costs down
Monitoring, and actively engaging with, the development of government regulation and policy
affecting demand for EVs in the UK to try to ensure that government departments and regulators
have real and current data on which to base their decisions, plus it gives us insights into future
regulatory and policy changes so that we may adjust our strategy accordingly
Monitoring and assessing use of the charging infrastructure across both our Owned Assets charging
network and the network we manage on behalf of our customers. Usage patterns then inform our
investment decisions
Our Powering Up strategy focuses the business on our core strengths and driving value from
adjacent markets such as grid load management and Energy Flex to access high margin revenues.
At the same time, international expansion into carefully chosen EU markets will also mitigate our
exposure to the UK’s EV market risk
Strategic impact key:
1
UK Home
2
UK Workplace
3
International Home
4
Energy Flex and Recurring Revenue
5
Cost Efficiency
1
2
3
4
Stable
Governance
Financials
77
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
continued
2. Competition in the industry and market segment in which we operate may materially adversely affect our market share, margins, overall profitability and liquidity
Risk and impact
Mitigation
Our industry and market segment are highly competitive, and we face significant competition from
large international organisations and energy companies, offering a range of competitively priced
chargers from different brands, as well as smaller start‑ups
Electricity suppliers are now offering a wide array of EV tariffs designed to cater to different
consumer preferences and charging habits, which can influence a customer's choice of chargepoint
Our current automotive OEM partners may decide to develop or acquire certain capabilities
in‑house, reducing demand for our products, systems and services
Automotive OEMs could also use their size and market position to influence the market. These
developments could limit our addressable market and our ability to gain new customers and
therefore could negatively impact our business
Losing market share to competitors and consequent fall in revenues can materially impact the
Company's liquidity
Continuous monitoring of the competitive landscape including pricing, technological innovation and
product developments to enable us to adapt and pivot to meet the changing needs of customers
Investment in our product technology and customer proposition, including with the continued
development of Energy Flex services as described on page 23, to ensure we stay at the cutting edge
of the market
To retain our ability to respond in a competitive market, we focus on supply chain resilience and
developing our products to innovate our features in line with customer requirements, competitor
products and to create component flexibility and reduce costs
We cultivate our relationships to create value for our key customers and partners, such as car OEMs
and with retail energy suppliers, to deliver incremental income for Pod Point
Our deep experience in the sector and our range and depth of contacts – including longstanding
commercial relationships with the automotive OEMs, housebuilders and energy suppliers such as
EDF – allows competitive risks to be identified, assessed and mitigated quickly and effectively
3. Product development delays and a failure to innovate
Risk and impact
Mitigation
As the EV charging market becomes increasingly competitive, we must plan ahead, innovate swiftly
and ensure timely execution of product and services developments to grow our market share,
respond to competitor disruption and to understand and satisfy our customers’ needs
Our focus on profitable activities such as Energy Flex requires us to better understand the dynamics
of energy trading markets and to ensure that we develop effective technologies and a services
proposition to maximise the value opportunity for the Company as well as for our customers and
partners
A failure to innovate and develop our products and services to meet evolving regulations and
industry requirements in areas such as cyber security, data privacy and sustainability could affect
our competitive position, brand and reputation, which in turn could impact profitable and
sustainable growth
In early 2025, we introduced a new operating model which establishes a robust demand management
and prioritisation process to ensure that product and tech are aligned to customer needs
Our Product and Customer Insights team continue to monitor external market trends, working with our
Policy and Regulatory Focus Group, to collect customer insights and to develop product strategies
Our product governance framework reinforces the careful management of Company investment
and resources towards product development that underpins the execution of our strategic
objectives, whilst ensuring that regulatory, risk and sustainability considerations are built into
the product development processes
1
2
3
4
Increased
1
2
3
4
Stable
Strategic impact key:
1
UK Home
2
UK Workplace
3
International Home
4
Energy Flex and Recurring Revenue
5
Cost Efficiency
Governance
Financials
78
Pod Point
Annual Report and Accounts 2024
Strategic Report
4. High lead times for specific commodities or loss of a major supplier could have a material adverse
effect on supply to Pod Point impacting our ability to produce volume quantities of our chargepoints
Risk and impact
Mitigation
Loss of or production disruption at a major supplier, such as Celestica Inc, could have a material
impact on our ability to supply chargepoints for a period of time whilst new suppliers are onboarded
Reliance on a limited pool of component suppliers means that production disruption, if not
managed correctly, could have an adverse impact on production volume, revenue and profitability,
brand and customer satisfaction
Macroeconomic supply chain volatility means the unexpected increases in componentry costs can
directly increase our cost of materials impacting gross margin and the Group’s business
Celestica Inc, who are our primary manufacturer producing in excess of 80% of our chargers, is a
global leader in manufacturing and supply chain solutions. It is a tier one electronics manufacturing
services company, giving it a robust credit standing. We have developed our business continuity
planning with Celestica in particular, to ensure we are prepared in the event of any disruption to
production
Our Supply Chain team work closely with all key suppliers to ensure that they are meeting consistent
standards expected under our Supplier Code of Conduct
We have a robust supplier onboarding process, which reviews all aspects of suppliers together with
an assessment of risk for each supplier
We carry out quarterly reviews with our key suppliers to ensure that the relationship remains strong,
whilst also giving us good visibility over any future potential issues
We maintain stock levels of finished products to cope with any unexpected upsides or disruptions in
supply to minimise any delay in supplying products
Our manufacturing partners have capability and readiness to scale in line with our demand profiles
We are continually working with our engineering teams to ensure parts are multi‑sourced wherever
possible. Where it is not possible to multi-source, we have engaged with alternate suppliers to
understand their capabilities and to take preparatory steps, where possible, to allow us to pivot as
quickly as possible in the case of major production issues
Risk management
continued
1
2
3
5
Stable
Strategic impact key:
1
UK Home
2
UK Workplace
3
International Home
4
Energy Flex and Recurring Revenue
5
Cost Efficiency
Governance
Financials
79
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
continued
5. Government and regulatory initiatives, the outcomes of which are unknown, could materially impact our business
Risk and impact
Mitigation
As the market for EVs, EV‑related products and associated services, is relatively new, it is the focus
of various ongoing government and regulatory initiatives and enquiries, the outcomes of which are
unknown and could impact our ability to pursue our intended strategies or customer behaviours
If we are unable to comply with any laws or regulations that are introduced, we could be subject to
significant liabilities, which could adversely affect our business
We continue to maintain good relationships with the various government departments that
potentially impact our business. We actively engage with government and regulatory consultations,
which provide valuable insights into policy direction that we feed into our strategy
We seek to engage with policymakers and the wider industry via the leading trade association
ChargeUK. We were one of the founding members of ChargeUK
We have a Policy and Regulatory Focus Group, bringing together key stakeholders from across the
business, to ensure that we retain our focus on future new or changing policy or regulations, in all
countries in which we operate, that may create opportunities or risk for the Company
International expansion into carefully chosen EU markets will also mitigate our exposure to policy
risk in the UK. Governments across Europe are promoting the transition to EV in their countries
through the application of domestic and EU-supported grants and subsidies
1
2
3
4
5
Increased
Strategic impact key:
1
UK Home
2
UK Workplace
3
International Home
4
Energy Flex and Recurring Revenue
5
Cost Efficiency
Governance
Financials
80
Pod Point
Annual Report and Accounts 2024
Strategic Report
6. We are exposed to health and safety risks related to our products and the installation, maintenance and operation of electrical equipment and systems
Risk and impact
Mitigation
All chargepoints conduct electricity and as such carry an inherent potential electrical hazard risk
Our chargepoint operations involve the installation, maintenance and operation of electrical
equipment and systems, which could expose our customers, employees, partners, installers and the
public to a number of hazards, including electrical lines and equipment, mechanical failures,
transportation accidents and adverse weather conditions
These hazards can cause personal injuries and loss of life, damage or destruction of property and
equipment, and other related damage, liability or loss
Our Head of Health and Safety is responsible for providing advice on all related matters and to
ensure our standards and methods for internal reporting and management of health and safety
risks are appropriate
We ensure our domestic and commercial chargepoints are designed and manufactured to meet all
appropriate industry standards and regulations
We perform regular checks on our installers with respect to installation standards and practice, and
availability and usage of the appropriate tools, equipment and PPE during installation, maintenance,
surveying and other activities
We check for compliance with the Electricity at Work Regulations and the IET Wiring Regulations.
Our work standards are overseen by the National Inspection Council for Electrical Installation
Contracting along with internal quality assurance
We encourage a culture of continual improvement, with reporting of accidents, injuries, near misses,
installation issues and concerns raised and handled in an open and supportive manner
We maintain rigorous health and safety training standards, frequently update employee training in
this area and conduct thorough risk assessments before undertaking large installations
Risk management
continued
1
2
3
5
Stable
Strategic impact key:
1
UK Home
2
UK Workplace
3
International Home
4
Energy Flex and Recurring Revenue
5
Cost Efficiency
Governance
Financials
81
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
continued
7. Our technology could have undetected defects, errors or bugs in hardware or software
Risk and impact
Mitigation
Our software and hardware may in future contain undetected defects or errors
As we continue to evolve the features and functionality of our software platform and chargepoint
hardware through updates and enhancements, it is possible that this process may introduce defects
or errors that may not be detected until after deployment
If updates or patches are not implemented, or our products and services are not used correctly or
as intended, inadequate performance or disruptions in service may result
We may be subject to claims in respect of chargepoints that have malfunctioned causing damage
to persons or property
We continue to invest in and improve the functionality and design of our chargepoints and the
software and systems which support them
The new software development structure moves us towards continuous integration and delivery,
allowing us to verify and release software more quickly and reliably
Our Hardware team works with a world-class manufacturing partner, who can assist with the
validation and testing of our devices. We also engage with external test houses, such as the British
Standards Institution to assist with compliance testing
In 2023 we extended the number of tests we execute on our hardware release, which included the
introduction of sun exposure testing and cycle testing
8. Disruptions to our network and IT systems, including from malware, viruses, hacking, phishing attacks and spamming
Risk and impact
Mitigation
IT systems failures, including risks associated with upgrading systems, network disruptions or a
cyber attack could disrupt operations, lead to fraud by compromising our cyber security, loss of
customer data or Group information leading to potential liability, regulatory sanctions, increased
costs, loss of business and reputational damage
3G and 4G network outages could adversely affect our network communication capabilities, as well
as user interaction with our mobile application and chargepoints
We apply market standards in relation to encryption, virus protection and data security and have
processes and policies in place to react and respond to significant incidents and disruptions to
business continuity
In 2023, we implemented enhanced authentication platforms and application firewalls in front of all
public-facing services, and Microsoft single sign-on and multi-factor authentication across our
platforms
We use third‑party firms to test the robustness of our systems and processes
We improved communication technology in our chargepoints to reduce the impact of weak and or
intermittent network coverage
We are continuing to invest in the security infrastructure protecting our operating and backup
systems as we continue to grow as an organisation
Our Data Privacy Officer is also responsible for the maintenance of a robust programme of
compliance with UK data privacy legislation (such as UK GDPR) in respect of our current business
operations and is advising the business with respect to our plans to grow our International and
Energy Flex segments
1
2
3
5
Stable
1
2
4
Slightly Increased
Strategic impact key:
1
UK Home
2
UK Workplace
3
International Home
4
Energy Flex and Recurring Revenue
5
Cost Efficiency
Governance
Financials
82
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
continued
9.
Our success depends on our ability to hire and retain management, key employees and other qualified
and skilled employees and we may not be able to attract and retain such personnel
Risk and impact
Mitigation
The ability to hire and retain suitably skilled, capable, driven employees aligned to our vision,
mission, purpose and values, is key to our success. After a period of significant change, there is
significant focus on the risk of increased attrition and consequent damage to our employer brand
Our future performance depends to a significant degree on the continued service of senior
managers and other key personnel, with critical know‑how and expertise. The loss of the services
of one or more senior managers or other key employees could have a material adverse effect on
our business, particularly in small teams
We have put in place competitive remuneration packages for all employees, which aim to
encourage strong performance and the retention of key employees
During 2024 organisational design was a key priority, identifying existing and new roles and
capabilities required by the business
Regular all‑hands team meetings are held with the CEO to ensure all staff know and understand
what is going on in the business and feel part of it. The Q&A session allows any question to be asked
and feedback to be provided. We also undertake regular staff surveys, which cover employee
satisfaction levels, culture and benefits, as well as diversity and inclusion.
We also undertake detailed exit interviews to gather honest feedback on issues faced by employees
and areas we can do better.
In January 2025, we held an all Company event, bringing people together to create cohesion,
collaboration and a feeling of togetherness, which was a great success. As part of this, we set out a
clear plan for rebuilding culture and engagement with the launch of a new people proposition,
values and ten people commitments for 2025.
Initial signs are that the people plans we have put together are working with the March 2025
engagement survey showing a 22pt improvement in our Employment Net Promoter score vs the
same point in 2024.
1
2
3
4
5
Increased
Strategic impact key:
1
UK Home
2
UK Workplace
3
International Home
4
Energy Flex and Recurring Revenue
5
Cost Efficiency
Governance
Financials
83
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
continued
10. Delay or disruption to execution of our international expansion and Energy Flex plans during a period of cost-optimisation and transformation
Risk and impact
Mitigation
Executing all our strategic priorities, including international expansion and Energy Flex plans,
particularly in an environment of material cost reductions, raises the execution risk. If managed
poorly, resource constraints, loss of key staff; and distraction, could lead to delay and disruption to
the execution of the plan
Failure to execute on international expansion limits our market to the UK and increases risks
associated with a lack of geographical diversification
Execution of our Powering Up plan is supported by a robust governance framework that drives
effective internal communications, prioritisation, resource allocation and delivery
The Board receives monthly revenue information in respect of Energy Flex and International and
periodic updates on progress
Energy Flex and International are small teams and potentially disproportionately affected by a key
member of the team leaving the business; the Board regularly monitors culture and engagement
and ensures that senior team members are appropriately incentivised with respect to international
expansion, we are initially pursuing a ‘capital‑lite’ approach to enable us to move quickly into
selected markets to win immediately available trading opportunities
We are working with global and local advisory teams (based in the target countries) to provide
market insights, as well as legal, tax, financial and other regulatory support
3
4
Increased
Strategic impact key:
1
UK Home
2
UK Workplace
3
International Home
4
Energy Flex and Recurring Revenue
5
Cost Efficiency
Governance
Financials
84
Pod Point
Annual Report and Accounts 2024
Strategic Report
Risk management
continued
11. Value from energy flexibility services could be impacted by regulatory developments or unexpected changes in customer demand or behaviour
Risk and impact
Mitigation
The evolution of EV charging technology towards the provision of smart charging and scheduling
services to customers and flexibility, and grid load management services to grid companies and
energy retailers is nascent and CPOs in the UK have only recently embarked on the
commercialisation of these services for their customers and partners. As with all new technology
and markets, there is uncertainty in respect of regulatory developments, which may adversely
impact the business case for pursuing flexibility services and load management as a core part of
the company strategy
Customer participation in Energy Flex and Charge scheduling does not materialise at the same
scale as anticipated
Energy Flex services are impacted by a major cyber attack
During 2023, we carried out extensive market research supported by a leading international
strategy consultancy, that indicated there could be significant value to be realised from the
provision of Energy Flex services
Our research draws on the business case of Energy Flex services provided by commercial battery
storage, in conjunction with our own market and customer insights into evolving customer charging
needs and behaviours
Early results from our flex activities are promising with revenue for 2024 exceeding initial
expectations, reinforcing our confidence in the future opportunity in this space
Our Policy and Regulatory Focus Group, as described above, and our Grid team liaise closely with
relevant government offices and trade associations such as the Association of Decentralised
Energy with whom we are members
We will continue to plan ahead for any potential regulatory or market changes that could impact
this strategy
The introduction of P415 in 2024 suggests that policymakers are moving towards (rather than
against) a more favourable regulatory landscape for CPOs to participate in the provision of
flexibility services to consumers
4
Stable
Strategic impact key:
1
UK Home
2
UK Workplace
3
International Home
4
Energy Flex and Recurring Revenue
5
Cost Efficiency
Governance
Financials
85
Pod Point
Annual Report and Accounts 2024
Strategic Report
The Board has addressed the prospects and
viability of Pod Point, in accordance with the
UK Corporate Governance Code.
Prospects
Pod Point is one of the UK’s leading providers
of EV chargepoints. We believe that driving,
powered by renewable electricity, will protect
our planet as well as being the most cost-
effective form of car transportation. As a
market leader, we will play a major role in
making that a reality.
Within our strategic priorities we are on focused
on the following markets:
1) UK Home
2) Energy Flex and Recurring Revenue
3) UK Workplace
4) International Home
This means we will focus our attention on where
we see the greatest growth potential and the
strongest financial returns. UK Home and UK
Workplace markets represent around 70% of the
market demand for chargepoints. These are the
market segments with longer vehicle dwell times
and therefore create the greatest value in grid
flexibility services. This will build a recurring
revenue stream and a customer base of
enduring lifetime value. In order to secure these
recurring revenue streams, we are developing a
new consumer proposition which focuses on a
long-term relationship with customers and
leverages the significant value within the Energy
Flex market.
We remain confident that this strategy will allow
us to maximise the opportunity presented to us
by the ongoing growth in electric vehicles.
Viability statement
After taking into account our current position
and the principal risks as described on
pages 73 to 84 of this Annual Report, the
Directors have assessed Pod Point’s prospects
and viability.
The funding currently available to the Group,
including potential use of the remaining £15
million of the facility provided by EDF which is
currently undrawn (of the total facility of £30
million) is not sufficient to meet the Group’s
liquidity needs as forecast across the
assessment period. The ability of the Group to
draw down on the balance of £15m of this
facility is subject to the agreement of EDF, which
the directors believe will not be unreasonably
withheld. Subsequent to the balance sheet date
the terms of the facility were amended such that
the amount of £15 million drawn down at the
date of these financial statements is repayable
within 3 weeks of demand rather than 3 months
of demand as per the original terms of the
agreement.
The Directors note the existence of a material
uncertainty over going concern relating to the
requirement for additional funding which is not
yet in place and due to potential restructuring of
the Group on a potential change in control.
Central to the viability of the Group is a
successful conclusion of a funding exercise.
The Directors are of the view that the exercise to
source this additional funding, which is being
undertaken with the support of our major
shareholder, will be successful, and that funding
obtained will be sufficient to undertake the
Group’s base case plans.
In a severe but plausible downside scenario
where market performance or the Group’s own
performance are lower than forecast, then further
additional funding would be required, beyond the
scope of the current fund raising exercise.
Assessment period and process
The business model and strategy as set out on
pages 16 to 20 and 21 to 24 are central to
an understanding of our prospects and viability.
For the purposes of the viability assessment, we
have considered a period to 31st December 2029.
This period reflects the time necessary for further
development of the EV market. It also represents
the key period of execution of our strategic plan,
which takes us to positive EBITDA (from 2028) and
to cash breakeven (during 2029).
The viability period represents an extract from
the longer business plan, which forecasts the
annual results of and resulting cash flow for the
business to 31st December 2030 (the original
timeframe by which the transition to all new
vehicles sold in the UK being PiVs was to
be completed). The plan includes the impact on
working capital of the new Home proposition
which defers cash receipts over the customer's
subscription period.
The prospects and viability of the business are
dictated by:
i)
The rate of increase in PiVs sold each year,
and as a percentage of overall new vehicle
sales, the rate at which those new vehicle
sales translate into demand for chargepoint
installations, and the business’ ability to
maintain the market share of its core UK
Home and UK Workplace market segments
ii) Success in selling into key European markets
iii) The scale of the Energy Flex management
business
iv) Ability to operate cost effectively
v) The availability of financing
to manage liquidity through the assessment
period, including in the short term
We assess our prospects primarily through our
annual planning process, led by the CEO with
the CFO. Other relevant functions are also
involved, including Finance, Sales, Marketing,
Supply Chain, Technology and People.
The Board is fully involved in the annual
planning process and is responsible for
considering whether the plan takes appropriate
account of the external environment, including
technological, social, macroeconomic, climate
change and regulatory changes, as well as the
risks and uncertainties of the business.
The output of the annual review process
includes the annual financial budget as well
as an analysis of the risks which could prevent
the plan being delivered. The Directors have
prepared financial projections, which include
profit, cash flow and ratios for the period to
2029. The budget for 2025 forms the first year
of the business plan and is considered and,
if appropriate, updated on a monthly basis.
Forecasts for subsequent years are updated
based on our strategic business planning
process and reflect results achieved in the
first year.
Governance
Financials
86
Pod Point
Annual Report and Accounts 2024
Strategic Report
Viability assessment
The Board has made its assessment of Pod
Point’s prospects with reference to current
market conditions and known risk factors,
including the possible continuing impacts of cost
inflation, the wars in Ukraine and the Middle
East, energy market volatility, climate‑related
risks and macroeconomic uncertainty.
The Board has considered financial performance
in 2024 and the risk factors noted above.
In arriving at a downside scenario which is
considered severe but plausible, the Board has
considered the individual risk factors set out
below for the period of assessment. For FY2025,
these factors are consistent with those applied
in the going concern assessment set out above.
A scenario where all occur together is not
considered remote, and therefore this single
scenario represents the downside case applied.
A 20% lower than forecast rate of growth in
the adoption of EVs in the UK
Market share of the Group lower than
forecast by 5% in the UK Home, UK
Commerical and UK Distribution businesses,
and by 20% in International
Inflationary pressure restricting the ability
of the Group to apply unit price increases in
later years
A 50% underperformance in average value
per charger realised in the Energy Flex
business
A 5% increase in product supplier costs
affecting unit prices paid by the Group,
together with a 2% increase in non‑product
supplier costs, which cannot be passed on
to customers through price increases
Viability statement
continued
In the downside scenario, forecast revenues
would be reduced by around 38% over the
assessment period.
Scenarios such as a data breach, cyber attack
or product recall, have not been modelled in
detail but the likelihood of an occurrence with
a material impact is considered remote.
Economic uncertainty associated with the US
tariffs announced in April 2025 may impact the
level of funding required beyond the downside
scenario modelled
We have considered climate-related risks as part
of our TCFD disclosure and have deemed the
probability of impact of activity during the
assessment period to be remote. Therefore, no
financial impacts from these risks are included
in the forecast. Since the Group’s commitments
to carbon emission reductions do not have a
significant cost implication (as explained on page
50 of the Strategic Report), the impact of climate
change has not had a significant effect on the
forecasts considered.
Conclusion
The Board considers that existing cash
resources will not be sufficient to manage
liquidity throughout the assessment period.
Further funding is required to provide cash
headroom throughout the assessment period,
in both the base and sensitised scenarios.
The Directors are of the view that the exercise
to source this additional funding, which is being
undertaken with the support of our major
shareholder, will be successful, and that funding
obtained will be sufficient to undertake the
Group’s base case plans.
In April 2025, the Group received a non‑binding
conditional cash proposal from its majority
shareholder EDF to acquire the entire issued
and to be issued share capital of the Company
that it does not already own at a price of 6.5
pence per share. Although the Board cannot be
certain as to whether there would be a
restructuring of the Group on a potential
change in control, the board consider that the
viability of the Group’s operations would not be
adversely affected.
The board has a reasonable expectation that the
Group will be able to continue in operation and
meet its liabilities as they fall due over the period
of their assessment, subject to successfully
sourcing additional funding.
In a severe but plausible downside scenario
where market performance or the Group’s
own performance are lower than forecast,
then further additional funding would be
required, beyond the scope of the current
fund raising exercise.
The Group cannot provide certainty that it will
be able to secure additional funding, if required,
in the event that a more severe downside
scenario than those it has considered were
to occur.
The Strategic Report was approved by the
Board on 11th June 2025.
By order of the Board
Anita Guernari
Company Secretary
Governance
Financials
87
Pod Point
Annual Report and Accounts 2024
Strategic Report
Governance
The Group
is supported
by our strong
governance
framework
Chair’s introduction
88
Compliance statement
89
Board leadership and purpose
90
Division of responsibilities
100
Nomination Committee report
103
Audit & Risk Committee Report
106
ESG Committee Report
111
Directors’ Remuneration Report
113
Directors’ Report
127
Statement of Directors’ responsibilities
130
Governance
Financials
88
Pod Point
Annual Report and Accounts 2024
Strategic Report
Chair’s introduction to governance
Dr Andy Palmer
Non-Executive
Chair of the
Board
Dear Shareholder,
I am pleased to introduce our Corporate Governance Report, in which we describe our governance
arrangements, the operation of the Board and its committees, and how the Board discharged its
responsibilities during the year.
This year has been another challenging year for Pod Point, as we discuss elsewhere in this Annual
Report, and the Board were required to devote significant time to the Company, for which I am grateful.
An outline of the range of matters discussed at Board meetings during the year can be found on page
97. More information on the work and activities of the Nomination, Audit & Risk, Remuneration and ESG
Committees can be found from pages 103 to 126. Our strong governance framework is critical in
enabling the Board to support the business to enhance the interests of all our stakeholders for the
future.
Board changes
Having welcomed Melanie Lane to the Board as CEO in May, I was appointed Chair with effect
from 5th June, when Gareth Davis stood down as Chair, remaining on the Board as an independent
Non‑Executive Director. I would like to thank Gareth for his commitment to the Company, having
been Chair since the IPO in 2021. We also welcomed Mike Killick as Interim CFO in October, following
David Wolffe stepping down. However, Mike is currently on a leave of absence due to ill‑health and
has stepped down from the Board during this period of absence, with his duties being covered by
Michael Jay, Deputy CFO.Additionally, Philippe Commaret, an EDF nominated Director, stepped
down in January 2025 due to work commitments with EDF and, as previously announced, Norma
Dove‑Edwin and Erika Schraner, independent Non‑Executive Directors, have notified the Company
that they do not intend to offer themselves for re‑election at the 2025 AGM, in order to pursue other
opportunities. On behalf of the Board and the Company, I would like to thank David, Philippe, Norma
and Erika for the contribution they have made to Pod Point and wish them all well for the future.
Strategy
Following approval of the Powering Up strategy in late 2023, a strategy review has been undertaken
to challenge the assumptions made in the strategy in the context of a difficult external market.
Following a Strategy Day in September, the Board reconvened in early November to discuss
management’s proposals on the evolution of Powering Up. Details of our strategy and further
information about the Board’s work on strategy can be found on pages 21 and 97 respectively.
Stakeholder engagement
We have continued to engage with our stakeholders in respect of the events during the year, reaching
out to shareholders to offer opportunities to discuss Melanie’s appointment and the other changes to
the Board that took place during the year, and to meet with Melanie herself. We held an Energy Flex
Capital Markets event in July, which was well attended, at which we sought to help our shareholders
understand the complexities of the flex market. Karen Myers, as Chair of the Remuneration Committee,
wrote to some of our shareholders offering the opportunity to discuss our approach to Executive
remuneration to incentivise management in the transformation of the business and achievement
of our strategic goals.
It has been another year of significant change for our colleagues within Pod Point and the Board
is grateful for their continued commitment to the Company. The Executive Directors and Leadership
Team have worked hard to ensure that our people have been kept up to date, throughout the year,
with the direction of the business and the need for change.
I would like to conclude by acknowledging, with thanks, the hard work of our Pod Point colleagues,
the Leadership Team and my fellow Directors in meeting the challenges of 2024.
Andy Palmer
Chair
Governance
Financials
89
Pod Point
Annual Report and Accounts 2024
Strategic Report
Compliance with the UK Corporate Governance Code 2018
Statement of compliance with the UK Corporate Governance Code
We are subject to and report against the FRC’s 2018 UK Corporate Governance Code (the ‘Code’),
a copy of which can be found at www.frc.org.uk. The Code is a guide to a number of key components
of effective board practice and is based on the underlying principles of good governance and focus
on the sustainable success of a company over the longer term. Throughout the year, and at the date
of this report, the Company has complied with all provisions of the Code.
This Corporate Governance Report has been divided into sections that correspond with the five main
sections of the Code. We have applied the Code’s principles through our Board and governance
structures, and information about our compliance with the Code’s principles and provisions can be
found in the following sections of this report with cross‑references to other sections of the report and/
or our website (www.investors.pod‑point.com), where more detailed descriptions are available.
Section
Pages
1. Board leadership and purpose:
Purpose and culture
98
Shareholder engagement
99
Workforce engagement and whistleblowing
98 to 99
Engagement with key stakeholders
66 to 71
Management of conflicts of interest
98
2. Division of responsibilities:
The role of the Board and committees
95
The balance of the Board and division of responsibilities
100
Director independence
100
Time commitments of Non‑Executive Directors
105
3. Composition, succession and evaluation:
Nomination Committee Report
(including Board appointments, succession and Board diversity)
103 to 105
Skills, experience and length of service
90 to 93
Professional development and training
101
Board evaluation
101
Succession planning
104
Diversity
104
Section
Pages
4. Audit, risk and internal control:
Audit & Risk Committee Report
(including review of the internal audit function and external auditor
and processes for overseeing financial and narrative reporting)
106 to 110
Procedures for managing risk and internal controls (principal risks and uncertainties)
109
Viability statement
85
Risk management
73 to 84
Going concern
29
5. Remuneration (the Directors’ Remuneration Report):
Remuneration Policy
121
Remuneration outcomes
114 to 117
Wider workforce remuneration
124
Executive and Non‑Executive Director remuneration
116
The following documents are also available on our investor website:
Schedule of matters reserved to the Board
Statement of responsibilities of the Chair, Chief Executive Officer and Senior Independent Director
Terms of reference: Audit & Risk, Nomination, Remuneration and ESG Committees
Governance
Financials
90
Pod Point
Annual Report and Accounts 2024
Strategic Report
Board leadership and purpose
Dr Andy Palmer CMG
Non-Executive Chair of the Board
N
Melanie Lane
Chief Executive Officer
Karen Myers
Senior Independent
Non-Executive Director
A
E
N
R
Date of appointment
Date of appointment
Date of appointment
9th November 2021
1st May 2024
9th November 2021
Experience
Experience
Experience
Andy has more than 44 years’ experience in the
automotive industry. He served as President and
Group Chief Executive of Aston Martin Lagonda
Global Holdings plc from 2014 to 2020 and Chief
Operating Officer and Chief Planning Officer of
Nissan Motor Corporation from 2013 to 2014 (where
he also served in a variety of positions for 13 years in
Japan after heading Nissan Engineering in Europe
for ten years). From mid‑2020 until the end of 2022,
Andy served as Executive Vice Chair & CEO of Switch
Mobility Ltd, and Chair of Optare plc. He currently
serves as Non‑Executive Chair to InoBat AS, Ionetic
Ltd, Brill Power Ltd and Hilo Ltd.
Andy holds an Engineering Master of Science from
the University of Warwick and a PhD in Engineering
from Cranfield University. He is a Fellow of the Royal
Academy of Engineering, a Fellow of the Institution of
Mechanical Engineers and a Fellow of the Chartered
Management Institute. Andy was honoured in 2014
with a Companion of the Most Distinguished Order
of Saint Michael and Saint George for contribution
to the British automotive industry.
Melanie has been working at the heart of the energy
transition within the mobility sector for the last decade.
She had a long and successful career at Shell, working
in various business units and countries and has built
key skills in commercial and operational delivery with
a particular focus on leading transformational change
across a range of subsectors, geographies and
customer bases.
Melanie’s most recent position was as CEO of Shell
Recharge Solutions, formerly NewMotion at the time
of her appointment in 2020. During her time at the
company, Melanie oversaw step change growth in
Recharge’s customer base and top line revenues,
diversified the portfolio of products and scaled
operational capability, increasing annual installations
from 16,000 to 50,000 and amassing a network of
more than 500,000 chargers.
Karen was the former Group HR and Corporate
Communication Director for Mobico Plc (formerly
known as National Express) from September 2021 to
February 2025. Her remit included corporate affairs,
and Karen had direct responsibility for the company’s
global sustainability policy. Karen has over 25
years’ experience in FTSE companies performing
various senior HR and Corporate Communication
roles. Prior to Mobico, Karen worked at William Hill plc
from 2015 until 2021 as Chief HR Officer, taking on
additional accountability for Corporate Affairs in 2019.
Karen also served as Chair of the William Hill
Foundation from 2015 to 2021 and has been
a Non‑Executive Director and Remuneration
Committee Chair for KellyDeli Ltd since January
2020. Karen has a Master of Arts (Hons) in Modern
History from the University
of Dundee and is an associate of the Chartered
Institute of Personnel and Development.
External appointments
External appointments
External appointments
Andy is Chair of Inobat AS, Ionetic Ltd, HiLo EV
Limited and Brill Power Limited, and Founder of
Palmer Automotive Ltd., a consulting company
to the automotive industry. Andy serves as an
Honorary Group Captain in the RAF.
None
None
A
Audit & Risk Committee
E
ESG Committee
N
Nomination Committee
R
Remuneration Committee
Committee Chair
Our Board
It has been a challenging
year for Pod Point.
Andy Palmer
Chair of the Board
Governance
Financials
91
Pod Point
Annual Report and Accounts 2024
Strategic Report
Gareth Davis
Independent Non-Executive Director
N
R
Dr Erika Schraner
Independent Non-Executive Director
A
N
R
Dr Margaret Amos
Independent Non-Executive Director
A
E
N
R
Date of appointment
Date of appointment
Date of appointment
9th November 2021
9th November 2021
9th November 2021
Experience
Experience
Experience
Gareth began his career at Imperial Brands plc
and served as Chief Executive from 1996 to
2010. He was a Non‑Executive Director of
DS Smith plc from 2010 to 2011 and served as
Chair from 2012 to January 2021. Gareth also
served on the boards of Ferguson plc (as
Non‑Executive Director from 2003 to 2004,
Senior Independent Director from 2004 to 2011
and Chair from 2011 to 2019), William Hill plc
(as Chair from 2010 to 2018), M&C Saatchi
(as Deputy Chair from 2020 to 2021 and Chair
from 2021 to 2023), and Gresham House Ltd
(as Non‑Executive Director from 2019 to 2023).
Gareth has a Bachelor of Arts in Economics
and Geography (Hons) from the University
of Sheffield.
Erika has held a number of senior leadership
roles in global organisations with a career
spanning 25 years in Silicon Valley, the UK
and Europe, in Fortune 500 Technology
companies and the Big 4 professional services
firms. Erika's executive career included, most
recently, a role as a partner in the UK M&A
Integration Leader & TMT M&A Advisory /
Delivering Deal Value Leader at PwC in London.
Prior to that, Erika was a partner at Ernst &
Young in Silicon Valley where she was the
Operational Transaction Services leader for
the Technology sector. Previously, Erika worked
at IBM, Symantec Corporation and CSC/DXC
Technology in the USA. Erika has a wealth of
technology, software and digital expertise, as
well as extensive experience in M&A, strategy,
supply chain management and finance.
Margaret began her career at Rolls‑Royce plc
in 1990, and most recently served as Senior
Finance Business Partner, Aerospace (from
2013 to 2015) and Finance Director, Corporate,
IT and Engineering (from 2015 to 2017). After
Rolls‑Royce plc, Margaret founded and acted
as Managing Director of A2 Business Solutions
from 2018 to 2020. She was previously a
Non‑Executive Director of NMCM plc, Velocity
Composites plc, Tyman plc and Volution plc.
Margaret holds a doctorate in Professional
Practice from the University of Derby and a
master’s in Global Supply Chain Management
(with distinction) from the University of
Nottingham. She is a fellow of the Chartered
Institute of Management Accountants and the
Chartered Institute of Procurement and Supply.
External appointments
External appointments
External appointments
None
Erika is Senior Independent Non‑Executive
Director at Hg Capital Trust plc. She is also a
Senior Independent Non‑Executive Director
and Remuneration Committee Chair at Bytes
Technology plc, and a Non‑Executive Director
and Nomination Committee Chair at JTC
Group plc.
Margaret is a Non‑Executive Director and
Chair of the Audit Committee of the Trust
Alliance Group (not‑for‑profit organisation)
and a Non‑Executive Director of Hunting plc
(where she is also member of each board
committee).
Board leadership and purpose
continued
Our Board
continued
A
Audit & Risk Committee
E
ESG Committee
N
Nomination Committee
R
Remuneration Committee
Committee Chair
Governance
Financials
92
Pod Point
Annual Report and Accounts 2024
Strategic Report
Board leadership and purpose
continued
Our Board
continued
Norma Dove-Edwin
Independent Non-Executive Director
A
N
R
Rob Guyler
Non-Executive Director
N
Date of appointment
Date of appointment
9th November 2021
11th February 2020
Experience
Experience
Norma is a technology executive with over 20 years of
experience, with a focus on business transformations
and the purposeful use of digital, data and technology
to drive growth. She is currently the Chief Digital and
Information Officer (Interim) at Rolls‑Royce plc where
she is accountable for defining the Group Digital
Strategy and leading the technology function.
Prior to this, she served as the Chief Digital and
Information Officer at Thames Water (2022 to 2023),
where she was responsible for managing the technology
function and leading the digital transformation across
the group. Norma has held several executive roles serving
as the Chief Information Officer at the Electricity System
Operator, National Grid (from 2020 to 2022) and the
Group Chief Data and Information Officer at Places for
People (from 2017 to 2020). She also held a number of
senior positions at British American Tobacco plc from
2008 to 2017, including as Head of Global Data Services
from 2016 to 2017. Norma holds a Bachelor of Science
from Queen Mary University of London, a Master of
Science from the University of Stirling and a Master of
Business Administration from Imperial College London.
Rob was appointed to the Board as a Non‑Executive
Director in February 2020. He currently serves as Chief
Financial Officer at EDF Energy, a position he has held
since 2015. Rob also served as Finance Director for
EDF Energy Nuclear Generation Ltd from April 2009 to
February 2015. He has a BSC Hons in Business Studies
from the University of Bradford and is qualified as
a Chartered Management Accountant (ACMA).
External appointments
External appointments
Norma is a Non‑Executive Director of HSBC Bank plc.
Rob is Chief Financial Officer at EDF Energy.
A
Audit & Risk Committee
E
ESG Committee
N
Nomination Committee
R
Remuneration Committee
Committee Chair
Governance
Financials
93
Pod Point
Annual Report and Accounts 2024
Strategic Report
3 Men
5 Women
5 Independent
2
Non-independent
Meetings
The attendance of the members of the Board and its committees is reported in relation to meetings
held from January to December 2024, against the number of meetings they were eligible to attend.
Director Board and committee meeting attendance table
Board
Audit & Risk
Committee
Remuneration
Committee
Nomination
Committee
ESG
Committee
Technology
Committee
1
Dr Andy Palmer
11/12
n/a
n/a
2/2
2/2
n/a
Melanie Lane
10/10
n/a
n/a
n/a
2/2
n/a
Mike Killick
(appointed 9th October 2024 and
stepped down 9th May 2025)
2/2
n/a
n/a
n/a
n/a
n/a
Karen Myers
12/12
4/4
7/7
4/4
4/4
n/a
Gareth Davis
11/12
n/a
2/3
3/4
n/a
n/a
Dr Margaret Amos
12/12
4/4
6/7
4/4
4/4
n/a
Rob Guyler
2
8/9
n/a
n/a
2/4
n/a
n/a
Norma Dove-Edwin
3
9/12
4/4
6/7
2/4
n/a
3/3
Dr Erika Schraner
4
12/12
3/4
6/7
4/4
n/a
3/3
Philippe Commaret
5
(stepped down 10th January 2025)
5/9
n/a
n/a
n/a
n/a
n/a
David Wolffe
(stepped down 9th October 2024)
9/10
n/a
n/a
n/a
n/a
n/a
1
As previously announced, the Technology Committee was established in April 2024 and dissolved in February 2025.
2
Rob Guyler was not eligible to attend three Board meetings due to a conflict of interest and was unable to
attend one short notice Board meeting due to other business commitments.
3
Norma Dove‑Edwin was unable to attend three short notice Board meetings due to other business commitments.
4
Erika Schraner was unable to attend one Audit & Risk Committee meeting due to late rescheduling of the meeting.
5
Philippe Commaret was not eligible to attend three Board meetings due to a conflict of interest and was unable to
attend one scheduled Board meeting and three short notice Board meetings due to other business commitments.
Board leadership and purpose
continued
Our Board
continued
Board members
by gender
Balance of
the Board
Score: 1 = Moderate
2 = Intermediate
3 = Advanced
Board skills
Risk Management
Accounting & Finance
Strategy
Corporate Governance & Ethics
Sustainability/ESG
Executive & HR Management
Industry & Associated Industry Experience
Digital Technology & IT
International Expansion
Stakeholder Engagement
Average Score
Skills Area
3.00
0
0.50
1.00
1.50
2.00
2.50
Governance
Financials
94
Pod Point
Annual Report and Accounts 2024
Strategic Report
Board leadership and purpose
continued
Our Board
continued
Role of
the Board
The primary role of the Board is to lead Pod Point in
a way that ensures its long‑term success. The Board
is responsible for approving Group strategy and
for overseeing its implementation.
Subject to applicable legislation and regulation and the articles of association, the
Directors may exercise all powers of the Company. The Board exercises oversight
of our Company and in doing so ensures that the strategy is consistent with our
purpose and is delivered in line with our values. In support of protecting and growing
stakeholder value, the Board monitors the internal controls, risk management and
viability of the Company, as well as considering the views of stakeholders.
The Board has approved a governance framework of systems and controls to
effectively discharge its collective responsibility. The framework includes the
delegation of specific authorities to the Board’s committees. The terms of reference
for these committees, which were reviewed during the year, can be found on our
website www.investors.pod-point.com.
Governance
Financials
95
Pod Point
Annual Report and Accounts 2024
Strategic Report
Board leadership and purpose
continued
Our Board
continued
Governance framework
There is a clear division of responsibilities between
the Board, its committees and the Leadership Team.
Board of Directors
Chaired by Andy Palmer
Roles and responsibilities
Establishes strategic
direction of the Group
and ensures alignment
with purpose and values
Oversees the performance
of the Executive Directors
in fulfilling set strategic
objectives
Establishes and oversees
the framework for risk
management and internal
control
Engages with the
Company’s shareholders
and other key stakeholders
Oversees the integrity
of financial reporting
including approval
of financial results
announcements
Approves conflicts
of interest
Nomination Committee
Chaired by Andy Palmer
Roles and responsibilities
Oversees Board composition and succession planning
Oversees the Board appointment process
Recommends annual Director re-elections
Approves Board and committee membership
Approves Directors’ external appointments
Oversees Board training and evaluation
Oversees Board and workforce diversity and inclusion
The Nomination Committee Report can be found on page 103
Remuneration Committee
Chaired by Karen Myers
Roles and responsibilities
Oversees Executive Group remuneration, policy and practices
Oversees Executive Group service agreements, termination
payments and benefits
Oversees Group share schemes
Oversees disclosure of information, reporting and shareholder
approval with regards to remuneration
The Directors' Remuneration Report can be found on page 113
ESG Committee
Chaired by Margaret Amos
Roles and responsibilities
Monitors sustainability strategy and reporting
Oversees stakeholder engagement
Reviews and recommends ESG policies and procedures
Oversees workforce engagement plans and strategy
The committee is supported by an Executive ESG Working Group.
The ESG Committee Report can be found on page 111
ESG Working Group
Roles and responsibilities
Supports the ESG Committee in fulfilling its responsibilities
Reviews the Company’s statutory and regulatory reporting
requirements in relation to ESG matters when preparing
Annual Reports
Maintains the ESG Working Group action plan
Market Disclosure Committee
Roles and responsibilities
Assesses inside information
Approves RNS announcements
Audit & Risk Committee
Chaired by Margaret Amos
Roles and responsibilities
Monitors integrity of financial reporting
Oversees internal audit function
Oversees external audit process and quality
Oversees internal control and risk management systems
Oversees whistleblowing mechanisms, fraud and bribery prevention
The Audit & Risk Committee Report can be found on page 106
Leadership Team
Roles and responsibilities
Delivers strategy and day‑to‑day management of the
Group’s operations
Operates the risk management framework and internal
control environment
Governance
Financials
96
Pod Point
Annual Report and Accounts 2024
Strategic Report
Board leadership and purpose
continued
Our Board
continued
Board activity
During 2024, the Board continued to provide
oversight, challenge and guidance on a broad
range of topics. This included a review of the
current strategy and an emphasis on culture
and operational performance. The key areas
of focus and activity for the Board during the
year are set out in the table on page 97.
Strategy and business model
The Pod Point mission is to make living with
an EV easy and affordable for everyone.
The strategy to achieve the mission will be
achieved through the successful execution
of our five strategic priorities:
1) UK Home
2) UK Workplace
3) International Home
4) Energy Flex and Recurring Revenue
5) Cost Efficiency
Further information about the strategy can
be found on pages 21 to 24 of the Strategic
Report. During the year a strategy review
was undertaken, with the Board considering
whether the Powering Up strategy remains
right for the Group in the context of the
difficult external market, allowing the Board
to challenge the assumptions made during
the 2023 strategic review.
Operational performance
The Board is responsible for ensuring that
the necessary resources are in place for the
Company to meet its objectives and measure
performance against them. Review and
approval of the annual budget forms part
of this assessment, in addition to the Board’s
ongoing assessment of the implementation
of the approved strategy. September provided
an important opportunity to engage with the
Leadership Team in a review of the business
strategy. The output from the Strategy Day
(which excluded the Pod Drive proposition which
was finalised later during the course of 2025)
provided the basis for the Board’s review
of the 2025 business plan and budget in
January 2025.
The Board has a schedule of matters reserved
to it for decision and the requirement for Board
approval on these matters is communicated
widely throughout the senior management
of the Group.
Information and support
Contact is maintained by the Board through
email, telephone and video calls, with written
updates provided in respect of ongoing issues,
enabling regular input from all Board members.
To enable the Board to function effectively
and Directors to discharge their responsibilities,
full and timely access is given to all relevant
information. In the case of Board meetings,
this consists of a comprehensive set of papers,
including regular business progress reports
and discussion documents regarding specific
matters. Board meetings are of sufficient
duration to enable debate, challenge and
discussion, ensuring adequate analysis of
issues during the decision-making process.
Governance
Financials
97
Pod Point
Annual Report and Accounts 2024
Strategic Report
Board activities
Summary of Board activities during the year
Strategy
Reviewed and monitored progress on strategic projects
Directors attended a full one‑day Strategy Day and subsequent Board meeting to review the
Powering Up strategy
Attended the Energy Flex Capital Market Event
Received updates on progress against the environmental strategy
Financial and operational performance
Received regular reports from the CEO and senior management on industry, sales and operational
performance
Reviewed 2024 forecasts and quarterly reforecasts
Discussed the 2024 business plan and budget
Regularly reviewed the trading performance of the business
On the recommendation of the Audit & Risk Committee, reviewed and approved the 2023
Preliminary Statement, 2023 Annual Report and 2024 Interim Report
Governance and risk
Regularly reviewed the IT structure, product roadmap, cyber security and data protection
Reviewed the internal audit plans
Reviewed internal audit reports on health and safety compliance, supply chain and procurement,
data privacy and control testing
Reviewed the system of internal control
Regular review of the Group’s risk register and principal and emerging risks (set out on pages 73 to
84)
Reviewed related party transactions as appropriate
Culture, purpose and values
Reviewed workforce policies and practices
Reviewed and discussed engagement survey results and culture
Two deep dives on engagement and culture with the CPO
Received regular health and safety updates, including presentations from the Head of Health &
Safety at every meeting
Board leadership and purpose
continued
Our Board
continued
Stakeholders
Approved the appointment of new joint brokers
Reviewed the Company’s key stakeholders and engagement activities, ensuring their interests have
been considered in Board decision‑making (the Section 172 statement can be found on pages 66 to 71)
Received updates on Board workforce engagement
Reviewed shareholder feedback following results presentations
Reviewed ESG metrics and targets
Agreed environmental and social core activities for 2025
Appointments and diversity
Appointed Andy Palmer as Chair
Appointed Melanie Lane as CEO
Appointed Mike Killick as Interim CFO
Reviewed Board succession planning
Reviewed the Board Diversity Policy
Remuneration
Reviewed incentives within the scope of the Remuneration Policy to support implementation of the
Powering Up strategy
Approved bonus payout for 2023 and set performance conditions for 2024
Approved the awards under the DBSP and LTIP and set performance conditions as appropriate
Reviewed the Gender Pay Gap Report and CEO pay ratio
Approved remuneration arrangements related to the appointment of the CEO and Interim CFO
Approved a block listing to support the exercise of options under discretionary share plans
Approved the exercise of options under discretionary share plans
Corporate governance
The Chair held meetings with the Non‑Executive Directors without management present four times
during the year
The Senior Independent Non‑Executive Director met with the Non‑Executive Directors to review the
performance of the Chair
Reviewed various governance policies and procedures
Approved a revision to the Delegation of Authority
Undertook a Board and Committee performance evaluation and agreed a follow-up action plan
which can be found on page 102
Received regular updates from each of the committees
Governance
Financials
98
Pod Point
Annual Report and Accounts 2024
Strategic Report
Board leadership and purpose
continued
Purpose, values, culture and strategy
Purpose:
Our purpose, driving shouldn’t cost the earth, was why Pod Point was founded and continues
to drive everything we do.
Strategy:
Our strategy will deliver on our purpose and create future value through our EV charging
solutions in the UK Home and UK Workplace markets and Energy Flex services. Further detail on these
can be found in the Strategic Report on pages 21 to 24.
Values:
Our values, set out on page 55, will help shape our culture and what it means to be a Pod Pointer.
Culture:
Our culture, powered by people, will play a key role in the delivery of our new strategy and
the long‑term success of the business. See page 61 for further details.
Mechanisms for monitoring and assessing culture
The Board is responsible for monitoring and assessing culture, and ensuring that policy, practices and
behaviours throughout the business are aligned with the Company’s purpose, values and strategy.
The Board strives to embed the Company’s values into the organisation through leading by example
and setting a positive tone from the top.
The Board has drawn upon a variety of metrics and indicators to monitor and assess corporate
culture, including:
Feedback from the Board’s engagement with employees and from the Non‑Executive Director
responsible for workforce engagement. See page 99 for details.
Results of Company‑wide engagement surveys and pulse surveys and resulting Employee Net
Promoter Scores (eNPS)
Monitoring of staff turnover and leaver reasons, grievances and Glassdoor scores
Reports on health and safety performance at each Board meeting
Number and summary of whistleblowing reports
The outcome of the Board’s monitoring shows that overall, employee engagement and the Company’s
culture has suffered as a result of the changes through the year, with two collective consultations
having taken place at the beginning and end of the year. Additionally, there have been commercial
pressures in the business as our UK Home segment has faced a challenging market. eNPS continued to
decrease through the year, as the business adapted to the challenges it faced. A process of organisational
design, to align working practices in value streams, resulted in a number of redundancies. As we
continue to work to transform the business, through our Powering Up strategy, the Board and the People
team will focus on how we rebuild our culture, which will be key to the long‑term success of the business,
and we will ensure that we continue to dedicate Board time to it.
Whistleblowing
The Board and Leadership Team are committed to conducting Pod Point’s business with honesty
and integrity and expect everyone involved with the Company to maintain these high standards.
Consequently, Pod Point’s whistleblowing policy sets an expectation that employees should raise
concerns in confidence either through their line manager or the People Operations team or, if they wish,
anonymously through our appointed third party. The Board (via the Audit & Risk Committee) receives
regular reports regarding any issues raised via the mechanism and ensures that arrangements are
made for the proportionate and independent investigation of any matters required, including any
follow-up action.
During the year, no whistleblowing reports were made.
Conflicts of interests
Directors are periodically reminded of their duties under sections 175, 177 and 182 of the Companies Act
2006, which relate to the disclosure of any conflicts of interest prior to any matter that may be discussed
by the Board. They are also required to provide an annual declaration of interests. As part of the process
to manage conflicts of interest, Directors also notify the Board of any new board or other appointments
they are about to take on. In addition, EDF has entered into an agreement with the Company (the
‘Relationship Agreement’) to ensure that relationships between it and the Company are conducted
at arm’s length and on normal commercial terms. Rob Guyler is appointed to the Board by EDF
pursuant to the Relationship Agreement. As previously announced, Philippe Commaret stepped down
as a Director with effect from 10th January 2025. EDF does not currently intend to nominate another
Director in place of Philippe, although it remains able to do so under the terms of the Relationship
Agreement. The Relationship Agreement complies with the independence provisions set out in Listing
Rule 6.2.3R for controlled companies.
During 2024, the Company has complied with the provisions of the Relationship Agreement and as
far as the Company is aware, EDF, and its associates, have also complied with its provisions.
Workforce policies and practices
The Board is responsible for ensuring workforce policies and practices are consistent with the
Company’s values and support its long‑term sustainable success. Pod Point has established a number
of policies and procedures, which set out the values of the Company and the behaviours expected
of colleagues. The Board is responsible for approving (including any changes to) the Group’s major
policies, including those relating to the conduct of business, the workforce, environmental matters,
health and safety, data protection, security, insurance, risk management and treasury. These will
continue to be reviewed periodically.
Governance
Financials
99
Pod Point
Annual Report and Accounts 2024
Strategic Report
Board leadership and purpose
continued
Stakeholder engagement
A full analysis of the Company’s stakeholder groups and how it has engaged with each can in our
Section 172 statement on pages 66 to 71.
The Company seeks to deliver value for all stakeholders. The Board, directly or through senior
management, undertakes regular engagement to understand stakeholder needs and interests,
which inform its decision-making.
Workforce engagement
Pod Point’s People Operations team engages with employees through a wide range of channels
including anonymous workforce surveys and regular scheduled and ad hoc all‑hands meetings
where people can interact with and ask questions of the Executive Directors and senior management.
Karen Myers is the Non‑Executive Director responsible for workforce engagement and has worked with
the People Operations team on a programme for Board engagement with the workforce and has
regular meetings with the CEO and CPO to discuss engagement feedback and actions resulting from
monthly engagement temperature checks. A number of engagement activities were undertaken
during 2024, including:
Attendance at two all‑hands team meetings, one of which was on the day of the announcement
of Melanie Lane’s appointment, at which she introduced herself as the incoming CEO, providing
an opportunity for questions about the appointment and next steps for the business
Two meetings with the Head of Health and Safety, to discuss the Health and Safety Policy and
culture of the Company in respect of health and safety
Karen attended a team meeting with the Leadership Team and Heads of Department to provide an
overview of the Board’s roles and responsibilities, providing insight into the purpose of a Board and
how it operates. An overview was given of the role of each committee and the types of decisions
taken, including the Remuneration Committee and its approach to Executive remuneration,
explaining how it aligns with wider Company pay policy. Employees were asked if they had any
questions in respect of the work of the Remuneration Committee or Executive pay
A session was held in the Pod Point lab with the Training Manager and Operations colleagues to
enable the Board to understand our product and the installation and maintenance processes
Key themes from employee engagement:
Feelings of uncertainty among employees, resulting from substantial change in the business during
the course of the year
Poor engagement scores and its effect on the culture as our people adapt to change
Positive health and safety culture
Improvement in leadership visibility
Leadership are receptive to feedback, and improvements in transparency, communication and
support during the second collective consultation process, were noted
Shareholder engagement
The Board engage an Investor Relations specialist who assists and advises the Board in respect of
shareholder engagement. A programme of formal engagement with shareholders took place following
the appointment of Melanie Lane as CEO, enabling our larger shareholders to meet her to discuss the
business. Regular feedback is provided ensuring the Board remains cognisant of shareholder concerns
and views, in order to incorporate them into Board decision-making.
The Company’s joint brokers and financial PR agents have also provided feedback to the Board
throughout 2024 in respect of shareholder matters. The Chair and Senior Independent Director are also
in dialogue as necessary with the major shareholder, primarily via EDF’s appointed Directors. Following
the appointment of Melanie Lane as CEO and the stepping down of David Wolffe as CFO, the Chair
offered meetings to major shareholders to discuss the changes. The Chair of the Remuneration
Committee wrote to major shareholders to outline key remuneration decisions in the context of
the Powering Up strategy and offered an opportunity for a discussion.
The Executive Directors are in regular contact with the largest investors and met with many of them
during the year and at the Energy Flex Capital Markets event.
The Company maintains an investor website (investors.pod‑point.com), which contains key
information including:
published financial results
key reports and documents
a financial calendar
details regarding the Company’s corporate governance arrangements
leadership profiles
share price details
regulatory news service announcements
Further details on engagement with our shareholders can be found in our
Section 172 statement on page 71.
Investors are encouraged to email queries to the Company’s investor
relations specialist at investor.relations@pod-point.com. The Chair and
Senior Independent Director, who is also Chair of the Remuneration
Committee, are available to meet with shareholders to discuss any
matters that they may wish to raise concerning the governance of
the Company, as is the Chair of the Audit & Risk Committee.
Governance
Financials
100
Pod Point
Annual Report and Accounts 2024
Strategic Report
Operation of the Board
Details of the Directors, the positions they hold, and the committees of which they are members are
shown on pages 90 and 92.
Andy Palmer was appointed as Chair following the 2024 AGM and was independent at the time of his
appointment. Melanie Lane is the CEO and, therefore, the roles of Chair and CEO are held by different
people. Karen Myers is Senior Independent Director. The Nomination Committee undertakes an annual
review and assessment of the independence of the Non‑Executive Directors. The Board has approved
a written statement of responsibilities of the Chair, CEO and Senior Independent Director. At the date
of this report, the Board consists of five independent Non‑Executive Directors, two Executive Directors,
one Non‑Executive Director appointed by EDF (non‑independent), as well as the Chair.
Andy Palmer stepped down as CEO on appointment of Melanie Lane on 1st May 2024 and became Chair
at the conclusion of the AGM on 5th June 2024, when Gareth Davis stepped down as Chair and became
an independent Non‑Executive Director. The Board is mindful of the Corporate Governance Code
provision that a CEO should only exceptionally become Chair but is satisfied that Andy’s appointment
is appropriate and that he can be considered independent on appointment. Having served on the
Board of Pod Point as Senior Independent Director since IPO, Andy acted as interim CEO for a period
of ten months, while a permanent CEO was recruited, during which time he received a salary as CEO,
but was not paid any performance‑related remuneration, having waived his 2023 bonus entitlement.
His appointment as Chair had the full support of the Board and its majority shareholder.
Additionally, the Board is satisfied that Gareth is an independent Non‑Executive Director on the basis
that he was independent on appointment as Chair in 2021 and does not meet any of the factors in
Provision 10 of the Corporate Governance Code that would prevent him being independent. The
Company will count his tenure as Chair in assessing the period for which he has served on the Board.
In addition to the six scheduled meetings of the full Board during 2024, the Board held a further six
meetings and maintained regular contact between meetings. The Chair met with the Non‑Executive
Directors without the Executive Directors on four occasions during the year. The Senior Independent
Director scheduled separate meetings with the Non‑Executive Directors during November, without
the Chair present, to evaluate the performance of the Chair.
If necessary, there is an agreed procedure for Directors to take independent professional advice at the
Group’s expense. This is in addition to the access which every Director has to the Company Secretary,
who is charged by the Board with ensuring that Board procedures are followed and that there are
good information flows within the Board and its committees, and between senior management and
Non‑Executive Directors.
Division of responsibilities
Chair of the Board
Responsible for leadership of the Board and overall effectiveness
Facilitates effective Board decision‑making and governance by ensuring effective information
flows and sufficient time for agenda item discussion
Facilitates constructive Board relations and discussions
Oversees Director induction and training
Oversees Board and committee performance evaluation process
Oversees succession planning process as Chair of Nomination Committee
Oversees engagement with key stakeholders, including shareholders
Chief Executive Officer
Manages the Group on a day‑to‑day basis with support of the Leadership Team
Develops and implements Group strategy, plans and commercial objectives
Manages and mitigates Group principal and emerging risks
Oversees development needs for Executive Directors and senior management
Oversees succession planning for key personnel
Senior Independent Director
Provides a sounding board for the Chair of the Board
Leads the review of the performance of the Chair of the Board
Acts as sounding board for shareholder queries where inappropriate to raise with the Chair
of the Board or Executive Directors
Chairs the Nomination Committee in instances where succession plans for the Chair of the
Board are considered
Governance
Financials
101
Pod Point
Annual Report and Accounts 2024
Strategic Report
Division of responsibilities
continued
Non-Executive Directors
Monitor and oversee Group performance against objectives
Challenge and support the Executive Directors
Bring external perspective, independent judgement and objectivity to decision‑making
and discussions
Approve and oversee strategic direction
Serve on committees
Company Secretary
Supports the Board to ensure efficient and effective functioning
Available to Directors for advice
Advises the Board on governance matters
Supports the Directors in receiving information in a timely manner
Board evaluation
The Board is aware of the need to continually monitor and improve performance and recognises that
this can be achieved through annual evaluation, which provides a valuable feedback mechanism for
improving the Board’s effectiveness. The Board undertook a Board evaluation exercise during the year,
facilitated by the Company Secretary, and considered its progress against the improvements identified
in the 2023 Board evaluation action plan. Directors were asked to complete confidential questionnaires
for the 2024 evaluation, which considered different aspects of the work of the Board and its committees,
focusing on the principles of corporate governance. The results were discussed by the Board and each
committee, and an action plan developed to address areas identified for improvement.
In addition, the skills matrix of each of the Directors was reviewed and the skills and experience mix
discussed in relation to performance and composition of the Board. A summary of our Board’s skills
and experience can be found on page 93.
During the year, the Board received training from the Company’s lawyers on governance, strategy,
regulation and litigation in respect of ESG related matters and from EDF in relation to the UK energy
market and the growth of flexibility services. Both of these subjects had been identified as training
requirements during the 2023 review of the skills matrix. In addition, the Board also received a refresher
on listed company continuing obligations, directors’ responsibilities and the Market Abuse Regulation,
provided by the Company’s brokers.
The Board agreed that the evaluation process demonstrated that progress had been made since the
2023 evaluation and the performance of the Directors, the Board and the committees was effective
overall, but the Board will continue to focus on the improvements identified in the 2023 and 2024
actions plans to ensure that it continually improves.
The findings have been grouped in five themes: Board business and reports, stakeholders, ESG,
discussion and communication, and succession, and are set out on page 102.
Governance
Financials
102
Pod Point
Annual Report and Accounts 2024
Strategic Report
Division of responsibilities
continued
Board evaluation findings and action
Board business and reports
2023 evaluation findings
Action taken in 2024
2024 evaluation findings
Actions for 2025
Following a challenging
year taking significant
Board time, increased
agenda time to be spent
on commercial and
strategic matters
Development and
monitoring of clear
operational KPIs following
the launch of the Powering
Up strategy
The annual Board
schedule was updated to
ensure a good balance
between commercial and
strategic matters,
stakeholders and
governance. 2024 was
another busy year,
resulting in six additional
Board meetings
The scorecard within the
monthly financial pack,
providing key metrics, was
developed further during
the year by the CFO and
the Finance team
Improve Board monitoring
of the execution of the
strategy
Provide more options
for rearranged or short
notice meetings, to enable
wider attendance
CEO and Interim CFO to
create a means by which
the Board can more easily
monitor the execution
of Powering Up
Chairs and Company
Secretary to look at wider
availability for rearranged
or short notice meetings
and Directors to provide
prompt responses to
requests for availability
Stakeholders
Deeper dive required
into people themes and
culture, with other Board
members more involved
in workforce
engagement
Board to have increased
contact with employees
Continue to improve
shareholder engagement
and engagement with
other stakeholder groups
Two cultural updates
with the CPO took place in
January and September,
as well as regular updates
in employee and
engagement matters
Independent Non-
Executive Directors
attended a session with
the Operations team
learning about our
product and the
installation journey
Following the move to the
new office in early 2024,
all in-person Board
meetings were held in
the office providing
greater opportunities
for interaction with a
wider audience
Increased discussion on
investor relations matters
with Melanie Lane having
met numerous existing
and potential
shareholders.
Reporting of stakeholder
engagement at the
November Board meeting
Continue to focus on
culture in light of the
organisational design
work and the
transitioning of working
practices to value
streams
The Board to gain a
deeper understanding
of the customer agenda
and insight into the
customer experience
Improve investor
relations reporting to the
Board to reflect
shareholder sentiment
and share price
Two culture updates from
the CPO are scheduled
for the January and
September 2025 Board
meetings
Good insight into the
customer agenda
was provided at the
November 2024 Board
meeting, which should be
built upon during 2025
and expanded to allow
the Board to better
understand the customer
experience
Interim CFO to work with
investor relations
Consultant to improve
investor relations
reporting to meet Board
expectations
ESG
2023 evaluation findings
Action taken in 2024
2024 evaluation findings
Actions for 2025
Ensure that climate-
related risks and
opportunities are
discussed annually
at the Board
Improved sharing of
ESG priorities and metrics
with the Board
A Board review of
climate-rated risks and
opportunities took place
in January 2024
A sustainability update
was provided to the Board
in June 2024
Improved reporting of
ESG metrics was
developed for the ESG
Committee, which is also
shared with the Board
Continue Board
engagement in ESG to
ensure that there is
sufficient understanding
at Board level, beyond
the ESG Committee
An annual Board review
of climate-rated risks
and opportunities
will take place
A sustainability update
will be provided to the
Board during 2025
Discussion and communication
Increased Non‑Executive
Director only time and
greater interaction
between Non‑Executive
Directors and Executive
Directors
Increased cyber security
awareness and discussion
outside of the Technology
Sub-Committee, which
reports to the Audit & Risk
Committee
Private Non‑Executive
Director only sessions
have been held four times
during the year
Board only dinners were
held twice during the year
and a small drinks event
with employees was held
following the Strategy
Day
A cyber security update
was provided to the Board
at its meeting in November
2024, and will be provided
annually, with updates
provided to the Technology
Committee at every
meeting
No findings were recorded
in respect of this area
No action required
Succession
Redevelopment of
Executive Director and
senior management
succession plans, given
the changes during 2023
Board succession was
discussed by the
Nomination Committee
at a number of meetings
in the context of the
appointment of a new
CEO and Interim CFO
during the year
Senior management
succession was discussed
with the transition to a
new Leadership Team
The size of the Board
should be considered
in light of the size of
the business
Future succession should
be a priority following
the appointment of new
Executive Directors and
Leadership Team
Nomination Committee
to continue to review
the size and composition
of the Board to ensure
that it is appropriate to
the size of the business
and to discuss Board
succession
Management to present
succession plans to
the Nomination
Committee for the
new Leadership Team
Governance
Financials
103
Pod Point
Annual Report and Accounts 2024
Strategic Report
Nomination Committee Report
Dr Andy Palmer
Chair of the
Nomination
Committee
I am pleased to present our Nomination Committee Report,
which explains the committee’s focus and activities during the
year. The committee seeks to ensure that the size, composition
and structure of the Board is appropriate for the delivery of the
Group’s strategic objectives and for our culture and values.
During the first months of the year, we concluded the search
for a permanent CEO with a recommendation to the Board
for the appointment of Melanie Lane. Our objective had been
to appoint someone capable of leading the business through
transformational change, in the implementation of our
Powering Up strategy, with the ability to build a strong cohesive
management team and rebuild Pod Point’s culture. We were
delighted to complete the process with the announcement of
Melanie Lane being appointed as CEO with effect from 1st May
2024. During the second half of the year our focus was the search
for an interim CFO, and we were pleased to recommend to the
Board the appointment of Mike Killick, who has strong experience
in strategic financial planning. As announced on 9th May 2025,
Mike is on a leave of absence due to ill-health and has stepped
down from the Board during this period of absence, with his duties
being covered by Michael Jay, Deputy CFO.
Andy Palmer
Chair of the Nomination Committee
Board appointments
The dates of appointment of the Directors and a brief description of their skills and
experience can be found on pages 90 to 92.
With effect from 1st May 2024, Melanie Lane was appointed as CEO, and Andy Palmer,
who had agreed to act as interim CEO following the departure of Erik Fairbairn, the
Company’s founder, in July 2023, stepped down as CEO. As reported in the 2023
Annual Report, Korn Ferry, which does not have any other association with the
Company or individual Directors, undertook the CEO search. A comprehensive role
specification and skills criteria were provided for the search, and Korn Ferry were
challenged to ensure that the long list of candidates was diverse. As a result, a number
of women and people from diverse backgrounds were long listed. The selection
process comprised six stages, involving all members of the Nomination Committee
at various times, the interim CEO and other members of senior management,
to ensure a good cultural fit. The process concluded in February 2024 with the
announcement of Melanie Lane’s appointment.
Following Gareth Davis’ decision to step down as Chair, in order to optimise the
composition of the Board, Andy Palmer, one of the automotive industry’s most
experienced executives, whose previous roles include Chief Operating Officer of
Nissan and CEO of Aston Martin Lagonda, was appointed Chair with effect from
conclusion of the AGM on 5th June 2024. As reported in the 2023 Annual Report,
the Nomination Committee discussed a selection process, but determined that in
light of Andy’s exceptional knowledge and experience of the automotive industry,
EV charging and the Pod Point business, he was the right candidate for the role
and able to provide support to the new CEO and stability to the business following
a period of significant change. Accordingly, it was determined that it was not in
the best interests of the business, or its stakeholders to embark on an external
selection process, which could be time consuming and costly.
During the year, David Wolffe stepped down as CFO and was succeeded by Mike
Killick as Interim CFO. Savannah Group, which does not have any other association
with the Company or individual Directors, undertook the interim CFO search. A
comprehensive role specification and skills criteria were provided for the search,
and Savannah Group were challenged to ensure that candidates were diverse.
The selection process comprised a number of stages, involving some members
of the Nomination Committee.
As previously announced, Philippe Commaret stepped down as an EDF nominated
Non‑Executive Director with effect from 10th January 2025 and Norma Dove‑Edwin
and Erika Schraner, independent Non‑Executive Directors, will not seek re‑election
at the 2025 AGM. The Board decided that appointment of replacement independent
Non‑Executive Directors would not be necessary given the size and experience of
the Board relative to the size and complexity of the business.
Committee members
Dr Andy Palmer (Chair of the Committee)
Dr Margaret Amos
Norma Dove-Edwin
Rob Guyler
Karen Myers
Dr Erika Schraner
Gareth Davis
Summary of key roles and responsibilities
Monitor and assess the structure, size
and composition of the Board, and
monitor the balance of skills, knowledge,
experience and diversity on the Board
and in senior management
Conduct regular and proactive succession
planning
Lead the process for Board appointments
Make recommendations regarding annual
re‑election of Directors at the AGM
Make recommendations regarding Board
roles and committee memberships
Approve Directors’ external commitments
Key activities during the year
Appointment of permanent CEO
Appointment of Interim CFO
Internal Board evaluation and Board
skills self-assessment
Priorities for 2025
Development of succession plans in
respect of the new Leadership Team
Continuing review and development
of Board and committee membership
and succession
Composition, succession and evaluation
4
Committee meetings
in the year
82
%
Meeting
attendance
Governance
Financials
104
Pod Point
Annual Report and Accounts 2024
Strategic Report
Succession plans
During the year a new Leadership Team was appointed by Melanie Lane, with an update on the
transition to the new team discussed by the Nomination Committee. With the new team in place,
succession planning will be a focus in 2025, to ensure that the right skills and experience remain
in place to lead the transformation of the business through our Powering Up strategy.
Board succession was discussed by the committee during the year, and it was agreed that there
is sufficient flexibility in the numbers of the Board to allow for an orderly succession. However, Board
succession will continue to be considered by the committee.
Board Diversity Policy
The Board has approved the Board Diversity Policy (the ‘Policy’), which sets out the approach to diversity
on the Board of Directors of the Company. The Policy is consistent with the policy that applies to the Pod
Point workforce, which is discussed in the Strategic Report on page 58. Further information
on the diversity of the Pod Point workforce is set out on pages 58 and 59 of the Strategic Report.
Scope of application
This Policy applies to the Board only. It does not apply to employees of the Company and its
subsidiaries.
Policy statement
The Board endorses the benefits of representation of a diversity of backgrounds, including in relation
to age, gender, ethnicity and educational or professional background, and is committed to ensuring
that the Board benefits from a wide range of skills, knowledge, experience, backgrounds and
perspectives.
All appointments will be made on merit against objective criteria within the context of the required
balance of skills and background that the Board requires to function effectively.
Objectives
To agree measurable objectives for achieving gender, ethnic and cultural diversity on the Board.
To ensure that all searches conducted in relation to Board appointments, whether by the Company
or external search firms, identify and present an appropriately diverse range of candidates for the
relevant vacancy.
Monitoring and reporting
Every year, we will present the following matters in our committee report:
a summary of this Policy and progress made against its objectives
the process used in relation to Board appointments
our approach to succession planning and the development of a diverse pipeline of candidates
how diversity helps the Company meet its strategic objectives
other matters as required by the UK Corporate Governance Code and other regulatory and
statutory requirements
Review
We will review the Policy and its effectiveness annually and recommend any changes for Board
approval. A copy of this Policy will be maintained on the Company’s investor website. If necessary,
this Policy will be reviewed on an ad hoc basis in consideration of any regulatory or governance
developments in relation to Board diversity.
Progress during 2024
The Board believes an inclusive and diverse membership results in optimal decision-making and
assists in the development and execution of a strategy which promotes the success of the Company in
line with its overall cultural expectations and for the benefit of its stakeholders. At 31st December 2024,
the Board met the diversity targets set out in the Listing Rules with over 40% of the Board being women
and one Board member being from a minority ethnic background. Two of the senior positions on the
Board, the CEO and SID, are held by women.
The following tables set out the information Pod Point is required to disclose under UK LR 6.6.6R(10)
and is expressed as at 31st December 2024.
Gender identity or sex
1
Number of
Board members
Percentage of
the Board
Number of senior
positions on the
Board (CEO, CFO,
Chair and SID)
Number in
Executive
Management
1
Percentage of
Executive
Management
1
Men
4
44%
2
4
66%
Women
5
56%
2
2
33%
Not specified /
prefer not to say
Ethnic background
Number of
Board members
Percentage of
the Board
Number of senior
positions on the
Board (CEO, CFO,
Chair and SID)
Number in
Executive
Management
1
Percentage of
Executive
Management
1
White British or other White
(including minority‑white
groups)
8
89%
4
6
100%
Mixed/Multiple Ethnic Groups
Asian/Asian British
Black/African/Caribbean/
Black British
1
11%
Other ethnic group
Not specified/
prefer not to say
1
For the purposes of this disclosure Executive Management means the Leadership Team
Composition, succession and evaluation
continued
Nomination Committee Report
continued
Governance
Financials
105
Pod Point
Annual Report and Accounts 2024
Strategic Report
Induction and development
On appointment, Directors are provided with opportunities to be briefed on Pod Point’s operations,
including opportunities for briefings with each member of the Leadership Team. In addition, the
Company’s legal advisors provide briefings for the Directors on their legal duties and responsibilities
as Directors of a Main Market Listed Company. On a continuing basis, the Company Secretary
will also supply regular updates to the Directors on relevant legal and corporate governance
developments. In addition, Directors are able to meet with management whenever they wish.
The Nomination Committee is confident that each of the Board members has the knowledge, ability
and experience to perform the functions required of a Director of a listed company.
Reappointment of Directors
All of the Directors stood for election in accordance with the provision of the articles of association of
the Company at the 2024 AGM and will be subject to annual re‑election in future years, in compliance
with the Code.
The Nomination Committee reviewed the contributions and experience provided by each of the
Directors and continues to be satisfied that the contributions made by the Directors who will offer
themselves for re‑election at the 2025 AGM will continue to benefit the Board. Shareholders will
therefore be invited to support their re-election.
Details of the Directors are shown on pages 90 to 92. Further details in respect of the contribution each
Director makes to the long‑term sustainable success of the Company is set out in the Notice
of AGM.
External Directorships and Directors’ time commitments
The time commitment required of Non‑Executive Directors is approximately 35 days a year and
considerably more for the Chair. During the year, significant additional time has been required
of the Board, particularly the Chair, Senior Independent Director and Chair of the Audit & Risk
Committee, due to the events that have taken place and challenges faced, as discussed elsewhere
in the Annual Report.
The service contracts of Non‑Executive Directors do not permit them to accept other board
appointments without consent from the Board. The Chair will consider any potential conflicts of interest
with the Group or potential constraints on time required to fulfil the commitment to the Company.
During the year, Margaret Amos was permitted to accept another board position. The Board is satisfied
that the other commitments of Board members do not detract from the extent or the quality of the
time which they are able to devote to the Group.
The Board believes, in principle, in the benefit of Executive Directors accepting non‑executive
directorships of other companies to widen their skills and knowledge for the benefit of the Company.
All such appointments require the prior approval of the Board, and the number of public company
appointments is limited to one. Melanie Lane does not hold any such appointments.
Effectiveness of the Committee
As noted above, an internal evaluation was undertaken in relation to the Board and its committees.
The Nomination Committee discussed the elements of the evaluation relating specifically to its
effectiveness and overall was satisfied that the committee works effectively. A focus on succession
planning was highlighted as an action for the Nomination Committee.
Andy Palmer
Chair of the Nomination Committee
11th June 2025
Composition, succession and evaluation
continued
Nomination Committee Report
continued
Governance
Financials
106
Pod Point
Annual Report and Accounts 2024
Strategic Report
Audit & Risk Committee Report
Dr Margaret Amos
Chair of the
Audit & Risk
Committee
I am pleased to introduce
the report of the Audit & Risk
Committee for 2024, which
explains the work of the
committee. The committee
fulfils an important oversight
role, monitoring the integrity of
the Group’s financial reporting,
risk management and internal
control frameworks.
Audit, risk and internal control
Committee members
Dr Margaret Amos (Chair of the Committee)
Norma Dove-Edwin
Karen Myers
Dr Erika Schraner
For as long as EDF’s shareholding is equal
to or exceeds 10%, it is entitled to appoint
a representative (whose identity must be
approved in advance by the Board) as an
observer to the committee.
Summary of key roles and responsibilities
Monitor the integrity of the Group’s
financial statements and other formal
announcements relating to financial
performance
Advise on whether the Annual Report
and accounts is fair, balanced and
understandable
Review and agree the most significant
management accounting estimates and
judgements which impact the financial
statements
Oversee the internal audit function
Oversee the relationship with the external
auditor and scope of the external audit,
including monitoring their independence
Monitor and review the adequacy and
effectiveness of internal control and risk
management systems
Review mechanisms for whistleblowing
and prevention and detection of fraud
and bribery and other compliance matters
Engage with shareholders on significant
matters related to the committee’s
responsibilities
Key activities during the year
Reviewed the full and half year results
announcements, the Annual Report and
the viability and going concern statements
before recommending them to the Board
for approval
Transition to the Interim CFO
Received internal audit reports on various
areas of the business from our internal
auditor, Grant Thornton, and agreed
improvement actions
Reviewed the system of internal controls
Oversaw the risk management framework
and approved the principal risks for
recommendation to the Board
Oversaw the implementation of the Group's
new ERP system
Reviewed progress to improve the
effectiveness of our compliance processes
Reviewed the Group’s insurance
arrangements
Reviewed the committee terms of reference
and policies as part of our regular annual
agenda
Priorities for 2025
Implementation of the new requirements in
respect of audit committees in the new UK
Corporate Governance Code
Continue to develop and enhance our
internal controls framework
A key focus for the committee this year has
been the development and maturity of the
Group’s control environment. At each meeting
we were provided with updates from the
Finance team in relation to our internal controls
enhancement programme, which continues to
progress. Additionally, we have challenged the
business to improve the level of controls we
have over our non‑financial information. Both of
these activities will continue throughout 2025.
During the year, Grant Thornton, our internal
auditor, undertook an ESG data governance
review, auditing the processes and controls
around ESG reporting. As a consequence, a
number of control procedures have been
implemented in the review and validation of our
GHG and other ESG data. The work we have
undertaken this year provides a foundation in
respect of Provision 29 of the UK Corporate
Governance Code, in respect of internal control.
I’d like to thank my colleagues on the committee
for their contribution during the year and
everyone involved in Pod Point’s financial
reporting, risk, controls and interactions with
both internal and external audit for their hard
work during the year and through the year end
process. I will be available at the AGM to answer
any questions shareholders may have about
the work of the committee.
Margaret Amos
Chair of the Audit & Risk Committee
4
Committee meetings
in the year
94
%
Meeting
attendance
Governance
Financials
107
Pod Point
Annual Report and Accounts 2024
Strategic Report
Membership, independence and experience
Committee members have been appointed to provide a wide range of financial and commercial
expertise as set out in their biographies on pages 90 to 92. Margaret Amos is a Fellow of the Chartered
Institute of Management Accountants and having undertaken a number of finance roles is deemed by
the Board to have recent and relevant financial experience. The committee acts independently of
management and the Board is satisfied that its members have the appropriate skills, experience,
knowledge, qualifications and competence relevant to Pod Point’s business.
External audit
The Audit & Risk Committee oversees the Company’s relationship with, and the performance of,
the external auditor. This includes responsibility for monitoring its independence, objectivity and
compliance with ethical and regulatory requirements, and for approving the nature of non‑audit
services, which the external auditor may or may not be allowed to provide to the Company.
The committee places great importance on the quality, effectiveness and independence of
the external audit process.
Auditor appointment, rotation and reappointment
Following a competitive tender process in 2023, KPMG was appointed as the Company’s external
auditor at the AGM on 5th June 2024.
KPMG has indicated its willingness to continue in office. The Audit Committee recommended to the
Board that KPMG be reappointed, and resolutions are to be proposed at the 2025 AGM for the
reappointment of KPMG as auditor of the Group, and to authorise the Board to fix their remuneration.
The remuneration of the auditors for the FY2024 is disclosed in note 5 to the financial statements.
The Company’s policy is for no external auditor to stay in post for longer than 20 years and for tenders
to be undertaken at least every ten years, in accordance with the provisions of the UK Statutory
Auditors Regulations 2017. Accordingly, the next audit tender will take place no later than 2033.
Assessment of effectiveness of the external auditor
As a committee, we assessed the quality of the audit undertaken by KPMG following completion of
the audit process for FY2023. An assessment was undertaken which assessed the areas of planning,
execution, completion, professional scepticism and challenge, including audit differences arising. This
considered contributions and feedback from Pod Point management, the Audit Committee and KPMG.
From a questionnaire used to assist the assessment, the majority of scores were graded above four out
of five or higher.
Overall, the committee was satisfied that the audit was conducted effectively and was of good quality.
The committee was also satisfied with KPMG’s level of competence and professional scepticism in
challenging Pod Point’s policies and assumptions, particularly related to the financial forecasts used for
the impairment assessment and revenue recognition for managed install. It was agreed that there were
learnings to be taken into the 2024 audit process, with the feedback having been discussed with KPMG.
The committee meets privately with the lead external audit partner, and any other audit staff in
attendance at committee meetings as part of the assessment process. It also reviewed and approved
the year‑end audit strategy for FY2024, including scope, level of fees and risks, and challenged KPMG
on their approach to level of capitalisation of internally generated intangibles and separate
presentation of material items in the income statement.
Independence and objectivity
The committee annually reviews the external auditor’s independence and objectivity by way of
(i) assurances provided by the external auditor regarding the safeguards in place to maintain
independence; and (ii) oversight of total non‑audit service fees. The committee undertook a review
of the independence and objectivity of KPMG as part of its annual review process at its meeting in
November 2024.
Non-audit services and fees
During the year, the committee reviewed and approved the Company’s non‑audit services policy,
which sets out the list of services and work that the external auditor is prohibited from undertaking
for the Company. The policy also includes a requirement for the Chair of the Audit & Risk Committee
to approve all non‑prohibited services up to £25,000 in value, and for the Audit & Risk Committee to
approve all non‑prohibited services over £25,000 in value.
During 2024, KPMG did not undertake any non‑audit services except for review of the Group's interim
results.
Financial Reporting Council Review
During the year, the Company received a letter from the FRC requesting background information in
respect of impairment testing of goodwill and other intangible assets, impairment testing of parent
company investments in subsidiary undertakings and recoverability of intercompany debtors in parent
accounts. The review conducted by the FRC was based solely on the Group’s 2023 published report and
accounts and does not provide any assurance that the report and accounts are correct in all material
respects. The FRC’s role is to consider compliance with reporting requirements and not to verify the
information provided.
The committee oversaw management’s process of drafting a response to these enquiries and ensured
that the draft responses were shared appropriately with the Group’s auditor. Responses were provided
in a timely manner including a commitment to enhanced disclosures in some areas, which have been
reflected in the 2024 accounts, and the enquiries were resolved satisfactorily.
Financial reporting
During the year, the committee and the Board monitor the integrity of any externally published
announcements relating to the Group’s financial performance. Reports are requested from
management on particular matters, especially where a significant element of judgement is required.
Additionally, the Chair of the committee has regular contact with the audit partner without the
presence of the Executive Directors.
An important responsibility of the committee is to review and agree the most significant management
accounting estimates and judgements which impact the financial statements. The key areas of
judgement in the year are set out on page 108. After reviewing reports on the significant estimates and
areas of judgement and after discussion with KPMG, the committee agreed that the judgements made
were appropriate and correctly reflected and presented in the Annual Report.
Audit, risk and internal control
continued
Audit & Risk Committee Report
continued
Governance
Financials
108
Pod Point
Annual Report and Accounts 2024
Strategic Report
Significant issues and other accounting judgements
Area
Why it is significant
Audit & Risk Committee action
Going concern
Given trading losses and cash outflow in FY2024,
as well as the Group’s liquidity position, the
Directors anticipate that further funding will
be required in the going concern assessment
period and are in active discussions in this respect.
As of the date of this report, this funding has not
yet been agreed. In addition, there may be a
restructuring of the Group on a potential change of
control. Therefore, a material uncertainty in
respect of going concern has been disclosed
The committee has reviewed management’s
forecasts as to cash need over the assessment
period and has had regard to the status of
further funding. Given there is a reasonable
expectation this will be successfully concluded,
the committee is comfortable that a going
concern preparation with material uncertainty
wording is appropriate
Impairment of
intangible assets and
of parent company
investments and
intercompany
receivables
The current economic climate, and delays in
EV growth, have impacted on the results of
the business and market capitalisation. An
impairment charge was made in FY2023 results.
Accordingly, the carrying value of goodwill
and other intangible assets has been classified as
a significant estimate for the year
The committee challenged management to
demonstrate that appropriately risk‑adjusted
forecast assumptions were used for the
impairment assessment to represent a
balanced view of trading performance,
particularly in respect of the Energy Flex and
International CGUs in making the assessment
at the parent company level
The committee considered whether the
impairment charge of £44.4 million made over
intangibles relating to the UK Home, UK
Commercial and UK Distribution CGUs,
appropriately reflect the Group's performance
and the current economic climate, and also
was appropriate in the context of the value of
the offer received for the Group's shares from
EDF in April 2025, and concluded that this was
the case.
The committee considered management's
assessment of the carrying value of the parent
company cost of investment and of the
expected credit loss provision required over
intercompany receivables in the parent
company. The committee were satisfied that
impairment charges taken reflected
appropriately risk adjusted views of the
recoverabilty of these amounts
Recoverability of trade
receivables and
contract assets
During FY2024 we saw a significant increase in
the Group's aged trade receivables. This was a
result of deterioration in our collections
performance, due to resourcing issues and to a pull
of focus onto the ERP system during its
implementation
The committee challenged management on
the recoverability of trade receivables and
contract assets including to provide data on
ageing of balances and of amounts by
customer type. A provision of £4.5 million was
assessed as appropriate
The committee also recommended a
temporary expansion in collections resource
which has now been implemented
Capitalisation of
development costs
Given the overall value of spend on IT development
costs the capitalisation of internally generated
development costs continues to be a significant
accounting assessment
The committee reviewed capitalisation in light
of the significant development of new products
and services in FY2024 and concluded that the
treatment was appropriate
During the year, KPMG has demonstrated professional scepticism in challenging Pod Point’s policies
and assumptions including in the following areas:
Impairment of intangible assets:
KPMG challenged management to demonstrate the validity of our
growth rate assumptions for each cash generating unit ("CGU") and the appropriateness the discount
rates used across CGUs and geographies. KPMG also challenged management as to how the
impairment assessment exercise at 31st December 2024 was informed by external sources of data and
the Group’s own historical experience.
KPMG challenged management as to the recoverable value of
intangible assets post impairment charges in the context of the value of the offer received for the
Group's shares from EDF in APril 2025.
Impairment of receivables:
KPMG challenged management to demonstrate the recoverability of
receivables in view of increase in aging profile and credit collection challenges during 2024. KPMG
made use of working capital specialists in their work.
Tritium provision:
During the year, Tritium DCFC Limited, the parent entity of a supplier of rapid
charging units to the Group, entered administration, but several months later was taken over by Exico.
Due to initial uncertainty, the Group recognised, at 30th June 2024, provisions for the carrying value of
Tritium stock on hand and expected future costs of maintenance and repair services under existing
warranty commitments, which the Group currently expects to have to fulfil.
A provision covering parts and labour was also recognised at 30th June 2024. Exico subsequently
indicated that they expect to fulfil Tritium’s warranty obligations with respect to replacement of faulty
parts, although not with respect to shipping and labour costs. Accordingly, in the second half of 2024,
the element of the provision relating to replacement parts was released. The net charge is visible in
these financial statements within exceptional items. KPMG has sought to understand and document
the fact pattern of the Tritium administration and challenged the assumptions made and process
of review applied to the provision.
Business model:
As part of their review of going concern and the viability assessment, and to help
better understand and challenge our strategy (including the launch of the Pod Drive proposition) KPMG
involved specialists with EV industry experience.
Going concern assessment period:
Management's going concern assessment has covered a period
greater than 12 months reflecting the period required to execute the Group's strategy and the Group's
reliance on continued growth in EV adoption. Given the liquidity position of the Group and the
requirement for further funding which is not yet agreed, together with a potential restructuring of the
Group on a potential change of control, a material uncertainty has been disclosed.
The committee and other Board members were consulted at various stages of the drafting of the
Annual Report, as well as having the opportunity to review the Annual Report as a whole. In forming
Audit, risk and internal control
continued
Audit & Risk Committee Report
continued
Governance
Financials
109
Pod Point
Annual Report and Accounts 2024
Strategic Report
its opinion and recommendation to the Board in respect of the above matters, the committee carried
out the following actions:
A qualitative review of disclosures and a review of internal consistency throughout the report
A review of all material matters, as reported elsewhere in this report
A review of the ESG and TCFD disclosures
A risk‑comparison review, which assessed the consistency of the presentation of risks, and significant
judgements throughout the main areas of risk disclosure
Ensuring the report accurately reflects:
the Company’s position and performance as described on pages 25 to 30
the Company’s business model, as described on pages 16 to 20
the Company’s strategy, as described on pages 21 to 24
Based on this work, together with the views expressed by the external auditor, the committee
recommended, and in turn the Board confirmed, that it could make the required statement that the
Annual Report is ‘fair, balanced and understandable’.
Risk management
The Board is responsible for ensuring that sound risk management is in place. The Executive Directors
and Leadership Team are responsible for designing the risk management policy and procedures, and
ensuring they are effective throughout the Group. More details can be found on risk management on
pages 73 to 84.
The committee’s discussions and oversight of the risk management process continued throughout the
year working closely with the General Counsel, who led risk management within the Leadership Team.
This enabled the committee to assess the quality of existing practices and processes used to identify,
assess and mitigate responses to risks and the committee is satisfied that the risk management
framework is fit for purpose.
The Technology Committee met three times during the year to review, in greater detail, progress on the
systems development, product development and cyber security in support of the oversight of
management’s IT strategy and cyber security plan.
Internal control
The Board is responsible for ensuring that internal control systems are in place and that the Executive
Directors and Leadership Team design and maintain effective internal control systems throughout
the Group. The internal control system is a framework to manage risks and monitor compliance with
procedures. It is designed to meet Pod Point’s particular needs and the risks to which it is exposed.
However, it can provide only reasonable, not absolute, assurance against material loss to the Group
or material misstatement in the financial statements.
The internal auditors provide information to the committee at each of its meetings to enable it to
review the adequacy and effectiveness of the Group’s internal control procedures, covering financial,
operational and compliance controls. The committee held a deep dive during the year into procedures
for preventing and detecting fraud and controls for preventing bribery and facilitation of tax evasion,
reviewed various policies including whistleblowing, IT and treasury and considered progress made in
respect of improvements to compliance controls. Additionally, the Technology Committee reviewed
cyber security at each meeting, ensuring oversight of the strengthening of cyber controls.
Having conducted an extensive review of the control framework in 2023, identifying key financial controls
and areas where enhancements are required, the committee has reviewed progress on an ongoing basis.
Further control improvements , especially in light of the need for the expanded bad debt provision, are
required and expected and will remain a focus of the committee in 2025.
During the year, the business implemented an ERP system in place of the existing accounting software,
providing some like‑for‑like replacement and new functionality. The ERP system does not itself
guarantee financial control improvements, however management have been able take advantage
of the significant upgrade in functionality to enhance the operation of controls. For example, as part
of the ERP we moved from a manual purchase order process to an order approval process with
workflow and approval limits built into the system and a three way match process.
During the year, the past due ageing of trade receivables increased, partly due to a temporary shift in
focus during the ERP implementation period. A provision of £5.3 million over receivables which have
been assessed as impaired at the reporting date has been recognised in the current year. Resourcing
and financial controls in the receivables area are currently under review.
As mentioned in my opening on page 106, we have challenged the business to continue to embed
non‑financial controls within the business. The process was commenced with the ESG data governance
audit, providing opportunities to enhance controls in this area, some of which have already been
implemented in readiness for the FY2024 reporting process. During the course of 2025, we will continue
to oversee the strengthening of compliance and non‑financial internal controls and the work on
material controls to support enhanced disclosures as set out in Provision 29 of the new UK Corporate
Governance Code.
Effectiveness of the Group’s system of internal controls and risk management
The committee has conducted a review of the effectiveness of the Group's system of internal controls,
reviewing and discussing a paper prepared by management, setting out the controls in place, any
failings during the year and action taken as a result. The committee has also monitored and reviewed
the effectiveness of the Group’s overall approach to risk management, including approval of the risk
management policy and a review of the risk management process.
Internal audit
The committee is responsible for reviewing and approving the role and mandate of the Company’s
internal audit function, and monitoring and reviewing the effectiveness of its work. Grant Thornton
completed five audit reviews in 2024: (i) health and safety compliance; (ii) supply chain and procurement;
(iii) data privacy and GDPR; (iv) ERP implementation; and (v) ESG data governance. Reports on each of
these audits were reviewed at committee meetings and feedback provided on the completion of actions
identified in the reports. Additionally, fieldwork was completed during the year in respect of ERP post
implementation review and payroll, and reports provided in early 2025.
During the year, the committee met with Grant Thornton without the presence of management, and
Grant Thornton confirmed that the businesses engagement with internal audit was good, and progress
Audit, risk and internal control
continued
Audit & Risk Committee Report
continued
Governance
Financials
110
Pod Point
Annual Report and Accounts 2024
Strategic Report
was being made on identified actions. At the committee meeting in November 2024, the Internal Audit
Plan for 2025 was approved. Grant Thornton has, at the committee’s request, assessed themselves
against the Internal Audit Code and provided areas where they feel they can improve. The Pod Point
team also assessed Grant Thornton’s effectiveness and quality through a questionnaire completed
by internal stakeholders, which assessed their performance as good overall with the area of project
planning identified for improvement. The results were presented to the committee, which agreed with
the assessment.
Whistleblowing
The Board has delegated oversight of the Group’s whistleblowing policy and procedures to the Audit &
Risk Committee. During 2023, Pod Point’s whistleblowing policy was reviewed and approved by the
committee. Management was requested to ensure that there is continued awareness of whistleblowing
procedures and to encourage reporting. Details of the current policy and procedures are set out on
page 98 of the Corporate Governance Report.
Incidents reported via the Company’s whistleblowing arrangements were scheduled to be discussed on
a quarterly basis at each of the committee’s scheduled meetings in 2024.
Effectiveness of the committee
As noted on page 101 an internal evaluation was undertaken in relation to the Board and its
committees. The Audit & Risk Committee discussed the elements of the evaluation relating specifically
to its effectiveness and overall were satisfied with the work of the committee during the year. Whilst no
actions were highlighted for the committee, consideration will be given to whether any development or
training is required for committee members.
The Audit & Risk Committee were in regular discussions with Management and KPMG with regards to
the status of the audit, and subsequent to the receipt of the non‑binding conditional proposal from EDF,
the publication of the audit was delayed and shares were suspended as of 1st May 2025 to ensure the
necessary quality standards of the audit.
Margaret Amos
Chair of the Audit and Risk Committee
11th June 2025
Audit, risk and internal control
continued
Audit & Risk Committee Report
continued
Governance
Financials
111
Pod Point
Annual Report and Accounts 2024
Strategic Report
Dr Margaret Amos
Chair of the ESG
Committee
ESG Committee Report
Committee members
Dr Margaret Amos (Chair of the Committee)
Karen Myers
Melanie Lane (from 25th July 2024)
Dr Andy Palmer (until 25th July 2024)
Summary of key roles and responsibilities
Overseeing the Company’s approach to
its ESG strategy and ensuring it aligns with
the overall strategic plan and promotes the
Company’s long‑term sustainable success
Development of ESG metrics and targets
to support improvements in the Company’s
ESG performance
Reviewing and advising on ESG and
TCFD disclosures
Approving policies relating to ESG matters
Working with the Board and other
committees to ensure good information
flows to support the Board’s responsibility
for ESG
Key activities during the year
Discussed the outputs from the climate-
related risks and opportunities workshop
Reviewed and approved the ESG and TCFD
disclosures for the 2023 Annual Report
Received updates on progress of core
sustainability activities agreed for 2024
Approved the Environmental and Modern
Slavery Policies
Monitored compliance with applicable
ESG and environmental regulations
Monitored metrics and targets and
approved core sustainability activities
for 2025
Monitored employee diversity data
and gender pay gap reporting
Reviewed ESG training rolled out across
the business
Reviewed workforce engagement
Monitored the development and
implementation of the Supply Chain
Sustainability Programme
Received updates on the certification
of our EMS to ISO 14001 standard
Priorities for 2025
Continued implementation of the Supply
Chain Sustainability Programme
Continuation of internal ESG engagement
events and training
LCAs for our main suppliers’ products
Update Environmental Policy
Monitoring key metrics and performance
against targets
I am pleased to introduce the ESG
Committee Report. The committee
was established in 2022 to assist
the Board in articulating and
developing an ESG strategy and
in reviewing the practices and
initiatives of the Company relating
to ESG matters, ensuring they
remain effective and up to date.
It plays an important part in the
Board’s role of monitoring the
effectiveness of the Company’s
sustainability activities.
There have been two key achievements
during the year. The development and first
stage implementation of the Supply Chain
Sustainability Programme, which will drive
higher standards of sustainable, ethical, and
responsible business practices across our supply
chain and certification of our EMS to ISO 14001
standard. This provides a framework for us to
monitor and maintain our environmental
compliance, effectively manage our
environmental risks and performance, and
continually improve the way we operate as
an environmentally responsible company.
As reported elsewhere in this report, it has been
a challenging year for the Group and whilst
sustainability remains integral to our purpose,
that driving shouldn’t cost the earth, and the
committee’s focus is to continually improve
our approach to ESG, it has to be mindful of
the other priorities in the business and the
need for balance. In this context, I am extremely
pleased with the progress made and would
like to thank all colleagues for their commitment
to sustainability.
Margaret Amos
Chair of the ESG Committee
4
Committee meetings
in the year
100
%
Meeting
attendance
Governance
Financials
112
Pod Point
Annual Report and Accounts 2024
Strategic Report
Approach to sustainability
The ESG Committee is fully embedded as an important part of the Board’s oversight of sustainability
related activities across the Group. It has overseen the development of the environmental strategy:
Enable – Encourage – Eliminate, and monitored opportunities for improving our sustainability
performance. The Committee has a rolling agenda and during the year continued to receive regular
reports on progress on our sustainability activities. The ESG Committee has oversight of the climate‑
related risk and opportunities, as well as monitoring progress against KPIs, including our GHG
emissions, and our environmental targets.
Meeting materials are structured to support the committee to oversee the delivery of our core
activities, ensure focus on our ESG priorities, and facilitate adequate challenge by committee members.
This includes the attendance of relevant management with responsibility for particular ESG actions.
Board and Committee members also received a variety of reports on a regular basis, including training
from the Company’s lawyers on governance, strategy, regulation and litigation in respect of ESG
related matters. The committee is made aware of significant updates across the annual reporting
cycle and received regular ESG governance updates as part of the Legal & Company Secretarial
report provided to the Board at each scheduled Board meeting.
The ESG Working Group is a management committee responsible for ESG related subjects on a
day‑to‑day basis and is chaired by the General Counsel & Company Secretary. It continues to meet
on a regular basis and report to the ESG Committee.
The Sustainability Manager, an IEMA certified Environmental Management Practitioner, leads
environmental performance as part of the ESG Working Group. During the year she has led the
ISO certification of our EMS. ISO 14001 is the internationally recognised standard for EMS; it provides
a framework for organisations to design and implement an EMS, and continually improve their
environmental performance. By adhering to this standard, we can ensure we are taking proactive
measures to minimise our environmental footprint, comply with relevant legal requirements, and
achieve our environmental objectives.
TCFD
The committee oversees the Company’s ESG and TCFD disclosures, and considers how best to report
on the four TCFD disclosure areas. The committee received updates between meetings and drafts of our
disclosures, as well as challenge provided by KPMG. Climate‑related risk and opportunities were reviewed
as part of the risk review process, the output of which is included in our TCFD disclosures for FY2024.
A workshop was held with the Finance team to ensure that the impact of climate‑related risks and
opportunities on our financial statements was properly modelled and disclosed. The full report on
TCFD is available on pages 42 to 54.
ESG data governance audit
During the year, Grant Thornton, working with members of the ESG Working Group, undertook an ESG
data governance review, auditing the processes and controls around ESG reporting. They reported that
there are clear governance structures around ESG through the ESG Working Group and ESG Committee.
The environmental strategy is clearly defined, although social and governance aspects are currently
less mature, which has been impacted by the recent organisational changes. As a consequence, a
number of control procedures have been implemented in the review and validation of our GHG and
other ESG data, and other actions will be undertaken during 2025.
Effectiveness of the committee
As noted on page 101, an internal evaluation was undertaken in relation to the Board and its committees.
The ESG Committee discussed the elements of the evaluation relating specifically to its effectiveness and
overall were satisfied with the work of the committee during the year. Consideration will be given to
further engagement of the Board in ESG matters.
Margaret Amos
Chair of the ESG Committee
11th June 2025
ESG Committee Report
continued
Governance
Financials
113
Pod Point
Annual Report and Accounts 2024
Strategic Report
Directors’ Remuneration Report
Karen Myers
Chair of the
Remuneration
Committee
Committee membership
The Remuneration Committee comprises all the independent Non-
Executive Directors, namely Karen Myers (Chair of the committee),
Dr Margaret Amos, Norma Dove-Edwin, Dr Erika Schraner and
Gareth Davis. The biographies of each member of the committee
are set out on pages 90 to 92.
Our remuneration philosophy
The main objectives of the Policy are to attract, retain and
motivate the Executive Directors and senior employees, and to
support the implementation of the Group’s business strategy in
a way which is aligned to the creation of long‑term shareholder
value. The Policy reflects the Pod Point culture and values.
The business context
The key context which the Remuneration Committee considered
at all times was the continuing disappointing shareholder
experience in 2024, notwithstanding some important
achievements in operational performance.
In terms of our operational performance, as referred to elsewhere in
this Annual Report, Pod Point made progress against its Powering
Up strategic initiatives, delivering against eight of the nine
operational KPIs set out in our Capital Markets Day presentation in
November 2023. This included significant progress in driving Energy
Flex and Recurring Revenues, beating our upgraded guidance of
£500,000, achieving the £6 million annualised cost saving and
embedding ROI disciplines across the Group, together with the
launch of our Solo 3S product in Spain and France.
This was achieved whilst maintaining outstanding levels of
customer service with 4.5 out of 5 rating on Trustpilot and 4.6
out of 5 rating on Reviews.io.
The strategic and operational highlights include:
Successful launch of the Solo 3S, our new chargepoint with solar
integration and OCPP compatibility, delivering a key 2024 objective
Entry into the Energy Flex capacity market with an uplift in
2024 revenues
Launched in Spain via a partnership with SeisSolar
Passing the 250,000 chargepoints milestone in our UK network
Ongoing weakness in the private new car segment of the EV
market and wider uncertainty of changes to EV government
regulations have meant it will not be possible for us to set a
normal 2025 LTIP.
Board changes
Melanie Lane was appointed as Pod Point’s new Chief Executive
Officer and took up her appointment on 1st May 2024. Melanie’s
salary is £450,000 per annum, which reflects her experience in the
industry and is the same level of salary as we paid to our former
permanent CEO, Erik Fairbairn. Melanie’s’ pension contribution rate
is 4.5% (UK employee level). In order to secure Melanie’s
appointment as our CEO, which involved Melanie relocating from
the Netherlands to the UK, time limited relocation‑related benefits
are being provided in 2024 and 2025 as allowed by our Policy .
Melanie was granted awards for 2024 under the LTIP, which
included a one‑off Powering Up Award as set out in last year’s
report – see page 122. Andy Palmer served as interim CEO until
Melanie’s appointment, becoming Chair of the Board following
Pod Point's 2024 AGM at which Gareth Davis stepped down as
Chair to become an independent Non‑Executive Director.
David Wolffe stepped down as CFO on 9th October 2024. In line
with his contractual notice period which runs until, 30th April 2025,
he will continue to be paid his salary and his contractual benefits
as required. David was permitted to retain his participation in our
incentive plans, but these remain fully subject to continuing
performance conditions and can only deliver pro‑rated outcomes.
Mike Killick was appointed to the Board in October as Interim CFO
for a period up to 18 months, after which a permanent appointment
will be made. His salary was £360,000 per annum which was the
same as the outgoing CFO and reflects the interim nature of the
appointment and that he is a highly experienced finance
professional. As noted elsewhere in this Annual Report, Mike is
currently on a leave of absence for ill‑health and has stepped
down from the Board during this absence.
The committee was pleased to see our new Executive Directors
purchase shares in the Company following their appointments,
which provides immediate alignment with our shareholders.
Employee engagement
The committee continues actively to engage with employees
through the use of engagement surveys and other wider Board
engagement activities, which are fed back to the committee to
assist its deliberations. In accordance with Provision 41 of the UK
Remuneration
The Directors’ Remuneration Report that
follows has been prepared in accordance with
the Listing Rules, the Large and Medium-sized
Companies and Groups (Accounts and Reports)
(Amendment) Regulations 2013 and the
Companies Act 2006.
Dear Shareholder,
This Directors’ Remuneration Report consists of three parts:
The Annual Statement, which summarises the activities of
the Remuneration Committee in 2024 and our approach
to remuneration, key decisions made and the context for
those decisions
The Annual Report on Remuneration, which will be subject
to an advisory vote at the 2025 AGM
The Directors’ Remuneration Policy (the Policy) which sets
out the remuneration framework that applies to the Executive
Directors, the Chairman and the other Non‑Executive Directors
and which is subject to a binding vote at the 2025 AGM
Governance
Financials
114
Pod Point
Annual Report and Accounts 2024
Strategic Report
Corporate Governance Code the Chair of the committee engaged with employees on the Board’s
roles and responsibilities, including an overview of the role of the Remuneration Committee and
its approach to Executive remuneration, explaining how it aligns with wider Company pay policy.
Employees were asked if they had any questions in respect of the work of the Remuneration
Committee or Executive pay.
In addition, the Remuneration Committee Chair has regular discussions with our largest shareholder
representatives on matters of Executive remuneration. Major decisions made by the committee have
benefitted from previous dialogue to understand the shareholder perspective.
Performance and reward in 2024
Annual bonus
The 2024 Annual Bonus Plan ("ABP") was assessed against revenue (25% weighting), adjusted EBITDA
(50% weighting) and operational objectives (25% weighting). Pod Point’s financial performance was
negatively impacted by a number of internal and external factors and performance on both revenue
and adjusted EBITDA was below the respective thresholds for the 2024 ABP.
Notwithstanding that, most of the operational objectives were met in full as Pod Point’s financial
performance was below threshold, the Remuneration Committee used its discretion to reduce the
bonus for all eligible employees to zero and no 2024 bonuses are being paid.
In making this determination the committee was mindful of the overall financial performance of the
business, including its cash position and the shareholder experience across 2024. The committee made
the decision after careful consideration and following consultation with our largest shareholder. The
committee will continue to use its discretion to ensure that reward outcomes are reflective of
performance outcomes for stakeholders.
Long-term incentives
In 2024, Pod Point made LTIP awards to selected employees. The awards for the Executive Directors
were, as set out in last year’s report, split across the normal LTIP award and a one‑off Powering Up
Award. The award levels for the CEO were split as one million shares in the normal LTIP award and
750,000 shares in the Powering Up Award. For the then CFO, these were split as 800,000 shares in the
normal LTIP and 600,000 shares in the Powering Up Award.
The performance and vesting period for the normal LTIP award is three years and the performance
measures and the weightings for the 2024 awards are as follows: adjusted EBITDA (30%); relative TSR v
FTSE Small Cap (20%); operating free cashflow (25%), and key specific and measurable strategic
measures, which will directly link with the Powering Up strategy (25%). The shares under the one‑off
Powering Up Award will vest after four years, rather than three, subject to the achievement of free
cashflow after capital expenditure performance targets aligned to our ambition to be cashflow positive
in FY2027. The standard of performance required is over and above that required to trigger maximum
vesting of the normal LTIP award. A two‑year holding period will apply to the normal LTIP award and a
one‑year holding period applied to the Powering Up Award.
The total face value of both awards were equivalent to circa 86% of salary for each of the new CEO and
the then CFO based on the share price at 8th April 2024 (the latest practical date before the publication
of last year’s report), and therefore within the limits of the policy. The face value on grant of the normal
LTIP award was therefore circa 49% of salary and the face value on grant of the Powering Up Award
was circa 37% of salary. The Remuneration Committee will modify vesting outcomes to zero if
Remuneration
continued
Directors’ Remuneration Report
continued
necessary if it is not satisfied with the quality of the performance at the end of the three‑year and
four‑year performance periods and/or we have any doubts about sustainability.
Our Directors’ Remuneration Policy
Our current Policy was approved at the 2022 AGM and received 99.98% support. A new Policy will be put
forward for approval at the 2025 AGM on the third anniversary of its last approval. The Remuneration
Committee spent time during the year considering the needs of the business and key reward
challenges for the next three years. The committee continues to believe that the current Policy is fit for
purpose and has decided to make no material changes at this time.
Implementing the Policy for FY2025
The salaries for the CEO and Interim CFO were set at appointment. There were no increases during
2024 and there will be no increases for 2025 for the Executive Directors. Across the Company no senior
leaders or managers are being awarded a salary increase for 2025 to recognise costs pressures,
although increases (between 1.5% and 3.5% depending on salary banding and other factors) are being
awarded to entry level and junior employees to retain key technical skills critical to the Company’s
operational success.
The 2025 ABP will operate on similar terms to 2024 in terms of quantum and structure. The
performance conditions chosen for 2025 reflect the strategic ambitions of the business. Half of the
bonus will be based on the achievement of financial metrics (revenue and EBITDA) with the remaining
half based on the achievement of non‑financial metrics linked to the strategic progress of the business.
The committee is comfortable that the balance of measures is appropriate for the business given the
business priorities for 2025. The measures, targets and actual outcomes will continue to be disclosed
on a retrospective basis. As demonstrated this year, the committee will continue to use its discretion to
ensure that reward outcomes are reflective of performance outcomes for stakeholders
The Remuneration Committee has no immediate intention of granting a 2025 LTIP award to the
Executive Directors but will keep the matter under review. To the extent that any award is considered
later in 2025, it will remain within the limits of the Policy and include stretching performance measures
which will be disclosed in next year’s report.
Conclusions
In accordance with TCFD recommendations, the Board has set climate‑related targets, one of which is
that a minimum of 15% of the Executive Directors’ variable remuneration potential, including any
outstanding in‑flight bonus or share awards, should be linked to ESG measures. At 31st December 2024,
circa. 18% of Executive Director variable remuneration was subject to ESG related performance measures.
We are confident in the capabilities of our new CEO and her new Leadership Team and believe that
the proposed new Policy will support the steady and sustainable execution of Pod Point’s business
strategy over the next few years.
I welcome any feedback or comments on the Directors’ Remuneration Policy or on the Directors’
Remuneration Report more generally.
Karen Myers
Chair of the Remuneration Committee
11th June 2025
Governance
Financials
115
Pod Point
Annual Report and Accounts 2024
Strategic Report
Committee members
Karen Myers (Chair of the committee)
Norma Dove-Edwin
Dr Margaret Amos
Dr Erika Schraner
Gareth Davis
For as long as EDF’s shareholding is equal
to or exceeds 10%, it is entitled to appoint
a representative (whose identity must be
approved in advance by the Board) as
an observer to the committee.
The committee may invite the Chair, CEO,
CFO and other members of management to
attend all or part of meetings but no
individual is present when their own
remuneration is discussed.
Summary of key roles and responsibilities
Develop the Group’s policy on Executive
remuneration
Determine the levels of remuneration for
Executive Directors, the Chair and other
Senior Executives
Consider, determine and approve the
provisions of the service agreements
for Executive Directors, the Chair and other
Senior Executives
Prepare an annual Directors’
Remuneration Report for approval by
the shareholders at the AGM
Approve any share scheme to be
established by the Company
Key activities during the year
The joiner arrangements for the new CEO,
Melanie Lane, including the details of her
repatriation arrangements from the
Netherlands to the UK – see page 116
The leaver arrangements for former CFO,
David Wolffe – see page 120
Recruitment and leaver arrangements
for other Senior Executives
The drafting of the 2024 Directors’
Remuneration Report
Assessment of the performance measures
and targets used for FY2024 ABP and LTIP
The design and development of the
FY2025 incentives, including monitoring of
share dilution
Pay and employment conditions in the
wider workforce, including review of the
CEO pay ratio and gender pay gap
Monitoring regulatory updates including
proxy agency and investor guidelines
Advisors
The committee appointed FIT Remuneration
Consultants LLP ("FIT") as their independent
advisor. FIT advised on all aspects of the
Directors’ Remuneration Policy and practice
and reviewed remuneration structures against
corporate governance norms. FIT is a member
of the Remuneration Consultants’ Group and
complies with its Code of Conduct, which sets
out guidelines to ensure that its advice is
independent and free of undue influence. FIT
carries out no other work for Pod Point or its
subsidiaries. The Remuneration Committee
has used its judgement to assess the advice
provided and is satisfied that it is objective. For
FY2024, FIT was paid on both a retainer basis
and for hours worked on specific pieces of
work at the request of the committee Chair.
The total for the year amounted to £81,456
(2023: £71,791) with this increased fee level
reflecting additional support on Board‑level
changes in 2024.
Implementation of the Directors’ Remuneration Policy for FY2025
Element of pay
Chief Executive Officer – Melanie Lane
Interim Chief Financial Officer – Mike Killick
Base salary
£450,000 on appointment with no further
increases for FY2025
£360,000 on appointment with no further
increases for FY2025
Pension
Aligned to the employer contribution for all
employees. This is 4.5% of salary in FY2025
Aligned to the employer contribution for all
employees. This is 4.5% of salary in FY2025
Benefits
Car allowance of up to £20,000 and private
medical cover
Second year of agreed relocation benefits
connected with relocation from the Netherlands to
the UK to take up the post of CEO
Car allowance of up to £20,000 and private
medical cover
ABP
Maximum: 125% of salary.
70% paid in cash/30% deferred into shares for two years when they will vest
The bonus will be subject to the achievement of stretching financial (50% weighting) and non‑financial
(50% weighting) performance measures which are aligned to the strategic priorities of the business. The
financial elements will be based on the achievement of challenging adjusted EBITDA and revenue
measures with a cash underpin. The specific performance targets are considered to be commercially
sensitive at this time but will be disclosed on a retrospective basis in next year’s report
LTIP
No awards planned for FY2025 at present
The grant of an award for 2025 will be kept under review. Any awards will be within the limits of the
Policy and have stretching performance metrics which will be disclosed in the following Directors’
Remuneration Report.
Shareholding
guideline
300% of salary
Normally continues for two years post‑cessation
No shareholding requirement given the interim
basis of the appointment.
Element of pay
Chair’s fee
Non-Executive Directors’ fees
Fees
£200,000 (no increase for FY2025)
Base fee: £58,000 (no increase for FY2025)
Audit Committee Chair’s fee: £12,000 (no increase
for FY2025)
Remuneration Committee Chair’s fee: £11,000
(no increase for FY2025)
ESG Committee Chair’s fee: £5,000 (no increase
for FY2025)
Senior Independent Director’s fee: £10,000 (no
increase for FY2025)
Single total figure of remuneration (audited)
The following tables set out the total remuneration received by Executive Directors and Non‑Executive
Directors from the date of incorporation, which represents full‑year ended 31st December 2024 and the
full‑year ended 31st December 2023.
Remuneration
continued
Directors’ Remuneration Report
continued
7
Committee meetings
in the year
85
%
Meeting
attendance
Governance
Financials
116
Pod Point
Annual Report and Accounts 2024
Strategic Report
£’000
Salary and fees
Benefits
1
Bonus
LTIPs
Pension
2
Total figure
remuneration
Total fixed pay
Total variable pay
Executive Directors
Melanie Lane
5
2024
300
89
14
403
403
Mike Killick
6
2024
83
4
4
91
91
Andy Palmer
3
2024
233
233
233
2023
331
331
331
David Wolffe
4
2024
279
19
13
311
311
2023
360
25
90
17
492
402
90
Former Executive Directors
Erik Fairbairn
3
2023
232
2
21
255
255
David Surtees
4
2023
3
1
4
3
1
Non-Executive Directors
Gareth Davis
7
2024
1818
4
122
122
2023
224
9
233
233
Philippe Commaret
8
2024
2023
Robert Guyler
8
2024
2023
Andy Palmer
3
2024
174
1
175
175
2023
45
45
45
Margaret Amos
7
2024
73
73
73
2023
95
95
95
Norma Dove-Edwin
2024
61
61
61
2023
58
-
-
-
-
58
58
Karen Myers
7
2024
79
-
79
79
2023
114
-
114
114
Erika Schraner
2024
58
58
58
2023
58
58
58
Notes to table:
1
Benefits corresponds to the taxable benefits receivable during the relevant financial year.
2
Pension corresponds to the amount contributed to defined contribution pension plans or a cash payment in lieu of a pension contribution
3
Andy Palmer served as Senior Independent Director until 6th July 2023 when he was appointed as interim CEO. On 1st May 2024, Andy stepped down from his executive role and became Chair Designate before taking the role of Non‑Executive
Chair on 5th June 2024. His pay is shown separately for his executive and non‑executive positions. Erik Fairbairn stepped down as CEO on 6th July 2023.
4
David Wolffe was appointed CFO on 3rd January 2023 and stepped down on 9th October 2024. David Surtees retired as CFO on 3rd January 2023. Amounts payable to the former CFO David Wolffe in 2024 subsquent to his resignation as Director
amounted to £91k.
Amounts payable to David Wolffe in 2025 totalling £134k have been accrued at 31st December 2024 but are not presented within the figures above as they will be presented in 2025
5
Melanie Lane was appointed as CEO on 1st May 2024. The recruitment arrangements for Melanie Lane comprised a one off relocation allowance of EUR 10k and the payment of an allowance of £60k a year for two years only in respect of school
fees in addition to her other benefits the taxable value of which is shown above
6
Mike Killick was appointed as Interim CFO on 9th October 2024
7
Includes an additional one‑off payment for significant additional time spent during 2023 on Pod Point matters as set out in last year’s report
Remuneration
continued
Directors’ Remuneration Report
continued
Governance
Financials
117
Pod Point
Annual Report and Accounts 2024
Strategic Report
8
Philippe Commaret and Robert Guyler are not entitled to any fee from the Company in respect of their Directorships
Base salary in 2024
The annual base salaries for the CEO and CFO were £450,000 and £360,000 respectively. As noted last
year, the base salary for Andy Palmer as interim CEO was set at £700,000 on appointment, reflecting
his vast experience in the industry, and on the basis that he was not entitled to a pension contribution
and did not receive an award of shares under the LTIP. On becoming Non‑Executive Chair, his fee was
the same as his predecessor reflecting the expected time commitments associated with the role.
Benefits
Benefits consisted of life insurance. The CEO and the Interim CEO were entitled to a car allowance of
up to £20,000 per annum. The Interim CFO and former CFO were entitled to a car allowance of up to
£15,000 per annum.
Pension
The Executive Directors (other than the Interim CEO) received pension benefits equivalent to 4.5%
of salary.
Annual bonus
Performance criteria
% of annual
bonus
Minimum target Stretch target
Outcome
Achieved/
not achieved
% of maximum
bonus payable
Revenue (in 2024)
25%
£59m
£65m
£52.3m
Not achieved
0%
Adjusted EBITDA
50%
‑£15.0m
‑£11m
‑£21.7m
Not achieved
0%
Operational
objectives
25%
Development of Pod Point Sustainability
Programme including (i) creation of a Supply
Chain Sustainability Programme, (ii) 100% of
key suppliers’ environmental impact assessed
by end of the year, and (iii) assess
environmental impact of top 50% of suppliers
by spend
Achieved in full
6.25%
Launch actively charging units in two EU markets
Achieved in full
6.25%
Embed fully operational and active Arch 5
products in homes and/or workplaces with a
total failure rate no higher than 3% at year end
Achieved in full
6.25%
Trustpilot rating returned to and remaining at
Excellent
Achieved in full
6.25%
Total bonus payable
25%
Application of
discretion
(25%)
Final outcome
0%
Despite the strong performance in achieving our operational objectives in full, the annual bonus had to
be underpinned by financial performance including an overall cash underpin. After careful consideration,
the committee determined that there had been insufficient financial performance to warrant the
payment of any bonus. As such, discretion was used to reduce the bonus for all eligible employees to
zero and no 2024 bonuses are being paid. The committee remains vigilant of cash conservation and
Remuneration
continued
Directors’ Remuneration Report
continued
the overall shareholder experience when making decisions on incentive outcomes and the history of
using downward discretion demonstrates this in practice.
Awards granted in the year
For 2024, LTIP awards were granted to eligible employees, which vested after three and four years
subject to continued employment and the achievement of performance conditions.
As described previously, awards were split into the normal LTIP and the one‑off Powering Up Award.
The details of the awards are set out below:
Director
Award
Basis for award
(% of salary)
Number of
shares granted
Date of grant
Melanie Lane (CEO)
LTIP
50%*
1,000,000
31st May 2024
Powering Up
37%*
750,000
31st May 2024
David Wolffe (former CFO)
LTIP
50%*
800,000
31st May 2024
Powering Up
37%
600,000
31st May 2024
*
Based on the average market value on the three days preceding grant of 22.5p.
The 2024 LTIP awards are subject to the following performance measures and targets:
Measure
Weighting
Threshold
(25% payable)
Maximum
(100% payable)
Relative TSR v FTSE Small Cap Index (excluding investment trusts)
20%
Median
performance
Upper quartile
performance
Adjusted EBITDA in FY2026
30%
(£3m)
£5m
Free Cashflow in FY2026
25%
(£13m)
(£3m)
Strategic objectives:
(i) Grid flex revenue
10%
£1.8m
£3m
(ii) Cost out annualised
10%
£6.0m
£7.5m
(iii) Scope 1 and 2 GHG emissions by end of 2026
5%
N/A
Halve emissions
The 2024 Powering Up Awards were subject to a four‑year performance measure based on Free
Cashflow in FY2027.
Threshold (25%) vesting is achieved for a cash loss of £2 million, rising to full vesting for a cash positive
of £4 million.
Measure
Weighting
Threshold
(25% payable)
Maximum
(100% payable)
Free Cashflow in FY2027
100%
‑£2m
£4m
Awards vested in the year
None of the Executive Directors' performance awards were due to vest in 2024.
Governance
Financials
118
Pod Point
Annual Report and Accounts 2024
Strategic Report
Remuneration
continued
Directors’ Remuneration Report
continued
Other statutory requirements
Share Interests and Incentives
Shares owned
outright
Awards unvested
and subject to
performance
conditions
Awards unvested
with no
performance
conditions
Awards vested
but not exercised
Shareholding
requirement met
Melanie Lane
400,000
1,750,000
No – 11% of
salary
Mike Killick
400,000
n/a
Andy Palmer
128,778
n/a
David Wolffe
1,041,433
152,160
n/a
Gareth Davis
88,889
n/a
Philippe Commaret
n/a
Robert Guyler
n/a
Margaret Amos
4,444
n/a
Norma Dove-Edwin
13,333
n/a
Karen Myers
25,778
n/a
Erika Schraner
25,778
n/a
Shares counting towards the guideline include those purchased from own funds, vested (but
unexercised) share awards on a net‑of‑tax basis, unvested share awards not subject to performance
measures on a net‑of‑tax basis. The shareholding requirement will continue to apply to the Executive
Directors for a period of two years after termination of employment. Given Mike Killick is appointed
on an interim basis the shareholding requirement does not apply.
Our middle market share price at the close of business on 31st December 2024 was £0.1285 and the
range of the middle‑market price during the year was £0.1194 to £0.2490.
Since the year end, there have been no other changes in the shareholdings.
Change in CEO total remuneration
The following chart shows the value of £100 invested in the Company (at the date of Admission)
compared with the value of £100 invested in the FTSE Small Cap Index. We have chosen the FTSE
Small Cap Index as it provides the most appropriate and widely recognised index for benchmarking
the Company’s corporate performance since Admission.
Governance
Financials
119
Pod Point
Annual Report and Accounts 2024
Strategic Report
Total shareholder return
Source: Datastream (a LSEG product)
Admission 09.11.2021
31/10/2021
31/12/2021
31/10/2022
31/12/2022
28/02/2022
30/04/2022
30/06/2022
31/08/2022
30/10/2023
31/12/2023
28/02/2023
30/04/2023
30/06/2023
31/08/2023
31/10/2024
31/12/2024
29/02/2024
30/04/2024
30/06/2024
31/08/2024
140
120
100
80
60
40
20
0
TSR – Value of a 100 unit investment made at Admission
Pod Point
FTSE Small Cap Index
CEO remuneration
(£’000)
FY2024
(Melanie Lane)
FY2024
(Andy Palmer)
FY2023
(Andy Palmer)
FY2023
(Erik Fairbairn)
FY2022
(Erik Fairbairn)
FY2021
(Erik Fairbairn)
Total remuneration
excluding legacy
awards
394
203
331
239
706
289
Total remuneration
including legacy
awards
394
203
331
239
706
4,168
Annual bonus as a %
of max
0%
0%
Waived any
bonus
entitlement
n/a
42%
n/a
Shares vesting as a %
of max
n/a
n/a
n/a
n/a
n/a
n/a
CEO pay ratio
Financial year
Element
P25
P50
P75
2024
Total remuneration ratio
26:1
13:1
10:1
Total remuneration value £’000
£36,094
£53,655
£73,350
Salary ratio
20:1
19:1
12:1
Salary value £’000
£30,869
£42,373
£64,370
2023
Total remuneration ratio
17:1
13:1
9:1
Total remuneration value £’000
£34,216
£45,513
£66,914
Salary ratio
20:1
15:1
10:1
Salary value £’000
£28,832
£38,693
£58,872
2022
Total remuneration ratio
23:1
17:1
12:1
Total remuneration value £’000
£31,055
£42,480
£60,540
Salary ratio
16:1
12:1
8:1
Salary value £’000
£27,312
£36,488
£55,312
2021
Total remuneration ratio excluding legacy awards
9:1
7:1
5:1
Total remuneration ratio including legacy awards
132:1
102:1
73:1
Total remuneration value £’000
£31,517
£40,933
£56,586
Salary ratio
11:1
9:1
6:1
Salary value £’000
£25,541
£31,002
£46,935
The Company has used option A as defined by the regulations and calculated the pay and benefits
of all UK employees on a full‑time equivalent basis as this is the most accurate way of calculating the
ratio. The 2021 total remuneration ratio is not considered to be representative of a normal year as
it is distorted by the CEO numerator when the value of legacy awards is included. For this reason,
we have also shown the ratio excluding the value of legacy awards.
The movement in the year is a result of the CEO’s pay reflecting both Melanie Lane’s and Andy Palmer’s
time in the role and with no incentive pay received for the year. Therefore, the movement in the pay
ratios is a reflection of the CEO changes rather than employee pay more generally. The committee has
no reason to believe that the median pay ratio for FY2024 and FY2023 is inconsistent with Pod Point’s
approach to pay and progression policies for all other UK employees. The committee will monitor
future movements in the ratio.
Remuneration
continued
Directors’ Remuneration Report
continued
Governance
Financials
120
Pod Point
Annual Report and Accounts 2024
Strategic Report
Relative importance of spend on pay
The table below indicates how amounts spent on pay compare with Pod Point’s other financial
dispersals.
FY2024
FY2023
% change
Dividends and share buybacks
Staff costs* £’000
£23,118
£32,032
(28%)
*
Staff costs for all employees as per note 7 to the financial statements – see page 156
Percentage change in Directors’ pay
The table below shows the change in Directors’ remuneration in 2024 compared to previous years
compared to that of all employees.
2024 versus 2023
2023 versus 2022
2022 versus 2021
Base
salary/fee
Benefits
Annual
bonus
Base
salary/fee
Benefits
Annual
bonus
Base
salary/fee
Benefits
Annual
bonus
Melanie
Lane
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
Mike Killick
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
Erik
Fairbairn
n/a
n/a
n/a
(47)%
(12)%
(100)%
60%
(67%)
n/a
David
Surtees
n/a
n/a
n/a
(99)%
0%
(199)%
34%
n/a
n/a
Andy Palmer
(Interim
CEO)
23%
n/a
n/a
454%
n/a
n/a
592%
n/a
n/a
David Wolffe
7%
(100)%
(100)%
n/a
n/a
n/a
n/a
n/a
n/a
Gareth Davis
(45)%
(100)%
n/a
12%
n/a
n/a
562%
n/a
n/a
Philippe
Commaret
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
Robert
Guyler
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
Margaret
Amos
(23)%
n/a
n/a
36%
n/a
n/a
592%
n/a
n/a
Norma
Dove-Edwin
6%
n/a
n/a
0%
n/a
n/a
592%
n/a
n/a
Karen Myers
(31)%
n/a
n/a
65%
n/a
n/a
592%
n/a
n/a
Erika
Schraner
‑%
n/a
n/a
0%
n/a
n/a
592%
n/a
n/a
All
employees
15%
1,492%
(79)%
12%
(65%)
n/a
The percentage change has been calculated from the single total figure table and therefore the
percentage change figures for Andy Palmer reflect his change in roles during the year. Fees in 2021
for the Non‑Executive Directors were for only part of the year from their appointment and the IPO of
the business and hence the percentage change figures above for 2022 are not representative of actual
annualised fee increases. Erik Fairbairn and David Surtees did not participate in a regular annual bonus
in 2021. There was no annual incentive for all employees in 2021 that can be compared to the 2022
annual bonus.
Payments for loss of office and/or payments to former Directors
Erik Fairbairn the former Chief Executive Officer, retained IPO Share Plan Awards which continue to
vest on the normal vesting dates subject to, where relevant, the original performance conditions being
met at the end of the performance period. On 9th November 2024, the third anniversary of IPO, part
of the IPO Restricted Share Award vested, with 68,336 shares being released.
David Wolffe stepped down from the Board on 9th October 2024. David’s last day of employment was
30th April 2025 and he continued to be paid his salary and his contractual benefits as required. From
10th October 2024 to 31st December 2024 David received salary of £81k, benefits of £6k and pensions
of £4k.
Amounts paid in 2025 totaled £134k. David took all accrued but untaken holiday before his last
day of employment. David remained eligible for any bonus payable in respect of FY2024 although no
bonus was achieved.
Existing share awards will be preserved and will vest in the usual way in accordance with the original
vesting schedules. Awards under the LTIP remain subject to their original performance conditions. The
share awards will be subject to time pro‑rating up to the last day of employment and the usual
post‑vesting holding periods. David is required to retain any shares which he acquires up to the last day
of employment and the net number of shares which vest pursuant to his LTIP and DBSP awards
through to 31st December 2026. Malus and clawback provisions continue to apply in accordance with
the Directors’ Remuneration Policy and the plan rules. David is no longer eligible for any bonus
payments or shares awards in respect of 2025. A payment of up to £7,500 towards legal fees was also
paid.
Remuneration
continued
Directors’ Remuneration Report
continued
Governance
Financials
121
Pod Point
Annual Report and Accounts 2024
Strategic Report
Directors’ Remuneration Policy
The current Directors’ Remuneration Policy was approved at the 2022 AGM. The proposed Directors’
Remuneration Policy (the “Policy”) is set out below and will be submitted for shareholder approval at
the 2025 AGM. It is intended that the Policy will apply for at least three years.
When reviewing the Policy, the committee was mindful of the views of the wider Board, management
team, shareholders and external advisors but ultimately made its own decisions in approving the Policy
for the next three years.
Objectives of the Policy
The Policy takes into account the six factors set out in the Provision 40 of the UK Corporate Governance
Code (clarity, simplicity, risk, predictability, proportionality and alignment with culture).
Changes to the Policy
There have been no material changes to the Policy. A minor amendment to the Policy includes:
Alignment of car allowance for all Executive Directors
Remuneration Policy for Executive Directors
The following table summarises each element of the Remuneration Policy for the Executive Directors,
explaining how each element operates and links to the corporate strategy.
Element of pay
Purpose/link to strategy
Operation/performance
Maximum
Base salary
The foundation stone of
the Policy. Set to attract
and retain individuals
with the required
capabilities
Salaries are set on appointment, taking
into account the individual’s skills and
experience and the recruitment
market. Usually paid monthly
Salaries are reviewed although not
necessarily increased annually,
normally with effect from 1st January
in the light of:
Affordability
Pay increases for the workforce
Performance
Changes in scope of responsibilities/
role
External market trends
Internal differentials/relativities
The value of total remuneration
The Remuneration Committee’s
judgement
Salaries are benchmarked against
similarly‑sized companies and other
relevant comparators and competitors
as considered appropriate
Annual increases will normally be in
line with the average increase for the
UK employees except in exceptional
circumstances, including but not
limited to change in the scope and
scale of the organisation, change in
role, the need for accelerated pay
progression, internal differentials and
external relativities
Pension
To encourage
employees to save and
build up capital for the
long term whether
through participation in
an occupational scheme
or payment of a cash
allowance instead
Contribution or unconsolidated cash
allowance (or in combination)
determined as a percentage of annual
salary and usually paid monthly
Not linked to performance. The level of
contribution or cash allowance in lieu
of a pension contribution is intended to
be in line with the maximum
contribution available to all employees
No more than the pension
contribution available to all UK
employees (which at the date of
policy approval is 4.5% of salary)
Other
benefits
To ensure total
remuneration is
competitive, to provide
some financial
protection against illness
and to encourage
wellbeing
A range of benefits is provided in line
with typical market practice including,
but not limited to, a car or car
allowance and permanent health
insurance
Additional benefits may be provided
within the Directors’ Remuneration
Policy for other reasonable business
reasons such as relocation whether
domestic or international
The car allowance will not exceed
£20,000 per year for any Executive
Director
The maximum value of other benefits
will vary depending on the cost to the
Company of providing them
This excludes any relocation benefits,
which will be capped by the approved
relocation policy
Remuneration
continued
Directors’ Remuneration Report
continued
Governance
Financials
122
Pod Point
Annual Report and Accounts 2024
Strategic Report
Element of pay
Purpose/link to strategy
Operation/performance
Maximum
Annual bonus
plan (‘ABP’)
To focus the attention of
the Executive Directors
and reward them for
achieving results based
on targets set in line with
the annual business plan
and the longer-term
corporate strategy
The annual bonus will be based on
financial, strategic and/or operational
measures and targets set for and
measured over the financial year
They may also include individual and
team-based objectives and targets.
At least 50% of the performance
measures will be financial
Up to 30% of any bonus earned
(subject to a de minimis amount) will
usually be delivered in shares which will
be deferred for two years (the ‘DBSP’).
Dividends or dividend equivalents may
be paid to the extent the shares vest
Both the cash and DBSP elements of
annual bonus will be subject to malus
and clawback provisions
Deferred bonus shares are forfeitable
on leaving unless the Executive
Director is deemed to be a ’good
leaver’
The maximum for the CEO and for
any other Executive Director will be
125% of salary a year
No bonus will be paid below threshold
and the full bonus will be paid only for
meeting or exceeding the maximum
performance standards set
The bonus earned for meeting target
may vary from year to year
depending on the measures and a
range of commercial factors
LTIP
To align the long-term
interests of the Executive
Directors with those of
shareholders. To
encourage teamwork
across the leadership
group. To reward the
delivery of long‑term
sustainable results and
to support retention
Annual awards of performance shares.
The share scheme will allow for a
variety of share‑based arrangements
including conditional shares, forfeitable
shares and nil-cost or nominal-cost
options. The Remuneration Committee
may set any measures as it considers
appropriate from year to year based
on the Board’s strategic objectives
The awards vest three years after the
date of appointment and Executive
Directors will be required to hold (if
necessary after tax has been paid) the
shares for two years after they have
vested
Dividends or dividend equivalents may
be paid to the extent the shares vest
Malus and clawback will apply
Maximum annual award of up to
200% of salary
No more than 25% of the shares under
award will vest at threshold or the
deemed equivalent
Share
ownership
requirement
To encourage Executive
Directors to invest their
own capital – including
remuneration from
released and vested
shares – in the Company
Executive Directors are required to
retain some or all of the net value of
vested shares under the DBSP and the
LTIP until they have met the
requirement
300% of salary for the CEO and 200%
of salary for any other Executive
Director. Executive Directors will
normally be required to maintain their
shareholding for two years after they
leave the Board
Element of pay
Purpose/link to strategy
Operation/performance
Maximum
All-employee
share schemes
To encourage teamwork
across the Company
and to align the interests
of all employees with
those of shareholders.
To create an opportunity
to share in the success
of the Company, where
possible, tax effectively
Executive Directors may participate in
any all‑employee share scheme, on the
same terms as other employees, in
accordance with HMRC and other
requirements
Subject to the relevant legislation
Fees policy for Chair and Non-Executive Directors
The following table summarises the fees policy for the Chairman and the Non‑Executive Directors.
Element of pay
Purpose/link to strategy
Operation/performance
Maximum
Fees
To provide a competitive
fee to attract
Non‑Executive Directors
who have the requisite
skills and experience to
oversee the
implementation of the
Company’s strategy
Fees for the Chair are set by the
committee. Fees for the other Executive
Directors are set by the Board
excluding the Executive Directors
Fees are reviewed, but not necessarily
increased, annually. Fee increases are
normally effective from 1st January.
Fee levels are determined based on
expected time commitments of each
role and by reference to comparable
fee levels in other similar‑sized
companies
Additional fees are payable to the
Senior Independent Director and
Chairs of Board committees to reflect
their additional responsibilities
Additional fees may be paid for other
responsibilities, which include a higher
time commitment than normal
Reasonable business expenses
(including any tax thereon) will be
reimbursed
The Chair and the other Non‑Executive
Directors may also receive reasonable
benefits including, for example, the
installation of a chargepoint or car
allowance in line with that offered to
wider employees
There is no overall aggregate annual
limit for fees payable to the
Non‑Executive Directors
Remuneration
continued
Directors’ Remuneration Report
continued
Governance
Financials
123
Pod Point
Annual Report and Accounts 2024
Strategic Report
Illustration of pay
The chart below shows an illustration of the pay policy in action for 2025 for the CEO and Interim CFO.
Minimum
Total fixed pay
Total remuneration, £000
£0
£200
£400
£600
£800
£1,000
£1,200
£1,400
£1,600
£1,800
Target
Maximim
Maximim with
50% share price
Minimum
Target
Maximim
Maximim with
50% share price
£480
£386
£611
£836
£836
£866
£1,461
£1,671
Annual bonus
Long term incentive
Share price growth
12.5%
12%
28.6%
25.1%
32%
38.5%
33.7%
%100
%100
%100
100%
55%
32.9%
28.7
100%
63%
46.2%
46.2%
Minimum : FY2025 salary and pension plus the value of benefits paid in FY2024
Target: as Minimum plus the target value of the ABP and assuming threshold vesting of the LTIP
(with the LTIP grant based on the face value of the award made in FY2024 for the CEO for illustrative
purposes only; no award is made for the Interim CFO)
Maximum: as Target but assuming the ABP and LTIP pay out in full
Maximum with 50% share price growth: as Maximum but with an assumed 50% share price growth
attached to the LTIP
Discretion retained by the committee in operating the incentive plans
The committee administers the respective incentive plans in line with their rules, in accordance with
HMRC regulations and the Listing Rules where relevant. To ensure the efficient administration of these
plans, the committee will retain discretions which include (but are not limited to) the following:
the number of participants in the plans
the possible timing of grants, vesting and/or payments under the plans
the size of any grant, vesting and/or payment (within the limits set out in the approved Policy for
Executive Directors)
determining the performance measures and targets, which are appropriate for each incentive plan
from year to year
whether it is necessary to use discretion to amend the outcome
determining the leaver status and the appropriate treatment under the incentive plan
determining the relevant treatment of outstanding awards in the event of a change of control
determining the relevant treatment of outstanding awards in certain circumstances (e.g. corporate
restructuring events, variation of capital and special dividends)
The committee will also have the ability to amend or replace the performance conditions applying to
outstanding awards if an event occurs, which causes the committee to believe that the original
condition is no longer appropriate. Any change to the performance conditions cannot be materially
less challenging than the original condition would have been but for the event in question.
Legacy arrangements
The Company has various legacy IPO arrangements, some of which remain subject to time vesting
and/or performance conditions post‑IPO. These are summarised in previous reports. This Policy gives
authority to the committee to honour the commitments entered into within prior approved policies.
Equally the committee will honour any commitments made to any future internally promoted Directors
prior to their appointment to the Board. Details of any payments under the legacy incentive
arrangements will be set out in future Directors’ Remuneration Reports as they arise.
Recoupment (malus and clawback)
Malus and clawback may be applied at any time before an award vests or for three years after vesting
in the following circumstances:
material financial misstatement
significant reputational damage
gross negligence or gross misconduct by a participant
fraud effected by or with the knowledge of a participant
conduct or behaviour by a participant which breaches the Company’s values
material corporate failure
a failure of risk management, including material breach of health and safety standard or failure
to prevent bribery, corruption or tax evasion
an event resulting in a material detrimental effect on the Company’s stakeholders or market reputation
unreasonable failure to protect the interests of the Company’s stakeholders
Remuneration
continued
Directors’ Remuneration Report
continued
Governance
Financials
124
Pod Point
Annual Report and Accounts 2024
Strategic Report
where awards were granted or vested based on erroneous or misleading data
Malus permits the Company to reduce the amount of any unvested award, including awards in holding
periods. Clawback permits the Company to reduce the amount of any vested award or any future
salary or bonus, and also require the employee to pay back amounts.
Malus and clawback are enforced via specific provisions within the relevant plan rules which participants
agree to abide by on an annual basis. The malus and clawback period of three years is considered
appropriate give the time horizons of the awards.
Selection of performance measures and targets
The Remuneration Committee will choose the most appropriate performance measures for the ABP
and LTIP based on the strategic priorities of the business at the time. The measures, weightings and
targets used may change from year to year to reflect the needs of the business and its KPIs. Measures
used may include financial, operational, strategic, ESG, personal or collective non‑financial milestones.
Longer‑term incentives may use additional value creation metrics. The broad use of such measures
is intended to ensure performance is assessed on a rounded basis and is appropriately aligned to
the Group’s KPIs.
Statement of consideration of shareholder views
The views of Pod Point’s major shareholders are considered when determining the Policy. The largest
shareholders’ Board representatives are consulted with by the committee as necessary. The largest
shareholders as well as the Investment Association were engaged during 2024 in advance of the grant
of the LTIP and Powering Up Awards. The committee will continue to engage with shareholders and to
respond to shareholder feedback. Material changes to the Policy will be subject to prior consultation
with major shareholders.
Differences in Remuneration Policy for Executive Directors and employees in general
The Company provides a market competitive package to all employees with the potential for further
reward through annual incentives linked to the achievement of key performance objectives which are
consistent with those of the Leadership Team. However, Executive Directors have a larger proportion
of their package weighted towards variable pay so more is ‘at risk’ than it is for employees in general.
The longer‑term nature of pay, including deferral periods, post‑vesting holding periods, shareholding
requirements and post‑cessation shareholding requirements do not apply to employees more
generally. The LTIP has been operated for a smaller population of individuals who are most able to
influence Group level performance. All eligible employees will be able to participate in all‑employee
share plans, to the extent they are operated, in order to become shareholders in the business.
Statement of consideration of employment conditions elsewhere in the Group
Pod Point had 476 employees as at the end of the financial year, most of whom are in the UK. The
committee will be kept informed of pay and employment conditions throughout the Company, at
least on an annual basis. The committee will receive regular updates on pay information such as base
salary increases and annual incentive outcomes throughout the Company. The committee will also
approve share incentives granted. The output from wider Board employee engagement activities will
be fed back into the committee to assist its deliberations. The committee has not, to date, consulted
with employees on matters of the Executive Remuneration Policy but does ensure that the appropriate
mechanisms are in place for employee engagement on executive remuneration and employee
remuneration matters as appropriate.
Executive Directors’ external appointments
Executive Directors may accept an external appointment as a Non‑Executive Director with the prior
approval of the Board. Any fees payable for such an appointment can be retained by the Executive
Director. Neither the CEO nor CFO serve as a non‑executive director on another listed company board.
Remuneration
continued
Directors’ Remuneration Report
continued
Governance
Financials
125
Pod Point
Annual Report and Accounts 2024
Strategic Report
Recruitment policy
The remuneration package for any new Executive Director will be set in accordance with the terms of
the Policy in place at the time of appointment. The principles which will be applied are set out below:
Element of pay
Maximum
Base salary
Set at an appropriate level on appointment which takes into account the skills, experience and
knowledge of the individual and the responsibilities of the role. If the base salary is set initially at a lower
position to reflect experience, subsequent increases may be higher than those of employees generally
to achieve the desired market position in line with the individual’s development in the role.
Benefits
To be in line with the Policy. The committee will have the discretion to pay certain relocation expenses as
deemed necessary.
Pension
To be in line with the Policy
ABP
To be in line with the Policy. Any ABP for the year of appointment will be pro‑rated based on service
rendered. Depending on the timing and circumstances of the appointment, it may be appropriate to use
different performance measures for the remainder of the initial performance period
LTIP
To be in line with the Policy. An award may be made shortly after appointment
External
appointments
The committee may decide to compensate for any remuneration forfeited when leaving their previous
employer. Any compensation will be of no higher value than that of the awards forfeited and would
generally be determined on a comparable basis taking into account the form, time horizons and any
relevant performance conditions. Any such buy‑out award may be granted under the LTIP or the
provision available under the Listing Rules.
Internal
appointments
For an internal appointment, any existing pay or contractual arrangements agreed prior to them being
appointed to the Board, may be allowed to continue on its original terms, adjusted as relevant to take
into account the new appointment.
Non-Executive
Directors’ fees
To be in line with the Policy.
Executive Directors’ service contracts
Each Executive Director’s service agreement will be terminable by the Company or the respective
Executive Director on six months’ written notice. The Company will also be entitled to terminate an
Executive Director’s service agreement with immediate effect by payment in lieu of notice, equal to the
basic annual salary that would have been payable during the notice period. The contracts are available
for inspection, as are the letters of appointment of the Chair and the Non‑Executive Directors, at the
Company’s registered office.
The date of each executive joining the Board is noted in the table below:
Date of joining the Board
Melanie Lane
1st May 2024
Mike Killick
9th October 2024
The service contract of any new appointment is expected to be consistent with that of current
Executive Directors.
Chair’s and other Non-Executive Directors’ terms of appointment
The Non‑Executive Directors do not have service contracts with the Company but instead have letters
of appointment. The date of appointment and the most recent re-appointment and the length of
service for each Non‑Executive Director are shown in the table below:
Date of appointment
Length of service
Andy Palmer (Chair)
24th May 2021
4 years
Gareth Davis
28th April 2021
4 years
Robert Guyler
11th February 2020
5 years
Margaret Amos
2nd June 2021
4 years
Norma Dove-Edwin
6th May 2021
4 years
Karen Myers
11th May 2021
4 years
Erika Schraner
21st June 2021
4 years
For the Chair and the Non‑Executive Directors other than Robert Guyler, each appointment is for a
fixed term of three years, but each appointee may be invited by the Company to serve for a further
period or periods. Robert Guyler’s appointment is expected to continue for so long as he is nominated
as a Director. In any event, each appointment is subject to annual re‑election by shareholders at each
AGM. The appointments of the Chair, Gareth Davis, Margaret Amos, Norma Dove‑Edwin, Karen Myers
and Erika Schraner may be terminated at any time by either party giving the other six months’ written
notice or in accordance with the articles of association. Robert Guyler’s appointment may be
terminated at any time by him giving the Company three months’ notice or in accordance
with the articles of association or the Relationship Agreement.
Remuneration
continued
Directors’ Remuneration Report
continued
Governance
Financials
126
Pod Point
Annual Report and Accounts 2024
Strategic Report
Policy on payment for departure from office
The Company will be entitled to terminate an Executive Director’s service agreement with immediate
effect by payment in lieu of notice equal to the basic annual salary the Executive Director would have
been entitled to receive during the notice period, payable in equal monthly instalments which are
reduced if the Executive Director secures alternative employment/engagement within that period
(the Executive is contractually obliged to make reasonable efforts to secure alternative employment/
engagement). The committee will take into account the contractual entitlements, rules of the incentive
plans, the specific circumstances for the departure and the interests of shareholders when determining
the termination treatment:
Component
of pay
Voluntary resignation or
termination for cause
'Good leaver ' (e.g. death, ill health, disability)
Salary, benefits
and pension.
Paid for the proportion of the notice
period worked and any untaken
holidays pro‑rated to the leaving date
(including the balance of any notice
period).
Paid for the proportion of the notice period worked and any
untaken holidays pro‑rated to the leaving date. A Payment
In Lieu of Notice (“PILON”) for salary only for the balance
of any notice period may be made in instalments subject
to mitigation.
ABP
Ceasing employment part way through
the bonus year will normally result in no
bonus being paid.
Good leavers are eligible to receive an ABP award at the
normal payment date, pro‑rated for time served. Any award
will be subject to an assessment that the relevant
performance targets have been met.
DSBP awards
Unvested DSBP awards will lapse.
Awards will normally continue to vest on their original
vesting date.
LTIP awards
Unvested LTIP awards will lapse.
LTIP awards will normally be retained by the individual for
the remainder of the vesting period and remain subject to
the relevant performance conditions, with the award time
pro-rated. The committee will retain discretion to assess
the performance conditions and allow awards to vest at
an earlier date if considered appropriate (and to disapply
time pro‑rating if considered appropriate).
Any outstanding SIP and/or SAYE awards will be treated in line with HMRC regulations.
The committee has the authority to settle any legal claims against the Company, if considered to be
in the best interests of shareholders. The committee may also reimburse legal costs and provide a
contribution towards outplacement support if felt appropriate.
If there is a change of control or similar event, outstanding awards may vest early subject to any
performance criteria assessment subject to time prorating unless the committee believes it is not
appropriate. Alternatively, awards may be exchanged into equivalent awards in any acquiring
company on such terms as the committee agrees with the acquirer.
Statement of shareholding voting
The binding resolution on the Directors’ Remuneration Policy was passed at 2022 AGM. The table below
shows votes from shareholders on the relevant resolutions:
Directors’ Remuneration Report
(2024 AGM)
Directors’ Remuneration Policy
(2022 AGM)
Votes
%
Votes
%
Votes in favour
114,964,111
99.94%
138,462,585
99.98%
Votes against
70,928
0.06%
24,399
0.02%
Total votes
115,035,039
100%
138,486,984
100%
Votes withheld
381,467
12,253
This report was approved by the Board and signed on its behalf by:
Karen Myers
Chair of the Remuneration Committee
11th June 2025
Remuneration
continued
Directors’ Remuneration Report
continued
Governance
Financials
127
Pod Point
Annual Report and Accounts 2024
Strategic Report
Statutory, regulatory and other information
Directors’ Report 2024
In accordance with Section 415 of the Companies Act 2006, the Directors of Pod Point Group Holdings plc present their report for the year ended 31st December 2024. Other information that is relevant to this report
is incorporated by reference, including information required in accordance with the UK Companies Act 2006 and associated regulations, Listing Rules and Disclosure Guidance and Transparency Rules ("DTRs").
For the purpose of DTR 4.1.8 R the management report comprises the Strategic Report and the relevant parts of this Directors’ Report. The Corporate Governance Statement required under DTR 7.2.1 comprises the
content on pages 87 to 126. The following table below sets out where the necessary disclosures can be found.
Business performance
Results
Results for the year ended 31st December 2024 are set out in the Chief Financial Officer’s
statement on pages 25 to 29 and the consolidated income statement on page 139.
Going concern and
viability
Going concern and the viability statement are set out on pages 29 and 85
respectively.
Dividends
No dividends will be proposed for the year ended 31st December 2024.
Strategic Report
The Strategic Report can be found on pages 3 to 86.
Corporate governance
statement
The Company’s statement on corporate governance can be found on page 89.
Directors’ Remuneration
Report
The Directors’ Remuneration Report can be found on pages 113 to 126.
Activities in research and
development
The Company’s activities include software and hardware development in relation
to its electric vehicle charging products.
Future developments
Details about the Company’s future developments can be found in the Strategic
Report on pages 3 to 29.
Post balance sheet
events
Details of post balance sheet events are set out in note 27.
Directors
Directors
Summaries of the current Directors’ key skills and experience are set out in the
Corporate Governance Report on pages 90 to 93. David Wolffe and Philippe
Commaret served as Directors during the year before stepping down on 9th October
2024 and 10th January 2025 respectively. Details concerning Director appointments
can be found on page 104.
Directors’ interests
Details of the Directors’ beneficial interests are set out in the Directors' Remuneration
Report on page 118.
Directors’ indemnities
The Company has given indemnities to each of the Directors in respect of any
liability arising against them in connection with the Company’s (and any associated
company’s) activities in the conduct of their duties. These indemnities, which
constitute a qualifying third‑party indemnity as defined by section 234 of the
Companies
Act 2006, remain in place at the date of this report.
Directors’ and officers’
liability insurance
Directors’ and officers’ liability insurance cover is in place at the date of this report.
Cover is reviewed annually.
Directors’ statement
of responsibilities
The Directors’ statement of responsibilities is located on page 130.
Constitution
Articles of association
Any amendments made to the articles of association may be made by a special
resolution of shareholders.
The following is a summary of the structure, rights and restrictions of the Company’s
share capital:
The rights attaching to the shares will be uniform in all respects and they will form
a single class for all purposes, including with respect to voting and for all dividends
and other distributions thereafter declared, made or paid on the ordinary share
capital of the Company
On a show of hands, every holder of shares in the capital of the Company (each,
a "shareholder") who is present in person shall have one vote and on a poll every
shareholder present in person or by proxy shall have one vote per share
Except as provided by the rights and restrictions attached to any class of shares,
shareholders will under general law be entitled to participate in any surplus assets
in a winding-up in proportion to their shareholdings
The shares do not carry any rights as respects to capital to participate in a
distribution (including on a winding‑up) other than those that exist as a matter of
law
There are no restrictions on the free transferability of the shares
Branches outside the UK
The Company has branches in France, Ireland, Spain and Norway and entities in
Norway and Spain
Change of control
The following represents the likely effect on significant agreements with the Company
in the event of a change of control:
The Company’s relationship agreement with EDF Energy Customers Limited ("EECL")
is described on page 99. The Relationship Agreement may be terminated in the
event of the Company ceasing to be listed on the premium listing segment of the
Official List and ceasing to trade on the Main Market of the London Stock
Exchange; or EECL ceasing to control more than 10% of the voting rights in the
Company
The Company does not have any agreements with any Non‑Executive Director,
Executive Director or employee that would provide compensation for loss of office
or employment resulting from a change of control
Governance
Financials
128
Pod Point
Annual Report and Accounts 2024
Strategic Report
Statutory, regulatory and other information
continued
Directors’ Report 2024
continued
Stakeholders and policies
Section 172 statement
The Company’s Section 172 statement can be found in the Strategic Report on
pages 66 to 71.
Employment of disabled
persons
Details of policies on equal opportunities recruitment and training can be found in the
Strategic Report on page 58
Average number of
employees
Details of the average number of employees employed by the Group during the year
can be found in note 7 to the financial statements
Employee engagement
Details of how the Company engages with its workforce can be found in the Strategic
Report on pages 57 and 69 and Corporate Governance Report on page 99.
Stakeholder engagement
on key decisions
Details of the key decisions and discussions of the Board and the main stakeholder
inputs into those decisions are set out in the Strategic Report on pages 66 to 71 and
Corporate Governance Report on page 97.
Modern slavery
statement
The Company has approved and published on its website its Modern Slavery
Statement in accordance with the Modern Slavery Act 2015 (pod‑point.com/legal/
modern‑slavery‑statement).
Diversity policy
The Company approved a policy on diversity and inclusion. An overview of the
Company’s approach to equity, diversity and inclusion may be found on pages 58 to 59
of the Strategic Report and page 105 of the Corporate Governance Report .
Greenhouse gas
emissions
Details of the Company’s GHG emissions can be found in the report on pages 38 to 39
of the Strategic Report.
Political contributions
The Company did not make any donations to political organisations during the year.
Financial risk
Details of the Company’s policies on financial risk management and the Company’s
exposure to price risk, credit risk, liquidity risk and cash flow risk are outlined in note 22
to the financial statements.
Shareholders and share capital
Share capital
Details of the Company’s share capital are set out in note 21 to the financial
statements.
Powers of Directors
to allot shares
At the Company’s AGM held on 5th June 2024, the Directors were generally and
unconditionally authorised to exercise all the powers of the Company to allot shares
in the Company up to an aggregate nominal value of £51,733. The Company has not
exercised its power under this authority, which is due to expire at the next AGM. A
resolution renewing this power will be proposed at the 2025 AGM.
Major interests in shares
As at 31st December 2024, the Company had been advised of the following notifiable interests (whether directly or
indirectly held) in its voting rights:
Number of voting rights
%
As at
31st December
2024
As at
31st December
2023
As at
31st December
2024
As at
31st December
2023
EDF Energy Customers Ltd
82,907,682
82,907,682
53.79%
53.79%
Legal & General Group plc
21,916,721
21,916,721
14.22%
14.22%
Schroder Investment Management Ltd
7,647,731
15,648,944
4.91%
10.15%
Hargreaves Lansdown
7,311,664
6,315,872
4.69%
4.10%
Interactive Investor
5,254,213
3,338,507
3.37%
2,.17%
2025 AGM
The Company’s AGM will be held on 30th June 2025 at 2.00 pm (the ‘AGM’). The AGM
will be held as a fully virtual meeting. Details of the arrangements for the AGM can be
found on the Company’s website investors.pod‑point.com/.
Auditors and audit
Auditor appointment
A resolution to appoint KPMG LLP as auditor will be proposed at the AGM.
Audit information
Each of the Directors at the date of the approval of this report confirms that:
so far as he/she is aware, there is no relevant audit information of which the
Company’s auditor is unaware;
he/she has taken all the reasonable steps that he/she ought to have taken as
a Director to make himself/herself aware of any relevant audit information and
to establish that the Company’s auditor is aware of the information; and
the confirmation is given and should be interpreted in accordance with the
provisions of section 418 of the Companies Act 2006.
Governance
Financials
129
Pod Point
Annual Report and Accounts 2024
Strategic Report
Listing Rule disclosures
Listing Rule 9.8.4C
Disclosure requirements under Listing Rule 6.6.4R are identified below along with
cross-references indicating where the relevant information is set out in the Annual Report.
Details of the Company’s long‑term incentive arrangements may be found in the
Directors’ Remuneration Report on pages 117 to 118.
Details of significant contracts with controlling shareholders can be found on page
98 and in note 26 to the financial statements.
Details pertaining to services provided to the Company by EDF can be found in note
26 to the financial statements.
Statement confirming agreement has been entered into with controlling
shareholders and that independence provisions are complied with can be found on
page 98
The Directors’ Report was approved by the Board on 11th June 2025
By order of the Board
Anita Guernari
Company Secretary
Pod Point Group Holdings plc
Registered Office:
222 Grays Inn Road
London
WC1X 8HB
United Kingdom
Company number: 12431376
Statutory, regulatory and other information
continued
Directors’ Report 2023
continued
Governance
Financials
130
Pod Point
Annual Report and Accounts 2024
Strategic Report
Statement of Directors’ responsibilities in respect of the Annual Report
and the financial statements
The directors are responsible for preparing the Annual Report and the Group and parent Company
financial statements in accordance with applicable law and regulations.
Company law requires the directors to prepare Group and parent Company financial statements
for each financial year. Under that law they are required to prepare the Group financial statements
in accordance with UK-adopted international accounting standards and applicable law and have
elected to prepare the parent Company financial statements in accordance with UK accounting
standards and applicable law, including FRS 101 Reduced Disclosure Framework.
Under company law the directors must not approve the financial statements unless they are satisfied
that they give a true and fair view of the state of affairs of the Group and parent Company and of the
Group’s profit or loss for that period. In preparing each of the Group and parent Company financial
statements, the directors are required to:
select suitable accounting policies and then apply them consistently
make judgements and estimates that are reasonable, relevant, and reliable and, in respect of the
parent Company financial statements only, prudent
for the Group financial statements, state whether they have been prepared in accordance with
UK-adopted international accounting standards
for the parent Company financial statements, state whether applicable UK accounting standards
have been followed, subject to any material departures disclosed and explained in the parent
Company financial statements
assess the Group and parent Company’s ability to continue as a going concern, disclosing, as
applicable, matters related to going concern
use the going concern basis of accounting unless they either intend to liquidate the Group or the
parent Company or to cease operations, or have no realistic alternative but to do so
The directors are responsible for keeping adequate accounting records that are sufficient to show
and explain the parent Company’s transactions and disclose with reasonable accuracy at any time
the financial position of the parent Company and enable them to ensure that its financial statements
comply with the Companies Act 2006. They are responsible for such internal control as they
determine is necessary to enable the preparation of financial statements that are free from material
misstatement, whether due to fraud or error, and have general responsibility for taking such steps
as are reasonably open to them to safeguard the assets of the Group and to prevent and detect
fraud and other irregularities.
Under applicable law and regulations, the directors are also responsible for preparing a Strategic
Report, Directors’ Report, Directors’ Remuneration Report and Corporate Governance Statement that
complies with that law and those regulations.
The directors are responsible for the maintenance and integrity of the corporate and financial
information included on the company’s website. Legislation in the UK governing the preparation
and dissemination of financial statements may differ from legislation in other jurisdictions.
In accordance with Disclosure Guidance and Transparency Rule (“DTR”) 4.1.16R, the financial statements
will form part of the annual financial report prepared under DTR 4.1.17R and 4.1.18R. The auditor’s report
on these financial statements provides no assurance over whether the annual financial report has been
prepared in accordance with those requirements.
Responsibility statement of the directors in respect of the annual financial report
We confirm that to the best of our knowledge:
the financial statements, prepared in accordance with the applicable set of accounting standards,
give a true and fair view of the assets, liabilities, financial position and profit or loss of the company
and the undertakings included in the consolidation taken as a whole
the strategic report and directors’ report includes a fair review of the development and performance
of the business and the position of the issuer and the undertakings included in the consolidation
taken as a whole, together with a description of the principal risks and uncertainties that they face
We consider the annual report and accounts, taken as a whole, is fair, balanced and understandable
and provides the information necessary for shareholders to assess the Group’s position and
performance, business model and strategy.
This responsibility statement was approved by the Board on 11th June 2025 and signed on its behalf by:
Melanie Lane
Chief Executive Officer
Governance
Financials
131
Pod Point
Annual Report and Accounts 2024
Strategic Report
Financials
A challenging
year however
the right
foundations are
in place for the
future
Independent Auditor’s report
132
Consolidated financial
statements
139
Notes to financial statements
143
Company financial statements
177
Notes to the Company
financial statements
179
Glossary
187
Shareholder information
188
Governance
Financials
132
Pod Point
Annual Report and Accounts 2024
Strategic Report
Independent Auditor’s report to the
Members of Pod Point Group Holdings Plc
1. Our opinion is unmodified
We have audited the financial statements of Pod Point Group Holdings plc (“the Company”) for the
year ended 31 December 2024 which comprise the Consolidated statement of profit or loss and other
comprehensive income, Consolidated statement of financial position, Consolidated statement of
changes in equity, Consolidated statement of cash flow, Company statement of financial position,
Company statement of changes in equity and the related notes, including the accounting policies
in notes 2 and 29.
In our opinion:
the financial statements give a true and fair view of the state of the Group’s and of the parent
Company’s affairs as at 31 December 2024 and of the Group’s loss for the year then ended;
the Group financial statements have been properly prepared in accordance with UK-adopted
international accounting standards;
the parent Company financial statements have been properly prepared in accordance with UK
accounting standards, including FRS 101 Reduced Disclosure Framework; and
the financial statements have been prepared in accordance with the requirements of the Companies
Act 2006.
Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) (“ISAs (UK)”)
and applicable law. Our responsibilities are described below. We believe that the audit evidence we
have obtained is a sufficient and appropriate basis for our opinion. Our audit opinion is consistent
with our report to the audit committee.
We were first appointed as auditor by the directors on 28 July 2023. The period of total
uninterrupted engagement is for the 2 financial years ended 31 December 2024. We have fulfilled
our ethical responsibilities under, and we remain independent of the Group in accordance with,
UK ethical requirements including the FRC Ethical Standard as applied to listed public interest entities.
No non-audit services prohibited by that standard were provided.
2. Material uncertainty related to going concern
Going concern
Refer to page 108 (Audit
Committee Report)
We draw attention to
note 2.6 to the financial
statements which
indicates the requirement
of additional funding
to support the going
concern assumption and
a potential that, because
of a potential change in
control, the directors do
not have knowledge of
how a future buyer may
structure the Group. These
events and conditions,
along with other matters
explained in note 2.6,
constitute a material
uncertainty that may
cast significant doubt
on the Group’s and the
parent Company’s ability
to continue as a going
concern.
Our opinion is not
modified in respect of
this matter.
Disclosure quality
The financial statements explain how
the Board has formed a judgement
that it is appropriate to adopt the
going concern basis of preparation
for the Group and parent Company.
That judgement is based on an
evaluation of the inherent risks to
the Group’s and Company’s business
model and how those risks might
affect the Group’s and Company’s
financial resources or ability to
continue operations over the period
to 31 December 2026.
There is little judgement involved in
the directors’ conclusion that risks
and circumstances described in
note 2.6 to the financial statements
represent a material uncertainty
over the ability of the Group
and Company to continue as a
going concern over the period to
31 December 2026.
However, clear and full disclosure of
the facts and the directors’ rationale
for the use of the going concern
basis of preparation, including
that there is a related material
uncertainty, is a key financial
statement disclosure and so was
the focus of our audit in this area.
Auditing standards require that to
be reported as a key audit matter.
Our procedures included:
Risk assessment:
We considered
the Group’s operating cash outflows
during FY 2024 and the Group’s
liquidity position in evaluating
the Directors’ assessment that
additional financing would be
required in both the base and
downside scenario.
Our sector experience:
We,
with the assistance of our own
infrastructure specialists, obtained
an understanding of the Group’s
latest Pod drive proposition.
Funding assessment:
We assessed
the financing arrangements
currently in place with EDF and
whether additional financing is
required based on the current
level of liquidity and forecast cash
outflows.
Assessing transparency:
We
assessed the completeness and
accuracy of the matters covered
in the going concern disclosure, to
assess whether they sufficiently
explain the judgements made, and
risks considered by the Directors
in assessing whether the basis of
preparation is appropriate.
Our results
We found the going concern
disclosure in note 2.6 with a
material uncertainty to be
acceptable.
Governance
Financials
133
Pod Point
Annual Report and Accounts 2024
Strategic Report
Independent Auditor’s report to the
Members of Pod Point Group Holdings Plc
continued
3.
Other key audit matters: our assessment of risks of material misstatement
Key audit matters are those matters that, in our professional judgement, were of most significance
in the audit of the financial statements and include the most significant assessed risks of material
misstatement (whether or not due to fraud) identified by us, including those which had the greatest
effect on: the overall audit strategy; the allocation of resources in the audit; and directing the efforts of
the engagement team. Going concern is a significant key audit matter and is described in section 2 of
our report. We summarise below the other key audit matters, in decreasing order of audit significance,
in arriving at our audit opinion above, together with our key audit procedures to address those matters
and, as required for public interest entities, our results from those procedures. These matters were
addressed, and our results are based on procedures undertaken, in the context of, and solely for
the purpose of, our audit of the financial statements as a whole, and in forming our opinion thereon,
and consequently are incidental to that opinion, and we do not provide a separate opinion on
these matters.
We had identified revenue recognition on installation services in UK Commercial as a Key Audit Matter
in FY 2023 on account of incorrect application of accounting policy for revenue and contract cost
recognition in prior periods. As the Group updated their accounting policy at the end of FY 2023, whilst
we continue to perform procedures over this revenue stream, we have not assessed this to be one of
our most significant risks in our current year audit, and therefore is not a Key Audit Matter for FY 2024.
With respect to revenue recognition on sale and installation in UK Home, we continue to perform audit
procedures over this revenue stream, however the relative audit effort has reduced and therefore
we have not assessed this to be a Key Audit Matter for FY 2024.
Whilst we continue to perform procedures over the recoverability of the Parent Company investments,
we no longer identify this as a Key Audit Matter since the Company’s investment in subsidiaries has
been fully impaired in the current year.
3.1 Recoverability of
Intangible assets,
including Goodwill
and development
costs, in UK Home,
UK Commercial and
UK Distribution CGUs
Risk Vs FY 2023:
Carrying value of
intangible assets
allocated to the CGUs
(£15.6 million; 2023:
£61.1 million)
Impairment charge:
£44 million; 2023:
£53 million
Refer to page 108
(Audit Committee
Report), note
2 (accounting
policy, note 3
(critical accounting
judgements and key
source of estimation
uncertainty) and note
11 (intangibles).
Forecast-based assessment
The Group has recognised a
£44.4m impairment of intangibles
in the current year in relation to
the UK Home, UK Commercial and
UK Distribution cash generating
units (CGUs), reflecting the revised
trading outlook following the
Group’s 2024 trading performance
and recent trends in the EV market,
the risk over the achievability of
the forecasts and consideration of
the Group’s financial constraints
relevant to delivering those
forecasts.
The Group has determined the
recoverable amount of each of
these using CGUs using fair value
less cost of disposal (FVLCOD).
An inappropriate amount could
be determined for the FVLCOD
due to the inherent uncertainty in
assumptions used, including future
cash flow estimates related to the
growth of the EV charging market.
The effect of these matters is that
as part of our risk assessment,
we determined that the recoverable
amounts of intangible assets,
including goodwill, in the UK
Home, UK Commercial and UK
Distribution CGUs have a high
degree of estimation uncertainty
with a potential range of reasonable
outcomes greater than our
materiality for the financial
statements as a whole, and
possibly many times that amount.
The financial statements (note 11)
disclose the sensitivity estimated by
the Group.
Accounting Application
In addition, the Group has
estimated the recoverable
amounts in the current year using
FVLCOD, whereas previously it
used value in use. The FVLCOD
model adopted by the Group is
complex, and therefore this is a
risk that it may not be compliant
with IAS 36 requirements.
We performed the tests below rather than seeking to rely
on any of the Group’s controls because the nature of the
balances are such that we would expect to obtain audit
evidence primarily through the detailed procedures.
Our procedures included:
Our sector experience:
We identified trends, events and
conditions that may impact the Group’s forecasted cash
flows and used our knowledge of the business to challenge
the Group’s forecast cash flows by reference to our sector
insights.
Evaluating directors’ plans:
We compared the forecast
cash flows to the output of the Group’s budget and strategic
plans. We evaluated whether the additional risk adjustments
made to the forecasts for impairment purposes were
reasonable from the perspective of a market participant,
taking into account our knowledge of the businesses and the
markets that they operate in.
Benchmarking assumptions:
With the assistance of our
valuation specialists, we assessed the reasonableness of
the discount rate. For other key assumptions, such as the
forecast EV registration growth rate, we have benchmarked
these assumptions with reference to internally and externally
derived sources to assess the acceptability of the Group’s
assumptions.
Sensitivity Analysis:
We performed sensitivity analysis
for key assumptions, including the assessment of whether
reasonably possible changes in key assumptions could result
in a further material impairment.
Model Design and Application:
We assessed if the Group’s
FVLCOD model design is compliant with IAS 36 requirements
by obtaining the discounted cash flow model and assessing
the methodology, principles and integrity of the model.
Assessing Valuer credentials:
We evaluated the
competence, experience and independence of the third-
party expert engaged by the Group to perform a FVLCOD
valuation.
Valuation Assessment:
With the assistance of our own
valuation specialists, we assessed the appropriateness of
the valuation methods, estimates and judgements in the
FVLCOD valuation performed by the Group’s expert.
Comparing valuations:
As an overall stand-back test, we
assessed and challenged the difference between the market
capitalisation of the Group and the sum of the FVLCODs
prepared by the Group in order to assess whether the
assumptions applied in the impairment test were acceptable.
Assessing Transparency:
We assessed the appropriateness
of the Group’s disclosures in respect of impairment testing
and whether disclosures about the key assumptions
and the sensitivity of the outcome of the impairment
assessment to changes in key assumptions reflected the
estimation risks inherent in the recoverability of intangible
assets, including goodwill.
Our results
We found the intangible assets balances, including Goodwill
and development costs, in the UK Home, UK Commercial
and UK Distribution CGUs, and the related impairment
charges, to be acceptable (FY 2023: acceptable).
Governance
Financials
134
Pod Point
Annual Report and Accounts 2024
Strategic Report
3.2 Recoverability of
Trade Receivables
Risk Vs FY 2023:
(Gross Trade Receivables:
£16.0 million; 2023:
£12.6 million
Provision for expected
credit loss: £3.3 million;
2023: £0.5 million)
Refer to page 106 (Audit
Committee Report), page
150 (accounting policy)
and page 166 (financial
disclosures).
Subjective estimate
Trade receivables of the Group
mainly comprise debts from
commercial and private customers.
As at the year end, the gross trade
receivables balances increased
significantly on account of cash
collection trends during the period,
with an increase in older debts.
There is increased judgement
involved in assessing the
recoverability of the trade
receivables in the current year,
particularly the long aged
balances, due to the Group having
less experience on which to base
the recoverability of these. In
determining the expected credit
loss provision for trade receivables,
the Group has considered the
customers’ aging profile, credit
history, and expected method of
collection (including the use of third
party collection agencies).
As part of our risk assessment, we
determined that the recoverability
of trade receivables has a high
degree of estimation uncertainty,
with a potential range of reasonable
outcomes greater than our
materiality for the financial
statements as a whole. The financial
statements (note 3(ii)) discusses the
sensitivity of the Group’s estimates.
We performed the tests below rather than seeking to
rely on any of the Group’s controls because the nature of
the balance is such that we would expect to obtain audit
evidence primarily through the detailed procedures.
Our procedures included:
Personnel inquiries:
We inquired with the credit control
team and finance team with respect to the reason for
long outstanding balances in specific customers.
Fraud risk assessment:
We assessed whether there
was a fraud risk in relation to trade receivables. This
included consulting our own forensic professionals to
support our enquiries with management and inspection
of management information.
Test of details:
We tested the accuracy of the system
generated invoice aging report with reference to the
underlying invoice issued.
Tests of detail:
We have critically assessed, with the
assistance of our own Working Capital Specialist, the
assumed cash collection rates. We also assessed
these assumptions with reference to inquiries we have
performed with the Group’s third party debt collection
agency and the subsequent settlement rates post
year-end.
Disclosure:
We considered the adequacy of the Group’s
disclosures of its loss allowance approach and the
associated estimation uncertainty.
Our results
We found the provision for expected credit losses
on trade receivables to be acceptable (FY 2023:
acceptable).
3.3 Expected credit
losses on intercompany
receivables (Parent
Company)
Risk Vs FY 2023:
(Gross intercompany
receivables £111.8 million;
2023: £66.6 million
Provision for expected
credit losses: £44.7 million;
2023: £nil)
Refer to page 106 (Audit
Committee Report), page
180 (accounting policy)
and page 181 (financial
disclosures)
Subjective estimate
Following the full impairment of
the investment in subsidiaries
in the period, the intercompany
receivables are significant to the
Parent Company’s assets. Given
the outlook for the subsidiaries
following recent trading
performance and EV trends,
there has been a significant
increase in credit risk for the
intercompany receivables.
The recoverability of the
intercompany receivables is
based on the Expected Credit
Losses (ECL). The ECL assessment
requires an unbiased and
probability-weighted amount of
the range of possible outcomes
of the associated credit losses.
This includes the use of relevant
forward-looking information.
An inappropriate amount could
be determined for the expected
cash flows and associated
probabilities assigned to those
cash flows to determine the
expected credit losses due to
inherent subjectivity involved.
The effect of these matters
is that, as part of our risk
assessment, we determined that
the expected credit loss provision
on the Company’s intercompany
receivables has a high degree
of estimation uncertainty with
a potential range of reasonable
outcomes greater than our
materiality for the financial
statements as a whole, and
possibly many times that amount.
The financial statements (note 29)
discusses the sensitivity of
the Company’s estimate.
We performed the tests below rather than seeking to rely
on any of the Company’s controls because the nature of
the balance is such that we would expect to obtain audit
evidence primarily through the detailed procedures. Our
procedures included:
Assessing forecasts:
We used our work on the Group’s
forecasts described in the recoverability of Intangible
assets, including Goodwill, in UK Home, UK Commercial
and UK Distribution risk described above to assess the
appropriateness of the cash flow forecasts used in the
ECL calculation. The procedures performed for those
CGUs with intangible assets in assessing the Group's
forecasts were also performed for the International and
Energy Flex CGUs for the purpose of the ECL calculation.
Our entity understanding:
Critically assessed the
key assumptions used in the Company’s assessment
of probable outcomes of the associated credit
losses based on the Group’s financial position and
our understanding of the industry in which the Group
operates.
Disclosure:
Considered the adequacy of the Company’s
disclosures of its loss allowance approach and the
associated estimation uncertainty.
Our results
We found the expected credit losses recognised on
intercompany receivables to be acceptable (FY 2023:
acceptable).
Independent Auditor’s report to the
Members of Pod Point Group Holdings Plc
continued
Governance
Financials
135
Pod Point
Annual Report and Accounts 2024
Strategic Report
Independent Auditor’s report to the
Members of Pod Point Group Holdings Plc
continued
relation to energy flex revenue for which we believe misstatements of lesser amounts than materiality
for the financial statements as a whole could be reasonably expected to influence the Company's
members' assessment of the financial performance of the Group.
We agreed to report to the Audit Committee any corrected or uncorrected identified misstatements
exceeding £23,000 (2023: £30,000), in addition to other identified misstatements that warranted
reporting on qualitative grounds.
This year, we applied the revised group auditing standard in our audit of the consolidated financial
statements. The revised standard changes how an auditor approaches the identification of
components, and how the audit procedures are planned and executed across components.
Overview of the scope of our audit
In particular, the definition of a component has changed, shifting the focus from how the entity
prepares financial information to how we, as the group auditor, plan to perform audit procedures to
address group risks of material misstatement ("RMMs"). Similarly, the group auditor has an increased
role in designing the audit procedures as well as making decisions on where these procedures are
performed (centrally and/or at component level) and how these procedures are executed and
supervised. As a result, we assess scoping and coverage in a different way and comparisons to prior
period coverage figures are not meaningful. In this report we provide an indication of scope coverage
on the new basis.
We performed risk assessment procedures to determine which of the Group’s components are likely
to include risks of material misstatement to the Group financial statements and which procedures
to perform at these components to address those risks.
In total, we identified 7 components, having considered our evaluation of the Group’s operational
structure, existence of common risk profile across entities and our ability to perform audit procedures
centrally. Of those, we identified 3 quantitatively significant components which contained the
largest percentages of either total revenue or total assets of the Group, for which we performed
audit procedures. In addition, having considered qualitative and quantitative factors, we selected
one component with accounts contributing to the specific RMMs of the Group financial statements.
Accordingly, we performed audit procedures on 4 components. All work was performed by the
Group auditor.
We set component materialities, which ranged from £164k to £430k, having regard to the mix of size
and risk profile of the Group across the components. Our audit procedures covered 99.4% of Group
revenue. We performed audit procedures in relation to components that accounted for 99.8% of Group
total assets and 99.1% of the total losses and profits that make up Group loss before tax.
Impact of controls on our group audit
We identified IT control deficiencies in the prior period. In the current period, the Group implemented
a new ERP system as noted on page 109 of the Audit Committee report. As part of obtaining an
understanding of these IT systems, we identified that these deficiencies had not been remediated.
Therefore, we did not plan to rely on automated controls. As a result, we performed additional testing
over information/data extracted from the systems. As we were not able to rely on automated controls
on journal entries, our work to respond to the risk of management override of controls considered both
automated and manual journals. Overall, considering the significant number and nature of deficiencies
3.4 Capitalisation of
Development Costs and
Overhead Costs
Risk Vs FY 2023
(Additions: £ 9.8 million;
2023: £11.5 million)
Refer to page 106 (Audit
Committee Report), page
149 (accounting policy)
and page 160 (financial
disclosures).
Accounting for Capitalised
development and overhead costs
The directors exercise judgement
in assessing which development
costs meet the IAS 38 criteria
to be capitalised, including
overheads incurred by the Group.
This is a key audit matter due to
the inherent level of judgment the
directors exercise in determining
whether the capitalisation criteria
are met for development cost
spend and directly attributable
overheads, and the allocation of
those costs to different projects.
Adjusted EBITDA is one of the
key KPIs for management as
it impacts directors’ incentives
and remuneration. This results
in a fraud risk of inappropriate
capitalisation of development
costs in order to meet targets.
We performed the tests below rather than seeking to
rely on any of the Group’s controls because the nature of
the balance is such that we would expect to obtain audit
evidence primarily through the detailed procedures.
Our procedures included:
Assessing principles:
We assessed if the Group's policy
for the capitalisation of development and overhead
costs are in accordance with IAS 38 requirements.
Enquiry with Senior Team Members:
We enquired
with the senior members in the Group’s technology
department and challenged them on the judgement
applied as to whether the capitalisation criteria are met.
Tests of details:
We selected a sample of projects
where costs had been capitalised in the year and
assessed if the costs met the IAS 38 criteria for
capitalisation through inspecting evidence of the results
of the project as well as whether the costs allocated
to a project were acceptable.
Assessing Transparency:
We assessed the adequacy
of the Group’s disclosures including key judgments made
in respect of capitalisation of development costs.
Our results
We found the application of the accounting policy for
capitalisation of development costs and the associated
recognition of capitalised development costs to be
acceptable (FY 2023: Acceptable).
4.
Our application of materiality and an overview of the scope of our audit
Our application of materiality
As the Group has reported a loss before tax, materiality for the Group financial statements as a whole
was set at £478,000 (2023: £600,000), determined with reference to a benchmark of Group Revenue of
which it represents 0.9% (2023: 0.9%).
Materiality for the parent Company financial statements as a whole was set at £285,000, determined
with reference to a benchmark of Company total assets normalised to exclude this year's impairment
charge of £128,431,000 for investments in subsidiaries as disclosed in Note 31 and £44,719,000 impairment
charge for expected credit losses as disclosed in Note 30, given the significance of the charges
impacting total assets, of which it represents 0.12%. Materiality in the prior year was set at £400,000,
determined with reference to a benchmark of Company total assets, of which it represented 0.17%.
In line with our audit methodology, our procedures on individual account balances and disclosures
were performed to a lower threshold, performance materiality, so as to reduce to an acceptable level
the risk that individually immaterial misstatements in individual account balances add up to a material
amount across the financial statements as a whole.
Performance materiality was set at 65% (2023: 65%) of materiality for the financial statements as a
whole, which equates to £310,000 (2023: £390,000) for the Group and £185,000 (2023: £260,000) for the
parent Company. We applied this percentage in our determination of performance materiality because
we identified factors indicating an elevated level of risk based on identified misstatements and control
deficiencies. In addition, we applied materiality of £50,000 and performance materiality of £32,500 in
Governance
Financials
136
Pod Point
Annual Report and Accounts 2024
Strategic Report
Independent Auditor’s report to the
Members of Pod Point Group Holdings Plc
continued
As required by auditing standards and taking into account possible pressures to meet profit targets,
recent revisions to guidance and our overall knowledge of the control environment, we perform
procedures to address the risk of management override of controls, in particular the risk that Group
management may be in a position to make inappropriate accounting entries and the risk of bias in
accounting estimates and judgements such as capitalised development costs. On this audit we do not
believe there is a fraud risk related to revenue recognition except for revenue recognition from energy
flex. The amount of revenue recognised for Managed Install in commercial revenues was not highly
sensitive to the estimates used for measuring costs. The home, distribution and owned assets revenues,
and other revenue within Commercial relates to high volume, low value transactions. While energy flex
revenue is not quantitatively significant, we have identified a fraud risk related to revenue recognition
from energy flex based on its qualitative importance as a new growing business.
We also identified a fraud risk related to inappropriate capitalisation of development and overhead
costs in response to possible pressures to meet profit targets. Further detail in respect of capitalisation
of development and overhead costs is set out in the key audit matter disclosures in section 2 of this
report.
We performed procedures including:
Identifying journal entries and other adjustments to test for all components based on risk criteria
and comparing the identified entries to supporting documentation. These included those posted to
unusual accounts, unusual account combinations as well as journals with specific key words in the
description.
Assessing whether the judgements made in making accounting estimates are indicative of
a potential bias.
For all energy flex revenue transactions, we assessed whether revenue was recognised
appropriately by comparison to the agreement, invoices and the cash receipts.
Identifying and responding to risks of material misstatement related to compliance with laws
and regulations
We identified areas of laws and regulations that could reasonably be expected to have a material
effect on the financial statements from our general commercial and sector experience, through
discussion with the directors and others in management (as required by auditing standards), and from
inspection of the Group’s regulatory and legal correspondence and discussed with the directors and
other management the policies and procedures regarding compliance with laws and regulations.
As the Group is regulated, our assessment of risks involved gaining an understanding of the control
environment including the entity’s procedures for complying with regulatory requirements.
We communicated identified laws and regulations throughout our team and remained alert to any
indications of non-compliance throughout the audit.
The potential effect of these laws and regulations on the financial statements varies considerably.
Firstly, the Group is subject to laws and regulations that directly affect the financial statements
including financial reporting legislation (including related companies legislation), distributable profits
legislation, and taxation legislation and we assessed the extent of compliance with these laws and
regulations as part of our procedures on the related financial statement items.
in the overall control environment, we also did not plan to rely on manual controls and therefore we
took a fully substantive audit approach in all aspects of the audit for the year ending 31 December
2024. As a result, we increased the extent of our substantive procedures.
5. Going concern basis of preparation
The directors have prepared the financial statements on the going concern basis as they do not intend
to liquidate the Group or the Company, or to cease their operations, and as they have concluded
that the Group and the Company’s financial position means that this is realistic for the period to
31 December 2026 (“the going concern period”). As stated in section 2 of our report, they have also
concluded that there is a material uncertainty related to going concern.
An explanation of how we evaluated management’s assessment of going concern is set out section 2
of our report.
Our conclusions based on this work:
we consider that the directors’ use of the going concern basis of accounting in the preparation of the
financial statements is appropriate;
we have nothing material to add or draw attention to in relation to the directors’ statement in
note 2.6 to the financial statements on the use of the going concern basis of accounting, and their
identification therein of a material uncertainty over the Group and Company’s ability to continue to
use that basis for the going concern period; and
the related statement under the UK Listing Rules set out on page 85 is materially consistent with the
financial statements and our audit knowledge.
6. Fraud and breaches of laws and regulations – ability to detect
Identifying and responding to risks of material misstatement due to fraud
To identify risks of material misstatement due to fraud (“fraud risks”) we assessed events or conditions
that could indicate an incentive or pressure to commit fraud or provide an opportunity to commit fraud.
Our risk assessment procedures included:
Enquiring of directors, the Audit Committee, internal auditors and several operational team members,
and inspection of policy documentation as to the Group’s high-level policies and procedures
to prevent and detect fraud Group’s channel for “whistleblowing”, as well as whether they have
knowledge of any actual, suspected or alleged fraud.
Reading Board, Audit Committee, Nomination Committee and Remuneration Committee minutes.
Considering remuneration incentive schemes and performance targets for management, directors
and sales staff.
Using analytical procedures to identify any unusual or unexpected relationships.
Involving our forensic professionals to assist us in identifying fraud risks. This included holding
a fraud risk brainstorming session, discussions with the engagement team, and enquiries of
management.
We communicated identified fraud risks throughout the audit team and remained alert to any
indications of fraud throughout the audit, particularly given the FY 2024 financial performance.
Governance
Financials
137
Pod Point
Annual Report and Accounts 2024
Strategic Report
Independent Auditor’s report to the
Members of Pod Point Group Holdings Plc
continued
Disclosures of emerging and principal risks and longer-term viability
We are required to perform procedures to identify whether there is a material inconsistency between
the directors’ disclosures in respect of emerging and principal risks and the viability statement, and the
financial statements and our audit knowledge.
Based on those procedures, other than the material uncertainty related to going concern referred to
above we have nothing further material to add or draw attention to in relation to:
the directors’ confirmation on page 75 that they have carried out a robust assessment of the
emerging and principal risks facing the Group, including those that would threaten its business
model, future performance, solvency and liquidity;
the Risk Management disclosures describing these risks and how emerging risks are identified, and
explaining how they are being managed and mitigated; and
the directors’ explanation in the viability statement of how they have assessed the prospects of the
Group, over what period they have done so and why they considered that period to be appropriate,
and their statement as to whether they have a reasonable expectation that the Group will be able
to continue in operation and meet its liabilities as they fall due over the period of their assessment,
including any related disclosures drawing attention to any necessary qualifications or assumptions.
We are also required to review the viability statement, set out on page 85 under the UK Listing
Rules. Based on the above procedures, we have concluded that the above disclosures are materially
consistent with the financial statements and our audit knowledge.
Our work is limited to assessing these matters in the context of only the knowledge acquired during
our financial statements audit. As we cannot predict all future events or conditions and as subsequent
events may result in outcomes that are inconsistent with judgements that were reasonable at the time
they were made, the absence of anything to report on these statements is not a guarantee as to the
Group’s and Company’s longer-term viability.
Corporate governance disclosures
We are required to perform procedures to identify whether there is a material inconsistency between
the directors’ corporate governance disclosures and the financial statements and our audit knowledge.
Based on those procedures, we have concluded that each of the following is materially consistent with
the financial statements and our audit knowledge:
the directors’ statement that they consider that the annual report and financial statements taken
as a whole is fair, balanced and understandable, and provides the information necessary for
shareholders to assess the Group’s position and performance, business model and strategy;
the section of the annual report describing the work of the Audit Committee, including the significant
issues that the audit committee considered in relation to the financial statements, and how these
issues were addressed; and
the section of the annual report that describes the review of the effectiveness of the Group’s risk
management and internal control systems.
We are also required to review the part of the Corporate Governance Statement relating to the Group’s
compliance with the provisions of the UK Corporate Governance Code specified by the UK Listing Rules
for our review. We have nothing to report in this respect.
Secondly, the Group is subject to many other laws and regulations where the consequences of non-
compliance could have a material effect on amounts or disclosures in the financial statements, for
instance through the imposition of fines or litigation. We identified the following areas as those most
likely to have such an effect: health and safety, anti-bribery, money laundering, data protection,
employment law, and consumer protection laws. Auditing standards limit the required audit procedures
to identify non-compliance with these laws and regulations to enquiry of the directors and other
management and inspection of regulatory and legal correspondence, if any. Therefore, if a breach
of operational regulations is not disclosed to us or evident from relevant correspondence, an audit will
not detect that breach.
Context of the ability of the audit to detect fraud or breaches of law or regulation
Owing to the inherent limitations of an audit, there is an unavoidable risk that we may not have
detected some material misstatements in the financial statements, even though we have properly
planned and performed our audit in accordance with auditing standards. For example, the further
removed non-compliance with laws and regulations is from the events and transactions reflected in
the financial statements, the less likely the inherently limited procedures required by auditing standards
would identify it.
In addition, as with any audit, there remained a higher risk of non-detection of fraud, as fraud may
involve collusion, forgery, intentional omissions, misrepresentations, or the override of internal controls.
Our audit procedures are designed to detect material misstatement. We are not responsible for
preventing non-compliance or fraud and cannot be expected to detect non-compliance with all laws
and regulations.
7.
We have nothing to report on the other information in the Annual Report
The directors are responsible for the other information presented in the Annual Report together with
the financial statements. Our opinion on the financial statements does not cover the other information
and, accordingly, we do not express an audit opinion or, except as explicitly stated below, any form of
assurance conclusion thereon.
Our responsibility is to read the other information and, in doing so, consider whether, based on our
financial statements audit work, the information therein is materially misstated or inconsistent with the
financial statements or our audit knowledge. Based solely on that work we have not identified material
misstatements in the other information.
Strategic report and directors’ report
Based solely on our work on the other information:
we have not identified material misstatements in the strategic report and the directors’ report;
in our opinion the information given in those reports for the financial year is consistent with the
financial statements; and
in our opinion those reports have been prepared in accordance with the Companies Act 2006.
Directors’ remuneration report
In our opinion the part of the Directors’ Remuneration Report to be audited has been properly
prepared in accordance with the Companies Act 2006.
Governance
Financials
138
Pod Point
Annual Report and Accounts 2024
Strategic Report
Independent Auditor’s report to the
Members of Pod Point Group Holdings Plc
continued
10.
The purpose of our audit work and to whom we owe our responsibilities
This report is made solely to the Company’s members, as a body, in accordance with Chapter 3 of
Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to
the Company’s members those matters we are required to state to them in an auditor’s report and for
no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to
anyone other than the Company and the Company’s members, as a body, for our audit work, for this
report, or for the opinions we have formed.
Mark Wrigglesworth (Senior Statutory Auditor) for and on behalf of KPMG LLP, Statutory Auditor
Chartered Accountants, 15 Canada Square, London E14 5GL
12th June 2025
8.
We have nothing to report on the other matters on which we are
required to report by exception
Under the Companies Act 2006, we are required to report to you if, in our opinion:
adequate accounting records have not been kept by the parent Company, or returns adequate
for our audit have not been received from branches not visited by us; or
the parent Company financial statements and the part of the Directors’ Remuneration Report
to be audited are not in agreement with the accounting records and returns; or
certain disclosures of directors’ remuneration specified by law are not made; or
we have not received all the information and explanations we require for our audit.
We have nothing to report in these respects.
9. Respective responsibilities
Directors’ responsibilities
As explained more fully in their statement set out on page 130, the directors are responsible for: the
preparation of the financial statements including being satisfied that they give a true and fair view;
such internal control as they determine is necessary to enable the preparation of financial statements
that are free from material misstatement, whether due to fraud or error; assessing the Group and
parent Company’s ability to continue as a going concern, disclosing, as applicable, matters related to
going concern; and using the going concern basis of accounting unless they either intend to liquidate
the Group or the parent Company or to cease operations, or have no realistic alternative but to do so.
Auditor’s responsibilities
Our objectives are to obtain reasonable assurance about whether the financial statements as a
whole are free from material misstatement, whether due to fraud or error, and to issue our opinion
in an auditor’s report. Reasonable assurance is a high level of assurance, but does not guarantee
that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement
when it exists. Misstatements can arise from fraud or error and are considered material if, individually
or in aggregate, they could reasonably be expected to influence the economic decisions of users
taken on the basis of the financial statements.
A fuller description of our responsibilities is provided on the FRC’s website at www.frc.org.uk/
auditorsresponsibilities.
The Company is required to include these financial statements in an annual financial report prepared
under Disclosure Guidance and Transparency Rule 4.1.17R and 4.1.18R. This auditor’s report provides
no assurance over whether the annual financial report has been prepared in accordance with those
requirements.
Governance
Financials
139
Pod Point
Annual Report and Accounts 2024
Strategic Report
Consolidated statement of profit or loss and other comprehensive income
Notes
Year ended
31st December
2024
£’000
Year ended
31st December
2023
£’000
Revenue
6
52,914
63,756
Cost of sales
(36,114)
(44,516)
Gross profit
16,800
19,240
Other income
5
829
1,000
Administrative expenses excluding impairment charges
(53,733)
(51,323)
Impairment loss on trade receivables and contract assets
15
(4,419)
(116)
Operating loss before impairment of fixed assets
(40,523)
(31,199)
Impairment charges relating to right of use assets
(175)
Impairment charges relating to intangible assets
11
(44,401)
(53,154)
Operating loss
5
(85,099)
(84,353)
Finance income
9
997
1,586
Finance costs
9
(377)
(418)
Loss before tax
(84,479)
(83,185)
Income tax expense
10
(246)
(229)
Loss after tax
(84,725)
(83,414)
Basic and diluted loss per ordinary share
24
£(0.54)
£(0.54)
Other comprehensive income
Items which may be reclassified subsequently to profit or loss
Cash flow hedges – effective portion of changes in fair value
12
Other comprehensive income for the year, net of tax
12
Total comprehensive income for the year
(84,713)
(83,414)
All amounts relate to continuing activities.
The notes on pages 143 to 176 form part of the consolidated financial statements.
Governance
Financials
140
Pod Point
Annual Report and Accounts 2024
Strategic Report
Notes
As at
31st December
2024
£’000
As at
31st December
2023
£’000
Non-current liabilities
Loan and borrowings
18
(1,048)
(2,140)
Lease liabilities
19
(496)
(1,406)
Provisions
20
(268)
(219)
(1,812)
(3,765)
Total liabilities
(38,158)
(42,895)
Net assets
17,605
102,347
Equity
Share capital
21
156
154
Share premium
139,887
139,887
Cash flow hedging reserve
12
Share-based payment reserve
4,376
8,327
ESOP reserve
(1,059)
(1,318)
Retained earnings
(125,767)
(44,703)
17,605
102,347
The notes on pages 143 to 176 form part of the consolidated financial statements.
The financial statements were approved by the Board of Directors and authorised for issue on 11th
June 2025. They were signed on its behalf by:
Mel Lane
Chief Executive Officer
Andy Palmer
Chair
Company registration number 12431376
Notes
As at
31st December
2024
£’000
As at
31st December
2023
£’000
Non-current assets
Goodwill
11
1,719
34,365
Intangible assets
11
14,632
26,735
Property, plant and equipment
12
3,895
4,957
Right-of-use assets
13
1,348
2,379
21,594
68,436
Current assets
Inventories
14
3,616
4,524
Trade and other receivables
15
19,778
16,809
Contract assets – accrued income
15
5,551
6,730
Cashflow hedges
15
12
Cash and cash equivalents
16
5,212
48,743
34,169
76,806
Total assets
55,763
145,242
Current liabilities
Trade and other payables
17
(18,379)
(22,835)
Deferred income
17
(14,507)
(13,398)
Loan and borrowings
18
(1,098)
(1,272)
Lease liabilities
19
(1,108)
(1,095)
Provisions
20
(1,254)
(530)
(36,346)
(39,130)
Net current (liabilities)/assets
(2,177)
37,676
Total assets less current liabilities
19,417
106,112
Consolidated statement of financial position
Governance
Financials
141
Pod Point
Annual Report and Accounts 2024
Strategic Report
Consolidated statement of changes in equity
As at 31st December 2024:
Share
capital
£’000
Share
premium
£’000
Cash flow
hedging
reserve
£’000
Share-
based
payment
reserves
£’000
ESOP
reserve
£’000
Retained
earnings
£’000
Total
equity
£’000
Balance as at
1st January 2024
154
139,887
8,327
(1,318)
(44,703) 102,347
New share capital issued
2
(2)
Loss after tax
(84,725) (84,725)
Fair value movement of cash flow
hedges
12
12
Equity-settled share-based
payments charge
(29)
(29)
Exercise of share-based awards
(3,922)
261
3,661
Balance as at
31st December 2024
156
139,887
12
4,376
(1,059)
(125,767)
17,605
The accompanying notes form part of these financial statements.
As at 31st December 2023:
Share
capital
£’000
Share
premium
£’000
Other
reserves
£’000
ESOP
reserve
£’000
Retained
earnings
£’000
Total
equity
£’000
Balance as at 1st January 2023
154
139,887
6,651
(1,318)
38,711
184,085
Loss after tax and total comprehensive
income for the year
(83,414)
(83,414)
Equity-settled share-based payments
1,676
1,676
Balance as at 31st December 2023
154
139,887
8,327
(1,318)
(44,703)
102,347
Governance
Financials
142
Pod Point
Annual Report and Accounts 2024
Strategic Report
Consolidated statement of cash flow
Notes
Year ended
31st December
2024
£’000
Year ended
31st December
2023
£’000
Loss after tax
(84,725)
(83,414)
Adjustment for non-cash items:
Amortisation of intangible assets
11
10,032
8,138
Impairment of customer relationships intangibles
11
9,880
Impairment of goodwill
11
32,646
43,274
Impairment of development costs
11
4,919
Impairment of brand
11
6,836
Impairment of right of use assets
13
175
Depreciation of tangible assets
12
1,367
1,338
Depreciation of right-of-use assets
13
1,570
1,378
Loss on disposal of tangible assets
Share-based payment (credit)/charge
23
(29)
1,676
Tax expense
10
246
229
Interest receivable
9
(997)
(1,586)
Interest payable
9
377
418
Tax paid
10
(246)
(229)
Operating cash outflow before changes in working capital
(27,829)
(18,898)
Changes in working capital
Movement in inventories
908
1,116
Movement in trade and other receivables
(2,981)
(155)
Movement in contract assets – accrued income
1,179
(503)
Notes
Year ended
31st December
2024
£’000
Year ended
31st December
2023
£’000
Movement in trade and other payables
(4,318)
2,866
Movement in deferred income
1,109
2,565
Movement in provisions
773
183
Net cash flow used in operating activities
(31,159)
(12,826)
Cash flows from investing activities
Purchase of tangible assets
12
(325)
(797)
Development expenditure capitalised
11
(9,790)
(11,518)
Interest received
9
997
1,586
Net cash flow used in investing activities
(9,118)
(10,729)
Cash flows from financing activities
Proceeds from new borrowings
21
1,466
Loan repayment of principal
21
(1,266)
(1,401)
Loan repayment of interest
21
(165)
(166)
Payment of principal of lease liabilities
21
(1,611)
(1,481)
Payment of lease interest
21
(212)
(223)
Net cash flows used in financing activities
(3,254)
(1,805)
Net decrease in cash and cash equivalents
(43,531)
(25,360)
Cash and cash equivalents at beginning of the year
48,743
74,103
Closing cash and cash equivalents
5,212
48,743
The notes on pages 143 to 176 form part of the consolidated financial statements.
Pod Point
Annual Report and Accounts 2024
Strategic Report
Governance
Financials
Notes to the financial statements
143
1. General information
Pod Point Group Holdings plc (referred to as the ‘Company’) is a public limited company incorporated
in the United Kingdom under the Companies Act 2006 and registered in England. Its registration
number is 12431376. The registered address is 222 Grays Inn Road, London WC1X 8HB.
The principal activity of the Company and its subsidiary undertakings (the ‘Group’) during the years
presented is that of development and supply of equipment and systems for recharging electric vehicles.
The entire issued share capital of the Company is traded on the Main Market of the London Stock Exchange.
2. Summary of significant accounting policies
2.1 Basis of preparation
The Group financial statements have been prepared and approved by the Directors in accordance
with UK-adopted international accounting standards (‘UK-adopted IFRS’) and in conformity with the
requirements of the Companies Act 2006.
The accounting policies set out in the sections below have, unless otherwise stated, been applied
consistently to all periods presented within the financial information and have been applied consistently
by all subsidiaries.
2.2 Statement of compliance
The consolidated financial statements have been prepared in accordance with the significant
accounting policies described in this note 2.
2.3 Basis of measurement
The consolidated financial statements are prepared on the historical cost convention as modified by
financial instruments recognised at fair value.
2.4 New standards and interpretations not yet effective
A number of new accounting standards are effective for annual reporting periods beginning on or
after 1st January 2025 and earlier adoption is permitted. However, the Group has not early adopted the
following new or amended accounting standards in preparing these consolidated financial statements:
A) IFRS 18: Presentation and Disclosure in Financial Statements (not yet endorsed by the UK
Endorsement Board)
IFRS 18 will replace IAS 1 Presentation of Financial Statements and applies for annual reporting periods
beginning on or after 1st January 2027. The new standard introduces the following key new requirements:
i)
Entities are required to classify all income and expenses into five categories in the statement of
profit or loss, namely the operating, investing, financing, discontinued activities and income tax
categories. Entities are also required to present a newly-defined operating profit subtotal. Entities’
net profit will not change.
ii)
Management-defined performance measures (‘MPMs’) are disclosed in a single note in the financial
statements.
iii) Enhanced guidance is provided on how to group information in the financial statements.
In addition, all entities are required to use the operating profit subtotal as the starting point for the
statement of cash flows when presenting operating cash flows under the indirect method.
The Group is in the process of assessing the impact of the new standard, particularly with respect to
the structure of the Group’s statement of profit or loss, the statement of cash flows, and the additional
disclosures required for MPMs.
B) Other accounting standards
The following new or amended accounting standards are not expected to have a significant impact on
the Group’s consolidated financial statements:
i)
Lack of exchangeability (amendments to IAS 21) (applies for annual reporting periods beginning on
or after 1st January 2025).
ii)
Classification and Measurement of Financial Instruments (amendments to IFRS 9 and IFRS 7)
(applies for annual reporting periods beginning on or after 1st January 2026) (not yet endorsed by
the UK Endorsement Board).
iii) Annual improvements to IFRS (volume 11) (applies for annual reporting periods beginning on or
after 1st January 2026).
The Directors expect to apply these standards from their effective dates.
2.5 Functional and presentation currency
The Company’s functional and presentational currency is GBP because that is the currency of the
primary economic environment in which the Company operates. The presentation currency of the
Group is GBP. Foreign operations are included in accordance with the policies set out below.
2.6 Going concern
Current context and liquidity
In adopting a going concern basis for the preparation of the financial statements of the Group and
of the Company, the Directors have made appropriate enquiries and have considered the Group’s
business activities, cash flows and liquidity position as set out in note 22 to the financial statements,
and the Group’s principal risks and uncertainties, in particular the economic and competitive risks. In
particular the Directors have considered the likely effect of the Group’s future strategy, including the
new Home proposition.
During FY24, the Group made a loss of £84.7m. The Group’s results have been impacted by the
competitive landscape, and particularly by lower than expected demand in the private BEV market,
where customers have the highest propensity to purchase a charger, as opposed to those with access
to fleet vehicles. At 31st December 2024 the Group had net current liabilities of £2.0m.
At 31st December 2024, the Group held cash of £5.2m, down £43.5m from £48.7m at 31st December
2023. The Group’s £30m facility provided by EDF as set out in note 18 was undrawn at 31st December
2024. At the date of this report, £15m of the facility has been drawn. The ability of the Group to draw
down on the balance of £15m of this facility is subject to the agreement of EDF, which the directors
believe will not be unreasonably withheld. The Group held cash at 31st May 2025, inclusive of the
facility drawn down, of £9.3m. The Group will require funding during 2025 and over the going concern
assessment period discussed below in excess of the currently available facilities. The status of
discussions around additional funding is set out below.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
2. Summary of significant accounting policies
continued
144
Pod Point
Annual Report and Accounts 2024
The Directors have concluded that, while it remains appropriate to prepare the financial statements on
a going concern basis, and while the Board has a reasonable expectation that the Group and Company
will be able to continue in operation and meet its liabilities as they fall due over the period of assessment,
there is a material uncertainty regarding the Group and company's going concern position due to
the requirement for additional funding and due to potential restructuring of the Group on a potential
change in control, as set out below.
Assessment period
Accounting standards require that ‘the foreseeable future’ for going concern assessment covers a
period of at least twelve months from the date of approval of these financial statements, although
those standards do not specify how far beyond twelve months a Board should consider.
In its going concern assessment, the Directors have considered the period from the date of approval of
these financial statements to 31st December 2026 (the going concern period or assessment period).
Given ongoing uncertainty around the widespread adoption of EVs, the Directors have deemed a longer
than 12 month period of assessment to be appropriate. This period reflects the time necessary for further
development of the EV market, and the time required to operationalise the Group’s strategic initiatives.
The Directors have taken into account reasonably possible future economic, regulatory and execution
risk factors in preparing and reviewing trading and cash flow forecasts covering the period to 31st
December 2026.
At the end of the assessment period the Group is forecast to be generating cash outflows, however the
level of these will have stabilised, after taking account of the working capital effects of the new Home
proposition which defers cash receipts over the customer’s subscription period. The Directors expect
the Group to become cash generative during FY29.
Forecast performance
In its assessment of going concern over the period to 31st December 2026, the Group has modelled a
base case scenario, and a severe but plausible downside case.
The forecasts used in the base case take into account the Board’s and management’s views on the
anticipated impact of the Group’s strategy around Home proposition, Energy Flex activity, and cost
management across the going concern period. The key inputs and assumptions underlying the base
case include:
i)
an expected growth in the UK BEV and PHEV market over the assessment period of 58% compared
to FY24 resulting from continued EV adoption underpinned by ZEV mandate legislation
ii)
a 16% increase in forecast revenue over the assessment period compared to FY24 run rate, arising
from the growth in the market and reflecting the expected market share effect of the Group’s
planned change in UK Home product offering.
iii) negative working capital effects totalling around £9m arising from the planned change in the UK
Home product offering which include a lower up-front fee and monthly payments from customers.
iv) an expected increase in Energy Flex revenues of 919% in the assessment period compared to FY24
from both a broadening of the base of chargers eligible to be included in Energy Flex activities, and
access to new Energy Flex markets including Wholesale market opportunities.
The Group is expected to continue to experience negative cashflows in between 2025 and 2028, before
becoming cash generative during 2029.
In the base case, a significant cash outflow occurs over the period to 31st December 2026, with 31st
December 2026 being the lowest point in the forecast case. The Directors expect that there will be a
further requirement for significant additional funding during 2025, as described below.
Severe but plausible downside case
In satisfying themselves that the going concern basis is appropriate, given the Group’s reduction in
liquidity over FY24 and the economic, competitive and execution risks associated with the Group’s
strategic initiatives over the outcomes forecast in the base case set out above, the Directors have
modelled a severe but plausible downside case as set out below in which all anticipated individual
downside risks occur together.
The Directors consider a scenario where these sensitivities occur in combination is unlikely, but not
remote. A scenario where some of these sensitivities occur, but not others, would therefore be upsides
against the scenario considered.
i)
A 30% reduction in market size, resulting from a reduction in the demand for EVs arising from
economic factors or a reasonably possible delay in the adoption of EVs due to any changes to the
ZEV mandate and policy initiatives to encourage EV adoption. This sensitivity results in a 13% fall in
forecast revenues in UK Home and UK Distribution due to the associated drop in installation volumes;
ii)
A further 5% reduction in forecast revenues in the Home and UK Distribution segments, arising from
lower than expected market share performance, including a loss of market share of 1% in FY25 as
compared to FY24 and of 2% in FY26 as compared to FY24, reflecting risks from competitive pressures
or related to the Group’s own execution performance. These execution risks include the introduction of
the new Home proposition as described above, including risks around the take-up of the new offering
iii) A 20% reduction in revenue in the International segment, resulting from a reduction in the demand
for EVs arising from economic or regulatory factors, or related to economic and competitive factors
in the European markets in which the Group expects to operate during the forecast period, reflecting
a reduction in expected rates of adoption of EVs.
iv) A 24% reduction in forecast revenue in the UK Commercial segment, reflecting lower than forecast
levels of EV adoption, and risks from competitive pressures or related to the Group’s own execution
performance.
v) A 3% increase in forecast unit costs of sales, reflecting supply chain risk, and in particular an
increase in total cost of sales which cannot be passed on to customers. This sensitivity assumes a
5% increase in unit cost of sales, together with 2% of non-unit cost of sales purchases. The unit cost
of sales assumption reflects the Group’s USD exposure in these purchases.
vi) A 50% reduction in revenue in the Energy Flex segment, reflecting risk in realising the Group’s plans
to generate income from the installed base of domestic charges, including in realising value
generated from wholesale trading. The Energy Flex business remains a relatively smaller
component of the Group’s trading over the assessment period.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
2. Summary of significant accounting policies
continued
145
Pod Point
Annual Report and Accounts 2024
Since the Group has not made commitments to carbon emission reductions which, if implemented,
would have a significant cost implication, the impact of climate change has not had a significant effect
on the forecasts considered.
In the severe but plausible downside case, a significant cash outflow occurs over the period to 31st
December 2026, with 31st December 2026 being the lowest point in the forecast case. In this case, the
Directors expect that there will be a further requirement for significant additional funding, in excess of
that required for the base case, during 2025.
Due to the significant economic uncertainty associated with the US tariffs announced in April 2025,
the Directors are not able to provide certainty there might not be a more severe downside than those
they have already considered. While there remains a material uncertainty in the base and downside
scenario modelled, a more severe downside may impact the level of funding required.
Material uncertainty as to going concern
Both the base case and the severe but plausible downside scenario considered shows a requirement
for significant additional cash during the assessment period.
The Group is currently running a process to secure additional funding, for which external advisors have
been appointed. In April 2025, the Group received a non-binding conditional cash proposal from its
majority shareholder EDF to acquire the entire issued and to be issued share capital of the Company
that it does not already own at a price of 6.5 pence per share.
The Directors do not have knowledge of how any future buyer may structure the Group on a potential
change of control. The financial structure of the acquirer may affect the going concern position of the
parent company entity Pod Point Group Holdings Plc.
At the time of signing these financial statements the Directors are confident that work to raise further
funding, either from EDF as part of their potential acquisition of the Group, or from another process, will
conclude successfully in the forthcoming months.
The Directors have a reasonable expectation that the raising of funding will be successfully concluded
and that therefore the Group will maintain a position of sufficient liquidity throughout the forecast
period to at least 31st December 2026 in order to continue in operation and meet its liabilities as they
fall due, and consequently have prepared the financial statements on a going concern basis.
As the Group and Company are reliant on securing further funding which is not guaranteed, and due
to uncertainty as to how any future buyer may structure the Group on a potential change of control,
a material uncertainty exists related to events or conditions which may cast significant doubt on
the ability of the Group and Company to continue as a going concern and as a result the Group or
Company may be unable to realise their assets and discharge their liabilities in the normal course of
business. The financial statements for the year to 31st December 2024 do not include the adjustments
that would result from the basis of preparation being inappropriate.
2.7 Basis of consolidation
Subsidiaries
Subsidiaries are entities controlled by the Group. The Group controls an entity when it is exposed to, or has
rights to, variable returns from its involvement with the entity and has the ability to affect those returns
through its power over the entity. The financial information of subsidiaries are included in the consolidated
financial information from the date on which control commences until the date on which control ceases.
Transactions eliminated on consolidation
Intra-group balances and transactions, and any unrealised income and expenses arising from
intra-group transactions, are eliminated.
2.8 Revenue
Overview
Revenue is measured based on the consideration specified in a contract with a customer. The
Company recognises revenue when it transfers control over a good or service to a customer.
The Group has no specific obligations for returns, refund clauses nor any other similar obligations
specified in the contract with customers. However, standard product compliance warranty is provided
to customers, which is not considered a separate performance obligation.
Revenue is recognised at the total amount billed to a customer where it is earned from the sale of
goods or services as principal. Revenue is presented as the net amount retained by the Group where it
is earned as an agent through a commission or fee.
The following paragraphs provide information about the nature and timing of the satisfaction of
performance obligations in contracts with customers and the related revenue recognition policies per
business line. In general there are no material variable consideration clauses, such as volume related
discounts, included in contracts with customers. However, direct discounts can be provided on a
customer-by-customer basis. Payment is due upfront for the majority of residential chargepoints sold,
and with 30-day payment terms for most other commercial chargepoints sold. The amounts of refunds
and rebates in the current and preceding year are immaterial.
Sale and installation of charging units in the UK Home market
The Group has concluded that the sale and installation of charging equipment to Home customers
represents two distinct performance obligations. As the transfer of control to the customer occurs
concurrently over a short time period (installation of unit typically occurs within one day), the revenue is
recognised at a point in time when the installation is completed.
Domestic customers may be entitled, if eligible, for an OZEV government grant under the OZEV EV
chargepoint grant (formerly the Electric Vehicle Homecharge Scheme). Under this scheme, the Group
claims a portion of the fee it charges for the installed unit from the Driver and Vehicle Licensing Agency
(‘DVLA’) on behalf of the customer.
As the OZEV grant is provided to the customer, it forms part of the total consideration due to the Group
for the products and services provided to the customer. Therefore, the Group’s revenue comprises
both the element of the installation fee received directly from the customer, and also the portion of the
installation fee claimed from the DVLA.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
2. Summary of significant accounting policies
continued
146
Pod Point
Annual Report and Accounts 2024
Warranties are provided with all home units sold. The accounting policy for warranties is set out below.
Commercial installation projects
The Group offers a commercial installation service, whereby units are delivered to and installed at a
specific customer site as agreed on a case-by-case basis, as set out in the revenue recognition policy
above.
The Group has reassessed that these installation contracts include two separate performance
obligations that are distinct under IFRS 15, the first being the delivery to the customer of the
chargepoint units, and the second being the service of installation of those units.
Revenue is recognised at the point of delivery to customer site, for units sold, and over time for
installation services, as these services are provided. Where work takes place ahead of invoicing, this
leads to recognition of a contract asset in the form of accrued income.
In arriving at the assessment that sale of units and installation of units represents two separate
performance obligations, the Group has considered the fact that the Group sells units as a stand-alone
product, with the customer either installing themselves or separately contracting for installation with a
third party.
The transaction price is allocated to each performance obligation based on the stand-alone selling
prices. Where such stand-alone selling prices are not directly observable, these are estimated based
on expected cost-plus margin.
The Group has assessed that control of units passes to the customer upon delivery of units to the
customer site. Therefore, revenue associated with the units is recognised at a point in time, upon
delivery.
The installation work performed by the Group under commercial installation contracts has no
alternative use. Under these contracts, the Group has an enforceable right to payment for work done,
including if a contract is cancelled part-way through by a customer.
The installation service is recognised as it is provided over time, with revenue accrued on an input basis
using the costs incurred to date as a ratio of total expected costs. This approach gives rise to a contract
asset in the form of accrued income, until the relevant amounts are invoiced.
Under this method, actual costs are compared with the total estimated costs to measure progress
towards complete satisfaction of the performance obligation. To measure the relevant proportion of
revenue to recognise, the Group is required to estimate the margin on contracts in progress at each
reporting date. This estimation is performed on a portfolio basis.
Maintenance revenue
Service-related revenue comprises additional service and/or maintenance sold to a customer by
means of a separate contract for periods up to four years. Revenues generated through services
rendered are recognised over time in the income statement as customers simultaneously receive and
consume the benefits as the Group performs the services.
Warranties
A standard 60-month (FY2023: 36 month) warranty is included with the sale of all chargepoints. As the
chargepoint is not available for sale without this warranty, it is considered an integral part of the supply
of the unit, and is not unbundled from the sale price. Instead, a provision for expected warranty costs is
recognised within cost of sales.
During certain portions of the current and preceding financial year, certain UK Home customers were
offered the option to extend the previous standard 36 month warranty to 60 months at no charge. The
fair value of the extended period was carved out of the price paid by these customers and deferred
until the period covered by the extension. The fair value of the carve-out was determined based on the
previous stand-alone selling price of extended warranties.
An extended warranty is offered for purchase in addition to standard warranty included with the sale
of a chargepoint. Extended warranty revenue is deferred at the point of sale and is then recognised
on a straight-line basis over the lifetime of the extended warranty period.
Amounts billed in advance to customers are presented as contract liabilities in the form of deferred
income.
Sale of accessories and supply only goods
Sale of accessory goods are recognised at a point in time, when the item is delivered to the customer
and the transfer of control occurs.
Supply-only sales represent a sale of a chargepoint at wholesale, without the combined installation
of the chargepoint. These sales are also recognised at a point in time, once transfer of control occurs,
at the time the chargepoint is delivered to the customer.
Pod Point acts as principal in sale to the wholesaler, and is not then a party to the transactions
whereby units are sold on to customers by the wholesaler (except to honour the warranty provided
with these units).
Smart Reporting
Smart Reporting is a distinct service provided to customers, which provides the customer with access
to the transactional data collected by the chargepoint by the Group’s software system.
Smart Reporting is billed up front in full, covering service for up to three years. The transaction price
is set out within commercial contracts with customers, and revenue is deferred upon billing, and then
recognised on a straight-line basis over the period covered by Smart Reporting.
Revenue share agreements
The Group operates revenue share agreements in respect of public charging networks relating to both
assets owned by the Group, and assets owned by UK Commercial customers.
In both of these cases, the Group collects the payment from the end user for the usage of the chargepoint
through the Pod Point App. The amount paid by the end user is accounted for as set out below.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
2. Summary of significant accounting policies
continued
147
Pod Point
Annual Report and Accounts 2024
Revenue share on chargepoints owned by the Group (Owned Assets segment)
Where the Group operates revenue share agreements in respect of chargepoints owned by the Group,
it acts as principal in collecting revenue and recognises the gross amounts paid by chargepoints
customers as principal.
Revenue share on chargepoints not owned by the Group (UK Commercial segment)
Where the Group operates revenue share agreements in respect of chargepoints owned by customers
of the Group, it acts as an agent in collecting revenue and recognises the net fee due to the Group
at a point in time as the chargepoint is used.
Owned asset – media screens
Revenue is generated through the provision of media screens for display on the chargepoint installed
at a customer’s site. The chargepoints are owned and managed by the Group, and a monthly fee is
collected on any chargers of which the media screens are in working use.
The transaction price is the monthly fee as stated in the contract with the customer and revenue
is recognised over time, over the period in which the media screens are in place and working.
Contract assets – accrued income
Accrued income represents revenue recognised to date less amounts invoiced to customers. Accrued
income primarily arises from managed installation contracts.
Contract liabilities – deferred income
Where sales of goods and services are billed upfront, the income is deferred and released at the point
at which revenue is to be recognised and the performance obligation is satisfied. Deferred income
primarily arises from Home customers where installation has not yet taken place, extended warranty
sales, Smart Reporting and customer top-ups.
Energy Flex
The Group has entered into an agreement with an Energy Flex partner to provide a ‘Flexibility Service’,
the service being to allow the partner to arrange access to Pod Point’s installed base of domestic
charging units by DNOs or DSOs to manage energy usage in geographically designated areas over
time to match production capacity.
Fees are payable from DNOs or DSOs to the Group’s partner, which retains a portion of the fee. The
remainder of the fee is passed to the Group.
The Group has assessed that the partner is acting as principal in this transaction. Therefore, Energy
Flex revenue is recognised at the amount of consideration receivable by the Group.
2.9 Leases
The Group as lessee
The Group assesses whether a contract is or contains a lease, at inception of the contract. The Group
recognises a right-of-use asset and a corresponding lease liability with respect to all lease arrangements
in which it is the lessee, with the exception of short-term leases of less than 12 months and leases of low-
value assets. For these leases, the Group recognises the lease payments as an operating expense on
a straight-line basis over the life of the lease as permitted by paragraph 6 of IFRS 16.
The leased assets recognised by the Group comprises a lease of office space, and several leases of
installer vans and vehicles used by staff.
The lease liability is initially measured at the present value of the lease payments that are not paid at
the commencement date, discounted by the Group’s incremental borrowing rate, since the rates implicit
in leases cannot be determined.
Lease payments included in the measurement of the lease liability comprise fixed lease payments
(including in-substance fixed payments), less any lease incentives receivable.
The lease liability is subsequently measured by increasing the carrying amount to reflect interest on
the lease liability (using the effective interest method) and by reducing the carrying amount to reflect
the lease payments made.
The right-of-use assets comprise the initial measurement of the corresponding lease liability, lease
payments made at or before the commencement day, less any lease incentives received and any
initial direct costs. They are subsequently measured at cost less accumulated depreciation and
impairment losses.
Right-of-use assets are depreciated over the shorter period of lease term and useful life of the right-of-
use asset.
As a practical expedient, IFRS 16 permits a lessee not to separate non-lease components, and instead
account for any lease and associated non-lease components as a single arrangement. The Group has
elected to use this practical expedient. Any modifications made to the terms of a lease are reflected
in the month that these are agreed with the lessor. The adjustments are reflected in the balance sheet
value of both the lease liability and the corresponding right-of-use asset.
Other costs associated with leases, such as maintenance and insurance, are expensed as incurred.
Cash flows relating to repayment of lease liabilities are presented within financing cash flows.
2.10 Foreign currency transactions and hedging derivatives
Transactions in foreign currencies are translated to the respective functional currencies of Group
companies at exchange rates applicable on the dates of the transactions.
Monetary assets and liabilities denominated in foreign currencies are translated to the functional
currency at exchange rate at the reporting date. Non-monetary assets and liabilities that are
measured at fair value in a foreign currency are translated to the functional currency at the exchange
rate when the fair value was determined. Foreign currency differences arising on translation are
generally recognised in the consolidated income statement. Non-monetary items that are measured
based on historical cost in foreign currency are not translated.
For the purpose of presenting the consolidated financial statements, the assets and liabilities of entities
with a functional currency other than sterling are expressed in sterling using exchange rates prevailing
at the reporting period date. Income and expense items and cash flows are translated at the average
exchange rates for each month and exchange differences arising are recognised directly in other
comprehensive income.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
2. Summary of significant accounting policies
continued
148
Pod Point
Annual Report and Accounts 2024
Derivative financial instruments are initially recognised at fair value and are subsequently remeasured
at fair value at the end of each reporting period with the movement recognised through the
consolidated income statement, except where derivatives qualify for cash flow hedge accounting. The
effective proportion of cash flow hedges is recognised in OCI and presented in the hedging reserve
within equity. The cumulative gain/ loss is subsequently reclassified to the consolidated income
statement in the same period that the relevant hedged transaction is realised.
2.11 Non-IFRS information
The Group makes use of certain financial measures that are not defined or recognised under IFRS,
including adjusted EBITDA. The definition of and rationale for these measures is set out in note 5.
Exceptional items, including costs related to major financing and other corporate projects, restructuring
costs, and systems implementation costs, which are material by amount, are excluded from adjusted
EBITDA.
See note 8 for a summary of exceptional costs incurred during the periods disclosed.
2.12 Taxation
Current and deferred tax is recognised in the consolidated income statement except where it relates to
items recognised in other comprehensive income or directly in equity, in which case it is recognised in
other comprehensive income or equity, respectively.
(i) Current tax
Current tax, including UK corporation tax, is calculated for each entity by applying the relevant
statutory tax rates to taxable profits for the year, which is calculated in accordance with the tax laws
of the country in which each entity is tax resident. Tax rates applied are those which are enacted, or
substantially enacted at each balance sheet date. Taxable profit differs from net profit as reported in
the consolidated income statement because it excludes items of income or expense that are taxable
or deductible in other accounting periods and it further excludes items of income or expenses that are
never taxable or deductible.
Repayable tax credits relating to research and development expenditure arising under the HMRC R&D
regime (RDEC) are recognised within current tax.
(ii) Deferred tax
Deferred tax is calculated using the balance sheet method, providing for temporary differences
between the carrying amounts of assets and liabilities for financial reporting and taxation purposes.
Deferred tax is measured at the tax rates that are expected to be applied to the temporary differences
when they reverse, based on the laws that have been enacted or substantively enacted at each
balance sheet date. Deferred tax assets and liabilities are offset if there is a legally enforceable right to
do so and they relate to income taxes levied by the same tax authority on the same taxable entity, or
on different tax entities, but where they intend to settle current tax liabilities and assets on a net basis or
their tax assets and liabilities will be realised simultaneously.
Deferred tax liabilities are always provided for in full. Deferred tax assets are recognised to the extent
it is probable that future taxable profits will be available against which the temporary differences,
including tax losses, can be utilised. The carrying amount of deferred tax assets is reviewed at each
balance sheet date by reassessing whether sufficient future taxable profits will be generated in
future periods such that these deferred tax assets continue to be recoverable. The Group considers
all available evidence in evaluating whether or not it is probable that sufficient taxable profits will be
generated in future periods.
Changes in deferred tax assets or liabilities are recognised as a component of tax income or expense
in profit or loss, except where they relate to items that are recognised in other comprehensive income
or directly in equity, in which case the related deferred tax is also recognised in other comprehensive
income or equity, respectively.
2.13 Intangible assets and goodwill
Business combinations and goodwill
Acquisitions of subsidiaries are accounted for using the acquisition method. The consideration
transferred in a business combination is measured at fair value, which is calculated as the sum of the
acquisition-date fair values of assets transferred by the Group, liabilities incurred by the Group to the
former owners of the acquiree and the equity interest issued by the Group in exchange for control of
the acquiree. Acquisition-related costs are recognised in the income statement as incurred.
At the acquisition date, the identifiable assets acquired and the liabilities assumed are recognised at
their fair value, except that:
deferred tax assets or liabilities and assets or liabilities related to employee benefit arrangements
are recognised and measured in accordance with IAS 12 Income Taxes and IAS 19 Employee
Benefits respectively
liabilities or equity instruments related to share-based payment arrangements of the acquiree or
share-based payment arrangements of the Group entered into to replace share-based payment
arrangements of the acquiree are measured in accordance with IFRS 2 Share-based Payments at
the acquisition date (see below)
assets (or disposal groups) that are classified as held for sale in accordance with IFRS 5 Non-current
Assets Held for Sale and Discontinued Operations are measured in accordance with that standard
If the initial accounting for a business combination is incomplete by the end of the reporting period
in which the combination occurs, the Group reports provisional amounts for the items for which the
accounting is incomplete. Those provisional amounts are adjusted during the measurement period
(see above), or additional assets or liabilities are recognised, to reflect new information obtained about
facts and circumstances that existed as of the acquisition date that, if known, would have affected the
amounts recognised as of that date.
Goodwill is measured as the excess fair value of the consideration transferred over the fair value of
the identifiable net assets acquired. If the total of the consideration transferred, and previously held
interest measured at fair value, is less than the fair value of the net assets of the subsidiary acquired,
the difference is recognised directly in profit or loss as a bargain purchase gain.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
2. Summary of significant accounting policies
continued
149
Pod Point
Annual Report and Accounts 2024
Impairment of intangible assets
Goodwill and other intangible assets with indefinite lives are not amortised but tested for impairment
annually, or when there are any indications that carrying value is not recoverable. For impairment
testing purposes, goodwill is allocated to CGUs. If a subsidiary undertaking is subsequently sold,
goodwill arising on acquisition is taken into account in determining the profit or loss on sale.
Intangible assets which are amortised over their useful lives are tested for impairment when an
indicator of potential impairment is identified.
Intangible assets are initially recognised at cost. After recognition, intangible assets are measured at
cost less any accumulated amortisation and any accumulated impairment losses. Amortisation and
impairment on intangible assets are recognised in the income statement.
An intangible asset is derecognised upon disposal (i.e. at the date the recipient obtains control) or
when no future economic benefits are expected from its use or disposal. Any gain or loss arising upon
derecognition of the asset (calculated as the difference between the net disposal proceeds and the
carrying amount of the asset) is included in the income statement.
Intangible assets acquired in a business combination
Intangible assets acquired in a business combination and recognised separately from goodwill are
initially recognised at their fair value at the acquisition date (which is regarded as their cost).
Subsequent to initial recognition, intangible assets acquired in a business combination are reported at
cost, if appropriate, less accumulated amortisation and accumulated impairment losses, on the same
basis as intangible assets that are acquired separately.
Internally generated intangible assets
Expenditure on research activities are recognised as an expense in the period in which it is incurred.
An internally-generated intangible asset arising from development (or from the development phase of
an internal project) is recognised if, and only if, all of the following conditions have been demonstrated:
the technical feasibility of completing the intangible asset so that it will be available for use or sale
the intention to complete the intangible asset and use or sell it
the ability to use or sell the intangible asset
the intangible asset will generate probable future economic benefits
the availability of adequate technical, financial and other resources to complete the development
and to use or sell the intangible asset
the ability to measure reliably the expenditure attributable to the intangible asset during its
development
Directly attributable costs that are capitalised as part of the product include the development
employee costs and an appropriate portion of relevant overheads. Other development expenditures
that do not meet these criteria are recognised as an expense as incurred. Development costs
previously recognised as an expense are not recognised as an asset in a subsequent period.
Expenditure on research activities is recognised as expense in the period in which it is incurred.
The amount initially recognised for internally generated intangible assets is the sum of the expenditure
incurred from the date when the intangible asset first meets the recognition criteria listed above. Where
no internally generated intangible asset can be recognised, development expenditure is recognised in
profit or loss in the period in which it is incurred.
Subsequent to initial recognition, internally generated intangible assets are reported at cost less
accumulated amortisation and any impairment losses, on the same basis as intangible assets that are
acquired separately.
All intangible assets other than goodwill are considered to have a finite useful life.
Amortisation
Amortisation is charged to the income statement on a straight-line basis over the estimated useful lives
of intangible assets. The estimated useful lives are as follows:
Capitalised development cost – 3 years
Brand – 20 years
2.14 Property, plant and equipment
Property, plant and equipment are stated at cost, less any accumulated depreciation and accumulated
impairment losses.
The cost of property, plant and equipment includes directly attributable incremental costs incurred in
their acquisition and installation.
When significant parts of plant and equipment are required to be replaced at intervals, the Group
depreciates them separately based on their specific useful lives. All other repair and maintenance costs
are recognised in the income statement as incurred.
Depreciation is charged so as to allocate the cost of assets less their residual value over their estimated
useful lives, using the straight-line method.
The estimated useful lives are as follows:
   
 
Over remaining term
Short-term leasehold property
of the lease
Plant and machinery
3 years
Fixtures and fittings
3 years
Computer equipment
3 years
Owned assets
7 years
An item of property, plant and equipment and any significant part initially recognised is derecognised
upon disposal (i.e. at the date the recipient obtains control) or when no future economic benefits are
expected from its use or disposal. Any gain or loss arising on derecognition of the asset (calculated as
the difference between the net disposal proceeds and the carrying amount of the asset) is included in
the income statement when the asset is derecognised.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
2. Summary of significant accounting policies
continued
150
Pod Point
Annual Report and Accounts 2024
2.15 Impairment of property, plant and equipment
At each reporting date, the Group reviews the carrying amounts of its property, plant and equipment
and definite life intangible assets to determine whether there is any indication that those assets have
suffered an impairment loss.
If any such indication exists, the recoverable amount of the asset is estimated to determine the extent
of the impairment loss (if any). Where the asset does not generate cash flows that are independent
from other assets, the Group estimates the recoverable amount of the CGU to which the asset belongs.
Recoverable amount is the higher of fair value less costs of disposal and value in use.
2.16 Inventories
Inventory is initially valued based on the cost of purchase on a first in, first out basis.
At each balance sheet date, inventories are assessed for impairment. Inventories are assessed at the
lower of cost and net realisable value, being the estimated selling price less costs to complete and sell.
If inventory is impaired, the carrying amount is reduced to its selling price less costs to complete and
sell. The impairment loss is recognised immediately in profit or loss.
2.17 Cash and cash equivalents
Cash and cash equivalents comprise cash in hand together with other short-term, highly liquid deposits
which are not subject to significant risk of changes in value.
Balances reported as cash have maturity of not more than three months at acquisition.
2.18 Financial instruments
Financial assets
Financial assets comprise trade and other receivables which are initially measured at transaction
price. They are subsequently measured at amortised cost as it is held within a business model whose
objective is to collect contractual cash flows that are solely payments of principal and interest.
Derecognition occurs either when the contractual rights expire or if substantially all the risks and
rewards associated with the ownership of the asset are transferred.
The Group applies the IFRS 9 simplified approach to measuring credit losses which uses a lifetime
expected loss allowance for all trade receivables. To measure the expected credit losses, trade
receivables are grouped based on shared credit risk characteristics and the days past due.
At each reporting date, the Company measures the loss allowance for a financial instrument at an
amount equal to lifetime expected credit losses if the credit risk on that financial instrument has
increased significantly since initial recognition.
The Group measures the loss allowance for trade receivables at an amount equal to lifetime expected
credit losses. The expected credit losses on trade receivables are estimated using a provision matrix.
Debts are grouped by risk characteristics (such as aging) and a provision applied based on past
default experience of debts with similar risk characteristics. The provision is adjusted for factors that
are specific to the debtors, such as the customer's payment history and general economic conditions
of the industry in which the debtors operate. These loss rates are then adjusted where reasonable and
supportable information about current and future economic conditions implies that the expected loss
rates will differ to historical experience.
The expected credit losses are assessed considering all reasonable and supportable information,
including that which is forward-looking. If at the reporting date the credit risk on a financial instrument
has not increased significantly since initial recognition, an entity shall measure the loss allowance for
that financial instrument at an amount equal to 12-month expected credit losses. The amount of credit
losses (or reversal) is recognised in profit or loss, as an impairment gain or loss at the reporting date.
The exepcted credit loss provision is stated inclusive of the expected costs of recovering amounts due,
including debtor agency fees where applicable.
Credit-impaired financial assets
A financial asset is credit impaired when one or more events that have a detrimental impact on the
estimated future cash flows of that financial asset have occurred. Evidence that a financial asset is
credit impaired includes observable data about the following events:
(a) a breach of contract, such as a default or past due event.
(b) it is becoming probable that the borrower will enter bankruptcy or another type of financial
reorganisation.
Write off policy
Receivables are written off where there is no reasonable expectation of recovery and enforcement
activity has ceased. Any recoveries made are recognised in profit or loss.
Financial liabilities
Borrowings
Interest-bearing loans and overdrafts are initially recorded at fair value, which equates to proceeds less
direct issue costs at inception. Subsequent to initial recognition, borrowings are measured at amortised
cost, using the effective interest rate method. Any difference between the proceeds, net of transaction
costs, and the amount due on settlement is recognised in the income statement over the term of the
borrowings.
Equity instruments
An equity instrument is any contract that evidences a residual interest in the assets of the Company
after deducting all of its liabilities. Equity instruments issued by the Company are recorded at the
proceeds received, net of direct issue costs. The only equity instrument applicable to the Company is its
issued share capital.
Other financial liabilities
Other financial liabilities comprise amounts owed to Group undertakings and trade payables. They
are initially recognised at fair value and subsequently measured at amortised cost using the effective
interest method. Derecognition occurs when the contractual obligations are extinguished, cancelled or
expired.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
2. Summary of significant accounting policies
continued
151
Pod Point
Annual Report and Accounts 2024
2.19 Provisions
Provisions are recognised when the Group has a present legal or constructive obligation as a result of
past events, it is probable that an outflow of resources will be required to settle the obligation, and the
amount can be reliably estimated.
Provisions are not recognised for future operating losses. Where there are a number of similar
obligations, the likelihood that an outflow will be required in settlement is determined by considering
the class of obligations as a whole. A provision is recognised even if the likelihood of an outflow with
respect to any one item included in the same class of obligations may be small.
Provisions are measured at the present value of management’s best estimate of the expenditure
required to settle the present obligation at the end of the reporting period. The discount rate used to
determine the present value is a pre-tax rate that reflects current market assessments of the time value
of money and the risks specific to the liability. The increase in the provision due to the passage of time
is recognised as interest expense.
Warranties
Provisions for the expected cost of warranty obligations under local sale of goods legislation
are recognised at the date of sale of the relevant products, at the Directors’ best estimate of the
expenditure required to settle the Group’s obligation.
2.20 Share-based payments
Where share options are awarded to employees, the fair value of the options at the date of grant is
charged to the statement of comprehensive income over the vesting period. A credit is recognised
directly in equity.
The fair value of the options at grant date based on market conditions is measured using the
Black-Scholes or Monte Carlo model. The impact of non-market conditions is estimated at grant date
and re-estimated at each reporting date. The expense is allocated over the vesting period of each
tranche of options granted. The relevant deferred tax amount is calculated at each reporting date
over the vesting period equivalent to the expected tax deduction on future exercise and is recognised if
appropriate (see deferred tax accounting policy note).
The fair value of the award also takes into account non-vesting conditions. These are either factors
beyond the control of either party (such as a target based on an index) or factors which are within the
control of one or other of the parties (such as the Group keeping the scheme open or the employee
maintaining any contributions required by the scheme).
Where the terms and conditions of options are modified before they vest, the increase in the fair value
of the options, measured immediately before and after the modification, is also charged to the income
statement over the remaining vesting period.
Market based vesting conditions are assessed at grant and not subsequently reassessed. Non-market
conditions are reassessed each reporting date.
Where equity instruments are granted to persons other than employees of the Group, these schemes
are cash-settled. In some cases, cash-settled awards are also granted to employees. These cash-
settled grants are referred to as phantom awards. For phantom awards, the income statement is
charged with the fair value of the expected cash settlement, with reference to performance conditions
and current share price.
Awards are made over the share capital of Pod Point Group Holdings plc. Amounts relating to
employees of other Group companies are recharged to those companies. Amounts relating to
Directors are recharged in line with other benefits to the entity to which they provide qualifying
services.
2.21 Share capital
Ordinary shares are classified as equity. Equity instruments are measured at the fair value of the cash
or other resources received or receivable, net of the direct costs of issuing the equity instruments. If
payment is deferred and the time value of money is material, the initial measurement is on a present
value basis.
2.22 Operating segments
In accordance with IFRS 8 the Group determines and presents its operating segments based on
internal information that is provided to the Board, which is considered to be the Group’s Chief Operating
Decision Maker (‘CODM’). During the years presented, management have assessed that the Group
has five reportable segments as presented in note 4, on the basis of the information received and
monitored by the CODM.
3. Critical accounting judgements and key source of estimation uncertainty
In the application of the Group’s accounting policies, described in note 2, management is required to
make judgements, estimates and assumptions about the recoverable amounts of assets and liabilities
that are not readily apparent from other sources. The estimates and associated assumptions are
based on historical experience and other factors that are considered to be relevant. Actual results may
differ from these estimates.
The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting
estimates are recognised in the period in which the estimate is revised if the revision affects only
the period or in the period of the revision and future periods if the revision affects both current and
future periods.
Critical judgements in applying accounting policies
(i) Capitalisation of development costs (see note 11)
Development costs are capitalised where they relate to a qualifying project and where the relevant
costs can be separately identified. The capitalised development costs are based on management
judgements taking into account:
the technical feasibility to complete the product or system so that it will be available for use.
management intends to complete the product or system and use or sell it.
the ability to use or sell the product or system.
the availability of adequate technical, financial and other resources to complete the development.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
3. Critical accounting judgements and key source of estimation uncertainty
continued
152
Pod Point
Annual Report and Accounts 2024
In determining the development costs to be capitalised, the Group makes estimates and judgements
as to the expected future economic benefits of the respective product or system that is the result of a
development project, in deciding whether the product or system meets the criteria for capitalisation or not.
Management also make judgements regarding the level of purchased services which are directly
attributable to the work to develop the capitalised projects and therefore are included within the overall
project costs.
The overall staff costs of this team is material and a significant change in this estimate could have a
significant effect on the value of costs capitalised. The impact of a change to this estimate could result,
at the most extreme, i.e. in a scenario where either no development team costs are capitalised, or
where they are capitalised in full, in a decrease of £2.3 million or increase of £7.1 million in administrative
expenses in the current year.
Key source of estimation uncertainty
The following are the key assumptions concerning the future, and other key sources of estimation
uncertainty at the end of the reporting period that may have a significant risk of causing a material
adjustment to the carrying amounts of assets and liabilities within the next financial year.
(i) Impairment of goodwill and other intangibles
During the year, the Group performed an assessment of the recoverable value of the UK Home CGU,
the UK Commercial CGU, and the UK Distribution CGU, and concluded that an impairment of £44.4
million was required, relating to goodwill and other intangible assets allocated to the UK Home CGU, the
UK Commercial CGU and to the UK Distribution CGU.
The amount of the impairment identified was based on the key inputs to the discounted cash flow
model used to estimate the recoverable value of each CGU.
The same cashflow forecasts were used to assess the recoverability of the parent company cost of
investment balance.
Key assumptions used in the model, together with sensitivity analysis over these assumptions, are set
out in note 11.
(ii) Credit risk in respect of trade receivables and contract assets
During the year the Group identfied significant receivable balances relating to 2020 to 2024, the
recoverability of which was subject to significant uncertainty.
An expected credit loss provision has been estimated, based on the characteristics of the receivable
balances, including the nature of the counterparties and the age of the balances.
Given the significance of the Group’s receivable position, as set out in note 15, alternative judgements as
to recoverability could have led to a significantly higher or lower provision. The estimation uncertainty
is higher for older debts as the company has less experience on which to base the estimated of
recoverability of these. A sensitivity has therefore been considered where 100% of debts greater than 1
year are provided. This would increase the provision by £726k (2023: £4,018k).
4. Segment reporting
During the current and preceding financial year, the operating segments reviewed by the CODM were
set out in the table below.
In future, the Group also expects to report activity within an International segment. However, for the
current and preceding financial year, trading, assets and liabilities, and cash flows for this segment are
immaterial.
   
Reportable segment
Operations
UK Home
Activities generated by the sale of chargepoints to for installation at homes in
 
the UK
UK Commercial
Activities generated by the sale and installation of chargepoints in commercial
 
settings such as destinations and workplace parking in the UK, as well as the
 
recurring revenue generated on chargepoints, relating to fees charged from
 
the ongoing use of the Pod Point software and information generated from the
 
management information system
UK Distribution
Activities generated by the sale of chargepoints to commercial customers such
 
as housebuilders and wholesale channels in the UK
Owned Assets
Operating activities relating to customer contracts, in which Pod Point owns
 
the chargepoint assets but charges a fee for provision of media screens on the
 
chargepoints for advertising purposes, and charges end customers for the use
 
of these assets
Energy Flex
Activities relating to provision of a flexibility service, to arrange access to Pod
 
Point’s installed base of domestic charging units distributor network operators
 
and distribution system operators to manage energy usage in geographically
 
designated areas over time to match production capacity
There are no transactions with a single external customer amounting to 10% or more of the Group’s
revenues.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
4. Segment reporting
continued
153
Pod Point
Annual Report and Accounts 2024
Segmental analysis for the year ended 31st December 2024:
UK
UK
UK
Owned
Energy
Total
Home
Commercial
Distribution
Assets
Flex
Group
£’000
£’000
£’000
£’000
£’000
£’000
Installation services provided to
commercial customers over time
11,244
11,244
Other services provided to
customers over time
321
3,041
7,672
11,034
Wholesale and supply only sales
to commercial customers at point
in time
966
7,057
8,023
Sale and installation of
chargepoints to residential
customers at point in time
22,006
22,006
Energy Flex revenues provided over
time
607
607
Revenue
22,327
15,251
7,057
7,672
607
52,914
Cost of sales
(17,779)
(11,546)
(2,065)
(4,724)
(36,114)
Gross margin
4,548
3,705
4,992
2,948
607
16,800
Gross margin %
20.4%
24.3%
70.7%
38.4%
100%
31.7%
Other income
272
222
299
36
829
Administrative expenses excluding
impairment charges, depreciation
and amortisation
(14,875)
(11,645)
(16,438)
(203)
(2,022)
(45,183)
Depreciation and amortisation
(3,942)
(3,212)
(4,327)
(961)
(527)
(12,969)
Operating (loss)/profit before
impairment charges
(13,997)
(10,930)
(15,474)
1,784
(1,906)
(40,523)
Impairment of intangible assets
(18,512)
(12,709)
(13,180)
(44,401)
Impairment of right of use assets
(175)
(175)
Operating (loss)/profit after
impairment charges
(32,509)
(23,814)
(28,654)
1,784
(1,906)
(85,099)
Finance income
327
267
359
44
997
Finance costs
(66)
(54)
(73)
(175)
(9)
(377)
(Loss)/profit before tax
(32,248)
(23,601)
(28,368)
1,609
(1,871)
(84,479)
Reconciliation of operating loss to adjusted EBITDA for the year ended 31st December 2024:
UK
UK
UK
Owned
Energy
Total
Home
Commercial
Distribution
Assets
Flex
Group
£’000
£’000
£’000
£’000
£’000
£’000
Operating (loss)/profit
(32,509)
(23,814)
(28,654)
1,784
(1,906)
(85,099)
Depreciation and amortisation
3,942
3,212
4,327
961
527
12,969
Impairment of intangible assets
18,512
12,709
13,180
44,401
Impairment of right of use
assets
175
175
Share-based payments credit
(411)
(335)
(451)
(55)
(1,252)
Exceptional items
2,380
2,842
2,610
318
8,150
Adjusted EBITDA
(8,086)
(5,211)
(8,988)
2,745
(1,116)
(20,656)
An explanation of adjusted EBITDA is set out in note 5.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
4. Segment reporting
continued
154
Pod Point
Annual Report and Accounts 2024
Segmental analysis for the year ended 31st December 2023:
   
 
UK
UK
UK
Owned
Energy
Total
 
Home
Commercial
Distribution
Assets
Flex
Group
 
£’000
£’000
£’000
£’000
£’000
£’000
Installation services provided to
           
commercial customers over time
19,835
19,835
Other services provided to
           
customers over time
135
3,162
8,348
11,645
Wholesale and supply only sales
           
to commercial customers at point
           
in time
5,400
5,400
Sale and installation of
           
chargepoints to residential
           
customers at point in time
26,837
26,837
Energy Flex revenues provided over
           
time
39
39
Revenue
26,972
22,997
5,400
8,348
39
63,756
Cost of sales
(19,406)
(16,943)
(2,281)
(5,886)
(44,516)
Gross margin
7,566
6,054
3,119
2,462
39
19,240
Gross margin %
28.1%
26.3%
57.8%
29.5%
100%
30.2%
Other income
451
361
186
2
1,000
Administrative expenses excluding
           
impairment charges, depreciation
           
and amortisation
(19,084)
(13,257)
(7,871)
(275)
(98)
(40,585)
Depreciation and amortisation
(4,463)
(3,569)
(1,839)
(960)
(23)
(10,854)
Operating (loss)/profit before
           
impairment charges
(15,530)
(10,411)
(6,405)
1,227
(80)
(31,199)
Impairment charges
(47,396)
(5,758)
(53,154)
Operating (loss)/profit after
           
impairment charges
(15,530)
(57,807)
(12,163)
1,227
(80)
(84,353)
Finance income
715
572
295
4
1,586
Finance costs
(98)
(79)
(41)
(199)
(1)
(418)
(Loss)/profit before tax
(14,913)
(57,314)
(11,909)
1,028
(77)
(83,185)
Reconciliation of operating loss to adjusted EBITDA for the year ended 31st December 2023:
   
 
UK
UK
UK
Owned
Energy
Total
 
Home
Commercial
Distribution
Assets
Flex
Group
 
£’000
£’000
£’000
£’000
£’000
£’000
Operating (loss)/profit
(15,530)
(57,807)
(12,163)
1,227
(80)
(84,353)
Depreciation and amortisation
4,463
3,569
1,839
960
23
10,854
Impairment charges
47,396
5,758
53,154
Share-based payments charge
1,025
820
423
5
2,273
Exceptional restructuring costs
1,263
1,011
521
7
2,802
Adjusted EBITDA
(8,779)
(5,011)
(3,622)
2,187
(45)
(15,270)
Costs have been attributed to segments on a specific basis where possible, and on an activity basis
where necessary.
For FY 2023, the activity based allocation key was primarily revenue by segment. For FY 2024, in line
with the Board’s method for assessing the performance of each segment, allocation is primarily on the
basis of gross margin by segment.
Comparatives have been restated accordingly.
Information relating to assets, liabilities and capital expenditure information is presented to the CODM
in aggregate.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
155
Pod Point
Annual Report and Accounts 2024
5. Group operating loss
Loss for the year has been arrived at after charging/(crediting):
   
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Amortisation of intangible fixed assets
10,032
8,138
Depreciation of tangible fixed assets
1,367
1,338
Depreciation of right-of-use assets
1,570
1,378
Exchange differences
10
1
Cost of inventories recognised as an expense
15,366
21,009
Staff costs
23,008
32,032
Other income – RDEC R&D tax credit income
(829)
(1,000)
Loss on impairment of development costs
4,919
Loss on impairment of customer relationship intangibles
9,880
Loss on impairment of brand
6,836
Loss on impairment of goodwill
32,646
43,274
Loss on impairment of right of use assets
175
Marketing costs
2,634
2,270
Aggregate charge against income in respect of research and
   
development costs not eligible for capitalisation
2,315
3,119
Audit fees – consolidated Group accounts
1
397
222
Audit fees – Parent Company
90
87
Audit fees – subsidiaries
142
141
Fees for audit-related assurance services, relating to the half-year
   
results for the six months ended 30th June 2024
50
1
£175,000 of this amount relates to additional fees paid to the auditor in respect of the year ended 31st December 2023
Alternative performance measures
The Group makes use of an alternative performance measure, adjusted EBITDA, in assessing the
performance of the business. The definition and relevance of this measure is set out below. The Group
believes that this measure, which is not considered to be a substitute for or superior to IFRS measures,
provides stakeholders with helpful additional information on the performance of the Group.
Adjusted EBITDA
Definition
Profit or loss from operating activities, adding back depreciation, amortisation, impairment charges,
share-based payment charges and exceptional items.
Relevance to strategy
The adjusted measure is considered relevant to assessing the performance of the Group against its
strategy and plans.
The rationale for excluding certain items is as follows:
Depreciation: a non-cash item which fluctuates depending on the timing of capital investment. We
believe that a measure which removes this volatility improves comparability of the Group’s results
period-on-period.
Amortisation: a non-cash item which varies depending on the timing of and nature of acquisitions,
and on the timing of and extent of investment in the internally generated intangibles arising from
development of the Group’s products. We believe that a measure which removes this volatility
improves comparability of the Group’s results period-on-period. Impairment of intangible assets is
also excluded as an exceptional item.
Share-based payment charges: a non-cash item which varies significantly depending on the
share price at the date of grants under the Group’s share option schemes, and depending on the
assumptions used in valuing these awards as they are granted. We believe that a measure which
removes this volatility improves comparability of the Group’s results period-on-period and also
improves comparability with other companies that do not operate similar share-based payment
schemes.
Exceptional items: these items represent amounts which result from unusual transactions or
circumstances and of a significance which warrants individual disclosure. We believe that adjusting
for such exceptional items improves comparability period on period. See note 8 for further detail of
amounts disclosed as exceptional in the year.
Reconciliation
See segmental reporting in note 4.
See note 8 for further detail of amounts disclosed as exceptional in the year.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
156
Pod Point
Annual Report and Accounts 2024
6. Revenue
The Group’s revenue by nature and by segment is set out below.
Revenue in the current and preceding year arises materially all in the United Kingdom. Materially all
assets and liabilities were UK based in both years. During the year, no customer contributed 10% or
more of the Group’s revenues (2023: none).
Analysis for the year ended 31st December 2024:
   
   
UK
UK
Owned
Energy
Total
 
UK Home
Commercial
Distribution
Assets
Flex
Group
 
£’000
£’000
£’000
£’000
£’000
£’000
Installation services provided to
           
commercial customers over time
11,244
11,244
Other services provided to customers
           
over time
321
3,041
7,672
11,034
Wholesale and supply only sales to
           
commercial customers at point in time
966
7,057
8,023
Sale and installation of chargepoints to
           
residential customers at point in time
22,006
22,006
Energy flex revenues provided over
           
time
607
607
Revenue
22,327
15,251
7,057
7,672
607
52,914
Analysis for the year ended 31st December 2023:
   
   
UK
UK
Owned
Energy
Total
 
UK Home
Commercial
Distribution
Assets
Flex
Group
 
£’000
£’000
£’000
£’000
£’000
£’000
Installation services provided to
           
commercial customers over time
19,835
19,835
Other services provided to customers
           
over time
135
3,162
8,348
11,645
Wholesale and supply only sales to
           
commercial customers at point in time
5,400
5,400
Sale and installation of chargepoints to
           
residential customers at point in time
26,837
26,837
Energy Flex revenues provided over
           
time
39
39
Revenue
26,972
22,997
5,400
8,348
39
63,756
7. Directors and employees
The Group operates a defined contribution pension scheme. The assets of the scheme are held
separately from those of the Group in an independently administered fund. The pension cost
represents contributions payable by the Group to the fund and amounted to £944k for the year ended
31st December 2024 (2023: £1,339k).
Pension contributions payable at 31st December 2024 were £154k (2023: £222k). Pension contributions
payable to Directors are set out within the table below.
The table below presents the staff costs of employees, including those in respect of the Directors, which
have been recognised in the income statement.
   
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Wages and salaries
27,279
33,506
Social security costs
2,864
3,656
Costs of defined contribution scheme
944
1,339
Share-based payment (credit)/expense
(1,252)
2,273
Capitalised as internally generated intangible assets
(6,647)
(8,742)
Net staff costs
23,118
32,032
Staff costs presented in this note reflect the total wage, tax and pension cost relating to employees
of the Group. These costs are allocated between administrative expenses, cost of sales or capitalised
where appropriate as part of deferred development costs.
The table below sets out the average number of employees employed by the Group by category.
   
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
Sales and operations
254
300
Administrative and support
222
277
Total
476
577
Strategic Report
Governance
Financials
Notes to the financial statements
continued
7. Directors and employees
continued
157
Pod Point
Annual Report and Accounts 2024
Directors
The table below presents the Directors remuneration which has been recognised in the income statement.
   
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Short-term employee benefits
1,797
1,671
Post-employment benefits
35
14
Share-based payment charges
197
668
Total
2,029
2,353
The remuneration of the highest paid Director for the year ended 31st December 2024 was £408k
(2023: £492k). The aggregate amount of directors’ remuneration (salary, bonus and benefits) is shown
in the "Single total figure of remuneration” table on page 116 of the directors’ remuneration report.
Gains on share options exercised in the year by the directors were £nil (2023: £nil)
During the year ended 31st December 2024, no Directors accrued benefits under a defined benefit
pension scheme (2023: none). During the year ended 31st December 2024, one Director was a member
of the Group’s defined contribution pension plan (2023: one).
Directors appointed by EDF are remunerated by EDF and their costs are not recharged and an
allocation of cost is not considered readily identifiable.
Amounts payable to the former CFO David Wolffe after his resignation as Director on 9th October 2024
up to 31st December 2024 totaling £91k have been presented within the short-term employee benefits
amount above. Amounts payable to David Wolffe in 2025 totalling £134k have been accrued at 31st
December 2024 and presented within the figures above.
Key management personnel
Key management personnel of the Group have been assessed for the year ended 31st December 2024
and the year ended 31st December 2023 as the members of the Board of Directors. No other employee
was assessed as directing and controlling the activities of the Group.
8. Exceptional items
Adjusting restructuring, system implementation, and other costs, for the purposes of presenting
non-IFRS measure of adjusted EBITDA as per accounting policy noted in note 2.11, are as follows:
   
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Restructuring costs
6,562
2,802
Supplier issues
662
System implementation
926
 
8,150
2,802
Restructuring costs
In FY2024, £6,562k of restructuring costs were incurred, representing professional fees associated with
the strategic review exercise which began 2023 and which continued into 2024 in line with previously
communicated expectations, representing further actions arising from the strategic review, and
forming part of the same overall restructuring exercise.
These restructuring costs included additional staff exit costs, professional fees, and other costs
associated with the exit of non-core segments.
£3,355k of the restructuring costs related to staff exits from the business, with the remaining £3,207k
representing professional fees paid to advisors in relation to the design and execution of the Group’s
revised strategy.
Included within the staff restructuring amount was £276k relating to salary payments to the Group’s
former CFO, David Wolffe, after his exit from the business, including an accrual in relation to his
remaining salary due at 31st December 2024 of £134k.
Included within this amount was a provision of £904k which was recognised at 31st December 2024, to
cover the expected costs of staff exits in 2025 resulting from the strategic review exercise which had
been communicated to those affected by the year end.
In FY2023, £2,802k of restructuring costs were incurred, representing professional fees associated with
the strategic review exercise undertaken in during 2023 and the staff costs arising from executing this
restructuring activity. £346k of these costs related to amounts paid to the former CEO after he had left
his role and associated professional fees.
Included within this amount was a provision of £326k which was recognised at 31st December 2023, to
cover the expected costs of staff exits in 2024 resulting from the strategic review exercise which had
been communicated to those affected by the year end. At 31st December 2024, this amount had been
spent in full.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
8. Exceptional items
continued
158
Pod Point
Annual Report and Accounts 2024
Supplier issues
During April 2024, Tritium DCFC Limited, the parent entity of a supplier of rapid charging units to the
Group, entered administration. The uncertainty caused by this situation led to customers of the Group
delaying installation of Tritium products. Uncertainty was also caused among customers as to the
timely satisfaction of warranty obligations in respect of installed units.
In September 2024, Tritium was taken over by a new parent, Exicom Power Solutions B.V. Netherlands.
Tritium has indicated to the Group that Exicom have committed to fulfil Tritium’s warranty obligations
with respect to replacement of faulty parts, although not with respect to shipping and labour costs.
The Group has therefore recognised provisions for:
i)
The carrying value of Tritium stock on hand which does not have a committed order (£428k);
ii)
The expected future labour and shipping costs of maintenance and repair services due under
existing warranty commitments, which the Group expects to have to fulfil to its customers in place of
Tritium (£234k).
In the Group’s half-year reporting at 30th June 2024, a warranty provision of £1,284k was recognised.
This provision included the costs of purchasing replacement rapid charging units on the open market,
on the assumption that these would not be available from Tritium. Given the change in circumstances
in the second half of the year, including the change in ownership of Tritium and consequent change in
expectations of warranty costs to be borne by the Group, £1,050k of the provision has been released in
the second half of 2024. The reduction in provisions has also been included in the exceptional amounts
such that the exceptional charge for the full year represents the total expected warranty costs to be
borne by the Group at 31 December 2024.
System implementation
During the year the Group implemented a new ERP system to support the Group’s growth ambitions.
Costs of implementation, not including the operating costs of the system which are presented in the
operating result, totaled £926k. These implementation costs have been presented separately due to
their significance and nature, including in particular the material spend on a system significantly in
excess of our other back office support software. These implementation costs were not capitalised into
fixed assets in accordance with the accounting guidance in this area.
9. Finance income and finance costs
Net financing costs comprise bank interest income and interest expense on borrowings, and interest
expense on lease liabilities.
   
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Interest receivable on bank deposits
997
1,586
Finance income
997
1,586
Interest payable on loans
(165)
(190)
Interest payable on lease liabilities
(212)
(228)
Finance costs
(377)
(418)
Net finance income
620
1,168
Strategic Report
Governance
Financials
Notes to the financial statements
continued
159
Pod Point
Annual Report and Accounts 2024
10. Taxation
   
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Current tax charge
246
229
Deferred tax charge
Total tax charge
246
229
The amount of income tax recorded in the consolidated income statement differs from the expected
amount that would arise by applying the standard rate of corporation tax in the UK during the year of
25% (2023: 23.52%). The differences are explained below:
   
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Loss before tax
(84,479)
(83,185)
Tax credit based on the standard rate of corporation tax in the UK of
   
25% (2023: 23.52%)
(21,120)
(19,565)
Fixed assets timing differences
14
17
Expenses not deductible for tax purposes
8,210
13,276
Income not taxable
(55)
Adjustments to brought forward values
(158)
82
Remeasurement of deferred tax for changes in tax rates
(364)
Other permanent differences
(85)
R&D expenditure credits
16
Adjustments in respect of prior periods
22
Movement in deferred tax not recognised
13,181
6,554
Other differences
(2)
R&D other income tax charge
223
229
Total tax charge
246
229
Key elements of expenses not deductible for tax purposes are the impairment charges described in
note 11 and share-based payment charges.
The main rate of UK corporation tax for the year ended 31st December 2024 is 25%.
Deferred taxes have been measured at the corporation tax rate expected to apply at the time of
reversal of the timing difference.
No tax was included in equity in the current or prior year.
Recognised deferred tax assets and liabilities at 31st December 2024
   
 
At
 
At 3
 
1st January
Income
1st December
 
2024
statement
2024
 
£’000
£’000
£’000
Tax losses recognised against deferred tax liabilities
8,462
(5,415)
3,047
Intangible asset timing differences
(5,272)
4,353
(919)
Fixed asset timing differences
(3,190)
1,062
(2,128)
 
Unrecognised deferred tax assets
   
 
Year ended
Year ended
Year ended
Year ended
 
31st December
31st December
31st December
31st December
 
2024 – gross
2024 – net
2023 – gross
2023 – net
 
£’000
£’000
£’000
£’000
Tax losses
126,887
31,722
63,887
15,972
Share-based payments
1,486
372
854
214
Short-term timing differences
1,085
271
213
53
 
129,458
32,365
64,954
16,239
Deferred tax assets have been recognised only up to the level of deferred tax liabilities arising.
Since significant deferred tax assets and liabilities arise only in the UK, and since they therefore relate
to income taxes levied by the same tax authority on the same group of entities, and since there is an
expectation that the tax assets and liabilities will be realised simultaneously, these have been netted off
the balance sheet.
All unrecognised temporary differences above can be carried forward indefinitely. Temporary
differences in respect of share-based payments arise in respect of Part 12 CTA 2009 share options
deduction for which a deduction should be available in the future. The value of the future tax deduction
for share-based payments is dependent on the share price at the point of exercise and therefore its
value is highly uncertain.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
160
Pod Point
Annual Report and Accounts 2024
11. Intangible assets
Intangible assets as at 31st December 2024:
     
Customer
   
 
Development
Brand
relationships
Goodwill
Total
 
£’000
£’000
£’000
£’000
£’000
Cost:
         
At 1st January 2024
27,981
13,940
13,371
77,639
132,931
Additions
9,790
9,790
Disposals
(2,367)
(2,367)
At 31st December 2024
35,404
13,940
13,371
77,639
140,354
Accumulated amortisation:
         
At 1st January 2024
(12,456)
(2,730)
(13,371)
(43,274)
(71,831)
Amortisation
(9,335)
(697)
(10,032)
Impairment
(4,919)
(6,836)
(32,646)
(44,401)
Disposals
2,261
2,261
At 31st December 2024
(24,449)
(10,263)
(13,371)
(75,920)
(124,003)
Carrying amounts:
         
At 31st December 2024
10,955
3,677
1,719
16,351
At 31st December 2024, £227k of development projects were in progress and were not yet amortised.
Intangible assets as at 31st December 2023:
     
Customer
   
 
Development
Brand
relationships
Goodwill
Total
 
£’000
£’000
£’000
£’000
£’000
Cost:
         
At 1st January 2023
20,702
13,940
13,371
77,639
125,652
Additions
11,518
11,518
Disposals
(4,239)
(4,239)
At 31st December 2023
27,981
13,940
13,371
77,639
132,931
Accumulated amortisation:
         
At 1st January 2023
(10,146)
(2,033)
(2,599)
(14,778)
Amortisation
(6,549)
(697)
(892)
(8,138)
Impairment
(9,880)
(43,274)
(53,154)
Disposals
4,239
4,239
At 31st December 2023
(12,456)
(2,730)
(13,371)
(43,274)
(71,831)
Carrying amounts:
         
At 31st December 2023
15,525
11,210
34,365
61,100
At 31st December 2023, £1,525k of development projects were in progress and were not yet amortised.
Goodwill and customer relationships
Goodwill and other intangible assets were allocated to cash generating units or groups of cash
generating units per the table below during 2023.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
11. Intangible assets
continued
161
Pod Point
Annual Report and Accounts 2024
No intangible assets were allocated to the Owned Assets segment, or to the new Energy Flex or
International segments.
   
   
UK
UK
 
 
Home
Commercial
Distribution
Total
 
£’000
£’000
£’000
£’000
Goodwill
20,231
45,061
12,347
77,639
Brand
2,921
6,506
1,783
11,210
Customer relationships
9,880
9,880
Cost
23,152
61,447
14,130
98,729
Impairment in year ended 31st December 2023
       
– Goodwill
(37,516)
(5,758)
(43,274)
Impairment in year ended 31st December 2023
       
– UK Customer relationships
(9,880)
(9,880)
Impairment
(47,396)
(5,758)
(53,154)
Carrying amount at 31st December 2023
       
Goodwill
20,231
7,545
6,589
34,365
Brand
2,921
6,506
1,783
11,210
Customer relationships
Carrying value at 1st January 2024
23,152
14,051
8,372
45,575
Impairment in year ended 31st December 2024
       
– Goodwill
(18,512)
(7,545)
(6,589)
(32,646)
Impairment in year ended 31st December 2024
       
– Brand
(5,164)
(1,672)
(6,836)
Amortisation in year ended 31st December 2024
       
– Brand
(182)
(405)
(110)
(697)
Carrying amount at 31st December 2024
       
Goodwill
1,719
1,719
Brand
2,739
937
1
3,677
Customer relationships
Carrying value at 31st December 2024
4,458
937
1
5,396
Fixed assets carrying value at 31st December 2024:
   
   
UK
UK
Owned
   
 
Home
Commercial
Distribution
Assets
Energy Flex
Total
 
£’000
£’000
£’000
£’000
£’000
£’000
Development costs carrying
           
value at 31st December 2024
           
pre impairment
6,060
3,985
5,118
711
15,874
Development costs impairment
           
in year ended 31st December
           
2024
(4,919)
(4,919)
Development costs carrying
           
value at 31st December 2024
6,060
3,985
199
711
10,955
Property, plant and equipment
           
carrying value at 31st
           
December 2024
159
104
134
3,480
18
3,895
Right of use assets carrying
           
value at 31st December 2024
515
339
435
59
1,348
 
6,734
4,428
768
3,480
788
16,198
2023 impairment exercise
In 2023, the Customer Relationships asset was re-assessed in light of the Group’s strategy for its UK
Commercial business and the updated cash flows expected from those customer relationships identified
at initial recognition in 2020. The Directors assessed that the recoverable value of this asset on an
individual basis at 31st December 2023 as nil and its carrying value at 31st December 2023 of £9,880k
was been impaired in full. No ground to reverse this impairment have been identified during FY24.
The recoverable amount of each CGU was estimated on a value-in-use basis, using a discounted cash
flow model. Based on the assessed recoverable value at 31st December 2023, partial impairments of
goodwill relating to the UK Commercial and UK Distribution CGUs were taken as set out above.
2024 impairment exercise
Overview
At 31st December 2024, the remaining carrying value of goodwill and other intangibles arising on
acquisition has been re-assessed, using a fair value less costs of disposal (‘FVLCOD’) approach.
The Directors are required to consider the recoverable amount, being the higher of FVLCOD and
value in use at each reporting date. The Directors consider the FVLCOD approach is a more useful
representation of the recoverable amount when considering the future strategy of the business,
including the impact of continued adoption of battery electric vehicles (BEVs) in the UK market over the
medium term and therefore gives rise to a higher recoverable value at 31st December 2024.
11. Intangible assets
continued
Strategic Report
Governance
Financials
Notes to the financial statements
continued
162
Pod Point
Annual Report and Accounts 2024
FVLCOD reflects market inputs or inputs based on market evidence if readily available. If these inputs
are not readily available, the fair value is estimated by discounting future cash flows modified for
market participants’ views.
Since observable market inputs or inputs based on market evidence are not readily available,
management have used a discounted cash flow model to estimate the FVLCOD of each CGU. The
discounted cash flows represent a Level 3 valuation as defined by IFRS 13 Fair Value Measurement.
For the annual impairment review of goodwill and other intangible assets, the Directors have assessed
the Group’s trading performance in FY24 and market capitalisation at 31st December 2024 as indicators
of potential impairment and have had regard to these in the context of the assumptions applied.
The Group’s performance during FY2024 has not met the expectations which underlay the Group’s
forecasts used for assessment of impairment at 31st December 2023, particularly around market
share. Future forecasts used to assess impairment at 31st December 2024 have taken into account the
Group’s recent performance as well as the current competitive environment.
The Directors have prepared forecasts covering the period to 31st December 2034. A period of time
greater than 5 years has been selected given that the growth in electric vehicles is expected to increase
significantly beyond 5 years, driven by Government policy initiatives to decarbonise most transport
and increased demand for electric vehicles. The Group’s Scope 1 and Scope 2 emissions targets for
2026 are not expected to have a material impact on the future cash flows of the Group.
The forecasts reflect the strategy communicated at the Capital Markets Day in November 2023,
updated for FY24 actual results.
The Group’s forecast takes into account its principal risks that may impact the cash flows, including
macroeconomic factors, and has been determined using input from external advisors as part of the
strategic review which has continued into FY24.
The Group is forecast to become cash generative during 2029.
To support their consideration of the recoverable value of intangible assets at 31st December 2024,
the Board engaged a third-party expert to perform an independent valuation of the Group. This work
supported the Board’s conclusions as set out below.
The impairment assessment is reflective of the Board approved strategy as at the balance sheet date
of 31st December 2024 and does not include effects of the new Home customer proposition Pod Drive.
Key assumptions
The forecasts have been prepared at a CGU level in order to assess each CGU’s recoverable amount.
Key assumptions for each CGU are set out below.
UK
UK
UK
Home
Commercial
Distribution
Base
Low
Base
Low
Base
Low
FY24 to FY34 EV registration CAGR
13%
13%
13%
13%
13%
13%
Estimated conversion ratio of EV
registrations to units sold at FY25
3.9%
3.5%
0.4%
0.4%
2.3%
2.0%
Estimated conversion ratio of EV
registrations to units sold at FY34
3.3%
2.9%
0.6%
0.5%
1.9%
1.6%
FY24 to FY34 revenue CAGR
13%
11%
10%
7%
11%
10%
Operating costs as % of revenue
84%
93%
26%
27%
99%
111%
between FY25 and FY34
to 30%
to 38%
to 5%
to 6%
to 34%
to 46%
Weighting of the low and base case applied
50%
50%
50%
50%
70%
30%
Expected growth in EV registrations
The forecasts for EV registrations are consistent with external sources of data including reports from
LCP Delta. No adjustments have been made by management to these external sources of the expected
growth in EVs, which form the starting point used by management to determine the cumulative
revenue growth.
Expected changes in conversion of EV registrations to unit sales
Management has then estimated a rate for conversion from EV registrations to the Group’s unit sales
for each CGU. The conversion of EV registrations to unit sales is dependent on a range of factors,
including but not limited to:
i)
The propensity of an EV purchaser to purchase a charger, taking into account the decrease in
customers purchasing their first EV over time;
ii)
The Group’s market share, taking into account competition and developments in the market over
the forecast period;
iii) Other specific factors relevant to each of the CGUs including the types of customers the Group deals
with and existing commercial relationships.
This conversion rate has been estimated based on management’s estimate of propensity of new
EV registrations to purchase a charger based on management’s historical experience, along with
management’s view of the Group’s future market share in light of FY24 actuals and future plans.
Operating costs
Operating cost forecasts take into account cost savings enacted by the Group during FY24 and
expected investment in marketing and other operating costs in each CGU over time. The operating cost
base between the low and base cases, as summarised in the table below, reflects the same amount of
fixed costs, with only customer service and marketing varying in line with activity.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
11. Intangible assets
continued
163
Pod Point
Annual Report and Accounts 2024
Other assumptions
Gross margin assumptions for each CGU are based on forecast unit costs and selling prices, taking into
account historical experience and management’s views as to where improvements can be achieved in
the Group’s cost of sales, as in the Home CGU.
Cashflow forecasts include costs of investments in product development in order to keep pace with
technology developments and to maintain the Group’s competitiveness.
Factors specific to each CGU are:
Home
Cashflows in the Home CGU reflect the benefits of utilising the assets in this CGU to provide Energy Flex
services, through a notional assumed charge per unit to the Energy Flex CGU, to reflect the risk and
effort undertaken in the Home CGU to win customers and install chargepoints, from which the Energy
Flex CGU is then able to generate value.
For the purpose of the impairment test, this reflects an estimated arm’s length price the Home CGU could
achieve for the availability of its charging assets to Energy Flex providers based on market testing.
Assumed gross margin improvement reflects the shift to external installation provider which occurred
during FY24 and actual experience of costs in the later part of FY24.
The estimated conversion ratio of EV registrations to units sold is forecast to decrease between FY25
and FY34, reflecting competitive pressures in the market.
UK Commercial
Revenues in UK Commercial include the expected evolution in housebuilder market including assumed
increase in housebuilding following Government announcement of a target of building 1.5 million new
houses over the next parliament, announced in August 2024.
Revenues from Workplace customers are based on customer growth estimates which are linked to
rates of EV adoption in the UK overlaid with management’s expectations of the performance of the
CGU in winning market share.
The estimated conversion ratio of EV registrations to units sold in UK Commercial is forecast to
increase between FY25 and FY34, partly reflecting a CAGR of 20.0% in Workplace customers won.
UK Distribution
Cashflows in the UK Distribution CGU reflect the benefits of utilising the assets in this CGU to provide
Energy Flex services, through a notional assumed charge per unit to the Energy Flex CGU, to reflect the
risk and effort undertaken in the UK Distribution CGU to win customers and install chargepoints, from
which the Energy Flex CGU is then able to generate value.
For the purpose of the impairment test, this reflects an estimated arm’s length price the UK Distribution
CGU could achieve for the availability of its charging assets to Energy Flex providers based on market
testing.
Estimates of the ratio of customers who purchase a chargepoint through a wholesaler rather than
direct from the manufacturer are based on historical data and management’s view of how the market
may develop over time.
The estimated conversion ratio of EV registrations to units sold is forecast to decrease between FY25
and FY34, reflecting competitive pressures in the market.
Risk adjustments to cashflows
The cashflows used for the impairment exercise in respect of the Home and UK Commercial CGUs
were weighted 50% towards the low forecast case and 50% towards the base forecast case considered
by the Directors, and weighted 30% towards the low case and 70% towards the base case for the
UK Distribution CGU, reflecting the Directors’ assessment of the execution risk and competitive
environment in which these CGUs operate.
The greater weighting of the UK Distribution CGU towards the base case reflected comparatively lower
operational execution risk in the business model of this CGU. The distribution market which includes
wholesale and housebuilders represents a growing route to market in the UK. The activities of this CGU
are also underpinned by contractual relationships with a number of customers.
The Directors consider that this approach has appropriately risk adjusted the cashflows used in the
impairment exercise in accordance with the application guidance in IAS 36 Impairment of Assets.
The US tariffs announced in April 2025 and the associated impacts on the UK economy and on the motor
vehicle industry are not considered to be adjusting post balance sheet events for the impairment review.
Financing constraints in executing the strategy
The Group’s ability to execute its strategy as at the reporting date and to achieve the risk adjusted
cashflows set out above require additional financing over and above that currently available to the
Group, as set out in note 2.6.
In a scenario where financing is not obtained to execute the Group’s strategy, the recoverable amount
of the Group’s intangible assets, after considering net working capital liabilities remain is expected to be
immaterial.
Further to the risk weighting between the base case and the low case as set out above, the Directors
have also separately reflected financing risk in the assessment of the recoverable value of the intangible
assets of the Group.
The Board has applied judgement in assessing whether the financing will be secured to deliver the
strategy. Intangible assets have been impaired by applying a probability weighting between the
following two scenarios (i) the financing is secured and the risk adjusted cash flows set about above are
delivered and (ii) the Group cannot execute its strategy due to its current financial constraints.
At the reporting date, the Directors have assessed that there is a 60% probability that the financial
constraints relevant to delivering the Group’s strategy will be resolved. No Company specific premium
adjustment has been applied to the discount rate for the financial constrains in executing the Groups
strategy.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
11. Intangible assets
continued
164
Pod Point
Annual Report and Accounts 2024
WACC
The Directors engaged a third-party specialist to prepare post-tax weighted-average cost of capital
(WACC) calculations in respect of each CGU. The WACC was used to discount the estimated cash flows
of each CGU.
A UK WACC of 14.7% (2023: 12.7%) has been used to discount forecast cash flows for the Home, UK
Commercial and UK Distribution CGUs, along with a terminal growth rate of 1.7% (FY23: 1.7%), based on
UK GDP forecasts, to extrapolate cash flows beyond the forecast period.
Management considers that the inputs into the WACC model appropriately consider recent increases to
risk-free rates and the estimated optimal long-term capital structure based on a market participant’s
view. Based on the Directors’ assessment of the risks associated with each business segment, a single
WACC for each UK segment was considered appropriate.
Impairment in FY24
The recoverable amount determined through this FVLCOD test identified impairments in the Home, UK
Commercial and UK Distribution segments, totaling £44.4 million. This amount has been charged to the
income statement within administrative expenses.
Sensitivities
In arriving at an appropriate risk-adjusted forecast for each CGU, the Directors have considered
reasonably possible base and low case outcomes. Sensitivities to certain key assumptions are set
out in the table below.
An adverse change in the assumptions applied to the Home, UK Commercial and UK Distribution
segments may result in a material adjustment to the carrying value of the associated intangibles,
property, plant and equipment and right of use assets in future reporting periods.
A reasonably possible change in these assumptions could result in a further impairment of the
remaining goodwill and brand intangible assets, with a carrying value of £4.5 million in the Home CGU,
£0.9 million in the UK Commercial CGU and £nil million in the UK Distribution CGU and development
costs and property, plant and equipment and right of use assets within these CGUs.
CGU
Home
Commercial
Distribution
Weighting of low case applied
1
100%
100%
100%
Change to impairment charge (£m)
10.7
3.1
0.3
Change in discount rate
1%
1%
1%
Change to impairment charge (£m)
2.6
0.5
0.3
1
before financing constraints in executing the Group’s strategy
In the event that the Group cannot obtain financing for its future strategy, the remaining assets of the
CGUs would be impaired to the net realisable value which, after taking into account the Group’s net
working capital liabilities, could result in the full impairment of the remaining carrying values.
12. Property, plant and equipment
Property, plant and equipment as at 31st December 2024:
 
Short-term
   
Owned
 
 
leasehold
Plant &
Furniture &
Computer
charging
 
 
property
machinery
fittings
equipment
assets
Total
 
£’000
£’000
£’000
£’000
£’000
£’000
Cost:
      
At 1st January 2024
33
271
19
1,616
7,013
8,952
Additions
9
211
84
21
325
Disposals
(31)
(115)
(19)
(625)
(84)
(874)
At 31st December 2024
2
165
211
1,075
6,950
8,403
Accumulated depreciation and
      
impairment:
      
At 1st January 2024
(33)
(250)
(19)
(1,146)
(2,547)
(3,995)
Depreciation charge for the year
(20)
(55)
(309)
(983)
(1,367)
Disposals
31
123
19
621
60
854
At 31st December 2024
(2)
(147)
(55)
(834)
(3,470)
(4,508)
Carrying amounts:
      
At 31st December 2024
18
156
241
3,480
3,895
Strategic Report
Governance
Financials
Notes to the financial statements
continued
12. Property, plant and equipment
continued
165
Pod Point
Annual Report and Accounts 2024
Property, plant and equipment as at 31st December 2023:
 
Short-term
     
Owned
 
 
leasehold
Plant &
Furniture &
Computer
charging
 
 
property
machinery
fittings
equipment
assets
Total
 
£’000
£’000
£’000
£’000
£’000
£’000
Cost:
           
At 1st January 2023
33
271
19
1,336
6,496
8,155
Additions
280
517
797
At 31st December 2023
33
271
19
1,616
7,013
8,952
Accumulated depreciation and impairment:
           
At 1st January 2023
(32)
(202)
(19)
(828)
(1,576)
(2,657)
Depreciation charge for the year
(1)
(48)
(318)
(971)
(1,338)
At 31st December 2023
(33)
(250)
(19)
(1,146)
(2,547)
(3,995)
Carrying amounts:
           
At 31st December 2023
21
470
4,466
4,957
13. Right-of-use asset
The corresponding lease liability of the right-of-use asset is set out in Note 19.
Right-of-use asset at 31st December 2024:
 
Right-of-use
Right-of-use
Right-of-use
 
assets – buildings
assets – vehicles
assets – total
 
£’000
£’000
£’000
Cost:
     
At 1st January 2024
1,368
4,613
5,981
Additions
673
981
1,654
Disposals
(1,368)
(2,616)
(3,984)
At 31st December 2024
673
2,978
3,651
Accumulated depreciation:
     
At 1st January 2024
(1,368)
(2,234)
(3,602)
Depreciation charge for the year
(449)
(1,121)
(1,570)
Impairment charge for the year
(175)
(175)
Disposals
1,368
1,676
3,044
At 31st December 2024
(449)
(1,854)
(2,303)
Carrying amounts:
     
At 31st December 2024
224
1,124
1,348
An impairment charge of £175k (2023: £nil) has been taken in the year ended 31st December 2024
to reflect the Group’s commitments to transition to a fully BEV fleet by 31st December 2025, which is
earlier than the expiry dates of certain of the non-BEV vehicle leases held at 31st December 2024.
Right-of-use asset at 31st December 2023:
 
Right-of-use
Right-of-use
Right-of-use
 
assets – buildings
assets– vehicles
assets – total
 
£’000
£’000
£’000
Cost:
     
At 1st January 2023
1,368
3,904
5,272
Additions
936
936
Disposals
(227)
(227)
At 31st December 2023
1,368
4,613
5,981
Accumulated depreciation:
     
At 1st January 2023
(1,206)
(1,152)
(2,358)
Depreciation
(162)
(1,216)
(1,378)
Disposals
134
134
At 31st December 2023
(1,368)
(2,234)
(3,602)
Carrying amounts:
     
At 31st December 2023
2,379
2,379
14. Inventories
 
As at
As at
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Finished goods
4,197
4,935
Work in progress
46
Provision over slow-moving and obsolete stock
(581)
(457)
 
3,616
4,524
The cost of inventories recognised as an expense during the year ended 31st December 2024 was
£15,366 (2023: £21,009k).
The decrease in cost of inventories during the year was due to the reduced level of activity year-on-year.
£482k of the provision shown above relates to Tritium units, as set out in Note 8.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
166
Pod Point
Annual Report and Accounts 2024
15. Trade and other receivables, contract assets and derivatives
   
 
As at
As at
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Trade receivables
16,014
12,558
Loss allowance
(3,319)
(549)
 
12,695
12,009
Other receivables
3,585
2,927
R&D tax credit receivable
1,394
800
Prepayments
2,104
1,073
Total trade and other receivables
19,778
16,809
Cashflow hedges
12
Contract assets – accrued income
5,551
6,730
Total trade and other receivables, contract assets and derivatives
25,341
23,539
Other receivables at 31st December 2024 includes £1,514k (2023: £2,285k) of cash lodged on deposit
with suppliers.
The cashflow hedges balance at 31st December 2024 represents £12k (2023: £nil) in respect of mark to
market value of cashflow hedge derivatives.
The Group measures the loss allowance for trade receivables at an amount equal to lifetime expected
credit losses. The expected credit losses on trade receivables are estimated using a provision matrix.
Debts are grouped by risk characteristics (such as aging) and a provision applied based on past
default experience of debts with similar risk characteristics. The provision is adjusted for factors that
are specific to the debtors, such as the customer's payment history and general economic conditions
of the industry in which the debtors operate. These loss rates are then adjusted where reasonable and
supportable information about current and future economic conditions implies that the expected loss
rates will differ to historical experience.
Overall, the billed debt levels have increased significantly due to lower levels of cash collection.
Cash collection has been impacted by the performance of the Group’s credit control activities ,
with credit collection performance factors including resourcing issues and a pull of focus onto ERP
implementation, during its restructuring initiatives, resulting in decreased recovery rates. The Group’s
receivables and its exposure to credit risk is largely with commercial customers, as individual customers
pay for chargers in advance. The reduced frequency of follow-up activities for outstanding debt during
the period has had a significant impact on the recoverability of these balances. The recent decreased
recovery rates have therefore been reflected in the provision, along with other known current economic
conditions, such as the involvement of external agencies to support the Group’s credit control process.
The Group’s maximum potential exposure to credit risk at 31st December 2024 was £21,365k (2023:
£21,666k). The Group does not have significant credit risk exposure to any single counterparty.
Concentration of credit risk to any one counterparty did not exceed 5% of gross monetary assets at
any time during the year. Materially all of the receivables are due from customers based in the United
Kingdom.
The expected credit loss methodology results in provisions over aged receivables as set out in the table
below.
Accrued income, inclusive of applicable expected margin, has been recognised as a contract asset, to
reflect transfer of control of the work performed to the customer in advance of invoicing.
The Group’s accrued income balance is monitored periodically in order to ensure that it is stated at the
level of expected recovery through future invoicing. Accrued income at 31st December 2024 is stated
net of a credit loss provision of £192k (2023: provision not significant)
The movement in the provision for doubtful debts is as follows:
   
 
£’000
At 1st January 2024
549
Amounts written off
(1,457)
Change in loss allowance
4,227
As at 31st December 2024
3,319
At 1st January 2023
507
Amounts written off
(74)
Change in loss allowance
116
As at 31st December 2023
549
Strategic Report
Governance
Financials
Notes to the financial statements
continued
15. Trade and other receivables, contract assets and derivatives
continued
167
Pod Point
Annual Report and Accounts 2024
Group trade receivables ageing disclosure
       
Past due
 
  
Past due
Past due
Past due
Past due
Past due
over
 
 
Not due
1-30
31-60
61-90
91 - 1 year
1-2 years
2 years
Total
As at
        
31st December
        
2024
        
Trade receivables
5,656
2,279
601
503
4,226
2,146
603
16,014
Loss allowance
(102)
(489)
(123)
(40)
(1,023)
(1,035)
(507)
(3,319)
 
5,554
1,790
478
463
3,203
1,111
96
12,695
Expected loss rate
1.8%
6.2%
20.5%
8.0%
24.2%
48.2%
84.1%
20.7%
       
Past due
 
  
Past due
Past due
Past due
Past due
Past due
over
 
 
Not due
1-30
31-60
61-90
91 - 1 year
1-2 years
2 years
Total
As at
        
31st December
        
2023
        
Trade receivables
3,255
1,945
1,020
644
3,301
1,534
859
12,558
Loss allowance
(5)
(17)
(10)
(10)
(45)
(100)
(362)
(549)
 
3,250
1,928
1,010
634
3,256
1,434
497
12,009
Expected loss rate
0.2%
0.9%
0.9%
1.6%
1.4%
6.5%
42.1%
4.4%
 
2024
2023
 
£’000
£’000
Opening accrued income at 1st January
6,730
6,227
Amounts invoiced
(48,942)
(40,602)
Revenue recognised prior to invoice
47,955
41,105
Change in loss allowance - expected credit loss
(192)
Closing accrued income at 31st December
5,551
6,730
Accrued income primarily arises from activity performed in advance of invoicing relating to
installations funded by a customer’s employer, and to commercial installations work performed in
advance of invoice.
16. Cash and cash equivalents
 
As at
As at
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Cash at bank and on deposit with instant availability
5,212
5,156
Cash on deposit with maturity within 30 days
33,000
Cash on deposit with maturity within 65 days
10,587
Total cash and cash equivalents
5,212
48,743
The maturity referred to above relates to the period remaining at the balance sheet date.
Balances reported as cash have maturity of not more than 3 months at acquisition.
Cash at bank earns interest at floating rates based on daily bank deposit rates.
17. Trade and other payables and deferred income
 
As at
As at
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Trade payables
7,656
5,579
Other taxation and social security
1,719
929
Accruals
5,216
10,148
Other payables
3,788
6,179
Total trade and other payables
18,379
22,835
Deferred income from contract liabilities
5,165
7,003
Deferred income from charging app
9,342
6,395
Deferred income
14,507
13,398
Total trade and other payables and deferred income
32,886
36,233
There is no material difference between the carrying value and fair value of trade and other payables
presented.
Other payables includes revenue share amounts due to customers in the operation of public charging
networks.
Other taxation and social security includes net VAT payable. VAT amounts receivable, included within
the net VAT payable, have been recognised based on amounts considered recoverable from HMRC.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
17. Trade and other payables and deferred income
continued
168
Pod Point
Annual Report and Accounts 2024
Deferred income primarily arises from performance obligations relating to extended warranties sold
to customers, performance obligations relating to Smart Reporting. Deferred income also includes
amounts topped up by customers in the Pod Point Charging app of £9,342k, (2023: 6,395k). The
customer can obtain a refund from the Group of amounts prepaid onto the app upon termination of
their account which gives them the right to use the Group's charging network.
Performance obligations relating to extended warranties are expected to be fulfilled over the next 5 years.
Performance obligations relating to Home installs and to Smart Reporting are expected to be fulfilled over
the next 12 months.
Amounts topped up by customers in the Pod Point Charging app will unwind as customers top up,
usually within 12 months.
 
2024
2023
 
£’000
£’000
Opening deferred income at 1st January
13,398
10,833
Payments received from customers
9,522
10,699
Revenue recognised net of refunds
(8,413)
(8,134)
Closing deferred income at 31st December
14,507
13,398
18. Loans and borrowings
 
As at
As at
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Current liabilities
   
Secured bank loan
1,098
1,272
Non-current liabilities
   
Secured bank loan
1,048
2,140
Total loans and borrowings
2,146
3,412
In 2020, the Group entered into a £3.5 million facility agreement with Triodos Bank UK Limited for a
period of 5 years, to fund chargepoints owned by the Group and installed at customer sites (loan 1).
The interest rate on this loan is fixed at 3.5%. The loan is repayable in quarterly instalments, with the
final instalment of the loan is repayable on 31st December 2025.
During the year ended 31st December 2022 a further loan 2 for £1.25 million was entered into and
drawn down with a fixed interest rate of 4.969%.
In December 2022 a further loan 3 of £1.6 million was agreed, which was drawn down in May 2023.
The fixed interest rate on this loan was 6.366%.
Loans 2 and 3 are each repayable in 18 quarterly instalments starting from the first payment date.
In November 2023, the Group entered into a facility agreement with its Parent Company EDF Energy
Customers Limited. The facility agreement makes available up to £30 million to the Group, up to
November 2028, but repayable within 3 months on demand of the lender, subject to funds being
available. The agreement has an interest rate of SONIA plus a margin. As at 31st December 2024 this
facility has not been drawn upon.
19. Leases
Lease liability as at 31st December 2024:
 
Lease liability –
Lease liability –
Lease liability –
 
buildings
vehicles
total
 
£’000
£’000
£’000
At 1st January 2024
2,501
2,501
Additions
648
908
1,556
Interest charge
37
175
212
Repayments of interest
(37)
(175)
(212)
Repayments of principal
(428)
(1,183)
(1,611)
Disposals
(842)
(842)
At 31st December 2024
220
1,384
1,604
Amounts payable within 12 months
227
831
1,058
Amounts payable later than one year but within 5 years
699
699
Minimum lease payments
227
1,530
1,757
Future finance charges
(7)
(146)
(153)
Minimum lease payments less future finance
   
charges
220
1,384
1,604
Recognised as a liability – current
220
888
1,108
Recognised as a liability – non-current but within 5 years
496
496
Recognised as a liability – total
220
1,384
1,604
Future lease liabilities in respect of low-value and short-term leases, which are not accounted for under
IFRS 16 in accordance with the policy set out in Note 2, are immaterial.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
19. Leases
continued
169
Pod Point
Annual Report and Accounts 2024
Lease liability as at 31st December 2023:
   
 
Lease liability
Lease liability
Lease liability
 
– buildings
– vehicles
– total
 
£’000
£’000
£’000
At 1st January 2023
314
2,835
3,149
Additions
936
936
Interest charge
9
214
223
Repayments
(323)
(1,381)
(1,704)
Disposals
(103)
(103)
At 31st December 2023
2,501
2,501
Amounts payable within 12 months
1,237
1,237
Amounts payable later than one year but within 5 years
1,418
1,418
Minimum lease payments
2,655
2,655
Future finance charges
(154)
(154)
Minimum lease payments less future finance charges
2,501
2,501
Recognised as a liability – current
1,095
1,095
Recognised as a liability – non-current but within 5 years
1,406
1,406
Recognised as a liability – total
2,501
2,501
20. Provisions
Provisions at 31st December 2024:
   
 
Warranty
Restructuring
Dilapidations
Total
 
£‘000
£‘000
£‘000
£‘000
As at 1st January 2024
423
326
749
Utilised in the year
(143)
(326)
(469)
Recognised at inception of lease
35
35
Charged to income statement
303
904
1,207
As at 31st December 2024
583
904
35
1,522
Of which current
315
904
35
1,254
Of which non-current
268
268
Inclusive warranties cover a standard term of 5 years. The amount of the warranty provision is estimated
based on historical experience of claim rates and costs of servicing units under warranty. The effect of
discounting on the non-current portion of the warranty provision has been assessed as immaterial.
The warranty provision also includes amounts provided in respect of liabilities relating to Tritium units,
as set out in note 8. These liabilities are expected to unwind by 31st December 2027.
The restructuring provision at 31st December 2024 relates to the expected costs of staff exits arising from
a restructuring of the business. The staff members affected were fully informed by 31st December 2024.
The provision will be utilised in full within 12 months.
The restructuring provision at 31st December 2023 related to the expected costs of staff exits relating to
the change in strategy communicated in November 2023 which raised an expectation of the impact of the
restructuring exercise in the affected staff population. The provision was utilised in full within 12 months.
The warranty provision as at 31st December 2024 would be expected to unwind in full by November
2029 (2023: by November 2028).
Provisions at 31st December 2023:
   
 
Warranty
Restructuring
Total
 
£‘000
£‘000
£‘000
As at 1st January 2023
567
567
Utilised in the year
(144)
(144)
Charged to income statement
326
326
As at 31st December 2023
423
326
749
Of which current
204
326
530
Of which non-current
219
219
Strategic Report
Governance
Financials
Notes to the financial statements
continued
170
Pod Point
Annual Report and Accounts 2024
21. Share capital and reserves
 
As at 31st December 2024
As at 31st December 2023
 
Number
£’000
Number
£’000
Allotted, called up and fully paid:
       
Ordinary shares of £0.001 each
155,900,118
156
154,125,118
154
A total of 1,775,000 new shares were issued and allotted to the Group’s Employee Benefit Trust as
follows:
i)
On 10th January 2024, 575,000 shares
ii) On 2nd February 2024, 500,000 shares
iii) On 18th April 2024, 700,000 shares
On 31st December 2024, total issued share capital was therefore 155,900,118.
Share premium
Share premium represents the amount paid to the Company by shareholders, in cash or other
consideration, over and above the nominal value of shares issued to them.
Other reserves
The share-based payment reserve represents cumulative share-based payment charges less amounts
transferred to retained earnings on exercise of share options.
ESOP reserve
The ESOP reserve represents the value associated with the shares issued pursuant to the employee
Share Incentive Plan (‘SIP’) and other share plans.
Accumulated losses
Accumulated losses reserve represents the accumulated losses of the Group generated through
business activities.
Cashflow hedging reserve
The cashflow hedging reserve holds amounts arising on retranslation of cashflow hedges, to the extent
that these are effective.
Capital management
The Group’s policy is to maintain a strong asset base so as to maintain investor, creditor and market
confidence, and to sustain the future development of the business.
The Group has specific borrowing related to its portfolio of owned chargepoint assets. The Group
leases office space and vehicles in order to avoid the upfront cash outflows associated with purchasing
these assets.
The Group has borrowed £15m subsequent to the balance sheet date from its controlling party EDF.
A requirement for additional funding during 2025 has been identified as set out in note 2.6.
Reconciliation of movement in liabilities to cash flows arising from financing activities
FY 2024
       
 
Loans and
 
Share capital and
 
 
borrowings
Lease liabilities
premium
Total
 
£’000
£’000
£’000
£’000
Balance at 1st January 2024
3,412
2,501
140,041
145,954
New share capital issued (cash)
2
2
Repayment of borrowings (cash)
(1,266)
(1,266)
Loan interest expense (non cash)
165
165
Loan interest paid (cash)
(165)
(165)
Liabilities recognised at lease inception
       
(non cash)
1,556
1,556
Repayment of lease liabilities (cash)
(1,611)
(1,611)
Lease interest expense (non cash)
212
212
Lease interest paid (cash)
(212)
(212)
Liabilities de-recognised at lease
       
terminated (non cash)
(842)
(842)
Balance at 31st December 2024
2,146
1,604
140,043
143,793
FY 2023
       
 
Loans and
 
Share capital and
 
 
borrowings
Lease liabilities
premium
Total
 
£’000
£’000
£’000
£’000
Balance at 1st January 2023
3,323
3,149
140,041
146,513
Proceeds from loans and borrowings
       
(cash)
1,466
1,466
Repayment of borrowings (cash)
(1,401)
(1,401)
Loan interest expense (non cash)
190
190
Loan interest paid (cash)
(166)
(166)
Liabilities recognised at lease inception
       
(non cash)
936
936
Repayment of lease liabilities (cash)
(1,481)
(1,481)
Lease interest expense (non cash)
223
223
Lease interest paid (cash)
(223)
(223)
Liabilities de-recognised at lease
       
terminated (non cash)
(103)
(103)
Balance at 31st December 2023
3,412
2,501
140,041
145,954
Strategic Report
Governance
Financials
Notes to the financial statements
continued
171
Pod Point
Annual Report and Accounts 2024
22. Financial instruments
The Group had the following financial assets and liabilities. The amounts below are contractual
undiscounted cash flows and include both interest and principal amounts.
Accounting policy
Categorisation within the hierarchy, measured or disclosed at fair value, has been determined based
on the lowest level of input that is significant to the fair value measurement as follows:
Level 1 – valued using quoted prices in active markets for identical assets or liabilities
Level 2 – valued by reference to valuation techniques using observable inputs other than quoted
prices included within level 1
Level 3 – valued by reference to valuation techniques using inputs that are not based on observable
market data
The Group’s cashflow hedges are held at fair value using mark to market valuations (level 2).
All of the other financial assets and financial liabilities set out below are held at amortised cost. In each
case the fair value approximates to the carrying value.
   
 
As at
As at
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Financial assets
   
Cash and cash equivalents
5,212
48,743
Trade and other receivables
19,778
16,809
Cashflow hedge mark to market (level 2)
12
Accrued income
5,551
6,730
Total financial assets
30,553
72,282
Financial liabilities
   
Trade and other payables
(13,164)
(12,687)
Accruals
(5,215)
(10,148)
Deferred income from charging app
(9,342)
(6,395)
Loans and borrowings – undiscounted future cash flows
(2,312)
(3,741)
Loans and boarrowings – future interest payments
166
329
Loans and borrowings – as presented
(2,146)
(3,412)
Leases – undiscounted future cash flows
(1,757)
(2,655)
Leases – future interest payments
153
154
Leases – as presented
(1,604)
(2,501)
Total financial liabilities
(31,471)
(35,143)
All financial assets and financial liabilities shown above, and loans and borrowings, are measured at
amortised cost. There have been no transfers between levels in any of the years.
Financial assets and financial liabilities
The Group measures the mark to market valuation of cashflow hedges at each reporting date and the
asset or liability is held at fair value.
The Group’s other financial assets are held at amortised cost. No assets are held at fair value through
the income statement.
The Group’s other financial liabilities are held at amortised cost. No liabilities are held at fair value
through the income statement.
The Directors consider that the carrying amount for all financial assets and liabilities which are not held
at fair value through profit or loss or other comprehensive income approximates to their fair value.
Financial risk management
The Group’s activities expose it to a variety of financial risks including credit risk, liquidity risk and
foreign currency risk. The Group’s overall risk management framework seeks to minimise potential
adverse effects on the Group’s financial performance.
(i) Risk management framework
The Group’s Board of Directors has overall responsibility for the establishment and oversight of the
Group’s risk management framework.
The Group’s risk management policies are established to identify and analyse the risks faced by the
Group, to set appropriate risk limits and controls and to monitor risks and adherence to conditions and
the Group’s activities. The Group, through its training and management standards and procedures,
aims to maintain a disciplined and constructive control environment in which all employees understand
their roles and obligations.
(ii) Credit risk
Credit risk is the risk of financial loss to the Group if a customer or counterparty to a financial
instrument fails to meet its contractual obligations and arises principally from the Group’s receivables
from customers. Management make their assessment of balances in default on a customer-by-
customer basis for larger customers, and on portfolio basis for those customers with a similar credit
risk, following review of balances past due and using judgement that the likelihood that the customer
will fulfil the payment obligation is remote. This results in a write off of the balance as irrecoverable.
Expected credit loss provisions are estimated using data in respect of both ageing of receivables and
management’s assessment of individual customers’ likelihood to settled their overall balances due.
The maximum credit risk exposure at the statement of financial position’s date is represented by the
carrying value of trade and other receivables (excluding prepayments) of £23,237k (2023: £22,466k),
and cash and cash equivalents of £5,212k (2023: £48,743k).
(iii) Liquidity risk
Liquidity risk is the risk that the Group will encounter difficulty in meeting the obligations associated
with its financial liabilities that are settled by delivering cash or another financial asset.
Strategic Report
Governance
Financials
22. Financial instruments
continued
Notes to the financial statements
continued
172
Pod Point
Annual Report and Accounts 2024
Given the Group’s liquidity position and requirement for additional funding as set out in note 2.6,
sourcing of additional funding and management of cash and are key priorities for the group’s liquidity
risk management process. The Group is planning to source additional funding with the support of its
major shareholder.
The Group had loan balances at 31st December 2024 and at 31st December 2023 with Triodos bank.
See Note 18 for further details on these loans including repayment terms.
In November 2023, the Group entered into a facility agreement with its Parent Company EDF Energy
Customers Limited. The facility agreement makes available up to £30 million to the Group, up to
November 2028. The agreement has an interest rate of SONIA plus a margin. This facility remained
undrawn at 31st December 2024. At the date of these financial statements, £15 million of the faciltiy had
been drawn. The ability of the Group to draw down on the balance of £15m of this facility is subject to
the agreement of EDF, which the Directors believe will not be unreasonably withheld.
As at 31st December 2024:
       
 
Less than 1 year
1–5 years
5+ years
Total
 
£’000
£’000
£’000
£’000
Trade and other payables
13,164
13,164
Accruals
5,215
5,215
Deferred income from charging app
9,342
9,342
Lease liabilities – future payments
1,058
699
1,757
Loans and borrowings
1,196
1,116
2,312
Future interest payments
(180)
(139)
(319)
Total financial liabilities as presented
29,795
1,676
31,471
(iv) Foreign currency risk
Certain of the Group’s purchases are priced with reference to the US dollar and as such the Group is
exposed to foreign exchange rate risk.
The Group takes out cashflow hedges in order to manage its cashflow exposure to a portion of USD
payments to key suppliers.
A 5% increase or decrease in the USD/GBP rate would have increased the Group’s costs by £0.5m or
decreased the Group’s cost of sales by £0.5m in FY2024.
The following tables detail the Group’s remaining contractual maturity for its financial assets and
financial liabilities:
As at 31st December 2023:
       
 
Less than 1 year
1–5 years
5+ years
Total
 
£’000
£’000
£’000
£’000
Trade and other payables
12,687
12,687
Accruals
10,148
10,148
Deferred income from charging app
6,395
6,395
Lease liabilities – future payments
1,237
1,418
2,655
Loans and borrowings
1,428
2,313
3,741
Future interest payments
(298)
(185)
(483)
Total financial liabilities as presented
31,597
3,546
35,143
23. Share-based payments
Charge to the income statement:
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
 
£‘000
£‘000
Equity-settled awards (credit)/charge
(29)
1,676
Cash-settled awards (credit)/charge
(82)
320
(Credit)/charge in respect of employment tax liabilities
(1,141)
277
Total share-based payment (credit)/expense
(1,252)
2,273
During the current and preceding financial year, the Group operated share-based payment schemes
as set out in the tables below. With the exception of the SIP, all of the schemes have equity-settled and
cash-settled (phantom) components. The cash-settled awards are held by employees outside of the
UK. The fair value of the liability in respect of cash-settled awards is adjusted at the reporting date
based on the amount of expected cash settlement.
The credit in 2024 reflects reduction in the Group’s share price which affects the expected cost of
settlement of cash-settled schemes and of emplyoment tax liabilities, reduction in expectations of the
level to which non-market performance conditions will be met, and lapses from leavers during the year.
The weighted average remaining contractual life of the awards is 8.7 years (FY2023: 8.3 years). The
weighted average share price of awards at exercise during FY2024 was £0.21 (FY2023: £0.22).
The exercise price of all share-based payment schemes is nil. Shares issued in relation to equity-settled
schemes are allotted first to the Group’s Employee Benefit Trust, and then issued at no charge to the
award holders.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
23. Share-based payments
continued
173
Pod Point
Annual Report and Accounts 2024
No current Director exercised awards during the current or preceding year.
IPO Restricted Share Award
The IPO Restricted Share Awards were a service-based award granted to senior management and
certain other employees at the time of IPO and vest over time subject to continued employment with
the Group. 488,623 awards were exercisable at 31st December 2024 (FY2023: 2,056,603).
   
       
No. of
       
Number
       
shares
       
of shares
       
for which
   
Number
Number
for which
 
Share
   
awards
Awards
Awards
of shares
of awards
awards
 
price per
Exercise
 
outstanding
granted
vested
for which
forfeited
outstanding
 
award
price of
Date of
at 1st Jan
during the
during the
awards
during
at 31st Dec
Year granted
(£)
award
vesting
2024
year
year
exercised
the year
2024
2021
2.20
Nov–21
729,613
598,440
131,173
2021
2.20
Nov–22
655,591
502,663
1,436
151,492
2021
2.20
Nov–23
671,399
531,383
2,394
137,622
2021
2.20
Nov–24
68,336
68,336
68,336
2021
2.20
Nov–25
51,259
51,259
       
2,176,198
68,336
1,632,486
3,830
539,882
IPO Performance Share Awards
The IPO Performance Share Awards were granted to senior management and certain other employees
at the time of IPO, and vesting is subject to non-market conditions linked to the revenue and total
shareholder return performance of the Group.
   
       
No. of
       
Number
       
shares
       
of shares
       
for which
   
Number
Number
for which
 
Share
   
awards
Awards
Awards
of shares
of awards
awards
 
price at
Exercise
 
outstanding
granted
vested
for which
forfeited
outstanding
 
award
price of
Date of
at 1st Jan
during the
during the
awards
during
at 31st Dec
Year granted
(£)
award
vesting
2024
year
year
exercised
the year
2024
2021
2.20
Feb–24
613,541
21,550
591,991
2021
2.20
Feb–25
431,389
59,450
371,939
       
1,044,930
81,000
963,930
The charge in respect of the IPO Performance Share awards has been adjusted at the reporting date
for the fair value of the estimated achievement of the performance conditions, which are based on
revenue for the period FY2022 to FY2025. No awards were exercisable at 31st December 2024 (FY2023:
nil).
All-employee SIP
The SIP was granted to all employees employed at the time of IPO, excluding senior management,
used to incentivise retention and reward contribution. 165,000 awards were exercisable at 31st
December 2024 (FY2023: nil).
   
       
No. of
     
Number
       
shares
     
of shares
       
for which
   
Number
for which
 
Share
   
awards
Awards
Awards
of awards
awards
 
price at
Exercise
 
outstanding
vested
exercised
forfeited
outstanding
 
award
price of
Date of
at 1st Jan
during the
during the
during
at 31st Dec
Year granted
(£)
award
vesting
2024
year
year
the year
2024
2021
2.40
Dec–24
366,000
366,000
108,000
93,000
165,000
Long-term incentive plan (‘LTIP’)
The LTIP was granted to senior management and certain other employees. The scheme is used to
incentivise retention and reward performance and vesting is based upon market and non-market
performance factors. No awards were exercisable at 31st December 2024 (FY2023: nil).
   
       
No. of
     
Number
       
shares
     
of shares
       
for which
   
Number
for which
 
Share
   
awards
Awards
Awards
of awards
awards
 
price at
Exercise
 
outstanding
granted
vested
forfeited
outstanding
 
award
price of
Date of
at 1st Jan
during the
during the
during
at 31st Dec
Year granted
(£)
award
vesting
2024
year
year
the year
2024
2022
1.65
Feb–25
1,116,626
263,933
852,693
2023
0.75
Feb–26
3,762,065
1,980,039
1,782,026
2024
0.24
Feb-27
9,228,900
2,900,107
6,328,793
       
4,878,691
9,228,900
5,144,079
8,963,512
The 2024 LTIP grant was valued using the Black-Scholes method based upon the following assumptions:
   
Weighted average share price at grant date
0.24
Fair value of share award at grant date in respect of total shareholder return condition
0.13
Fair value of share award at grant date in respect of other performance conditions
0.22
Exercise price
Expected volatility
44.22%
Risk-free rate
4.45%
Life of scheme
3 years
Dividend yield
Strategic Report
Governance
Financials
Notes to the financial statements
continued
23. Share-based payments
continued
174
Pod Point
Annual Report and Accounts 2024
Volatility is based on trading history to date at time of valuation. As all share awards are nil-cost
options, volatility does not have an effect on the fair value.
The charge in respect of the 2024 LTIP awards, which include Core awards which vest in 2026 and
Powering Up award which vest in 2027, has been adjusted at the reporting date for the fair value of the
estimated achievement of the performance conditions, which are based on Adjusted EBITDA for FY2026,
cashflows in FY2026 and in FY2027, and the achievement of certain strategic goals of the Group. The
FY2024 award included 4,645,500 cash-settled awards. The charge in respect of these awards has been
re-measured at the reporting date based on the expected fair value of cash settlement.
Deferred share bonus plan
Awards under the Group’s deferred bonus share plan represent part of the annual bonus and are payable
in shares or in the cash equivalent at maturity, subject to continued employment over the holding period.
The first awards under the Group’s deferred share bonus plan were granted in March 2023 to senior
management and certain other employees, representing 30% of the 2022 annual bonus amount. No
awards were exercisable at 31st December 2024 (FY2023: nil).
Further awards were granted in March 2024 in relation to the annual bonus in respect of the 2023 year.
                 
Number
       
No. of shares
       
of shares
       
for which
   
Number
 
for which
 
Share
   
awards
Awards
Awards
of shares
 
awards
 
price at
Exercise
 
outstanding
granted
vested
for which
Number
outstanding
Year
award
price of
Date of
at 1st Jan
during the
during the
awards
of awards
at 31st Dec
granted
(£)
award
vesting
2024
year
year
exercised
forfeited
2024
2023
0.74
Feb–25
668,580
74,570
594,010
2024
0.24
Apr-26
1,026,936
134,610
892,326
       
668,580
1,026,936
74,570
134,610
1,486,336
Treasury shares
Treasury shares are shares of Pod Point Group Holdings plc which are held by the Pod Point Group
Holdings plc Employee Share Trust and Share Incentive Plan Trust for the purpose of issuing shares
under the Group’s employee share schemes. Shares issued to employees are recognised on a first-in-
first-out basis.
The Share Incentive Plan Trust acquired 549,000 shares at market value £2.40 per share by gift in
December 2021.
The Employee Share Trust acquires shares by allotment based on forecast requirements and holds
them as treasury shares until such time as they are issued in satisfaction of options which have vested
and exercised.
When the options are exercised, the trust transfers the appropriate amount of shares to the employee.
Since exercises are at nil cost, there are no proceeds received at exercise.
The Employee Share Trust was allotted 575,000 shares on 10th January 2024, 500,000 shares on 2nd
February 2024, and 700,000 shares on 18th April 2024. Net of issues of shares to option holders on
exercise of options, as at 31st December 2024, 235,558 shares remain held by the Trust. The Employee
Share Trust and Share Incentive Plan Trusts are consolidated into the results of the Group.
Liabilities in respect of cash-settled share awards were held as follows:
 
31st December
31st December
 
2024
2023
scheme
£’000
£’000
IPO performance share awards
1
1
SIP
1
LTIP 2022
2
21
LTIP 2023
6
17
LTIP 2024
122
DBSP 2023
7
DBSP 2024
96
 
227
47
24. Loss per share
Basic earnings per share is calculated by dividing the loss attributable to the equity holders of the
Group by the weighted average number of shares in issue during the year.
The Group has potentially dilutive ordinary shares in the form of share options granted to employees.
However, as the Group has incurred a loss in the current and preceding financial year, the loss per
share is not increased for potentially dilutive shares.
 
Year ended
Year ended
 
31st December
31st December
 
2024
2023
 
£’000
£’000
Loss for the period attributable to equity holders
84,725
83,414
Weighted average number of ordinary shares in issue
155,634,981
154,104,570
Loss per share (basic and diluted)
(0.54)
(0.54)
Strategic Report
Governance
Financials
Notes to the financial statements
continued
175
Pod Point
Annual Report and Accounts 2024
25. List of subsidiaries
The Group consists of a Parent Company, Pod Point Group Holdings plc, incorporated in the UK, a
subsidiary held directly by Pod Point Holdings plc (Pod Point Holding Limited), and further subsidiaries
held by Pod Point Holding Limited as listed below:
   
   
Country of
     
Name of company
Classification
incorporation
Principle activity
Ownership
Registered address
Pod Point Holding
Direct
United Kingdom
Holding Company
100%
222 Grays Inn Road
Limited
       
London
         
WC1X 8HB
Pod Point Limited
Indirect
United Kingdom
Development and supply of
100%
222 Grays Inn Road
     
equipment and systems for
 
London
     
electric charging vehicles
 
WC1X 8HB
Open Charge Limited
Indirect
United Kingdom
Development and supply of
100%
222 Grays Inn Road
     
equipment and systems for
 
London
     
electric charging vehicles
 
WC1X 8HB
Pod Point Norge AS
Indirect
Norway
Development and supply of
100%
Engebrets vei 3,
     
equipment and systems for
 
0275, Oslo, Norway
     
electric charging vehicles
   
Pod Point Asset One
Indirect
United Kingdom
Development and supply of
100%
222 Grays Inn Road
Limited
   
equipment and systems for
 
London
     
electric charging vehicles
 
WC1X 8HB
Pod Point Iberia S.L.
Indirect
Spain
Supply of equipment
100%
Calle Miguel Iscar
     
and systems for electric
 
15 1 centro 47001
     
charging vehicles
 
Valladolid Spain
26. Related parties
Transactions with shareholders
During the year ended 31st December 2024, the Group had the following transactions with Group
Companies part of the EDF Group:
   
     
Balance
Balance
 
Sales
Purchase
receivable
payable
 
of goods
of goods
at year end
at year end
Group Company
£’000
£’000
£’000
£’000
EDF Energy Limited
282
54
63
EDF Energy Networks Limited
10
57
EDF Energy Customers Limited
128
582
107
During the year ending 31st December 2023, the Group had the following transactions with Group
Companies part of the EDF Group:
   
     
Balance
Balance
 
Sales
Purchase
receivable
payable
 
of goods
of goods
at year end
at year end
Group Company
£’000
£’000
£’000
£’000
EDF Energy Limited
488
16
EDF Energy Customers Limited
3
72
Transactions with related parties who are not members of the Group
During the year ended 31st December 2024, the Group had the following transactions with Imtech
Inviron Limited, a related party which is not a member of the Group. Imtech Inviron Limited is a related
party by virtue of their ultimate parent and controlling party being Électricité de France S.A.:
Sale of goods of £16k (2023: £232k)
At 31st December 2024 £3k was receivable from Imtech Inviron Limited (31st December 2023: £nil).
Transactions with key management personnel of the Group
Key management personnel are defined as member of the Group’s Strategic Board and other key
personnel.
See Note 7 for details of compensation of key management personnel. Certain employees hold shares
in the Group, including key management personnel.
Strategic Report
Governance
Financials
Notes to the financial statements
continued
176
Pod Point
Annual Report and Accounts 2024
27. Post balance sheet events
In January 2025, the Group drew down £15m against the facility provided by EDF as set out in note
18. A further £15m is undrawn at the date of this report. The ability of the Group to draw down on the
balance of £15m of this facility is subject to the agreement of EDF, which the directors believe will not be
unreasonably withheld. Subsequent to the balance sheet date the terms of the facility were amended
such that the amount of £15 million drawn down at the date of these financial statements is repayable
within 3 weeks of demand rather than 3 months of demand as per the original terms of the agreement.
In April 2025, the Group received a non-binding conditional cash proposal from its majority shareholder
EDF to acquire the entire issued and to be issued share capital of the Company that it does not already
own at a price of 6.5 pence per share. EDF have until 5.00pm on 12th June 2025 to either announce a
firm intention to make an offer or announce that it does not intend to make an offer.
Capital commitments approved by the Board and existing at 31st December 2024 amounted to £nil
(2023: £nil).
28. Ultimate Parent undertaking and controlling party
The immediate Parent Company of the Company and its subsidiaries is EDF Energy Customers Limited,
a company registered in the United Kingdom.
The immediate Parent Company of EDF Energy Customers Limited is EDF Energy Limited, a company
registered in the United Kingdom.
At 31st December 2024 and 31st December 2023, Électricité de France SA, a Company incorporated in
France, is regarded by the Directors as the Company’s ultimate Parent Company and controlling party.
This is the largest Group for which consolidated financial statements are prepared. Copies of that
company’s consolidated financial statements may be obtained from the registered office at Électricité
de France SA, 22-30 Avenue de Wagram, 75382, Paris, Cedex 08, France.
Strategic Report
Governance
Financials
177
Pod Point
Annual Report and Accounts 2024
Company statement of financial position
As at
As at
31st December
31st December
2024
2023
Notes
£’000
£’000
Non-current assets
Loans to subsidiary undertakings
30
67,078
66,627
Investments in subsidiary undertakings
31
128,431
67,078
195,058
Current assets
Cash and cash equivalents
1,673
44,854
Trade and other receivables
32
1,963
1,641
3,636
46,495
Total assets
70,714
241,553
Current liabilities
Trade and other payables
33
(8,668)
(7,800)
Net current (liabilities)/assets
(5,032)
38,695
Total assets less current liabilities, being net assets
62,046
233,753
Equity
Called up share capital
35
156
154
Share premium reserve
139,887
139,887
Other reserves
4,376
8,327
ESOP reserve
(1,059)
(1,318)
Retained earnings
(81,314)
86,703
62,046
233,753
Under section s408 of the Companies Act 2006 the Company is exempt from the requirement
to present its own income statement. The loss for the year to 31st December 2024 was £171,678k
(2023:profit of £413k).
The accompanying notes on pages 181 to 187 form part of the financial statements.
Approved by the Board of Directors on 11th June 2025 and signed on their behalf by
Melanie Lane
Chief Executive Officer
Company registration number 12431376
Strategic Report
Governance
Financials
178
Pod Point
Annual Report and Accounts 2024
Company statement of changes in equity
As at 31st December 2024:
Share based
Share
Share
payment
ESOP
Retained
capital
premium
reserves
reserve
earnings
Total
£’000
£’000
£’000
£’000
£’000
equity
Balance as at 1st January
2023 as restated
154
139,887
8,327
(1,318)
86,703
233,753
New share capital issued
2
(2)
Loss after tax and total
comprehensive income for the
year
(171,678)
(171,678)
Issue of shares in respect of
options exercised
(3,922)
261
3,661
Share-based payments credit
(29)
(29)
Balance as at 31st December
2024
156
139,887
4,376
(1,059)
(81,314)
62,046
As at 31st December 2023:
Share
Share
Other
ESOP
Retained
capital
premium
reserves
reserve
earnings
Total
£’000
£’000
£’000
£’000
£’000
equity
Balance as at 1st January 2023
154
139,887
6,651
(1,318)
86,290
231,664
Profit after tax and total
comprehensive income for
the year
413
413
Share-based payments charge
1,676
1,676
Balance as at 31st December
2023
154
139,887
8,327
(1,318)
86,703
233,753
The accompanying notes on pages 181 to 187 form part of the financial statements.
Governance
Financials
179
Pod Point
Annual Report and Accounts 2024
Strategic Report
Notes to the financial statements
continued
29. Accounting policies
Basis of preparation
Pod Point Group Holdings plc (‘PPGH’) is a public limited company incorporated in the United Kingdom.
The address of the registered office is 222 Grays Inn Road, London WC1X 8HB. The balance sheet has
been prepared for the purpose of compliance with section 92(1)(b) and (c) of the Companies Act 2016.
The balance sheet has been prepared at 31st December, which is the financial year end of the Company.
The Company meets the definition of a qualifying entity under FRS 100 ‘Application of Financial Reporting
Requirements’ issued by the FRC. Accordingly, these financial statements were prepared in accordance
with Financial Reporting Standard 101 ‘Reduced Disclosure Framework (‘FRS 101’)’. In preparing these
financial statements, the Company applies the recognition, measurement and disclosure requirements
of IFRS, but makes amendments where necessary in order to comply with the Companies Act 2006
and has set out below where advantage of the FRS 101 disclosure exemptions have been taken. The
financial statements are prepared under the historical cost convention.
The functional currency of the Company is considered to be pounds sterling because that is the
currency of the primary economic environment in which the Company operates.
The Company financial statements have been prepared in accordance with FRS 101. In these financial
statements, PPGH applied the exemptions available under FRS 101 in respect of the following disclosures:
the requirements of IFRS 7 Financial Instruments: Disclosures
the requirements of paragraphs 91-99 of IFRS 13 Fair Value Measurement
the requirement in paragraph 28 of IAS 1 to present comparative information in respect of paragraph
79(a)(iv) of IAS 1
the requirements of paragraphs 10(d), 10(f) and 134-136 of IAS 1 Presentation of Financial Statements
the requirements of IAS 7 Statement of Cash Flows
the requirements of paragraphs 30 and 31 of IAS 8 Accounting Policies, Changes in Accounting
Estimates and Errors
the requirements of paragraph 17 of IAS 24 Related Party Disclosures
the requirements of paragraphs 45(b) and 46 to 52 of IFRS 2, ‘Share-based Payment’
the requirements in IAS 24 Related Party Disclosures to disclose related party transaction entered
into between two or more members of a group, provided that any subsidiary which is a party to the
transaction is wholly owned by such a member
the effects of new but not yet effective IFRS
As the consolidated financial statements of the Group include the equivalent disclosures, the Company
has also taken the exemptions under FRS 101 available in respect of the following disclosures:
Certain disclosures required by IAS 36: Impairment of assets in respect of the impairment of goodwill
and indefinite life intangible assets
Certain disclosures required by IFRS 3: Business Combinations in respect of business combinations
undertaken by the Company
As the consolidated financial statements of the Group include the equivalent disclosures, PPGH has
also taken the exemptions under section 408(4) of the Companies Act 2006, not to present its individual
income statement and related notes as part of the financial statements.
The accounting policies set out below, has unless otherwise stated, been applied consistently to all
periods presented in the Company financial statements. The accounting policies presented in Note 2
also apply to the Parent Company, subject to the exemptions listed above.
Going concern
The Directors have assessed the going concern position of the Group as a whole in Note 2.6. A material
uncertainty as to the going concern position of the Group has been identified. The parent company
assessment was made as part of this exercise and a material uncertainty also exists as to the going
concern position of the parent company. The Group and Company are reliant on securing further
funding which is not guaranteed. The Directors do not have knowledge of how any future buyer may
structure the Group on a potential change of control. The financial structure of the acquirer may affect
the going concern position of the parent company.
Interest income
Interest income is recognised as the interest accrues (using the effective interest method that is the rate
that exactly discounts estimated future cash receipts through the expected life of the financial instrument).
Investment in subsidiary undertakings
Subsidiary undertakings are those entities controlled by the Company, and where the substance of
the relationship between the Company and the entity indicates that the entity is controlled by the
Company. The Company controls an entity when it is exposed, or has rights, to variable returns from its
involvement with the entity and has the ability to affect those returns through its power over the entity.
Considerations in the assessment of control include:
the purpose and design of the entity
what the relevant activities are and how decisions about those activities are made
whether the rights of the Company give it the current ability to direct the relevant activities
whether the Company is exposed, or has rights, to variable returns from its involvement with the entity
whether the entity has the ability to use its power over the investee to affect the amount of the
investor’s returns
The Company continues to assess whether it controls an entity if facts and circumstances indicate
that there changes to the elements of control. Investment in subsidiaries is recorded at cost and is
subsequently assessed for indicators of impairment. If such factors exist, a detailed impairment test
is carried out. Impairment is recognised in the income statement when the recoverable amount of
the Company’s investment is lower than the carrying amount of the investment. Upon disposal of
the investment in the entity, the Company measures the investment at its fair value. Any difference
between the fair value of the Company’s investment and the proceeds of disposal is recognised in the
income statement.
Governance
Financials
180
Pod Point
Annual Report and Accounts 2024
Strategic Report
Notes to the financial statements
continued
29. Accounting policies
continued
Financial instruments
Financial assets and liabilities are recognised on the Company’s balance sheet when the Company
becomes a party to the contractual provisions of the instruments. Financial assets and liabilities are
initially measured at fair value. Transaction costs that are directly attributable to the acquisition of
issue of financial assets and financial liabilities (other than financial assets and financial liabilities at fair
value through the profit or loss) are added to or deducted from the fair value of the financial assets
or financial liabilities, as appropriate, on initial recognition. Transaction costs directly attributable
to the acquisition of financial assets or financial liabilities at fair value through the profit or loss are
recognised immediately in profit or loss. The effective interest method is a method of calculating the
amortised cost of a financial liability or a financial asset and of allocating the interest expense over
the relevant period. The effective interest rate is the rate that exactly discounts estimated future cash
payments or receipts (including all fees and points paid or received that form an integral part of the
effective interest rate, transaction costs and other premiums or discounts), through the expected life
of the financial liability or asset or (where appropriate) a shorter period, to the net carrying amount on
initial recognition.
Financial assets
The Company’s financial assets are classified as subsequently measured at amortised cost, fair value
through other comprehensive income or fair value through profit or loss on the basis of both:
(a) the Company’s business model for managing of financial assets; and
(b) the contractual cash flow characteristics of financial asset.
Financial assets measured at amortised cost
Financial assets are classified as measured at amortised cost if both the following conditions are met:
(a) the financial asset is held within a business model whose objective is to hold financial assets in order
to collect contractual cash flows; and
(b) the contractual terms of financial asset give rise on specified dates to cash flows that are solely
payments of principal and interest on the principal amount outstanding.
Financial assets measured at fair value through other comprehensive income (‘FVOCI’)
Financial assets are classified as measured at fair value through other comprehensive income if both
the following conditions are met:
(a) the financial asset is held within a business model whose objective is achieved by both collecting
contractual cash flows and selling the financial assets; and
(b) the contractual terms of financial asset give rise on specified dates to cash flows that are solely
payments of principal and interest on the principal amount outstanding.
Financial assets measured at fair value through profit or loss (‘FVTPL’)
Financial assets are measured at fair value through profit or loss unless it is measured at amortised
cost or at fair value through other comprehensive income.
Recognition of expected credit losses
The Company recognises a loss allowance for expected credit losses on financial assets measured at
amortised cost.
At each reporting date, the Company measures the loss allowance for a financial instrument at an
amount equal to lifetime expected credit losses if the credit risk on that financial instrument has
increased significantly since initial recognition. The expected credit losses are assessed considering all
reasonable and supportable information, including that which is forward-looking.
If at the reporting date the credit risk on a financial instrument has not increased significantly since
initial recognition, an entity shall measure the loss allowance for that financial instrument at an amount
equal to 12-month expected credit losses. The amount of credit losses (or reversal) is recognised in
profit or loss, as an impairment gain or loss at the reporting date.
The Group considers the intercompany receivables to be in default when there is evidence that the
intercompany debtor is in financial difficulty. Evidence that the intercompany receivable is credit-
impaired includes the impairment of the Group’s equity interest held in the intercompany debtor.
The gross carrying value of the intercompany debtor is written off when the Group has no reasonable
expectations of recovering the financial assets or a portion thereof.
De-recognition of financial assets
The Company de-recognises a financial asset when the contractual rights to the cash flows from the
asset expire, or when it transfers the financial asset along with substantially all the risks and rewards of
ownership to a third party. On de-recognition of a financial asset in its entirety, the difference between
the asset’s carrying value, the sum of the consideration received and receivable, and the cumulative
gain or loss that had been recognised in other comprehensive income and accumulated in equity is
recognised in the income statement.
Financial liabilities and equity.
Financial liabilities as subsequently measured at amortised cost, except for:
(a) financial liabilities at fair value through profit or loss – these include derivatives that are liabilities
which are subsequently measured at fair value.
(b) financial liabilities that arise when a transfer of a financial asset does not qualify for derecognition
or when continuing involvement applies.
(c) financial guarantee contracts to which (a) or (b) does not apply are subsequently measured as the
higher of: the amount of loss allowance determined, or, the amount initially recognised less the
cumulative amount of income recognised.
(d) commitments to provide a loan at below market interest rate to which (a) or (b) does not apply are
subsequently measured as the higher of: the amount of loss allowance determined, or, the amount
initially recognised less the cumulative amount of income recognised.
(e) contingent consideration recognised as an acquirer in a business combination which is measured at
fair value through profit or loss.
Governance
Financials
181
Pod Point
Annual Report and Accounts 2024
Strategic Report
Notes to the financial statements
continued
29. Accounting policies
continued
Borrowings
All borrowings are initially recorded at fair value. Borrowings are subsequently carried at amortised
cost, with the difference between the proceeds, net of transaction costs, and the amount due on
redemption being recognised as a charge to the income statement over the period of the relevant
borrowing. Interest expense is recognised based on the effective interest method and is included in
finance costs. Borrowings are classified as current liabilities unless the Company has an unconditional
right to defer settlement of the liability for at least 12 months after the reporting date.
Share capital
Ordinary shares are classified as equity. Equity instruments are measured at the fair value of the cash
or other resources received or receivable, net of the direct costs of issuing the equity instruments. If
payment is deferred and the time value of money is material, the initial measurement is on a present
value basis.
Critical accounting judgements and key sources of estimation uncertainty
In the application of the Company’s accounting policies, which are described in this note, the Directors
are required to make judgements (other than those involving estimations) that have a significant
impact on the amounts recognised and to make estimates and assumptions about the carrying
amounts of assets and liabilities that are not readily apparent from other sources. The estimates and
associated assumptions are based on historical experience and other factors that are considered to be
relevant. Actual results may differ from these estimates.
The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting
estimates are recognised in the period in which the estimate is revised if the revision affects only that
period, or in the period of the revision and future periods if the revision affects both current and future
periods.
Key accounting estimate – recoverable amount of intercompany receivables
The Directors have assessed the required amount of expected credit loss provision over the inter
company receivables as set out in note 30. IFRS 9 requires an entity to estimate the Expected Credit
Loss based on probability weighted amount, determined by evaluating a range of possible outcomes.
One of the scenarios considered was one in which the Group is not successful in obtaining additional
financing. In this scenario, the recoverable value of the inter company receivables is £nil. Significant
judgement is required in estimating the associated cash flows and probabilities applied to determine
the recoverable amount. A reasonably possible change in the estimated cash flows and probabilities
applied either in combination or in aggregate could impact the expected credit loss provision by an
amount greater than materiality.
Other accounting estimate – recoverable amount of investment in subsidary
The recoverability of the investment held in the Parent Company is in question as there is an indicator
of impairment at the reporting date. The Directors have assessed the carrying value of the investment
as set out in note 31.
30. Financial assets
31st December
2024
£’000
31st December
2023
£’000
Loans to subsidiaries
111,797
66,627
Expected credit loss provision
(44,719)
67,078
66,627
The Company has granted a loan to its subsidiary Pod Point Holding Limited. This loan is unsecured
and accrues interest LIBOR plus a margin of 7.3%. The amount is repayable on demand. The balance of
this loan at 31st December 2024 was £28,545k (31st December 2023: £42,452k). This loan is repayable
on demand.
At 31st December 2024, the loans to subsidiaries balance also included £83,252k (31st December 2023:
£24,175k) of intercompany receivable balances due from subsidiaries which are interest free and
repayable on demand.
The Directors expect that repayment of all loans is likely to occur more than 12 months from the
balance sheet date, and therefore these balances are presented as non-current.
Loans to subsidiaries are held at amortised cost.
The Directors have considered the recoverability of loans to subsidiaries in light of the trading
performance of those subsidiaries and of the Group as a whole. This assessment considered a range
of scenarios, as required by IFRS 9, including various scenarios related to the outcome of discussions
currently ongoing regarding the future funding of the Group, as set out in note 2.6.
The assessment resulted in a credit loss provision at 31st December 2024 of £44,719 (31st December
2023: £nil).
The gross increase of the intercompany receivables has not impacted the impairment charge for
expected credit losses for the year ended 31st December 2024, as the expected credit loss provision for
the year ended 31st December 2023 was not material.
Governance
Financials
182
Pod Point
Annual Report and Accounts 2024
Strategic Report
FVLCOD reflects market inputs or inputs based on market evidence if readily available. If these inputs
are not readily available, the fair value is estimated by discounting future cash flows modified for
market participants’ views.
Since observable market inputs or inputs based on market evidence are not readily available,
management have used a discounted cash flow model to estimate the FVLCOD of each CGU. The
discounted cash flows represent a Level 3 valuation as defined by IFRS 13 Fair Value Measurement.
For the annual impairment review the Directors have assessed the Group’s trading performance in
FY24 and market capitalisation at 31 December 2024 as indicators of potential impairment and have
had regard to these in the context of the assumptions applied.
The Group’s performance during FY2024 has not met the expectations which underlay the Group’s
forecasts used for assessment of impairment at 31st December 2023, particularly around market
share. Future forecasts used to assess impairment at 31st December 2024 have taken into account the
Group’s recent performance as well as the current competitive environment.
The Directors have prepared forecasts covering the period to 31 December 2034. A period of time
greater than 5 years has been selected given that the growth in electric vehicles is expected to increase
significantly beyond 5 years, driven by Government policy initiatives to decarbonise most transport
and increased demand for electric vehicles. The Group’s Scope 1 and Scope 2 emissions targets for
2026 are not expected to have a material impact on the future cash flows of the Group.
The forecasts reflect the strategy communicated at the Capital Markets Day in November 2023,
updated for FY24 actual results.
The Group’s forecast takes into account its principal risks that may impact the cash flows, including
macroeconomic factors, and has been determined using input from external advisors as part of the
strategic review which has continued into FY24.
The Group is forecast to become cash generative during 2029.
The FVLCOD enterprise value has been adjusted for the subsidiary's fair value of loans and cash
balance to determine the equity value used to assess impairment.
To support their consideration of the recoverable value of the investment in subsidiary at 31st
December 2024, the Board engaged a third-party expert to perform an independent valuation of the
Group. This work supported the Board’s conclusions as set out below.
The impairment assessment is reflective of the Board approved strategy as at the balance sheet date
of 31st December 2024 and does not include effects of the new Home customer proposition Pod Drive.
31. Investments in subsidiary undertakings
£’000
Cost:
At 1st January 2024 and at 31 December 2024
128,431
Impairment provision:
At 1st January 2024
Charged in the year
(128,431)
At 31st December 2024
(128,431)
Carrying amounts:
At 31st December 2024
At 31st December 2023
128,431
The Directors have considered the recoverable value of the investment of the Company in its subsidiary
Pod Point Holding Limited (PPHL). The recoverable value represents the fair value less costs of disposal
of the trading business conducted by the subsidiaries of PPHL, being all of the trading activities of the
Group.
2023 impairment test
A value-in-use test was performed, discounting the forecast cashflows of PPHL and its subsidiaries at
a post-tax weighted-average cost of capital (‘WACC’) of 12.7%, equivalent to a pre-tax discount rate of
17.0%. A terminal growth rate of 1.7%, based on UK GDP forecasts, was used to extrapolate cash flows
beyond the forecast period.
The recoverable amount determined through this value-in-use test was in excess of its carrying value,
however the headroom, at £3.6 million, was small in the context of the investment amount. A significant
proportion of the recoverable value arose within the International and, especially, Energy Flex
cash-generating units.
2024 impairment test
Overview
At 31st December 2024, the carrying value of PPHL and its subsidiaries has been re-assessed, using
a fair value less costs of disposal (‘FVLCOD’) approach. The Directors are required to consider the
recoverable amount, being the higher of FVLCOD and value in use at each reporting date. The
Directors consider the FVLCOD approach is a more useful representation of the recoverable amount
when considering the future strategy of the business, including the impact of continued adoption of
battery electric vehicles (BEVs) in the UK market over the medium term and therefore gives rise to a
higher recoverable value at 31st December 2024.
Notes to the financial statements
continued
Governance
Financials
183
Pod Point
Annual Report and Accounts 2024
Strategic Report
Operating costs
Operating cost forecasts take into account cost savings enacted by the Group during FY24 and
expected investment in marketing and other operating costs in each CGU over time. The operating cost
base between the low and base cases, as summarised in the table below, reflects the same amount of
fixed costs, with only customer service and marketing varying in line with activity.
Other assumptions
Gross margin assumptions for each CGU are based on forecast unit costs and selling prices, taking into
account historical experience and management’s views as to where improvements can be achieved in
the Group’s cost of sales, as in the Home CGU.
Cashflow forecasts include costs of investments in product development in order to keep pace with
technology developments and to maintain the Group’s competitiveness.
Factors specific to each CGU are:
Home
Revenues in the Home CGU reflect the benefits of utilising the assets in this CGU to provide Energy Flex
services, through a notional assumed charge per unit to the Energy Flex CGU, to reflect the risk and
effort undertaken in the Home CGU to win customers and install chargepoints, from which the Energy
Flex CGU is then able to generate value.
For the purpose of the impairment test, this reflects an estimated arm’s length price the Home CGU
could achieve for the availability of its charging assets to Energy Flex providers based on market
testing.
Assumed gross margin improvement reflects the shift to external installation provider which occurred
during FY24 and actual experience of costs in the later part of FY24.
The estimated conversion ratio of EV registrations to units sold is forecast to decrease between FY25
and FY34, reflecting competitive pressures in the market.
UK Commercial
Revenues in UK Commercial include the expected evolution in housebuilder market including assumed
increase in housebuilding following Government announcement of a target of building 1.5 million new
houses over the next parliament, announced in August 2024.
Revenues from Workplace customers are based on customer growth estimates which are linked to
rates of EV adoption in the UK overlaid with management’s expectations of the performance of the
CGU in winning market share.
The estimated conversion ratio of EV registrations to units sold in UK Commercial is forecast to
increase between FY25 and FY34, partly reflecting a CAGR of 20.0% in Workplace customers won.
UK Distribution
Estimates of the ratio of customers who purchase a chargepoint through a wholesaler rather than
direct from the manufacturer, based on historical data and management’s view of how the market
may develop over time.
31. Investments in subsidiary undertakings
continued
Key assumptions
The forecasts have been prepared at a CGU level in order to assess each CGU’s recoverable amount.
Key assumptions for each CGU are:
UK
Home
UK
Commercial
UK
Distribution
International
Energy Flex
Base
Low
Base
Low
Base
Low
Base
Low
Base
Low
FY24 to FY34 EV registration
CAGR
13%
13%
13%
13%
13%
13%
4%
4%
N/a
N/a
Estimated conversion ratio of EV
registrations to units sold at FY25
3.9%
3.5%
0.4%
0.4%
2.3%
2.0%
1.5%
1.3%
N/a
N/a
Estimated conversion ratio of EV
registrations to units sold at FY34
3.3%
2.9%
0.6%
0.5%
1.9%
1.6%
1.4%
1.3%
N/a
N/a
FY24 to FY34 revenue CAGR
13%
11%
10%
7%
11%
10%
24%
24%
58%
52%
Operating costs as % of revenue
between FY25 and FY34
84% to
30%
93% to
38%
26% to
5%
27% to
6%
99% to
34%
111% to
46%
136%
to 20%
151% to
22%
19% to
16%
19% to
15%
Weighting of the low
and base case applied
50%
50%
50%
50%
70%
30%
50%
50%
50%
50%
Expected growth in EV registrations
The forecasts for EV registrations are consistent with external sources of data including reports from
LCP Delta. No adjustments have been made by management to these external sources of the expected
growth in EVs, which form the starting point used by management to determine the cumulative
revenue growth.
Expected changes in conversion of EV registrations to unit sales
Management has then estimated a rate for conversion from EV registrations to the Group’s unit sales
for each CGU. The conversion of EV registrations to unit sales is dependent on a range of factors,
including but not limited to:
(i) The propensity of an EV purchaser to purchase a charger, taking into account the decrease in
customers purchasing their first EV over time;
(ii) The Group’s market share, taking into account competition and developments in the market over
the forecast period;
(iii) Other specific factors relevant to each of the CGUs including the types of customers the Group deals
with and existing commercial relationships.
This conversion rate has been estimated based on management’s estimate of propensity of new
EV registrations to purchase a charger based on management’s historical experience, along with
management’s view of the Group’s future market share in light of FY24 actuals and future plans.
Notes to the financial statements
continued
Governance
Financials
184
Pod Point
Annual Report and Accounts 2024
Strategic Report
Further to the risk weighting between the base case and the low case as set out above, the Directors
have also separately reflected financing risk in the assessment of the recoverable value of the
investments of the Group.
The Board has applied judgement in assessing whether the financing will be secured to deliver the
strategy. Investments have been impaired by applying a probability weighting between the following
two scenarios (i) the financing is secured and the risk adjusted cash flows set about above are
delivered and (ii) the Group cannot execute its strategy due to its current financial constraints.
At the reporting date, the Directors have assessed that there is a 60% probability that the financial
constraints relevant to delivering the Group’s strategy will be resolved. No Company specific premium
adjustment has been applied to the discount rate for the financial constrains in executing the Groups
strategy.
WACC
The Directors engaged a third-party specialist to prepare post-tax weighted-average cost of capital
(WACC) calculations in respect of each CGU.
A UK WACC of 14.7% (2023: 12.7%) has been used to discount forecast cash flows for the Home, Energy
Flex, Owned Assets, UK Commercial and UK Distribution CGUs, along with a terminal growth rate of
1.7% (FY23: 1.7%), based on UK GDP forecasts, to extrapolate cash flows beyond the forecast period.
An international WACC of 14.0% (2023: 12.7%), has been used to discount forecast cash flows for the
International CGU, along with a terminal growth rate of 1.7% (FY23: 1.7%), based on European GDP
forecasts, to extrapolate cash flows beyond the forecast period.
Management considers that the inputs into the WACC model appropriately consider recent increases to
risk-free rates and the estimated optimal long-term capital structure based on a market participant’s
view. Based on the Directors’ assessment of the risks associated with each business segment, a single
WACC for each UK segment was considered appropriate.
Impairment in FY24
The recoverable amount determined through this fair value less costs of disposal assessment identified
that the carrying value of the Company’s investment in PPHL was fully impaired at 31st December 2024,
since the estimated present value of the cashflows of the Group after repayment of intercompany
balances due to the Company are not sufficient to support the carrying value of the investment in
PPHL.
The Company’s subsidiary undertakings at 31st December 2023, which are incorporated in the United
Kingdom and are registered and operate in England and Wales, or Scotland (unless otherwise stated),
are as follows:
Name of Company
Classification
Country of
incorporation
Principal activity
Ownership
Registered
address
Pod Point Holding Limited
Direct
United Kingdom
Holding Company
100%
222 Grays Inn
Road London
WC1X 8HB
31. Investments in subsidiary undertakings
continued
For the purpose of the impairment test, this reflects an estimated arm’s length price the UK Distribution
CGU could achieve for the availability of its charging assets to Energy Flex providers based on market
testing.
The estimated conversion ratio of EV registrations to units sold is forecast to decrease between FY25
and FY34, reflecting competitive pressures in the market.
Energy Flex
Estimates of the average annual revenue per chargepoint generated through participation in energy
flex markets. In FY2034, average revenue of £200 per participating chargepoint in the base case, and
£150 per participating chargepoint in the low case.
International
Growth in EV registrations in the markets in which the Group expects to participate.
Owned assets
The Owned assets business is forecast to continue trading using the current installed base, with
replacement of units as they reach the end of their useful economic lives. No incremental business is
forecast. Therefore no key assumptions in respect of this CGU have been disclosed.
Risk adjustments to cashflows
The cashflows used for the impairment exercise in respect of the Home and UK Commercial CGUs
were weighted 50% towards the low forecast case and 50% towards the base forecast case considered
by the Directors, and weighted 30% towards the low case and 70% towards the base case for the
UK Distribution CGU, reflecting the Directors’ assessment of the execution risk and competitive
environment in which these CGUs operate.
The greater weighting of the UK Distribution CGU towards the base case reflected comparatively lower
operational execution risk in the business model of this CGU. The distribution market which includes
wholesale and housebuilders represents a growing route to market in the UK. The activities of this CGU
are also underpinned by contractual relationships with a number of customers.
The Directors consider that this approach has appropriately risk adjusted the cashflows used in the
impairment exercise in accordance with the application guidance in IAS 36 Impairment of Assets.
The US tariffs announced in April 2025 and the associated impacts on the UK economy and on the motor
vehicle industry are not considered to be adjusting post balance sheet events for the impairment review.
Financing constraints in executing the strategy
The Group’s ability to execute its strategy as at the reporting date and to achieve the risk adjusted
cashflows set out above require additional financing over and above that currently available to the
Group, as set out in note 2.6.
In a scenario where financing is not obtained to execute the Group’s strategy, the recoverable amount
of the Group’s investments is expected to be immaterial.
Notes to the financial statements
continued
Governance
Financials
185
Pod Point
Annual Report and Accounts 2024
Strategic Report
32. Trade and other receivables
Year ended
31st December
2024
£’000
Year ended
31st December
2023
£’000
Prepayments
203
294
Other taxation and social security
1,760
1,347
1,963
1,641
33. Trade and other payables
Year ended
31st December
2024
£’000
Year ended
31st December
2023
£’000
Other creditors
262
491
Accruals
320
801
Amounts owed to Parent Group undertakings
320
Intercompany payable
8,086
6,188
8,668
7,800
Amounts due to Group companies are interest free and repayable on demand. Intercompany payable
balance in the prior year related to payroll and other costs paid by subsidiary companies.
34. Taxation
The Company has the following temporary differences for which no deferred tax asset has been
recognised:
Year ended
31st December
2024 – gross
£’000
Year ended
31st December
2024 – net
£’000
Year ended
31st December
2023 – gross
£’000
Year ended
31st December
2023 – net
£’000
Short-term timing differences
2,152
538
213
53
2,152
538
213
53
Pod Point Limited
Indirect
United Kingdom
Development and supply of
equipment and systems for
electric charging vehicles
100%
222 Grays Inn
Road London
WC1X 8HB
Open Charge Limited
Indirect
United Kingdom
Development and supply of
equipment and systems for
electric charging vehicles
100%
222 Grays Inn
Road London
WC1X 8HB
Pod Point Norge AS
Indirect
Norway
Development and supply of
equipment and systems for
electric charging vehicles
100%
Engebrets vei
3, 0275, Oslo,
Norway
Pod Point Asset One
Limited
Indirect
United Kingdom
Development and supply of
equipment and systems for
electric charging vehicles
100%
222 Grays Inn
Road London
WC1X 8HB
Pod Point Iberia S.L.
Indirect
Spain
Supply of equipment
and systems for electric
charging vehicles
100%
Calle Miguel
Iscar 15 1 centro
47001 Valladolid
Spain
Notes to the financial statements
continued
Governance
Financials
186
Pod Point
Annual Report and Accounts 2024
Strategic Report
36. Directors and employees
All employees of the Company are also Directors. The average number of employees employed by the
Company for the year ended 31st December 2024 is 8 (2023: 7).
In the view of the Directors all qualifying services in the current and preceding year were provided by
directors to the Company’s subsidiary undertaking Pod Point Limited. Remuneration in respect of the
employees and Directors of the Company was therefore £nil in the current year and the prior year.
37. Ultimate controlling party
At 31st December 2024 and 31st December 2023, EDF Energy Customers Limited held a 53.83% interest
in the Company and is considered to be the immediate Parent Company. Copies of that Company’s
consolidated financial statements may be obtained from the registered office at 90 Whitfield Street,
London, W1T 4EZ and is the smallest group for which consolidated financial statements are prepared.
At 31st December 2024 and 31st December 2023, Électricité de France SA, a company incorporated
in France, is regarded by the Directors as the Company’s ultimate Parent Company and controlling
party. This is the largest group for which consolidated financial statements are prepared. Copies of that
Company’s consolidated financial statements may be obtained from the registered office at Électricité
de France SA, 22-30 Avenue de Wagram, 75382, Paris, Cedex 08, France.
35. Called up share capital and reserves
As at 31st December 2024
As at 31st December 2023
Number
£’000
Number
£’000
Allotted, called up and fully paid:
Ordinary shares of £0.001 each
155,900,118
156
154,125,118
154
A total of 1,775,000 new shares were issued and allotted to the Group’s Employee Benefit Trust as
follows:
i)
On 10th January 2024, 575,000 shares .
ii) On 2nd February 2024, 500,000 shares.
iii) On 18th April 2024, 700,000 shares.
On 31st December 2024, total issued share capital was therefore 155,900,118.
Share premium
The share premium reserve reflects the excess over nominal value arising on the issue of ordinary
shares.
Share-based payment reserves
Share-based payment reserves includes the share-based payment charge on share options issued to
employees of Group companies.
ESOP reserve
The ESOP reserve represents the value associated with the shares issued pursuant to the employee SIP
and other share plans.
Accumulated losses
Accumulated losses reserve represents the accumulated losses of the Company generated through
business activities.
Notes to the financial statements
continued
Governance
Financials
187
Pod Point
Annual Report and Accounts 2024
Strategic Report
IPO or Admission
the Admission of the shares to the premium listing segment of the Official
List and to trading on the London Stock Exchange’s Main Market for listed
securities on 9th November 2021
KPI
key performance indicator
kW
kilowatt
kWh
kilowatt hour
Net zero
Net zero means that the total greenhouse gas emissions would be equal
to the emissions removed from the atmosphere, with the aim of limiting
global warming and resultant climate change
Non-Executive Directors
the Non-Executive Directors of the Company
OCPP
the Open Charge Point Protocol – an application protocol for
communication between electric vehicle (EV) chargepoints and a central
management system
OEM
original equipment manufacturer
OZEV
Office for Zero Emission Vehicles
PiV
plug-in electric vehicle
Pod Point Group
Pod Point Group Holdings plc, consolidated with its subsidiaries
Relationship Agreement
the relationship agreement entered into between the Company and EEC
REX
range-extended vehicle
Shares
the ordinary shares of the Company
SID
Senior Independent Director
Smart chargepoints
Pod Point’s Smart, Wi-Fi or mobile enabled EV chargepoints
Smart Reporting
Pod Point’s management information system
SMEs
small and medium-sized enterprises
SMMT
Society of Motor Manufacturers and Traders
TCFD
Task Force on Climate-related Financial Disclosures
WEEE Regulations
Waste Electrical and Electronic Equipment Regulations 2013
ZEV
zero emission vehicle
AC
alternating current
Admission or IPO
the admission of the shares to the premium listing segment of the Official
List and to trading on the London Stock Exchange’s Main Market for listed
securities on 9th November 2021
BEV
battery electric vehicle
Board
the Board of Directors of the Company
CLTV
customer life time value
Company or Pod Point
Pod Point Group Holdings plc
Controlling shareholder
means a shareholder who exercises or controls on their own or together
with any person with whom they are acting in concert, at least 30% or
more of the votes able to be cast on all or substantially all matters at
general meetings of the Company
CPO
Chief People Officer
DC
direct current
Directors
the Directors of the Company
DNO
Distribution Network Operators
DSO
Distribution System Operators
EDF
EDF Energy Customers Limited
EDI
Equality, Diversity and Inclusion
ERP
Enterprise Resource Planning
ESG
environmental, social & governance
EU
The European Union
EV
electric vehicle
Executive Directors
the Executive Directors of the Company
FRC
Financial Reporting Council
GHG
greenhouse gases
Governance Code
the UK Corporate Governance Code published by the Financial Reporting
Council, as amended
Group
The Company and its subsidiaries
ICE
internal combustion engine
IFRS
International Financial Reporting Standards, as adopted by the European
Union
Glossary
Governance
Financials
188
Pod Point
Annual Report and Accounts 2024
Strategic Report
Registered office
222 Grays Inn Road, London WC1X 8HB
Auditor
KPMG LLP 15 Canada Square, London E14 5GL
Banker
Barclays Bank PLC, 5 The North Colonnade, Canary Wharf, London E14 4BB
Legal Counsel
Freshfields Bruckhaus Deringer LLP, 100 Bishopsgate, London EC2P 2SR
Tax advisor
Grant Thornton UK LLP, Grant Thornton House, Melton Street, Euston Square, London NW1 2EP
Registrar
Equiniti Ltd, Aspect House, Spencer Road, Lancing, West Sussex BN99 6DA
Brokers
Panmure Liberum, Level 12 Ropemaker Place, 25 Ropemaker Street, London EC2Y 9LY
Canaccord Genuity Limited, 88 Wood Street, London EC2V 7QR
Company information