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Segmental information
12 Months Ended
Jun. 30, 2021
Disclosure of operating segments [abstract]  
Segmental information Results for the year
Introduction
This section explains the results and performance of the group for the three years ended 30 June 2021. Disclosures are provided for segmental information, operating costs, exceptional items, finance income and charges, the group's share of results of associates and joint ventures, taxation. For associates, joint ventures and taxation, balance sheet disclosures are also provided in this section.
2. Segmental information

Accounting policies
Sales comprise revenue from contracts with customers from the sale of goods, royalties and rents receivable. Revenue from the sale of goods includes excise and other duties which the group pays as principal but excludes duties and taxes collected on behalf of third parties, such as value added tax. Sales are recognised as or when performance obligations are satisfied by transferring control of a good or service to the customer, which is determined considering, among other factors, the delivery terms agreed with customers. For the sale of goods the transfer of control occurs, when the significant risks and rewards of ownership are passed to the customer. Based on the shipping terms agreed with customers, the transfer of control of goods occurs at the time of dispatch for the majority of sales. Where the transfer of control is subsequent to the dispatch of goods, the time between dispatch and receipt by the customer is generally less than 5 days. The group includes in sales the net consideration to which it expects to be entitled. Sales are recognised to the extent that it is highly probable that a significant reversal will not occur. Therefore, sales are stated net of expected price discounts, allowances for customer loyalty and certain promotional activities and similar items. Generally, payment of the transaction price is due within credit terms that are consistent with industry practices, with no element of financing.
Net sales are sales less excise duties. Diageo incurs excise duties throughout the world. In the majority of countries excise duties are effectively a production tax which becomes payable when the product is removed from bonded premises and is not directly related to the value of sales. It is generally not included as a separate item on external invoices; increases in excise duty are not always passed on to the customer and where a customer fails to pay for products received the group cannot reclaim the excise duty. The group therefore recognises excise duty, unless it regards itself as an agent of the regulatory authorities, as a cost to the group.
Advertising costs, point of sale materials and sponsorship payments are charged to marketing in operating profit when the company has a right of access to the goods or services acquired.

Diageo is an international manufacturer and distributor of premium drinks. Diageo also owns a number of investments in associates and joint ventures as set out in note 6.
The segmental information presented is consistent with management reporting provided to the Executive Committee (the chief operating decision maker).
The Executive Committee considers the business principally from a geographical perspective based on the location of third party sales and the business analysis is presented by geographical segment. In addition to these geographical selling segments, a further segment reviewed by the Executive Committee is the Supply Chain and Procurement (SC&P) segment, which manufactures products for other group companies and includes the production sites in the United Kingdom, Ireland, Italy, Guatemala and Mexico, as well as comprises the global procurement management functions.
Continuing operations also include the Corporate function. Corporate revenues and costs are in respect of central costs, including finance, marketing, corporate relations, human resources and legal, as well as certain information systems, facilities and employee costs that are not allocable to the geographical segments or to the SC&P. They also include rents receivable and payable in respect of properties not used by the group in the manufacture, sale or distribution of premium drinks.
Diageo uses shared services operations to deliver transaction processing activities for markets and operational entities. These centers are located in Hungary, Colombia, the Philippines and India. The captive business service centers in Budapest and Bangalore also perform certain central finance activities, including elements of financial planning and reporting, treasury and HR services. The costs of shared services operations are recharged to the regions.
As part of the annual planning process a budget exchange rate is set each year equal to the prior year’s weighted average rate. This rate is used for management reporting purposes and, in order to ensure a consistent basis on which performance is measured through the year, the prior period results are restated to the budget rate as well. Segmental information for net sales and operating profit before exceptional items are reported on a consistent basis with our management reporting. The adjustments required to retranslate the segmental information to actual exchange rates and to reconcile it to the group’s reported results are shown in the tables below. The comparative segmental information, prior to retranslation, has not been restated at the current year’s budgeted exchange rates but is presented at the budgeted rates for the respective year.
In addition, for management reporting purposes Diageo presents separately the results of acquisitions and disposals completed in the current and prior year from the results of the geographical segments. The impact of acquisitions and disposals on net sales and operating profit is disclosed under the appropriate geographical segments in the following tables at budgeted exchange rates.
(a) Segmental information for the consolidated income statement
North AmericaEurope
and
Turkey
AfricaLatin America and CaribbeanAsia
Pacific
SC&PEliminate
inter-
segment
sales
Total
operating
segments
Corporate
and other
Total
£ million£ million£ million£ million£ million£ million£ million£ million£ million£ million
2021
Sales5,803 4,795 2,020 1,369 5,146 1,537 (1,537)19,133 20 19,153 
Net sales
At budgeted exchange rates(i)
5,527 2,579 1,541 1,176 2,561 1,627 (1,548)13,463 20 13,483 
Acquisitions and disposals28 2 5     35  35 
SC&P allocation9 45 3 13 9 (79)    
Retranslation to actual exchange rates(355)(68)(137)(143)(82)(11)11 (785) (785)
Net sales5,209 2,558 1,412 1,046 2,488 1,537 (1,537)12,713 20 12,733 
Operating profit/(loss)
At budgeted exchange rates(i)
2,469 728 228 422 628 (97) 4,378 (218)4,160 
Acquisitions and disposals(18)(3)     (21) (21)
SC&P allocation(30)(32)(3)(27)(5)97     
Fair value remeasurement of contingent considerations, equity option and earn out arrangements(9)(27)     (36) (36)
Fair value remeasurement of biological assets          
Retranslation to actual exchange rates(175)(31)(54)(92)(15)  (367)10 (357)
Operating profit/(loss) before exceptional items2,237 635 171 303 608   3,954 (208)3,746 
Exceptional items  (15)     (15) (15)
Operating profit/(loss)2,237 620 171 303 608   3,939 (208)3,731 
Non-operating items14 
Net finance charges(373)
Share of after tax results of associates and joint ventures
Moët Hennessy
335 
Other
(1)
Profit before taxation3,706 
North AmericaEurope
and
Turkey
AfricaLatin America and CaribbeanAsia
Pacific
SC&PEliminate
inter-
segment
sales
Total
operating
segments
Corporate
and other
Total
£ million£ million£ million£ million£ million£ million£ million£ million£ million£ million
2020
Sales5,222 4,697 1,911 1,184 4,645 1,343 (1,343)17,659 38 17,697 
Net sales
At budgeted exchange rates(i)
4,445 2,501 1,300 944 2,253 1,439 (1,341)11,541 38 11,579 
Acquisitions and disposals32 10 50 — — — 93 — 93 
SC&P allocation11 60 10 12 (98)— (1)— 
Retranslation to actual exchange rates135 (4)(8)(46)(2)81 (1)80 
Net sales4,623 2,567 1,346 908 2,270 1,343 (1,343)11,714 38 11,752 
Operating profit/(loss)
At budgeted exchange rates(i)
2,007 730 116 254 498 45 — 3,650 (152)3,498 
Acquisitions and disposals(1)(4)— — — — — (5)— (5)
SC&P allocation26 (45)— — — — 
Fair value remeasurement of contingent consideration(10)(4)— — — — (7)— (7)
Fair value remeasurement of biological assets— — — — — — — 
Retranslation to actual exchange rates32 (17)(27)(3)— — (6)(1)
Operating profit/(loss) before exceptional items2,034 757 101 248 501 — — 3,641 (147)3,494 
Exceptional items 54 (62)(145)(6)(1,198)— — (1,357)— (1,357)
Operating profit/(loss)2,088 695 (44)242 (697)— — 2,284 (147)2,137 
Non-operating items(23)
Net finance charges(353)
Share of after tax results of associates and joint ventures
Moët Hennessy
285 
Other
(3)
Profit before taxation2,043 
North AmericaEurope
and
Turkey
AfricaLatin America and CaribbeanAsia
Pacific
SC&PEliminate
inter-
segment
sales
Total
operating
segments
Corporate
and other
Total
£ million£ million£ million£ million£ million£ million£ million£ million£ million£ million
2019
Sales5,074 5,132 2,235 1,444 5,356 1,739 (1,739)19,241 53 19,294 
Net sales
At budgeted exchange rates(i)
4,034 2,951 1,529 1,095 2,656 1,843 (1,738)12,370 54 12,424 
Acquisitions and disposals88 — — 92 — 92 
SC&P allocation11 63 15 11 (105)— — — — 
Retranslation to actual exchange rates327 (76)62 19 20 (1)352 (1)351 
Net sales4,460 2,939 1,597 1,130 2,688 1,739 (1,739)12,814 53 12,867 
Operating profit/(loss)
At budgeted exchange rates(i)
1,755 972 257 312 671 139 — 4,106 (186)3,920 
Acquisitions and disposals29 (1)— — — — — 28 — 28 
SC&P allocation13 72 32 16 (139)— — — — 
Retranslation to actual exchange rates151 (29)12 21 16 — — 171 (3)168 
Operating profit/(loss) before exceptional items1,948 1,014 275 365 703 — — 4,305 (189)4,116 
Exceptional items — (18)— — (35)— — (53)(21)(74)
Operating profit/(loss)1,948 996 275 365 668 — — 4,252 (210)4,042 
Non-operating items144 
Net finance charges(263)
Share of after tax results of associates and joint ventures
Moët Hennessy
310 
Other
Profit before taxation4,235 
(i)    These items represent the IFRS 8 performance measures for the geographical and SC&P segments.
(1)    The net sales figures for SC&P reported to the Executive Committee primarily comprise inter-segment sales and these are eliminated in a separate column in the above segmental analysis. Apart from sales by the SC&P segment to the other operating segments, inter-segmental sales are not material.
(2)    The group’s net finance charges are managed centrally and are not attributable to individual operating segments.
(3)    Approximately 40% of annual net sales occurred in the last four months of the calendar year 2020.
(b) Other segmental information
 North
America
£ million
Europe and Turkey
£ million
Africa
£ million
Latin
America
and
Caribbean
£ million
Asia
Pacific
£ million
SC&P
£ million
Corporate
and other
£ million
Total
£ million
2021
Capital expenditure153 23 125 20 56 125 124 626 
Depreciation and intangible asset amortisation(76)(31)(79)(16)(60)(126)(59)(447)
2020
Capital expenditure145 24 128 48 59 191 105 700 
Depreciation and intangible asset amortisation(68)(37)(103)(21)(59)(119)(73)(480)
Underlying impairment
— (7)— (7)— — — (14)
Exceptional impairment of tangible assets
— — (139)— (1)— — (140)
Exceptional impairment of intangible assets— — — — (1,205)— — (1,205)
2019
Capital expenditure
150 32 160 48 40 197 44 671 
Depreciation and intangible asset amortisation(51)(18)(81)(13)(42)(110)(59)(374)
(c) Category and geographical analysis
 
Category analysis
Geographic analysis
 Spirits
£ million
Beer(iv)
£ million
Ready to
drink
(iv)
£ million
Other
£ million
Total
£ million
Great
Britain
£ million
United
States
£ million
Nether-
lands
£ million
India
£ million
Rest of
World
£ million
Total
£ million
2021
Sales(i)
15,634 2,562 741 216 19,153 1,822 5,441 70 3,011 8,809 19,153 
Non-current assets(ii), (iii)
2,119 4,320 2,474 2,561 7,589 19,063 
2020 (Restated)
Sales(i), (iv)
14,158 2,687 621 231 17,697 1,684 4,839 62 2,783 8,329 17,697 
Non-current assets(ii), (iii)
1,911 5,028 2,661 2,758 7,563 19,921 
2019 (Restated)
Sales(i), (iv)
15,283 3,041 662 308 19,294 1,706 4,724 70 3,236 9,558 19,294 
Non-current assets(ii), (iii)
1,637 4,662 2,525 3,829 7,668 20,321 
(i)    The geographical analysis of sales is based on the location of third party sales.
(ii)    The geographical analysis of non-current assets is based on the geographical location of the assets and comprises intangible assets, property, plant and equipment, biological assets, investments in associates and joint ventures, other investments and non-current other receivables.
(iii)    The management information provided to the chief operating decision maker does not include an analysis of assets and liabilities by category and therefore is not disclosed.
(iv)    Flavoured malt beverages have been reclassified from ready to drink to beer from 1 July 2020. This reporting is in line with the nature of these products and how management reviews the performance. Before the reclassification the beer sales would have been £2,188 million in 2021 (2020 – £2,342 million; 2019 – £2,758 million), and the ready to drink sales would have been £1,115 million in 2021 (2020 – £966 million; 2019 – £945 million).