v3.2.0.727
GOODWILL AND INTANGIBLE ASSETS (Details 2) - USD ($)
Jun. 30, 2015
Mar. 31, 2015
Finite-Lived Intangible Assets [Line Items]    
Accumulated amortization $ 6,877,800 $ 6,713,774
Definite Life Brands [Member]    
Finite-Lived Intangible Assets [Line Items]    
Accumulated amortization 170,000 170,000
Trademarks [Member]    
Finite-Lived Intangible Assets [Line Items]    
Accumulated amortization 304,817 295,956
Rights [Member]    
Finite-Lived Intangible Assets [Line Items]    
Accumulated amortization 5,651,148 5,513,162
Product Development [Member]    
Finite-Lived Intangible Assets [Line Items]    
Accumulated amortization 24,615 24,002
Patents [Member]    
Finite-Lived Intangible Assets [Line Items]    
Accumulated amortization 727,220 710,654
Other [Member]    
Finite-Lived Intangible Assets [Line Items]    
Accumulated amortization $ 0 $ 0