<SEC-DOCUMENT>0001178913-21-001259.txt : 20210402
<SEC-HEADER>0001178913-21-001259.hdr.sgml : 20210402
<ACCEPTANCE-DATETIME>20210402060111
ACCESSION NUMBER:		0001178913-21-001259
CONFORMED SUBMISSION TYPE:	6-K
PUBLIC DOCUMENT COUNT:		10
CONFORMED PERIOD OF REPORT:	20210402
FILED AS OF DATE:		20210402
DATE AS OF CHANGE:		20210402

FILER:

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			NICE Ltd.
		CENTRAL INDEX KEY:			0001003935
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-PREPACKAGED SOFTWARE [7372]
		IRS NUMBER:				000000000
		FISCAL YEAR END:			1231

	FILING VALUES:
		FORM TYPE:		6-K
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-27466
		FILM NUMBER:		21800468

	BUSINESS ADDRESS:	
		STREET 1:		13 ZARCHIN STREET
		STREET 2:		P.O.B. 690
		CITY:			RA'ANANA
		STATE:			L3
		ZIP:			43107
		BUSINESS PHONE:		972-9-775-3777

	MAIL ADDRESS:	
		STREET 1:		13 ZARCHIN STREET
		STREET 2:		P.O.B. 690
		CITY:			RA'ANANA
		STATE:			L3
		ZIP:			43107

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	NICE SYSTEMS LTD
		DATE OF NAME CHANGE:	19951122
</SEC-HEADER>
<DOCUMENT>
<TYPE>6-K
<SEQUENCE>1
<FILENAME>zk2125840.htm
<DESCRIPTION>6-K
<TEXT>
<html>
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    <title></title>
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    <div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 14pt; background-color: rgb(255, 255, 255); font-weight: bold; color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">SECURITIES AND EXCHANGE COMMISSION</div>
      <div style="text-align: center; line-height: 1.25;">WASHINGTON, D.C.&#160; 20549</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 14pt; background-color: rgb(255, 255, 255); font-weight: bold; color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">FORM 6-K</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: center; line-height: 1.25;">REPORT OF FOREIGN PRIVATE ISSUER</div>
      <div style="text-align: center; line-height: 1.25;">PURSUANT TO RULE 13A-16 OR 15D-16 OF</div>
      <div style="text-align: center; line-height: 1.25;">THE SECURITIES EXCHANGE ACT OF 1934</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: center; line-height: 1.25;">For the month of March 2021 (Report No. 1)</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: center; line-height: 1.25;">Commission File Number: 0-27466</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: center; line-height: 1.25;"><font style="background-color: rgb(255, 255, 255); font-weight: bold; color: rgb(0, 0, 0); font-family: 'Times New Roman',Times,serif; font-size: 16pt; font-style: normal; font-variant: normal; text-transform: none;">NICE LTD.</font>
        <hr align="center" style="height: 1px; width: 80%; color: #000000; background-color: #000000; margin-left: auto; margin-right: auto; border: none;"></div>
      <div style="text-align: center; line-height: 1.25;">
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">(Translation of Registrant's Name into English)</div>
      </div>
      <br>
      <div style="text-align: center; line-height: 1.25;">13 Zarchin Street, P.O. Box 690, Ra'anana, Israel
        <hr align="center" style="height: 1px; width: 80%; color: #000000; background-color: #000000; margin-left: auto; margin-right: auto; border: none;"></div>
      <div style="text-align: center; line-height: 1.25;">
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">(Address of Principal Executive Offices)</div>
      </div>
      <br>
      <div style="line-height: 1.25;">Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.</div>
      <div style="text-align: center; line-height: 1.25;">&#160;</div>
      <div style="text-align: center; line-height: 1.25;">Form 20-F &#9746;<font style="font-family: Wingdings;"> </font>Form 40-F &#9744;</div>
      <div style="text-align: center; line-height: 1.25;">&#160;</div>
      <div style="line-height: 1.25;">Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1): ____</div>
      <div style="text-align: center; line-height: 1.25;">&#160;</div>
      <div style="line-height: 1.25;">Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7): ____</div>
      <div style="line-height: 1.25;">&#160;</div>
      <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
        <div style="page-break-after: always;" id="DSPFPageBreak">
          <hr noshade="noshade" style="border-width: 0px; clear: both; margin: 4px 0px; width: 100%; height: 2px; color: #000000; background-color: #000000;"></div>
      </div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: center; line-height: 1.25; font-weight: bold;">CONTENTS</div>
      <div style="line-height: 1.25">&#160;</div>
      <div style="text-align: justify; line-height: 1.25;">This Report on Form 6-K of NICE consists of the following documents, which are attached hereto and incorporated by reference herein:</div>
      <div style="text-align: justify; line-height: 1.25;">99.1 NICE Actimize and Finastra Announce Partnership to Provide Xceed Cloud-Native Platform to Finastra&#8217;s Customers, Dated March 4,
        2021.</div>
      <div style="text-align: justify; line-height: 1.25;">99.2 NICE inContact CXone Adds First-of-its-Kind AI to Drive Higher CSAT and Lower Service Cost, Dated March 9, 2021.</div>
      <div style="text-align: justify; line-height: 1.25;">99.3 Sunrise Communications Selects NICE to Boost Workforce Agility and Engagement Across Operations in Four Countries, Dated March
        10, 2021.</div>
      <div style="text-align: justify; line-height: 1.25;">99.4 NICE inContact Helps Companies Apply Smarter AI to Improve Self-Service Experiences, Lower Operating Costs, Dated March 11, 2021.</div>
      <div style="text-align: justify; line-height: 1.25;">99.5 NICE Wins &#8216;ASTORS&#8217; Awards for Best Investigation and 911 Incident Solutions Accelerating Digital Transformation for Evidence
        Management, Dated March 15, 2021.</div>
      <div style="text-align: justify; line-height: 1.25;">99.6 NICE Robotic Process Automation Recognized as a Leader by Leading Analyst Firm, Dated March 16, 2021.</div>
      <div style="text-align: justify; line-height: 1.25;">99.7 NICE Powers Agile Customer and Employee Experience Excellence for BT, Dated March 17, 2021.</div>
      <div style="text-align: justify; line-height: 1.25;">99.8 NICE Infuses NEVA Desktop Guidance with Real-Time Behavioral Insights from Enlighten AI, Dated March 18, 2021.</div>
      <div style="text-align: justify; line-height: 1.25;">99.9 Shaw Industries Automates Sales Compensation and Boosts Operational Efficiency with NICE Sales Performance Management, Dated
        March 24, 2021.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
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          <hr noshade="noshade" style="border-width: 0px; clear: both; margin: 4px 0px; width: 100%; height: 2px; color: #000000; background-color: #000000;"></div>
      </div>
      <div style="text-align: center; line-height: 1.25; font-weight: bold;">SIGNATURES</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;">Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this Report to be signed on its
        behalf by the undersigned, thereunto duly authorized.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <table cellspacing="0" cellpadding="0" border="0" id="z7f6d4d0fb05147bebeb3f4588d676823" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;">

          <tr>
            <td style="width: 50%; vertical-align: top;">&#160;</td>
            <td style="width: 4%; vertical-align: top;" rowspan="1" colspan="2">
              <div style="line-height: 1.25; font-weight: bold;">NICE LTD.</div>
            </td>
            <td style="width: 23%; vertical-align: top;">&#160;</td>
          </tr>
          <tr>
            <td style="width: 50%; vertical-align: top;">&#160;</td>
            <td style="width: 4%; vertical-align: top;">&#160;</td>
            <td style="width: 23%; vertical-align: top;">&#160;</td>
            <td style="width: 23%; vertical-align: top;">&#160;</td>
          </tr>
          <tr>
            <td style="width: 50%; vertical-align: top;">&#160;</td>
            <td style="width: 4%; vertical-align: top;">
              <div style="line-height: 1.25;">Name:</div>
            </td>
            <td style="width: 23%; vertical-align: top; border-bottom: 2px solid black;">
              <div style="line-height: 1.25;">/s/ Tali Mirsky</div>
            </td>
            <td style="width: 23%; vertical-align: top;">&#160;</td>
          </tr>
          <tr>
            <td style="width: 50%; vertical-align: top;">&#160;</td>
            <td style="width: 4%; vertical-align: top;">
              <div style="line-height: 1.25;">Title:</div>
            </td>
            <td style="width: 23%; vertical-align: top;">
              <div style="line-height: 1.25;">Corporate VP, General Counsel and </div>
              <div style="line-height: 1.25;">Corporate Secretary</div>
            </td>
            <td style="width: 23%; vertical-align: top;">&#160;</td>
          </tr>
          <tr>
            <td style="width: 50%; vertical-align: top;">&#160;</td>
            <td style="width: 4%; vertical-align: top;">&#160;</td>
            <td style="width: 23%; vertical-align: top;">&#160;</td>
            <td style="width: 23%; vertical-align: top;">&#160;</td>
          </tr>
          <tr>
            <td style="width: 50%; vertical-align: top;">&#160;</td>
            <td style="width: 4%; vertical-align: top;">
              <div style="line-height: 1.25;">Dated:</div>
            </td>
            <td style="width: 23%; vertical-align: top;">
              <div style="line-height: 1.25;">April 2, 2021</div>
            </td>
            <td style="width: 23%; vertical-align: top;">&#160;</td>
          </tr>

      </table>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
        <div style="page-break-after: always;" id="DSPFPageBreak">
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      </div>
      <div style="text-align: center; line-height: 1.25; font-weight: bold;">EXHIBIT INDEX</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: justify; line-height: 1.25;">This Report on Form 6-K of NICE consists of the following documents, which are attached hereto and incorporated by reference herein:</div>
      <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-1.htm">99.1 NICE
          Actimize and Finastra Announce Partnership to Provide Xceed Cloud-Native Platform to Finastra&#8217;s Customers, Dated March 4, 2021.</a></div>
      <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-2.htm">99.2 NICE
          inContact CXone Adds First-of-its-Kind AI to Drive Higher CSAT and Lower Service Cost, Dated March 9, 2021.</a></div>
      <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-3.htm">99.3 Sunrise
          Communications Selects NICE to Boost Workforce Agility and Engagement Across Operations in Four Countries, Dated March 10, 2021.</a></div>
      <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-4.htm">99.4 NICE
          inContact Helps Companies Apply Smarter AI to Improve Self-Service Experiences, Lower Operating Costs, Dated March 11, 2021.</a></div>
      <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-5.htm">99.5 NICE Wins
          &#8216;ASTORS&#8217; Awards for Best Investigation and 911 Incident Solutions Accelerating Digital Transformation for Evidence Management, Dated March 15, 2021.</a></div>
      <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-6.htm">99.6 NICE
          Robotic Process Automation Recognized as a Leader by Leading Analyst Firm, Dated March 16, 2021.</a></div>
      <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-7.htm">99.7 NICE
          Powers Agile Customer and Employee Experience Excellence for BT, Dated March 17, 2021.</a></div>
      <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-8.htm">99.8 NICE
          Infuses NEVA Desktop Guidance with Real-Time Behavioral Insights from Enlighten AI, Dated March 18, 2021.</a></div>
      <div style="text-align: justify; line-height: 1.25;"><a href="exhibit_99-9.htm">99.9 Shaw
          Industries Automates Sales Compensation and Boosts Operational Efficiency with NICE Sales Performance Management, Dated March 24, 2021.</a></div>
      <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
      </div>
      <div style="text-align: center; line-height: 1.25; font-weight: bold;">
        <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; margin-left: auto; margin-right: auto;"> </div>
      <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
      </div>
      <br>
    </div>
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<DOCUMENT>
<TYPE>EX-99.1
<SEQUENCE>2
<FILENAME>exhibit_99-1.htm
<DESCRIPTION>EXHIBIT 99.1
<TEXT>
<html>
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    <title></title>
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<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;">
    <div style="text-align: right;"> <u><font style="font-weight: bold;">Exhibit 99.1</font></u><br>
    </div>
    <div> <br>
    </div>
    <div>
      <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">NICE Actimize and Finastra Announce Partnership to Provide Xceed Cloud-Native </div>
      <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">Platform to Finastra&#8217;s Customers</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: center; line-height: 1.25; font-style: italic;">With &#8220;Always On&#8221; AI-based technology, NICE Actimize&#8217;s Xceed platform simplifies cloud deployments</div>
      <div style="text-align: center; line-height: 1.25; font-style: italic;">and optimizes operational resources</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;"><font style="font-weight: bold;">Hoboken, NJ, March 4, 2021</font> &#8211; <font style="font-weight: bold;">NICE Actimize, a NICE (Nasdaq: NICE) business, </font>and the industry leader in financial crime and compliance solutions,<font style="font-weight: bold;">&#160;</font>today announced a partnership with Finastra, one of the world&#8217;s largest providers of
        financial technology solutions. The partnership will deliver NICE Actimize&#8217;s industry-leading Xceed cloud-native financial crime platform, which brings unmatched
        AI and cloud technologies to financial services organizations of any size, to Finastra&#8217;s customer base, via its FusionFabric.cloud open innovation platform.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;">NICE Actimize&#8217;s Xceed platform delivers best-in-class AML and fraud solutions, offering complete financial crime and compliance on a
        single platform. With &#8220;Always On&#8221; AI-based technology, the Xceed platform offers the industry&#8217;s most advanced real-time behavioral analytics and machine learning capabilities. This results in simplified cloud deployments and optimized operational
        resource efficiency that particularly benefit mid-market financial services organizations.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;">NICE Actimize Xceed&#8217;s self-learning capabilities immediately and autonomously adapt to new threats, helping financial institutions meet
        today&#8217;s dynamic risk management needs with laser accuracy, speed and simplicity, and without the need for a team of data scientists.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;"><font style="font-weight: bold;">Vincent Pugliese, SVP and General
          Manager, Platform at Finastra </font>said, &#8220;We look forward to adding NICE Actimize&#8217;s advanced cloud-native integrated financial crime platform to our FusionFabric.cloud ecosystem. Together, we are leading the way in which applications are
        written, deployed and consumed in financial services to evolve with the changing needs of our clients &#8211; who face mounting pressure to deliver increased innovation, agility and ROI.&#160;We are excited about our partnership and believe that through the
        combination of our cloud-based technologies we will help our clients to deliver upon these objectives.&#8221;</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;">&#8220;We are pleased to partner with Finastra, creating a unique combination of proven expertise with best-in-class innovation leveraging both
        Artificial Intelligence and the cloud, while further presenting a major opportunity to support financial services organizations of all sizes, particularly targeting the needs of mid-markets FSOs,&#8221; said <font style="font-weight: bold;">Craig Costigan, CEO, NICE Actimize.</font></div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;">Among other benefits for Finastra&#8217;s customers, NICE Actimize&#8217;s Xceed performs behavioral analytics across all digital payment channels
        and gathers insights into an omnichannel view. Fraud and AML analysts are able to leverage the most comprehensive view of fraud and AML risk through Xceed&#8217;s unified case management system. Analysts can also efficiently investigate financial crime
        activity and perform regulatory filings &#8211; all in one interface.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;">
        <div style="line-height: 1.25; font-weight: bold;">About Finastra</div>
        <div style="line-height: 1.25;">Finastra is building an open platform that accelerates collaboration and innovation in financial services, creating better experiences
          for people, businesses and communities. Supported by the broadest and deepest portfolio of financial services software, Finastra delivers this vitally important technology to financial institutions of all sizes across the globe, including 90 of
          the world&#8217;s top 100 banks. Our open architecture approach brings together a number of partners and innovators. Together we are leading the way in which applications are written, deployed and consumed in financial services to evolve with the
          changing needs of customers. Learn more at finastra.com.</div>
      </div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25; font-weight: bold;">About NICE Actimize</div>
      <div style="line-height: 1.25;">NICE Actimize is the largest and broadest provider of financial crime, risk and compliance solutions for regional and global financial
        institutions, as well as government regulators. Consistently ranked as number one in the space, NICE Actimize experts apply innovative technology to protect institutions and safeguard consumers and investors assets by identifying financial crime,
        preventing fraud and providing regulatory compliance. The company provides real-time, cross-channel fraud prevention, anti-money laundering detection, and trading surveillance solutions that address such concerns as payment fraud, cybercrime,
        sanctions monitoring, market abuse, customer due diligence and insider trading. Find us at <u>www.niceactimize.com</u>, @NICE_Actimize or Nasdaq: NICE.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
        <div style="page-break-after: always;" id="DSPFPageBreak">
          <hr noshade="noshade" style="border-width: 0px; clear: both; margin: 4px 0px; width: 100%; height: 2px; color: #000000; background-color: #000000;"></div>
      </div>
      <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
      <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower
        organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000
        organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;"><font style="font-weight: bold;">Corporate Media Contact</font>:</div>
      <div style="line-height: 1.25;">Cindy Morgan-Olson, +1-646-408-5896, NICE Actimize, cindy.morgan-olson@niceactimize.com</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;"><font style="font-weight: bold;">Investors</font>:</div>
      <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
      <div style="line-height: 1.25;">Yisca Erez, +972-9-775-3798, ir@nice.com, CET</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s marks,
        please see:&#160;www.nice.com/nice-trademarks.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: justify; line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
      <div style="text-align: justify; line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities
        Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Costigan, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such
        forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks
        and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of
        the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's
        products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to
        maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against the Company;
        the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more
        detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in
        this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
      <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
      </div>
      <div style="text-align: center; line-height: 1.25; font-weight: bold;">
        <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; margin-left: auto; margin-right: auto;"> </div>
      <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
      </div>
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<DOCUMENT>
<TYPE>EX-99.2
<SEQUENCE>3
<FILENAME>exhibit_99-2.htm
<DESCRIPTION>EXHIBIT 99.2
<TEXT>
<html>
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    <title></title>
    <!-- Licensed to: ZKG
         Document created using EDGARfilings PROfile 7.4.0.0
         Copyright 1995 - 2021 Broadridge -->
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<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;">
    <div style="text-align: right;"> <u><font style="font-weight: bold;">Exhibit 99.2</font></u><br>
    </div>
    <div> <br>
    </div>
    <div>
      <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">NICE inContact CXone Adds First-of-its-Kind AI to Drive Higher CSAT and Lower Service Cost</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="text-align: center; line-height: 1.25; font-style: italic;">Spring 2021 release features real-time agent guidance, no-code self-service bots and journey optimization</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;"><font style="font-weight: bold;">SALT LAKE CITY, March 9,
          2021 &#8211; </font>NICE inContact<font style="font-weight: bold;">, a NICE business
          (Nasdaq: NICE), </font>today announced the Spring 2021 release of CXone, which adds first-of-its-kind artificial intelligence (AI) innovations with Real-Time
          Interaction Guidance for agents, expands self-service capabilities, extends its digital-first reach, and empowers highly effective work-from-anywhere teams.</div>
      <div style="line-height: 1.25;">&#160;</div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">With the Spring 2021 product release,
          organizations can now leverage industry-first NICE Enlighten AI models to guide agents at the point-of-service, boosting customer satisfaction in real-time. In addition, CXone is enabling organizations to add custom apps as digital channels and
          is offering a new &#8220;no-code&#8221; integration framework to &#8220;bring your own&#8221; virtual agents from Google and others. Also, with this release, new features in
          CXone Workforce Engagement provide agents with anytime, anywhere mobile scheduling and streamline coaching efforts.</div>
      <div style="line-height: 1.25;">&#160;</div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8220;By focusing on building in agility through four key pillars &#8211; AI, digital engagement, self-service, and agent empowerment &#8211;
        CXone is setting the standard for delivering the latest innovations that build customer relationships that last,&#8221; said <font style="font-weight: bold;">Paul Jarman, NICE
          InContact CEO</font>.</div>
      <div style="line-height: 1.25;">&#160;</div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">Enhancing customer experience with AI-driven agent assistance guidance</div>
      <div>
        <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;">

            <tr>
              <td style="width: 50.4pt; vertical-align: top;">
                <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
              </td>
              <td style="width: auto; vertical-align: top;">
                <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">NICE inContact CXone Real-Time Interaction Guidance uses NICE Enlighten AI to advise agents at point-of-service on
                  critical behaviors statistically-proven to boost customer satisfaction. It elevates performance of hard-to-train soft-skills like active listening by using Enlighten, the first comprehensive AI framework for customer engagement with
                  out-of-the-box, CX-specific models pre-trained on billions of real-life consumer interactions. Unlike traditional &#8216;after-the-fact&#8217; coaching, CXone Real-Time Interaction Guidance instantly scores agent behaviors that influence customer
                  sentiment and guides agents on the most impactful soft-skill actions.</div>
              </td>
            </tr>

        </table>
      </div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">Increasing self-service adoption with no-code bot integration and journey analytics</div>
      <div>
        <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

            <tr>
              <td style="width: 50.4pt; vertical-align: top;">
                <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                <div style="line-height: 1.25;">&#160;</div>
              </td>
              <td style="width: auto; vertical-align: top;">
                <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">CXone Virtual Agent Hub enables simple integration of pre-built third-party AI chatbots and voice bots, like Google
                  Dialogflow, as an embedded part of the customer journey. CXone&#8217;s unified platform provides flexibility and control to dynamically blend AI bots into interaction flows, including seamless transfer to agents.</div>
              </td>
            </tr>

        </table>
      </div>
      <div>
        <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;">

            <tr>
              <td style="width: 54pt; vertical-align: top;">
                <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
              </td>
              <td style="width: auto; vertical-align: top;">
                <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Organizations can increase containment and reduce customer effort with CXone Self-Service Analytics using key
                  Interactive Voice Response (IVR) insights to identify patterns that impact call containment, such as call drop-offs and frequent agent transfers so contact center leaders can quickly uncover issues and make improvements.</div>
              </td>
            </tr>

        </table>
      </div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">Enabling custom digital channels, monitored in real-time</div>
      <div>
        <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

            <tr>
              <td style="width: 50.4pt; vertical-align: top;">
                <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                <div style="line-height: 1.25;">&#160;</div>
              </td>
              <td style="width: auto; vertical-align: top;">
                <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Now, contact centers can use an open application programming interface (API) to implement custom channels, such as
                  their mobile app, to appear just like a native digital channel within CXone. This new &#8220;bring your own channel&#8221; option extends digital reach, making it easy for businesses to add virtually any digital channel to their contact center to
                  connect with customers in the way they prefer.</div>
              </td>
            </tr>

        </table>
      </div>
      <div>
        <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

            <tr>
              <td style="width: 50.4pt; vertical-align: top;">
                <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                <div style="line-height: 1.25;">&#160;</div>
              </td>
              <td style="width: auto; vertical-align: top;">
                <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">New omnichannel and digital
                    capabilities for Salesforce make one of the most comprehensive integrations in the market even stronger. Contact centers can now connect with their customers through more CXone-powered digital channels inside Salesforce including
                    WhatsApp, Instagram, Facebook Messenger, and Twitter. These enhancements are in addition to CXone&#8217;s existing embedded Workforce Engagement capabilities and advanced routing with true omnichannel digital to voice elevation.</div>
              </td>
            </tr>

        </table>
      </div>
      <div>
        <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

            <tr>
              <td style="width: 50.4pt; vertical-align: top;">
                <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
              </td>
              <td style="width: auto; vertical-align: top;">
                <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Real-time monitoring for digital
                    channels gives supervisors a complete view of digital and voice channels as if they were standing right behind them, providing better coaching and feedback opportunities for both remote and in-office agents.</div>
              </td>
            </tr>

        </table>
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">Scheduling automation boosts efficiency and ensures agent satisfaction</div>
      <div style="line-height: 1.25;">&#160;</div>
      <div>
        <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

            <tr>
              <td style="width: 50.4pt; vertical-align: top;">
                <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">&#8226;</div>
              </td>
              <td style="width: auto; vertical-align: top;">
                <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">The new CXone Engagement Manager mobile application improves staffing visibility and flexibility by providing agents
                  with instant access to view schedules, trade shifts and get proactive schedule change notifications.</div>
              </td>
            </tr>

        </table>
      </div>
      <div>
        <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

            <tr>
              <td style="width: 50.4pt; vertical-align: top;">
                <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
              </td>
              <td style="width: auto; vertical-align: top;">
                <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">A new cross-platform feature monitors workforce management forecasts and automatically identifies and schedules agents
                  for coaching sessions as part of the quality management process. This increases supervisor efficiency by eliminating manual scheduling and drives agent and coach accountability.</div>
              </td>
            </tr>

        </table>
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;"> <br>
      </div>
      <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
        <div style="page-break-after: always;" id="DSPFPageBreak">
          <hr noshade="noshade" style="border-width: 0px; clear: both; margin: 4px 0px; width: 100%; height: 2px; color: #000000; background-color: #000000;"></div>
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">About NICE inContact</div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">NICE inContact works with organizations of all sizes to create extraordinary and trustworthy customer experiences that create
        deeper brand loyalty and relationships that last. With NICE inContact CXone<sup style="vertical-align: text-top; line-height: 1; font-size: smaller;">TM</sup>, the industry&#8217;s most complete cloud customer experience platform, we combine best-in-class Customer Analytics, Omnichannel Routing, Workforce Engagement,
        Automation and Artificial Intelligence, all on an Open Cloud Foundation to help any company transform every single customer interaction. See how our customer-centric expert services, innovative software, extensive ecosystem of valuable
        partnerships, and over a decade of global experience can help you transform every experience and customer relationship for lasting results. NICE inContact is recognized as a market leader by the leading industry analyst firms. <u>www.niceincontact.com</u></div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;"><font style="font-weight: bold;">NICE</font> (Nasdaq:
        NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all
        sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. <u>www.nice.com</u></div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">Corporate Media Contact</div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Cheryl Andrus, +1 801 320 3646, <u>cheryl.andrus@niceincontact.com</u>, ET</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">Investors</div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Marty Cohen, +1 551 256 5354,&#160;<u>ir@nice.com</u>, ET</div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Yisca Erez +972 9 775 3798,&#160;<u>ir@nice.com</u>, CET</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE
          Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s marks, please see: <u>www.nice.com/nice-trademarks</u>.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
      <div style="text-align: justify; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities
        Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Jarman, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such
        forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of risks
        and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a result of
        the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for the Company's
        products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an inability to
        maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and service partners; cyber security attacks or other security breaches against the Company;
        the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;). For a more
        detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements contained in
        this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <div style="line-height: 1.25;">
        <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"></div>
      <div style="line-height: 1.25;"><br style="line-height: 1.25;">
      </div>
      <br>
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<DOCUMENT>
<TYPE>EX-99.3
<SEQUENCE>4
<FILENAME>exhibit_99-3.htm
<DESCRIPTION>EXHIBIT 99.3
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: ZKG
         Document created using EDGARfilings PROfile 7.4.0.0
         Copyright 1995 - 2021 Broadridge -->
  </head>
<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;">
    <div style="text-align: right;"> <u><font style="font-weight: bold;">Exhibit 99.3</font></u><br>
    </div>
    <div> <br>
    </div>
    <div>
      <div>
        <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">Sunrise Communications Selects NICE to Boost Workforce Agility and </div>
        <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">Engagement Across Operations in Four Countries</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="text-align: center; line-height: 1.25; font-style: italic;">NICE Workforce Management and Employee Engagement Manager solutions provide Sunrise with real-time </div>
        <div style="text-align: center; line-height: 1.25; font-style: italic;">staffing visibility and AI-driven forecasting to efficiently enable complete workforce agility</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., March 10</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE (Nasdaq: NICE) </font>today announced that Sunrise Communications has selected its Workforce Management (WFM) and Employee Engagement Manager (EEM) solutions to centralize planning and boost workforce engagement across operations. NICE's solutions
            will enable Sunrise to increase ongoing efficiency by providing real-time staffing and skills visibility as well as accurately forecasting future workforce needs, ensuring customer service at the highest level in any business dynamic. This will
            allow Sunrise to optimally leverage employee competencies across multiple channels while enabling scheduling flexibility, thus improving employee and customer experiences.&#160; </div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Anthony Maycroft, Planning and
            Analytics Customer Services, Sunrise Communications,</font> said, "Customer service quality and employee wellbeing are of utmost importance to us. Centrally balancing having the right staff with the right skills at the right times in contact
          centers across geographies is critical. We believe NICE fulfills these needs, giving us holistic, real-time workforce visibility to precisely predict demand so that we can deliver excellent experiences while ensuring employee engagement."</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25;">With headquarters in Switzerland and operations across Europe, Sunrise Communications chose NICE for its reliability and planning
          accuracy across a multi-skilled workforce to help drive performance and efficiency across their in-house and outsourced operations. The ability to allow self-scheduling of shifts and channels through a mobile app was also key and will enable
          Sunrise to provide employees flexibility and boost engagement. NICE's precision forecasting capabilities also empower the operator to be agile in meeting fluctuating demands and planning staffing accordingly. The operator will tap into the power
          of NICE's AI-driven forecasting to take planning to the next level.</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25;"><font style="font-weight: bold;">John O&#8217;Hara, President, NICE EMEA</font>,<font style="font-weight: bold;">&#160;</font>said, "Successful organizations consistently seek opportunities to out-innovate and deliver extraordinary customer experiences.&#160; We believe our
          WFM and EEM solutions will help Sunrise Communications agilely adapt to any reality and take customer and employee experiences to new heights of excellence."</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
        <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower
          organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000
          organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
        <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201-561-4442, chris.irwin-dudek@nice.com, ET</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-weight: bold;">Investors</div>
        <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
        <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
          marks, please see:&#160;www.nice.com/nice-trademarks.</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
        <div style="text-align: justify; line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities
          Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. O'Hara, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such
          forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of
          risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a
          result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for
          the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an
          inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against
          the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;).
          For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements
          contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25;">
          <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"></div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
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<DOCUMENT>
<TYPE>EX-99.4
<SEQUENCE>5
<FILENAME>exhibit_99-4.htm
<DESCRIPTION>EXHIBIT 99.4
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: ZKG
         Document created using EDGARfilings PROfile 7.4.0.0
         Copyright 1995 - 2021 Broadridge -->
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<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;">
    <div style="text-align: right;"> <u><font style="font-weight: bold;">Exhibit 99.4</font></u><br>
    </div>
    <div> <br>
    </div>
    <div>
      <div>
        <div style="text-align: center; margin-left: 14.4pt; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">NICE inContact Helps Companies Apply Smarter AI to Improve Self-Service </div>
        <div style="text-align: center; margin-left: 14.4pt; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">Experiences, Lower Operating Costs</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="text-align: center; margin-left: 14.4pt; line-height: 1.25; font-style: italic;">8 in 10 consumers strongly prefer to do business with companies that offer integrated
          self-service </div>
        <div style="text-align: center; margin-left: 14.4pt; line-height: 1.25; font-style: italic;">options according to NICE inContact annual benchmark</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;"><font style="font-weight: bold;">SALT LAKE CITY, March
            11, 2021 &#8211; </font>NICE inContact<font style="font-weight: bold;"> (Nasdaq: NICE)
          </font>today announced a new education series and resources to help companies apply self-service best practices using smarter artificial intelligence (AI)
            technology to meet consumer demand for faster, convenient experiences. New research, best-practice guides and a series of virtual events bring together the latest research and expertise from NICE inContact and industry leaders to uncover ways
            to improve customer satisfaction and lower the cost to serve with the right blend of smarter self-service and agent-assist options across the customer journey.</div>
        <div style="line-height: 1.25;">&#160;</div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">According to the 2020 NICE inContact Customer Experience (CX) Transformation Benchmark, Consumer Wave, 8 in 10 consumers are more willing to do business with companies that offer self-service options, yet only 61 percent agree that companies are offering easy, convenient self-service. When rating self-service
            channels, only one-third of consumers are highly satisfied. This annual study surveyed more than 2,500 consumers across the United States, Canada, the
            United Kingdom and Australia, and identified opportunities for companies to improve the self-service experience. Deployment of AI and chatbots continues to experience significant growth, with 67 percent of consumers using AI for customer
            service &#8211; up from 46 percent in 2019.&#160;</div>
        <div style="line-height: 1.25;">&#160;</div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8220;The sheer amount of transformation experienced by contact centers in the last year is unprecedented,&#8221; said <font style="font-weight: bold;">Paul Jarman, NICE inContact CEO</font>. &#8220;From the varied deployment of chatbots and AI to the shift towards self-service channels &#8211; successful
          customer experience is truly a journey, not a destination. The modern digital experience is fueled by technological advancements in areas like AI. Contact centers must innovate faster than ever to keep pace with customer expectations and harness
          rapid advances in AI, such as our NICE Enlighten AI &#8211; the industry&#8217;s first and only purpose-built AI that&#8217;s pre-trained to understand the intricacies of customer engagement. More and more organizations are moving from legacy on-premises
          technology and adopting contact center as a service (CCaaS), which provides future-proof access to the latest conversational self-service and behavioral-based real-time agent coaching innovations.&#8221;</div>
        <div style="line-height: 1.25;">&#160;</div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">NICE inContact presents the 2021 &#8220;Putting AI to Work in the Contact Center&#8221; virtual event series, live and on-demand:</div>
        <div style="line-height: 1.25;">&#160;</div>
        <div>
          <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

              <tr>
                <td style="width: 50.4pt; vertical-align: top;">
                  <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                </td>
                <td style="width: auto; vertical-align: top;">
                  <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">March 11, 2021 and on-demand: Demystifying AI to Boost Customer Experience, presented by
                      Robin Gareiss, CEO and Principal Research Analyst, Metrigy; Chris Bauserman, VP of Product Marketing, NICE inContact</div>
                </td>
              </tr>

          </table>
        </div>
        <div>
          <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

              <tr>
                <td style="width: 50.4pt; vertical-align: top;">
                  <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                </td>
                <td style="width: auto; vertical-align: top;">
                  <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">April 6, 2021: Sometimes your customers want to help themselves &#8211; let them!, with popular speaker and author Shep Hyken, CSP, CPAE, Chief Amazement Officer at Shepard Presentations</div>
                </td>
              </tr>

          </table>
        </div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Additional educational resources to guide planning and investment in customer service AI:</div>
        <div style="line-height: 1.25;">&#160;</div>
        <div>
          <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

              <tr>
                <td style="width: 50.4pt; vertical-align: top;">
                  <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                </td>
                <td style="width: auto; vertical-align: top;">
                  <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Effortless Service, Happier
                      Customers eBook with ways to accelerate full resolution via smarter self-service.</div>
                </td>
              </tr>

          </table>
        </div>
        <div>
          <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

              <tr>
                <td style="width: 50.4pt; vertical-align: top;">
                  <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                </td>
                <td style="width: auto; vertical-align: top;">
                  <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">AI Readiness Assessment based on research commissioned by NICE inContact conducted by Forrester Consulting.</div>
                </td>
              </tr>

          </table>
        </div>
        <div>
          <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

              <tr>
                <td style="width: 50.4pt; vertical-align: top;">
                  <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                </td>
                <td style="width: auto; vertical-align: top;">
                  <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">AI-Infused Contact Centers
                      Optimize Customer Experience, a Forrester Consulting Thought Leadership Paper commissioned by NICE inContact.</div>
                </td>
              </tr>

          </table>
        </div>
        <div>
          <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

              <tr>
                <td style="width: 50.4pt; vertical-align: top;">
                  <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                </td>
                <td style="width: auto; vertical-align: top;">
                  <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Conversational AI: Use Cases in
                      Customer Care video that highlights the benefits of this technology and the trends driving it.</div>
                </td>
              </tr>

          </table>
        </div>
        <div>
          <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; margin-bottom: 11.25pt; width: 100%; text-align: left; color: #000000;">

              <tr>
                <td style="width: 50.4pt; vertical-align: top;">
                  <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif;">&#8226;</div>
                </td>
                <td style="width: auto; vertical-align: top;">
                  <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Top Tips for Building the Best
                      Chatbot eBook, includes eight insightful tips to get started in the chatbot revolution.</div>
                </td>
              </tr>

          </table>
        </div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;"> <br>
        </div>
        <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
          <div style="page-break-after: always;" id="DSPFPageBreak">
            <hr noshade="noshade" style="border-width: 0px; clear: both; margin: 4px 0px; width: 100%; height: 2px; color: #000000; background-color: #000000;"></div>
        </div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">About NICE inContact</div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">NICE inContact works with organizations of all sizes to create extraordinary and trustworthy customer experiences that create
          deeper brand loyalty and relationships that last. With NICE inContact CXone<sup style="vertical-align: text-top; line-height: 1; font-size: smaller;">TM</sup>, the industry&#8217;s most complete cloud customer experience platform, we combine best-in-class Customer Analytics, Omnichannel Routing, Workforce Optimization,
          Automation and Artificial Intelligence, all on an Open Cloud Foundation to help any company transform every single customer interaction. See how our customer-centric expert services, innovative software, extensive ecosystem of valuable
          partnerships, and over a decade of global experience can help you transform every experience and customer relationship for lasting results. NICE inContact is recognized as a market leader by the leading industry analyst firms. <u>www.niceincontact.com</u></div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;"><font style="font-weight: bold;">NICE</font> (Nasdaq:
          NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of
          all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. <u>www.nice.com</u></div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">Corporate Media Contact</div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Cheryl Andrus, +1 801 320 3646, <u>cheryl.andrus@niceincontact.com</u></div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-weight: bold;">Investors</div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Marty Cohen, +1 551 256 5354,&#160;<u>ir@nice.com</u>, ET</div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;">Yisca Erez +972 9 775 3798,&#160;<u>ir@nice.com</u>, CET</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE
            Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s marks, please see: <u>www.nice.com/nice-trademarks</u>.</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
        <div style="text-align: justify; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities
          Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Jarman, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such
          forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of
          risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a
          result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for
          the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share; an
          inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches against
          the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;).
          For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The forward-looking statements
          contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
        <div style="line-height: 1.25;"><br style="line-height: 1.25;">
        </div>
        <div style="line-height: 1.25;">
          <div style="line-height: 1.25">
            <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;">&#160;</div>
          <br>
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<DOCUMENT>
<TYPE>EX-99.5
<SEQUENCE>6
<FILENAME>exhibit_99-5.htm
<DESCRIPTION>EXHIBIT 99.5
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: ZKG
         Document created using EDGARfilings PROfile 7.4.0.0
         Copyright 1995 - 2021 Broadridge -->
  </head>
<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;">
    <div style="text-align: right;"> <u><font style="font-weight: bold;">Exhibit 99.5</font></u><br>
    </div>
    <div> <br>
    </div>
    <div>
      <div>
        <div>
          <div style="line-height: 1.25;">
            <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">NICE Wins &#8216;ASTORS&#8217; Awards for Best Investigation and 911 Incident Solutions </div>
            <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">Accelerating Digital Transformation for Evidence Management</div>
            <div style="line-height: 1.25">&#160;</div>
          </div>
          <div style="line-height: 1.25;">
            <div style="text-align: center; line-height: 1.25; font-style: italic;">NICE solutions are recognized for fifth consecutive year for helping agencies accelerate the</div>
            <div style="text-align: center; line-height: 1.25; font-style: italic;">digital transformation in incident response and investigations</div>
            <div style="line-height: 1.25;"><br style="line-height: 1.25;">
            </div>
          </div>
          <div style="background-color: #FEFEFE; line-height: 1.25;">
            <div style="line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., March 15, 2021 &#8211;
                NICE (Nasdaq: NICE) </font>today announced that it has won two &#8216;ASTORS&#8217; Awards for NICE Inform and NICE Investigate. Sponsored by&#160;American Security Today, the &#8216;ASTORS&#8217; Awards recognize outstanding product development achievements and
                exciting new technologies that support law enforcement agencies, first responders and other government entities in their mission to keep cities and communities safe and secure. NICE Inform received a platinum award as the Best 911 Recording
                and Analytics Solution, and NICE Investigate was named the platinum award recipient in the Best Investigation Solution category. This is the fifth consecutive year that NICE&#8217;s digital transformation solutions have been recognized with
                &#8216;ASTORS&#8217; Awards.</div>
            <div style="line-height: 1.25;"><br style="line-height: 1.25;">
            </div>
          </div>
          <div style="line-height: 1.25;"><font style="font-weight: bold;">NICE Investigate: Best Investigation
              Solution</font><br>
            NICE took home top honors in the Best Investigation Solution category for NICE
              Investigate. NICE Investigate is a&#160;comprehensive, scalable, CJIS-compliant, cloud-based, end-to-end solution that transforms how law enforcement and justice
              agencies manage investigations and digital evidence. As data grows and budgets decrease, agencies around the world are turning to NICE Investigate to digitally transform how they manage data. NICE Investigate helps departments stretch limited
              budget dollars without compromising service quality, by automating time-wasting manual processes involved in digital evidence collection, analysis and sharing. Departments can realize a 10-fold productivity saving and use NICE Investigate as
              a force multiplier to help investigators close cases faster while complying with all disclosure requirements, without additional overhead.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-weight: bold;">NICE Inform: Best 911 Recording and
              Analytics Solution</font><br>
            NICE Inform&#160;was also recognized this year for its ability to help emergency
              communication centers (ECCs) improve incident response. Today, most emergency communications centers are primarily focused on two limited measures of success -- how many calls get answered and how fast. NICE Inform brings data together to
              provide greater insight to ECC leaders so they can understand what's working, what's not, and why. NICE Inform also digitally transforms processes around tracking key performance indicators, performing Quality Assurance reviews and
              reconstructing incidents to give ECC managers the operational intelligence they need to improve incident response.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;">NICE Inform and NICE Investigate are both part of NICE&#8217;s Evidencentral, the industry&#8217;s first, open digital evidence management
            ecosystem. This cloud-based, end-to-end criminal justice digital transformation platform breaks down data silos and applies analytics and workflow automation to every stage of the criminal justice process. Evidencentral is revolutionizing the
            way agencies manage their data, from the time an incident happens, until cases are successfully closed and prosecuted.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;">"We&#8217;re honored that our public safety solutions have been recognized by the &#8216;ASTORS&#8217; awards for the fifth consecutive year," said&#160;<font style="font-weight: bold;">Chris Wooten, Executive Vice President, NICE</font>. "Data overload, budget uncertainties, increased public expectations, lack of transparency, pressure
            to close more cases and disclose evidence faster are challenges that cut across the entire criminal justice spectrum. NICE Inform and NICE Investigate continue to accelerate digital transformation in 911 and the justice system around the world
            by helping agencies improve incident response and investigations, streamline evidence disclosure, enhance digital collaboration and keep citizens and communities safer.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">For more information on NICE&#8217;s award-winning solutions:</div>
          <div>
            <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;">

                <tr>
                  <td style="width: 18pt; vertical-align: top; align: right;">
                    <div style="line-height: 1.25;">&#8226;</div>
                  </td>
                  <td style="width: auto; vertical-align: top;">
                    <div style="text-align: justify; line-height: 1.25;">NICE Inform click here.</div>
                  </td>
                </tr>

            </table>
          </div>
          <div>
            <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;">

                <tr>
                  <td style="width: 18pt; vertical-align: top; align: right;">
                    <div style="line-height: 1.25;">&#8226;</div>
                  </td>
                  <td style="width: auto; vertical-align: top;">
                    <div style="line-height: 1.25;">NICE Investigate click here.</div>
                  </td>
                </tr>

            </table>
          </div>
          <div>
            <table cellspacing="0" cellpadding="0" class="DSPFListTable" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; width: 100%; text-align: left; color: #000000;">

                <tr>
                  <td style="width: 18pt; vertical-align: top; align: right;">
                    <div style="line-height: 1.25;">&#8226;</div>
                  </td>
                  <td style="width: auto; vertical-align: top;">
                    <div style="line-height: 1.25;">Evidencentral click here.</div>
                  </td>
                </tr>

            </table>
          </div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
          <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower
            organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000
            organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="clear: both; margin-top: 10pt; margin-bottom: 10pt;" id="DSPFPageBreakArea">
            <div style="page-break-after: always;" id="DSPFPageBreak">
              <hr noshade="noshade" style="border-width: 0px; clear: both; margin: 4px 0px; width: 100%; height: 2px; color: #000000; background-color: #000000;"></div>
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
          <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201 561 4442, chris.irwin-dudek@nice.com, ET</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Investors</div>
          <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
          <div style="line-height: 1.25;">Yisca Erez +972 9 775 3798,&#160;ir@nice.com, CET</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
            marks, please see:&#160;www.nice.com/nice-trademarks.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
          <div style="text-align: justify; line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities
            Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Wooten, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such
            forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of
            risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a
            result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for
            the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share;
            an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches
            against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission
            (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The
            forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
          <div style="text-align: justify; line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">
            <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"></div>
          <br>
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<DOCUMENT>
<TYPE>EX-99.6
<SEQUENCE>7
<FILENAME>exhibit_99-6.htm
<DESCRIPTION>EXHIBIT 99.6
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: ZKG
         Document created using EDGARfilings PROfile 7.4.0.0
         Copyright 1995 - 2021 Broadridge -->
  </head>
<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;">
    <div style="text-align: right;"><font style="font-weight: bold;"> <u>Exhibit 99.6</u></font><br>
    </div>
    <div> <br>
    </div>
    <div>
      <div>
        <div>
          <div style="text-align: center; line-height: 1.25; font-weight: bold;">NICE Robotic Process Automation Recognized as a Leader<br>
            by Leading Analyst Firm</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: center; line-height: 1.25; font-style: italic;">Report gives NICE RPA the highest possible scores in the criteria of innovation roadmap,</div>
          <div style="text-align: center; line-height: 1.25; font-style: italic;">security/access control/authentication and scale experience</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., March 16</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE (Nasdaq: NICE) </font>today announced that it has been recognized as a Leader by Forrester
              Research in its report entitled &#8216;The Forrester Wave&#8482;: Robotic Process Automation, Q1 2021&#8217;. NICE Robotic Process Automation (RPA) received the highest possible scores in the criteria of innovation roadmap, security/access
              control/authentication, and scale experience in Forrester&#8217;s report. Noting NICE&#8217;s ongoing innovation and use of AI, the report also cited its focus on AI ethics. For a complimentary copy of the report, click here.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">The Forrester Research report stated &#8220;With Process Automation Platform, NICE delivers a solution dedicated but not limited to
            contact center automation. New AI-based features include real-time speech analytics, real-time inventory checks, and next-best-offer recommendations for contact center agents. While NICE continues to innovate by leveraging the latest AI
            breakthroughs, it is also serious about AI ethics.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">The Forrester Research report notes, &#8220;NICE Automation Finder collects and analyzes employee desktop data, suggests automations,
            and helps generate automations using Click to Automate.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">NICE RPA&#8217;s Click to Automate feature further capitalizes on the benefits of its Automation Finder opportunity discovery feature by
            immediately actualizing its recommendations. Once Automation Finder collects and analyses employee desktop data and suggests automations, Click to Automate transforms recommended process sequences into live operational automations, rapidly
            expanding the organization&#8217;s RPA footprint.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">The Forrester report summarized, &#8220;NICE is not only a good fit for contact center automation but for both attended and unattended
            use cases, with a focus on text/voice analytics and processing.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">&#8220;This recognition by Forrester marks the third analyst firm to recognize NICE&#8217;s RPA innovations,&#8221; <font style="font-weight: bold;">Barry Cooper, President, NICE Enterprise Group</font> said. &#8220;We are pleased that Forrester Research has recognized what we believe are NICE RPA&#8217;s differentiators in technology
            and innovation, which support organizations in maximizing the value of RPA for their business and empowering their employees to deliver better experiences to their customers.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">NICE Robotic Process Automation enables intelligent
              process optimization while unleashing employees&#8217; potential to ensure exceptional customer experience. NICE&#8217;s RPA solutions are developed and managed from a single platform, including the flexibility to scale, and drive digital transformation
              across the organization. NICE&#8217;s attended automation offering, NEVA, (NICE
              Employee Virtual Attendant), is the world&#8217;s first employee focused personal assistant bot. NEVA&#8217;s intelligent, AI-driven interface offers employees real-time desktop guidance and next best action advice. NEVA was ranked the Market Leader in Intelligent Attended RPA by Zinnov in its 2020 report, as well as by Everest Group as an RPA Leader for the third consecutive year.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
          <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower
            organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000
            organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
          <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201 561 4442, chris.irwin-dudek@nice.com, ET</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Investors</div>
          <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
            marks, please see:&#160;www.nice.com/nice-trademarks.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
          <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities
            Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Cooper, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such
            forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of
            risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a
            result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for
            the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share;
            an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches
            against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission
            (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The
            forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;">
            <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;"></div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <br>
        </div>
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<DOCUMENT>
<TYPE>EX-99.7
<SEQUENCE>8
<FILENAME>exhibit_99-7.htm
<DESCRIPTION>EXHIBIT 99.7
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: ZKG
         Document created using EDGARfilings PROfile 7.4.0.0
         Copyright 1995 - 2021 Broadridge -->
  </head>
<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;">
    <div style="text-align: right;"> <u><font style="font-weight: bold;">Exhibit 99.7</font></u><br>
    </div>
    <div> <br>
    </div>
    <div>
      <div>
        <div>
          <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">NICE Powers Agile Customer and Employee Experience Excellence for BT</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: center; line-height: 1.25; font-style: italic;">With the selection of NICE Nexidia Analytics and Engage, BT adopts NICE solutions as the standard for customer
            service <br>
            operations across consumer and enterprise lines of business, expanding its long-standing relationship</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., March 17</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE (Nasdaq: NICE) </font>today announced that BT has selected its Nexidia Analytics&#160;and Engage solutions to drive exceptional customer and employee experiences and increase operational efficiencies. One of the world&#8217;s leading communications services companies, BT currently uses several solutions in
            the NICE portfolio, including RPA and WFO, and is standardizing on NICE for customer service across its consumer and enterprise lines of business. The NICE solutions play a pivotal role in enabling the communications provider to efficiently
            manage and reduce escalations, boost first call resolution (FCR) and improve their brand net promoter score (NPS).</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;"><font style="font-weight: bold;">Simon Evatt, Director, Service
              Technology and Analytics, BT,</font> said &#8220;NICE&#8217;s solutions and service methodology have made them a trusted partner that is instrumental in driving operational excellence. Our collaboration with Nexidia Analytics and NICE Engage provides us
            with comprehensive insights to understand customers&#8217; needs, ensure compliance and deliver the kind of service that triggers ongoing customer loyalty.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">NICE Nexidia&#8217;s innovative analytics and NICE Engage recording are cornerstones of the single contact center platform that powers
            its customer service operations. All contact center staff now use the same platform and applications, ensuring a single source of truth and consistent operations. The new analytics capabilities help them gain deep insights to better understand
            and serve their customers while automated and personalized agent coaching and training optimize customer service quality. Contact center employees get the context and background data they need to serve customers easily and quickly. Extending
            coverage across additional lines of business, NICE Engage provides a comprehensive omnichannel interaction recording platform with the highest security and resiliency standards.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">&#8220;We are excited to strengthen our partnership of over a decade with BT,&#8221; said <font style="font-weight: bold;">John O&#8217;Hara, President, NICE EMEA</font>. &#8220;NICE stands ready to support BT in transforming experiences and ensuring exceptional service quality, especially in today&#8217;s environment where customer
            service is more critical than ever.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
          <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower
            organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000
            organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
          <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201 561 4442, chris.irwin-dudek@nice.com, ET</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Investors</div>
          <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
            marks, please see:&#160;www.nice.com/nice-trademarks.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
          <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities
            Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. O&#8217;Hara, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such
            forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of
            risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a
            result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for
            the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share;
            an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches
            against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission
            (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The
            forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
          <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
          </div>
          <div style="text-align: center; line-height: 1.25; font-weight: bold;">
            <hr align="center" style="border: none; border-bottom: 4px solid black; border-top: 1px solid black; height: 10px; color: #ffffff; background-color: #ffffff; margin-left: auto; margin-right: auto;"></div>
          <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
          </div>
          <br>
        </div>
      </div>
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</DOCUMENT>
<DOCUMENT>
<TYPE>EX-99.8
<SEQUENCE>9
<FILENAME>exhibit_99-8.htm
<DESCRIPTION>EXHIBIT 99.8
<TEXT>
<html>
  <head>
    <title></title>
    <!-- Licensed to: ZKG
         Document created using EDGARfilings PROfile 7.4.0.0
         Copyright 1995 - 2021 Broadridge -->
  </head>
<body bgcolor="#ffffff" style="font-family: 'Times New Roman', Times, serif; font-size: 10pt; text-align: left; color: #000000;">
  <div>
    <hr align="center" style="border: none; border-bottom: 1px solid black; border-top: 4px solid black; height: 10px; color: #ffffff; background-color: #ffffff; text-align: center; margin-left: auto; margin-right: auto;">
    <div style="text-align: right;"> <u><font style="font-weight: bold;">Exhibit 99.8</font></u><br>
    </div>
    <div> <br>
    </div>
    <div>
      <div>
        <div>
          <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">NICE Infuses NEVA Desktop Guidance with Real-Time Behavioral Insights from Enlighten AI</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: center; line-height: 1.25; font-style: italic;">This powerful combination enables employees to accurately understand customer sentiment, proactively adapt </div>
          <div style="text-align: center; line-height: 1.25; font-style: italic;">their actions and rapidly respond to requests</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., March 18</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE (Nasdaq: NICE) </font>today announced that NEVA, its attended automation offering, is now enriched with NICE Enlighten AI&#8217;s real-time behavioral and conversational
              insights, ensuring hyper-personalized service experiences. This first-of-its-kind innovation enables a real-time understanding of agent behaviors, providing desktop and interaction guidance to accurately meet customer needs. NEVA with NICE Enlighten AI boosts first call resolution, reduces after-the-fact employee
              training and coaching, improves employee engagement and increases service effectiveness.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: justify; line-height: 1.25;">Today&#8217;s economic environment calls for every customer touchpoint to be optimized and effectively converted into meaningful
            business outcomes, all while ensuring superior service that&#8217;s quick and intuitive. This cutting-edge innovation includes real-time understanding of the agent behaviors proven to impact customer satisfaction. By combining NEVA&#8217;s contextually
            relevant desktop guidance and task automation capabilities with real-time behavior coaching, agents are empowered to focus on the customer experience, immediately adapt behavior and take decisive action to close the loop. This transforms live
            customer interactions into exceptional service experiences.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-weight: bold;">Barry Cooper, President, NICE
              Enterprise Group, </font>said, &#8220;The events of the past year have highlighted the importance of customer service which has seen significant increases in interactions, particularly over digital channels.&#160; To this end, we are very excited to
            bring our proven NICE Enlighten AI to NEVA. This innovative solution enables organizations to combine Enlighten AI&#8217;s predictive and behavioral triggers with NEVA&#8217;s market-leading automation capabilities.&#160; It is our firm belief that this
            powerful combination will empower customer-facing employees to be the best they can be by proactively adapting and tailoring customer interactions to drive brand loyalty.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
          <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower
            organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000
            organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
          <div style="line-height: 1.25;">Christopher Irwin-Dudek, +1 201 561 4442, chris.irwin-dudek@nice.com, ET</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Investors</div>
          <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
            marks, please see:&#160;www.nice.com/nice-trademarks.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
          <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities
            Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Cooper, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such
            forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of
            risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a
            result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for
            the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share;
            an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches
            against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission
            (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The
            forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
          <div style="text-align: center; line-height: 1.25; font-weight: bold;"> <br>
          </div>
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<TYPE>EX-99.9
<SEQUENCE>10
<FILENAME>exhibit_99-9.htm
<DESCRIPTION>EXHIBIT 99.9
<TEXT>
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    <div style="text-align: right;"> <u><font style="font-weight: bold;">Exhibit 99.9</font></u><br>
    </div>
    <div> <br>
    </div>
    <div>
      <div>
        <div>
          <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">Shaw Industries Automates Sales Compensation and Boosts Operational </div>
          <div style="text-align: center; line-height: 1.25; font-family: 'Times New Roman',Times,serif; font-size: 12pt; font-weight: bold; background-color: rgb(255, 255, 255); color: rgb(0, 0, 0); font-style: normal; font-variant: normal; text-transform: none;">Efficiency with NICE Sales Performance Management</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="text-align: center; line-height: 1.25; font-style: italic;">Cloud-based NICE SPM solution streamlines management of sales incentives for thousands of retailers at the US
            flooring company </div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-weight: bold;">Hoboken, N.J., March 24</font><font style="font-weight: bold;">,</font><font style="font-weight: bold;"> 2021 &#8211; </font><font style="font-weight: bold;">NICE (Nasdaq: NICE) </font>announced today that Shaw Industries Group, Inc., is experiencing positive results by leveraging NICE's cloud-based Sales Performance Management solution. The US flooring company has benefitted from improved payment accuracy, enhanced operational efficiency and increased customer satisfaction across its
            large retail network by implementing NICE SPM. For more information, watch this video testimonial.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;">Shaw Industries, a US-based flooring company and a leading floor covering provider, has a network of chain retail and individual
            store partners. The NICE solution was chosen for its ability to quickly adapt to dynamically changing needs and to effectively handle the flooring giant&#8217;s
            intricate retailer incentive system. The centralization and coherence NICE SPM brought to the management of Shaw Industries&#8217; sales incentives increased operational efficiency across its network of retailers, eliminating most manual workflows
            and time-consuming emails. The flooring company is now able to rapidly process hundreds of thousands of transactions, while optimization has reduced the number of volume rebate plans for retailers from 1,000 to no more than 10.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;">In addition to faster processing, rebate payments by Shaw Industries are more accurate with NICE SPM. Complex crediting rules, such
            as waterfall transaction capping between multiple plans and the like, are easily applied across the company&#8217;s network. Shaw&#8217;s business users can now independently define, modify and launch rebate programs and enroll retailers into programs as
            needed. Real-time, line-level reports provide retailers with visibility into their rebates, cutting down on disputes and inquiries. The automation and increased transparency of NICE SPM has also simplified and contributed to Shaw Industries&#8217;
            compliance with auditing standards.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-weight: bold;">Gayla Moore, Business Systems
              Manager, Shaw Industries, Inc. </font>said,<font style="font-weight: bold;">&#160;</font>&#8220;In feedback surveys, our divisional and regional sales managers regularly give NICE SPM
            scores of 4 or 5 out of 5 when ranking their experience using the new system. Our rebate analysts particularly like using the system, as they feel more self-sufficient and have no need for IT or managerial assistance. Personally, I also enjoy
            using the system - it has made my job a lot easier.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-weight: bold;">Barry Cooper, President, NICE
              Enterprise Group, </font>said<font style="font-weight: bold;">, </font>&#8220;It is always rewarding to hear how NICE SPM has helped a large organization such as Shaw Industries to
            simplify and efficiently manage sales compensation and improve its business performance. The company is recognized for its high performance standards, and we're pleased to help Shaw continue to meet them thanks to SPM&#8217;s flexibility, ease of use
            and dynamic responsiveness.&#160; We believe this is yet another validation of how innovation helps organizations reinvent their customer service to ensure exceptional experiences.&#8221;</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;">To learn more, watch this video testimonial or
            read the case study.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">About NICE</div>
          <div style="line-height: 1.25;">NICE (Nasdaq: NICE) is the world&#8217;s leading provider of both cloud and on-premises enterprise software solutions that empower
            organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000
            organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Corporate Media Contact</div>
          <div style="line-height: 1.25;">Christopher Irwin-Dudek, 201-561-4442, chris.irwin-dudek@nice.com</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-weight: bold;">Investors</div>
          <div style="line-height: 1.25;">Marty Cohen, +1 551 256 5354,&#160;ir@nice.com, ET</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25;"><font style="font-style: italic;">Trademark Note:</font>&#160;NICE and the NICE logo are trademarks or registered trademarks of NICE Ltd. All other marks are trademarks of their respective owners. For a full list of NICE&#8217;s
            marks, please see:&#160;www.nice.com/nice-trademarks.</div>
          <div style="line-height: 1.25;"><br style="line-height: 1.25;">
          </div>
          <div style="line-height: 1.25; font-style: italic; font-weight: bold;">Forward-Looking Statements</div>
          <div style="line-height: 1.25; font-style: italic;">This press release contains forward-looking statements as that term is defined in the Private Securities
            Litigation Reform Act of 1995. Such forward-looking statements, including the statements by Mr. Cooper, are based on the current beliefs, expectations and assumptions of the management of NICE Ltd. (the &#8220;Company&#8221;). In some cases, such
            forward-looking statements can be identified by terms such as &#8220;believe,&#8221; &#8220;expect,&#8221; &#8220;seek,&#8221; &#8220;may,&#8221; &#8220;will,&#8221; &#8220;intend,&#8221; &#8220;should,&#8221; &#8220;project,&#8221; &#8220;anticipate,&#8221; &#8220;plan,&#8221; &#8220;estimate,&#8221; or similar words. Forward-looking statements are subject to a number of
            risks and uncertainties that could cause the actual results or performance of the Company to differ materially from those described herein, including but not limited to the impact of changes in economic and business conditions, including as a
            result of the COVID-19 pandemic; competition; successful execution of the Company&#8217;s growth strategy; success and growth of the Company&#8217;s cloud Software-as-a-Service business; changes in technology and market requirements; decline in demand for
            the Company's products; inability to timely develop and introduce new technologies, products and applications; difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel; loss of market share;
            an inability to maintain certain marketing and distribution arrangements; the Company&#8217;s dependency on third-party cloud computing platform providers, hosting facilities and service partners;, cyber security attacks or other security breaches
            against the Company; the effect of newly enacted or modified laws, regulation or standards on the Company and our products and various other factors and uncertainties discussed in our filings with the U.S. Securities and Exchange Commission
            (the &#8220;SEC&#8221;). For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company's reports filed from time to time with the SEC, including the Company&#8217;s Annual Report on Form 20-F. The
            forward-looking statements contained in this press release are made as of the date of this press release, and the Company undertakes no obligation to update or revise them, except as required by law.</div>
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