0001140437-04-000137 10-K 6 20031231 20040304 BLUEFLY INC 0001030896 5961 133612110 DE 1231 10-K 34 333-22895 04647860 42 WEST 39TH ST NEW YORK NY 10018 2129448000 42 WEST 39TH ST NEW YORK NY 10018 PIVOT RULES INC 19970305 10-K 1 bf4026310-k.txt FORM 10-K EX-99 3 bf40263ex23_1.txt EXHIBIT 23.1 EX-99 4 bf40263ex31_1.txt EXHIBIT 31.1 EX-99 5 bf40263ex31_2.txt EXHIBIT 31.2 EX-99 6 bf40263ex32_1.txt EXHIBIT 32.1 EX-99 7 bf40263ex32_2.txt EXHIBIT 32.2