Re: Immediate report - Advanced Negotiations Toward Entering into an AgreementFurther to media reports, the Company confirms that it is conducting advanced negotiations toward entering into a transaction pursuant to which it will acquire control of BUYME Technologies Ltd. (“BUYME”).It is noted that, as part of the transaction, the Company is expected to enter into a shareholders’ agreement with the shareholders of BUYME, which will regulate, inter alia, mutual put and call options for the acquisition by the Company of the remaining shares of BUYME, up to a date to be determined in the agreement.BUYME is a private company incorporated in Israel, engaged in the provision of marketing services through the issuance of gift vouchers, via various digital platforms, which may be redeemed at a variety of merchants with whom BUYME has entered into agreements.It is clarified that, as of this date, there is no certainty that the advanced negotiations between the parties will materialize into binding agreements, nor as to the final terms of the agreements that may be executed (if at all), and furthermore, if such agreements are executed, that the conditions precedent to their completion will be satisfied and that the required regulatory approvals will be obtained. The Company will continue to report on any material developments regarding the transaction, as required by law. false
äôðé÷ñ ôéððñéí áò"î 1 818
PHOENIX FINANCIAL LTD
Corporation no: 520017450 14969

Israel Securities Authority   Tel Aviv Stock Exchange   ú150 ( Public )   Reported via MAGNA: 02/02/2026
  www.isa.gov.il     www.tase.co.il       Reference: 2026-01-011537 Time of broadcast: 08:54 08:54

English language report to Israeli corporate
This form is for reports that has been translated to English (convenience translation) and should be published alongside with the report in Hebrew in accordance with the Securities Regulations (Periodic and Immediate Reports), 5730 - 1970.


References of previous reports relating to this matter:   _________   _________   _________



Attached hereto is a report on
_________

Reference to parallel Hebrew report: 2026-01-011531


This report was not reported in Hebrew.


Details of the authorized signatories to sign on behalf of the corporation:
Name of the signer Corporate Role
1 Secretary
Note: According to Rule 5 of the Periodic and Immediate Reports Regulations (1970), a report submitted under these Regulations will be signed by the authorized persons to sign on behalf of the corporation. For the ISA staff notice Click here .
2 2
References of previous documents relating to this matter(the reference does not constitute incorporation by reference):
       

Stock Exchange/Market: äôðé÷ñ Date of revision of form structure: 06/08/2024
Address: ãøê äùìåí 53 , âáòúééí 53454   , Tel: 03-7332997 , 03-7338174 Fax: 03-7238855
E-mail address: menin@fnx.co.il  

Previous names of reporting entity: äôðé÷ñ àçæ÷åú áò"î, äôðé÷ñ äéùøàìé çáøä ìáèåç áò"î

Name of the Signatory: ñéø÷éñ àìòã Position of Signatory in the reporting corporation: Name of Employer Company: äôðé÷ñ çáøä ìáéèåç áò"î
Address: ãøê äùìåí 53 , âáòúééí 5345433 Telephone: 074-7315656 Facsimile: 03-7238855 E-mail: Elads1@fnx.co.il 1