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Components of Share-based Compensation Expense for Share Options Issued to Employees in Absolute Amount and as Percentage of Net Revenue (Detail)
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12 Months Ended | |||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
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Dec. 31, 2011
USD ($)
|
Dec. 31, 2011
CNY
|
Dec. 31, 2010
CNY
|
Dec. 31, 2009
CNY
|
Dec. 31, 2011
Stock Options
USD ($)
|
Dec. 31, 2011
Stock Options
CNY
|
Dec. 31, 2010
Stock Options
CNY
|
Dec. 31, 2009
Stock Options
CNY
|
Dec. 31, 2011
Stock Options
Cost of services
USD ($)
|
Dec. 31, 2011
Stock Options
Cost of services
CNY
|
Dec. 31, 2010
Stock Options
Cost of services
CNY
|
Dec. 31, 2009
Stock Options
Cost of services
CNY
|
Dec. 31, 2011
Stock Options
Research and product development expenses
USD ($)
|
Dec. 31, 2011
Stock Options
Research and product development expenses
CNY
|
Dec. 31, 2010
Stock Options
Research and product development expenses
CNY
|
Dec. 31, 2009
Stock Options
Research and product development expenses
CNY
|
Dec. 31, 2011
Stock Options
Sales and marketing expenses
USD ($)
|
Dec. 31, 2011
Stock Options
Sales and marketing expenses
CNY
|
Dec. 31, 2010
Stock Options
Sales and marketing expenses
CNY
|
Dec. 31, 2009
Stock Options
Sales and marketing expenses
CNY
|
Dec. 31, 2011
Stock Options
General and administrative expenses
USD ($)
|
Dec. 31, 2011
Stock Options
General and administrative expenses
CNY
|
Dec. 31, 2010
Stock Options
General and administrative expenses
CNY
|
Dec. 31, 2009
Stock Options
General and administrative expenses
CNY
|
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| Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Line Items] | ||||||||||||||||||||||||
| Net revenue | $ 284,754,652 | 1,792,217,309 | 1,332,815,451 | 1,303,835,447 | ||||||||||||||||||||
| Share-based compensation expense | $ 4,660,892 | 29,335,181 | 33,289,216 | 30,575,390 | $ 1,737,090 | 10,933,069 | 21,870,612 | 30,575,390 | $ 89,329 | 562,225 | 612,529 | 1,245,984 | $ 360,650 | 2,269,898 | 6,664,626 | 9,573,183 | $ 31,727 | 199,684 | 60,891 | 1,139,408 | $ 1,255,384 | 7,901,262 | 14,532,565 | 18,616,815 |
| Percentage of total revenue | 100.00% | 100.00% | ||||||||||||||||||||||
| Percentage of share-base compensation | 0.61% | 0.61% | 0.03% | 0.03% | 0.13% | 0.13% | 0.01% | 0.01% | 0.44% | 0.44% | ||||||||||||||