Corporate | 11 May 2011 06:00
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Nanostart AG / Key word(s): Miscellaneous
David Edwards joins Nanostart-holding BioMers as its new CEO – Top executive brings over 20 years of experience in consumer med-tech products – Most recently responsible for annual sales of USD 500 million – 'SimpliClear is a breakthrough innovation delivering aesthetic benefit and superior clinical outcomes to orthodontic appliances' Frankfurt / Singapore – May 11, 2011 – David Edwards is the new Chief Executive Officer of the Singaporean Nanostart holding BioMers Pte Ltd. The top executive will be leveraging his extensive experience in building brands to drive BioMers' commercial expansion and launch of flagship product, SimpliClear(TM). The SimpliClear product range is the world's only completely translucent orthodontic system. Mr. Edwards is based in BioMers' Singapore headquarters and is responsible for the company's worldwide business, reporting to the Board of Directors. Mr. Edwards brings broad management experience and global brand development expertise in the consumer and med-tech space to the company, and has an impressive track record in growing businesses in the US, Europe and Asia. Most recently, Mr. Edwards was responsible for annual sales of over USD 500 million as the President of Asia-Pacific at Bausch & Lomb, one of the leading producers of eye health products, responsible for the Asian eye health portfolio. Under his leadership, Bausch & Lomb's business in Asia was turned around and new products were successfully launched. Bausch & Lomb has more than 10,000 employees across 35 countries. Its total revenues amount to more than USD 2 bn. Mr. Edwards also spent more than ten years with Johnson & Johnson in several top management positions. This includes leading roles as business unit head at Johnson & Johnson's diabetes business (encompassing Western Europe, Eastern Europe, Middle East and Africa), the vision care business (Asia Pacific, including China and India) and the consumer nutritionals business (Europe). He achieved strong growth in his relevant areas, with the successful launch of numerous products and product innovations. Johnson & Johnson has around 140,000 employees worldwide across 57 countries. In 2010 the company achieved revenues of about USD 62 bn. Further positions include local, regional and global roles at Nestlé in the US, in Europe and at the global headquarters in Vevey, Switzerland. David Edwards comments on his new position: 'I am looking forward to my new role at BioMers. SimpliClear is a proven product, which has been long awaited by orthodontists and patients. It represents a breakthrough innovation in the growing market for aesthetic orthodontic appliances and delivers superior clinical outcomes.' Andreas Kröll, managing director of Nanostart Asia, comments: 'We are excited that David Edwards has joined us as CEO of BioMers. His impressive experience and highly efficient management style combine with the SimpliClear product to create ideal conditions for blockbuster business success – and ensure a solid foundation for BioMers success.' David Edwards succeeds Dr. Mervyn Fathianathan as CEO. Dr. Fathianathan is one of the founders and a director of BioMers. He will continue as the CTO of BioMers, and shall be responsible for customer and product development. He added: 'With David Edwards, we have brought a top executive into BioMers who will contribute to make the company a global leader in orthodontics. His commitment highlights the value of our products and company. This marks the start of rapid expansion of the company's business on a global scale.' Nanostart holds its position in BioMers through the Nanostart Singapore Early Stage Venture Fund. The fund's shareholding in BioMers is about 25 percent.
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