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Goodwill and Other Identified Intangible Assets
12 Months Ended
Mar. 31, 2016
Goodwill and Intangible Assets Disclosure [Abstract]  
Goodwill and Other Identified Intangible Assets
Goodwill and Other Identified Intangible Assets

Goodwill

As of March 31, 2016 and 2015, the Company had goodwill with a carrying value of $154.0 million. The gross carrying amount and accumulated impairment losses of goodwill, as of March 31, 2016 and 2015, by reportable segment are as follows (in thousands):

 
Celebrity Brands
Men's Active Lifestyle Group
Corporate and Other
Total
Goodwill
428,518

112,296

18,190

559,004

Accumulated impairment losses
(304,595
)
(89,336
)
(11,075
)
(405,006
)
Goodwill, net of impairment losses
$
123,923

$
22,960

$
7,115

$
153,998



Other Identified Intangible Assets

Other identified intangible assets are comprised of the following (in thousands):
 
Range of lives
(in years)
March 31, 2016
March 31, 2015
Intangible assets subject to amortization:
 
 
 
     Tradenames
15 - 27
$
220,527

$
46,166

     Subscriber lists
3 - 15
32,702

32,702

     Customer relationships
5 - 10
2,300

2,300

     Other intangible assets
3
9,608

7,620

Total gross intangible assets subject to amortization
 
265,137

88,788

     Accumulated amortization
 
(62,043
)
(44,970
)
Total net intangible assets subject to amortization
 
203,094

43,818

Intangible assets not subject to amortization
Indefinite
6,000

180,363

Total other identified intangible assets, net
 
$
209,094

$
224,181



Effective April 1, 2015, certain tradenames with a carrying value totaling approximately $174.4 million that were previously assigned indefinite lives have been assigned finite lives of 15 years. During the fiscal year ended March 31, 2016, the amortization expense of these tradenames totaled approximately $11.6 million.

Amortization expense of intangible assets was $17.1 million, $4.3 million and $4.4 million during fiscal 2016, 2015 and 2014, respectively. Based on the carrying value of identified intangible assets recorded at March 31, 2016, and assuming no subsequent impairment of the underlying assets, the amortization expense is expected to be as follows (in thousands):

Fiscal Year
 
Amortization Expense
2017
 
$
16,387

2018
 
15,476

2019
 
14,981

2020
 
14,501

2021
 
14,437

  Thereafter
 
127,312

 
 
$
203,094


Impairments

The Company did not record any impairment charges during fiscal 2016. The Company continues to evaluate goodwill and other identified intangible assets for impairment. Goodwill and other identified intangible assets are material components of the Company's financial statements and impairment charges to the Company's goodwill or other identified intangible assets in future periods could be material to the Company's results of operations.

During an evaluation of goodwill and other identified intangible assets during fiscal 2015 (at September 30, 2014), the Company determined that indicators were present in certain reporting units which would suggest the fair value of the reporting unit may have declined below the carrying value. This decline was primarily due to the continuing softness in the consumer magazine sector, which impacts consumer and advertising spending, including further declines in certain advertising markets, resulting in lowered future cash flow projections.

As a result, an interim impairment test of goodwill and other indefinite lived intangible assets was performed as of September 30, 2014 for certain reporting units in accordance with FASB Accounting Standards Codification (“ASC”) Topic No. 350, “Goodwill and Other Intangible Assets” (“ASC 350”). Impairment testing for goodwill is a two-step process. The first step compares the fair value of the reporting unit to its carrying value, including goodwill. If the carrying value of the reporting unit exceeds its fair value, the second step of the test is performed to measure the amount of the impairment charge, if any. The second step compares the implied fair value of the reporting unit's goodwill with the carrying value of that goodwill and an impairment charge is recorded for the difference. Impairment testing for indefinite lived intangible assets, consisting of tradenames, compares the fair value of the tradename to the carrying value and an impairment charge is recorded for any excess carrying value over fair value.

The evaluation performed during fiscal 2015 resulted in the carrying value of goodwill and tradenames for certain reporting units to exceed the estimated fair value. As a result, the Company recorded a pre-tax non-cash impairment charge of $8.9 million and $8.5 million to reduce the carrying value of goodwill and tradenames, respectively, during the quarter ended September 30, 2014.

Impairment Charge Assumptions

The fair value of the reporting unit's goodwill and tradenames was based on the Company's projections of revenues, operating costs and cash flows of each reporting unit, considering historical and anticipated future results and general economic and market conditions as well as the impact of planned business and operational strategies. The valuations employ a combination of income and market approaches to measure fair value. The key assumptions used to determine fair value of the reporting unit's goodwill and tradenames as of September 30, 2014 were:

a)
expected cash flow periods of five years;
b)
terminal values based upon terminal growth rates ranging from 2% to 3%;
c)
implied multiples used in the business enterprise value income and market approaches ranging from 3.9 to 5.0; and
d)
discount rates ranging from 14% to 15%, which were based on the Company's best estimate of the weighted average cost of capital adjusted for risks associated with the reporting unit.

Management believes the discount rates used are consistent with the risks inherent in the Company's current business model and with industry discount rates. Changes in management's judgments and projections or assumptions used could result in a significantly different estimate of the fair value of the reporting units and could materially change the impairment charge related to goodwill and tradenames.