0001062993-21-012317 4 1 20211207 20211207 20211207 Cameron Blair F 0001883072 4 34 001-40776 211476126 7500 DALLAS PARKWAY, SUITE 700 PLANO TX 75024 Loyalty Ventures Inc. 0001870997 7389 871353472 DE 1231 7500 DALLAS PARKWAY SUITE 700 PLANO TX 75024 (972) 338-5170 7500 DALLAS PARKWAY SUITE 700 PLANO TX 75024 4 1 form4.xml STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES