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SEGMENT AND GEOGRAPHIC INFORMATION
12 Months Ended
Dec. 31, 2012
SEGMENT AND GEOGRAPHIC INFORMATION [Abstract]  
SEGMENT AND GEOGRAPHIC INFORMATION
20. SEGMENT AND GEOGRAPHIC INFORMATION

 

The Group's chief operating decision maker has been identified as the Chief Executive Officer. The Group does not specifically identify and allocate any assets by operating segment nor does management evaluate operating segment using discrete asset information. The chief operating decision maker uses gross profit margin of different products and services when making decisions about allocating resources and assessing performance of the Group so as to allocate operating expenses to each reporting segment.

 

    Year ended December 31,  
    2010     2011     2012  
Revenue:                        
MMP SoC for portable media players   $ 37,434     $ 47,168     $ 54,150  
Testing solutions     151       317       179  
    $ 37,585     $ 47,485     $ 54,329  
Gross profit:                        
MMP SoC for portable media players   $ 14,588     $ 18,347     $ 19,143  
Testing solutions     70       141       79  
    $ 14,658     $ 18,488     $ 19,222  

 

Geographic information

 

The Group operates in PRC/Hong Kong and all of the Group's long-lived assets are located in PRC/Hong Kong and substantially all of our sales are made in PRC/Hong Kong.