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12 January 2026 |
boohoo group plc
(the "Company" or the "Group" or "Debenhams Group")
SAYE Share Scheme 2025 and Director Dealing
Debenhams Group (AIM:DEBS) announces the grant of options to employees as part of its Save As You Earn ('SAYE') share scheme for 2025. The scheme was open to all employees, giving them the opportunity to participate in the future growth of Debenhams Group via share option arrangements.
Eligible employees were invited to subscribe for options over ordinary shares of 1 pence each in the Company ("Ordinary Shares") with an exercise price of 9.75 pence, representing a 19.15% discount to the closing market price of the Ordinary Shares on 9 October 2025 when the scheme was launched. These options have a contract start date of 1 January 2026 and are exercisable between 1 January 2029 and 30 June 2029.
A total of 211 employees elected to participate and, pursuant to these elections, options were granted over a total of 16,792,846 Ordinary Shares, equating to 1.20% of the current issued share capital. Exercise of these options will be satisfied by the Employee Benefit Trust and there is no dilutive impact on shareholders.
Dan Finley, Chief Executive Officer and Phil Ellis, Chief Financial Officer, are participants in the Company's SAYE scheme and are included in the total figures above. Dan and Phil's individual option grants pursuant to this year's SAYE scheme are in respect of 187,179 Ordinary Shares each. Further details are set out in the below notification, made in accordance with the requirements of the UK Market Abuse Regulation.
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| Enquiries |
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| Debenhams Group |
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| Phil Ellis, Chief Financial Officer |
Tel: +44 (0)161 233 2050 |
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| Zeus Capital - Nominated Advisor and Joint Broker |
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| Dan Bate/ James Edis |
Tel: +44 (0)161 831 1512 |
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| Benjamin Robertson |
Tel: +44 (0)20 3829 5000 |
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| Panmure Liberum - Joint Broker Sodali & Co - Financial PR Adviser |
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| Ben Foster/ Louisa Henry |
Tel: +44 (0)20 3984 0114 |
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About Debenhams Group
Debenhams Group is an online platform, for fashion, home, and beauty, serving millions of customers across five shopping destinations: Debenhams, Karen Millen, boohoo, MAN and PLT. Debenhams Group dates back to 1778 when William Clark, a retail pioneer of the time, opened the UK's first department store. Today, the Group is home to Debenhams, Britain's online department store and leading fashion-led marketplaces, boohoo, PLT, MAN, and Karen Millen.
| 1 |
Details of the person discharging managerial responsibilities / person closely associated |
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| a) |
Name |
Dan Finley |
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| 2 |
Reason for the notification |
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Position/status |
Group CEO |
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| b)
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Initial notification /Amendment |
Initial notification |
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Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor |
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| a) |
Name |
boohoo group plc |
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| b) |
LEI |
213800SZF3KFCECWY243 |
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| 4
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Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted |
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| a)
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Description of the financial instrument, type of instrument Identification code |
Ordinary shares of 1p
ISIN: JE00BG6L7297 |
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| b) |
Nature of the transaction |
Grant of SAYE options |
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| c) |
Price(s) and volume(s) |
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| d) |
Aggregated information - Aggregated volume - Price |
N/A |
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| e) |
Date of the transaction |
1 December 2025
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| f) |
Place of the transaction |
Off market |
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| 1 |
Details of the person discharging managerial responsibilities / person closely associated |
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| a) |
Name |
Phil Ellis |
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| 2 |
Reason for the notification |
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| a) |
Position/status |
Group CFO |
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| b)
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Initial notification /Amendment |
Initial notification |
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| 3
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Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor |
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| a) |
Name |
boohoo group plc |
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| b) |
LEI |
213800SZF3KFCECWY243 |
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| 4
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Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted |
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| a)
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Description of the financial instrument, type of instrument Identification code |
Ordinary shares of 1p
ISIN: JE00BG6L7297 |
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| b) |
Nature of the transaction |
Grant of SAYE Options |
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| c) |
Price(s) and volume(s) |
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| d) |
Aggregated information - Aggregated volume - Price |
N/A |
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| e) |
Date of the transaction |
1 December 2025 |
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| f) |
Place of the transaction |
Off market |
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