
<TABLE> <S> <C>

<ARTICLE>                     5
       
<S>                             <C>
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                              DEC-31-1996
<PERIOD-START>                                 JAN-01-1997
<PERIOD-END>                                   MAR-31-1997
<CASH>                                         1,477,251
<SECURITIES>                                   0
<RECEIVABLES>                                  17,307,277
<ALLOWANCES>                                   (3,029,382)
<INVENTORY>                                    6,620,865
<CURRENT-ASSETS>                               26,127,874
<PP&E>                                         86,783,781
<DEPRECIATION>                                 (37,358,003)
<TOTAL-ASSETS>                                 95,310,644
<CURRENT-LIABILITIES>                          14,537,303
<BONDS>                                        0
<PREFERRED-MANDATORY>                          0
<PREFERRED>                                    0
<COMMON>                                       449,894
<OTHER-SE>                                     12,064,133
<TOTAL-LIABILITY-AND-EQUITY>                   95,310,644
<SALES>                                        15,450,394
<TOTAL-REVENUES>                               15,450,394
<CGS>                                          12,720,114
<TOTAL-COSTS>                                  12,720,114
<OTHER-EXPENSES>                               3,283,522
<LOSS-PROVISION>                               75,000
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<INCOME-PRETAX>                                (1,205,547)
<INCOME-TAX>                                   0
<INCOME-CONTINUING>                            (1,205,547)
<DISCONTINUED>                                 0
<EXTRAORDINARY>                                0
<CHANGES>                                      0
<NET-INCOME>                                   (1,205,547)
<EPS-PRIMARY>                                  (.26)
<EPS-DILUTED>                                  (.26)
        

</TABLE>
