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<ACCESSION-NUMBER>0000950123-11-034522
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<FILING-DATE>20110411
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<FILER>
<COMPANY-DATA>
<CONFORMED-NAME>PASSPORT BRANDS, INC
<CIK>0001041179
<ASSIGNED-SIC>2253
<IRS-NUMBER>521377061
<STATE-OF-INCORPORATION>DE
<FISCAL-YEAR-END>1231
</COMPANY-DATA>
<FILING-VALUES>
<FORM-TYPE>RW
<ACT>NE
<FILE-NUMBER>000-23379
<FILM-NUMBER>11752273
</FILING-VALUES>
<BUSINESS-ADDRESS>
<STREET1>252 WEST 37TH STREET
<CITY>NEW YORK
<STATE>NY
<ZIP>10018
<PHONE>6464592625
</BUSINESS-ADDRESS>
<MAIL-ADDRESS>
<STREET1>252 WEST 37TH STREET
<CITY>NEW YORK
<STATE>NY
<ZIP>10018
</MAIL-ADDRESS>
<FORMER-COMPANY>
<FORMER-CONFORMED-NAME>IC ISAACS & CO INC
<DATE-CHANGED>19970618
</FORMER-COMPANY>
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<DIV style="font-family: 'Times New Roman',Times,serif">


<DIV align="center" style="font-size: 10pt; margin-top: 18pt"><B>Passport Brands, Inc.<BR>
252 West 37th Street<BR>
New York, NY 10018</B>
</DIV>


<DIV align="center" style="font-size: 10pt; margin-top: 18pt">April&nbsp;11, 2011
</DIV>


<DIV align="left" style="font-size: 10pt; margin-top: 12pt">VIA EDGAR TRANSMISSION
</DIV>


<DIV align="left" style="font-size: 10pt; margin-top: 6pt">U.S. Securities and Exchange Commission<BR>
Division of Corporate Finance<BR>
100 F. Street, N.E.<BR>
Washington, D.C. 20549

</DIV>

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<TR valign="top">
    <TD nowrap align="left">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Re:</TD>
    <TD>&nbsp;</TD>
    <TD>Passport Brands, Inc.<BR>
Request for Withdrawal of Registration Statement on Form&nbsp;10-12G<BR>
Filed on February&nbsp;11, 2011<BR>
SEC File: 000-23379</TD>
</TR>
</TABLE>
</DIV>

<DIV align="left" style="font-size: 10pt; margin-top: 12pt">Dear Ladies and Gentlemen:
</DIV>


<DIV align="left" style="font-size: 10pt; margin-top: 6pt">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Passport Brands, Inc. (the &#147;Company&#148;) hereby respectfully requests that its Registration
Statement on Form 10-12G (File No.&nbsp;000-23379), together with all exhibits thereto (collectively,
the &#147;Form&nbsp;10&#148;) filed with the U.S. Securities and Exchange Commission (the &#147;Commission&#148;) on
February&nbsp;11, 2011 under the Securities Exchange Act of 1934, as amended (the &#147;Exchange Act&#148;) be
withdrawn, with such withdrawal to be effective as of the date hereof.
</DIV>

<DIV align="left" style="font-size: 10pt; margin-top: 6pt">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;The Form&nbsp;10 is being withdrawn to prevent it from automatically becoming effective on April
12, 2011 pursuant to Section&nbsp;12(g)(1) of the Exchange Act. The Company is in the process of
responding to comments to the Form&nbsp;10 made by the Commission in its letter to the Company dated
March&nbsp;11, 2011 and presently intends to re-file a new Form&nbsp;10 in order to permit the Company to
make changes that it deems appropriate as a result of the comments and otherwise. Unless and until
a new Form&nbsp;10 is filed and becomes effective, shareholders and investors should not rely on any of
the financial or other information in the Form&nbsp;10 subject to this withdrawal request.
</DIV>

<DIV align="left" style="font-size: 10pt; margin-top: 6pt">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;If you have any questions regarding this request for withdrawal, please do not hesitate to
contact the undersigned at the address listed above.
</DIV>

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    <TD width="15%">&nbsp;</TD>
</TR>
<TR>
    <TD valign="top" align="left">&nbsp;</TD>
    <TD colspan="3" align="left">Sincerely,<BR>
<BR>
<BR>
PASSPORT BRANDS, INC.<BR>
&nbsp;</TD>
    <TD>&nbsp;</TD>
</TR><TR>
    <TD align="left">&nbsp;</TD>
    <TD colspan="3" style="border-bottom: 1px solid #000000" align="left">/s/ Robert Stec
&nbsp;</TD>
    <TD>&nbsp;</TD>
</TR><TR>
    <TD align="left">&nbsp;</TD>
    <TD colspan="3" align="left">Robert Stec&nbsp;</TD>
    <TD>&nbsp;</TD>
</TR><TR>
    <TD align="left">&nbsp;</TD>
    <TD colspan="3" align="left">Chief Executive Officer&nbsp;</TD>
    <TD>&nbsp;</TD>
</TR>
<TR>
    <TD colspan="5">&nbsp;</TD>
</TR>
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    <TD nowrap align="left">cc:</TD>
    <TD>&nbsp;</TD>
    <TD>John Reynolds, Assistant Director<BR>
Edwin Kim<BR>
Pamela Howell</TD>
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</DIV>


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