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Deferred tax
12 Months Ended
Dec. 31, 2024
Disclosure of temporary difference, unused tax losses and unused tax credits [abstract]  
Deferred tax
14. Deferred tax
The Group’s deferred tax assets and liabilities are measured at the end of each period in accordance with IAS 12 Income Taxes. The recognition of deferred tax assets is determined by reference to the Group’s estimate of recoverability, using models, where appropriate, to forecast future taxable profits.
Deferred tax assets have only been recognised for territories where the Group considers that it is probable that all or a portion of the deferred tax assets will be realised. The main factors that we consider include:
–     the future earnings potential determined through the use of internal forecasts;
–     the cumulative losses in recent years;
–     the various jurisdictions in which the potential deferred tax assets arise;
–     the history of losses carried forward and other tax assets expiring;
–     the timing of future reversal of taxable temporary differences;
–     the expiry period associated with the deferred tax assets; and
–     the nature of the income that can be used to realise the deferred tax asset.
If it is probable that some portion of these assets will not be realised, no asset is recognised in relation to that portion.
If market conditions improve and future results of operations exceed our current expectations, our existing recognised deferred tax assets may be adjusted, resulting in future tax benefits. Alternatively, if market conditions deteriorate further or future results of operations are less than expected, future assessments may result in a determination that some or all of the deferred tax assets are not realisable. As a result, all or a portion of the deferred tax assets may need to be reversed.
The following is the analysis of the deferred tax balances:
2024Gross
Offset of balances arising from a single transaction1
Gross balances before offset within countriesOffset within countriesAs reported
£m£m£m£m£m
Deferred tax assets661 (93)568 (245)323 
Deferred tax liabilities(480)93 (387)245 (142)
181 — 181 — 181 
2023Gross
Offset of balances arising from a single transaction1
Gross balances before offset within countriesOffset within countriesAs reported
£m£m£m£m£m
Deferred tax assets684 (94)590 (266)324 
Deferred tax liabilities(539)94 (445)266 (179)
145 — 145 — 145 
Note
1The Group has applied Deferred tax related to Assets and Liabilities arising from a Single Transaction (Amendments to IAS 12). Transactions which give rise to the recognition of an asset and a liability on the Group’s balance sheet, including leases for which the Group recognises a right-of-use asset and a lease liability, lead to taxable and deductible temporary differences in certain jurisdictions. The resulting deferred tax assets and deferred tax liabilities arising from these temporary differences have been offset and reported net on the Group’s balance sheet.
The following are the movements in the gross deferred tax assets before offset within countries recognised by the Group in 2024 and 2023:
Deferred
compensation
Accounting
provisions
and accruals
Retirement
benefit
obligations
Plant and equipment
Property
Tax
losses
and
credits
Share-
based
payments
Restructuring
provisions
Other
temporary
differences
Total
£m£m£m£m£m£m£m£m£m£m
1 January 202374 120 48 48 54 123 32 85 589 
(Charge)/credit to income
(6)14 (12)(5)(12)38 26 
Credit to other comprehensive income
— — — — — — — — 
Exchange differences and other movements(3)(2)(3)— (7)(1)(16)(2)(27)
31 December 202365 132 50 36 56 104 35 107 590 
(Charge)/credit to income
(10)(15)(3)(12)35 (2)(5)(4)
Credit to other comprehensive income
— — — — — — — — 
Credit to equity
— — — — — — — — 
Disposal of subsidiaries
(2)(1)— — — — (2)— — (5)
Exchange differences and other movements(2)(2)(2)(1)— — (13)— (16)
31 December 202451 114 52 32 48 139 32 89 11 568 
Other temporary differences comprise a number of items, none of which is individually significant to the Group’s consolidated balance sheet. At 31 December 2024, the balance related to temporary differences in relation to revenue adjustments, tax deductible goodwill, fair value adjustments and other temporary differences.
In addition the Group has recognised the following movements in the gross deferred tax liabilities before offset within countries in 2024 and 2023:
Brands
and other
intangibles
Associate
earnings
Goodwill
Plant and equipment
Other
temporary
differences
Total
£m£m£m£m£m£m
1 January 2023353 36 174 24 31 618 
Acquisition of subsidiaries35 — — — — 35 
(Credit)/charge to income
(172)(16)18 — (2)(172)
Exchange differences and other movements(21)(1)(11)(2)(1)(36)
31 December 2023195 19 181 22 28 445 
Acquisition of subsidiaries— — — — 
(Credit)/charge to income
(28)(6)(7)(26)
Disposal of subsidiaries
(15)— (18)(1)— (34)
Exchange differences and other movements— (12)(6)
31 December 2024160 14 174 16 23 387 
Other temporary differences comprise a number of items none of which is individually significant to the Group's consolidated balance sheet. At 31 December 2024 the balance related to temporary differences in relation to unremitted earnings of subsidiaries and other temporary differences.
At the balance sheet date, the Group has deductible temporary differences of £10,040 million (2023: £10,321 million) available for offset against future profits. Deferred tax assets have been recognised in respect of the tax benefit of £2,313 million (2023: £2,399 million) of such deductible temporary differences. No deferred tax asset has been recognised in respect of the remaining £7,727 million (2023: £7,922 million) of deductible temporary differences as the Group considers that there will not be enough taxable profits in the entities concerned such that any additional asset could be considered recoverable. Included in the total unrecognised temporary differences are losses of £77 million (2023: £92 million) that will expire within one to ten years, and £7,568 million (2023: £7,713 million) of losses that may be carried forward indefinitely. 
At the balance sheet date, the aggregate amount of the temporary differences in relation to the investment in subsidiaries for which deferred tax liabilities have not been recognised was £1,286 million (2023: £1,355 million). No liability has been recognised in respect of these differences because the Group is in a position to control the timing of the reversal of the temporary differences and the Group considers that it is probable that such differences will not reverse in the foreseeable future.