Ad-hoc | 9 February 2004 08:30
Wolford AG: Positive sales momentum at Wolford dampened in January
Ad-hoc-announcement transmitted by DGAP.
The issuer is solely responsible for the content of this announcement.
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Until into the Christmas sales season the Wolford Group registered positive
sales momentum that further cushioned the significant decreases witnessed
earlier in the fiscal year. However, this trend gave way to a subdued pattern in
January. The fall/winter end-of-season sales did not meet expectations and the
until then significant positive impetus from prompt orders was absent in
January. This brought revenues in the first three quarters of fiscal 2003/04 to
EUR 90.4 million compared to EUR 98.8 million in the year before, a reduction of
8.5% in the Group’s reporting currency. In the third fiscal quarter,
bottlenecks at suppliers delayed the filling of a significant number of orders,
leading to an unusually high order level at the end of the period and thus
shifting sales from the third to the fourth quarter.
Nearly half (4.0 percentage points) of the sales contraction was attributable to
exchange rate movements and about one-quarter (2.2 percentage points)
represented the sales of unprofitable own outlets that were closed down.
While brand sales (accounting for about 96% of total sales) were stable,
contract manufacturing revenue fell by 30% in the past three quarters. For this
reason the distribution activities are focused on – among other strategies for
business development – winning further private-label partners.
As in the first two quarters, looking at the performance of the distribution
channels, a positive sales trend emerged in the Retail business, which consists
of the boutiques owned by Wolford. The sales share of these outlets was boosted
to 27.0%. Sales through this channel grew by 3% year-over-year on a like-for-
like basis. Holger Dahmen, Wolford’s CEO since January 7, sees this development
as validating its strategy of presenting the brand in a manner appropriate to
its premium market segment and controlling the value chain consistently all the
way to the end-consumer.
For the fiscal fourth quarter the management expects the sales decline to ease,
and thus projects sales below the year-earlier level.
The sales figures reported here represent preliminary data.
Contact: Holger Dahmen, CEO, Tel. +43 (0) 5574 690 Ext. 1210,
http://www.wolford.com
end of ad-hoc-announcement (c)DGAP 09.02.2004
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WKN: 083400; ISIN: AT0000834007; Index: ATX
Listed: Amtlicher Handel in Wien; Freiverkehr in Berlin-Bremen, Frankfurt,
Hamburg, München und Stuttgart
090830 Feb 04