<SEC-DOCUMENT>0001178913-21-000983.txt : 20210310
<SEC-HEADER>0001178913-21-000983.hdr.sgml : 20210310
<ACCEPTANCE-DATETIME>20210310060114
ACCESSION NUMBER:		0001178913-21-000983
CONFORMED SUBMISSION TYPE:	6-K
PUBLIC DOCUMENT COUNT:		13
CONFORMED PERIOD OF REPORT:	20210310
FILED AS OF DATE:		20210310
DATE AS OF CHANGE:		20210310

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			NICE Ltd.
		CENTRAL INDEX KEY:			0001003935
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-PREPACKAGED SOFTWARE [7372]
		IRS NUMBER:				000000000
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		6-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-27466
		FILM NUMBER:		21728159

	BUSINESS ADDRESS:	
		STREET 1:		13 ZARCHIN STREET
		STREET 2:		P.O.B. 690
		CITY:			RA'ANANA
		STATE:			L3
		ZIP:			43107
		BUSINESS PHONE:		972-9-775-3777

	MAIL ADDRESS:	
		STREET 1:		13 ZARCHIN STREET
		STREET 2:		P.O.B. 690
		CITY:			RA'ANANA
		STATE:			L3
		ZIP:			43107

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	NICE SYSTEMS LTD
		DATE OF NAME CHANGE:	19951122
</SEC-HEADER>
<DOCUMENT>
<TYPE>6-K
<SEQUENCE>1
<FILENAME>zk2125741.htm
<DESCRIPTION>6-K
<TEXT>
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    <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 14pt; font-weight: bold;">SECURITIES AND EXCHANGE COMMISSION</div>
    <div style="text-align: center; line-height: 1.25;">WASHINGTON, D.C.&#160; 20549</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
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    <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 14pt; font-weight: bold;">FORM 6-K</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25;">REPORT OF FOREIGN PRIVATE ISSUER</div>
    <div style="text-align: center; line-height: 1.25;">PURSUANT TO RULE 13A-16 OR 15D-16 OF</div>
    <div style="text-align: center; line-height: 1.25;">THE SECURITIES EXCHANGE ACT OF 1934</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
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    <div style="text-align: center; line-height: 1.25;">For the month of February 2021 (Report No. 1)</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25;">Commission File Number: 0-27466</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 14pt; font-weight: bold;">NICE LTD.
      <hr align="center" style="height: 2px; width: 35%; color: #000000; background-color: #000000; margin-left: auto; margin-right: auto; border: none;"></div>
    <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 14pt; font-weight: bold;"> <font style="font-weight: normal; font-size: 10pt;">(Translation of Registrant's Name into English)</font></div>
    <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: 400;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25;">13 Zarchin Street, P.O. Box 690, Ra'anana, Israel
      <hr align="center" style="height: 2px; width: 35%; color: #000000; background-color: #000000; margin-left: auto; margin-right: auto; border: none;"></div>
    <div style="text-align: center; line-height: 1.25;">
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">(Address of Principal Executive Offices)</div>
    </div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.</div>
    <div style="text-align: center; line-height: 1.25;">&#160;</div>
    <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Form 20-F&#160;&#9746;&#160;&#160;&#160;&#160;&#160;&#160;&#160; Form 40-F &#9744;</div>
    <div style="text-align: center; line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1): ____</div>
    <div style="text-align: center; line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7): ____</div>
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    <div style="line-height: 1.25;">&#160;</div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;">CONTENTS</div>
    <div style="line-height: 1.25">&#160;</div>
    <div style="text-align: justify; line-height: 1.25;">This Report on Form 6-K of NICE consists of the following documents, which are attached hereto and incorporated by reference herein:</div>
    <div style="text-align: justify; line-height: 1.25;">99.1 NICE Introduces NTR-X, Next Generation Cloud-Based Compliance Solution for Omnichannel Trade Recording Management, Dated February 1, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.2 NICE Actimize Launches AI-Driven New Account Fraud Solution to Combat Synthetic and Stolen Identity Fraud, Dated February 2, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.3 NICE Announces Agile WEM, Empowering Organizations to Sustain High Employee Engagement in the Work-from-Anywhere Reality, Dated February 3, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.4 NICE Presents Best Practices to Accelerate Leadership in CX Agility and Empower Exceptional Experiences, Dated February 4, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.5 NICE Opens Nominations for 2021 PSAPs&#8217; Finest Awards Honoring Emergency Communications Professionals, Dated February 8, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.6 NICE Actimize Recognized with 2021 Frost &amp; Sullivan North America Technology Innovation Leadership Award for Enterprise Fraud Management, Dated February 9, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.7 Fusion BPO Selects NICE Workforce Management in the Cloud to Drive Efficiency Gains and Boost Customer as well as Employee Engagement, Dated February 10, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.8 NICE Actimize Introduces Breakthrough AI-Powered Watch List Screening Solution for Superior Risk Management, Dated February 11, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.9 NICE Real-Time Authentication and Fraud Prevention Solutions Win UK Customer Service Excellence Award for Innovation, Dated February 22, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.10 NICE inContact Wins Gold Stevie Award for its Leading Cloud Customer Experience Platform, Dated February 23, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.11 Skipton Building Society Takes Workforce Management and Employee Engagement to the Cloud with NICE, Dated February 24, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;">99.12 NICE inContact CXone Recognized by Frost &amp; Sullivan for Contact Center Innovation in Europe, Australia, Dated February 25, 2021.</div>
    <div style="text-align: justify; line-height: 1.25;"><br style="line-height: 1.25;">
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    <div style="text-align: center; line-height: 1.25; font-weight: bold;">SIGNATURES</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this Report to be signed on its behalf by the undersigned, thereunto duly authorized.</div>
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                <div style="text-align: left; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">NICE LTD.</div>
                <div style="line-height: 1.25;"><br style="line-height: 1.25;">
                </div>
                <div style="text-align: left; line-height: 1.25;"><font style="font-family: 'Times New Roman',Times,serif;">Name:</font> <font style="font-family: 'Times New Roman',Times,serif;"><u>/s/ Tali Mirsky</u></font></div>
                <div style="text-align: left; line-height: 1.25;"><font style="font-family: 'Times New Roman',Times,serif;">Title:</font>&#160;&#160; <font style="font-family: 'Times New Roman',Times,serif;">Corporate VP, General Counsel and Corporate Secretary</font></div>
                <div style="text-align: left; line-height: 1.25;"><font style="font-family: 'Times New Roman',Times,serif;"> <br>
                  </font></div>
                <div style="text-align: left; line-height: 1.25;">
                  <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Dated:&#160; March 10, 2021</div>
                  <font style="font-family: 'Times New Roman',Times,serif;"> </font></div>
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    <div style="text-align: center; line-height: 1.25; font-weight: bold;">EXHIBIT INDEX</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">This Report on Form 6-K of NICE consists of the following documents, which are attached hereto and incorporated by reference herein:</div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-1.htm">99.1 NICE Introduces NTR-X, Next Generation Cloud-Based Compliance Solution
        for Omnichannel Trade Recording Management, Dated February 1, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-2.htm">99.2 NICE Actimize Launches AI-Driven New Account Fraud Solution to Combat
        Synthetic and Stolen Identity Fraud, Dated February 2, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-3.htm">99.3 NICE Announces Agile WEM, Empowering Organizations to Sustain High
        Employee Engagement in the Work-from-Anywhere Reality, Dated February 3, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-4.htm">99.4 NICE Presents Best Practices to Accelerate Leadership in CX Agility and
        Empower Exceptional Experiences, Dated February 4, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-5.htm">99.5 NICE Opens Nominations for 2021 PSAPs&#8217; Finest Awards Honoring Emergency
        Communications Professionals, Dated February 8, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-6.htm">99.6 NICE Actimize Recognized with 2021 Frost &amp; Sullivan North America
        Technology Innovation Leadership Award for Enterprise Fraud Management, Dated February 9, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-7.htm">99.7 Fusion BPO Selects NICE Workforce Management in the Cloud to Drive
        Efficiency Gains and Boost Customer as well as Employee Engagement, Dated February 10, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-8.htm">99.8 NICE Actimize Introduces Breakthrough AI-Powered Watch List Screening
        Solution for Superior Risk Management, Dated February 11, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-9.htm">99.9 NICE Real-Time Authentication and Fraud Prevention Solutions Win UK
        Customer Service Excellence Award for Innovation, Dated February 22, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-10.htm">99.10 NICE inContact Wins Gold Stevie Award for its Leading Cloud Customer
        Experience Platform, Dated February 23, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-11.htm">99.11 Skipton Building Society Takes Workforce Management and Employee
        Engagement to the Cloud with NICE, Dated February 24, 2021.</a></div>
    <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-12.htm">99.12 NICE inContact CXone Recognized by Frost &amp; Sullivan for Contact
        Center Innovation in Europe, Australia, Dated February 25, 2021.</a></div>
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<DOCUMENT>
<TYPE>EX-99.1
<SEQUENCE>2
<FILENAME>exhibit_99-1.htm
<DESCRIPTION>EXHIBIT 99.1
<TEXT>
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      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u>Exhibit 99.1</u><br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE Introduces NTR-X, Next Generation Cloud-Based Compliance Solution</div>
    <font style="font-size: 12pt;"> </font>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">for Omnichannel Trade Recording Management</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">Selected by several top ten global FIs, NTR-X captures all modalities of regulated employee communications </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">enabling regulated firms&#8217; digital communication transformation</div>
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    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., February 1</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211;</font>&#160;Stringent regulations and complexities arising from new
      communication modalities and remote, distributed workforces are widening compliance gaps, placing financial and energy trading firms at further risk for fines and reputational damage. To address these challenges, <font style="font-weight: bold;">NICE

        (NASDAQ: NICE)</font>,<font style="background-color: #FEFEFE;">&#160;</font>a leading provider of communication compliance solutions, has introduced NTR-X, a fully-integrated, cloud-ready omnichannel compliance recording and assurance solution. Building
      on NICE Trading Recording, the most widely deployed trading compliance recording platform in the financial services industry, NTR-X captures all modalities of regulated employee communications &#8211; traditional, unified and mobile &#8211; in a single platform.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">Offering a consolidated, centralized approach to managing recording estates and footprints, NICE&#8217;s NTR-X can be deployed globally while still enabling firms to adhere to local capture and storage requirements. Offering
      financial services firms the benefit of a central vantage point into all global regulated users and communications, NICE&#8217;s NTR-X reduces regulatory risk, removing maintenance hurdles and reducing the need for costly, dedicated, local IT resources.
      Two top 10 global investment financial institutions that have already selected&#160;NICE&#8217;s NTR-X, cited its higher performance, lower total cost of ownership (TCO), smaller footprint, and its ability to simplify and centralize management of their global
      recording requirements.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">"Although the rest of the world has changed, trade-related recording obligations have not. Firms are adjusting to monitor their workforces which are now often remote. Now more than ever, firms are demanding a lot from
      their communications recording solutions, especially in terms of the&#160;channels they are able to cover, the flexibility of deployment options, and the&#160;option to roll out improvements and new services easily across their user base," noted <font style="font-weight: bold;">Anna Griem, Senior Analyst, Opimas, LLC, </font>a leading capital markets consulting firm.<font style="font-weight: bold;">&#160;</font></div>
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    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Chris Wooten, Executive Vice President, NICE, </font>said, &#8220;As the environments in which financial services and energy trading firms operate become inherently more risky, costly and
      complex, NICE&#8217;s passion for innovation has led us to create a one-of-a-kind compliance recording and assurance solution, offering simplified compliance for a complex world. Regardless of the communication modalities regulated employees use or where
      they work from, firms can cost-effectively manage their entire global recording footprint to increase compliance with key regulations. NTR-X also provides a seamless upgrade path for current NICE Trading Recording (NTR) customers and a proven
      cloud-ready platform that speeds future migration.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">NICE NTR-X&#8217;s capabilities also include:</div>
    <div style="line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div>
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              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
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              <div style="line-height: 1.25;"><font style="font-weight: bold;">Automated compliance assurance and complete lifecycle management of data</font>:<font style="font-weight: bold;">&#160;</font>NTR-X&#8217;s built-in compliance assurance capabilities help
                firms reduce compliance risk and improve responsiveness to regulators by automating the complete lifecycle management of data. NTR-X automates recording checks and provisioning of users (moves, adds and changes); transcription (offered as a
                cloud-based service); bulk call extraction; system management and administration; compliance assurance reporting; tracking and managing legal holds; and the requirement to provide evidence of compliance to regulators.</div>
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              </div>
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              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
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            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;"><font style="font-weight: bold;">Cloud-ready, microservice architecture</font>:<font style="font-weight: bold;">&#160;</font>NTR-X can be deployed as an on-premise, hybrid cloud, private cloud, or pure cloud
                solution for added versatility and lower total cost of ownership.</div>
              <div style="line-height: 1.25;"> <br>
              </div>
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              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
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            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;"><font style="font-weight: bold;">Open, modern design to enable firms to take control of data</font>: NTR-X&#8217;s open standards design gives firms the highest degree of flexibility for storing, securing and
                managing data. Open APIs also make data more accessible and enable integration with upstream and downstream applications for real-time alerting and actionable intelligence.</div>
            </td>
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    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">To learn more about NICE NTR-X, please click on the website here.</div>
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    <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
    <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and
      unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies,
      are using NICE solutions. www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Cindy Morgan-Olson, +1 646 408 5896,&#160;Cindy.morgan-olson@niceactimize.com, ET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see:&#160;www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by&#160;
      Mr. Wooten, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
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<DOCUMENT>
<TYPE>EX-99.2
<SEQUENCE>3
<FILENAME>exhibit_99-2.htm
<DESCRIPTION>EXHIBIT 99.2
<TEXT>
<html>
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    <title></title>
    <!-- Licensed to: company
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<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
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    <div style="text-align: right; line-height: 1.25; font-weight: bold;">
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u>Exhibit 99.2</u><br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE Actimize Launches AI-Driven New Account Fraud Solution to Combat </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">Synthetic and Stolen Identity Fraud</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">Offering smart customer account onboarding, the solution orchestrates the entire identity proofing </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">process and extends fraud prevention coverage earlier in the customer lifecycle to provide high </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">accuracy account monitoring</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., February 2, 2021&#160;</font>&#8211; Sophisticated fraud schemes utilizing stolen and synthetic identities are accelerating, requiring more powerful
      fraud-fighting solutions than traditional identity verification might have previously offered. Addressing these market needs, <font style="font-weight: bold;">NICE Actimize, a NICE business (Nasdaq: NICE),&#160;</font>today announced&#160;the debut of its New
      Account Fraud onboarding and verification solution. Delivering advanced detection capabilities powered by artificial intelligence, NICE Actimize&#8217;s New Account Fraud solution takes a comprehensive and fully connected approach that directly addresses
      fraud loss manifested by stolen and synthetic identities as well as other fraud schemes associated with the act of opening an account.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">With NICE Actimize&#8217;s New Account Fraud solution, organizations can take a multi-layered end-to-end fraud management approach. From account origination to both early and ongoing account monitoring,
      NICE Actimize&#8217;s New Account Fraud solution detects and prevents fraud across the customer&#8217;s lifecycle.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">The solution is designed to work exclusively and seamlessly with IFM-X, NICE Actimize&#8217;s industry-leading enterprise fraud platform that delivers&#160;advanced&#160;detection&#160;capabilities&#160;powered by&#160;artificial
      intelligence and machine learning. Providing a real-time&#160;response&#160;in detection and decisioning&#160;across some of the most extensive fraud coverage available on the market, NICE Actimize&#8217;s&#160;IFM-X platform&#160;supports fraud management solutions
      for&#160;digital,&#160;real-time and open banking&#160;channels.&#160;</div>
    <div style="text-align: justify; line-height: 1.25;">&#160;</div>
    <div style="text-align: justify; line-height: 1.25;">NICE Actimize&#8217;s solution orchestrates and connects an organization&#8217;s current identity verification data and tools using advanced analytics to bring data and identity risk scores into a purpose-built
      new account fraud monitoring system. The solution is able to utilize the identity proofing data and risk score to enable optimized account opening decisioning, as well as during post account opening early monitoring for dynamic risk-based account
      access. By utilizing application data as well as monitoring all payment channels, the account fraud solution&#8217;s early monitoring functionality is designed to detect complex fraud emanating from stolen and synthetic ID as well as mule activity with
      high accuracy.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">The NICE Actimize New Account Fraud solution also allows organizations to safely reduce new account application friction as well as false positive application rejections to more fully realize online
      and mobile customer channel acquisition potential. Identity risk scores and associated data are seamlessly connected into the new account monitoring solution for specialized ongoing monitoring using advanced AI and adaptive analytics for high
      accuracy new account fraud prevention.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">&#8220;Investments in new account fraud controls have justifiably occupied top priority among fraud executives looking for a more effective means of balancing risk and client experience. Robust application
      fraud controls that enable organizations to more effectively monitor and quantify risk throughout the entire lifecycle of the relationship empower the organization to more effectively optimize profitability by minimizing risks without sacrificing
      acquisition and retention objectives,&#8221; said <font style="font-weight: bold;">Trace Fooshee, Aite Group, Senior Analyst, Fraud and AML Practice.</font></div>
    <div style="line-height: 1.25">&#160;</div>
    <div style="text-align: justify; line-height: 1.25;">&#8220;Proliferation of sophisticated fraud schemes that utilize stolen and synthetic ID has intensified the need for financial services organizations to adopt frictionless, digital-only new account
      opening processes. NICE Actimize&#8217;s advanced AI-driven New Account Fraud solution supports FSOs by providing a seamless and cost-effective solution that addresses the challenges reflected in the advancement of new fraud scenarios,&#8221; said&#160;<font style="font-weight: bold;">Craig Costigan, CEO, NICE Actimize.</font></div>
    <div style="line-height: 1.25">&#160;</div>
    <div style="line-height: 1.25;">NICE Actimize&#8217;s New Account Fraud solution also offers the following capabilities:</div>
    <div style="line-height: 1.25;"> <br>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;">

          <tr>
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              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;"><font style="font-weight: bold;">Identity proofing: </font>Sophisticated identity proofing adds a layer of intelligence across all data streams to provide a single identity risk score for making decisions
                quickly and efficiently.</div>
              <div style="line-height: 1.25;"> <br>
              </div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;"><font style="font-weight: bold;">Early account monitoring: </font>Using &#8220;zero trust&#8221; dynamic risk-based profiling supported by advanced AI not only enables intelligent early account access but also defends and
                detects against accounts opened for the purpose of perpetrating fraud.</div>
              <div style="line-height: 1.25;"> <br>
              </div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;"><font style="font-weight: bold;">Ongoing monitoring: </font>Once accounts have matured, they are seamlessly transitioned into ongoing monitoring with all the intelligence acquired during both the application
                stage and early monitoring period.</div>
            </td>
          </tr>

      </table>
    </div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">For&#160;additional&#160;information on NICE&#160;Actimize&#8217;s&#160;New Account Fraud solution, please click&#160;here<font style="font-weight: bold;">.</font>&#160;&#160;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">To access the webinar &#8220;New Account Fraud: Verify. Monitor. Trust&#8221; conducted with the Aite Group, please click here.</div>
    <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
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    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">About NICE Actimize</div>
    <div style="line-height: 1.25;">NICE Actimize is the largest and broadest provider of financial crime, risk and compliance solutions for regional and global financial institutions, as well as government regulators. Consistently ranked as number one in
      the space, NICE Actimize experts apply innovative technology to protect institutions and safeguard consumers and investors assets by identifying financial crime, preventing fraud and providing regulatory compliance. The company provides real-time,
      cross-channel fraud prevention, anti-money laundering detection, and trading surveillance solutions that address such concerns as payment fraud, cybercrime, sanctions monitoring, market abuse, customer due diligence and insider trading. Find us at <u>www.niceactimize.com</u>,
      @NICE_Actimize or Nasdaq: NICE.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
    <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and
      unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies,
      are using NICE solutions. www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Corporate Media Contact</font>:</div>
    <div style="line-height: 1.25;">Cindy Morgan-Olson, +1 646 408 5896, cindy.morgan-olson@niceactimize.com, ET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Investors</font>:</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez, +972 9 775 3798, ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see:&#160;www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr.
      Costigan, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
    <div style="line-height: 1.25; font-style: italic;"> <br>
    </div>
  </div>
  <div style="text-align: center;" id="DSPFPageNumberArea"><font style="color: #000000; font-weight: normal; font-style: normal;" id="DSPFPageNumber">2</font>
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<DOCUMENT>
<TYPE>EX-99.3
<SEQUENCE>4
<FILENAME>exhibit_99-3.htm
<DESCRIPTION>EXHIBIT 99.3
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: company
         Document created using EDGARfilings PROfile 7.3.2.0
         Copyright 1995 - 2021 Broadridge -->
  </head>
<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <div style="text-align: right; line-height: 1.25; font-weight: bold;"><u> </u>
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u>Exhibit 99.3</u><br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE Announces Agile WEM, Empowering Organizations to Sustain High </div>
    <font style="font-size: 12pt;"> </font>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">Employee Engagement in the Work-from-Anywhere Reality</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">With remote work here to stay, NICE enables organizations to virtually keep employees under one roof and </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">empower excellence anywhere</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., February 3</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE
        (Nasdaq: NICE) </font>today announced Agile&#160;Workforce Engagement Management (WEM), a new offering that allows organizations to empower excellence anywhere among the workforce. Enabling employees to work from anywhere under one roof and driving up
      engagement, Agile WEM also empowers organizations to rapidly adapt and respond to business upheaval. Click here to learn more.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">Despite the recent roll-out of vaccines in some parts of the world, it&#8217;s clear that a return to business as usual as we knew it will be slow if even a possibility. Remote work is therefore no longer
      an intermediate state but a long term one. Contact center teams have faced an upsurge in interaction volume over the past nine months coupled with the lack of immediate manager support and the absence of swivel chair assistance in this new reality.
      This has resulted in a decline in workforce engagement. Organizations must find new ways to motivate the workforce and drive up performance to ensure top quality service that&#8217;s conducive to customer loyalty. Organizations&#160;must also ensure they are
      equipped to face sudden business upheaval and mitigate surprises that could adversely impact continuity.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">Agile WEM allows organizations to virtually connect the workforce under one roof irrespective of location, motivate and recognize as well as&#160;empower employees with the tools and data needed to
      deliver exceptional customer experiences. With Agile WEM, organizations are&#160;ready to rapidly adapt and respond to an ever-changing business environment. The solution enables organizations to:</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 10pt; width: 100%; text-align: left; color: #000000;">

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            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
              <div style="line-height: 1.25">&#160;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;"><font style="font-weight: bold;">Gain visibility</font> &#8211; understand employee activities and behaviors based on desktop analytics and workforce management (WFM) data from schedules and activities. By leveraging
                business based KPIs, such as AHT, productivity and adherence, organizations can now drive team and employee focus. A holistic view of the blended office and workforce also enables better management of performance and skill gaps. &#8203;</div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 10pt; width: 100%; text-align: left; color: #000000;">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
              <div style="line-height: 1.25">&#160;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;"><font style="font-weight: bold;">Ensure performance</font> - personalize employee coaching to meet and exceed business goals by focusing on direct data that emphasizes knowledge and gaps. This enables
                supervisors and managers to guide the workforce in the right direction. Share dedicated employee dashboards that empower them with the insights to adjust their performance course&#8203;</div>
            </td>
          </tr>

      </table>
      <div>
        <div>
          <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 10pt; width: 100%; text-align: left; color: #000000;">

              <tr>
                <td style="width: 36pt; vertical-align: top; align: right;">
                  <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
                  <div style="line-height: 1.25">&#160;</div>
                </td>
                <td style="width: auto; vertical-align: top;">
                  <div style="line-height: 1.25;">
                    <div style="line-height: 1.25;"><font style="font-weight: bold;">Drive engagement</font> - boost workforce commitment and engagement by creating activities that challenge, motivate and reward employees to achieve superior results and
                      nurture teamwork. Reward success by applying points and badges and enable their use for additional time off or related prizes.</div>
                  </div>
                </td>
              </tr>

          </table>
        </div>
      </div>
    </div>
    <div> </div>
    <div style="line-height: 1.25;">&#8220;While the world is beginning to step out of the crisis, a new state of business as usual is still undefined and continues to evolve,&#8221; said <font style="font-weight: bold;">Barry Cooper, President, NICE Enterprise Group</font>.
      &#8220;In the past nine months, organizations recognized the need for agility and that customer service has proven itself to be a lifeline for consumers. With our Agile WEM, organizations are prepared to motivate, guide and inspire employees as they
      deliver exceptional customer experiences while staying ready to face whatever comes next.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
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    <!--PROfilePageNumberReset%Num%2%%%-->
    <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
    <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and
      unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies,
      are using NICE solutions. www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201 561 4442, chris.irwin-dudek@nice.com, ET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see:&#160;www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr.
      Cooper, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
  </div>
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<DOCUMENT>
<TYPE>EX-99.4
<SEQUENCE>5
<FILENAME>exhibit_99-4.htm
<DESCRIPTION>EXHIBIT 99.4
<TEXT>
<html>
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    <title></title>
    <!-- Licensed to: company
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    <div style="text-align: right; line-height: 1.25; font-weight: bold;"><u> </u>
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u>Exhibit 99.4</u><br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE Presents Best Practices to Accelerate Leadership in CX Agility and Empower </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">Exceptional Experiences</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">Virtual events enable businesses to deliver superior service via complexity-free cloud migration, deeper </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">automation-driven operational intelligence and improved coaching via analytics and workforce management</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., February 4</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE
        (Nasdaq: NICE) </font>today announced new online events showcasing strategies for ensuring exceptional experiences by empowering leadership in CX agility. With unprecedented change impacting businesses globally, agility in adapting to dynamically
      shifting needs and demands is critical. NICE&#8217;s new series provides businesses with avenues for leading in CX agility through the right mix of people, processes and technologies and therefore deliver on the promise of exceptional customer service.
      Complexity-free migration to the cloud, methods for driving deeper operational efficiencies through intelligent automation, automated quality management and ways to improve employee engagement via AI-driven workforce management are just some of the
      topics to be covered in the sessions.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">Joining NICE&#8217;s thought leadership-driven virtual events will be leading analysts including <font style="font-weight: bold;">Aberdeen, Forrester, Opus Research </font>and<font style="font-weight: bold;"> DMG</font>. Key events include:</div>
    <div style="text-align: justify; line-height: 1.25;"> <br>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 10pt; width: 100%; text-align: left; color: #000000;">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="text-align: justify; line-height: 1.25;">February 11, 2021: "The Total Economic Impact<sup style="vertical-align: text-top; line-height: 1; font-size: smaller;">TM</sup> of NICE Enlighten and Nexidia Solutions" by Kris Peterson, Consultant, Forrester.</div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 10pt; width: 100%; text-align: left; color: #000000;">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="text-align: justify; line-height: 1.25;">February 18, 2021: Omer Minkara, VP and Principal Analyst, Aberdeen, will discuss how to "Decomplicate Your Cloud Migration: How to Minimize the Complexities of Migrating Your Contact
                Center from On-Prem to the Cloud.&#8221;</div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 10pt; width: 100%; text-align: left; color: #000000;">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="text-align: justify; line-height: 1.25;">March 4, 2021: "How Quality Management Improves Coaching&#8221; by Donna Fluss, President, DMG Consulting LLC.</div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 10pt; width: 100%; text-align: left; color: #000000;">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="text-align: justify; line-height: 1.25;">March 11, 2021: Dan Miller, Lead Analyst and Founder, and Derek Top, Research Director, Opus Research, will explain &#8220;How Contact Centers Are Adapting to New Threats and Challenges.&#8221;</div>
            </td>
          </tr>

      </table>
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Eran Liron, Executive Vice President, Marketing &amp; Corporate Development</font>, said, &#8220;Transformations that were considered strategic are today understood to be
      critical. With so much change in the current business environment, the companies that lead in CX agility are those that will stay at the top. Our online events present organizations with a myriad of opportunities to incorporate CX agility into the
      fabric of their business to rapidly meet customer needs and market demands while also engaging employees and driving a solid bottom line.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
      <div style="page-break-after: always;" id="DSPFPageBreak">
        <hr noshade="noshade" style="border-width: 0px; clear: both; margin: 4px 0px; width: 100%; height: 2px; color: #000000; background-color: #000000;"></div>
    </div>
    <!--PROfilePageNumberReset%Num%2%%%-->
    <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
    <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and
      unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies,
      are using NICE solutions. www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201 561 4442, chris.irwin-dudek@nice.com, ET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see:&#160;www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr.
      Liron, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
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    </font></div>
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<DOCUMENT>
<TYPE>EX-99.5
<SEQUENCE>6
<FILENAME>exhibit_99-5.htm
<DESCRIPTION>EXHIBIT 99.5
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: company
         Document created using EDGARfilings PROfile 7.3.2.0
         Copyright 1995 - 2021 Broadridge -->
  </head>
<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <div style="text-align: right;">
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u><font style="font-weight: bold;">Exhibit 99.5</font></u><br>
    </div>
    <br>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE Opens Nominations for 2021 PSAPs&#8217; Finest Awards</div>
    <font style="font-size: 12pt;"> </font>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">Honoring Emergency Communications Professionals</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">Recognizing exemplary contributions of front-line emergency communications professionals during</div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">challenging times, the awards program is open to all PSAPs</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., February 8, 2021</font> &#8211; <font style="font-weight: bold;">NICE (Nasdaq: NICE)</font> today announced that it has opened nominations for the&#160;2021 PSAPs' Finest Awards, an
      annual recognition program for emergency communications (ECC) professionals now in its sixteenth year. Awards are presented each year in the following categories:&#160;Lifetime Achievement,&#160;Communications Center Director, Line Supervisor, Technician,
      Trainer, Telecommunicator, Innovator, and PSAP of the Year. For 2021, NICE is also adding an Above &amp; Beyond award to acknowledge the exemplary contributions of front-line emergency communications professionals during these particularly
      challenging times.<br>
      <br>
      Since its inception in 2006, the PSAPs' Finest Awards program has recognized hundreds of individuals who have dedicated their lives to serving others through public safety communications. The Program is open to all PSAPs, whether or not they are
      customers of NICE. An independent judging panel reviews and judges each nomination based on the individual&#8217;s or team&#8217;s specific contributions to their agency and broader community.<br>
      <br>
      "This past year, in particular, has been a very challenging time, certainly for those on the front lines of emergency communications,&#8221; said&#160;<font style="font-weight: bold;">Chris Wooten, Executive Vice President, NICE</font>. "The ability to reach an
      emergency call-taker in a time of crisis, receive life-saving instructions, and know that help is on the way, is something we sometimes take for granted. We are thankful for the work of all emergency communication professionals around the world and
      pleased to recognize them through this program, especially through our new Above &amp; Beyond Award.&#8221;<br>
      <br>
      The PSAPs&#8217; Finest Awards program is successful in large part due to its experienced judging panel, which draws upon the ECC community. This year&#8217;s panel of prestigious judges includes Tyrell T. Morris, Executive Director, Orleans Parish Communication
      District (New Orleans, LA); Elizabeth Nguyen, Communications Manager, Regina Police Service, (Canada); Deborah Wesolowski Gross, Police Communications Coordinator, Miami-Dade Police Department Communications &amp; Technology Services Bureau (Doral,
      FL); Jason Liermann, Captain of Support Services, Sheboygan County Sheriff's Office (Sheboygan, WI); Christopher S. Mueller, Executive Director, Sangamon County (IL) ETSD; Renee Vande Voort, Assistant Director, Brown County Public Safety
      Communications (Green Bay, WI); Chris Jacobson, PSAP Manager, Southern Regional Communications Center, Minnesota State Patrol; Jacqueline Hobday, Emergency Manager 911, Aurora Police Department (Aurora, IL); Elora Forshee, Director, Sedgwick County
      Emergency Communications (Wichita, KS); Sheri Stevens, PSAP Manager Roseville, Minnesota State Patrol.</div>
    <div style="line-height: 1.25;"><br>
      To submit a nomination for any of the PSAPs' Finest Awards categories or to read about previous winners, please visit&#160;the PSAPs' Finest website.&#160;Nominations can be submitted online through June 1, 2021.<br>
      <br>
      Questions regarding the 2021 PSAPs' Finest Awards can be directed to&#160;<u>PSInfo@NICE.com</u>.</div>
    <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
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    <!--PROfilePageNumberReset%Num%2%%%-->
    <div style="line-height: 1.25;"><br>
      <font style="font-weight: bold;">About NICE</font><br>
      NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps
      organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions.
      www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201 561 4442, chris.irwin-dudek@nice.com, ET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see:&#160;www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr.
      Wooten, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
    <div style="line-height: 1.25; font-style: italic;"> <br>
    </div>
  </div>
  <div style="text-align: center;" id="DSPFPageNumberArea"><font style="color: #000000; font-weight: normal; font-style: normal;" id="DSPFPageNumber">2</font>
    <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; margin-left: auto; margin-right: auto;"></div>
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</DOCUMENT>
<DOCUMENT>
<TYPE>EX-99.6
<SEQUENCE>7
<FILENAME>exhibit_99-6.htm
<DESCRIPTION>EXHIBIT 99.6
<TEXT>
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    <title></title>
    <!-- Licensed to: company
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         Copyright 1995 - 2021 Broadridge -->
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<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
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    <div style="text-align: right; line-height: 1.25; font-weight: bold;">
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u>Exhibit 99.6</u><br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE Actimize Recognized with 2021 Frost &amp; Sullivan North America Technology </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">Innovation Leadership Award for Enterprise Fraud Management</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">The analyst report stated that by embracing artificial intelligence, machine learning, and cloud </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">computing, NICE Actimize continuously developed new features and functionalities for enterprise fraud <br>
      management</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Hoboken, NJ, February 9 2021 &#8211;</font>&#160;<font style="font-weight: bold;">NICE Actimize, a NICE (Nasdaq: NICE) business</font>, has announced that it is the recipient of
      the 2021 Frost &amp; Sullivan North America Technology Innovation Leadership Award for enterprise fraud management (EFM). For the Technology Innovation Leadership Award, Frost &amp; Sullivan analysts independently evaluated two key factors &#8212;
      technology leverage and business impact &#8212; across ten benchmarking criteria. Frost &amp; Sullivan&#8217;s Technology Innovation Award recognizes the company that has introduced the best underlying technology for achieving remarkable product and customer
      success while driving future business value.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">To download a full copy of the &#8220;2021 Frost &amp; Sullivan North America Technology Innovation Leadership for Enterprise Fraud Management&#8221; report on NICE Actimize and its EFM expertise, please click here<font style="font-weight: bold;">.</font></div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">According to Frost &amp; Sullivan&#8217;s analysis of NICE Actimize, &#8220;At the foundation of NICE Actimize&#8217;s expansive product portfolio lies its Integrated Fraud Management (IFM-X) platform. Launched as a
      next-generation platform in 2019, IFM-X serves as a fraud hub for NICE Actimize&#8217;s clients, combining disparate data streams, adaptive data analytics, artificial intelligence, and machine learning to solve clients' complex needs with holistic fraud
      management.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">The technology innovation report explained, &#8220;The platform includes a variety of packaged solutions specifically designed to enable use cases in authentication management, digital banking fraud,
      payments fraud, business email compromise, advanced fraud analytics, card and emerging payments fraud, check fraud, and internal threats.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">&#8220;NICE Actimize&#8217;s leadership and dedication to the industry have led the company to create an extensive portfolio of fraud management products that empower users in an endless number of use cases. By embracing key mega
      trends such as artificial intelligence (AI), machine learning (ML), and cloud computing, the company continuously developed new features and functionalities that enable its clients to be proactive as they join forces to address the emerging fraud
      threats,&#8221; said <font style="font-weight: bold;">Jeffrey Castilla, Best Practices Research Team Leader, Frost &amp; Sullivan</font>. &#8220;With its strong overall performance, NICE Actimize earns the 2021 Frost &amp; Sullivan Technology Leadership Award
      for enterprise fraud management.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">The report also acknowledged NICE Actimize&#8217;s continuing commitment to the cloud, observing, &#8220;NICE Actimize is positioned to support their clients on their journey with a suite of cloud-based value-added services. The
      company had already started its journey to the cloud years ago, beginning with ActimizeWatch, its managed analytics service, and subsequently developing into an extensive suite of solutions.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">Additionally, the report cited NICE Actimize&#8217;s investment in AI and machine learning targeting its enterprise fraud solutions, explaining, &#8220;NICE Actimize continues to evolve it&#8217;s AI/ML capabilities with investments in
      automated and adaptive machine learning, as well leveraging cutting-edge AI/ML techniques like &#8216;Federated Learning&#8217; to automatically share fraud signals between its risk models, across NICE Actimize&#8217;s client base. This allows organizations to be
      proactively protected from emerging Fraud typologies based on collective intelligence.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">&#8220;As a leader in the enterprise fraud management space, NICE Actimize continually innovates with advancements in cloud, artificial intelligence, and machine learning so that financial services organizations more
      effectively stop emerging fraud threats,&#8221; said <font style="font-weight: bold;">Craig Costigan, CEO, NICE Actimize</font>. &#8220;We thank Frost &amp; Sullivan for identifying NICE Actimize&#8217;s differentiators in technology and innovation that support FSOs
      in their fight against the challenging environment surrounding new and aggressive fraud types.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">The report also noted that in 2020, &#8220;NICE Actimize announced a strategic acquisition of a market leader in entity enrichment and resolution. This acquisition became X-Sight DataIQ, which NICE Actimize integrated into its
      portfolio. X-Sight DataIQ orchestrates the aggregation of entity data across hundreds of public and premium sources to ensure that entity data is always accurate. This intelligence fuels detection accuracy and alert resolution efficiency.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">For additional NICE Actimize resources in enterprise fraud:</div>
    <div style="line-height: 1.25;">For the eBook, &#8220;The Future of Fraud Fighting Evolving to Stay Ahead of Threats,&#8221; please click here.</div>
    <div style="line-height: 1.25;">For more information on NICE Actimize&#8217;s Fraud Management Solutions Suite, please click here.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">About Frost &amp; Sullivan</div>
    <div style="line-height: 1.25;">Frost &amp; Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation, and leadership. The company's Growth Partnership Service provides the
      CEO and the CEO's Growth Team with disciplined research and best practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost &amp; Sullivan leverages more than 50 years of experience in partnering with
      Global 1000 companies, emerging businesses, and the investment community from 45 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">About NICE Actimize</div>
    <div style="line-height: 1.25;">NICE Actimize is the largest and broadest provider of financial crime, risk and compliance solutions for regional and global financial institutions, as well as government regulators. Consistently ranked as number one in
      the space, NICE Actimize experts apply innovative technology to protect institutions and safeguard consumers and investors assets by identifying financial crime, preventing fraud and providing regulatory compliance. The company provides real-time,
      cross-channel fraud prevention, anti-money laundering detection, and trading surveillance solutions that address such concerns as payment fraud, cybercrime, sanctions monitoring, market abuse, customer due diligence and insider trading. Find us at <u>www.niceactimize.com</u>,
      @NICE_Actimize or Nasdaq: NICE.</div>
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    <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
    <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and
      unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies,
      are using NICE solutions. www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Corporate Media Contact</font>:</div>
    <div style="line-height: 1.25;">Cindy Morgan-Olson, +1-646-408-5896, NICE Actimize, cindy.morgan-olson@niceactimize.com</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Investors</font>:</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez, +972-9-775-3798, ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see:&#160;www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr.
      Costigan, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
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<DOCUMENT>
<TYPE>EX-99.7
<SEQUENCE>8
<FILENAME>exhibit_99-7.htm
<DESCRIPTION>EXHIBIT 99.7
<TEXT>
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    <title></title>
    <!-- Licensed to: company
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    <div style="text-align: right; text-indent: 36pt; line-height: 1.25; font-weight: bold;">
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u>Exhibit 99.7</u><br>
    </div>
    <div style="text-align: center; text-indent: 36pt; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; text-indent: 36pt; line-height: 1.25; font-weight: bold; font-size: 12pt;">Fusion BPO Selects NICE Workforce Management in the Cloud to Drive </div>
    <div style="text-align: center; text-indent: 36pt; line-height: 1.25; font-weight: bold; font-size: 12pt;">Efficiency Gains and Boost Customer as well as Employee Engagement</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">The AI-powered NICE solution will help Fusion accurately match workforce needs with consumer demand and </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">provide employees with scheduling flexibility while improving productivity</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., February 10</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE
        (Nasdaq: NICE) </font>today announced that its Workforce Management (WFM) solution in the cloud has been selected by Fusion BPO to improve efficiency and empower increased employee performance. Fusion BPO, a multichannel and multilingual contact
      center services provider, will also leverage NICE&#8217;s WFM solution to generate and allow employees to select schedules suited to their needs, enhancing employee engagement and driving higher levels of service to customers. Moving to the cloud with NICE
      allows Fusion to optimize uptime and monitoring, support internal innovation via the latest software versions and adapt to changes in an agile way, all while lowering total cost of ownership (TCO).</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Mr. Pankaj Dhanuka, CEO of Fusion BPO Services</font>, said, &#8220;Onboarding NICE WFM in the cloud into Fusion&#8217;s ecosystem is a huge step towards our future goals. Its
      AI-driven capabilities will help us increase productivity, customer retention and reduce the cost for our clients. In an age where digital solutions are the need of the hour, this is a step in the right direction.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;">NICE WFM&#8217;s AI-based smart forecasting capabilities precisely predict volumes and demand depending on the historical data of the customer. This enables Fusion BPO to meet their customer&#8217;s workforce
      needs in terms of quantity and skill set. Using machine learning, the NICE solution generates schedules that positively impact attrition and shrinkage while taking into account employee availability and personal preferences. The solution also allows
      employees to suggest scheduling preferences such as break durations and working hours.&#160; With increased forecasting accuracy and intelligent scheduling, NICE WFM improves efficiency, employee engagement, quality of service and customer loyalty while
      reducing overall costs for Fusion BPO and its customers.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">&#8220;By choosing to move workforce management to the cloud with NICE, Fusion BPO is transforming its operations to become agile and is adapting to rapidly changing market and customer demands while also accurately meeting
      employee and business needs,&#8221; said <font style="font-weight: bold;">Darren Rushworth, President NICE APAC. </font>&#8220;NICE is pleased to be a part of Fusion&#8217;s innovation-driven journey to help meet their short-term goals and shape long term strategic
      objectives.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
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    <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
    <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and
      unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies,
      are using NICE solutions. www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">About Fusion BPO</div>
    <div style="line-height: 1.25;">Fusion BPO Services is a global multilingual, multichannel call center outsourcing solutions provider with 17 centers in 9 countries.&#160; Fusion offers end-to-end contact center solutions for clients across different
      industry verticals, including telecommunication, healthcare, retail and e-commerce, BFSI, utility, and travel and hospitality. We are equipped with the latest digital technology and AI-based solutions to ensure better efficiency to each of our
      clients.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201 561 4442, chris.irwin-dudek@nice.com, ET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see:&#160;www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr.
      Rushworth, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
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    </div>
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<DOCUMENT>
<TYPE>EX-99.8
<SEQUENCE>9
<FILENAME>exhibit_99-8.htm
<DESCRIPTION>EXHIBIT 99.8
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: company
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         Copyright 1995 - 2021 Broadridge -->
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<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <div style="text-align: right; line-height: 1.25; font-weight: bold;">
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u>Exhibit 99.8</u><br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE Actimize Introduces Breakthrough AI-Powered Watch List Screening </div>
    <font style="font-size: 12pt;"> </font>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">Solution for Superior Risk Management</div>
    <div style="line-height: 1.25">&#160;</div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">The advanced watch list filtering solution features real-time screening for parties and payments that leverage AI and </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">biometrics to match and screen for global sanctions</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Hoboken, NJ, February 11, 2021 &#8211;</font> Financial services organizations are increasingly challenged to efficiently screen parties and payments against required sanctions lists. With
      these requirements in mind,&#160;<font style="font-weight: bold;">NICE Actimize, a NICE (Nasdaq: NICE) business,</font>&#160;announces the launch of WL-X, its breakthrough, next-generation Watch List (WL) screening solution leveraging the power of artificial
      intelligence for superior data management, advanced screening capabilities and frictionless customer onboarding.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">NICE Actimize&#8217;s WL-X features real-time and on-demand screening for parties and payments that leverages AI and biometrics to match and screen against global sanctions, politically-exposed persons (PEPs), adverse media
      and other lists. The solution also orchestrates and aggregates list data from premium and public sources with internal lists providing full auditability to ensure accurate screening.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">Serving as the foundation for data-driven, advanced screening processes, NICE Actimize&#8217;s WL-X solution expedites customer onboarding while reducing friction&#8203;.The advanced solution also offers best-in-class detection
      featuring advanced facial biometrics, intelligent payment parsing&#160;in compliance with ISO20022, and the industry&#8217;s most advanced culture/name matching technology.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">&#8220;Sanctions screening is a critical function across AML operations, but it still relies on traditional technology and workflows,&#8221; said <font style="font-weight: bold;">Neil Katkov, PhD, Head of Risk, at research and
        advisory firm Celent</font>. &#8220;It makes sense to apply the next-generation technologies that are already transforming investigation and other areas of AML to these legacy-burdened processes.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">&#8220;NICE Actimize&#8217;s innovative screening technology supports financial services organizations looking to boost accuracy and efficiency while complying with global regulations,&#8221; said <font style="font-weight: bold;">Craig
        Costigan, CEO, NICE Actimize</font>. &#8220;A cost-effective anti-money laundering compliance program includes advanced screening capabilities to reduce regulatory risk, generate high quality matches with lower false positives while speeding operational
      efficiency. And with NICE Actimize WL-X technology, organizations get all of these benefits.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">Additional features of the next generation NICE Actimize WL-X solution include:</div>
    <div style="line-height: 1.25;"> <br>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;" class="DSPFListTable">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;">Real-time and batch screening capabilities which adhere to regulatory obligations for new&#160;and current customers, their counterparties and payments.&#8203;</div>
              <div style="line-height: 1.25;"> <br>
              </div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;" class="DSPFListTable">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;">Seamless access to aggregated, normalized and verified data from multiple lists sourced from&#160;a comprehensive selection of premium and public data sources.&#8203;</div>
              <div style="line-height: 1.25;"> <br>
              </div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;" class="DSPFListTable">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;">The use of advanced fuzzy matching technologies plus facial biometrics for precise matching capabilities.</div>
              <div style="line-height: 1.25;"> <br>
              </div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;" class="DSPFListTable">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;">Machine-learning driven model optimization to adapt and ensure low false positives.</div>
              <div style="line-height: 1.25;"> <br>
              </div>
            </td>
          </tr>

      </table>
    </div>
    <div>
      <table cellspacing="0" cellpadding="0" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;" class="DSPFListTable">

          <tr>
            <td style="width: 36pt; vertical-align: top; align: right;">
              <div style="margin-left: 18pt; line-height: 1.25;">&#8226;</div>
            </td>
            <td style="width: auto; vertical-align: top;">
              <div style="line-height: 1.25;">Full controls across the AML value chain from onboarding to ongoing monitoring and any ad-hoc checks&#160;&#8203;along the way.</div>
            </td>
          </tr>

      </table>
    </div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">NICE Actimize Autonomous Anti-Money Laundering Suite</div>
    <div style="line-height: 1.25;">NICE Actimize&#8217;s Autonomous AML modernizes AML programs through a unique combination of AI, machine learning, domain expertise, Intelligent Automation and visual storytelling to better combat money-laundering and
      terrorist financing. It keeps programs up-to-date with regulatory compliance while creating a single integrated view of the customer. In addition to the new WLF-X solution, the suite includes solutions for Suspicious Activity Monitoring, Customer Due
      Diligence/KYC, Suspicious Transaction Activity Reporting (STAR), Currency Transaction Reporting (CTR) and X-Sight ActimizeWatch, a secure cloud-based managed analytics service that delivers laser-sharp financial crime detection by actively monitoring
      analytics performance.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">For more information, please visit our web site here.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">To join NICE Actimize&#8217;s webinar, &#8220;Transforming Sanctions Screening: A Discussion with Celent,&#8221; please register here.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">About NICE Actimize</div>
    <div style="line-height: 1.25;">NICE Actimize is the largest and broadest provider of financial crime, risk and compliance solutions for regional and global financial institutions, as well as government regulators. Consistently ranked as number one in
      the space, NICE Actimize experts apply innovative technology to protect institutions and safeguard consumers and investors assets by identifying financial crime, preventing fraud and providing regulatory compliance. The company provides real-time,
      cross-channel fraud prevention, anti-money laundering detection, and trading surveillance solutions that address such concerns as payment fraud, cybercrime, sanctions monitoring, market abuse, customer due diligence and insider trading. Find us at <u>www.niceactimize.com</u>,
      @NICE_Actimize or Nasdaq: NICE.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div id="DSPFPageBreakArea" style="clear: both; margin-top: 10pt; margin-bottom: 10pt;">
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    <!--PROfilePageNumberReset%Num%2%%%-->
    <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
    <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world's leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and
      unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies,
      are using NICE solutions. https://www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Cindy Morgan-Olson, +1 646 408 5896, cindy.morgan-olson@niceactimize.com, ET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic;"><font style="font-weight: bold;">Trademark Note:</font> NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a
      full list of NICE&#8217;s marks, please see: www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr.
      Costigan, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
    <div style="line-height: 1.25; font-style: italic;"> <br>
    </div>
  </div>
  <div id="DSPFPageNumberArea" style="text-align: center;"><font id="DSPFPageNumber" style="color: #000000; font-weight: normal; font-style: normal;">2</font>
    <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; margin-left: auto; margin-right: auto;"></div>
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<DOCUMENT>
<TYPE>EX-99.9
<SEQUENCE>10
<FILENAME>exhibit_99-9.htm
<DESCRIPTION>EXHIBIT 99.9
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: company
         Document created using EDGARfilings PROfile 7.3.2.0
         Copyright 1995 - 2021 Broadridge -->
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<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <div style="text-align: right;">
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u><font style="font-weight: bold;">Exhibit 99.9</font></u><br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE Real-Time Authentication and Fraud Prevention Solutions Win UK Customer </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">Service Excellence Award for Innovation</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">NICE won the award for demonstrating an innovative approach to combatting fraud and effective deployment of </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">technology that successfully prevents issues of fraud</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., February 22</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE
        (Nasdaq: NICE) </font>today announced that its suite of Real-Time Authentication and Fraud Prevention solutions has won the UK Customer Service Excellence Awards. Attained in the &#8216;Fight Against Fraud&#8217; category, the award was presented to NICE for
      demonstrating an effective and innovative approach to combatting issues of fraud, positively influencing the industry fraud challenge and effectively deploying technology that successfully combats issues of fraud. NICE Real-Time Authentication, NICE
      Enlighten Fraud Prevention, NICE Proactive Fraudster Exposure and NICE Real-Time Fraud Prevention are all part of NICE&#8217;s suite.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Poppy Green, Editor of Modern Insurance Magazine</font>, said, &#8220;Congratulations to NICE for this award. With some of the UK&#8217;s leading customer service experts with
      extremely high expectations on the judging panel, we believe this is a very prestigious accolade. We believe NICE&#8217;s RTA and Fraud Prevention suite is an important avenue for combatting fraud in the insurance and financial services industries and we
      applaud their win."</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">John O&#8217;Hara, President, NICE EMEA</font>, said, &#8220;We innovate to ensure that our solutions stay on the cutting edge of technology to help customers easily authenticate
      their user base and safeguard them against increasingly sophisticated fraud attempts. We are pleased to receive this accolade which we see as a clear reflection of our customers&#8217; feedback and thank the organizers of the UK Customer Service Awards.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">NICE Real-Time Authentication (RTA) uses voiceprints to authenticate the claimed identity of customers calling into the contact center. The caller's identity is verified in the first few seconds of a call through natural
      conversation with an agent, creating more satisfying and efficient customer experiences. NICE Enlighten Fraud Prevention combines NICE's Enlighten AI capabilities with NICE&#8217;s voice biometrics Proactive Fraudster Exposure (PFE) solution to proactively
      and continuously detect fraudulent behavior and expose fraudsters across millions of calls over time. Verified fraudsters are added to a watchlist and blocked when their calls are made to the contact center in the future.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">Launched in 2018 in association with Modern Insurance Magazine, The UK Customer Service Excellence Awards focus on purely customer services in the insurance and broker markets, benchmarking success, innovation and
      positive business change for the customer.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
      <div style="page-break-after: always;" id="DSPFPageBreak">
        <hr noshade="noshade" style="border-width: 0px; clear: both; margin: 4px 0px; width: 100%; height: 2px; color: #000000; background-color: #000000;"></div>
    </div>
    <!--PROfilePageNumberReset%Num%2%%%-->
    <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
    <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and
      unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies,
      are using NICE solutions. www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201 561 4442, chris.irwin-dudek@nice.com, ET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see:&#160;www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr.
      O&#8217;Hara, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
    <div style="line-height: 1.25; font-style: italic;"> <br>
    </div>
  </div>
  <div style="text-align: center;" id="DSPFPageNumberArea"><font style="color: #000000; font-weight: normal; font-style: normal;" id="DSPFPageNumber">2</font>
    <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; margin-left: auto; margin-right: auto;"></div>
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<DOCUMENT>
<TYPE>EX-99.10
<SEQUENCE>11
<FILENAME>exhibit_99-10.htm
<DESCRIPTION>EXHIBIT 99.10
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: company
         Document created using EDGARfilings PROfile 7.3.2.0
         Copyright 1995 - 2021 Broadridge -->
  </head>
<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <div style="text-align: right; margin-left: 14.2pt; line-height: 1.25; font-weight: bold;"><u> </u>
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u>Exhibit 99.10</u><br>
    </div>
    <div style="text-align: center; margin-left: 14.2pt; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE inContact Wins Gold Stevie Award for its Leading Cloud Customer </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">Experience Platform</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">CXone recognized for helping companies fuel customer experience and agility with built-in adaptability</div>
    <div style="line-height: 1.25">&#160;</div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">SALT LAKE CITY, February 23, 2021 &#8211; </font>NICE inContact<font style="font-weight: bold;">, a NICE business (Nasdaq: NICE), </font>today announced&#160;that NICE inContact CXone, the leading
      cloud customer experience platform, has been named a Gold winner in the 2021 Stevie Awards for Sales &amp; Customer Service within the &#8220;contact center solution &#8211; new version&#8221; category. The Stevie Awards for Sales &amp; Customer Service are the
      world&#8217;s top honors for customer service, contact center, business development and sales professionals.</div>
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">Consumer behavior and expectations have drastically changed amid the COVID-19 pandemic, testing the agility and infrastructure of contact centers. The latest CXone release was designed to bolster customer service
      operations by delivering greater workforce agility for remote teams, deeper insights across digital and voice interactions, and faster handle time through real-time customer authentication with voice biometrics.</div>
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">&#8220;Due to the pandemic, ninety-two percent of contact centers worldwide reported an increased volume of interactions,&#8221; said <font style="font-weight: bold;">Paul Jarman, NICE inContact CEO</font>. &#8220;This has accelerated
      the demand for technology that can drive agility with built-in adaptability. Being named a Gold Stevie Award winner speaks to the level at which CXone has helped organizations of all sizes continue delivering best-in-class, personalized customer
      experiences &#8211; despite the challenges faced throughout the pandemic.&#8221;</div>
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">Over the last 12 months, NICE inContact CXone rolled out several key integrations that powered remote employee collaboration and distributed virtual contact centers. Integrated capabilities with Microsoft Teams, Zoom
      Video Communications, RingCentral and Zendesk all addressed the rapidly changing customer needs and business continuity demands. The launch of CXone@home, a cloud native offering that enabled contact centers to transition their workforce to
      work-from-home in 48 hours or less, crystallized NICE inContact&#8217;s commitment to improving the customer experience no matter the circumstances.</div>
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">&#8220;In the toughest working environment in memory for most organizations, 2021 Stevie Award winners still found ways to innovate, grow sales, please their customers, and secure new business,&#8221; said <font style="font-weight: bold;">Stevie Awards president Maggie Gallagher</font>. &#8220;The judges have recognized and rewarded this, and we join them in applauding this year's winners for their continued success. We look forward to recognizing them on April 14.&#8221;</div>
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">This Stevie Award win marks the latest achievement for NICE inContact, which has been the recipient of a number of third-party industry awards over the past year, including CRM Industry Leader Awards, CCW Excellence
      Awards, ICMI Global Contact Center Awards, 2020 UK National Innovation Awards, and the 2020 Stevie American Business Awards.</div>
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      <div style="page-break-after: always;" id="DSPFPageBreak">
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    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25; font-weight: bold;">About NICE inContact</div>
    <div style="line-height: 1.25;">NICE inContact works with organizations of all sizes to create extraordinary and trustworthy customer experiences that create deeper brand loyalty and relationships that last. With NICE inContact CXone<sup style="vertical-align: text-top; line-height: 1; font-size: smaller;">TM</sup>, the
      industry&#8217;s most complete cloud customer experience platform, we combine best-in-class Customer Analytics, Omnichannel Routing, Workforce Engagement Management, Automation and Artificial Intelligence, all on an Open Cloud Foundation to help any
      company transform every single customer interaction. See how our customer-centric expert services, innovative software, extensive ecosystem of valuable partnerships, and over a decade of global experience can help you transform every experience and
      customer relationship for lasting results. NICE inContact is recognized as a market leader by the leading industry analyst firms. <u>www.niceincontact.com</u></div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">NICE</font> (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on
      advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including
      over 85 of the Fortune 100 companies, are using NICE solutions. <u>www.nice.com</u></div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Cheryl Andrus, +1 801 320 3646, <u>cheryl.andrus@niceincontact.com</u></div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;<u>ir@nice.com</u>, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;<u>ir@nice.com</u>, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see: <u>www.nice.com/nice-trademarks</u>.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr.
      Jarman, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
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<DOCUMENT>
<TYPE>EX-99.11
<SEQUENCE>12
<FILENAME>exhibit_99-11.htm
<DESCRIPTION>EXHIBIT 99.11
<TEXT>
<html>
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    <div style="text-align: right; line-height: 1.25; font-weight: bold;"><u> </u>
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u>Exhibit 99.11</u><br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">Skipton Building Society Takes Workforce Management and Employee</div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;"> Engagement to the Cloud with NICE</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">NICE&#8217;s innovative solutions ensure intelligent automation of intraday self-scheduling and accurate AI-driven </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">forecasting, increasing employee satisfaction and optimizing ROI for Skipton</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., February 24</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE (Nasdaq: NICE) </font>announced


      today that Skipton Building Society has selected its cloud-based Workforce Management (WFM) and Employee Engagement Manager (EEM) offerings as a bundled solution for its contact centers. As part of an ongoing effort to adopt the most advanced
      technologies, the UK based building society chose NICE to provide its workforce with flexible scheduling capabilities and thereby improve employee satisfaction while boosting efficiencies through AI-driven forecasting and ensuring rapid ROI.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">The combined solution of NICE WFM and EEM in the cloud was seen by Skipton Building Society as complementing its long-term business strategy as well as its policy of employee centricity at the forefront. Skipton also saw
      the immense benefit of migrating to the cloud. This includes lifting the burden of local maintenance and upgrades, as well as increased flexibility for integration with other in-house and third-party systems, in addition to cost savings. As a result,
      Skipton is able to always have the most current version of the NICE solution and quickly deploy its latest features across the contact center.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">In addition to achieving operational efficiencies and cost savings, NICE WFM and EEM were adopted in order to improve employee satisfaction at Skipton Building Society. Agents have remote access to their work schedules
      and are empowered to independently make intraday or short-term shift changes, which increases engagement and improves overall adherence. While providing agents greater control over their schedules, EEM only allows shift changes that NICE&#8217;s AI-driven
      WFM identifies as beneficial to staffing and occupancy levels. NICE EEM also utilizes Intelligent Intraday Automation<sup style="vertical-align: text-top; line-height: 1; font-size: smaller;">&#174;</sup> technology to identify projected staffing variances and resolve them in advance in a manner that eliminates or
      significantly reduces manual and semi-manual WFM schedule change processing and communication.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">Benedicte Frew, Head of Distribution and Planning for Skipton Building Society, </font>said<font style="font-weight: bold;">, </font>&#8220;When we decided to upgrade our WFM, it was natural
      for us to look to NICE to expand the existing positive relationship we had developed. In addition, we recognized that NICE is the leading vendor in the WFM market, with rich expertise in implementing its cloud-based solutions for a wide variety of
      enterprises which inspired our confidence. Coupled with NICE EEM&#8217;s innovative scheduling capabilities, it was an easy decision for us to choose NICE. Now, with the most advanced solution available for managing our workforce, we enjoy a competitive
      advantage that complements our overall business model.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">John O&#8217;Hara, President, NICE EMEA, </font>said,<font style="font-weight: bold;">&#160;</font>&#8220;With the decision to migrate to the NICE WFM cloud and deploy EEM, Skipton Building Society and
      NICE have strengthened an existing fruitful relationship. The process was easy and transparent, bringing flexibility, savings and smarter decision-making to the building society&#8217;s workforce management with embedded AI and cloud-based technology. We
      are very pleased that Skipton Building Society has joined thousands of leading contact centers around the world in using the NICE suite of intelligent solutions to help optimize its operations and revolutionize employee engagement.&#8221;</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;">Skipton Building Society is a large mutual lending and savings organization in the United Kingdom, with 100 branches and over one million members. It chose to upgrade an on-premises NICE WFM solution to a cloud edition,
      which it rolled out to 450 contact center agents. NICE EEM has been added as a key component of the new comprehensive solution, integrating intelligent automation for intraday management with WFM&#8217;s AI-driven planning, hiring, forecasting and
      scheduling.</div>
    <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
      <div style="page-break-after: always;" id="DSPFPageBreak">
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    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
    <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and
      unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies,
      are using NICE solutions. www.nice.com.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Christopher Irwin-Dudek, 201-561-4442, chris.irwin-dudek@nice.com, ET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see:&#160;www.nice.com/nice-trademarks.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="margin-left: 0.9pt; line-height: 1.25; font-style: italic;"><font style="font-weight: bold;">Forward-Looking Statements</font><br>
      This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. O&#8217;Hara, are based on the current beliefs,
      expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221;
      &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not
      limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service
      business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired
      operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and
      service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in
      our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the
      Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
  </div>
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    </font></div>
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<DOCUMENT>
<TYPE>EX-99.12
<SEQUENCE>13
<FILENAME>exhibit_99-12.htm
<DESCRIPTION>EXHIBIT 99.12
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: company
         Document created using EDGARfilings PROfile 7.3.2.0
         Copyright 1995 - 2021 Broadridge -->
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<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <div style="line-height: 1.25; text-align: right;">
      <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"><u><font style="font-weight: bold;">Exhibit 99.12</font></u><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
    </div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;">NICE inContact CXone Recognized by Frost &amp; Sullivan for Contact Center</div>
    <div style="text-align: center; line-height: 1.25; font-weight: bold; font-size: 12pt;"> Innovation in Europe, Australia</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="text-align: center; line-height: 1.25; font-style: italic;">CXone customer experience platform acknowledged for growth excellence and strategy innovation</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">SALT LAKE CITY, February 25, 2021 &#8211;NICE (Nasdaq: NICE) </font>today announced that NICE inContact has been given the Best Practices Award for the 2020 Australia Cloud Contact Center
      Growth Excellence Frost Radar Awards, as well as the 2020 European Contact Center as Service Competitive Strategy Innovation and Leadership Award by analyst firm Frost &amp; Sullivan. These recognitions in the European and Australian markets
      underscore the agility and flexibility of NICE inContact CXone, a market-leading cloud customer experience platform, and its ability to support contact centers anywhere in the world as they navigate an increasingly turbulent customer service
      landscape.</div>
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">Contact centers across the world are charged with delivering consistently exceptional customer experiences amid rapidly evolving customer preferences. For example, under the backdrop of the COVID-19 pandemic, more and
      more consumers are turning to digital channels, such as company websites, online chat and email as opposed to traditional agent-assisted channels like phone. In fact, according to the NICE inContact CX Transformation Benchmark, Consumer Wave, 42
      percent of consumers report relying on websites more often than before the pandemic. NICE inContact CXone helps global contact centers stay ahead of changing behaviors and provides the foundation for seamless, flexible, and omnichannel interactions.</div>
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">&#8220;Across the globe, contact centers have been put to the test this year,&#8221; said<font style="font-weight: bold;"> Paul Jarman, NICE inContact CEO</font>. &#8220;Agents and managers alike had to learn how to ensure experience
      consistency while making the transition to full-time remote work &#8211; in less than 48 hours in some cases. As a company that measures our success through the achievements of our customers, these recognitions by Frost and Sullivan are a validation of our
      collective efforts to keep consumer experiences thriving amid disruption. This also reflects our strong commitment to and investments in those and other markets globally.&#8221;</div>
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">The 2020 Australia Cloud Contact Center Growth Excellence Frost Radar Award is awarded to recipients following in-depth interviews, analysis, and secondary research conducted by Frost &amp; Sullivan analysts. Candidates
      are benchmarked against criteria, including innovation scalability, research and development, product portfolio, mega trends leverage, customer alignment, growth pipeline, vision and strategy, sales and marketing, revenue growth, and market share
      growth. The 2020 European Competitive Strategy Innovation and Leadership Award recognizes organizations that help moving contact centers transform the customer experience.</div>
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25;">NICE inContact CXone delivers the&#160;world&#8217;s most comprehensive digital-first omnichannel offering&#160;in the Contact Center as a Service (CCaaS) market. With digital-first omnichannel, CXone&#160; makes it possible for
      organizations of all sizes across the globe to reach more customers, using voice and a vast range of digital channels such as SMS text, Facebook Messenger, Twitter, or WhatsApp &#8211; all unified on the CXone cloud customer experience platform.</div>
    <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
      <div style="page-break-after: always;" id="DSPFPageBreak">
        <hr noshade="noshade" style="border-width: 0px; clear: both; margin: 4px 0px; width: 100%; height: 2px; color: #000000; background-color: #000000;"></div>
    </div>
    <!--PROfilePageNumberReset%Num%2%%%-->
    <div style="line-height: 1.25;">&#160;</div>
    <div style="line-height: 1.25; font-weight: bold;">About NICE inContact</div>
    <div style="line-height: 1.25;">NICE inContact works with organizations of all sizes to create extraordinary and trustworthy customer experiences that create deeper brand loyalty and relationships that last. With NICE inContact CXone<sup style="vertical-align: text-top; line-height: 1; font-size: smaller;">TM</sup>, the
      industry&#8217;s most complete cloud customer experience platform, we combine best-in-class Customer Analytics, Omnichannel Routing, Workforce Optimization, Automation and Artificial Intelligence, all on an Open Cloud Foundation to help any company
      transform every single customer interaction. See how our customer-centric expert services, innovative software, extensive ecosystem of valuable partnerships, and over a decade of global experience can help you transform every experience and customer
      relationship for lasting results. NICE inContact is recognized as a market leader by the leading industry analyst firms. <u>www.niceincontact.com</u></div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-weight: bold;">NICE</font> (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on
      advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including
      over 85 of the Fortune 100 companies, are using NICE solutions. <u>www.nice.com</u></div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
    <div style="line-height: 1.25;">Cheryl Andrus, +1 801 320 3646, <u>cheryl.andrus@niceincontact.com</u></div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-weight: bold;">Investors</div>
    <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;<u>ir@nice.com</u>, ET</div>
    <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;<u>ir@nice.com</u>, CET</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
      marks, please see: <u>www.nice.com/nice-trademarks</u>.</div>
    <div style="line-height: 1.25;"><br style="line-height: 1.25;">
    </div>
    <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
    <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements, including the statements by
      Paul Jarman, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221;
      &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks and uncertainties that could cause the actual results or performance of the Company to differ materially
      from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and
      growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's products; inability to timely develop and introduce new technologies, products and applications;
      difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party
      cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products
      and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's
      reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation
      to update or revise them, except as required by law.</div>
    <div style="line-height: 1.25; font-style: italic;"> <br>
    </div>
  </div>
  <div style="text-align: center;" id="DSPFPageNumberArea"><font style="color: #000000; font-weight: normal; font-style: normal;" id="DSPFPageNumber">2</font>
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