0000950136-99-001426 DEF 14A 1 19991209 19991108 BLUEFLY INC 0001030896 5130 133612110 NY 1231 DEF 14A 34 333-22895 99742671 42 WEST 39TH ST NEW YORK NY 10018 2129448000 42 WEST 39TH ST NEW YORK NY 10018 PIVOT RULES INC 19970305 DEF 14A 1 000095013699001426-001-seq1-def-14a.txt DEFINITIVE PROXY