GOODWILL AND INTANGIBLE ASSETS (Details 1) - USD ($) |
Sep. 30, 2015 |
Mar. 31, 2015 |
|---|---|---|
| Finite-Lived Intangible Assets [Line Items] | ||
| Accumulated amortization | $ 7,041,990 | $ 6,713,774 |
| Definite Life Brands [Member] | ||
| Finite-Lived Intangible Assets [Line Items] | ||
| Accumulated amortization | 170,000 | 170,000 |
| Trademarks [Member] | ||
| Finite-Lived Intangible Assets [Line Items] | ||
| Accumulated amortization | 313,677 | 295,956 |
| Rights [Member] | ||
| Finite-Lived Intangible Assets [Line Items] | ||
| Accumulated amortization | 5,789,137 | 5,513,162 |
| Product Development [Member] | ||
| Finite-Lived Intangible Assets [Line Items] | ||
| Accumulated amortization | 25,389 | 24,002 |
| Patents [Member] | ||
| Finite-Lived Intangible Assets [Line Items] | ||
| Accumulated amortization | 743,787 | 710,654 |
| Other [Member] | ||
| Finite-Lived Intangible Assets [Line Items] | ||
| Accumulated amortization | $ 0 | $ 0 |