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Consolidated Balance Sheets (March 31, 2013 Unaudited) (USD $)
 3 Months Ended 12 Months Ended
Mar. 31, 2013
Dec. 31, 2012
Current assets:    
Cash and cash equivalents   $ 1,283,000
Restricted cash securing letters of credit 4,635,000 4,635,000
Accounts receivable, net 1,695,000 2,433,000
Inventories, net 16,203,000 20,521,000
Prepaid expenses and other current assets 1,061,000 1,412,000
Total current assets 23,594,000 30,284,000
Property and equipment, net 5,235,000 5,714,000
Other assets, net 508,000 545,000
Total assets 29,337,000 36,543,000
Current liabilities:    
Revolving credit facility, expiring November 2015 4,551,000 5,311,000
Accounts payable 14,349,000 13,722,000
Allowance for sales returns 1,700,000 2,081,000
Accrued expenses and other current liabilities 1,606,000 2,720,000
Deferred revenue 2,850,000 4,381,000
Embedded derivative financial liability to related party stockholders 250,000 379,000
Notes and interest payables to related party stockholders, net of discount 2,861,000 2,599,000
Total current liabilities 28,167,000 31,193,000
Deferred rent liability 420,000 413,000
Total liabilities 28,587,000 31,606,000
Bluefly, Inc. stockholders’ equity:    
Preferred stock - $0.01 par value; 1,000,000 shares authorize and none issued or outstanding      
Common stock– $.01 par value; 50,000,000 shares authorized as of March 31, 2013 and December 31, 2012, respectively; 28,937,311 and 28,598,933 shares issued and outstanding as of March 31, 2013 and December 31, 2012, respectively 286,000 286,000
Treasury stock (1,824,000) (1,824,000)
Additional paid-in capital 193,827,000 193,574,000
Accumulated deficit (191,539,000) (187,099,000)
Total stockholders’ equity 750,000 4,937,000
Total liabilities and stockholders’ equity $ 29,337,000 $ 36,543,000